PWH Magazine - August 2023

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India K

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Vanessa Green



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DeShanda Carter


Pretty Women Hustle Magazine4

August 2023

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CEO/Founder Publisher

Jakia Cheatham–Myles

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Adrienne Michelle Horn

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A remarkable parallel exists between the experience of children returning to school and adults pursuing their dreams and goals. Both scenarios embody the essence of perseverance and the significance of never giving up on our aspirations

Just as children, high schoolers, and college adults eagerly anticipate the start of a new school year, adults who embark on the journey to fulfill their long-held dreams exhibit similar excitement and anticipation

This connection highlights the timeless truth that it is never too late to return and finish what we started. Whether it’s acquiring new knowledge, learning a new skill, or pursuing a passion, pursuing our dreams knows no age limit

Children and adults are powerful reminders that perseverance and an unwavering belief in oneself can reignite the flame of ambition and transform our lives in meaningful ways

This issue will highlight Female creatives from different industries who never wavered from their dreams When times got tough, they stayed the course or returned to finish what they started This issue is dedicated to women who have dedicated their lives to pursuing their purpose

Our Contributors have provided tips, stories, and motivation to help women in business stay on track while going full force in their purpose

We have Entrepreneur, Author, Radio Show Host and HUSTLER DeShanda T. Carter on the cover.

Take a moment and read through the pages of this magazine while thinking of other women in business you know who may need inspiration and motivation to keep going after their dreams. Find us on social media and Let us know about your business

As we soar through August getting a head start on our goals, Connect with our platform as we highlight women-owned businesses. Allow this issue to serve as a reminder to “Dream! Dream Big! Don’t ever stop Dreaming!”

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Jevonya Allen

Jevonya Allen commands attention as the Creator and Chief Visionary Officer of Twisted Networking, an internationally recognized business networking organization Known for her success as an author, a certified business consultant, and a networking coach, Jevonya’s mission is to teach people selling a product or service how to become skillful at building relationships that will result in personal and professional growth. Jevonya’s clients range from entrepreneurs in the ideation phase to the alumni association for a top high school in the United States. Her book, The Introvert’s Guide to Becoming a Master Networker, garners much publicity for entrepreneurs, startups, small business owners, network marketers, and sales teams Jevonya’s digital course, Networking School, is positioned to transform many lives worldwide. Jevonya loves discussing entrepreneurship, personal development, business, marketing, and networking. Jevonya has three adopted sons and currently lives in Playa del Carmen, Mexico

What inspired your start in entrepreneurship?

In 2009, a simple conversation with a friend propelled me into the thrilling world of entrepreneurship It all began when my friend contacted me about some innovative services he had started offering his clients. Intrigued, I agreed to watch a video that showcased the value of these services As I immersed myself in the presentation, I couldn’t help but recognize the immense potential they held I knew instantly that I wanted to become a client, but what I didn’t expect was that the video not only revealed the power of the services but also introduced a captivating business opportunity While the concept fascinated me, I never saw myself as a business owner Doubts and uncertainties clouded my mind

Shortly after watching the video, my friend informed me that he was participating in a competition and needed my support to achieve his goals

Determined to help my friend, I became a client and decided to invest in the business opportunity I had initially dismissed

As I signed on the dotted line, little did I know that this decision would catapult me into a whirlwind of possibilities The recruiting system of the business quickly drew me in, captivating my attention and igniting a spark of curiosity within me It was as if I was being nudged down the path of entrepreneurship

The next pivotal moment came when I was tasked with organizing an in-home presentation to introduce others to this opportunity To my surprise, one of the company’s top income earners, a woman I had seen in the video, happened to be in town. Her presence added an air of excitement and inspiration to my business launch

Hearing her incredible story and spending time with her, something clicked inside me I was captivated by her success, and a realization dawned upon me: if she could achieve financial prosperity through this company, and we were merely a few months apart in age, then why couldn’t I? At that moment, I saw entrepreneurship as a vital part of my path toward achieving my own financial goals

From that point forward, my dedication to building my business grew unwavering I embraced the challenges and hurdles that came my way, knowing they were stepping stones toward my vision of success Entrepreneurship became more than just a means to an end it became a journey of selfdiscovery, personal growth, and the fulfillment of my dreams

Can you share how your brand Twisted Networking came about?

About a year after I started my first business, I received a random phone call from someone who found my business card on a bulletin board at a restaurant, and he invited me to attend a networking event

I vividly remember the feeling that I had at my first networking event. Walking into a room full of strangers triggered my first panic attack I had to leave the venue and go outside because I was hyperventilating, sweating profusely, and shaking, unlike anything I had ever experienced After saying a quick, silent prayer, I regained my composure enough to go back inside

Following that experience, I got invited to various networking events, each with slightly different formats. I would accept the invitations even though I would be nervous before, during, and afterward

While I was at these events, I would usually watch and observe I would interact sporadically, primarily nodding my head and listening to others speak But I loved the thought process behind bringing like-minded businesspeople together to share, support, and pass referrals

I quickly learned that people did business with people who they know, like, and trust, and networking events were the conduit for bringing people together to grow their businesses However, all the events I attended left me feeling like something was missing

Recognizing the need for a balanced networking experience, I decided that I was going to create an event that would make networking more comfortable and easier for me

In January 2017, I held my first networking event at a Chinese restaurant in Rhode Island My attendees loved the format I had created, and within a few months, I was selling my system to other entrepreneurs who saw the value in using networking events to build their businesses

In just 6 years, Twisted Networking has seen attendees from over a dozen US states, Mexico, the UK, Granada, Sweden, Africa, Peru, Malaysia, and several other countries

What is your mission through your organization?

Our primary objective is to assist attendees in taking their businesses, causes, organizations, or careers to the next level by fostering meaningful relationships within a comfortable and welcoming environment

During our events, we strive to provide an optimal blend of informativeness, interactivity, enjoyment, and efficient use of time Our events are designed to be educational and engaging, ensuring attendees gain valuable insights and connections while having a great time

We build connections based on shared interests, passions, or values rather than solely professional or transactional purposes. We recognize that people connect more deeply when they can relate on a personal level, and this can lead to more fruitful and long-lasting relationships

Twisted Networking aims to create a positive and inclusive atmosphere where our attendees can showcase their authentic selves and build relationships based on trust and mutual support We emphasize the power of collaboration, synergy, and shared experiences in networking, recognizing that meaningful connections can lead to personal and professional growth

Overall, Twisted Networking offers a fresh and unconventional approach to networking, moving away from traditional formalities and focusing on building genuine connections through shared interests, creativity, and fun We seek to transform networking from a transactional activity into a meaningful and enjoyable experience that cultivates valuable relationships.

Tell us about your role as a networking coach. How does your role benefit women in business?

As a networking coach, my primary objective is to empower individuals and organizations to enhance their networking skills and optimize their networking endeavors for business growth and success. I accomplish this through diverse offerings, including my book titled The Introvert’s Guide to Becoming a Master Networker, my comprehensive digital course known as Networking School, engaging in-person and virtual workshops, and delivering impactful speaking engagements

One aspect of my work that brings me great fulfillment is providing invaluable support and guidance tailored specifically to women’s unique needs and challenges in the business world I understand the importance of addressing the obstacles that women often encounter when it comes to networking, such as self-doubt, imposter syndrome, and other confidence-related issues that can hinder their full engagement in networking activities By focusing on these areas, I assist women in building their confidence and empower them to navigate the networking landscape effectively

I am committed to helping women overcome any gender bias they may encounter in networking environments. I equip them with powerful techniques to handle biases, develop assertiveness, and leverage their strengths to establish credibility and influence within their professional network By providing practical strategies, I enable women to break through barriers and create impactful connections that transcend gender stereotypes

I assist women in developing a strong personal brand and effective communication strategies Through personalized guidance, I help women articulate their unique value proposition, refine their messaging, and enhance their networking pitch. By honing these essential skills, women can effectively communicate their expertise, skills, and aspirations, leaving a lasting impression on potential collaborators or employers

A final aspect of my work involves assisting women in cultivating networks that align with their professional goals I offer valuable advice on identifying and connecting with mentors, sponsors, and like-minded peers who can provide invaluable guidance, open doors to opportunities, and offer unwavering support throughout their career journey. By facilitating these connections, I empower women to tap into the immense power of networking, expanding their horizons and propelling them toward their desired accomplishments.

When did you realize you had a message to share with the world?

In May of 2021, my business coach suggested that I should write a book At first, I was taken aback and thought, “Me? Write a book? I buy books and read books, but I don’t write them ” However, his words resonated with me, and after contemplating the idea, I surprised myself by coming up with the title for my book within two weeks Determined to bring this concept to life, I immersed myself in the writing process, and within two months, I completed the initial draft of my manuscript.

Tell us about your book, The Introverts Guide to Becoming a Master Networker. In The Introvert’s Guide to Becoming a Master Networker, I present a comprehensive resource filled with practical advice and proven strategies specifically designed to empower introverts in their journey toward enhancing their networking skills and achieving success in both professional and social environments The book acknowledges the inherent challenges introverts face when it comes to networking, recognizing their preference for solitude and the need to recharge in quieter settings.

Dispelling common misconceptions, I challenge the notion that introverts are passive, indifferent, or unassertive

Instead, I shed light on the unique qualities and strengths that introverts possess, which make them exceptionally well-suited for building deep, meaningful relationships the cornerstone of authentic networking. Through a ten-step process tailored to the introvert’s perspective, I guide readers on their path to becoming master networkers.

Throughout the book, I explore a range of key topics essential for introverts looking to excel in networking These include gaining a deep understanding of introversion itself, mastering networking fundamentals, overcoming common networking challenges specific to introverts, embracing authenticity, developing a compelling personal brand, crafting an effective networking strategy, expanding digital networks to leverage online platforms, nurturing relationships through meaningful follow-up, and creating an introvert-friendly networking environment.

By offering insights into the unique strengths of introverts, such as active listening, thoughtful observation, and the ability to forge genuine connections, my book empowers introverts to leverage these qualities as they build a strong network I demonstrate how introverts can create meaningful relationships that propel them forward in their careers or personal endeavors, utilizing their innate strengths to achieve their goals.

The Introvert’s Guide to Becoming a Master Networker serves as a roadmap for introverts seeking to navigate the world of networking with confidence and authenticity It is a resource that supports their journey and celebrates and harnesses the untapped potential within introverts, empowering them to forge connections that truly matter.

What do you hope women take away from your work?

While The Introvert’s Guide to Becoming a Master Networker addresses networking challenges that introverts face, it also recognizes some of the unique obstacles that women may encounter in professional and social settings

By reading this guide, women can discover key insights and strategies that will enable them to navigate the networking landscape with confidence, authenticity, and success.

One important takeaway from the book is the emphasis on embracing and leveraging strengths, particularly for those who identify as introverts. It highlights qualities such as active listening, empathy, and the ability to establish deep connections, which women can harness to build meaningful relationships and create networking opportunities that align with their values and goals

The guide also emphasizes the importance of cultivating an authentic personal brand Women are encouraged to develop a brand that is true to their values, passions, and goals, avoiding conformity to traditional societal expectations. By embracing their uniqueness, women can stand out and attract connections that resonate with who they truly are.

