Rume Magazine Issue 006 May 2024

DIOR SPA HAS FINALLY ARRIVED IN DUBAI WHAT MAKES NOBU BY THE BEACH DIFFERENT?

It's time to

STAYCATION IN RAS AL KHAIMAH

A TRAVEL GUIDE TO THE EMIRATES' TOP OASIS RETREATS

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MAGAZINE ISSUE 006 MAY 2024

JUMP INTO SPRING WITH A PEACEFUL STAYCATION IN RAS AL KHAIMAH STAYCATION TIME

WHY NOBU BY THE BEACH AT ATLANTIS THE ROYAL TICKS ALL THE BOXES NOT JUST ANOTHER NOBU

THE BRAZILIAN DJ IS SET TO HEADLINE AN EPIC EVENING AT TERRA SOLIS DUBAI

FASHION AND FLAVOUR UNITE AT THIS COLOUFUL BEACHSIDE POP-UP

9 HOW BILLIE EILISH MADE WAVES FOR HER NEW ALBUM BEFORE IT EVEN DROPS DID WE JUST BECOME CLOSE FRIENDS?

MAKE SOME NOISE

LEGENDARY DJ SOLOMUN IS MAKING HIS WAY BACK TO DUBAI THIS MONTH

WELCOME TO DUBAI'S FIRST FITNESS AND RECOVERY HOTEL, SIRO REST AND RESET

OASIS OF LUXURY

DUBAI IS NOW HOME TO THE REGION'S FIRST DIOR SPA

Who can believe we're already in May? Personally, May is my favourite month – not only because I'm a Taurus – but because its the perfect time of year. We're gearing into summer, but are not yet suffering under the blaze, there are plenty of season closing (or opening, depending on where you are located) events, and it's generally a time where people are joyful and optimistic for the months ahead. While I do have some exciting travel plans this summer,

editor’s letter

this month we're keeping things closer to home, with a look at some of the best staycation spots in neighbouring, Ras Al Khaimah. I've loved going to this emirate for years to get that holiday-withoutleaving-the-country feeling.

We've also got the scoop on exciting events such as performances by legendary DJs Solomun and Vintage Culture. Plus, don't miss the limited time Ferragamo pop-up at Bungalo34 – it's the epitome of summer vibes.

We also take a look at Dubai's hotel scene, with the much-anticipated opening of the region's first Dior Spa (where do I sign up?) and a look at SIRO, the city's brand new fitness and recovery hotel. Whatever you get up to this month, I hope this May is your best yet and I look forward to seeing you again in June. Enjoy!

wishlist

STAYCATION Ras al Khaimah

MÖVENPICK RESORT

AL MARJAN ISLAND

Offering a perfect blend of modern luxury and natural beauty, this resort provides guests with a serene escape from the hustle and bustle of everyday life. With its pristine beaches, luxurious accommodations, and a plethora of leisure activities, including water sports and beachfront dining, guests can immerse themselves in relaxation and adventure.

@movenpickalmarjan

DOUBLETREE BY HILTON RESORT

AL MARJAN ISLAND

With its warm hospitality and contemporary comforts, this beachfront resort offers guests a relaxed retreat with stunning views of the Arabian Gulf. Whether lounging by the pool, enjoying a rejuvenating spa treatment, or exploring the island's attractions, guests can unwind in style. With its array of dining options and family-friendly activities, the DoubleTree by Hilton Al Marjan Island promises a memorable stay for guests of all ages.

@doubletreemarjanisland

WALDORF ASTORIA

RAS AL KHAIMAH

This palatial resort offers guests an opulent sanctuary with impeccable service and unparalleled amenities. From its luxurious accommodations to its world-class dining options and exclusive spa experiences, every detail is meticulously crafted to exceed expectations. With room rates starting from AED850 per room per night in May, guests are treated to a truly unforgettable experience of refined luxury at the Waldorf Astoria.

@waldorfastoriarak

INTERCONTINENTAL RESORT

RAS AL KHAIMAH

Guests can indulge in a variety of culinary delights at the resort's restaurants, unwind at the serene spa, or soak up the sun at the private beach and infinity pool. With its array of recreational activities and attentive service, the InterContinental Resort Ras Al Khaimah promises an unforgettable experience for discerning travelers seeking relaxation and adventure. icrasalkhaimah.com

ANANTARA MINA AL ARAB

RAS AL KHAIMAH

Set against the backdrop of the majestic Hajar Mountains, this luxurious retreat offers a harmonious blend of Arabian hospitality and contemporary elegance. Guests can unwind in spacious villas with private pools, savour exquisite cuisine at the resort's restaurants, and rejuvenate their senses with signature spa treatments inspired by ancient wellness traditions, rooms start from AED 880++ in May.

