Spa & Clinic volume 75

SPA+CLINIC Volume 75 2018

aesthetics • medi • wellness

Christmas STAFF AND CLIENT

GIFT GUIDE

WORLD’S MOST

Expensive Treatments Scalp Facials EXPLAINED

Youth Lab DR KATE SETTING NEW STANDARDS

JOR S A M INE N I Z A N E G A SE AS ION M H FAS

THE FIRST ANTI-WRINKLE RANGE THAT RE-SYNCHRONISES THE SKIN’S BIORHYTHMS

THE SKIN LOOKS REJUVENATED

76%

95% WRINKLES AND FINE LINES ARE SMOOTHED 71% IN THE MORNING THE SKIN LOOKS RESTED CLINIC ALLY TESTED Source : Satisfaction test carried out under dermatological control on 21 volunteers who use screens and do not get enough sleep. Daily application for 28 days. % of volunteers who noticed the effect.

BEAUTY IN MOTION SINCE 1920

EXCLUSIVE TO YOUR PAYOT SALON & SPA Call 1300 367 969 or 02 9874 1166 for the location of your nearest Payot Salon & Spa. www. payot.com | join us payotaustralia

BE HERE NOW MINDFULNESS TREATMENT

THE POWER TO CHOOSE YOUR TUDE CHOOSE YOUR TUDE! Beauty comes from more than just a healthy skin, it comes from a healthy mind. In this crazy world, skin is subjected to more than just physical skin stressors with anxiety, depression and stress key triggers of inflammatory responses leading not just to problematic skin but to poor health too.

SIX MINDFULNESS TREATMENT PROTOCOLS • Signature • Hydrating • Age Defying • Brightening • Purifying • Corrective

With this in mind, the professional only GINGER&ME Neurocosmedics Treatment Experience was created to support healthy skin and empower a healthy mind.

A skin treatment combined with a POWER-TUDE MINDFULNESS SESSION, where guests can put on their G&M Headsets, forget the noise of the outside world and focus on a guided mindfulness session that will calm and ultimately inspire them to ‘choose their tude’. An opportunity to choose their attitude, altitude, level of gratitude and your beauty-tude so that they can enjoy the best version of themselves whilst achieving optimum skin health (all while a treatment mask is on the skin).

FOUR ELIXIRS: • Age Defying Elixir with Rose • Purifying Elixir with Tea Tree • Hydration Elixir with Palmarosa • Brightening Elixir with Lemon

TO CHOOSE YOUR TUDE CONTACT INSKIN COSMEDICS TEAM@INSKINCOSMEDICS.COM +61 2 9712 8188 INSKINCOSMEDICS.COM

FOUR MASKS: • Cranberry Anti-Aging Mask • Green Tea Purifying Mask • Cassia Hydrating Mask • Lemon Brightening Mask

BE HERE NOW MINDFULNESS TREATMENT THE POWER TO CHOOSE YOUR TUDE CHOOSE YOUR TUDE! Beauty comes from more than just a healthy skin, it comes from a healthy mind. In this crazy world, skin is subjected to more than just physical skin stressors with anxiety, depression and stress key triggers of inflammatory responses leading not just to problematic skin but to poor health too.

With this in mind, the professional only GINGER&ME Neurocosmedics Treatment Experience was created to support healthy skin and empower a healthy mind. A skin treatment combined with a POWER-TUDE MINDFULNESS SESSION, where guests can put on their G&M Headsets, forget the noise of the outside world and focus on a guided mindfulness session that will calm, refresh and ultimately inspire them to ‘choose their tude’. An opportunity to choose your attitude, altitude, level of gratitude and your beauty-tude so that they can enjoy the best version of themselves whilst achieving optimum skin health.

FOUR ELIXIRS TO CHOOSE FROM: • Age Defying Elixir with Rose • Purifying Elixir with Tea Tree • Hydration Elixir with Palmarosa • Brightening Elixir with Lemon FOUR MASKS TO CHOOSE FROM: • Cranberry Anti-Aging Mask • Green Tea Purifying Mask • Cassia Hydrating Mask • Lemon Brightening Mask

• INTERNATIONAL FIRST

• COST EFFECTIVE PROTOCOLS

To book a consultation contact your BDM today

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Contents Cover stories

42 World’s Most Expensive Treatments

48 Youth Lab – The Clinic Setting New Standards 82 Don’t Forget The Scalp

84 Deck The Halls

62

46

In this issue 16

The Big Beauty Bash

18

Hong Kong, Here We Come

20

The Greeting Game

22 Using Instagram Stories to

Engage Spa Visitors

96

84 On the cover

28

The Art Of Delegating

30

Tropical Vibes

36

Sabotaging Results

46

Destination Relaxation

52

Industry Buzz Words

54

Icons of Industry

62

Clean Beauty Market

72

Legal Changes

78

Selfie Stations

90

Sunkissed Skin

96 10 Questions With

Jennifer Brodeur

Founded by Dr Kate Jameson, Youth Lab is a doctor led medical aesthetics clinic offering a wide range of non-surgical treatments aimed to repair, rejuvenate, enhance and protect the skin. Youth Lab sets the standard in aesthetic medicine and clinic experience by offering a prestige service and patient experience in a professional and relaxing clinic environment.

The clinic offers only the best and scientifically proven medical and paramedical treatments and believes in enhancing natural beauty with grace and dignity, and to honour and preserve the gift of youth. www.youthlab.com.au spaandclinic.com.au | 11

SPA+CLINIC aesthetics • medi • wellness

published by BHA MEDIA Pty Ltd A division of The Intermedia Group 41 Bridge Rd, Glebe NSW 2037 ph: 02 9660 2113 fax: 02 9660 4419

managing director Simon Grover

editor Nadine Dilong

Letter

online editor Mala McAlpin

national advertising manager Bernadette Borg

graphic designer Leanne Hogbin

head of circulation Chris Blacklock

to subscribe To subscribe by credit card call 1800 651 422 or visit www.intermedia.com.au To subscribe by cheque or money order, make cheque/money order payable to: The Intermedia Group Pty Ltd. P.O. Box 55, Glebe, NSW Australia 2037 AUSTRALIA 1 yr (4 issues) $AUD 79.00 inc GST 2yrs (8 issues) $AUD 126.40 inc GST – SAVE 20% 3yrs (12 issues) $AUD 165.90 inc GST – SAVE 30% NEW ZEALAND 1 yr (4 issues) $AUD 100.00 ASIA/PACIFIC 1 yr (4 issues) $AUD 110.00 REST OF WORLD 1 yr (4 issues) $AUD 127.00 Payable in Australian dollars includes air postage

advertising enquiries Bernadette Borg ph: +61 2 9660 2113 mob: 0409 863 348 email: bborg@intermedia.com.au This publication is published by BHA MEDIA Pty Ltd (the “Publisher”). Materials in this publication have been created by a variety of different entities and, to the extent permitted by law, the Publisher accepts no liability for materials created by others. All materials should be considered protected by Australian and international intellectual property laws. Unless you are authorised by law or the copyright owner to do so, you may not copy any of the materials. The mention of a product or service, person or company in this publication does not indicate the Publisher’s endorsement.