Additionally, the guide highlights the value of supportive networks and mentorship. It emphasizes the importance of seeking mentors who can offer guidance, support, and growth opportunities. Furthermore, it encourages women to support and uplift each other, fostering a community of empowerment in their professional journeys.

By reading The Introvert’s Guide to Becoming a Master Networker, women can gain valuable insights, tools, and strategies to navigate the networking landscape confidently, authentically, and successfully It equips them to address the unique challenges they may face while empowering them to build meaningful connections and achieve their business goals

Who is your ideal reader? Where do you hope to see your book next?

The Introvert’s Guide to Becoming a Master Networker is beneficial for introverts seeking to improve their networking abilities, women navigating professional and social networks, professionals across industries and sectors who want to expand their networks, build relationships, and advance their careers, students and recent graduates who are entering the job market or exploring future opportunities, individuals in leadership or business development roles and anyone interested in enhancing their networking skills and building meaningful connections

I hope to pursue international publishing and translations and to become a New York Times bestseller.

What is your definition of a Pretty Woman Who Hustles?

A “Pretty Woman Who Hustles” is a woman who embodies holistic well-being, diligently balancing her physical, mental, emotional, financial, and spiritual aspects while striving to be a productive member of society.

She values her appearance and takes pride in self-care, recognizing that self-care is essential for overall success and happiness However, she understands that true worth extends far beyond physical beauty, challenging the misconception that appearance alone determines a person’s abilities or drive.

Driven by a tireless work ethic, she exhibits unwavering commitment and determination in pursuing her goals Whether she ventures into business, entrepreneurship, creative endeavors, or any other field, she remains focused on achieving professional success

A “Pretty Woman Who Hustles” embodies strength, ambition, and self-care a woman who defies stereotypes, pursues her passions and embraces the full spectrum of her capabilities


Are you ready to beg n your journey?

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WaystoKeep theRomance AliveWithA BusySchedule

Having a busy schedule and being in a relationship or married is not always oil and water The two can mix if you have a proper foundation Sometimes it may seem impossible based on your different schedules, the stress that comes with the jobs you both hold, or the energy it takes to connect emotionally, mentally, and physically after a long day At first, it may not seem such a big deal that you must cancel a date or romantic dinner Still, eventually, all of those canceled events will add up They will make a difference in the eye of your significant other. There are multiple ways to ensure you can keep the romance alive with a busy schedule.

First, ensure your partner knows how busy your schedule will be You never want to blindside your partner and have them under the impression that you’re less busy than you are Make sure to be open and honest about your schedule when making plans with your partner Let them in and see how you operate on a business level That will give them a sense of what you do day in and day out. You must commit to the challenges within your busy schedule and also within your personal life Sometimes that will drive you crazy and drain your energy all at once, but it will be worth it in the end.

There are plenty of ways to utilize your time wisely while having a busy schedule and incorporating romance into that schedule.

They will feel as if they are not a priority for you. However, that can be avoided if you find ways to keep the romance alive with a busy schedule

There are plenty of ways to utilize your time wisely while having a busy schedule and incorporating romance into that schedule Many of us just do not take the time to figure out what will work best for us Not all of these will work, but finding the one that suits your relationship best is the key to success

Here are five strategies for maintaining a healthy relationship even when you’re swamped with work.

Put dates on the calendar--and don’t cancel!

If your relationship is truly a priority, then you have to prioritize it on your schedule While it may not seem romantic to pencil dates on the calendar, this is the most effective way to ensure you and your partner enjoy quality time together on a regular basis.

Secondly, never make your significant other feel left out Never make them feel as if you do not have the time for them or are unwilling to make time for them There will always be a time for work, and there will always be a place for pleasure You have to create that line between the two in order to allow for enough time for the two. A significant other of a spouse that feels left out will eventually tend to feel alone They will not see how busy you are with work at that point; they will only see that you are not making enough time for them.

Once you’ve scheduled your dates, avoid the classic “Netflix and sweatpants” rut and do new things together instead For example, you might try a new exercise class, experiment with new cooking techniques or recipes, pick up a new hobby, or simply take turns asking each other questions you don’t know the answer to

Research consistently finds couples who experiment with new activities enjoy better relationships, so make it a point to keep things fresh

When you’re together, be present. It doesn’t count as quality time if you’re checking your phone all through dinner If you’ve made a point of scheduling time with your partner, then respect that time by being present

Make your partner your focus the whole time you’re together, and you’ll enjoy much greater intimacy (and reduce the risk of your partner feeling disrespected or resentful).

If your relationship is truly a priority, then you have to prioritize it on your schedule.

Make time for communication. Even if you consistently make time for each other, your intimacy with your partner can still erode if you never scratch below the surface While it can be tough to find the energy to have serious conversations after a long day at work, dig deep and make it happen It’s especially important to communicate to your partner how you feel about your work schedule--and vice versa. Give each other space to air feelings, talk about what is and isn’t working in the relationship, express personal needs, and brainstorm strategies to make sure you both continue to have your needs met regardless of what’sgoingonatwork

Try to maintain the same sleep schedule. Sure, catching some ZZZs side by side might not breed any inside jokes or wild stories to bond over the next day But maintaining the same sleep schedule can still foster intimacy. That’s because physicalclosenessisakeypartofmostrelationships There’s no substitute for pressing the snooze button and enjoying a spoon fest in the morning, so try to hitthesheetstogetheronmostnightsoftheweek

Don’t forget the details. Birthdays, anniversaries, quirky rituals, saying “thank you”whenyourpartnertakesoutthe trash--it’s easy to take these things for granted when you’re feeling overworked Nevertheless, the details matter Small gestures such as remembering important dates, bringing home takeout from your partner’s favorite restaurant, responding to your partner’s calls or texts, asking about your partner’s day, and so on demonstrate to your SO that you’re invested in noticing and valuing what makes them (andyourrelationship)unique

Maintaining an intimate relationship and a demanding career is no cakewalk But by committing to these strategies as a foundation for a healthier relationship, you’ll help ensure your partner continues to feel valued and your relationship doesn’t erode simply because of entropy. Bottom line? Small, consistent habits can makeaworldofdifference(Kline,2018)


Kline, K (2018, April 1) 5 Ways to Maintain a Healthy Relationship When You’re Swamped with Work Don’t compromise what’s most important Retrieved from https://wwwinccom/kenny-kline/howto-maintain-a-healthy-relationship-when-youre- swamped-withworkhtml


m Amani Upendo Wellness

to save also applies traveling. Let’s keeping a can help of your staying financially responsible.

First and foremost, let’s discuss why keeping a budget

A budget acts as a roadmap, enabling allocate your funds effectively and avoid unnecessary spending. It you to stay organized, realistic goals, and make financial decisions while on the go.

you understand your well, start by creating categories for your expenses.

Generally, these categories can include accommodation, transportation, food, activities, and miscellaneous expenses.

As you progress through your journey, periodically review and analyze your budget. Take note of any areas where you overspent or underspent, and adjust accordingly.

This process allows you to identify potential areas for improvement and encourages self-awareness and accountability for your financial decisions.

For your next trip, set a budget and see how much more money you can save. Stay Pretty!



Webster’s Dictionary defines happiness as “ a state of wellbeing and contentment” and as a “pleasurable or satisfying experience ” I have come to understand in my 51 years of life that one’s definition of happiness and one’s requirements to experience happiness are ever-evolving based on where one is in their life

One thing that must be examined is our current mindset. This should be a constant process We should be intentional about checking in with ourselves We should always be working on ourselves It is important to ask ourselves some things:

Where am I?

How am I feeling?

Why am I feeling what I am feeling?

What am I thinking?

Why am I thinking what I am thinking?

What changes do I need to make?

When we honestly answer these questions, I believe we realize some keys to our happiness as well as our perspective on happiness I encourage my clients to set aside time to reflect at least once a month

So much happens, and many things impact us mentally, emotionally, psychologically, and spiritually We must be intentional in showing up and doing the work daily.

I would like to share some keys to happiness that will give each of us a fresh perspective and something to contemplate going forward.


Now I know this may be a shocker to many, but at the end of the day, it is no one else’s responsibility to make you happy, nor are you responsible for someone else’s happiness We often say things like, “As long as you’re happy, I’m happy,” and that may not always be the case.

As women, we are taught to be agreeable and congenial We should commit to always being true to ourselves and never feel as though we have to compromise where it puts us at a disadvantage or depletes us


In that same vein, we should never pressure an individual to give us something that we cannot and do not give ourselves We should never ask someone to fill a cup we are unwilling to pour into ourselves. Happiness starts with YOU!

IF IT DOES NOT BRING YOU A STATE OF CONTENTMENT OR IS A SATISFYING EXPERIENCE, STOP DOING IT This is a habit that must be broken. We do not have to do things that do not fulfill us or bring us a level of satisfaction or pleasure. We can say no to things and say yes to new things broaden our horizons and pique our interest in learning about ourselves and our evolution as a woman. This is checking in with ourselves is so important and asking the questions

FIND HAPPINESS IN THE LITTLE THINGS. Stop exp happiness in material things, money, the number of foll and likes, positions, titles, physical appearance, etc It is true that happiness comes from WITHIN If we do no what is on the inside of us, do the work to change it be nothing we do to the outside will allow us to experience term and sustainable happiness Changing our appearance, our purse, or our car will give us a temporary level of satisfaction, but ultimately, we will see something else and find ourselves comparing ourselves and competing with others who couldn’t care less about us, our happine state of mind We will bankrupt ourselves financ emotionally, trying to meet the expectations of ot were never important in the first place. Check your check your motives

As a Certified Life Coach, I encourage my clients accountability partner who will be honest, keep us and hold us to a standard that helps us grow, blos flourish Never be afraid to be transparent and Showing up in this way allows others to see what it and the freedom it affords, giving them permission same This is how we let our light shine This is how we empower and enlighten others This is how we are truly our sister’s keeper.

Keep showing up and keep doing your work.

I’m rooting for you!

Conquer your fears Maintain Confidence Spread Love and Peace and Watch Your Life Shift QUOTE OF THE MONTH ~PRETTYWOMENHUSTLEMAGAZINE


DeShanda T. Carter

DeShanda T Carter, age 48, was born in Harlem, NY, and was raised in the Bronx, NY She is the product of the NYC school system She is an only child and a divorced mother with two adult sons, one who is a budding trap artist (@bcf ko) and one granddaughter, who currently resides in Orange County, NY

DeShanda is a noted actress and member of The Screen Actors Guild – AFTRA. She has appeared in one major motion picture, Dangerous Minds, and several other stage and television appearances. She enjoys writing and singing.

DeShanda is a retired New York City Department of Correction Captain. She served her city for 20 years in this field before taking on the role of full-time entrepreneur. As a child, she watched her mother hustle jobs to ensure she was well taken care of. She, too, is a NYC dept of corrections retiree I would have to say hustle and drive runs through the veins

DeShanda owns and operates Simply Carter Corp, Carter’s Diva Glam Mobile Party, Simply Carter Events, Simply Carter’s Tees and Things, and Carter’s Caring Hands Inc In addition, she is a noted author and radio show host on totalentradio com and has a YouTube channel, Simply Carter Corp, where her show “When the Blue Comes Off” is aired If that wasn’t enough DeShanda is a licensed life insurance agent and financial advisor

She created the first ever Diva Glam Future Boss Pageant, where young girls ages 5 to 12 competed by presenting their business in different forms

She has one dog and an amazing boyfriend of 5 years who is her #1 supporter and the backbone of her business

Her goal is to build a brand that will empower girls t into becoming the correct entrepreneur and be financially free

Everyone’s success happens on their own time. Just be true to yourself "

Outside of Business and Entrepreneurship, who is DeShanda T. Carter?

