Joyce Serina
PRE-LAUNCH PRESENTATION PRE-LAUNCH PRESENTATION
Professional
Staging
Coordinate with a staging expert to elevate the home's visual appeal and align with luxury buyer expectations
Photography & Matterport
Schedule high-end photography and 3D Matterport tour. Plan early to ensure content is ready for launch.
Video Tour
Work with Mai Tie Media to create a cinematic lifestyle video
Dedicated Property Website
Launch a custom website featuring photos, videos, Matterport, property details, and contact forms.
Print Collateral
Design and produce high-quality printed materials including Just Listed postcards, open house party invitations, & property brochure
Signage
A “For Sale” sign placed in front of the house and another in the backyard facing the water to maximize exposure to both street and waterfront traffic These signs serve as 24/7 marketing tools, attracting buyers, generating word of mouth, and instantly signaling that the home is available
77%oflistingagentssaidawell-stagedenvironment increasesthedollarvaluebuyersarewillingtooffer.
National Association of REALTORS® (NAR)
ONLINE LISTING LAUNCH
MLS Input
Add to the MLS giving it maximum exposure to buyers and agents and distribution to other websites
3rd Party Sites
Listing syndicated to third-party sites (Zillow, Realtor.com, Redfin, etc.) for maximum buyer exposure
Luxury Portfolio
Promote on Luxury Portfolio International and associated major luxury channels. Print and digital advertising, Listing Syndication & Affiliated websites ex. The Wall Street Journal, Mansion Global, and Market Watch
Luxe Select Placement for Exclusive $3 Million+ Listings
LuxeSelect is a monthly feature digitally showcasing homes from Luxury Portfolio International® members around the world starting at USD $3 million.
Premier Digital Reach
The Premier Property Group has an extensive digital presence, connecting your listing to the perfect buyer, wherever they may be Our listing system automatically places your listing on more than 750 real estate platforms and websites Premier reaches local Realtors® and out of state buyers through email marketing as well as targeted digital ad campaigns, getting your listing in front of the largest audience possible.
DIGITAL MARKETING STRATEGY DIGITAL MARKETING STRATEGY
Boost Ads via Homespotter
Run targeted digital ads within a 30-mile radius and across high-income zip codes. Include weekly performance reports
Facebook Marketing
Post across multiple pages including special real estate groups, and agent only pages
Share posts, stories, reels, and video clips showcasing the lifestyle, design, and waterfront appeal of the home
TikTok
Schedule high-end photography and 3D Matterport tour with Sheri Smelley Plan early to ensure content is ready for launch
Post professional content focusing on relocation, investment, or work-fromhome potential
YouTube
Upload the full-length video, 360 tour, and neighborhood drive-by tour to your channel.
Newsletter Feature
Include the listing in both my personal newsletter and the Premier Property Group newsletter for increased exposure.
AGENT-TO-AGENT MARKETING MARKETING
Premier Property Group Email Blast
Distribute the listing to the entire Premier Property Group agent network.
Text to Agent Contacts
Send the listing to personal agent contacts with a direct link to the property site
Broker Tour
Organize a Niceville-specific broker tour. Provide refreshments, printed brochures, and incentivize attendance.
Think Tank Promotion
Present the listing during strategy and mastermind calls with local agents
Personal Connections & Experience
I serve as the President of the Women’s Council of Realtors and am the past Chair of the ECAR Global Business Committee As a successful Realtor with consistent 5-star Google reviews, I bring proven leadership, global connections, and a strong reputation for delivering exceptional results to every client I represent ”
PUBLIC EVENTS & COMMUNITY ENGAGEMENT PUBLIC EVENTS & COMMUNITY ENGAGEMENT
Open House Launch Party
Host an exclusive launch event for neighbors, agents, and VIPs.
Catering by Townsend
Live music
Printed invitations
ON GOING PROMOTION & SELLER COMMUNICATION & SELLER COMMUNICATION
Weekly Performance Reports
Share Boost ad performance, website traffic, and showing feedback with the seller.
Social Media Metrics
Provide insight on post reach and engagement across all platforms.
Email Campaign Updates
Track open rates and clicks from newsletter features.
DEDICATED TO PROVIDING
DEDICATED TO PROVIDING EXCELLENT SERVICE
Joyce Serina is a trusted real estate professional, dedicated to providing excellent service and expert advice to help clients achieve their real estate goals.
As the 2025 President of the Women's Council of Realtors Emerald Coast Network and 2024 Chair of the Global Business Committee for the Emerald Coast Association of Realtors, she is involved in her local real estate community and committed to upholding the highest standards of professionalism and service.
Whether you ' re searching for your dream vacation home along the Emerald Coast, seeking a lucrative investment property, or looking to sell your current residence, she will provide expert guidance and personalized support every step of the way Contact Joyce to turn your real estate dreams into reality, and explore exciting opportunities worldwide She will help you make it happen!
Joyce is a devoted wife and mother and enjoys spending time at the beach, playing with her two dogs, and traveling the world.
TESTIMONIALS TESTIMONIALS
Joyce is fabulous!! She got our property sold very quickly. She handled everything for us We are not local anymore and it was a breeze from far away!! She made everything less stressful!!!
JOANNE LABBE Home Seller
We've worked with Joyce on several transactions & she is the best realtor we ' ve had in the decade we ' ve been buying/selling real estate. She's professional, responsive, & knowledgeable.
LINDSEY SMITH Home Seller
Joyce is extremely knowledgeable and responsive to questions! Very smooth process, zero worry, and a positive attitude! Thanks!
LUCAS LEMOINE Home Seller