The views expressed in this publication do not necessarily represent the opinion of the Publisher, its agents, company officers or employees. Any use of the information contained in this publication is at the sole risk of the person using that information. The user should make independent enquiries as to the accuracy of the information before relying on that information.All express or implied terms, conditions, warranties, statements, assurances and representations in relation to the Publisher, its publications and its services are expressly excluded save for those conditions and warranties which must be implied under the laws of any State of Australia or the provisions of Division 2 of Part V of the Trade Practices Act 1974 and any statutory modification or re-enactment thereof. To the extent permitted by law, the Publisher will not be liable for any damages including special, exemplary, punitive or consequential damages (including but not limited to economic loss or loss of profit or revenue or loss of opportunity) or indirect loss or damage of any kind arising in contract, tort or otherwise, even if advised of the possibility of such loss of profits or damages. While we use our best endeavours to ensure accuracy of the materials we create, to the extent permitted by law, the Publisher excludes all liability for loss resulting from any inaccuracies or false or misleading statements that may appear in this publication. Copyright © 2018 BHA Media Pty Ltd.

IT’S BEGINNING to look a lot like…. you know the drill; the silly season is upon us and with it the busiest time of the year for the aesthetics industry. For some reason, Christmas brings out the worst in some clients with people more stressed out and on edge than usually. You’re probably familiar with the typical ‘Christmas client’: calls up at 4:55pm a week before Christmas to schedule an appointment for the next day and is not amused when you tell them you’re booked out for the rest of the year.

They might not have seen you for months, but all of a sudden, their life depends on that injectable/brow tint/ facial appointment, and of course they don’t accept a ‘no’ or any of your attempts to help, such as putting them on a cancellation list. Unfortunately there’s nothing you can do but be polite (and have a glass of wine ready when you come home).

While we can’t take away the stress of rude Christmas clients, we put together a Christmas guide with tons of gift ideas for your staff, boss, or VIP clients, plus the dos and don’ts of work Christmas parties (page 84). Let’s hope yours will be fun but classy without anyone embarrassing themselves too much.

I recently went to a dinner party and ended up talking to a slightly intoxicated surgeon, who told me how good he is at

his job (so humble), but that not enough people know about him, so he plans to increase his marketing and PR efforts next year. It got me thinking about the importance of all the aspects around a business besides the quality of your work.

Of course, your skills, professionalism and the great results you achieve with your treatments are at the very core of your spa, salon, or clinic. But if you want to become more known and increase your clientele, there are so many things to work on. For example, the look of your rooms (see inspo on page 30), your social media activity (tips on page 22), creative ideas to get your clients talking about you (like selfie stations on page 78), and excellent customer service from the moment clients walk through your door (see page 20) to the very last follow-up call.

No one said it was easy to run a successful beauty business, but I think we can all agree that the hard work is worth it every time a happy client tells you how much they love coming to see you.

Nadine Dilong Editor NDILONG@INTERMEDIA.COM.AU

www.facebook.com/spaclinicmagazine @SpaAndClinic twitter.com/spaandclinic www.instagram.com/spaandclinic www.linkedin.com/company/spaclinic

spaandclinic.com.au | 13

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Events

The Big Beauty Bash What happened at Beauty Expo 2018? SPA+CLINIC was amidst all the action to bring you the latest in beauty, spa, and wellness.

A

huge weekend of Beauty Expo Australia has wrapped up for another year, celebrating its 15th anniversary in style with nearly 8000 eager industry professionals attending over the two-day event.

“This year’s edition was our largest in several years,” says Event Director Cory Watson, who puts this year’s success down to the ever-changing, multi-faceted nature of the industry right now. “We had a 45 per cent increase in exhibitors from 2017, which exemplifies the extent to which the industry is booming. Beauty brands are looking to connect with all facets of the industry and Beauty Expo provides an environment that is conducive to business – whether it be connecting with new clients or maintaining existing relationships. We would like to thank everyone who contributed to Beauty Expo being such a success this year”.

The Expo’s range of 35+ education sessions and demos was a great success as always, one of the most popular led by Sarah Hudson on her specialty of RF Microneedling technology.

“I always like to spend two days at Beauty Expo… As both a skin practitioner and a business owner, I think Beauty Expo provides great education classes. And that’s because it’s not just the skin industry talking, it’s different industries that come to Beauty Expo which gives it a really great diversity of topics 16 | SPA+CLINIC

for your business… I’ve got to meet some really great people on the stands and learn about what’s new in the industry.”

There was a clear emphasis on visually knock-out and Insta-worthy displays this year, encouraging both physical interaction as well as social media engagement. Pure Fiji impressed visitors with their free Signature Foot Ritual and live musicians, Dermalux played host to a delightfully relaxing LED light lounge, Bestow Beauty attracted passers-by like bees to honey with their stunning floral installation, and

Timely software nailed their photo wall with irresistible hot pink balloons. Other clear trends this year included lash extensions, all things brows, clean beauty and skincare, sculpting devices, business marketing solutions and beauty supplements.

Big brands and familiar faces returned for another year to preview new products and treatments, including MAC, Mancine, Ultraceuticals, INGLOT, Murad, Pelactiv, France Medical, Lycon, Caronlab, TechnoTan, The Global Beauty Group, Style Patisserie, and Professional Beauty Solutions just to name a few, along with some exciting new names, including UK brand Nouveau Lashes; launched into the Australian market for the first time, Green Habit; a new lifestyle brand by Skin Juice, and AMPERNA; a new Australian line of probiotic skincare.

“As a new brand, getting the name out there, getting some foot traffic and being able to expose people to our brand was really awesome…For us it was amazing, we got some good sales and followers on Instagram”, said Kiri Yanchenko, founder of AMPERNA. Expo will be back next year with Beauty Melbourne, which will take place at the Melbourne Convention and Exhibition Centre (MCEC) from 23-24 March 2019, and Beauty Expo Australia is locked in for 24-25 August 2019 at the ICC Sydney.

Organiser - Cosmoprof Asia Ltd

Cosmopack Awards Asia and Cosmoprof Awards Asia in partnership with Beautystreams will honour the most innovative packaging and the most impressive finished products.

SKINTONIC The Factory & The Shop, a live journey of a luxury skin care serum, from production to the experience in store. powered by COSM

powered by C

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OPROF ASIA

CosmoTalks and CosmoForum: Educational sessions in 2 venues focusing on Ingredients & Packaging, Trends, Market Analysis, Spa & Wellness and more.

OF OCCASION

On Hair, the event dedicated to the hair sector in HKCEC with hair shows, seminars and competitions.

Cosmoprof Onstage, a place for beauty and hair live shows and demo sessions in HKCEC, will showcase the latest beauty trends!

CosmoLab in AWE offers an unique hair analysis by AI Hairbot in a fun and interactive way, you will receive a special formulated shampoo!

Enjoy the charity shopping at Boutique in HKCEC, and donate to Chi Heng Foundation to help AIDS impacted children in China.

Events

Hong Kong,

Here We Come!

Cosmoprof Asia 2018, the leading B2B beauty event for the Asia-Pacific region, is just around the corner. Here’s what to expect.

C

osmoprof Asia is undoubtedly the place to be for any beauty professional, with more than 3,000 exhibitors attending the show, covering a total exhibition area of up to 113, 800 sqm.

This year, more than 83,700 professional visitors from all over the world are expected to visit the fair for a unique opportunity to discover new collections and technologies specially crafted for markets in the region.

Specific initiatives will involve attendees in the manufacturing process and selling of beauty products, both in Cosmopack Asia, which will host companies of the supply chain from 13 to 15 November in AsiaWorld-Expo (AWE), and in Cosmoprof Asia, which will feature exhibitors of finished products, from 14 to 16 November at the Hong Kong Convention & Exhibition Centre (HKCEC).

Special attention will be paid to customisation, an important emerging feature in the global beauty market, and the following initiatives will invite guests to get a better understanding of the supply chain of products: SKINTONIC is a real installation specially designed by International design agency Centdegrés to provide visitors with a unique experience from the production to the selling of the SKINTONIC product in retail stores.