DeShanda is a God-fearing woman who loves to write, act and would love to get back to singing one day She also loves to listen to music and dance

You grew up in the inner city of New York. Can you share how your environment impacted who you are today as a leader in your industry?

I feel blessed to have grown up in New York City It truly is the melting pot I experienced the arts at an early age, which helped me develop my love for the arts, especially musical theater You never know what celebrities you may run into in New York I can’t say anything bad I actually had a great childhood I just wish the kids of today could have those same experiences, like playing outside and interacting with different types of people in person

Along with being an entrepreneur, you are a mother and grandmother. Can you share how you navigate having a balance and being able to pour into your family and their dreams?

Wow! The one thing I have always prided myself on is the introduction of new experiences, places, and things Exposure is the key I have supported every idea that my children had because life is a learning experience, and you never stop learning. Although my children are grown, they know I will always be here to support them.

As for my granddaughter, she is still a bit young, but, baby, as soon as I can, I will show her the world.

What inspired your start in the entertainment industry? When did you realize you had a passion for acting?

Being raised as an only child (I just found out I have two sisters), I had a lot of time on my hands So, my mother put me in dance and musical theater programs like New York Kids on Stage I was in talent shows, fashion shows, you name it I just knew entertaining was something I wanted to do My grandmother sang in church and had an angelic voice She kept me in church and in the choir I even sang with Maharold Peebles and the worship and praise choir My mother’s godmother was Linda Hopkins, a renowned Broadway in Paris phenom She was very inspiring to me

I realized I had a passion for acting at an early age when I was able to use my skill to get out of trouble

You spent many years in the workforce. Can you share how your time in the workforce prepared you for where you are now in your career?

For most of my adult life, I worked in law enforcement, which allowed me to develop many different skills, such as negotiating, being empathetic, and working as a team, not to mention having great leadership skills It’s either you love me or hate me, but I am going to be real I learned to be careful of who to trust, and I learned to trust, and, most importantly, not to be afraid

Tell us about your brand. What message do you hope women take away from your platform?

Simply Carter Corp is all about empowering and helping girls and women find their passion How can you convince someone to love or do something if you are not walking the walk or talking the talk? I want them to know that dreams don’t age and that they can do anything they put their minds to

Tell us about The Diva Glam Future Boss Pageant. How can mothers involve their daughters?

The Diva Glam Future Boss Pageant was a pageant for kid entrepreneurs to show off their stuff They had to do a presentation, write an essay, do a mock commercial, and do their best diva walk We only had one pageant, unfortunately. We took some time off to do some restructuring and see if this would be a project we continue. The truth is we didn’t get the response and support we were looking for, but we will see what 2024 brings.

What advice do you have for upcoming entrepreneurs? My advice for upcoming entrepreneurs would be don’t be afraid Success is not going to happen overnight You will have to be prepared to invest in yourself Everyone’s success happens on their own time Just be true to yourself

What can your supporters expect from you next? Who knows? I like a challenge I love to learn new things I am now also a licensed life insurance agent, financial planner, and radio show host on totalentradio com So, I guess I will just have to say continue to watch me elevate and grow because Simply Carter Corp is here to stay

What is your definition of a Pretty Woman Who Hustles?

If I had to define a pretty woman who hustles, it would be a woman whose spirit lights up a room when she enters She has an infectious energy and a style all her own She respects and understands the hustle She knows that every experience is a Learning lesson and is not scared to fail

www simplycartercorp com



"Drama is life with the dull bits cut out ”

- Alfred Hitchcock


Personal Creed

Masculine Sign

Fire Element

Fixed Quality


Positive Traits:




Religious Popular

Negative Traits:







With a Lion being Leo’s spirit animal, you can bet that those who are born around this time are possessive in nature They work hard for everything they have and do not like new people coming into their territory. They are materialistic and love good quality clothing, cars, and furniture items. This can create a competitive spirit They do not mind helping others and giving back to their family and friends as long as they are acknowledged and thanked for their giving

Personal Love:

There was recent trouble in paradise, but with quick wit and a slight adjustment, everything is back on track. A big decision is on the table of possible relocation. With proper communication and throwing ultimatums out the window, things can work out for all parties involved. Stay positive and strong but also leave room for negotiation.

Personal Money:

Money seems to be coming easy these days You have finally created a savings plan and are working towards paying off all your debts Your boss can sometimes be annoying, but what else is new, right? Ignore him/her for now and stay the course You have clients that believe in you and are going to need your full attention.

B y A k i l a h R o b e r t s


Meet the Owner


Introducing the visionary behind Trinity Homecare Services LLC, Candice N Holland, MHA As the CEO and Owner, she brings her passion for exceptional home care services to the forefront

With years of experience and a deep commitment to improving lives, Candice leads our team in providing compassionate care and support to our valued clients Her expertise in healthcare administration and unwavering dedication have been instrumental in shaping our agencys success

Candice’s mission is to enhance the quality of life for those we serve and inspire hope within the community Her compassionate approach and extensive knowledge ensures that each individual receives the highest level of care

Under Candice’s leadership, Trinity Homecare Services LLC continues to flourish, creating a nurturing environment where compassion, dignity, and independence thrive Join us in celebrating Candices unwavering commitment to making a positive difference in the lives of our clients and their families

Experience the personalized care and genuine support that define Trinity Homecare Services LLC Trust in Candice’s vision as we embark on a journey of compassion, integrity, and hope together

What or who inspired your start in the home health industry?-

For the past 20 + years, I have been in the healthcare industry One day God spoke to me and said He wanted me to open a homecare agency for the community An agency that will show compassion and commitment to the patients and their families

Tell us about your company Trinity Homecare Services, LLC?

Trinity Home Care Services is a home health company based in Atlanta, GA, that assists patients with homecare needs, including companionship, sitter services, light housekeeping, meal prep, grooming, bathing/bed bath, and dressing and clothing selection

What services are currently being provided through your agency?

Companionship, sitter services, light housekeeping, meal prep, grooming, bathing/bed bath, and dressing and clothing selection assistance

What would you say has been your greatest lesson since entering into your industry?

The greatest lesson I have learned entering this industry is how to turn challenges into opportunities

What advice do you have for upcoming entrepreneurs looking to break into the home health industry?

My advice to new upcoming entrepreneurs that want to start in the home health industry is as follows:

To know your market well

Pay close attention to detail, especially when submitting all the required documents to obtain your state licenses

See the BIG picture and the details

Stay updated and informed with the constant home health changes

Understand that its NOT going to be easy, BUT its going to be worth it

What is next for your and your company? How can we support you?

What’s next for Trinity Home Care Services? We are happy to announce that we are moving to add on lab and diagnostic services where we will perform DOT physicals, DOT urine testing, DNA testing, Point of Care testing, ie, Flu test, Covid Test, A1c, etc

You can support me by spreading the word I need more visibility in the community Im trying to reach the masses

What is your definition of a Pretty Woman Who Hustles?

My definition of a Pretty Woman who hustles is a woman that never gives up, no matter what trial or adversity comes their way A pretty woman who hustles drinks, eats, and sleep is tailored around THEIR aspirations and personal goals A pretty woman who hustles also reaches back and assists other women in reaching their potential! A pretty woman who hustles only option is to move FORWARD and not look back!!



Every once in a while, you would hear about a close friend starting a business It always had LLC at the end of the name While at brunch one day, a friend mentioned she wanted to start a 501c3. Everyone around the table looked confused and asked what a 501c3 was, and she said it was a nonprofit organization. With looks of concern, everyone began asking their friend different questions “How are you going to do that? What does it entail? Who will sit on your board? How much does it cost? Isn’t that a taxexempt organization? Do you know what forms to file?” With all those questions asked, no one asked if they could help

Establishing a nonprofit organization is not as easy as many think However, it can be extremely easy for some depending on their knowledge surrounding nonprofit organizations. There’s a lot of strategic work that goes into finally being about to call your organization a 501c3. Below are the most common steps needed to create your nonprofit organization in your state and eventually file for your 501c3

Although the list may seem long and highly complex, it is all worth it in the end when you can finally call your organization a 501c3 There are also plenty of reasons and benefits surrounding starting a nonprofit organization

Boost your credibility, trustworthiness, and goodwill in the marketplace.

The ability to qualify and leverage millions of dollars’ worth of grants and funding.

Tax incentives associated with donating or investing in nonprofit causes

Increase the net value of your business by adding a nonprofit component

Create your legacy and leave a deeper footprint in your marketplace

Creating a nonprofit enables you to think beyond profits and revenue and enables you to think of your overall purpose in life or business. It’s a vehicle that allows you to focus on the big picture and set longterm goals and objectives that can change the lives of hundreds, thousands, or even millions of people. On top of that, Fortune 500 companies and government bodies will be more likely to support your venture and fund your initiatives as well (Peddinti, 2022)

Your Organization
Incorporators and Initial Directors
a Registered Agent
and File Articles of Incorporation
Initial Report
an Employer Identification Number (EIN)
Nonprofit Records
Initial Governing Documents and Policies
Organizational Meetings of the Board of Directors
State Tax Identification Numbers/Accounts
for 501(c)
for State Tax Exemption(s)
for Charitable Solicitation (Fundraising)
Other Business Licenses & Permits
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My Beautiful Fluff is pushing back against unrealistic beauty standards toward a more inclusive society where brands cater to women of all shapes and sizes

Nicknamed “Fluffy” as a child, following her own battles with self-acceptance, Brittany turned a childhood moniker into an immersive brand experience where “beauty has no size

As an award-winning CEO, Brittany is the founder of My Beautiful Fluff, a curvyconscious apparel and accessories brand that encourages women to embrace their fluff With her refusal to accept societal norms, Brittany hasn’t just filled a void within the fashion industry; she’s empowered an online community of over thirty thousand women to love who they are and where they are now

Recognized as a Luxe Body Positive Brand in 2022, Brittany continues to build an immersive platform that inspires children, teens, and women alike to be healthy and happy at any weight

What inspired your passion for advocating the need for body positivity? Can you share your experience?

My passion for body positivity comes from a lifetime of growing up plus-sized and being offered diets since I was 11 I eventually understood that my worth was tied to a scale and that I was beautiful as I was I want people to embrace and celebrate their bodies as they are and reject that worth and happiness is tied to external factors

Tell us about My Beautiful Fluff. What do you hope women take away from your platform?

I want women to derive from the My Beautiful Fluff platform the understanding that they possess inherent beauty. Their worth is not determined by their weight or hair; they deserve to be loved, cherished, and celebrated just as they are

How can brands get involved with your organization?

