Alleyoop June 2023 Catalog

Beauty that makes moves ✌

SUMMER 2023 CATALOG

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Makeup

Skincare

Body Care

Stationary & Merch C o n t e n t s

Sunsational

SPF50 TintedMineralSunscreen

A non-nano, mineral-based, broad-spectrum SPF 50 sunscreen that protects the skin from UV radiation, with added skincare benefits and a light tint for a smooth, hydrated glow. Available in 12 shades. Net wt. 30 ml

SHINE BEAM

MSRP $30

SC-SPF-AUR TESTER-SC-SPF-AUR

SC-SPF-HAL TESTER-SC-SPF-HAL

SC-SPF-DAW TESTER-SC-SPF-DAW

SC-SPF-SUNRISE TESTER-SC-SPF-SUNRSE

SC-SPF-GOL TESTER-SC-SPF-GOL

SC-SPF-SUNSET TESTER-SC-SPF-SUNSET

SC-SPF-HZON TESTER-SC-SPF-HZON

SC-SPF-GLI TESTER-SC-SPF-GL

SC-SPF-SH TESTER-SC-SPF-SHI

SC-SPF-STA TESTER-SC-SPF-STA

TESTER-SC-SPF-TWI

SC-SPF-TW

SC-SPF-BEA

TESTER-SC-SPF-BEA

Sunsational Skin

Tint Starter Kit

Includes 1 display, 36 assorted Skin Tint units + 12 tester units, and 1 free Sunsational Skin Tint ($30 retail value).

WHOLESALE $660

STARTER KIT W/ DISPLAY

Game Face

Outside: Sponge tip for blending

A crease-proof, medium-coverage concealer that blends seamlessly and provides skincare benefits to the under-eye area and blemishes for a smooth, second skin finish Available in 12 shades.

Net wt 8 ml

MSRP $25

Inside: Doe foot for precise application

BT-GMFC-GGTR

TESTER-BT-GMFC-GGTR

BT-GMFC-TRBZR TESTER-BT-GMFC-TRBZR

BT-GMFC-SPRSTR TESTER-BT-GMFC-SPRSTR

BT-GMFC-MVP TESTER-BT-GMFC-MVP

BT-GMFC-BRLNT TESTER-BT-GMFC-BRLNT

BT-GMFC-GLDN TESTER-BT-GMFC-GLDN

BT-GMFC-CHMPN TESTER-BT-GMFC-CHMPN

BT-GMFC-STNDT TESTER-BT-GMFC-STNDT

BT-11H-ALSTR

TESTER-BT-11H-ALSTR

BT-GMFC-ENGTC

TESTER-BT-GMFC-ENGTC

BT-GMFC-WINR

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BT-GMFC-UNDFT

TESTER-BT-GMFC-UNDFT

G a m e F a c e

Game Face Starter Kit

Includes 1 display, 36 assorted Game Face units + 12 tester units, and 1 free Game Face Concealer ($25 retail value).

WHOLESALE $550

STARTER KIT W/ DISPLAY

Multi-Tasker

4-in-1 Makeup Brush

Meet the makeup brush that lightens your toolkit.

Outside: Angled Blush Brush

Inside: Eyebrow & Liner Brush

Our 4-in-1 brush equips you with everything you need for a flawless face from concealer, blush, brows, and eyeshadow, now you can do it all with one sleek, multi-tasking and spacesaving tool Twist off either end to reveal the eyeshadow or eyebrow brush.

MSRP $28

Outside: Refillable Makeup Sponge

Inside:

“It’s the only makeup brush you need.”

Multi-Tasker Starter Kit

Includes 1 display, 12 Multi-Tasker units, 1 tester unit and 1 free Multi-Tasker ($28 retail value).

WHOLESALE $200

STARTER KIT W/ DISPLAY

“Multi-Tasker has helped me declutter my makeup bag.”

“This brush cuts my makeup routine in half!”