@anantararasalkhaimah

THE RITZ-CARLTON

AL WADI DESERT

Surrounded by rolling dunes and indigenous wildlife, this desert resort offers a unique blend of luxury and adventure. Guests can unwind in lavish tented villas featuring private pools and immerse themselves in nature with activities like desert safaris and falconry. With its commitment to impeccable service and authentic experiences, The Ritz-Carlton Al Wadi Desert promises an unforgettable retreat in the heart of the desert wilderness.

@ritzcarltonalwadidesert

Nestled on the sun-soaked shores of the Palm Jumeirah, Nobu by the Beach is a unique iteration of the iconic Nobu hospitality experience, combining luxurious beachside ambience with top-tier Japanese cuisine. This sublime venue is part of Atlantis The Royal, a location synonymous with opulence and innovation. The setting of Nobu by the Beach is nothing short of breathtaking. Its architecture and interior design embrace minimalism with an elegant touch, allowing the ocean views and vibrant atmosphere to shine. As the gentle sea breeze complements your meal, each dish promises

a burst of flavour, meticulously prepared to reflect Nobu's signature style. Nobu Matsuhisa, the celebrated chef behind the Nobu brand, continues to push culinary boundaries and this beachside hotspot is no exception. The menu features an array of delectable dishes that blend traditional Japanese techniques with Peruvian influences, from the famed Nobu black cod miso to inventive sushi creations. For those seeking relaxation in style, the venue boasts luxurious day beds and private cabanas, offering a perfect blend of comfort and exclusivity. These amenities provide an ideal retreat for

NOT JUST ANOTHER NOBU

guests to unwind and soak in the scenic views, making every visit a serene escape from the bustling city life. Nobu by the Beach is an experience that captivates all the senses. Adding to the allure, the alfresco bar offers a range of exclusive cocktails and fine wines, curated to enhance the dining experience. Whether you're there for a romantic dinner under the stars or a lively afternoon with friends, the restaurant caters to all occasions with impeccable service and a welcoming atmosphere. For those looking to indulge in world-class cuisine while enjoying the beauty of Dubai's coastline, it stands out as a must-visit location. Perfect for both culinary aficionados and lovers of luxury, Nobu by the Beach is a must-visit for anyone living in or visiting Dubai.

@nobubythebeach

VINTAGE CULTURE

producer has captured hearts worldwide with his unique blend of retro vibes and contemporary sounds. On 10 May approaches, Vintage Culture will grace the stage at Terra Solis by Tomorrowland, promising an unforgettable experience for music enthusiasts and aficionados alike. Vintage Culture's rise to prominence is a testament to his innate ability to seamlessly intertwine vintage aesthetics with modern beats. Drawing

Brazil, he infuses his tracks with infectious rhythms and soulful melodies that transport listeners to a bygone era while keeping them firmly rooted in the present moment. At Terra Solis, Vintage Culture will showcase his eclectic repertoire, featuring a diverse array of tracks that span across genres and eras. From funky disco grooves to hypnotic deep house rhythms, his dynamic sets promise to keep the crowd dancing into the early

hours of the morning. But Vintage Culture's appeal extends far beyond his musical prowess. His eclectic fashion sense and retro aesthetic serve as a visual homage to the golden age of disco and electronic music, paying tribute to the icons who paved the way for future generations. As the lights dim and the crowd roars with anticipation, Vintage Culture takes to the stage, igniting a frenzy

of energy and excitement. With each beat drop and melody change, he captivates the audience, transporting them on a sonic journey through time and space. For fans of electronic music and vintage culture enthusiasts alike, Vintage Culture's performance at Terra Solis promises to be an experience like no other. So mark your calendars, secure your tickets, and prepare to dance the night away in the presence of a true musical visionary. Tickets are priced from AED150, available on Platinumlist.net. vintageculture.com

FERRAGAMO X BUNGALO34

A LUXURIOUS FUSION OF FASHION AND FLAVOUR

Ferragamo, the renowned Italian luxury brand, has joined forces with the beachside dining concept, Bungalo34, in the Middle East. Bungalo34 has been transformed into a stylish setting for Ferragamo's iconic pieces, combining fashion and food in a unique way. This collaboration offers guests a memorable experience, with a specially curated à la carte menu inspired by Ferragamo's family heritage recipes. Indulge in a specially curated à la carte menu inspired by Ferragamo's rich family heritage recipes. Culinary director Jill Okkers and head chef Conor Dirks have created thirteen dishes that showcase Mediterranean dining with a modern twist, from the Ferragamo Pizzette to the sea bass fillet with olives and anchovy. The menu takes guests on a culinary journey through the flavours of Italy, with each dish carefully crafted to highlight the finest ingredients and traditional cooking techniques.

