For so long North East Times Magazine, this edition represents the first under a new monicker – N. The change, which has been complemented by a thorough redesign and refreshing of the publication, is part of a wider evolution of the business that reflects our growth ambitions.
Where once we were North East Times, today we are NET, which stands as the parent company of a house of brands that contains N and sister operator Bdaily, the national digital news business we bought earlier this year.
The premise is simple.
As a brand, we have become the North East’s most established and authoritative voice for business, providing insight and analysis that champions our region while advocating moves to fashion further achievement.
But the commercial world is bigger than the North East, and far more accessible too, and we see great opportunity to expand nationally, with our new operational model fundamental in helping us do so (see pages 14 and 15 for more about our changes).
It doesn’t mean, however, that we will be a