The Perfect World Magazine

Page 30

P E R F E C T PA RT N E R S

CO S M ET I C S E M P I R E

TA K E S A S TA N D FOR E N DA NG E R E D W I L DL I F E The Cha nteca i l le fa m i ly is passionate about cosmetics a nd nat ure. So much i n fact t hat t hey have ma naged to merge t he t wo i nto i nspir i ng projects a nd products t heir c ustomers ca n ta ke active pa r t i n.

BY HEDVIG VON MENTZER

PHOTO: PHILIPPE CHANTECAILLE

Sylvie Chantecaille has been a trailblazer for decades. Her courage and creativity has taken her across the Atlantic, into major corporations and helped her build an empire that cares about the environment as much as she cares about her customers’ skin. Not only did she start one of the first “natural” skincare companies – back in 1998 when it wasn’t even trendy – but she wanted the results of conventional skincare at the same time. Thanks to extensive research and technological innovation, the products are capable of nourishing the skin and the body while incorporating centuries-old traditions to revitalize the spirit as well. Chantecaille caters to modern women who demand high-performance, health-enhancing products that are both efficient and effective. Companies such as Chantecaille recognize the importance of nature. After all, it is the source of raw materials, so it’s vital for the continued production to take care of the environment. Sylvie Chantecaille realized that she wanted to incorporate her passion for animals and their welfare into the business when she noticed a dwindling number of butterflies in her garden. “I’m a serious gardener, and every year we used to have a massive migration of butterflies during the month of August in our East Hampton garden. When we started seeing only one or two a week, it prompted me to look into why they were disappearing. I created a gorgeous set of butterfly eyeshadows, which supported the Monarch Butterfly Sanctuary and it opened my eyes to the 30

exciting possibility that there was a way to use my day job for a cause I was so passionate about. After our Monarch palette, I kept discovering new issues and challenges against our world’s animal species and ecosystems that prompted us to start the annual palette for charity,” says Sylvie Chantecaille. “The real surprise for me was that we were able to do it, and that it happened so quickly- everyone was immediately interested in helping the charities we partnered with. We took the energy, efficiency, and skill we put into making the perfect product, and added a story and cause to it. After our second philanthropy collection for coral, I realized that people clearly wanted to know more, and to help more. They were interested not just in the product, but the stories. They wanted to know how to help, and what was being done.” The three Chantecaille children now work in the company and their scope, like their mom’s, has always been about more than corporate work. Sylvie shares her passion with her daughters Olivia and Alexandra, her son Philippe and husband Olivier. Together, the family brings a dedication to enhancing wellness, supporting the environment, championing for animals, and a consuming passion for quality, purity and form. Which causes to support is a very organic process, according to Alex Chantecaille. “It’s usually driven by issues we feel strongly about that are also quite pressing. The only ‘requirement’ is that it be about endan-


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Articles inside

Along Paths of the Anthropocene

9min
pages 164-167

Help us Protect our Wildlife

2min
pages 160-161

Quick, Tasty and Climate-Smart Tacos

2min
pages 158-159

The Vegetable Kingdom

3min
pages 156-157

An Adventure for Life

5min
pages 152-154

The world’s first female anti-poaching unit

6min
pages 144-149

Let’s Talk about Plastic

7min
pages 140-142

Two Virtual Dolphins Save our Planet

2min
pages 138-139

Hope on the horizon for Little White & Little Grey

6min
pages 132-135

A Global Team of Ocean Cleaners

3min
pages 130-131

A life below the surface with the Ocean’s Rulers

6min
pages 126-129

About Climate Change and Wildlife Extinction

7min
pages 113-114

Column. When the Savannah is Empty…

1min
page 85

The unexpected relationship between Elephants and Bees

4min
pages 104-105

Our Ecosystem’s Tiny Friends

6min
pages 100-103

The Perfect World Institute

3min
pages 97-98

Unforgettable encounter with Wild Rhinos

5min
pages 82-85

The next generation will turn the ship around

5min
pages 76-79

New Technology offers Fossil Free Energy

4min
pages 74-75

Musical genius and magician of recycling

8min
pages 68-72

One million trees planted

3min
pages 64-66

I want to inspire people to wake up

3min
pages 62-63

History’s most extensive Ivory Burn

5min
pages 58-60

The truth of Blood Beads

3min
pages 54-55

Photographer of the Year

4min
pages 40-53

In a Perfect World we are all Data Scientists

4min
pages 36-38

The Astonishing Deep Sea

7min
pages 32-35

Cosmetics Empire takes a stand for endangered wildlife

6min
pages 30-31

Expedition Svalbard

11min
pages 10-25

The destiny of our fragile planet

6min
pages 4-6

Let’s give Mother Nature her Voice Back

3min
pages 122-125

Homeless for the sake of toothpaste and shampoo

5min
pages 118-122

The Perfect World Award

9min
pages 106-113

Sir David Attenborough

9min
pages 86-97
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