Trade Local Day 2024: Celebrating a successful launch year
Hello IPG Members!
We're starting the year with an action-packed newsletter, filled with exciting updates, valuable insights and exclusive opportunities to help you maximise your membership benefits.
On 9th September 2024, we proudly launched our Trade Local Day, an initiative designed to champion and celebrate independent plumbing stores and bathroom showrooms like yours. Thanks to your incredible support, the event was a huge success! We're already planning an even bigger and better event this year, so stay tuned for exciting updates as we build on our achievements and learnings from year one.
We’re thrilled to introduce some of our newest members to The IPG family. This month, we’re shining the spotlight on AMCO Distributors, a family-run business established in 1985 and based in Retford, Nottinghamshire. Renowned for their exceptional service and diverse product range, AMCO is a fantastic addition to our network. Be sure to extend a warm welcome!
Our supplier network continues to grow! In this edition, get to know some of our partners, including Vokèra, a company that has evolved from a local innovator to a global leader offering a wide range of top-quality products. Plus, discover the cutting-edge solutions from hansgrohe, and don’t miss our feature on Davroc, bringing even more value to your business.
Are you making the most of your IPG membership? From exclusive supplier deals to invaluable networking opportunities, there’s so much on offer. Take a moment to explore your benefits and ensure you're making the most of
everything available to you!
Looking to provide your customers with the best in energy-efficient heating? Our latest feature is packed with expert advice, top product recommendations and industry insights to help you stay ahead of the curve. Be sure to check it out and let us know your thoughts!
A heartfelt thank you to everyone who participated in our Santa’s Sack campaign. Your contributions brought festive joy to so many, and we couldn’t be prouder of the way our community came together. Stay tuned for more exciting initiatives coming your way.
The year ahead is brimming with opportunities! We’re gearing up for our conference in Portugal, an unmissable networking event. We'll also be making a return to the InstallerSHOW, and of course, as previously mentioned, Trade Local Day is back for its second year – bigger and better!
And that's not all – our exciting new advertising campaign is in the works, putting YOU, our valued members, in the spotlight like never before, giving you the recognition you deserve.
There’s so much to look forward to, and we can’t wait to embark on another fantastic year with you, filled with new opportunities and success.
Here’s to a successful 2025!
The IPG Team
A members' guide to energy-efficient solutions this heating season
This winter, demand for efficient, cost-effective heating solutions is more important than ever. With energy bills continuing to rise, finding smarter ways to heat homes and workplaces isn’t just about staying warm –it’s about staying sustainable and saving money too.
In this article, we’ve reached out to some of our industry-leading suppliers to uncover the latest advancements in energy-efficient heating technology. From innovative products to expert tips, this guide provides valuable insights to help you find cost-conscious heating solutions for your customers.
How radiators can maximise warmth whilst using less energy
We spoke to The Radiator Company to discover how modern radiators are enhancing energy-efficient heating, the latest innovations that reduce costs and what trends are driving customer demand this heating season.
How do modern radiators contribute to energy-efficient heating?
“ There are features such as convector fins, or double-panel multi-column designs, that help to ensure heat is distributed effectively throughout a room.
Additionally, materials such as aluminium offer excellent thermal performance, its conductivity is estimated to be 4-to-5 times that of mild steel, so it can heat up and cool down with speed. Aluminium radiators also require less water to function and place less demand on heating systems.”
What recent innovations have there been in radiator technology?
“ There has been a significant development in radiators designed to work with renewable systems. Hybrid radiators, such as the Relax Hybrid from The Radiator Company, are an innovative solution that combines the benefits of both radiant and fan coil-assisted systems to deliver efficient space heating.
When connected to a heat pump, some models can also deliver cooling to offer users the flexibility to adjust the room temperature according to season – providing consistent heat in the winter and, with appropriate system specification, cool air in the summer. In addition, some radiators are compatible with smart heating controls, giving the option to zone, control and programme their heating, which can, in turn, reduce energy wastage and associated costs.”
“ This also makes them ideal for renewable heating, thanks to their thermal inertia and ability to perform with lower water temperatures. ”
How are demands changing throughout this heating season?
“ Several factors currently influence end-user heating choices. These include the cost of energy remaining at high levels, coupled with pressure on households to reduce bills amidst cost of living challenges.
Furthermore, householders are increasingly looking to find ways to be more sustainable. This is against the backdrop of the government’s drive to net zero and the changes to Part L of the Building Regulations in 2022 that require heating systems to be designed to operate at a low flow temperature.
Also, in recent years, aesthetics have increasingly become a considered element of an overall interior design scheme – gone are the days of the standard, white flat panel radiator! As such, we’re finding more and more homeowners asking for advice on solutions that help meet both their design and sustainability needs.”
Relax Hybrid in Grey Sparkle from The Radiator Company
The future of boilers: Efficiency and sustainable heating
Boilers play a crucial role in keeping homes and businesses warm, but with rising energy costs and increasing environmental concerns, the demand for more efficient and sustainable heating solutions has never been greater.
We conducted research on Intergas who are at the forefront of designing technology that enhances energy efficiency and helps reduce heating costs, tackling some of the biggest challenges in heating, and ensuring installers and homeowners benefit from smart, sustainable systems.
The impact of modern boilers on energy efficiency and heating costs
The efficiency of a boiler can have a significant impact on heating costs, and as energy prices continue to fluctuate, customers are increasingly looking for ways to cut down on bills. A key driver in modern boiler efficiency is condensing technology, which captures heat from exhaust gases rather than wasting it. Most installers are already familiar with condensing boilers, but not all condensing boilers are created equal.
Innovations like Passive Flue Gas Heat Recovery (PFGHR) go beyond standard condensing technology. For example, Intergas’s Xtreme range uses this to reclaim additional heat from waste gases, which means less energy is needed to generate hot water.
Challenges in maintaining boiler efficiency and how to overcome them
Even the most advanced boiler will lose efficiency over time if it isn’t properly maintained. Sludge, limescale, and incorrect installation are among the biggest culprits. This is why installers often rely on independents to provide the right filters, inhibitors, and accessories to ensure long-term performance.
A practical solution is encouraging the use of system filters. For instance, fitting a system filter not only protects the heating system from debris but also extends the warranty on Intergas boilers by an extra two years.
Another key aspect of efficiency maintenance is smart technology. With remote monitoring options, installers can keep an eye on boiler performance and address potential issues before they lead to costly breakdowns.
Boiler technology advancements that boost efficiency and cut costs
One of the biggest improvements in modern boiler efficiency is modulating technology. Instead of operating at full power all the time, modulating boilers adjust their output based on demand, using only the energy necessary to heat a home or provide hot water. This reduces unnecessary gas consumption, leading to lower energy bills for homeowners and less wear and tear on the boiler itself.
Intergas incorporates this approach with dual OpenTherm inputs in boilers like the Xclusive and Xtreme, allowing for finer temperature control and better system integration.
Another important advancement is vacuum insulation, which minimises heat loss from the boiler itself. For example, the Eco RF uses this technology to keep the boiler virtually silent while improving heat retention.
Smart technology from Intergas
Smart heating innovations shaping the industry
Discover how Drayton Controls is meeting the growing demand for smart heating solutions, with advanced features like multi-zoning, Eco Mode, and Away Mode delivering significant energy savings for customers, providing you with an opportunity to boost sales in the renewable heating market.
How much of an impact do smart heating controls have in terms of energy savings and individual preferences?
“ Heating accounts for over half of the typical utilities bill, so it is no surprise that 68% of consumers in the UK look for ways to reduce their energy use at home. One easy way to do this is by upgrading their existing heating controls, for example, according to BEAMA, simply upgrading from an outdated thermostat to a best-practice model can make savings of up to 12%, and opting for a smart control can save an additional 6%.