BT-MUB-STKT

Pen Pal

4-in-1 Makeup Touchup Pen

Pen Pal is an eyeliner, lip liner, brow pencil, and highlighter in one easy-to-use (and easier-to-stash) click pen Perfect for a quick look and touch ups onthe-go, this nostalgia-inducing pen allows you to create almost any look you want wherever you are. It comes in 3 versions of universally flattering shades—there’s basically a look for every occasion It’s super travel-friendly and tiny purse-approved, so you can lighten your load and leave your makeup bag at home.

eyeliner brow pencil lip liner highlighter

Highlighter

LipLiner

IN A ROUGE (LIGHT)

MAKE A MAUVE (LIGHT TO MEDIUM)

BERRY BUSY (MEDIUM TO DEEP)

MSRP $25

IN A ROUGE (LIGHT) MAKE A MAUVE (LIGHT TO MEDIUM) BERRY BUSY (MEDIUM TO DEEP)

Brow Pencil

Eyeliner

BT-PEN-ROU TESTER-BTPEN-ROU BT-PEN-MAU

TESTER-BTPEN-MAU BT-PEN-BER TESTER-BTPEN-BER

STARTER KIT W/ DISPLAY

7” W x 8.75” L x 13.25” H

14

BT-PEN-STKT p e n p a l + d i s p l a y

Includes 1 display, 36 assorted Pen Pal units + testers, and 1 free Pen Pal ($25 retail value).

WHOLESALE $493.75

Pen Pal Starter Kit

Cream Eyeshadow & Liner Stick

More reliable than your always-late BFF, our 11th Hour shadow sticks show up and stay put. Made to last for 11+ hours, they’re waterproof, smudge and crease-proof, easy to apply, and dries down to a soft, natural finish.

As an added bonus, one end of the stick is a sharpener so you can turn it into a precision eyeliner. Boom!

CHARCOLIT

BABY PEARL GOTTA GUAVA

BRONZE MEDAL

TAUPE DOLLAR

COFFEE BREAK ESPRESSO SELF MAKING MAUVES

MSRP $24

1 1 t h H o u r

BABY PEARL (SHIMMER)

BT-11H-BAB TESTER-BT11H-BAB

8 9 8 3 5927600565 5927600596

GOTTA GUAVA (SHIMMER)

BT-11H-GOT TESTER-BT11H-GOT

8 0 8 4 5927600568 5927600599

CHARCOLIT (SHIMMER)

BT-11H-CHA TESTER-BT11H-CHA

8 3 8 7 5927600567 5927600598

BRONZE MEDAL (SHIMMER)

BT-11H-BRZ TESTER-BT11H-BRZ

8 6 8 0 5927600566 5927600597

COFFEE BREAK (MATTE)

BT-11H-COF TESTERBT-11H-COF

59276 00569 50014 12700

TAUPE DOLLAR (MATTE)

BT-11H-TAU TESTERBT-11H-TAU

50014 12727 50014 12729

ESPRESSO SELF (MATTE)

BT-11H-ESS TESTERBT-11H-ESS

50014 12726 50014 12728

MAKING MAUVES (MATTE)

BT-11H-MMV TESTER-BT-11HMMV

11th Hour Starter Kit

Includes 1 display, 36 assorted 11th Hour eyeshadow sticks + tester units, and 1 free 11th Hour ($24 retail value).

WHOLESALE $493

STARTER KIT W/ DISPLAY

1 t h

BU-11H-STKT

Stack The Odds

ush, Bronzer & Highlighter io

estselling 3-in-1 stackable compact that packs a dable cream blush, bronzer, and highlighter Infused moisturizing ingredients like Jojoba and Sunflower d Oil, this pigmented formula helps to create a natural . Easy to apply directly with the fingers anytime, where, or with a makeup brush for a more dramatic ct. Intentionally designed to be travel-friendly, it’s kaged in a stackable lightweight compact, and the am formula doesn’t break in your bag or purse like tional powder products.

wt. 0.28 oz / 8.1 g

RP $38

Stack the Odds Starter Kit

Includes 1 display, 12 assorted Stack The Odds units + tester units, and 1 free Stack The Odds ($38 retail value).