This initiative involves both fair venues in a journey which includes the manufacturing steps of a luxury cosmetic product, to design solutions and technologies created by LTU18 | SPA+CLINIC

Tech. The “SKINTONIC – The Factory” at AWE will showcase the production process of a special serum with anti-ageing and lifting effects. At HKCEC, visitors will continue their experience at “SKINTONIC – The Shop”, a concept store of the future featuring elements of virtual and augmented reality as well as IoP – Internet of Product, a brand-new packaging approach to beauty products.

From 13 to 15 November, Cosmopack Asia will host COSMOLAB, in collaboration with Opal Cosmetics. The featured area will demonstrate the manufacturing process of personalised shampoo, the advanced technology of A.I. – Artificial Intelligence, and Industry 4.0 – automated and datadriven manufacturing technologies. Visitors will interact with an A.I. robot, serving as both sales person and chemist, which will store analytics based on hair types and features of each attendee. This data will be used to create a unique formulated shampoo sample (40ml) as giveaway for visitors.

COSMOLAB represents a new model of consumer experience where customers provide the data for the manufacturing process.

It is an industrial and technological revolution with a strong impact on the relationship connecting customers, products and suppliers.

HKCEC will host the 5th edition of BOUTIQUE, a charity initiative of Cosmoprof Asia where visitors can choose seven travelsize products presented in a deluxe gift bag

sponsored by Baralan, for a symbolic cost of HKD100. Some of the sponsored products from exhibitors are: KLAVUU White Pearlsation Ideal Actress Backstage Cream SPF30 PA++ – a 5-in-1 treatment combining a pearl base, sunscreen, primer, fixer and makeup base with Korean pearl extract; Chihtsai Color Reflection – a haircare series; and SH-RD Protein Cream. Proceeds from this charity event will be donated to the Chi Heng Foundation, a Hong Kong-based charity dedicated to addressing children impacted by AIDS and to AIDS prevention and education.

Several educational events are planned, such as CosmoTalks, a series of presentation and roundtable discussion participated by international leaders; CosmoForum, hosting the Spa Conference and Natural & Organic Symposium, in addition to thematic seminars by trade organisations and experts; and Cosmoprof Onstage, hosting shows and live demos.

Cosmoprof Awards Asia and Cosmopack Awards Asia, curated in partnership with Beautystreams, recognise the best company in each venue for their ourstanding product, based on criteria like brand awareness, formulation, packaging , design and technologies. Two specialised juries comprising journalists, influencers, designers, researchers, brands, retailers and professionals in the beauty sector, will select the best products and solutions from exhibiting companies. www.cosmoprof-asia.com

“I had the treatment four days ago and I see a huge difference” Laura, 34. Spain “I had cosmelan four years ago, and it was amazing. The dark spots started disappearing on the first day. Then at night I used the maintenance cream and I looked radiant in the morning. It made my ® face perfect, I couldn’t believe it” “I had cosmelan four years ago, and it was Valeria, 29. Puerto Rico amazing. The dark spots started disappearing on the first day. Then at night I used the maintenance cream and I looked radiant in the morning. It made my face perfect, I couldn’t believe it”

“I had the treatment four days ago and I see a huge difference”

cosmelan

Laura, 34. Spain

Valeria, 29. Puerto Rico

become a stockist of the world’s leading professional depigmentation method Proven efficacy Efficacy tests support its results in any skin phototype (I-VI) and in all ethnicities

Proven efficacy High Efficacy satisfaction tests support its results in any

skin phototype (I-VI) and in alland ethnicities Excellent long-term results high satisfaction for patients

“I have stopped using concealer on the dark spots, I can’t believe it” Renata, 39. Chile

“I have stopped using concealer on the dark spots, I can’t believe it” Renata, 39. Chile

High satisfaction + 1 million patients Excellent long-term results and high satisfaction patients More than 1 for million patients treated1

“I had the treatment four days ago and I see a huge difference”

+ 1 million patients International presence

Laura, 34. Spain

1 treated1 More than 1 patients Distributed onmillion 5 continents “I had cosmelan four years ago, and it was

amazing. The dark spots started disappearing on

the first day. Then at night I used the maintenance International presence Satisfied professionals cream and I looked radiant in the morning. It made my face perfect, I couldn’t believe it” Distributed on 5 continents1already Thousands of professionals use Valeria, 29. Puerto Rico cosmelan and recommend it to their patients Thousands of professionals already use cosmelan and recommend it to their 1. mesoestetic Pharma Group database patients

Satisfied professionals

1. mesoestetic Pharma Group database

Proven efficacy

Efficacy tests support its results in any skin phototype (I-VI) and in all ethnicities

“I have stopped using concealer on the dark spots, I can’t believe it” Renata, 39. Chile

High satisfaction

Excellent long-term results and high satisfaction for patients

+ 1 million patients

More than 1 million patients treated1

International presence Distributed on 5 continents1

DNARenewal: THE FOUNDER Satisfied professionals Dr. Ronald L. Moy, renowned scientist, researcher, dermatologist, and cosmetic surgeon,

Thousands of professionals already use has dedicated his life’s work to understanding the impact of photo damage on skin’s health and aging. cosmelan and recommend it to their patients Today, DNARenewal marks the culmination before of his passion to create aafter clinically proven regimen that

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Business

The Greeting Game There’s no second first impression, so your reception staff’s behavior is absolutely crucial when it comes to winning a client over. OLIVIA FIGLIUZZI explains the ins and outs of greeting customers.

T

o succeed as a salon owner, or to be an excellent beauty therapist you must provide the ultimate in customer service to clients at all times. It is not sufficient to only be polite as you need to build relationships by demonstrating your knowledge.

The first few seconds of a client walking through the door can make or break a good relationship. These are the basics when it comes to reception staff and client interaction: • Welcoming a client • G reet a client the moment they arrive.

• You should have an idea from the appointment book who is coming, so please use their name.

• SMILE, and say, “Hello, are you Sally?”

• NEVER say, “Is it Sally?”

• Then you introduce yourself. “Hi Sally, I’m Mary, Janice will be doing your treatment today. She will only be a couple of minutes, so would you please take a seat and I’ll get you to complete this client consultation form.”

Front of House Spa receptionists are the first impression of your business and must make a client feel special. They must smile and welcome each client by name, chat to them and make them feel important. If there are other staff members in the waiting area, introduce them.

68% of people do not return to a business because they were not made to feel sufficiently special. If you make every client feel special in every way, chances of a successful business are much higher.

20 | SPA+CLINIC

Managers are at the desk because their main role is to gain business through phone calls. If it was just a matter of answering the phone, the most junior person would be able to do this and take bookings, but managers are in this position because they need to turn every phone call into an additional booking.

The phone must be answered promptly with a smile in your voice, confirming what they have asked of you. Always smile when speaking to a client in the salon or on the phone. Smiling on the phone creates a 'happy' tone in your voice. Use your name and the salon name e.g. “Good Morning, The Spa Beecroft, this is Jayde...”

Ensure that you always sound professional and welcoming, and that you inspire the client to have confidence in you.

first arrive. A salon must be clean, welcoming and calming; the client should feel that they are comfortable and pleased to be there.

A Client’s First Impression • A client’s first impression (and often lasting impression) is created by the person who answers the telephone when the client first makes an enquiry.

• A client either proceeds or not, with most bookings based on how they were dealt with.

• Many salon owners make the mistake of putting the most junior staff member on the desk, but either the salon manager or the most senior staff member should be there as this is where the first impression of the salon is created.