While Bungalo34's Bar Manager, Argyrios Agryriadis, has also created three special cocktails for the occasion. Guests can enjoy Out of the Blue, a mix of skinos mastiha, lillet blanc, lavender, and violet bitters, and the Negroni Sbagliato, made with col de' salici, signature vermouth, and a touch of bitterness. The cocktails are designed to perfectly complement the flavours of the dishes, creating a harmonious dining experience that engages all the senses.

This collaboration, which runs until 15 May, brings together fashion and food, offering guests a unique sensory experience. The stunning beachside location of Bungalo34 provides the perfect backdrop for this fusion of style and taste. Whether you're into fashion, food or both, Ferragamo's takeover at Bungalo34 promises a

delightful combination of style and taste. Don't miss this extraordinary fusion of fashion and flavour.

@bungalo34

billieeilish

Music sensation

Billie Eilish has once again showcased her digital marketing prowess with the launch of her new album, Hit Me Hard and Soft, set to release on 17 May. By using Instagram's Close Friends feature in a unique way, Eilish generated excitement that reverberated across the internet, leaving fans eagerly awaiting her latest release. Eilish's strategy kicked off by adding all 110M+ of her Instagram followers as Close Friends. This unexpected move piqued the curiosity of her fans, who speculated about what was to come. As Eilish shared exclusive previews of her new tracks and behind-thescenes glimpses into the creative process through Instagram Stories, it became apparent that she was inviting her followers to join her musical journey. By giving her entire fan base intimate access to her world, Eilish cultivated a sense of inclusivity

How Instagram became the stage for Eilish's latest album release, 'Hit Me Hard And Soft' and belonging. This Close Friends approach created a collective experience, allowing fans to connect with each other and bask in the excitement of the impending album release. The sense of community further amplified the anticipation surrounding Hit Me Hard and Soft.

Throughout the

campaign, Eilish maintained an air of intrigue, providing enticing glimpses into her world while keeping her audience engaged and inquisitive. Her creative use of Instagram's Close Friends feature enabled her to craft a more intimate and exclusive experience – and gained her another 10M

followers in the process – further strengthening the connection between the artist and her devoted fans. Alongside the album release, Eilish has also revealed plans for a world tour, commencing later this year. The prospect of witnessing her new music live has only intensified the excitement surrounding Hit Me Hard and Soft, with fans eagerly anticipating the chance to see Eilish perform her latest creations on stage. As Hit Me Hard and Soft drops on 17 May, it is clear that Eilish's innovative marketing approach has been a triumph. By using Instagram's Close Friends feature to foster a shared experience and announcing a world tour, she has not only created buzz but also deepened her connection with fans.

Eilish's strategy goes beyond mere album promotion; it is a moment of collective excitement and anticipation that unites the digital and the real world through music. @billieeilish

MAKE SOME NOISE FOR SOLOMUN

THE LEGENDARY DJ RETURNS TO DUBAI THIS MONTH

Expo City Dubai is gearing up to host an electrifying night on 4 May as the legendary Solomun takes the stage at the highly anticipated Soho Garden Festival. Known for his captivating and immersive beats, Solomun has long been a favourite among house music enthusiasts, and his upcoming performance in Dubai has fans buzzing with excitement.

The iconic Expo City Dubai, which previously hosted the world-famous Expo 2020, has effortlessly transitioned into a premier destination for major cultural and entertainment events. Its expansive, open spaces and cutting-edge facilities

ensuring an immersive sensory experience. As the night unfolds and Solomun takes to the main stage, the atmosphere is set to become electric. Known for his dynamic sets that seamlessly traverse various genres of electronic music, Solomun is poised to keep the crowd moving and grooving throughout his performance. Visuals on the screens and laser shows synchronised with his beats will add an extra layer of immersion, creating a truly mesmerising audiovisual experience.

The event is expected to attract a diverse crowd, with local fans and international visitors united

provide the perfect setting for large-scale festivals like Soho Garden. The urban landscape of Expo City, juxtaposed against Dubai's glittering skyline, will create a stunning backdrop for the event. Soho Garden is renowned for bringing the biggest names in the music industry to Dubai, and this festival is no exception. As part of a larger series that seamlessly blends nightlife with live performances, the event promises to deliver a one-of-a-kind experience. The festival grounds will be meticulously designed with multiple stages, dazzling lights, and a top-notch sound system,

by their shared love for music. The energy will be palpable as everyone comes together to dance and revel in the night's festivities.