WHOLESALE $282

STARTER KIT W/ DISPLAY

Tip Off

Snap & Swipe Makeup Removing Swabs

Our liquid-filled cotton swabs tackle your makeup mishaps on the go Snap the tip to release the liquid, then wipe off smudges, flakes and last night’s mascara. Each pack has 24 swabs.

MSRP $8 (24 SWABS)

BT-TIP

Lip Goals

Glossy Balm

Gleams like a gloss. Benefits like a balm.

A new and innovative formula, this first-of-its kind more than lip balm moisturizes, smooths, softens and plumps lips with a subtle hint of color for everyday wear.

KEY BENEFITS

Infused with hydrating and soothing ingredients for soft, smooth, and healthy-looking lips. Calms, stimulates collagen and naturally plumps. Available in your everyday go-to nude shades.

MSRP $15

ROSE & SHIN

DARE TO BARE

AVAILABLE TO SHIP

Go the Distance

Lengthening & Strengthening Mascara

A clean tubing mascara that helps to lengthen, define and strengthen lashes, with lasting wear and all day protection.

KEY BENEFITS

Infused with conditioning and hydrating ingredients to promote stronger and healthier-looking lashes Easy to remove with warm water. The mascara will wash off in little tubes.

MSRP $22 FULL SIZE (8ml) M30050

MSRP $12 MINI SIZE (4ml)

M30051

TESTER-M30051

"Best packaging + for gifts!" “ 25

When our team opens up an Alleyoop delivery, you hear squeals of excitement over each product delivered! Perfect for gifting busy friends/ moms on-thego!

great “ ”

I landed on Alleyoop upon first opening shop & my customers LOVE the products. A fan favorite is the 4-in-one brush & the pen pal. Everyone loves the compactness of so many products in one item.

Clean Slate

All-in-One Cleansing Stick

Clean Slate is an oil-based, waterless formula that’s not just a traditional cleanser it combines three of your essential skincare steps into one single product by removing makeup and dirt, deep cleansing and hydrating the skin. The waterless formula also means 100% of the ingredients are being actively put to work on your skin. Its compact stick component allows you to have more control over the product and apply with ease in almost no time at all.

Net wt 1 13 oz / 32 g

MSRP $22

SC-CSLT

TESTERSC-CSLT

8 5 5001412730

Cool It

er Stick

et to clear, calm dant-rich, cooling soothe irritation, deliver anti- aging wipes. Plus, the for more efficient bsorption when liquid toner. r cleansing with

8 2 5001412731

SC-GTON TESTERSC-GTON

The Moisturizer Myth

The beauty industry taught us that a moisturizer is different from an eye cream, but after further research and consultation with dermatologists, we discovered that you don’t need separate creams to moisturize your face and eye area. So we developed Dream Team 3-in-1 moisturizer, eye cream & mask a cream that’s safe to use all over the face. Simplify your skincare routine and save some money (eye creams can cost up to 5x moisturizers!).

Dream Team

3-in-1 Moisturizer, Eye Cream & Mask

Tripling as a nourishing daily moisturizer, eye cream and mask, Dream Team’s formula works like a dream to smooth, hydrate, and boost skin health. It’s infused with Hyaluronic Acid and Plant-Derived Squalane to improve skin hydration while locking in moisture, and Coconut Oil and Macadamia Nut Oil to nourish and improve skin smoothness.

MSRP $35 FULL SIZE (50 ML)

MSRP $15 TRAVEL SIZE (15 ML)

FULL SIZE

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TRAVEL SIZE

SC-DRTM-MINI

TESTER- SCDRTM-MINI

All-Natural & AluminumFree Deodorant

We’ve raised the bar for what to expect from deodorant. Our all-natural, aluminum and baking soda-free deodorant that keeps you fresh all day and night. It’s formulated with Coconut Oil that protects & hydrates your skin, Zinc Oxide that keeps you smelling fresh, and Magnesium helps to neutralize odor

Net wt 2 1 oz / 60 g

All-in-One Razor

For shower-free shaving.