Key Principals to Remember Greeting Styles There are three main greeting styles you should make use of according to your kind of business/ kind of clientele.

• Formal and professional greeting style – suits executive market • Casual informal style – suits younger clients’ needs and expectations • Culturally appropriate greetings and farewells – be mindful of different customs and personal space

Visual Communication Verbally, every therapist who comes out into the reception area must greet the client. The second message clients receive is from their first visual impression of a salon when they

• Attracting new customers is more expensive than keeping existing • Customer service must be consistent • Complaints are acted upon • K now your product • Practice empathy with your client • Support customers as a team • B e honest about what you don’t know • Understand customer needs and meet them every time • Training your reception staff on the above is key to growing your clientele and running a successful business.

Olivia Figliuzzi is the Director of the Australian Academy of Beauty and Spa Therapy. australianacademyofbeautytherapy. com.au

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Check out the brand new spaandclinic.com.au now and stay on top of all the latest industry news.

business

Using Instagram Stories to Engage Spa Visitors By now, you’ve hopefully mastered the art of sharing photos on Instagram, but do you use the app’s Story function? Social media expert, Mackayla Paul, explains why you should.

I

nstagram recently shared the exciting news that there are 400 million users engaging with Instagram Stories every single day. Now that is a lot of Instagrammers!

For both spa and clinic owners, the introduction of Instagram Stories has proven to be a powerful way to educate and entertain Instagram followers. This form of digital storytelling can be incredibly effective in increasing loyalty and repeat bookings with existing guests and Instagram Stories can even help to encourage potential guests to make the leap from browsing to booking.

Whilst Instagram Stories provide a great opportunity, they can also prove to be a daunting task when just getting started, particularly if you are short on time but still want to achieve great results for your spa or clinic.

Where to begin? The first thing that you need to decide upon when it comes to Instagram Stories is your content strategy.

CREATING A CONTENT STRATEGY Firstly, have a think about what type of content will be most interesting to your unique set of Instagram followers. Some content types that work well for Instagram Stories include introductions to your beauty therapists and specialists, short videos introducing new seasonal treatments, and of course we can’t help but mention the 22 | SPA+CLINIC

oh-so effective before and after photos to really show your Instagram followers what visible results you can help them achieve.

You can certainly have a play with different content types and then review your Instagram Stories analytics (if you have a business profile) to see which ones get you the best results. You may also want to experiment with images and videos for Instagram Stories to see which gets you the best results.

The next thing to consider within your content strategy is what treatments and home care prescriptions you will put in the spotlight.

This is something that you may review on a fortnightly or monthly basis depending on how frequently you review and create social media content.

PREPARING YOUR INSTAGRAM STORIES One of the simplest ways to create (and stick to) a consistent Instagram Stories strategy is to use an app to help you along. My personal recommendation would be an app called Plann; it is free to download and offers a variety of features across Instagram scheduling, photo editing and analytics. The Plann app will quickly become your essential tool for marketing your business on Instagram!

With the Plann app you will be able to schedule Instagram Stories in advance to ensure that even on your busiest days, you will have content ready to post at a moment’s notice.

23-24 MARCH 2019 OVER 70% OF THE FLOOR PLAN IS SOLD! Don’t delay book your stand today with Rosie T: (+61) 02 9422 8937 E: Rosie.Mitchell@reedEXPO.com.au

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Registration opens in december

Business

If you’d like to create Instagram Story images that are eye-catching and professional for your spa or clinic, another app that can help you along is the Unfold app. You can use this tool to create stylish Instagram Story graphics to promote certain products, events, and last-minute booking availability.

Instagram Stories can be a little less polished than the content that you share on your Instagram feed, but it is important that you take the time to carefully create a strategy for what you are posting to ensure that you achieve your goals (mainly, increasing bookings).

BEST PRACTICES FOR INSTAGRAM STORIES It is recommended that you share Instagram Stories consistently. This may mean that you share Instagram Stories every second day, or if you’d like to really give it your all you can Your Instagram Story Highlights post Instagram Stories every day of the week. sit above your feed On Instagram Stories you can share both images and videos, and with Instagram’s editing tools within stories you can add a bit of flair with GIFs and stickers.

It is recommended that you avoid overcrowding your Instagram Stories with too many adornments - One sticker or two lines of text are plenty!

Ideal Image Size: 1080 pixels width x 1920 pixels height Ideal Video Length: 15 seconds per video If you’d like to film one long video and easily edit it into a series of 15 second videos that are perfect for Instagram Stories, I’d recommend downloading and using the CutStory app.

The final best practice for Instagram Stories to keep in mind is your posting time - whether you choose to post all of your Instagram Story content at once or staggered throughout the day, you must ensure that you share this content at times when your followers are likely to be checking the app. This will help you increase your Instagram Story views.

INSTAGRAM STORIES TIPS TO INCREASE BOOKINGS With Instagram Stories, your main goal may be to increase bookings for treatments within your spa or clinic, and if it is, you can certainly achieve just that with these content ideas.

• Create a ‘Last Minute Appointment Available’ Instagram Story graphic using the Unfold app that you can upload to Instagram Stories anytime that a new booking becomes available due to any last-minute cancellations.

• Whenever a new seasonal treatment or seasonal skincare prescription launches, create an exclusive offer to share on Instagram Stories. Encourage viewers of your story to call and book (or use an online booking 24 | SPA+CLINIC

Use Instagram hashtags in your Instagram Stories to gain more exposure within your spa or clinic location.

software) and mention Instagram Stories for a special discount. This will increase viewership for your Instagram Stories.

• Use Instagram hashtags in your Instagram Stories to gain more exposure within your spa or clinic location. For example - if you are based in Brisbane CBD, use hashtags like #BrisbaneCBD #BrisbaneBeauty #BrisbaneSpa as they will help you to increase the likelihood of people in your location discovering you through Instagram.

To ensure that you are successful with increasing your bookings with Instagram Stories it is important that you have a way to track which stories are most effective. That way, you’ll be able to recreate them time and time again to create even better results for your business.

You could add a note to a printed form or a digital spreadsheet anytime someone calls to book in for a treatment and mentions Instagram or a specific Instagram Stories offer.

Be careful to take down the date and the treatment booked for so that you can align this to a particular Instagram Story.

INSTAGRAM STORY HIGHLIGHTS Instagram Stories that you post on a daily basis will disappear automatically from your account after 24 hours have passed since upload. If you have shared a piece of content (photo or video) that you feel deserves a bit more ‘air time’ you can use Instagram Story highlights to make your content available indefinitely. Here’s how you do it: On your Instagram profile you will be given the option to create a new Instagram Story highlight. Ideally you will have a few different Instagram Story highlights on your profile to make it easy for your followers to discover specific content.

For example, a few Instagram Story highlight themes that work well for day spas and skin clinics are ‘Client Testimonials’, ‘Treatments’, and more specific themes like ‘Brows’. Think about the treatments and offerings that you are most well-known for, and create your Instagram Story Highlights from there.

Instagram Stories are an easy way to share content with your Instagram followers that doesn’t rely as heavily on winning over the ever-changing Instagram Algorithm. With an effective Instagram Stories strategy behind you, the sky’s the limit.

Mackayla Paul is an acclaimed Instagram Marketing Specialist recently being named one of the Top 50 Instagram Marketing blogs in the world. With a background in the Fashion and Beauty industries, Mackayla passionately shares her digital marketing knowledge to help both small and large brands to skyrocket their Instagram marketing results. mackayla.co

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Workplace policies

improve your bottom line The last thing you want for your business is a customer leaving unhappy.