Brands can reach out to the company via their website, www mybeautifulfluff com, or social media channels, to inquire about potential partnerships or sponsorship opportunities

Brands should have a clear idea of how their products or services align with My Beautiful Fluff s values and how the collaboration can benefit both parties They should also be willing to open a dialogue and work together to create a mutually beneficial partnership If you are new to partnership, check out our blog post for suggestions

My Beautiful Fluff loves to create products for other businesses or help businesses find products from our line that align with their shop If businesses are interested in purchasing wholesale, you can find more information by visiting our website As a new member of Faire, you can also receive a $100 credit toward your initial order

What would you say has been the highlight of your career thus far? What has been a lesson you have had to learn during your entrepreneurial journey?

The highlight of business was being featured during Home Shopping Networks Disability Owned Business Spotlight It was beautiful to be able to embrace what makes me different and be featured among so many other amazing disability-owned businesses.

What is your definition of a Pretty Woman Who Hustles

My definition of Pretty Woman Who Hustles is any woman who, day in and day out, chases their dreams to build a legacy for themselves and their family.



Renée is the Founder and Managing Director of First Choice Virtual Assistance Services She made it her mission to assist mental health professionals and coaches with the tasks that can take up so much time and energy Renée graduated from the College of Science, Technology and Applied Arts of Trinidad and Tobago with a BSc in Psychology in 2016, and she fully understands the importance of confidentiality and the need for personalized attention

Covid hit, and she found herself stuck in a never-ending commute to and from work. Jobs were temporarily moved to the online space That is when it hit her - to start her own business and make a difference in people’s lives. First Choice Virtual Assistance Services was born by combining her love for administrative work with her field of study (Psychology)

As a virtual assistant, she specializes in caring for all those pesky administrative tasks that mental health professionals and coaches dread Her vision reaches far beyond just streamlining operations

While she assists her clients in achieving their top-line revenue goals, she is also determined to create more opportunities for individuals to gain invaluable experience within the industry. Together, they build a community that thrives on professional and personal growth

What services do you provide, and who is your target market that you work with?

I handle the administrative tasks of mental health professionals and coaches My support facilitates the growth of a practice As a Virtual Assistant, I can do many things, but for now, I focus on providing services like calendar management, client support (via email/messages/phone calls), data entry, social media management, etc Eventually, the list of services will expand.

What is the mission and vision of First Choice Virtual Assistance Services?

Mission–To provide admin support to five (5) mental health professionals and/or coaches by September 2024 We want to ensure our clients focus on providing the best care for their clients’ well-being

The Vision-Empowering Mental Wellness through Virtual Administrative Support solutions

What are some of the benefits of using a Virtual Assistant (VA)?

Having a skilled virtual assistant on your team is a gamechanger! Thanks to my experience, I have given back valuable hours to my clients, ensuring their satisfaction and loyalty.


With timely reminders and prompt support, I help keep appointments on track, minimize no-shows, and boost client engagement. I also organize digital files and update records, contributing to order and reducing clutter

Outside of business, who is Renée in seven words?

That is a great question! Outside of business, Renée is:

Compassionate An Eager Learner Energetic Mental Health Advocate Patient Resilient Resourceful

How do you practice self-care?

My last job was so demanding that my mental health & self-care routine suffered. I would work for hours on end with no breaks, and sometimes I would miss meals, making me sick I needed to regain my balance, so the first thing I did to practice the best self-care for myself was leave that job

The next thing I did was set clear boundaries and practice saying the word ‘ no, ’ which has sometimes been difficult for me. Creating a schedule has helped me feel less overwhelmed. However, I best practice selfcare by taking breaks and spending time with my loved ones Creating memories that last a lifetime is important, and I am ensuring it is done

What have been some of the challenges of switching from an employee mindset to an entrepreneur mindset as a business owner?

Switching from an employee mindset to an entrepreneur mindset did have a few challenges For instance, I had to understand that making a mistake as an entrepreneur is a natural part of the process Learning from it would only help me get better. With an employee mindset, I felt like I had to be the smartest person in the room, but having an entrepreneur mindset means surrounding myself with people who are smarter than me and not viewing it as a competition but rather a collaboration Even though it was a little scary having to take on a new world of responsibilities, I know for sure that it was worth it

What advice would you give to a woman who wants to start a business?

You are capable of anything, so if there is something you want to do, go for it! Do your research, get some mentorship, and make genuine connections These aspects can take you really far. When I started, I didn’t know much about entrepreneurship, but I crafted a plan and worked towards it every day. I’m still learning, but as an entrepreneur, this is part of the mindset to get familiar with – be in a constant state of learning!

What is your definition of a Pretty Woman Who Hustles?

To me, a pretty woman who hustles refers to a woman who is beautiful (both inside and out) and works tirelessly to create the life she WANTS and desires While it is easy to get caught up in the overwhelm each day may bring, a pretty woman who hustles knows it is important to maintain healthy boundaries and balance her personal and professional life properly.

You are capable of anything, so if there is something you want to do, go for it!



Delilah Mukes, better known as Lilah Belle, is a highly esteemed innovator, inspiration, motivator, and leader in the business world This serial mompreneur of 3 boys is the CEO and Owner of multiple companies One is her successful catering company, Tantalizing Dining, where she is a traveling chef providing delicious meals to local and out-of-state clients. Her entrepreneurial spirit has led her to found two additional companies, Be Luscious Beauty Cosmetics™ and D Monique Shoetique™, which have also seen great success Her achievements are a testament to her exceptional leadership skills and unwavering determination

Lilah Belle generously shares her knowledge and expertise with others She has catered and assisted with community events and has volunteered her culinary skills to teach and mentor young adults and peers on the entrepreneur path Delilah’s dedication to her craft and willingness to help others succeed is a top passion alongside her businesses

She has dedicated her life to giving back and inspiring others through her vast knowledge from life and business experiences Her goal is to help grow the minds of those around her and inspire them to continue on a path toward a brighter future for themselves and their surroundings With her guidance, she believes individuals can reach their full potential and positively impact the world

Can you share a little about your upbringing? Who or what was your earliest example of entrepreneurship?

I was born on the south side of Chicago middle-class and had 5 other siblings My earliest example of entrepreneurship was being introduced to MLM companies in my late teenage years Ive met wonderful people in different companies that showcased what it meant and what it looked like to be your own boss and do things on your own time

What inspired the story of your entrepreneurial journey? Can you take us through the backstory of your very first company?

My sons are my biggest inspiration In the past, the jobs I worked showed me that I was working more for the dreams of that business owner than my own After culinary school, I worked different jobs in the culinary field and fell in love with the culinary industry I worked very hard for various companies, and after I gained enough experience, I decided I wanted to start my own company, LilahBelle’s Kitchen and Catering

You are a business-savvy boss mom How do you balance motherhood and entrepreneurship amidst your busy schedule?

B E L U S C I O U S B E A U T Y C O S M E T I C S ™

I balance being a mom and entrepreneur by keeping my kids in the process They love helping me, whether with inventory for your boutique or helping you cook a 5-star meal for dinner It is also important to take time off to be with my children and take time off for self-care and reflection That is one of the greatest things I love about being a business owner I can schedule my time accordingly around my family plans Its so important to make time for myself and enjoy the fruits of my labor with those I do it for, my children

Can you share the ups and downs of running a successful catering company? Share the benefits of adding travel along chef to your offerings

Your clientele knows what to expect, and you ALWAYS deliver I make sure my food is top-tier each time, and I love seeing that become a reality! My tagline is Tantalizing Tastebuds, and I make sure I give that wonderfully made experience within every bite! However, changing food prices throughout the year and finding the right time to get fresh produce can be difficult!! Adding traveling helps me obtain a larger scale of clientele, exposing me to new ways to prepare food! Nothing’s too big for Chef Lilah Belle

You have recently branched out into having 2 additional companies Can you tell us more about those?

In 2018, I started selling lip glosses They were unique tubes with a built-in light and mirror with different flavors and unique names They became an instant hit! I was then asked to add more items like purses, jewelry, and even more makeup products to my line

Once I learned more about outsourcing and finding the proper vendors for my products, it turned into a business model on its own, and I received an Entrepreneur Of The Year award in 2020 for the rapid growth and success of my company, Be Luscious Beauty TM My third company came from my love of shoes!! I am a shoe-a-holic!! I wanted to gear this company toward making women feel their best selves when they accessorize with the right pair of shoes!! As a buyer, I know what it feels like to look for shoes that are not only stylish but affordable So I wanted to incorporate my way of buying shoes into the business model of my company D-Monique Shoetique

You are running three successful brands What does self-care look like for you?

Self-care for me is really taking time to enjoy the fruits of my labor I enjoy going to the nail salon to get a fresh set or a royal pedicure I love to listen to music, preferably oldschool R&B or AfroBeats Most importantly, I make sure to take time AWAY from anything work-related and plug into my family and friends Self-care is also checking in to see how I feel on all fronts I make sure I eat and stay hydrated, take breaks when needed, or take time off when things get too stressful or chaotic

What message do you hope your supporters take away from your platform?

I hope that supporters get from my companies that I am affordable and provide everyone with all types of services and products!!

w w w d m o n i q u e s h o e t i q u e c o m w w w . t a n t a l i z i n g d i n i n g . c o m w w w b e - l u s c i o u s - b e a u t y c o m



Suhay Gonzalez strives to be a motivational Latina entrepreneur Growing up in The Bronx, New York, she was fascinated by graffiti and soon found ways to express her artistry through makeup She obtained her degree in Business Administration and Accounting and continued her education by attending Yale University’s School of Management to enhance her leadership and management skills, followed by executive education courses at Harvard Business School She earned her position as Chief Financial Officer; her professional career with the federal government has been instrumental Managing significant transformational changes and unprecedented challenges brought forth by the pandemic has been a positive contribution as a servant leader

Suhay Gonzalez, the sixth child of her Dominican father, found serenity after losing her mother to Glioblastoma Brain Cancer by launching her own company, Seis Cosmetics

As the founder and CEO, Ms Gonzalez merged her passion for finance and her love for makeup As a woman of color, it was important for her to be diverse by sharing inclusive creativity with everyone, regardless of age, ethnicity, or gender. Seis Cosmetics offers a variety of products from Sugar Lip Scrub and overnight Rose Lip Mask to exfoliate, nourish and hydrate your lips

The brand is 100% funded and owned by Ms Gonzalez Seis Cosmetics is a bootstrapped Latina-owned company founded by a woman who aims to create an opportunity for makeup enthusiasts to wear proudly Seis Cosmetics has been featured in NBC 6 in the Mix, Univision’s Despierta America, Shout Out Miami, People en Español, Business Journal, and Florida Trends and received a beauty award from Hola! USA Ms Gonzalez is an indie brand owner with a philanthropist soul who is proud to make her impact on this world while making people feel beautiful

To learn more Seis Cosmetics:

If you could use five words to describe yourself outside of entrepreneurship, what would they be and why?

You have spent many years working as a Chief Financial Officer How did this role groom you to become your own boss?

I sincerely believe that my mother’s love for cosmetics was instrumental Everyone’s relationship with makeup is a personal and unique experience

Tell us about life growing up in the Bronx. How did your childhood prepare you for who you are today?