Also, multi-zoned heating systems are growing in popularity with consumers, allowing users to customise the temperature in each room according to their individual needs. Research from BEAMA also found that upgrading from basic heating controls to a multi-zone system, such as Wiser, can offer savings of up to 19% on energy bills.”
What are the latest advancements in smart heating controls that improve energy efficiency?
“ Smart modes are one way in which homeowners achieve additional savings. When taking Wiser as an example, Eco Mode combines optimum stop and weather compensation to study the thermal properties of the home. Once this is achieved, the system will learn to switch the boiler off sooner than scheduled to reduce energy consumption.
Many smart controls have functions, such as Away Mode, that can be quickly activated to turn off the heating when you’re not at home, instead of having to adjust your regular schedule – ideal for those with busy, unpredictable lifestyles.
Wiser user data has shown that by using smart modes such as these, homeowners can typically reduce their energy usage by an average of 16%.
Some smart controls, like Wiser, also offer insights to users to help them understand their energy consumption and make informed decisions about how they could adjust their heating habits to become more efficient.”
Wiser smart control from Drayton
Wiser smart TRV from Drayton
How can smart heating controls integrate with both traditional boilers and newer systems like heat pumps?
“ Investing in a smart heating control offers significant efficiency gains and compatibility with various heat sources, from traditional gas boilers to heat pumps. Features like smart modes make these controls versatile for all homeowners. As the UK moves towards net zero, these controls will be vital in ensuring renewable heating systems perform efficiently and homes are ready to meet future energy demands.
Open protocols like OpenTherm play a key role by enabling interoperability between different technologies and improving the efficiency of systems like heat pumps through temperature modulation. Offering renewableready smart controls now ensures consumers are prepared for a future shift to sustainable heating solutions.”
“ Homeowners can typically reduce their energy usage by an average of 16%. ”
Throughout the heating season, there’s no denying the challenges posed by rising energy costs. But as members of The IPG with access to innovative products and expert insights from leading suppliers, you’re well-positioned to guide your customers towards smarter, more sustainable heating choices.
By offering reliable, energy-efficient solutions, you can help build trust and provide added value for your customers.
Wiser smart control from Drayton
Mobile technology from Drayton
DIGISTAT UNIVERSAL BLUETOOTH THERMOSTAT
MAKING IT EASIER TO USE THAN IT IS TO SAY.
Are you looking to expand your product offerings and meet growing customer demand for innovative, reliable heating and hot water systems? Joule is here to help!
As a leading manufacturer and supplier of energy-e cient cylinders, solar thermal systems, heat pumps, and more, Joule has built a reputation for quality, performance, and support. By stocking Joule products, your customers can avail of:
Tailored heating solutions
Heating & plumbing design services
Pre-plumbed & pre-commissioned
Low-carbon heating systems
Free on-demand courses to enhance their skills
Joule: Trusted by Professionals
Thousands of installers across the UK and beyond choose Joule for our unbeatable quality and support. From high-performance cylinders to advanced renewable energy solutions, our products are engineered to help your customers save energy and stay comfortable year-round.
Trade Local Day 2024: Celebrating a successful launch year
On 9th September 2024, we proudly celebrated the first-ever Trade Local Day, an initiative created by The IPG for you, our members, to encourage the trade to shop with and support independent plumbing stores and bathroom showrooms.
With over 120 member stores participating, the day was a remarkable celebration of community, collaboration and connections –leaving a lasting impact on tradespeople and local economies.
A resounding success across the network
Feedback from participating stores confirmed the event's success, with many members echoing similar sentiments:
“ We had an increase in footfall; it felt busier than a typical Monday. ” – Matt Donnelly from 1 Stop Plumbing and Green Energy Centre
“ Trade Local Day was very successful for us; we had an exceptionally busy morning. ” – Neil Hickman from Hickman Supplies
The atmosphere across member stores was electric, with competitions, giveaways and product demonstrations creating a buzz that extended beyond regular trading.
Industry support
The success of Trade Local Day’s launch was strengthened by robust support from The IPG’s network of suppliers and industry partners, including InstallerSHOW, HIP Magazine and On The Tools.
Suppliers provided exclusive offers, engaging demonstrations and even free food to create memorable experiences for trade customers.
Lee Frimston from Wavin highlighted the event’s importance:
“ Independents are a key focus for our business. Supporting Trade Local Day allowed us to engage directly with the people who rely on our products. ”
Mark Millar joins the celebration
Adding star power to the day, Mark Millar, The IPG’s brand ambassador, visited member stores. His presence underscored the value of independent businesses and the essential role they play in the trade community. Mark’s visit to Castle Plumbing Supplies in Caerphilly was a highlight, showcasing his enthusiasm for supporting local members of The IPG.
More than just a day
Trade Local Day is more than a single event –it’s a movement. By encouraging tradespeople to support their local independent stores, The IPG promotes stronger communities, thriving local economies and the continued availability of expert, personal service.
Mark Millar with reps from Roca and Acquabella outside Castle Plumbing Supplies
Bearmans Plumbing Centre
Nike Lovell, Marketing Director for The IPG, shared her pride in the day’s success:
“ When you choose to trade local, you’re not just shopping – you’re investing in relationships, expertise and the future of your community. ”
Occurring every year, Trade Local Day can only be as big as you, our members, make it. Choosing to get behind Trade Local Day 2025 and beyond will ensure your business has the right tools for competing in the marketplace.
Looking ahead to Trade Local Day 2025
The success of Trade Local Day 2024 has set the stage for even greater achievements in 2025. Mark your calendars now for 9th September 2025, and get ready to build on this momentum.
Details for Trade Local Day 2025 will be announced in spring 2025, and we’re counting on your participation to make it an even bigger success. Together, we can continue to support independent businesses, build stronger communities and ensure a thriving future for all.
Thank you to everyone who made the first Trade Local Day unforgettable. Let’s make 2025 an even brighter celebration of what it means to trade local!
Fords South West
Four Ashes Plumbing Supplies
Ebberns
Ballcock & Bits
Andy Cam with a customer of Flitwick & Ampthill Plumbing Supplies
AMCO Distributors
Established in 1985, AMCO Distributors, located in Retford, Nottinghamshire, is a family-run, independent business offering their customers a wide range of products from heating supplies, lighting and electrical items to bathroom suites and kitchens.
Originally starting in the small market town of Retford, the business has grown significantly over the last 40 years and is now home to an impressive retail showroom and trade counter.
As one of the newest members of The IPG, we spoke to James Bacon, a director of AMCO whose journey with the company began 22 years ago. He told us about why they chose to become a member and their future plans for this thriving business.
How did you hear about The IPG?
“ One of your member advisors at the time, Kevin Oakes, called in to see me after a discussion with Lee Green of Green Electrical & Plumbing Supplies in Barnsley. Lee thought our business model would benefit from being an IPG member. I visited Lee at his Barnsley branch and after chatting with him about the marketing and sales support The IPG offers, I quickly decided The IPG would be an excellent fit for AMCO.”
Why did you decide to join The IPG?
“ I joined as I could see the value in being part of a larger organisation that gives me both margin on the products that I sell day-to-day and access to brands that normally would not be interested in providing AMCO with a deal.
The digital elements on offer and the various marketing activities available really stood out and I could see clearly how they could benefit us. After visiting The IPG support centre and meeting the team, I quickly made up my mind that I wanted to work with the group. The people in the business share the same passion for the industry that I have and I knew working together was the right decision for AMCO.”
How have you found the experience so far?