As Soho Garden Festival continues to bring more events like this to Dubai, it reinforces the city's status as a premier destination for music lovers and party-goers from around the world. Whether you're a die-hard house music fan or simply looking to immerse yourself in something new and exciting, this is an event not to be missed. Tickets are available starting from AED155 per person. @sohogardendxb

REST AND RESET

SIRO One Za'abeel, Dubai's pioneering hotel dedicated to fitness and recovery, invites you to embark on a transformative wellness journey like no other. From the moment you step into this innovative retreat, you'll discover a meticulously crafted environment designed to optimise your physical and mental well-being. The hotel's sleep-optimised rooms provide a sanctuary for rest and rejuvenation, featuring integrated well-being features and captivating city views. Wake up feeling refreshed and ready to tackle the day ahead, knowing that every aspect of your stay has been thoughtfully designed to enhance your wellness experience.

Fuel your body with tailored nutrition options, curated by SIRO's in-house nutritionist, and visit the Refuel Bar for a selection of healthy snacks and custom smoothies designed to support your performance and recovery. The hotel's modular dining concept ensures that every meal is precisely formulated to meet your dietary needs, allowing you to savour the flavours of wellness without compromising on taste.

The 900sqm Fitness Lab is the beating heart of SIRO One Za'abeel, equipped with cutting-edge facilities and staffed by world-class Master Trainers who offer personalised one-on-one training sessions. Whether you prefer to push your limits on the state-of-the-art fitness floor or find your flow in one of the specialised studios dedicated to Pilates, HIIT, boxing, or spin, you'll have everything you need to take your fitness to the next level.

After an invigorating workout, explore the Recovery Lab, where a team of expert therapists stands ready to guide you through a range of transformative treatments designed to amplify your

Welcome to Dubai's first hotel dedicated to fitness and recovery

physical potential. From traditional therapeutic techniques to cutting-edge modalities, the hotel's holistic approach to recovery ensures that you emerge refreshed, rejuvenated, and ready to conquer your goals.

For those looking to embrace a health-conscious lifestyle beyond their stay, SIRO One Za'abeel features a curated retail hub, offering essential wellness items and stylish apparel to complement your ongoing journey.

Nestled within the iconic One Za'abeel development, SIRO provides a serene retreat from the bustling city while still offering convenient access to Dubai's central locations. Whether you're a fitness enthusiast, a wellness seeker, or simply looking for a unique and transformative hotel experience, SIRO One Za'abeel invites you to unlock your potential and embark on a journey of holistic well-being that will leave you feeling inspired and revitalised. sirohotels.com

OASIS OF LUXURY DISCOVER

DIOR SPA THE

LANA

three signature treatments exclusive to The Lana: Escale, Dior Stone Therapy, and D-Sculpt. Escale combines Japanese-inspired rituals with innovative relaxation methods, whilst Dior Stone Therapy uses semi-precious stones to harmonise energy flow. D-Sculpt offers firming and slimming properties for a transformative experience.

The spa also caters to men with bespoke treatments like the Luxury Barber Experience and Dior Athletic Therapy, focusing on post-exercise recovery and overall well-being. These treatments ensure that every guest receives personalised attention and care.

In true Dubai fashion, the city has welcomed a new luxury destination with the opening of the region's frist Dior Spa, found at The Lana, Dorchester Collection. This marks the first Dior spa in the UAE, elevating the city's wellness scene. Located on the 29th floor of The Lana, Dior Spa offers guests stunning views of the Burj Khalifa through floor-to-ceiling windows. The spa's design, inspired by the elegance of the French designer, creates a tranquil atmosphere, aligning with The Lana's commitment to providing a luxurious retreat. Dior Spa The Lana stands out for its comprehensive range of treatments and therapies designed to rejuvenate both body and mind. From advanced technologies like Icoone Therapy and Hydrafacial to traditional Japanese-inspired rituals, every aspect has been carefully crafted to ensure a remarkable experience. The spa features

Guests can also opt for full-day retreats like the D-Bloat Experience, a comprehensive programme designed to provide complete disconnection and rejuvenation. This retreat includes private Pilates sessions and anti-inflammatory lunches, leaving guests feeling completely revitalised.

In collaboration with Dior Spa Plaza Athénée in Paris, The Lana will create personalised well-being escapes, further enhancing the guest experience. Whether it's a full-day indulgence or a half-day retreat, each experience promises uniqueness and distinction, inviting guests to embark on a journey of self-discovery and relaxation. dorchestercollection.com/dubai/the-lana