Growing up in New York prepared me to deal with a variety of individuals regardless of ethnicity It’s provided me the capability to expand my mindset bandwidth New York prepared me to work hard, be proud of what I do, overcome obstacles, and preserver in the face of adversity It also set me up to collaborate with others, which is an essential perspective as an entrepreneur My upbringing made me resourceful and flexible and geared me to continuously seek improvement while remaining true to myself

My role as Chief Financial Officer groomed me to ensure the foundation of my business was financially established, and my business plan embraced the values of my mission My education has been instrumental to my development. Leadership, skillset, and strategic planning led to the successful development and launch of Seis Cosmetics I never shy away from hard work, regardless of how much I achieve The insight into a complex integrated world has been instrumental, especially when it comes to maintaining integrity

When did you realize you had a passion for Makeup?

My passion for makeup started early on For me, I realized makeup was a way to express my creativity With lots of patience, I taught myself how to apply my own and have always played around with lipstick shades

Where do you hope to see your brand in the next 3-5 years?

I want to get involved with more organizations conducting research studies on Glioblastoma brain tumors. Seis Cosmetics was inspired by my mother after she lost her battle to cancer My mother loved makeup, and creating this business was my way of converting sadness into something exceptionally beautiful; there is pride in saying we are “Superior Cosmetics with a Cause ”

What is your definition of a Pretty Woman Who Hustles?

My meaning of Pretty Woman Who Hustles is an educated, independent, determined woman who can walk into any situation because she is a driven, ambitious individual who works hard to achieve their goals and create success for themselves

Resilient Visionary Compassionate Empowered Wholesome.
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Keynote speaker, TrevisMichelle, helps women show out when lifes challenges arise She motivates with conviction and mentors with passion, inspiring women to WALK™ in their power

A cancer warrior and conqueror, TrevisMichelle helps women achieve life-changing transformations. She motivates and empowers through meaningful engagements that instantly connect with women, encouraging them to reclaim their power and rebuild their confidence as they WALK™ through Life

Some of TrevisMichelle’s achievements include being recognized as a Global Leader by the International Association of Women (IAW), a Certified Mental Health Coach & Advocate, and making the international bestselling authors list twice

TrevisMichelle is also a proud mother and grandmother When not speaking, you can find her spending time with her family and fur baby, taking scenic drives, or hanging out with her car club (she likes speed)

If you had to describe your passion in one sentence, what would it be?

My passion in one sentence is: My goal is to empower women to overcome lifes challenges, build resilience, and cultivate confidence

When did you realize you had a message that the world needed to hear?

I realized that I had a message to share with the world during COVID in 2020, and it was again confirmed when I was diagnosed with Cervical Cancer in 2021

You are a keynote speaker Can you share what message you hope women take away from their experience in your workshops or conferences? Workshops and conferences will provide women with tangible takeaways as they gain immediate practical tools derived from my WALK™ Method, enabling them to become willing participants in their own lives, taking actionable steps, and practicing self-love through forgiveness, experience liberation, and redemption, which will empower them to fearlessly conquer challenges without apology

. A . L . K . ™

You have faced several obstacles in your life, one being the journey of overcoming cancer. Can you share your greatest takeaway during that period of your life? What advice do you have for a woman in that same situation right now?

One of the greatest takeaways during this cancer journey is that I have discovered that I have an unwavering sense of resilience within, where I may bend under the weight of challenges, but I refuse to break Due to my persistence, I do not give up even when I feel compelled to give up but tap into the depths of my fortitude to not just survive but Surthrive

Where do you hope to see your platform next? What can your supporters expect from you in the next 2-3 years?

Over the next 2-3 years, my vision encompasses delivering powerful keynote speeches to women ’ s organizations, cancer organizations, corporations, and colleges, spreading awareness about cervical and gynecological cancers

In parallel, I will launch a podcast, develop online courses, offer merchandise, and publish books, all centered around teaching my WALK™ Method, empowering individuals to build resilience and confidence in the face of life’s challenges

What is your definition of a Pretty Woman Who Hustles?

A Pretty Woman Who Hustles embodies inner beauty that radiates outwardly She exudes resilience and confidence, understanding the value of extending a helping hand to empower other women to succeed without considering it a loss for herself

Contact TrevisMichelle info@trevismichellecom IG@TrevisMichelle, Facebook@TrevisMichelle LinkedIn@TrevisMichelle YouTube@TrevisMichelle7251 https://wwwtrevismichellecom



Briana Keller, also known as Bree, is a 27-year-old entrepreneur, model, brand ambassador, and content creator from Chicago, Illinois Since June 2022, she has owned BriKreations, a business specializing in custommade gifts and decor From rose teddy bears to elegant floral arrangements, Brianas creations add a touch of sophistication to special occasions. As a brand ambassador, she collaborates with local and non-local businesses, lending her face and influence to their brands Additionally, Briana produces captivating content that offers a glimpse into her modeling and luxurious lifestyle Her engaging reviews encompass food, hotels, entertainment, and more With many exciting projects in store, Briana Keller is a driven force, fueling her passion for creativity and entrepreneurship and positively impacting her community

Who or what was your earliest example of entrepreneurship?

-My earliest example of entrepreneurship came from my late grandmother, Marion Keller For over 30 years, she served as the neighborhood’s seamstress, dedicated to helping local residents look their best

How did growing up in Chicago impact your hustle and drive? Can you share a little about the entrepreneurial scene in Chicago?

Dealing with everyday challenges in Chicago, I had to develop a tough exterior when it comes to handling criticism Not everyone will appreciate what you do or how you do it, but its crucial to maintain the inner drive that keeps you going The entrepreneurial scene in Chicago can be challenging, as individuals may discourage your success or withhold information on business progression. That’s why I took it upon myself to conduct thorough research and network with other business owners who generously share their knowledge and experiences with me Additionally, having a support system that includes God, my mother, sister, brothers, grandfather, boyfriend, mentor, and numerous loved ones has enabled me to overcome any obstacles that have come my way

Tell us about your brand BriKreations?

When I established BriKreations in 2020, it was intended to be a space where I could create custom handmade products such as rose teddy bears, memorabilia wreaths, gift baskets, and more for various occasions, offering this service to others As I strive to advance my business, I am currently in the process of relaunching BriKreations as an online store specializing in gifts and decor

What can women expect when booking a service or purchasing a product from BriKreations? Walk us through the experience?

When booking with BriKreations, customers are expected to exhibit reliability, friendliness, transparency, and responsiveness At BriKreations, we firmly believe that the customer is always right, and as a business owner, it is my responsibility to ensure that I provide them with the best possible service

A Lot of new entrepreneurs enjoy the idea of being able to join the brand ambassador world Can you share how you got started and how new entrepreneurs can add this to their income stream?

I embarked on my brand ambassador journey in 2020, starting with my first collaboration with Prettier-n-Person to promote their clothing line After a year of successful collaboration, I expanded my services to other brands such as Belle Authentix, Aries Trendy Accessories, Urban Bougie, Renew You Body Butters, Sistar Beauty Supply Store, Lyns Luxury Collection, Hush Money Cosmetics, and You’re Beautiful Regardless This allowed me to recognize these businesses and increase audience engagement

As of June 2022, I have also ventured into creating content for restaurants, hotels, and various entertainment experiences, showcasing a model and luxury lifestyle My advice to aspiring entrepreneurs looking to join brand ambassador programs is to network, put yourself out there, and find your niche that aligns with your interests and passions

What overall message do you hope women take away from your brand as a whole?

The overall message I hope women can take away from my brand is the importance of persistently pursuing the desired results for your business, regardless of who may be supporting or opposing you As Angela Bassett once said, If God Can Be There For You, Who Can Be Against You?

What is next for Briana Keller?

I currently have two projects in the works The first project involves creating an Etsy store where I will sell stock images specifically tailored for beauty business owners This will provide new and existing business owners with affordable options for utilizing stock images in their marketing and advertising efforts Additionally, my second project will be an application that individuals can conveniently use from the comfort of their own homes More details regarding this project will be revealed at a later date

What is your definition of a Pretty Woman Who Hustles?

A pretty woman who hustles is defined as a woman who is more than just her appearance She possesses the willpower and strength to be a formidable force to be reckoned with




Rev Dr Benita Livingston is an ordained minister in the African Methodist Episcopal Church She has over 30 years of experience in ministry She completed her BS in Communication from Arkansas State University and worked in various Radio and TV Stations in Arkansas and Tennessee She received her Master of Divinity, Cum Laude, from Memphis Theological Seminary, where she also received the Alston Award for most outstanding African-American female student She also received her Doctor of Ministry in Faith & Health from Memphis Theological Seminary

She completed her Clinical Pastoral Education Residency at the VA Medical Center in Memphis, Tennessee, where she received the Patterson Award for Excellence in Pastoral Care While employed at the VA Medical Center, she served as the Chaplain to MICU, Palliative Care, and the Women’s Clinic, where she provided ministry and pastoral counseling to women veterans, including women who have experienced sexual trauma while in the military (MST) She was also assigned to serve as a member of the Operation Enduring Freedom/Operation Iraq Freedom/Operation New Dawn (OEF/OIF/OND) Team and provide spiritual support to its various facets

She retired from the VA after 20 years of service and is currently the pastor of St Paul-Agnew AME Church in Pulaski, Tennessee

After retirement, Rev Benita started Living Ceremonies, a wedding officiant business, where she creates memorable, meaningful, and marvelous custom wedding ceremonies

She is the mother of Aisha (Andre) Fayne, Nonjala Brister, and Justin Gladney and the proud grandmother of Charlie London and Sloane Embry Fayne.

You have been a minister for over 30 years Can you take us back to the moment you first accepted your calling into the ministry? Can you tell us about that experience?

I have been a member of the AME Church (African Methodist Episcopal) all my life At the time of my calling, I had become restless and unsatisfied with my career I was working for a local TV station in Memphis, TN I knew there was something more I was supposed to be doing I knew I was supposed to be doing something to help people, so I decided to go to nursing school I got the application and filled it out, and the Sunday before I was going to submit it, I was sitting at church, the preacher extended the invitation, and a young lady accepted her call into ministry I was excited for her, and in my left ear, I heard God say, Well, Benita, what are you going to do for me? I slightly turned my head because I thought someone was behind me, but I knew there wasnt

S H E ' S P R E T T Y & S A V E D

So I flipped off an answer, “Well, it sho ain’t gonna be preaching” I then realized who I was talking to and began seeking God I had so many objections as to why I shouldn’t do this, but God answered them all

Do you remember the church where you served and the pastor who poured into you at that time?

I was a St Andrew AME Church member, and my pastor was Rev Dr Kenneth Robinson, MD I was at my home church in Arkansas when I heard God speaking I accepted my calling at St Andrew

You spent several years in seminary perfecting your craft and gaining knowledge A lot of ministers say that seminary school is life-changing. Can you tell us a key takeaway you took from this experience?

Going to seminary was the best thing that could have happened for me Although I didn’t want to at first, I had to go to become a hospital chaplain, which is what God again said in my ear Knowing the purpose of why I was there made things more interesting I always say my brain kicked in in seminary because I played around and barely graduated during my undergraduate time, but seminary was exciting and challenging Seminary helped me look beyond the text to examine, question, and research It opened my eyes and showed me some of my biases, helped me care for people, and gave me a deeper understanding of who God is

You have spent many years working in the workforce and accumulated several awards What would you say was the overall highlight of your career?