Workforce Guardian lawyer, GRACE KIM, explains how workplace policies can help avoid this, and how to grow your business at the same time.

I

t wouldn’t be an overstatement in saying that your business is in one of the few industries where you provide a 'hands on' service. This means your business requires higher standards than others in terms of workplace health and safety, hygiene, as well as customer service. Your reputation is at risk if a customer contracts a virus or a cold after attending your business, or if any physical contact by your employee makes the customer feel uncomfortable.

Well written and appropriately implemented workplace policies can help to minimise these risks and associated liabilities as well as help to improve your profit margin.

What is a workplace policy?

Workplace policies are statements which underpin how workplace related issues will be managed within your business. Workplace policies act as guidelines and provide boundaries on how the business deals with its day to day operational issues and how it complies with legislation, regulation, and codes of practice. Well written policies help employers manage employees more effectively by clearly defining acceptable and unacceptable behaviour 26 | SPA+CLINIC

and standards, as well as setting out the implications of not complying with those standards.

What policies should your business have?

You could have a few or an entire handbook containing a variety of policies depending on your operational requirements and the treatments and services you provide. However, given the industry of your business, some of the subjects I strongly recommend covering are work health and safety, manual handling, hygiene/ infection control, customer service, dress code, no smoking, work station set-up and the list could go on.

Additionally, some policy reference to training and safe work methods should also be covered, and operational manuals for the equipment used within your business should be included.

Benefits of workplace policies Often when speaking with clients, many business owners complain there are too many rules and regulations, and the numerous legislative obligations they have to comply with are unfairly burdensome. I let them know that those ‘burdensome’ workplace policies

Business

and processes should be viewed as useful mechanisms to improve your workplace culture and the reputation of your business. In your industry, your reputation is a big part of your bottom line.

Clear and well drafted policies will provide employees with clarity on how to conduct themselves, the expected standards and how they deal with customers. This would allow your business to deliver quality service to your customers, keep them happy, and ensure they return for their next treatment and also hit the Like button many times.

Policies can also be used to assist in assessing performance and establishing accountability. They can manage employees’ performance so they are not wasteful with resources and products which otherwise would have an effect on your costs.

Workplace policies demonstrate your business is being operated efficiently and in a professional manner.

Policies provide employees with guidelines they can follow and standards they need to meet. These in turn have a psychological effect on the employee through them realising they work for a developed business in which they can take pride. Due to the nature of your industry, branding is a key form of aesthetic communication to your customers. An employee who has pride in their employer and workplace standards is one of the best marketing tools you can have.

Additionally, if workplace policies are adhered to they can also be utilised as evidence to defend your actions and business practices if a client raises a complaint.

Common mistakes and fixes Over the years I have reviewed and revised countless policies for clients and there are common mistakes that businesses make.

Keep them separated

Including the actual policies into a contract of employment makes them contractual terms. Don’t do this. If the policies become outdated and need replacing you may have to renegotiate the overall contract. Further, if an employer fails to strictly follow the policies within the contract, it may result in a breach of the terms.

The better option is to include within the contract a phrase along the lines of ‘employees must adhere to any and all company policies, and as amended from time to time’. This allows the freedom of amending, revising and communicating updates to employees without incurring contractual related problems.

Walk the talk

Sometimes, and quite unfortunately, I have supported clients who have failed to ‘walk the talk’. Workplace policies are going to benefit your business, and while they should be worded with adequate discretion for you to act as needed, you have to be seen to ‘live them’ and take ownership. Failing to set the example will be noticed by employees and it will harm the reputation of your business and workplace culture.

Further, as a business owner you need to apply them consistently in similar situations. Workplace related decisions from various courts and tribunals evidence that where an employer applies a policy inconsistently, or where the employer does not hold themselves to the same standards as their employees, they will suffer greater penalties.

One policy does not fit all

...your business requires higher standards than others in terms of workplace health and safety, hygiene, as well as customer service.

Your workplace policies need to be customised for your business. Having reviewed and revised many over the years it becomes obvious when clients have used policies they found online, which have little relevance to their business. Templates you find online may not be suitable and have not been customised for your specific business needs. These downloads may not be compliant with Australian employment law and I would have concerns if they were ever put to the test. The best option is to start with some basics and follow up with some customised treatment.

Revamp your routine When creating or developing workplace policies, ensure each policy contains: 1. The purpose of the policy; 2. T he scope of the policy; 3. S traightforward drafting that is easy to understand, but comprehensively covers the subject; 4. A ustralian specific legislative references; 5. References to related policies or procedures, and operational manuals; 6. Definitions and examples of acceptable and unacceptable behaviour and standards; 7. P ossible disciplinary action or performance management procedures an employee may face if they breach the policy; 8. A reference to the person that employees should contact with enquiries or complaints relating to issues canvassed by the policy; 9. A review date and version numbers to keep the policies up to date; and 10. T he person/position authorised to develop the policy.

I also recommend new policies, or updates to existing policies, are communicated to all employees to ensure they are understood by everyone.

Finishing touches Utilise well written workplace policies to the advantage of your business and its reputation. Don’t be afraid to use them to manage your employees, set standards and save time when a problem can be handled quickly and effectively through reference to a policy.

Make your life a little easier so you can concentrate on growing your business. If you have any doubts or queries, always seek assistance and advice to avoid any unnecessary and preventable problems.

Grace Kim is a Workplace Relations Advisor and Lawyer at Workforce Guardian.

Workforceguardian.com.au spaandclinic.com.au | 27

Why You Need To

Start Delegating Do you manage a salon, spa, or clinic? Are you overwhelmed with the amount of things on your to-do list? You’re doing it wrong, then. Introducing the art of delegating.

By Nadine Dilong

I

n my job, I get to talk to a lot of managers in the aesthetics industry. From salon founders to spa managers and clinic owners, one of the things almost all of them have in common is they find it difficult to delegate.

Running a business is hard work, but it’s even more difficult when you’re trying to do it all. Most managers know their business inside out; they know all aspects of it and therefore tend to feel like they need to be involved in everything. From paying bills to social media, ordering stock, answering the phone, checking in on staff, meeting with brand reps, going to conferences, and even organising the magazines in the waiting room – it’s too much, and what tends to happen is they feel overwhelmed, and consequently lack enthusiasm.

Delegating doesn’t come easy to most of us, especially those that like to be in control.

Often, we fear that someone else won’t do a task as well as we would, or we don’t want to burden someone else and think it’s most efficient if we just ‘quickly do it ourselves.’

The problem with that is, that many small tasks add up to several hours spent every week on things we could have easily delegated, which would have freed up time to focus on the really important things.

Author of ‘The Manager’s Path’, Camille Fournier says “Without effective delegation, you fall victim to micromanaging your team, losing control of your time, and eventually failing to put yourself in a position where you can take on more and lead bigger things.” And believe me, no one likes to be micromanaged.

28 | SPA+CLINIC

Business

So what can you do to learn how to delegate better? First of all, realise that you have a qualified team around you that is more than able to help you. If you don’t feel like that’s the case, it may be time to think about why you hired them in the first place, and possibly consider staff changes. In most cases, though, you’ll find delegating a few tasks will make a world of difference, and you may even find a new appreciation for your team.

Second, understand that management is not the same as leadership. As the leader of your team, you need to see the big picture and focus on the direction your business should take. Your team looks to you for guidance and inspiration, not for cleaning up after them.