“ Excellent, no complaints at all. No matter who I deal with at The IPG I feel that my business is valued. The portal has also been an amazing resource to aid our day-to-day trading and the marketing support we have received has been brilliant. We have one of the digital screens on display which helps us promote supplier brands and offers easily.
AMCO Distributors dual branded signage
The social media platform has also been great, as each month content is scheduled and posted for us, which really saves us time.”
Why did you decide to become a dual branded store?
“ I wanted to show my commitment to a brand that I believe in. The IPG logo provokes a conversation with our tradespeople and once we explain the collective that we are now part of I believe this gives them the confidence to trade exclusively with us. Locally nobody can offer the level of service, in-branch expertise and product range that we have and this is enhanced further by being a member.”
What would you say to another member thinking about becoming dual branded?
“ I would highly recommend this. We have taken the opportunity to coincide the dual branding with a full overhaul of the branch appearance. The IPG marketing team made the process simple and came up with all the designs for us – everything was implemented six weeks after joining the group!”
What exciting plans do you have for 2025?
“ After 40 years Andy, the founder, is now stepping down and I am buying the business. Andy has been a major driving force behind the business and I intend to carry on the AMCO legacy.
We are also working on expanding our new build sector offering a one-stop shop for house builders, this has been well received locally and I intend to roll this out across a wider area.”
If you are interested in dual branding your store, please contact marketing@the-ipg.co.uk
AMCO Distributors bathroom showroom
Have you unlocked the full potential of your IPG membership?
As a member of The IPG, you are part of a thriving community that champions independent plumbing and bathroom businesses like yours. Your membership offers a wealth of opportunities designed to help you stand out, operate more efficiently and thrive in a competitive market. Here’s a reminder of the incredible benefits available to you:
Boost your brand visibility
Strategic marketing support: Get your business noticed with targeted PR campaigns, community-driven initiatives like Trade Local Day and charity events that shine a spotlight on our member stores.
Co-branding opportunities: Showcase your professional image and membership with branded materials such as signage, van wraps, banners and supplier boards.
Event support: Planning a grand opening, anniversary or special promotional event? We’ll provide support with the expertise to make it a success.
Ambassador advocacy: Benefit from the exposure and endorsement of our brand ambassador, Mark Millar, a passionate advocate for independent businesses like yours.
Exciting advertising news: Stay tuned! We're launching a major advertising campaign to encourage customers to look out for the IPG logo when they shop – driving more business to your door.
Unlock the power of digital
Custom-built websites: Our custom-built websites are designed to meet your unique needs, whether you require a simple online presence or a comprehensive e-commerce platform. Expertly created for ease of use, our websites come with hassle-free setup and continuous support to ensure a smooth experience. We provide easy-to-update tools along with monthly updates of supplierprovided content, keeping your site relevant.
Additionally, our services include SEO support and Google Suite integration to help boost your online presence and improve visibility in search engines.
Dynamic digital screens: Keep your customers engaged with eye-catching video and image ads displayed in-store and updated monthly or tailored to your promotions.
Effortless social media: Stay connected with your audience through ready-made posts created in partnership with suppliers to keep your social channels active and engaging.
Mark Millar, brand ambassador
Utilise marketing materials
Annual bathroom brochures: High-quality, dual branded brochures featuring The IPG’s top suppliers to help you promote your bathroom products with ease.
Point of sale and workwear: From branded shopping bags to displays and team workwear, we can help you source the essentials.
Enhance your purchasing power and maximise savings
Take advantage of The IPG’s collective buying power to secure competitive prices, helping you offer better deals and compete with larger retailers.
Join a supportive community
Network with fellow independent business owners at our events, including our biennial conference. Share experiences and gain insights from others who share your passion and challenges.
Introducing indi – your exclusive product range
indi is our exclusive brand, created for IPG members, offering a range of high-quality, reliable products that provide your customers with even more reasons to choose you. From essential plumbing supplies to innovative solutions, every indi product is designed to meet the highest trade expectations without compromise.
We’re excited to be expanding the indi range, with new products launching soon – keep your eyes open for updates and exclusive member offers. To support you in promoting the indi brand, we are also producing a range of marketing materials to help showcase the benefits and drive customer engagement.
Promoting our members
At The IPG, we’re committed to promoting our members through multiple channels, including national and local advertising, social media campaigns and strategic partnerships. Our upcoming advertising initiative will put the spotlight on independent stores like yours, encouraging customers to look out for The IPG logo when they shop. Further details will be available soon…
Are you making the most of your membership?
The more you take advantage of the tools and support available to you, the greater the benefits you’ll see for your business. If you're unsure where to start or want to explore new opportunities, our friendly marketing team is ready to assist. Get in touch with us and let’s work together to unlock the full potential of your membership!
Marketing email: marketing@the-ipg.co.uk
Contact number: 01903 771 699
indi product catalogue
Our 2023 Conference in Spain
The 2024 bathroom brochure
Growth in The IPG member network
Over the past year, independent plumbing stores and bathroom showrooms across the UK have been joining The IPG at an impressive rate, enhancing their business with our support.
We’re proud to see significant growth as both new and established businesses choose to join The IPG and experience its benefits.
Our ever-expanding member presence enables installers and industry professionals from all over the country to access the best brands at great prices.
We firmly believe that our members are the backbone of the plumbing and bathroom industry, offering their customers unrivalled service and expert knowledge.
Here are six independent businesses who have recently become members of The IPG.
1. Wakefield Bathrooms in West Yorkshire
With an independent trade counter and two stunning showrooms in Ossett, Wakefield Bathrooms offers over 20 years of expertise. From quality products to full design and installation services, they provide expert guidance every step of the way.
2. Plumb Deal in North Lincolnshire
A plumbing store bringing exceptional plumbing, heating and bathroom supplies to Scunthorpe and beyond. As a family-run independent business, they offer outstanding value and customer service, catering to both trade professionals and the public.
Wakefield Bathrooms
Plumb Deal
3. Elite Plumbing Supplies in Somerset
An independent plumbing store, offering a wide selection of plumbing and heating supplies alongside a luxurious bathroom showroom in Evercreech. With over 30 years of industry expertise, they provide quality products and knowledgeable service.
4. Bathroom Superstore in Durham
A stunning bathroom showroom, bringing over 20 years of experience in transforming bathrooms into stylish and functional spaces. They deliver a personalised service to help customers create the bathroom of their dreams.
5. AMCO Distributors in Nottinghamshire
Based in Retford, this independent family-run plumbing store and bathroom showroom offers 40 years of experience serving customers from all industries, providing comprehensive plumbing and bathroom solutions all under one roof!
6. Bourne Electrical & Plumbing Supplies and The Bathroom Showroom in Lincolnshire
This family-owned business in Bourne offers a wide range of electrical and plumbing materials for any project, along with a free quotation and design service to help their customers create the perfect space.
Exciting opportunities ahead
Our community of members has never been stronger!
With new members joining, we gain fresh perspectives that help us increase the support we offer. From access to better prices and social media support, to websites, digital screens and more – we’re always finding new ways to help your business thrive.
Exciting times lie ahead for members of The IPG. Our biennial 2025 conference is set to be bigger and better than ever. Set in beautiful Portugal, this event is a prime opportunity to strengthen industry relationships, connect with our trusted suppliers and gain valuable insights to drive your business forward.
AMCO Distributors
Bathroom Superstore
Bourne Electrical & Plumbing Supplies
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Celebrating success: On The Tools and Energy Saving Awards
The Heating Installer of the Year Award, proudly sponsored by The IPG at the 2024 On The Tools Awards, celebrated the very best of the UK’s plumbing and heating talent.