God called me to be a Hospital Chaplain, and I worked as a Chaplain at the Memphis VA Hospital for 20 years It was the most rewarding ministry I could have had I am so grateful to God for allowing me to be present with men and women who served our country My whole career at the VA was a highlight I am grateful for every handheld, every prayer prayed, every veteran who touched my life, every life that was changed, every family I had the opportunity to minister to during a time of grief and loss, and the staff I worked with The awards were not the highlight There were times when I just sat in silence with a family who had just lost a loved one; those are the moments that mattered to me

You are now a Pastor of an amazing congregation in Pulaski, TN How do you balance ministry and your demands of life and motherhood?

St Paul-Agnew AME Church is a wonderful congregation, and I love being their pastor Any pastor knows that caring for the needs of a congregation or ministry can cause burnout, especially if you have a family, and trying to balance it all can be stressful At this time in my life, my children are grown and have lives of their own I have two precious granddaughters I moved from Memphis to Nashville to be close to, so I try to balance my time to be present in their lives One thing I try to do is have a Sabbath day of rest when I’m not doing any church or business work

What do you hope your congregation takes away from your ministry as a whole?

I hope the congregation will feel loved, encouraged, inspired to serve, and healed

What is next for you?

I retired from the VA in November 2021 and took some time to rest and listen for my “what’s next?” answer In November of 2022, I started Living Ceremonies, a wedding officiant business Weddings are happy and joyous occasions, and I wanted to do something that was fun and uplifting Being a wedding officiant is so much fun I love meeting new couples, learning about them, and creating a wedding ceremony that is all about them I take their love story and incorporate it into the wedding ceremony It can be traditional or non-traditional, religious or non-religious, and include any rituals they might want. It is my mission to make their wedding ceremony memorable, meaningful, and marvelous

What is your definition of a Pretty Woman Who Hustles?

She is someone who knows who she is, what she can do and then does it trusting in the One who called her to do it



Understanding the 7 stages of grief will be needed to navigate that same grief while running a business The 7 stages of grief are commonly known as:

Shock and Denial

Pain and Guilt

Anger and Bargaining


The Upward Turn Reconstruction & Working Through Acceptance and Hope

These seven stages are not necessarily in order and may occur more than once Grief is not a linear, standard process; it can vary from person to person

What Does Grief Feel Like?

The onset of grief brings with it a host of complex feelings, behavioral changes, and physical symptoms These symptoms may be new to people, and it is important to understand their connection to grief. In conjunction with a major loss, the uncertainty of these symptoms can make you feel disoriented, confused, and off balance

Symptoms associated with grief include:

Physical changes: Lack of energy, loss of appetite, headaches, body tension, digestive issues.

Behavioral changes: Increased frustrated and angry episodes, increased isolation, inability to sleep or sleeping much more, inability to concentrate.

Emotional changes: Feelings of hopelessness, helplessness, sadness, numbness, fear, guilt, anger, and anxiety (Waichler MSW, LCSW, 2023)

There will never be a true timeline for how long the grief process will last Even though we may believe we have ventured through all 7 stages, the slightest memory of the person we lost can start us back at stage 1 Grief is a different process that cannot be rushed and cannot be avoided This is where navigation of your business can assist with your grief. Keeping your mind occupied during your grieving can be pretty beneficial

1. 2 3 4 5. 6 7

I know from experience that grief can take over your mind, and your body will want to shut down Being a business owner, I could not allow myself to do that After losing my dad, things were tough I was in school obtaining my second master’s degree, and I only had two classes left when he passed Part of me wanted to stop and take a leave of absence, but the other part of me knew that was not what he would have wanted.

He always told me that “Easley, don’t quit,” so that’s w kept telling myself. The same thing goes for my compan knew I couldn’t just drop everything and go hide. I knew down I wanted to become a recluse and remove myself society, but I had clients who depended on my comp services That’s what gave me the drive to keep g Hearing my dad say over and over “Easleys don’t quit” me the strength to push harder I have to say that his d pushed me to be the seven-time business owner that today I wouldn’t and couldn’t have done it if I didn’t know how he would’ve felt if I had let the grief take over me

Do I still get sad? Yes, every day. Do I miss my dad? Of course, I do. Do I think of him? Yes, as often as I take each breath each day. There will never be a moment when grief doesn’t sneak up on me and remind me that my dad isn’t here anymore. When I achieve new goals, receive a new award for my company, or secure major contracts with clients; I want to jump on the phone and let him know I want to hear him say, “I’m proud of you, Kwanita,” but I know that’s not going to happen So, I just throw myself deeper into my work and let it speak for itself

Running a business is hard, let alone running seven of them at multiple stages In my case, grief pushed me to my all-time high because I turned something horrible into something positive You can also do that with your business(es) and become something bigger than that grief. You are in control of how the grief has a toll on you, your life, your family, and your business.

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RevJoslyn RevJoslyn RevJoslyn

Farray Pierre Farray Pierre

Reverend Joslyn Farray Pierre, The Intuitive Well-being Educator, is an Ordained Minister, Metaphysician, Integrative Nutrition Health Coach, International Award Public Speaker, and Author A proud mom of two, and one has since passed Her work as an Educator and Administrator, within the Caribbean spans over 3 decades in Grenada & Trinidad and Tobago She is the past Country Chair and Advisory Council Member for G100, President of WICCI Trinidad Chapters, an Ambassador of Peace, Health, Wellness, and Well-being to several local and international NGOs, and a member of the Grenada Published Authors’ Association.

She is the founder of The Intuitive Well-being Institute and creator of the Sacred Spa, a metaphysical educational, selfhealing, and empowerment home-base center, where she caters to heart-centered leaders and small business owners, helping them lead with intuitive intelligence, de-stress, and build skills to lead healthy lifestyles Rev Joslyn’s focus is to be of service to women who are transitioning or going through rock bottom moments by teaching, coaching, and counseling on taking care of their body, mind, and spirit to nourish, heal, maintain, and own their personal power, seeing wholeness through Sacred Self-Care practices

What services and products do you provide?

I provide Self-Empowerment classes, Healing and Meditation Classes, Healthy Cooking Classes, with special emphasis on A Taste of African Heritage Cooking classes

Meal plans and Recipes, Wholistic Health Coaching, Spiritual Counseling and Coaching, Online Pastoral Care, Teatime Journal Therapy, speaking for wellness and wellbeing workshops, conferences, seminars, and other self-care programs and products

When did you realize you held a passion for wellness?

I think it would have been as a very young child starting with playing with my nursing set. I was taking everyone’s blood pressure then, starting with my dolls (LOL), but the true realization came when I was a teenager in High School, and I became very particular about my physical appearance and daily healthy routine, especially my nutrition I made a bet with my classmate and won I told them I was no longer interested in eating meat and I would stop They “dared me,” telling me I couldn’t I told them to watch me; I became a Lacto-Vegetarian and fasted weekly, and that began in earnest my healthy lifestyle. Also, Food Nutrition was one of my favorite classes. I made history on our island as the first and only student in my year to pass our Food and Nutrition (CXC) regional exams I later went on to a national college and became active in our weekly college radio program hosting the nutrition segment and also writing nutrition articles for our college magazine My wellness career started off well before I started in our workforce

Monday was chosen because research has shown on this day, people are most responsive to positive changes in their lifestyle. My company, in 2016, realizing the importance of how communities can help build and sustain great healthy practices, signed a Meatless Monday Pledge they were offering back then and never looked back I introduced it to the public schools I was connected to I encouraged the general public in a local radio program I co-hosted, Let’s Talk Health, and to my audience on social media I shared flyers, did cooking videos, shared meatless recipes, and I continued to host many healthy Meatless Monday Challenges.

I use the MeatlessMonday Campaigns as a fun, simple way of introducing people to take charge of their health while encouraging their family members, colleagues, and friends to engage in a healthier lifestyle It also served as an amazing way to try new tasty, healthy dishes Meatless Monday has helped our online and offline community to begin sustainable and healthy nutrition lifestyle, including our “A Taste of African Heritage,” continuing to teach people the healthy habits in their culture, reducing and helping heal chronic preventable diseases like diabetics, obesity, hypertension, kidney and heart diseases.

Outside of wellness and business, who is RevJoslyn Farray Pierre in eight words?

Joslyn is a passionate person, nature lover, reserved, and elegant High-Priestess

What is your favorite healthy meal?

My favorite healthy meal is Egg-Plant Au-gratin It was one of the very first cooking videos I shared with my Meatless Monday audience. A dish made with eggplant, tomatoes, peppers, onions, vegetarian cheese, and other herbs and flavorings.

I had the pleasure of participating in Intuitive Well-being

Meatless Monday Challenge with you this year. Please tell the readers about Meatless Monday and what inspired you to start the initiative?

I am so happy you brought this up This gets me all excited (LOL) It has been such a delight completing this challenge with your group. Meatless Monday is a Global Campaign started in 2003 by Sid Lerner in association with the John Hopkin Center for a livable future. Its history is linked to the conservation campaign in World War 1, and it is supported by millions worldwide, including Oprah Winfrey and other famous public figures

This initiative encourages people to skip meat once a week every Monday to reduce the incidence of chronic preventable diseases, prevent precious land and water resources, and fight climate change

Health and wellness is an essential aspect of life. What advice would you give to those who are trying to maintain a healthy lifestyle?

Start small and stay consistent with a simple routine Develop both a morning and nighttime routine It could be very simple, starting with a one-stretch routine, taking at least 3 deep breaths, drinking a glass of water, and repeating one sentence of gratitude both morning and evening. Then keep building on that. I also suggest being in nature as much as possible and learning to listen to your body’s natural rhythm and intuition. Drink water throughout your day; include raw fruits and veggies daily Learn about the different types of meditation and make it a part of your routine

Also, include journaling as a healthy practice, whether it is to brain dump to get rid of the clutter on your mind or to set intentions to help you reach your life goals or dreams



Do not underestimate the power of being active within a healthy community, or a great sister circle, having a health coach, or implementing the healthy tips from a great magazine or book as a healthy boost and amazing inspiration. I’ve documented some simple healthy practices to help one build a healthy wellness practice in this Healthy Lifestyle Journey Journal book, available on Amazon

What are a few benefits of meditation?

My personal experience with meditation is one of amazing and powerful well-being breakthroughs It has saved my life, helping me successfully navigate through a transition and arise like a phoenix from the ashes of a rock bottom moment. I normally host a 5-day meditation challenge, and within that challenge, I highlight how incredible mindfulness and meditation have been shown to be effective support for many conditions (e g , anxiety, depression, stress, chronic pain, addiction recovery)

Physiological mechanisms linked with meditation are thought to be beneficial because meditation appears to reduce inflammatory reactivity to stress and illness Research shows that meditation is an effective tool for improved learning, memory, focus, and balanced blood pressure and is associated with improved self-awareness, compassion, and introspection

In addition, consistent practice can help us cope with unpleasant experiences, as I mentioned previously (e g , thoughts, emotions, pain), simply by tapping into the breath during the experience. Your body will remember the calm and stillness from your regular practice, and your heart rate, blood pressure, and cortisol levels can come back into balance What is most impressive are the physical changes seen via brain scans when people have engaged in a consistent daily 27 minutes

What Pretty Woman Who Hustles?