To get you started, here are a few things you need to stop doing asap: • Tidying up treatment rooms – your therapists need to do this in between appointments • Answering the phone – if your receptionist is busy, get one of your therapists to answer the phone, or get an automatic ‘please hold the line’ message after a few rings

• Finding solutions to every problem – teach your staff to come to you with options to solve a problem instead of just presenting an issue • Checking stock – this can be automated with the right software • Receiving all general enquiries e-mails – your receptionist can forward important ones to you If you’re doing more than one of the above, it’s time to restructure workflows and operations. Chances are you’ll be much more productive, efficient, and helpful when it comes to the really important parts of running a business. And as much as it might scare you to delegate, you’ll find it’s worth it in the end, and help you and your business grow stronger.

Katie Kirsopp, founder of ‘Your Part Time PA’, agrees and understands the stress that business owners endure. With her extensive business background in everything from retail and event management to recruitment and development, she now uses her skills for the betterment of other business owners.

“Delegation is the key to taking your business to the next level. This is an essential tool to avoid feeling stressed or overwhelmed and harnessing the true potential of your business. While business is ever easy, delegation can make it so much easier,” she says.

According to Katie, the first step toward successful delegation is accepting that you need help. Once you’ve made the vital decision to delegate a task, she recommends following this guide: • Always create a clear brief • Oversee the task but don’t micromanage • Give constructive feedback • If you can’t delegate the whole task, split it up into parts • Learn to let go If you do not have the budget or time to hire staff, try other avenues - like a virtual PA. Katie suggests that a virtual PA is not only cost effective, but essential to taking your business to the next level. Take back control of your time and start doing what you love, embrace the art of delegation.

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Business

Tropical Vibes We love spas who took ‘going green’ literally by filling their rooms with gorgeous lush plants. Lacking a green thumb? No problem, we’ve got you sorted

W

Domus Botanica Two-Tiered Plant Stand

domusbotanica.com.au

Artificial Split Philo Tree

theplantsproject.com.au

Kokedama Syngonium Plant

fleurieugifts.com.au

30 | SPA+CLINIC

hen we think about trends, fashion and beauty come to mind instantly, but what about interior design? Indoor plants are all the rage when it comes to interior décor trends, and it seems as if every café, restaurant, or boutique that’s opened in the past 12 months includes at least one Ficus and a succulent – and customers love it.

The trend has also swapped over to beauty salons and spas, such as Sydney’s About Face, which uses a wide range of hanging plants and flowers to decorate their gorgeous space. The greenery creates a beautiful contrast to the predominantly white and gold interior making clients feel like they’ve stepped into an urban oasis.

Plants are proven to improve air quality and create a sense of tranquillity in any given room, as well as looking gorgeous, but of course it’s not always possible to have real plants in your business. This could be for a number of reasons, such as a lack of light in your rooms, or a simple lack of green thumb most of us feel.

However, this doesn’t mean you can’t turn your spa or salon into a green oasis. Fake plants have come a long way from table décor at cheap restaurants, and can actually look like the real deal minus the upkeep. Investing in good quality fake foliage means you don’t have to worry Artificial Birds of Paradise Plant theplantsproject.com.au about watering, trimming, and fertilising, but get to enjoy the tropical vibes they bring to your rooms.

We’ve put together the best options of plant décor for your spa, salon or clinic, so you can spruce up your interior game just in time for summer.

CREDIT LUISA BRIMBLE

Business

About Face Hair+Make-up+Skin Spa in Sydney

Leaf Supply by Lauren Camilleri & Sophia Kaplan

leaf-supply.com

Cacti Wall Canvas Print, Green Monstera Leaf Canvas Print

theprintemporium.com.au

Kokedama Cactus

kokedamakreations.com

spaandclinic.com.au | 31

Business

Beauty

(Salon)

In A Box Have you ever wanted to pack up your salon and move it into your backyard?

Well, it’s now possible thanks to a clever couple with an ingenious idea.

S

alon or clinic owners will know that the cost of their business’ real estate is one of the biggest – if not the biggest – expenses. Monthly rent can become a burden, especially for smaller businesses in big cities, and for most people, particularly those starting out in the industry, buying an office space is out of the question.

Of course, one option is to use a spare room at home and set up shop there, but not everyone is lucky to have a home that’s suitable for work, and not everyone feels comfortable inviting clients into their house, so what’s an entrepreneurial beauty therapist to do? How about buying a beauty salon in a box?

What sounds ludicrous, is the ingenious brain child of Carla And Nick Preston. Carla has been a beauty therapist for over 14 years and opened two successful salons in the Byron Bay region – Be Waxed And Tanned By Carla Preston, so she knows the industry well.

Nick grew up in the transport industry where his family import and export shipping containers. Nick has been a builder for the past 10 years – renovating, restoring and creating peoples dream ideas.

This also included fitting out both of Carla’s salons in the Byron Bay region. Carla knows the stress and cost of running shop front salons with leases and staff so has always understood the simplicity and desire of setting up a salon from home.

“Having two leases and paying in excess of $100,000 a year to the landlord, I was working 60 hours a week between the two waxing and tanning salons and realised I was pretty much working two days for free to pay the landlord. I had just had a baby and was pregnant again and was torn between trying to make my business work and being a good mum. I desperately wanted to do both,” explains Carla.

“This is where the idea came about as I imagined there would have been a lot of women in the same boat. I wanted to work from home to be around my boys but I still wanted a space that clients felt like they were getting a real salon experience. I didn’t want them having 34 | SPA+CLINIC

to step over toys to get to a third bedroom. My husband is a builder and had access to shipping containers so we thought we would make a beautiful functional salon.”

And that, they did. What looks like a shipping container from the outside, is a fully-fitted, beautiful two to three-room salon on the inside. Clients can choose a layout that suits their needs and services, and have their business delivered to their front door.

“After some setting up on your block, you are handed the keys (and a bottle of champagne) to your beautiful new space and the start of your successful new business,” says Carla.

The salons can either be wired in or can be set up using the electricity from your home - much the same as a caravan in a caravan park which makes it a lot easier to pass through council. The prices start from $25,000 depending on what layout and extras clients choose, and the salons come with a split system, running water, your business logo at entry and a cute little deck off the front.

“We ship Australia wide and have big plans for Beauty In A Box. We want to go into offices in a box and Granny flats in a box, but thought beauty was a great start as it’s an industry I’m very proud of and love being a part of.”

To learn more about Beauty In A Box, visit beautyinaboxco. com.au

Comfortable Fat Reduction HIFU System

Sabotaging Results It doesn’t matter how good you are at your job, your clients’ results are only as good as their pre- and post-treatment care. So make sure you communicate even the most obvious instructions to them.

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iscommunication can be detrimental in any situation, but especially so in the aesthetics industry where clients come to see results.

If they don’t, chances are they will complain, or ask for a refund, or even worse, just disappear and look for a new spa or clinic.

Do you follow up with your clients after skin treatments, such as facials, peels, injectables

or lasers to hear if they’re happy with their result? If you don’t, or you encounter a few too many unhappy patients during your follow-ups, it could be time to look at your pre- and post- treatment instructions.

Here’s the thing: most clients won’t know much about skin. You cannot assume that something that seems obvious to you is obvious to the client. Do you tell clients not to

go to the gym after their injectables? If it’s their first time getting jabbed – and even if it isn’t – your client will probably be surprised that there is such a thing as ‘post-treatment rules’ at all, so make sure you inform them well in advance, and not five minutes before the treatment so they don’t feel confused or rushed.

Chrys Antoniou, Dermal Clinician at Silkwood Medispa, knows a thing or two about the importance of communication with her clients. Throughout the years, she’s identified a few things that clients keep doing wrong when not specifically told otherwise.