Taking home the top prize was Shoaib Awan, widely known as The Gas Expert Shoaib, a Romford-based gas engineer, wowed the judges with his exceptional technical precision, innovative problemsolving and steadfast commitment to his craft and local community.
Shoaib reacted to his win by saying:
“ I was shocked that I had won the award but am very grateful for the win. Honestly, I can’t believe it! I never imagined anything like it. It’s an honour to be here, standing with this award. ”
A proud advocate of shopping locally, Shoaib regularly sources materials from two of his favourite independent stores.
His commitment to shopping locally aligns with his values of creating community connections and maintaining high standards in his work.
The Heating Installer of the Year Award also celebrated several other remarkable finalists:
• Chris Starsmore of Astar Living
• Luke Stanyer of Blue Bulldog Plumbing and Heating
• Mark Deakin of Flo Rite Plumbing and Heating
Each nominee demonstrated exceptional talent and dedication, reflecting the high standards of the UK’s plumbing and heating industry.
In December, we had the pleasure of attending The Energy Saving Awards 2024.
Hosted by the charismatic Robert Llewellyn, best known for his role as Kryten in BBC2’s Red Dwarf. His energy and enthusiasm added a special touch to the event.
The awards celebrated excellence across the plumbing, HVAC and energy management sectors, shining a spotlight on the remarkable contributions of manufacturers, installers and suppliers who are driving innovation, reducing carbon emissions and improving energy efficiency.
As proud sponsors of the Domestic Energy Saving Product of the Year, we were delighted to support and recognise the exceptional efforts of all finalists. We extend our congratulations to The IPG suppliers, Altecnic, for their Caleffi XF Magnetic Filter, and Trianco for their Activair Indoor Heat Pump. Their innovative solutions demonstrate a strong commitment to advancing energy efficiency in our industry.
The Energy Saving Awards provided a fantastic opportunity to celebrate the achievements of those leading the way in sustainability.
The
Image left to right; Henning Wehn, comedian and OTT Awards host, Shoaib Awan, award winning heating installer, Andy Cottee, Managing Director of The IPG
Spreading festive cheer with Santa’s Sack
Last Christmas we helped spread a little magic to families across the country with our charity campaign, "Win Santa’s Sack". Sponsored by our generous suppliers Wavin, Bristan and Monument Tools, over 140 member stores and showrooms took part in the annual event to raise money for Royal Voluntary Service.
Santa Sacks bursting with gifts were delivered to participating locations at the end of November for them to raffle tickets to their customers during the festive period. From premium tools and body care products to family games, books and selection boxes, the sacks were sure to bring smiles to all the family. One lucky winner was drawn at each location on 20th December just in time for them to enjoy over Christmas.
Throughout December, Santa, played by our own brand ambassador Mark Millar, was the star of our social media campaign. The promotional videos followed him on his journey to find his missing reindeer while spreading Christmas cheer and encouraging customers to pop in store and buy some raffle tickets.
In case you missed it, you can see the full video here: https://youtu.be/lbHZZxhRouE or scan the QR code:
Thank you to every member who took part in the fundraising – your support helps Royal Voluntary Service continue their invaluable work with healthcare teams and in local communities.
Together we have raised over a whopping £11,000*
Sack winner at G&M Plumbing & Heating
Sack winner at Phoenix Plumbing Supplies
Royal Voluntary Service have been supporting the nation for over 80 years and our donation can make a meaningful difference in our communities in the following ways:
• £5 covers the cost of a hot, nutritious meal for an isolated older or vulnerable person at one of the volunteer-run lunch and social clubs
• £7.50 covers the cost of a telephone welfare call from a trained volunteer to someone who is isolated, alone and struggling with loneliness
• £10 helps send a volunteer to visit someone isolated and alone at home
• £25 helps deliver a trolley visit to a hospital ward where friendly volunteers take the time to stop and chat with patients
• £50 helps deliver an emergency food package to someone at home which is a lifeline for anyone unable to leave the house or struggling alone
If you haven’t yet paid in the contributions raised from the Santa’s Sack campaign or emptied your collection tins for 2024, please pay the funds into our dedicated JustGiving page: https://www.justgiving.com/page/ the-ipg-and-rvs or via the QR code:
To find out how to get involved in our next charity event, please email marketing@the-ipg.co.uk
Sack winner at Dorchester Plumbing Supplies
Sack winner at Newline Plumbing & Heating Supplies
Sack winner at SNH Tradecentre
Sack winner at Bentons Plumbing Supplies
New supplier update
New from: October 2024
OSO is Europe's largest manufacturer of stainless steel cylinders, offering a range from 5 to 1,000 litres available in stock. We also have a range of ex stock OSO accumulators designed to boost cold mains supply.
As masters of innovation, we do not engage in the race to the bottom on quality. Not only do we innovate, we also strive to make highquality, long-life products that customers are highly satisfied with, meaning they return to us.
We offer OSO Solutions which is a unique service in the hot water sector, proven to achieve an extremely high lead to order conversion rate. We pride ourselves on being the place to go for technical solutions to support your customers.
With eight highly knowledgeable sales managers covering the UK, we can assist you and advise your customers on domestic and commercial installations be they renewables, multi-cylinder link-ups, dual fuel installations or 3-phase electric.
New from: November 2024
We know you often need products in a hurry, which is why we've got over £10m worth of stock ready to go at a moment's notice – so you can make promises to customers you know you can keep. We stock market-leading brands such as Ideal Standard, Armitage Shanks, Geberit, Twyford, Tavistock and many more.
We can deliver next day to 99% of mainland Britain – and we're working on the remaining 1%. Fast, efficient and dependable delivery is the backbone of our business.
Order the way you want – by phone, WhatsApp, email or online. 24/7 ordering available via our online portal.
New from: November 2024
Navigator MSL was first formed in 1936 under the name Metal Supplies Ltd. We are an independent business, based in Sharnbrook near Bedford and focused on providing an unrivalled supply service to the plumbing merchant and distribution industry.
Technical expertise coupled with the ambition and dynamism provided by staff has been the key to our success and we have grown to become the premier independent plumbing supplier in the UK.
The product range now boasts more than 4,500 lines and our supply chain expertise, which was developed within the plumbing metals sector, has been successfully applied to ranges such as plastic pipe systems, magnetic filters, hand tools and plumbing consumables.
For more information please contact:
sales.uk@oso-hotwater.co.uk 01914 820 800 (select 1)
For more information please contact:
neworders@idealbathrooms.com 0800 634 2600
For more information please contact:
sales@navigatormsl.com 01234 781 234
OSO Hotwater
Navigator MSL
Ideal Bathrooms
Maincor
trading as Sinks & Things
New from: December 2024
We are excited to announce that Sink & Things Distribution (and Forth & Clyde in Scotland) is now a proud supplier of Franke and Carron Phoenix products! Acquired by Franke in January 2020, Sinks & Things has been a key distributor since the 1970s, when the Swiss brand first entered the UK market.
Franke and Carron Phoenix are renowned for innovation and quality, offering award-winning sinks, taps, appliances, cooker hoods, and accessories that blend top-tier performance with cutting-edge design.
As a Franke-owned distributor, we provide expert support, national coverage, a 24/7 online ordering portal, and a generous rewards scheme, with regular offers and promotions.
To set up an account or arrange a visit from your area sales manager, scan the QR code below – we’re happy to help with product queries or display arrangements.
New from: January 2025
Maincor Limited, established in 2007, is a business unit of FloPlast Ltd and a division of Wienerberger Ltd – an international provider of building materials and water and energy infrastructure.
Maincor specialises in innovative plumbing solutions and underfloor heating, using primarily multilayer composite pipe (MLCP).