We’re here to make your day easy and convenient no matter where life takes you And we started with the world’s first all-inone portable razor, perfect for those moments when you run out of the house and realize you’ve missed a spot shaving (or forgot to shave altogether). It has everything you need to shave - a refillable water spray bottle, moisturizing bar, and two triple-blade razor cartridges - making it easy to touch-up anywhere, anytime.

MSRP $16 All-in-One Razor

MSRP $12 Razor Refills

Award-Winning, Editor-Loved Products

Smooth Operator

Ultra-Hydrating Body Lotion

An ultra-hydrating body moisturizer formulated with nourishing ingredients to hydrate, smooth razor bumps, and soften stubble. Formulated with Tea Tree Oil to calm and cool dry skin, Witch Hazel to clear and soften skin, Jojoba Oil to deeply hydrate, and a rich fusion of Vitamin A, C, E with antioxidants & fatty acids to help nourish your skin. Use it pre-shave, postshave, or whenever you want seriously smooth skin. Suitable for all skin types.

8 5 5927600521

BC-SMO TESTER-BC-SMO

MSRP $12

You are write

Gel Ink Pens (3 pack)

That feeling when you find the best pen ever. OMG, the way it flows. Made for todo lists, calendaring, journaling, doodling, and writing love notes to yourself (hello beautiful!). Our black gel ink pens make it easy to keep calm and write on. And it’s a three-pack, so you can lend one without fear.

MSRP $8

Gratitude Journal

365 days of gratitude entries.

We spend a lot of time solving problems and overcoming obstacles, but how often do we take time out to celebrate the good stuff ? With this journal, we encourage you to spend a little time each day reflecting on your goals and appreciating the good around you. Our pages have no dates, because, no pressure. It’s our way of spreading joy and giving our #alleyooptroop (you) one more tool to help you live your best life and get more of what you want - whatever it may be.

MSRP $16

Adult Icebreaker Card Game

As part of our mission to help you get back to what matters most, we created this card game to keep you connected and in the loop with those around you by practicing gratitude, making feel-good moves and meaningful connections together. Each deck has 100 prompts: 80 Connect Cards with bonding questions that get you thinking, and 20 are Make Moves Cards, aka action cards to be performed for some extra fun.

MSRP $20

AC-GTF-CARD

Wholesale Order Terms + Conditions

Payment Options

All major credit cards accepted, including Visa, AMEX, Discover Card & Mastercard. Prepayments with company checks are also accepted. Credit limits are based on credit history and/or credit references. No C.O.D. orders are accepted.

Shipments

Standard shipping is Fedex, F.O.B. Los Angeles, CA. All other terms of shipping must be pre-approved and are subject to additional fees.

Prices, Terms + Conditions

All prices are wholesale. Current prices, terms and conditions are subject to change without notice.

Minimum Advertised Price

Alleyoop strictly enforces a Minimum Advertised Price (MAP) Policy. By placing an order, the retailer formally accepts the MAP Policy and to adhere to our MSRP’s, as indicated in our Catalog and Price Sheet.

Prohibited Internet Sales

By placing an order, you agree not to offer or sell Alleyoop products directly or indirectly through any third-party web sites anywhere in the world, including but not limited to Amazon, eBay or Groupon. We regularly monitor all major third-party marketplaces in domestic and international markets. If you are found to be selling on any third-party websites, you agree to be liable for all online revenues generated, monetary and non-monetary damage incurred to our brand, and the cost of our attorney fees to enforce this policy. You may advertise Alleyoop products for sale on your own company website only upon written preapproval by Alleyoop. Without written pre- approval, you are further prohibited from using Alleyoop brand and product images to advertise Alleyoop in the following channels: i) Google ads, ii) display ads, iii) Facebook ads, iv) Instagram ads, v) Pinterest ads, vi) video or television ads, vii) affiliate/coupon sites, and/or viii) comparison shopping sites or tools.