Pre-Treatment

Remind your clients to stay away from scrubs and exfoliators for a few days .

36 | SPA+CLINIC

“Patients always want treatment on the day and don’t understand their skin may need to be prepped for a few weeks beforehand based on their skin colour. Olive and darker skin tones can react to peels or lasers which can cause hyper pigmentation. Therefore, preparing the skin with pigment inhibitors is a must,” she explains.

“Another common problem includes selftanners or spray tans. People use self-tanners and then want to have a laser treatment for pigmentation a few days later. However, it’s important to stay away from any form of tanning for two weeks prior to treatment.

aesthetics

Even if the tan has washed off, it’s still in their pores and the laser will pick it up which can cause an adverse reaction.”

Many people also don’t realise that their humble skincare routine could be counterproductive for the treatment they want to have. Using skincare that includes retinol can be a problem.

“When having an ablative laser procedure for the face, ceasing application of Retin A for one week prior till at least three weeks post treatment is a necessity. This ensures the skin heals before we can start increasing cell turnover,” advises Antoniou.

And then there are the internal factors that many clients have no idea could ever affect their skin treatment. Knowing what medication your client is on is extremely important, especially before photofacials.

“You need to let your clinician know if you’ve just finished antibiotics or are taking anti-depressants as some medications are photosensitive if exposed to light therapies such as BBL (IPL) or lasers. Patients tend to forget to tell you, which is why I always ask prior to starting a treatment to avoid potential burns.”

“Some patients wrongly assume they will not be treated if they are taking certain medications, or believe it is not necessary for us to know all their medications or conditions. If we do not have a complete medical history, we cannot do our job properly,” says Antoniou.

Post-Treatment If your client has followed their pre-treatment instructions, it’s a great start, but contrary to many people’s beliefs, what they do after their treatment can directly affect their result.

Remember that people tend to be lazy. So handing them a bullet point list with all their post-treatment instructions before they walk out the door as well as e-mailing it to them is probably a good idea. That way, they can’t say they “lost the piece of paper” or that you “never gave it to them.”

When it comes to common things people mess up after their treatment, sun exposure is a big one, says Antoniou.

“I need to keep reminding patients that they must always wear sunscreen and be more aware of sun exposure post laser treatments as this makes them more sun sensitive. I also advise to make sure they apply sunscreen about 30 minutes before leaving home so that it has a chance to activate.

The SPF is also very important, as are the ingredients used in the sunscreen, with some

LET’S GET

SOCIAL!

Certain medication can increase photosensitivity.

ingredients better than others particularly with regards to minimising pigmentation.”

“With regards to peels I have to keep reminding them to not use any active ingredients for five days post peel as this will cause irritation on the skin. A big no no is Retinol (Vitamin A).”

But it can be even smaller, seemingly obvious things you shouldn’t forget to tell clients about. Those coming in for a facial probably don’t think about post-care, but you’d be surprised how much can be done wrong afterwards. These are a few things that would temper with the best result of a facial: • Putting on heavy makeup straight after • Hitting the gym • Having a shower and washing their face • E xfoliating the same day • Waxing eyebrows/upper lip • Going out in the sun Yes, all of the above may seem obvious to you, but no, it won’t to everyone else, especially not if they’re new in the facialgame. Explaining these instructions to your client, as well as why they need to adhere to them will make a big difference to your clients’ satisfaction and treatment results, plus, it will make your job easier as well.

You may want to list the pre-and posttreatment care on your website so potential clients can familiarise themselves with it, however, there’s no substitute for telling them directly at the time of booking on the phone, in a follow-up e-mail, and in the form of a piece of paper you hand them when they’re with you. Having those four touchpoints will significantly lower the risk of them sabotaging their results.

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SPA HOTSPOT

Berlin Beauty

Hidden in one of Berlin’s most historic buildings is Cowshed Spa, offering a charming oasis in the middle of the city. Nadine Dilong shares her experience.

38 | SPA+CLINIC

T

he words ‘spa’ and ‘wellness’ aren’t the first that come to mind when in Berlin, the ultra-cool, artsy, and multicultural city I was lucky to call home for the first 24 years of my life. It’s only in recent years that beauty salons, spas, and clinics have become places Berliners go to regularly, and one of the most popular ones is Cowshed Spa at Soho House Berlin.

Unfortunately, Australia has been snubbed by Soho House so far (although there are rumours of one opening in Sydney soon), so in case you haven’t been lucky to visit one overseas, let me briefly explain the concept. In 1995, restaurateur Nick Jones opened the first Soho House in London, a members-only hotel/ restaurant/creative space for people working in film and media.

Since then, Soho Houses have popped up in many cities worldwide offering luxurious accommodation, restaurants, spas, and often rooftop pools to be used by members only. Membership fees are high and wait lists are long, but if you’ve ever stepped into one, you understand what the hype is all about.

Berlin’s Soho House welcomes guests with a lobby area too beautiful for words.

The biggest chandelier I’ve ever seen sparkles above plush velvet sofas and lush pot plants against the massive, historic walls of the former Hitler Youth headquarters.

Even though I’m in Germany, everyone speaks English even after I greet them with a ‘Guten Tag’ – this is clearly a house for international guests looking for a place to share with likeminded people.

I’m directed downstairs to the Cowshed Spa, hidden away from the hustle and bustle of Berlin’s inner city noise. The first Cowshed was founded in – you guessed it – an old cowshed in the UK in 1998 and has since made its way into most Soho Houses all over the world. Organic products and bespoke treatments are at the core of Cowshed along with its charming country house aesthetics.

It so happens to be the week of the re-opening of Berlin’s Cowshed while I’m there – the spa has undergone a makeover during the past few months. The new design is rustic, but elegant. Dark wooden furniture meets white tiles and leather lounges. A fresh bunch of wild flowers and twigs of cotton match the natural approach to beauty Cowshed takes.

The spa area offers five treatment rooms, five mani-pedi chairs, relaxation

SPA HOTSPOT

areas, a hammam, sauna, and steam room. The ambience is moody and modern, and I’m not surprised when my beauty therapist greets me in English. She asks me about my skin and the products I use and then suggests a bespoke facial tailored to my skin’s needs.

Besides Cowshed’s own skincare range, the spa uses SkinCeuticals for their treatments. The treatment rooms boast marble benchtops, vases of lavender, and wooden shelves – perfect to set the mood for a calm and relaxing time. My facial begins with essential oils and peaks with a face massage I haven’t experienced before.

The Cowshed Spa therapists are trained by no other than facial massage guru Nichola Joss, who has mastered the art of lymphatic facial massages that literally sculpt and improve facial contours by encouraging the muscles to sit higher and with more volume.

Instead of just gently massaging product into my cheeks and forehead, this massage is full on – hitting all the right spots and muscles I didn’t know I had. Going all the way down to my chest, Sarah applies a lot of pressure; at times it’s slightly uncomfortable but oh so worth it – I feel she’s released all my tension around my jaw, neck and shoulders.

After the massage comes the even more relaxing part of applying deeply hydrating products to quench my dry skin’s thirst, and a scalp massage that makes me

nod off for a few seconds – I’m in a deep state of bliss.

The facial finishes with a much needed tinted SPF to protect my skin from Berlin’s harsh summer sun. After 60 minutes, it’s all over but I take my time with a glass of lime water in one of the cosy relaxation nooks.