A PE-RT product option is available and we are especially proud to have introduced Austroflex AustroPUR Pre-Insulated Pipe to the UK; an ideal solution for minimising heat loss in underground applications such as district heating projects. The product range will suit most requirements from large commercial projects such as schools and hospitals to new-build housing developments through to small conservatory extensions.
All our products and systems have the required UK WRAS approvals and many also have international approval.
To find your area sales manager, scan the QR code:
Or visit The IPG Portal.
For more information please contact: enquiries@maincor.co.uk 01455 555 930
Franke UK
Franke Active L Swivel Spout
Navigator copper feeds and elbows
Maincor UFH solutions
A PROUD DISTRIBUTOR PARTNER TO
You can buy from us with confidence. Our blue lorry in the price guide and on our portal is our commitment to have the stock you need, and available next day.
By always looking at things from your point of view. We don’t assume that we know best and we make decisions with you in mind.
Our team are always on hand to give product advice, if we don’t know the answer, we’ll find it within 48 hours – and that’s a promise!
Northern Regional Sales Manager
Anthony Hewson: 07970 389215 anthony.hewson@idealbathrooms.com
Scotland
Carli Burgoyne: 07702 114582 carli.burgoyne@idealbathrooms.com
North East
Mark Smedley: 07808 579645 mark.smedley@idealbathrooms.com
North West
Barbara Kerrod: 07767 355777 barbara.kerrod@idealbathrooms.com
Sales & Marketing Director
Will Hickman: 07824 639585 will.hickman@idealbathrooms.com
Southern Regional Sales Manager
James Manuel: 07710 684099 james.manuel@idealbathrooms.com
West Midlands
Steve Foster: 07789 696578
steve.foster@idealbathrooms.com
North West London
Abdul Latif: 07771 782571 abdul.latif@idealbathrooms.com
South West
Mark Griffin: 07702 723145
Mark.Griffin@idealbathrooms.com
South East & Channel Islands
Jamie Batt: 07824 604899
Jamie.Batt@idealbathrooms.com
It’s easy to order from phoning us, or 24/7 ordering via email or through our online portal.
And more than just a distribution company to our customers. We’re a partner to your business and we can help you win!
Behind the scenes
In this issue of The Outlet, we spoke to Pete Banham, Commercial Director at The IPG. This talk dives into Pete’s experiences that have contributed to his expertise in the field as well as his commitment to supporting the growth of independent stores.
Tell us about yourself and how you have come to work at The IPG.
“ I am a strategic commercial leader with experience in running my own business and operating as an exec and non-exec in national and international companies. I have known and dealt with The IPG from a supplier perspective for a number of years, and have always admired the passion of the business in supporting the growth of independent plumbing stores and bathroom showrooms. So when we started to discuss a new commercial role for The IPG last year, there was only ever going to be one outcome.”
How would you describe your role to a member of The IPG?
“ I am involved with all commercial activities with new and existing members through to commercial discussions and deals with our supply partners. Building and maintaining relationships with members and suppliers is key to the ongoing success of the business. The collaboration model is an important tool in the business and helps to ensure the win: win: win outcome for members, supply partners and The IPG.”
Is there a common challenge our members face and what’s the first step to solving that?
“There are a number of challenges that our members face, not least the tough environment that not only our market but the country is in at present. However, one of the challenges all members are facing or going to face is how to attract young people into the industry and, more importantly, keep them.
Recruitment of the next generation is key to the development of the industry and in particular the growth of independent plumbing stores and bathroom showrooms. The first step is to make the business exciting and interesting to young people leaving school or university, ensuring that we as business leaders have the right features and benefits in place to attract them.”
What motivates you to help our members achieve their goals?
“ As mentioned earlier, I am passionate about the quality of service that is provided by independents. It’s important to me that, particularly in our sector we maintain variety and choice, if you stick with the larger players, we would lose independent businesses, and with that, we would lose the better range of choice, better service, and vast expertise you find with independents.”
What are you excited about for this upcoming year?
“ We have a number of great new initiatives for the year ahead, in particular, the increased visibility of the group through various media to help the growth of our members. Exciting times ahead!
Also, I’m very much looking forward to our international conference in Portugal… this time I'll be with The IPG rather than a supplier! Having experienced both sides of the fence, I hope to bring a unique perspective benefiting everyone involved.”
What’s been a highlight since joining The IPG?
“ The general feel and buzz about the company. It's a great place to work... and there is never a dull moment! Also, working with everyone at The IPG, it's clear the enthusiasm to move forward and how determined everyone is to make a difference in this sector, which you can feel and see straight away with the company.”
If you're interested in learning more about initiatives to promote your business or our conference, email marketing@the-ipg.co.uk
Pete Banham, Commercial Director at The IPG
A spectacular event awaits at The IPG's 2025 Conference
We are excited to announce the dates and venue for The IPG's 2025 Conference and trust us, this is one you will want to experience! Taking place from 14th to 16th November 2025, our much-anticipated event will be hosted at the Tivoli Marina Vilamoura Algarve Resort, an iconic gem nestled in the stunning Algarve region of southern Portugal.
About Tivoli Marina Vilamoura
Imagine a place where timeless elegance meets modern luxury. Situated right next to the Vilamoura Marina and overlooking the sparkling Atlantic, the Tivoli Marina Vilamoura Algarve Resort offers an unbeatable combination of sophistication and natural beauty. From newly renovated rooms with sweeping ocean or marina views to extensive leisure facilities – including a world-class spa, state-of-the-art gym, and both indoor and outdoor pools.
Thinking of extending your stay?
The Algarve offers a treasure trove of unforgettable experiences, from pristine beaches to award-winning golf courses and charming local villages. Whether you’re an adventurer, a golfer or a connoisseur of natural beauty, this region has it all.
Take advantage of special room rates to extend your stay:
Single Occupancy: £155 per night (B&B)
Double Occupancy: £175 per night (B&B)
If you would like to extend your stay before or after the conference, please contact martyn@cms-events.co.uk or 07900 242 820
Kick things off in style with our pre-conference activities
Start your conference experience on Thursday, 13th November, with exciting pre-conference activities designed to inspire connection and exploration. These optional adventures offer a fun, interactive way to meet fellow attendees while soaking up the vibrant culture and breathtaking scenery of the Algarve.
Choose from:
Golf at one of Vilamoura’s Premier Courses
Play on some of the finest courses in the Algarve, such as The Old Course, Laguna, or Millennium.
Quad/Buggy Countryside Tour
Explore unspoiled rural landscapes on this thrilling guided tour.
Boat Trip along the Algarve Coast
Discover hidden grottoes, pristine beaches, and perhaps even spot dolphins!
Off-Road Jeep Adventure
Venture into the hills and visit charming villages like Alte and Loulé, rich with history and local craft traditions.
Wine Tasting at Quinta da Tor
Savour exceptional wines amidst stunning vineyard views.
Each activity offers a unique way to explore the region before the conference begins. To book your spot on any of these pre-conference activities (once registered for the conference), or for more information, please contact martyn@cms-events.co.uk or 07900 242 820
Please note: These activities are charged separately and are not included in the general conference registration fee.
The main event
Our 2025 conference promises to deliver engaging presentations, networking discussions led by you and valuable insights from industry leaders – all within an unparalleled setting. The full programme, including our speakers and sponsors, will be announced soon.
This event is not just a conference; it’s a celebration of our community and the opportunities ahead. From impactful sessions to networking opportunities, you’ll leave inspired, informed and ready to elevate your business.
Register now
If you haven’t done so, sign up now to save your space, and join us for this unmissable event. With its extraordinary location, engaging activities and invaluable opportunities to connect with industry peers, The IPG Conference 2025 will undoubtedly be the highlight of the year.