A Pretty Woman Who Hustles is an empowered woman who lives with poise and quiet confidence, flowing easily and gracefully. She taps into her inner power to build her kingdom Her temple She nourishes body, mind, and spirit She owns her power and is unapologetic about claiming her birthright of great wealth and well-being She is unstoppable, as she relentlessly lives a healthy lifestyle knowing her health is her wealth


April Nowlin supports people who are ready to experience the joy and freedom of real healing after a failed relationship and create a life they love April is a Certified Divorce Recovery, Dating, and Business Coach As a 3-time divorcee, shes weathered the storms of transition and learned the techniques to fully heal and thrive after a broken relationship. April is a published author, inspiring speaker, podcast host, and workshop leader who combines relatable storytelling, humor, and authenticity April has created unique solutions for people who want to crush the barriers to their personal and business success

Outside of entrepreneurship. Who is April in 5 words?

Adventurous, Compassionate, Relentless, Empowered, Funny

How did you get your start in counseling and coaching?

From a young age, I’ve had a passion for helping people achieve their goals and a knack for thinking outside of the box to solve problems While working for organizations that created tools for small businesses, I realized how much I enjoyed helping them grow In 2013 I launched a business consulting venture to help entrepreneurs create sustainable businesses that affected change in their community and fulfilled their purpose In 2021 I added life coaching to my repertoire after realizing that the success of a business was very closely tied to the personal success of the business owner

What sparked your interest in divorce recovery specifically?

In 2019 I navigated my third divorce, and through my healing process, I experienced firsthand the massive gap in the level of support for people processing a devastating heartbreak This was even more prevalent in faith-based communities. There was an abundance of help for single, engaged, and married individuals, but resources for those experiencing divorce were scarce One of the reasons it took me 20 years to break the cycle of toxic relationship habits was the lack of niche support that was relatable to my unique situation I set out to become the help I needed many years ago I was determined to give my pain a purpose and help others to create a life of freedom, joy, and independence

Can you share the benefits of having a certified Divorce recovery coach as part of your divorcing process?

As with any healing process, whether it be physical, mental, or emotional, having the right support greatly increases your chances of lasting healing A divorce recovery coach is specially trained to advise individuals on important decisions to be made when contemplating divorce and going through the process They are experts in supporting people who are recovering from the fallout of failed relationship


Counselors and therapists are valuable resources that often focus on the past; a divorce recovery coach is futurefocused, honing in on where you are now and where you want to be Working with a divorce recovery coach can greatly ease the distress of rebuilding a life after heartbreak

You have gone through 3 divorces and have been able to bounce back and transition into the best version of you. Can you share a little about your experience and what made you realize you had to fully heal in order to move forward?

My daughter, who was 10 years old during my last divorce, was the catalyst to seek lasting healing I knew my actions were going to shape her perception and expectations of intimate relationships As a close second, I was sick and tired of the same relationship outcomes I’m sure age, maturity, and exhaustion played a role in this major turning point, but at the core of me, I simply wanted something different for my future I did not want to get to the end of my life and have a road of regrets to reflect on I made the intentional choice to look inward, asked for help, focused on my toxic patterns, and did the hard work to see real change

What message do you hope women take away from your platform?

Divorce is a death but not a death sentence Despite the trauma of a failed marriage, the divorce recovery process doesnt have to be a dreadful experience It can be a golden opportunity to redesign your life just the way you want it Starting over and loving your life again can seem like the greatest impossibility, but your broken relationship is just one chapter in your story, and your story doesn’t end there You are stronger than you think; with the right support and resources, you can turn your trauma into triumph

Tell us about your book and your target audience with this work?

Move The Finish Line: A Healing Journey of Pain and Purpose was written as part of my healing process following my third failed marriage In the book, I share my raw and authentic thoughts and revelations about what led me to experience three divorces over a span of 20 years and identify the tools to end the cycle of toxic relationship choices

What is next for you?

While helping my clients to bounce back from unhealthy relationships, I realized how beneficial it would be to prepare them to avoid those relationships altogether In 2022 I launched a new program focused on healthy dating for those who are ready to re-enter the dating world These resources help people to understand unhealthy dating patterns, recognize blind spots, and assist with creating a personalized dating strategy. My next phase will include new group coaching programs, services, and workshops, delivered virtually and in person, to help break toxic relationship habits

What is your definition of a Pretty Woman Who Hustles?

When I think of Pretty Women Who Hustles, I envision the woman who is relentless and unstoppable at achieving her goals, dreams, and purpose She is not perfect but uses her challenges as a catalyst to propel her to her destiny


As a fierce entrepreneur, it is crucial to prioritize self-care and find ways to unwind and recharge Taking time out to relax and connect with like-minded individuals who understand the joys and challenges of running a business is essential What better way to achieve this than by planning an unforgettable, rejuvenating girls' night out with other brilliant and inspiring entrepreneurs?

Imagine a vibrant evening filled with laughter, networking, and empowering conversations that leave you feeling inspired and ready to conquer the world You embark on a journey of selfdiscovery and relaxation, learning how to plan a remarkable and memorable girls' night out.

This experience will fuel your entrepreneurial spirit and create lasting connections It will help you take the edge off, let your hair down, and dive into the world of self-care.

Defining the Purpose:

Every successful event starts with a clear vision Determine the objective of your Girls' Night Out Is it to network, seek inspiration, or simply unwind and have fun? Aligning the purpose will help you curate the perfect experience

Step 1: Assembling Your Dream Team of Entrepreneurs

Reach out to like-minded women in your entrepreneurial network who understand the importance of self-care Seek out individuals who are passionate about personal growth and well-being. Together, you can create a supportive and nurturing environment that encourages each other's self-care journey


Step 2: Choosing a Tranquil Venue

Opt for a venue that exudes tranquility and relaxation Look for a spa, wellness retreat, or a cozy wellness center with serene surroundings. It's essential to create an atmosphere that promotes peace and calm, allowing everyone to unwind and let go of the stresses of entrepreneurship

Step 3: Indulging in Pampering Treatments

Now, it's time to spoil yourselves with indulgent and revitalizing treatments. Arrange for a variety of spa services such as massages, facials, manicures, or pedicures These treatments will not only pamper your body but also rejuvenate your mind, allowing you to recharge and embrace the power of self-care.

Step 4: Nourishing the Body and Soul

Self-care extends beyond physical relaxation Plan a delightful and nutritious meal for your group, focusing on healthy and nourishing options. Whether it's a delicious farm-to-table dinner, a vegan feast, or a mindful eating experience, the food should reflect the intention of self-care, providing nourishment and energy

Step 5: Exploring Mindfulness and Wellness Activities

Engage in activities that promote mindfulness and overall well-being. Consider arranging a yoga or meditation session to help everyone find inner peace and balance Alternatively, you could organize a wellness workshop, such as a selfreflection session or a vision board creation activity. These activities will encourage self-discovery and personal growth while fostering a sense of unity among the group

Step 6: Sharing Stories and Creating Connections

Allocate time for open discussions and sharing of experiences. Create a safe and supportive space where everyone can open up about their entrepreneurial journey, challenges they face, and how they prioritize self-care The power of connection and shared experiences can be truly transformative and inspiring.

Step 7: Embracing the Joy of Laughter and Play

Remember, self-care is not just about relaxation but also about finding joy and embracing the lighter side of life. Plan some fun and laughter-inducing activities like a themed dress-up contest, a dance-off, or a karaoke session. Allow yourself to let loose, laugh freely, and create memories that bring joy and happiness

As entrepreneurs, it's easy to get caught up in the fast-paced world of business, but taking the time for self-care is essential for your well-being and long-term success

By following these steps, you'll plan a girls' night out that not only takes the edge off but also dives deep into self-care, allowing you and your fellow entrepreneurs to unwind, recharge, and connect on a meaningful level. So, gather your tribe, embrace the power of self-care, and create a night of relaxation, rejuvenation, and lasting connections that will fuel your entrepreneurial spirit for years to come!



Ruth Jackson is a Deaf Black woman who wants to bridge the gap between the Deaf and hearing worlds by teaching people how to bake (whether you are fluent in ASL or not) while showing them that Deaf people are simply a group of people who want to be treated equally and fairly -- just like you In addition to being a small business owner, she is a published author of a few short stories, currently working on a novel and a children's book series as well In her free time, she loves to explore new beaches, hiking trails, and cities

This business started with God gently pushing her to pursue her YouTube channel - The Sassy Baker On it, she made new and old recipes and shared "Food for Thought" on topics related to Deaf culture, Black culture, and being a Deaf Black Christian All of these identities she holds are not easy to juggle

She recently launched Bake it With Sass with two subscriptions: New Sass on the Block for beginners and Beyond Sassy for more advanced In each subscription package, you will receive a library of video recipes: cookies, brownies, cakes, and allergy-friendly recipes as well If you want access to both video recipe libraries, subscribe to Beyond Sassy Also included in both subscriptions is access to the community of Sassy Bakers, where you can ask questions, share pictures of your baking successes, show off your sassy dance, and learn from each other Every video is in ASL with English captions

There are also blog posts featuring baking tips and Deaf culture tidbits Ruth will be adding videos every month, so what you see now is not the end

Who is Ruth Jackson in five words? sassy, funny, ambitious, adventurous, sweet

How did you get your start in entrepreneurship?

My big dream is to build a community center for Deaf children I realized last year that my job as an ASL teacher wouldn't be able to keep a roof over my head AND fund my dreams I realized I needed multiple streams of income for my dream to become a reality An opportunity to go to LifeSurge in Westminster last October arose, and through that, I took classes in real estate, the stock market, and online businesses I started a YouTube channel two years ago My thought was to build off of that by starting a bakery Still, my coach at the online business class suggested using The Sassy Baker channel and turning it into a business As he gave me some ideas and my mind started popping I knew at that moment this was what God was building within me When I started The Sassy Baker -- I was just a bored 20something during the lockdown looking for ASL baking videos, but I couldn't find any So I decided to make my own Before I knew it, people were asking for more My love for baking and ASL came together in a way I wasn't expecting I needed this push to get started, and from there, I created Bake It With Sass.


How did your story with ASL impact the way you do business?

I was born with moderate/severe hearing loss but wasn't introduced to ASL or Deaf culture till high school Growing up, I felt isolated and left out of everyday conversations I was bullied from 1st grade all the way through high school I didn't realize it at the time, but I was pretending to be someone I wasn't for most of my life I don't want that for anyone else All of my videos are in ASL because that is the language I cherish, and they all have English captions because I don't want anyone to feel left out Whether you are just scratching the surface of learning ASL or you are fluent, I want everyone who is interested in learning more about my culture and language to have access

Tell us about your published book What do you hope women take away from your short stories collection?

I have published short stories but not a book (yet) I have written stories about my life growing up, as well as fictional stories The last two stories I have published have centered around Deafness and showing people the positives of being different I want women to see each other as people who deserve kindness and respect regardless of their abilities

You have dived into the YouTube world Can you share a little about what your audience can expect from "The Sassy Baker"?

My audience can expect to learn how to make some scrumptious desserts with a whole lotta sass! I also want my audience to learn some ASL and Deaf culture along the way My blog posts aim to educate people with baking tips and Deaf life tidbits Deaf culture is deeply rooted in pride, and I want to showcase that however I can

What do you hope women take away from your brand?