From local innovator to global leader: Vokèra’s journey
For over 40 years, Vokèra by Riello has been a trusted name in heating, known for quality and innovation. As part of Carrier Global, Vokèra continues to lead in energy-efficient, sustainable solutions.
Vokèra, originally a UK brand, became part of the Riello Group, gaining access to advanced manufacturing and engineering expertise from one of the most respected names in the field.
Now, as part of Carrier Global Corporation, Vokèra is able to leverage a global research and development network to drive significant innovation in energy efficiency, digital controls and low-emission technologies. This strategic alignment allows Vokèra to deliver highperformance, sustainable heating solutions tailored to the UK market.
Paving the way for a more efficient future
Vokèra continues to set the bar for innovation with cutting-edge technologies and design. Recent product launches, such as the Synergy and Pinnacle boiler lines, are prime examples of their commitment to enhancing both performance and sustainability.
These models feature impressive technical specifications that will resonate with both installers and customers alike, including:
• A-rated 94% energy efficiency for superior performance and cost savings.
• Advanced modulation ratios (up to 1:13 in the Pinnacle model) for improved system flexibility and performance.
• High-quality, durable stainless steel components ensuring longevity and reliability.
• User-friendly digital interfaces that make installation and operation simple.
• Compact designs that are perfect for installations in tight spaces
• Minimal environmental impact, aligning with growing consumer demand.
“ Vokèra is able to leverage a global research and development network to drive significant innovation in energy efficiency. ”
As Vokèra and the Riello Group continue to innovate, they are not only shaping the future of heating technology but also helping merchants like you meet the evolving demands of consumers who are looking for efficient, reliable and environmentally friendly solutions.
Vokèra’s commitment to supporting independents
Supporting independents is a core value for the company, which recognises the vital role local businesses play in enriching communities and competition. One of the ways Vokèra opens its doors to merchants is through its nationwide training vehicle which provides insights into its full range of HVAC solutions; it will set off in January down south and continue around the UK.
This presents a wonderful opportunity for members to increase their footfall of salesready installers, as well as a great chance to resolve any queries you may have, directly with trained Vokèra personnel.
2025 is also an exciting year for Vokèra, as it takes part in the upcoming InstallerSHOW in June, debuting all of its brands as a united front!
As Vokèra staff put it:
“ Here at Vokèra, we understand the importance of supporting independent merchants. We see the personal connections and support they offer our installers and that they form part of the wider community. In supporting independents we are supporting installers to connect with each other.”
SYNERGY
For over 40 years, Vokèra by Riello has been producing heating appliances that have been designed by engineers for engineers. The all new Vokèra Synergy is packed with installer friendly features such as: lightweight and compact in size, universal pipework layout for easy boiler replacements, combined condensate and safety valve outlet
connection, easy access connection for external controls, easy maintenance with front access to all components. And of course, for your customers, the Synergy delivers class leading efficiency, performance, and ease of use via the new touchpad interface. We’ve pretty much changed everything but our name.
Industry news
Trending topics and stories within the plumbing, heating and bathroom sector.
The surge of apprentices: Tackling the skills gap crisis in plumbing
The UK plumbing trade is facing a workforce crisis. Due to recent governmental changes in the National Planning Policy Framework (NPPF), there has been a strong push to tackle affordable housing and stimulate economic growth. A new goal of 1.5 million new houses in the next five years has been set. With an already in-demand trade, meeting the target of 7,000-8,000 new plumbers per year will be difficult and, if not done correctly, could result in a major labour shortage.
Fortunately, the government has also implemented significant initiatives to boost the number of trained professionals entering the market. These include halving the time it takes to complete apprenticeships, providing 95% to 100% funding for small businesses and changes to the levy to support funding for larger businesses. Also, it includes a £140
million investment in the industry, enabling 5,000 more apprentices per year. The government has tackled the major barriers that limited the intake and progression of new apprentices, essentially, opening the industry up to trained professionals.
Although this is a major challenge for the government, its success would benefit the country. This presents an amazing opportunity for our members to attract long-term loyal customers to their stores. Incentivising young apprentices to shop locally by offering personal service, sharing expertise and hosting apprentice-focused events, could grow loyalty, turning young professionals into long-term, high-value customers.
2024 autumn budget
Last year’s autumn budget, presented on 30th October 2024, included an optimistic message for a clean future in the UK. The government demonstrated its commitment to meeting the goal of net zero by 2050. The budget recognises previous successes and continues to increase investments to maintain its target trajectory.
Key takeaways in this respect would be further funding towards heat decarbonisation and household energy efficiency over the next three years. The budget includes £3.4 billion towards heat decarbonisation and efficiency, £1.8 billion to support fuel poverty schemes helping over 225,000 households reduce their energy bills by over £200 annually, £1 billion for local energy schemes (GOV. UK), and a 39% increase for the Boiler Upgrade Scheme (BUS), from £180 million to £250 million in 2025 (Ofgem).
By implementing these changes in the budget, the government hopes to instil confidence in the supply chain. Additional funding throughout the autumn budget also incentivises the development of efficient energy, such as increases in renewable energy and £163 million set aside to help firms decarbonise and grow in the next three years (GOV.UK).
Embodied carbon emissions and the switch to bio-based materials
Construction emissions were responsible for 49% of emissions in the UK in 2022, with 80% of that accountable to the ongoing operation of these buildings. 20% of emissions from ongoing operations is due to the embodied carbon impact of construction materials (Leti.uk), which total more than 64 million tonnes of CO2 emissions per year (ukgbc.org). Embodied carbon is the term for emissions produced during the construction of a building, including the extraction, processing, manufacturing and delivery stages of the material life cycle.
As the majority share of carbon emissions in construction currently comes from the ongoing operations of buildings (Leti.uk), there is naturally a greater focus on tackling this. But, as these emissions are reduced, the proportion of emissions from embodied carbon will increase. Over time, attention will shift to embodied carbon, but this isn't some far-off prediction. Institutes such as UKGBC, CIOB, RICS, ICE and others have joined together calling for regulations similar to those already in place in Europe and California (ukgbc.org). Currently, the majority of emissions are
contributed by three materials: concrete, steel and aluminium (Architecture300.org). While there are no direct substitutes yet, some materials have been suggested that could play key roles in the future such as timber, bamboo, straw and hemp. These materials all dramatically decrease carbon emissions by absorbing carbon as they grow and storing it throughout their lifecycle as well as by avoiding the carbon that would otherwise be emitted through processing. While it’s unlikely the construction industry will change to the absolute best option available instantly, there are methods already in practice that reduce embodied carbon in frequently used materials.
One example of the positive impact of embodied carbon-friendly modification to materials would be the incorporation of GGBS (non-metallic material obtained in the production of iron) into cement mix. With the most common proportions in the UK, 50% of the cement component is replaced with GGBS, which reduces embodied carbon by 30% and at the same time results in significant engineering benefits, such as reducing the heat of hydration which increases its strength and durability (Cpmverge.io).
The Windsor Declaration
On 1st November 2024, we saw a monumental step forward for water efficiency. In a historic gathering at Windsor Castle, the Bathroom Manufacturers Association (BMA) hosted a 2-day summit where plumbing and bathroom industry leaders discussed two significant global challenges: antimicrobial resistance (AMR) and water scarcity.
Each day, up to 400 million litres of water are wasted in the UK alone due to leaky toilets, amounting to a staggering 1.46 billion litres of water each year. This represents 10% of the additional water needed by 2050 (BMA. org). Alongside water waste, AMR is a growing concern. AMR occurs when infection-causing organisms evolve to survive treatment, including antibiotics. With no new class of antibiotics developed since the 1980s, there is potential for routine low-risk operations to become high risk due to the inability to prevent infections.
To tackle these growing concerns, industry leaders committed to invest in improving water-saving in toilets and showers, clearly label products and lobby governments for support. Alongside these pledges to reduce water waste, these companies pledged to design and develop new products with reduced risk of infection, improve hygiene, reduce toilet plumes and biofilm growth, and improve touchless technologies and flush systems.
In conclusion, this declaration signed by many reaffirms manufacturers' commitments to develop and implement efficient and safe technology
Bathroom trend for 2025
As expected, smart bathrooms are growing annually, continuing their expected growth rates, and smart toilets are forecasted to remain the top market share holder in the segment (SkyQuest). In addition to smart tech, efficient and sustainable products are in high demand. As the cost of living continues to present challenges, consumers are eager to invest in their spaces to reduce their long-term running costs. Efficient showers and taps will have the largest impact on savings, resulting in more demand, while lighting and heating products could follow (BKU).
2025 is welcoming earthy and natural styles into the new year, although black and white colour schemes still dominate the space with black maintaining the lead in searches over the past three years. Softer hues such as light blues and greens are rising in popularity, with green bathroom searches outperforming blues for the past two years (GoogleTrends). Many sources speculate that avocado green will make a comeback. Pantone has also revealed Mocha Mousse will be the colour of 2025. Overall, the choice of brighter and less monotone colours confirms that consumers are looking to individualise their spaces.
Following an initial public consultation in 2021, The Energy Act 2023 was created, empowering the government to implement heat network zoning – also known as district heating – a plan to use excess heat from a centralised source to heat several buildings at once. As planning has progressed, we can expect construction of the first pilot project to start in 2026. The government has stated the implementation of this project will be a major factor in meeting net-zero goals for 2050. In 2023 heat networks provided only 2–3% of heat in the UK, but this figure is estimated to reach 20% in the years leading up to 2050.
The pilot project – unveiled as part of the advanced zoning programme – will demonstrate the effectiveness of district heating systems.
With the transition to more personalised bathrooms, 2025 seems to be heading towards soft organic designs based on minimalism. Soft curves in furniture, tiles and fixtures highlight the desire for peaceful spaces while the popularity of textured features like fluted glass screens and vanity units are on the rise, indicating that consumers are also keen to style their bathrooms in more subtle contrasting ways.
In an article published by GOV.UK, the government states, “Developing zones for heat networks in urban areas is the cheapest and most efficient way of delivering the technology, which recycles excess heat –generated for example by data centres or from factories – to enable the heating of several buildings at once.”
The government has planned to implement the pilot project in six cities and towns across England. These initial zones will be located in Leeds, Plymouth, Bristol, Stockport, Sheffield and London, and provide guidance on how future zones will work side by side. These initial zones will be supported by £5.8 million in funding, with Ofgem as the appointed market regulator.
Introduction of heat network zoning in the UK
hansgrohe and The IPG: Connecting with tradespeople and driving innovation
This year, hansgrohe made a significant stride in engaging directly with the UK’s skilled bathroom fitters and installers.
To support this initiative, hansgrohe partnered with The IPG and On The Tools to launch a series of campaigns that not only highlight their brand values but also address the specific needs of the trade community.
The collaboration combined the strengths of each partner: hansgrohe’s renowned reputation for innovation and quality, The IPG’s extensive network of independent plumbing stores and bathroom showrooms, and On The Tools’ creative expertise in connecting with the trade audience. Together, they created a campaign designed to inform, inspire and engage, marking hansgrohe’s first targeted outreach to tradespeople.
Showcasing commitment
At the heart of the campaign was a focus on dynamic and relatable content that underscored hansgrohe's dedication to quality,
sustainability and innovation. A series of videos and social media stories explored themes ranging from the brand's iconic product design to its eco-friendly water-saving technologies, capable of reducing water consumption by up to 60%.
A key message emphasised the benefits of purchasing their products from IPG member stores, where tradespeople can access expert advice, competitive pricing and the opportunity to support local, independent businesses.
Tom McPhilimey: A relatable voice for the campaign
To ensure the campaign resonated with its audience, Coventry-based installer Tom McPhilimey was chosen as its relatable influencer. At just 36, Tom has built an impressive career in the trade. Starting as an apprentice at 17, he quickly gained qualifications and launched his own business by the age of 20. Today, he runs a thriving bathroom renovation and multi-trade company employing five people.
XtraStoris Minimalist
Tom starred in a Day in the Life (DITL) video filmed at IPG member store Ebberns. The video offered an authentic glimpse into the daily life of a busy tradesperson, while showcasing hansgrohe products in action. Highlighting the quality and ease of installation of their product offerings, the video resonated strongly with the trade audience, garnering over 16,000 views and counting.
Independent stores at the forefront
A central theme of the campaign was the vital role independent stores play in supporting tradespeople. Shopping locally not only provides tradespeople with personalised service and access to high-quality products but also strengthens the independent businesses that are the backbone of the industry.
hansgrohe’s partnership with The IPG played a pivotal role in amplifying this message. With the group's nationwide network of stores, tradespeople can conveniently access top-quality products while benefiting from competitive pricing and exceptional customer support.
Innovative new products
As hansgrohe deepens its relationship with the trade community, the company is preparing to launch two exciting new products in 2025: the RainDrain Go and the XtraStoris Minimalist
• RainDrain Go: This sleek, efficient drainage solution is available in Brushed Stainless Steel and Matt Black finishes. Its tileable grate ensures seamless integration with surrounding tiles, while features like a pre-assembled sealing membrane and adjustable grate height simplify installation.
• XtraStoris Minimalist: A modern storage solution for wet areas, this waterproof wall niche can be installed flush with tiles or protruding for design flexibility. Easy to clean and install, it’s ideal for both tradespeople and homeowners who value style and functionality.
A bright future in the trade
hansgrohe’s journey of talking to the trade is just beginning, and this campaign with The IPG and On The Tools has already made an impact. By creating authentic, relatable content and championing the importance of shopping locally, hansgrohe has positioned itself as a trusted partner for tradespeople across the UK.
As tradespeople continue to look for trusted products, hansgrohe’s partnership with The IPG ensures that quality, value and local support are never far away.
Scan the QR code to watch the full video on Instagram
XtraStoris Minimalist
RainDrain Go
RainDrain Go
Quality you can count on.
The 9-step chrome plating includes a copper layer for corrosion resistance, even temperature and stress distribution, and a nickel layer for added protection, ensuring durability.
Other charity support
At The IPG we pride ourselves on supporting worthwhile charities and making a difference to communities not just in the UK but across the world. Each year we donate to charities close to our heart and get involved in different fundraising opportunities and events.
Rickshaw Run 2023
In 2023, we were proud sponsors of the Sewa UK Rickshaw Run which involved participants travelling across India in auto rickshaws, visiting various Sewa projects along the way. Starting in Chitrakoot, 36 rickshaws covered over 2,000km to Kutch in 12 days raising funds and awareness for a great cause.
A huge £700,979 was raised during the event with all donations going towards the refurbishment of a dental unit in Chitrakoot, Madhya Pradesh, India. The facility provides free or very affordable cleft and palate surgery to support the 500 surrounding villages. The operations that will take place there will be life changing and enable integration into society without any associated stigma.
Ongoing support
This year saw the launch of our new charity partner Royal Voluntary Service, whose focus is on connecting with local communities to offer emotional and practical support to those more vulnerable. The fundraising for this charity by you and your customers so far has been incredible – together we are making a meaningful difference.