Baking is nothing to be intimidated of -- it's fun, especially in the company of others who also want to learn I also want women to feel empowered to be sassy and messy Last but not least, I hope that women see the value in knowing another language and, in turn, create an inviting and inclusive space for the Deaf community

Where do you hope to see your brand in the next 3-5 years?

I hope to see my brand scale to the point of having an overflowing library of baking videos in every category so people all over the world can learn how to bake it with sass!

What is your definition of a Pretty Woman Who Hustles?

To me, this means a woman who is not afraid to get their hands dirty - doing the work that is required to succeed It also means being determined and tough and not letting anything get in the way of dreams and desires We are more than just a pretty face - we have grit to get the job done





NICOLE S. FARRELL is a multi-faceted visionary, entrepreneur, writer, mentor, and dynamic International Speaker who is based in Trinidad and Tobago, West Indies. Her personal flair, cheerful spirit, wit, sense of humor, commitment to excellence, unique creativity, experience, knowledge, expertise, and friendliness always appeal to others, making her easy to work with and be an asset to any team In her entrepreneurial capacity, she is a certified Public Relations & Communications Strategist, Image Consultant, and Communications Journalist, catering to local and foreign professionals, teams, and corporate staff She is on the Board of Directors at the Switzerland-headquartered Global Chamber of Business Leaders (GCBL) as the Director for Communications

Farrell is the first Trinbagonian to be an Executive within the organization and to serve on the Board Additionally, she is the Global Chair - Public Relations and Strategic Communications with the UK-based Ishkama Global Change CIC organization and the Country Chair - Trinidad and Tobago Chapter with G100 Oneness and Wisdom. She is also the Founder and Strategic Director of her mentoring initiative, EmpireADY (pronounced Empire-Ready), where she and her team cater to youths and young adults

Farrell has been featured in several international magazines, including Global Times, I Am Woman Global, and Black Entrepreneur. She was the Cover Story for the Ishkama Global Change (IGC) magazine's May 2023 Issue, making her the first Trinbagonian to be featured and get Cover status.

Her authorship has contributed to two anthologies between 2022 and 2023, namely, Women's Voices On Time: Global Women Leaders Speak Out Anthology Collection, Volume 1 (available on Amazon and Barnes & Noble) and Women's Peace Purpose: Humanity Shares Their Emotions" Anthology Collection, Volume 1.

Her latest project sees her as the Creator and one of the hosts of the Facebook 'Live' talk series, "Frills & Fire" (in the Group of the same name), where she and her co-host, Candice Greenidge, discuss deep topics relating to life, family and friend relationships, work and entrepreneurship.

What services do you provide?

Image Consultancy being one of my portfolios in business, I offer a range of Image Architecture services to both male and female professionals (corporate and non-corporate employees, middle managers, and upper-level executives and entrepreneurs) It's all about refining one's image, and I like to have a holistic approach to clients' image enhancement.

Recently, I procured a range of photoshoot and wardrobe styling/branding services for someone who is in the field of Education but is also an entrepreneur as a Reiki practitioner She was so impressed and satisfied with how in-depth my work was, both before her photoshoot and during the photoshoot I'd also booked and coordinated everything for her with the Glam Team and studio I like including services that reduce or totally eliminate a client's stress levels

The second portfolio in my business centers around Public Relations and Communications, where I'm a Public Relations & Communications Strategist and Communications Journalist. In a nutshell, my focus is to conceptualize contemporary and creative strategies and concepts for organizations in order to achieve a sound goaloriented level of success with online and offline efforts, initiatives, and projects and not have them 'throw darts in the dark' due to lack of knowledge and direction.

The journalism side deals with writing news articles, special features, speeches, Press Releases, Crisis Management correspondence, preparing Media Kits, etc I also provide ghostwriting services for short publications

I'm also the Director For Communications at the Global Chamber of Business Leaders (GCBL), headquartered in Switzerland, and the Global Chair - Public Relations & Strategic Communications within the Ishkama Global Change CIC organization, which is based in the United Kingdom.

From my observations with strangers, colleagues, and associates and even my own desires as to what I'd like to offer, I decided to make the following Image Consultancy services available:

Public Speaking

Wardrobe Styling & Wardrobe Branding

Media Interview Training

Photoshoot Coaching & On-Set Direction

(Headshots/Full-Length Personality Images)

Body Language Coaching (Confidence)

Personal Branding Architecture

Head-To-Toe Makeovers

The wardrobe styling and branding (yes, there's a difference) and photoshoot services are geared toward female professionals and entrepreneurs. The other services cater to both males and females My targeted clientele for entrepreneurs and certain professionals are consultants, coaches, other service-based solopreneurs, attorneys, middle managers, supervisors, and Csuite executives

Both local and foreign clients have access to these services. The virtual world has allowed for even more opportunities within recent times to help clients from various parts of the world Therefore, a client can benefit from virtual coaching or consultancy facilitated by me

Even if women or men are from different countries and might have dissimilar cultures, we are still human at the core and have some commonalities that need to be addressed, changed, or refined

When did you realize you held a passion for PR?

I'd have to say that, apparently, it was an unknown inclination at the beginning. It was only after I got exposed to Business Protocol while doing a joint Course in that area of studies and Event Planning and Management, and then when I was ready to 'open the doors' of my business, that I realized I had an affinity for it since my childhood, really

I was always fascinated by showbiz as it was called, now more commonly referred to as the entertainment industry I would read countless entertainment magazines and publications, not only noting the 'what' of the content but also the underlying aspects of it I paid attention to what public personalities, celebrities, editors, publicists, and even media and paparazzi entities said and did through stories, articles, and columns I didn't realize it then, but I was actually informally studying the industry and field of work Over the years, working with different types of clients provided me with a variety of unique experiences No two clients are the same, so every new encounter is refreshing. I'm never bored.

In my adulthood, my interest in P.R. kept growing When I started my business, Au Courant EventZ, I decided to offer services in the areas of Event Management and Public Relations I felt that there was a great possibility that clients could benefit from both categories, either on an individual or combined basis The decision paid off! Fortunately, I booked several clients who wanted both sets of services for their projects

Throughout the six years that I've been in this field professionally, I've grown to enjoy P.R. even more It's exciting to me My Corporate Media and Entertainment careers saw me as a prime-time Radio Personality, Television Talk Show Host, Magazine Columnist for a national media entity, Television Actress, Event Host, Ad Campaign Producer, and Branding Strategist My career before that was in Executive Administration Everything I did has lent to my prowess in my current fields in some way, shape, or form Although I began doing Entertainment P.R. and Business/Corporate P.R. several months ago, I decided to focus only on Business and Corporate P R

What are the benefits of having an Image Coach?

Dealing with an Image Consultant should entitle someone to highly personalized concepts, advice, and ideas Assistance and guidance should not be generic.

So, one major and significant benefit is that a person's issues or challenges will be dealt with according to their personal and specific needs That's why an initial consultation is imperative. It's for me to find out what they find challenging but also for me to discern, among other things, in which areas they need enhancement or to improve So, that beneficial aspect is having someone who understands all of the complementary factors needed for the service categories.

Another benefit is that an Image Consultant can provide one-on-one personal branding guidance for your field For example, no two attorneys are the same No two beauty practitioners are the same No two executives or managers, or Coaches are the same Even if they have similar styles, complexion, height, size, personality, etc., they would require their own key guidelines

When it comes to body image, an Image Consultant can help clients understand their body type so that they'll know the best types and styles and colors of clothing, accessories, and even shoe styles to purchase. This is fundamentally important We can't always go with what's trending or what we found to be cute on a friend

Additionally, as an Image Consultant, the more you get to know your client, the more you get to understand them, and this can clue you in to factors that can be or should be considered when conceptualizing their scope of work. Having knowledge of Branding, Advertising, and Marketing with thirteen years of experience has assisted me with clients in immeasurable ways With entrepreneurs, I can advise them and include branding, advertising, and marketing principles because, at the end of the day, they're selling themselves to potential customers, clients, and associates, right? So, all of these things should be included in a client's concepts.

What would you say is your purpose in life?

In 2016, just before I began my entrepreneurial journey, I realized that my purpose was to uplift, inspire and motivate people At first, I thought of it as something on a personal level, but as time went by, I realized that I could also achieve this within my professional life

I love seeing people win! I love encouraging others. I love speaking life into people and trying to steer them towards seeing the positive side of things and the greatness within themselves that they can showcase and in which they can revel I want them to know that in spite of challenges, setbacks, closed doors, delays, etc , there's always another chance, a new path, or a good season approaching. It's not lost on me how support, encouragement, and even a simple compliment can boost someone's morale. There is a quote that says that people might forget what you did, but they'll never forget how you made them feel When you know or have been told that you impacted someone positively - and especially for a lifetime - it's both humbling and gratifying

What advice would you give to someone who suffers from a lack of confidence?

Both men and women experience this on different levels It is sometimes quite difficult to chip away at people's wall of baggage when it comes to a lack of confidence Then, there are those who are affected quickly and positively into gaining more confidence

Two pieces of advice that I'll give are: Give yourself grace with the process of becoming more confident. Most people will not go from 0 to 100 with progress That's because it's a process for many. It truly takes time to reach that level of freedom that is unbridled selfconfidence

The other piece of advice would be to please get professional help if your lack of confidence is deep-rooted and cemented, especially from traumatic experiences. Seek the services of a therapist, life coach, psychologist, or psychiatrist if your issues go very deep

You see, if someone has unpacked baggage that significantly weighs them down, it doesn't and would not matter how much better they dress, how attractive their online content is, how many opportunities they get, and so on. There will always be confidence lacking because they're treating the surface stuff and not the root

I always say I cannot 'sell' what I don't have If I didn't have confidence, how could I convince a client that I could influence them into operating with confidence and authority? At least, that's how I look at it

Outside of PR, communications, coaching & mentoring, who is Nicole S. Farrell in seven words?

A sassy, spiritual, friendly, and unique diva!

In your opinion, what fashion pieces should every woman own?

A common and general styling tip is to have classic pieces - pencil skirts, trousers, blouses or shirts, blazers, or jackets in colors with which you can mix and match This is definitely a tip to which I subscribe You truly don't need to have a walk-in closet full of clothing. You can shop smartly This can be neutral colors (which are usually recommended) or brighter colors if that fits your personal style more Neutral colors include shades of black, brown, cream, white, khaki, tan, navy blue, etc

Nowadays, mixing and matching bright colors is trending, especially for those who live in countries that experience Spring and Summer. So, even if you aren't a fan of going 'totally bright,' you can incorporate some bright-colored pieces to add a pop of color to your ensembles

One of my personal tips for fashion pieces would be that every woman should own accessories that can complement her ensembles, whether they are statement pieces or demure pieces - necklaces, rings, hand accessories, earrings Accessories help amp up your attire and give a complete look You just need to know what would work for you in general and, yes, even with some outfits, specifically

A bonus tip I'd share is to buy several colors of a particular style, especially if you'd like or wouldn't mind a uniform style for work or business. This option can work wonders for you! It's convenient and economical in the end

What is your definition of a Pretty Woman Who Hustles?

A "pretty woman who hustles" is a visionary who is self-assured and unapologetically herself in her professional pursuits and dreams and who believes in her capabilities and God's hand of favor.


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