Charity donations from The IPG don’t end there, as we have 8 other charities we feel passionately about supporting each year:
Unicef is one of the first to respond to humanitarian crises, wherever a child’s right to a happy, safe and healthy childhood is threatened.
World Vision is focused on helping the most vulnerable children overcome poverty and experience fullness of life.
Chestnut Tree House is a children's hospice in Sussex that provides care and support for children and young people with life-limiting conditions.
The RNLI provides a search and rescue service which saves lives at sea around the coast of the UK and Ireland.
Oxfam is a global community of people who believe in a kinder, and radically better world without poverty and injustice.
WaterAid is an international not-for-profit organisation, determined to make clean water, decent toilets and good hygiene normal for everyone, everywhere.
Centrepoint is the UK's leading youth homelessness charity, supporting almost 14,000 young people every year and campaigning to end youth homelessness by 2037.
Sightsavers is a UK-based charity that works to prevent blindness and support people with visual impairments in developing countries.
2023 Rickshaw Run
Alca and Carron
Alca provides a wide range of WC systems and installation frames, manufactured completely in the Czech Republic, providing a solution for every space.
Built on solid values such as quality, sustainability and, above all, reliability, Alca’s products are designed to exceed customer expectations.
Their pre-wall installation systems – developed together with over 3,000 plumbers – are designed to be able to cover all possible uses, including solid walls, dry build-up into plasterboard and even an option to install into open bathroom spaces.
These systems include:
• 15-year guarantee
• Free WC tablets dispenser
• Flow restrictor
• WRAS approval
The Alca range of flush plates offers the latest in antibacterial surface treatment, with the surface finish of matt flush plates containing silver nanoparticles which prevent the spread of micro-organisms.
These flush plates come in a variety of designs, including basic, thin, antivandal and touchless, all available in matt and gloss colours, PVD, anti-fingerprint and more.
Alca Linka and Dot.Dot. flush plates
Alca Dot.Dot. flush plate
Alca pre-wall installation system
Carron is the UK’s marketleading manufacturer of acrylic baths, based in Falkirk, Scotland, with manufacturing heritage dating back over 260 years to the Industrial Revolution.
Carron is committed to producing first-class products, with all of their products going through an eight-stage process before leaving the factory floor. Every single stage is monitored and finished by hand. This leaves
Carron so confident that they offer a minimum 20-year warranty on all their products.
Their product portfolio includes an enviable range of rectangular, freestanding and whirlpool baths as well as a range of shower screens, panels and accessories.
Their unique triple-layer reinforcement Carronite system is the plumbers' and fitters’ choice and boasts a 30-year manufacturer’s warranty. The additional finishing layers crafted during the Carronite process create a uniquely reinforced product.
Carronite features:
• The frames' added weight and thickness deliver additional stability and strength.
• The greater density allows greater heatretaining properties, staying warm for up to 30 minutes longer in some tests.
• Custom baseboards cut for size for each Carronite model, applied by hand before the Carronite finish is applied.
Carron Quantum Integra bath
Carron Celsius Granite bath
Carron Dove bath
Both brands are available to IPG members from Davroc. Members in Scotland can order Carron products directly from Carron Bathrooms.
CIPHE: Leading the way in plumbing and heating excellence
The Chartered Institute of Plumbing and Heating Engineering (CIPHE) stands at the forefront of the plumbing and heating profession, proudly representing over 7,500 members.
Supporting and developing plumbing and heating engineers, to raise standards and protect public safety, health and wellbeing
As the only Chartered body dedicated to this sector in the UK, CIPHE is committed to promoting professionalism, technical expertise, and excellence within the industry.
By becoming a member, plumbing and heating engineers gain access to invaluable resources that can significantly elevate their careers.
New partnership with The IPG
We are pleased to announce CIPHE's partnership with The IPG as a new Industrial Associate. This collaboration promises to enhance the support and training available to plumbing and heating professionals, reinforcing our shared commitment to industry excellence. With this partnership, members can expect expanded networks for training and support, keeping them at the cutting edge of industry developments.
“ This collaboration promises to enhance the support and training available to plumbing and heating professionals ”
One of the standout features of our partnership will be the launch of “Lunch Break Learning” sessions throughout 2025. Hosted at various IPG member locations, these interactive sessions will provide plumbing and heating installers with critical insights into the latest regulations, technical advances, and best practices. Attendees will benefit from expert advice while enjoying a relaxed atmosphere that encourages networking and collaboration with fellow professionals.
These sessions are designed not only to enhance Continuing Professional Development (CPD) but also to ensure professionals are well-informed on vital updates that can directly impact their work. Whether you’re looking to refine your technical skills or stay ahead in the industry, Lunch Break Learning will be a must-attend opportunity. Look out for more details soon.
CIPHE will host the prestigious World Plumbing Conference (WPC) 2026 for the first time in over 10 years in the UK, alongside InstallerSHOW, the leading event for plumbing and heating professionals.
This landmark event, in collaboration with the World Plumbing Council, promises to be an experience of knowledge-sharing, futurefocused sessions, and live demonstrations of cutting-edge plumbing technologies.
Introducing lunch break learning
Mark your calendars for the World Plumbing Conference 2026
9th September 2025
Supporting independent plumbing stores and bathroom showrooms
Preparations have begun for bigger offers, more competitions and elevated brand support to encourage the trade to discover and shop with you on Trade Local Day.
More details will be announced soon!
Have your say
We always love to hear from you, our members, about your thoughts and experiences in the plumbing, heating and bathroom industries.
In this issue, you shared some excellent feedback about our first-ever Trade Local Day – an initiative dedicated to celebrating and supporting independent businesses like yours across the UK.
“ Trade Local Day was a blast! Huge thanks to The IPG and all the brands for making it such an enjoyable day. We had a great time celebrating with you all! ”
— Castle Plumbing Supplies
“ What an amazing day we had at our IPG Trade Local Day yesterday! Thank you to everyone who attended our Independent Day.
Your support was instrumental in making the event a fantastic success. ”
— Green Electrical & Plumbing Supplies
“ A huge thank you to everyone who came out and supported our Trade Local Day celebrating local plumbers merchants and businesses! Special thanks to The IPG and Masterflow for making the day such a success! ”
— Kendor Plumbers Merchants
Be one of the first five members to share your thoughts for our next issue and receive £25 to spend on award-winning Cornish pasties from Pasties By Post.
Get in touch via email: marketing@the-ipg.co.uk
Or send us a message on WhatsApp.
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Spot the 10 differences for your chance to win a Wellbox Signature gift hamper.
The Signature gift hamper includes:
Prosecco (or a no-alcohol sparkling wine), crackers, roasted red pepper dip, milk chocolate praline truffles, all butter shortbread, marinated olives, clotted cream fudge, double dipped marshmallows, crunchy popcorn and oven-baked pretzels.
Send a photo of the 10 differences to us at marketing@the-ipg.co.uk or via WhatsApp
Sponsored by Roman Showers
At Roman, innovation and exceptional product design differentiates us from the competition, while we use the finest quality of materials to guarantee unsurpassed quality and certainty. We carefully fabricate and anodise all our aluminium profiles as well as heat treat all of our glass, ensuring all of our products reach exceptional levels of style and performance.
Roman has been designing and manufacturing showering solutions for nearly 40 years and is home to the UK’s largest shower manufacturing plant. Throughout those years Roman has grown its product line from initially selling solely bath screens to now having very complete ranges of shower trays, enclosures and bathroom accessories.
Roman has over 200 employees across the UK as well as establishments in Ireland and Malaysia. By any definition Roman is now the clear UK & Europe market leader.