In contrast to most Soho House amenities, the Cowshed Spa is open for non-members, too, and treatments include hair removal, brow grooming, manicures and pedicures, dry skin brushing and massages, and of course, facials. Cowshed and Skinceuticals products are available to purchase, and on my way out I discover a fab boutique next to the lobby selling more beauty brands. I slowly understand why so many people want to become Soho House members– especially if you’re a beauty and wellness aficionado like me. spaandclinic.com.au | 39

Aesthetics

Bespoke Facials It’s time to rethink your facial menu.

Can we really treat several clients using the same facial? Or should we personalise each and every service based on the client’s time and budget?

F

acials are an integral part of salons and spas, often acting as the perfect introductory treatment to new clients. Whereas lasers or peels may not be for the faint-hearted, everyone enjoys a facial leaving skin soft and nourished, without any pain or downtime.

But how do you offer facials? Chances are you sell different facials for different skin concerns or desired results, such as anti-ageing, clarifying, moisturising etc. Most clients, especially when they’re new, however, won’t really know which facial is best for their skin, so booking them in over the phone without seeing their skin can be tricky.

Of course, you can ask them to come in for a proper skin analysis first, but what if you find their skin’s main concern is pigmentation, but your facial menu doesn’t really target that concern? Wouldn’t it be best if you could mix and match products and facial routines according to each client’s skin and amount of money and time they’re willing to spend?

So what if you offered just one adaptive facial? This is exactly what Dermalogica have been doing for years. Offering bespoke 10, 30, or 60-minute facials, each client’s skin is analysed prior to the treatment followed by a unique facial according to the client’s skin’s needs. Whereas the 10-minute facial is a quick pick-me-up, the 30-minute facial targets the main skin concern, and the 60-minute facial covers all bases, taking clients on a relaxing journey. We talked to Dermalogica’s Training Specialist, Ellie Douglas, to learn more about the brand’s approach to facials.

Why do you offer facials based on time blocks, and not on skin type/problem?

Each and every one of our clients is different and has their own lifestyle and budget. Some are busy shop-and-go types, whereas others are looking for a longer, more relaxing and restful experience.

Dermalogica’s ProSkin treatments empower both the therapist and the client by offering a truly personalised skin treatment, created around a client’s schedule and unique skin concerns.

How do you analyse clients’ skin?

Face Mapping skin analysis is THE tool for personalisation and targeted results in the treatment room. It involves sectioning the skin into six areas and using sight and touch to identify specific skin issues. These findings make it possible to customise at every stage of the skin treatment. From selecting the ideal modality, correct exfoliant, most effective essential oil blend, to patch working highly advanced serums and masques on different areas of the face, Face Mapping skin analysis is the foundation for complete customisation.

Can a 10-minute facial really help?

In just 10-minutes, clients can walk away with the signature Dermalogica glow. Dermalogica’s FaceFits blend both retail and professional products and tools to boost skin radiance, clarity and hydration. They help increase retail services and professional treatment services and can even be used at events or to introduce new products.

Is every Dermalogica facial customised according to the client’s skin?

Personalisation is in our DNA. With every client interaction, personalisation is at the forefront. Our ProSkin treatments are customised at every step based on the client’s needs and Face Mapping skin analysis. We have created a modular approach so that our therapists can craft truly bespoke skin treatments. Not only do we customise our professional products, but we have the power to customise each module (or step) of the treatment.

Do clients tend to know what their skin needs or are they often clueless?

Clients can feel apprehensive or overwhelmed about having to select the right skin treatment for them. They may question their choice or feel that the treatment wasn’t what they expected or needed. By putting the power in the experts’ hands, clients can breathe a sigh of relief and experience a bespoke treatment just for them, that keeps them coming back.

How often should clients have facials?

This completely depends on the client’s individual skin and challenges.

For example, if someone has stubborn pigmentation, they would greatly benefit from a series of powered up treatments on a weekly or bi-weekly basis. As a general guideline, having a skin treatment every 4 – 6 weeks is advised to maintain skin health.

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Wellness

The World’s Most

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Money may not buy happiness, but it can be exchanged for some pretty incredible spa experiences. Here are some of the most lavish, pricey spa treatments from around the globe.

01 ) EVIAN BATH – Hotel Victor South Beach, Miami You may remember this incredibly exclusive bathtub being christened by Serena Williams back in 2005.

Well, The Evian Bath, which is filled with 1000 bottles of Evian mineral water (from the French Alps) is still around, and will still set you back around $6000(AUD).

It’s also exclusively for the use of those staying in Hotel Victor’s Penthouse Suite, which comes with a price tag of around $5000 per night.

02 ) CAVIAR FACIAL – Ritz-Carlton, New York Head to the La Prairie Spa at NYC’s Ritz-Carlton and you can experience their Ultimate White Caviar Illuminating Facial for a cool $1700. The 90-minute treatment aims to even skin tone, prevent discoloration, brighten and firm, and includes three White Caviar products and Golden Caviar extracts.

03 ) TROPICAL PARADISE FOR TWO – Grand Wailea, Hawaii For ‘money-is-no-object’ couples, the Grand Wailea (a Waldorf Astoria resort) in Hawaii is the place to go. $960 will get you and your sweetheart 3.5 hours of bliss, with their Tropical Paradise For Two package including body scrub and wrap, couples bath, massage, pedicure and lunch voucher each.

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04 ) KEIHATSU ENLIGHTENMENT MASSAGE – The Peninsula, Tokyo For just under $500, you can experience 1 hour and 50 minutes of specialised massage at The Peninsula hotel spa in Japan. One of their signature treatments, these ancient massage techniques originated in Eastern Asia and formed the foundation of shiatsu today, including deep kneading, rolling and stretching using palms, forearms and hot stones. Essential oil blends are also used to promote the healthy flow of Qi.

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05 ) STEM CELL FACIAL – Hotel Eden, Rome At the Eden Spa in Rome, $485 will buy you a ticket to their 60 minute Nano Apple Stem Cell facial – using Nano Apple Stem Cell Complex products, this high end antiageing facial restores brightness, firmness and hydration.

06 ) OTTOMAN SPA ESCAPE – Talise Ottoman Spa, Dubai 04

A half-day spa experience is yours for around $1000 at the Talise Ottoman Spa at Dubai’s Jumeirah Zabeel Saray Hotel. The 4-hour Ottoman Spa Escape package includes a Royal Hammam, Citrus Hydration body ritual and Life Infusion Facial, along with lunch and access to the beach and outdoor pool.

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07 ) LUXE ENRICHING GOLD FACIAL – Ju Monique, Sydney Sydney’s Ju Monique Skin & Beauty Clinic offers a range of ‘Haute Couture Facials’ with all the extras – the Luxe Enriching Gold Facial is a next-level anti-ageing facial using 24kt gold products imported from Germany. A top-secret treatment, clients will pay $1200 and receive a complete 3+ hour package, including secrets and rituals that will only be uncovered by those lucky enough to book, but guaranteed to leave anyone feeling like royalty.

08 ) PERFECT TEN DIAMOND – Landmark Mandarin Oriental, Hong Kong

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The Oriental Spa at The Landmark Mandarin Oriental offers a deluxe diamond facial for around $530 (1.5hrs).

Focusing on the science of Skin Age Biomarkers and using specialist massage techniques, this facial improves facial contours and skin texture, and diminishes fine lines and wrinkles. It also includes an LED mask, 24K gold pulse bar and a gold and peptide-infused rubber mask.

09 ) ULTIMATE INDULGENCE FACIAL – The Peninsula, Beverley Hills This 2-hour, $2.1k facial can be found at the spa at The Peninsula Beverley Hills, courtesy of luxury French salon-only range Biologique Recherche.

The six-in-one treatment includes diamond-tipped microdermabrasion, oxygen, radio frequency, LED face mask, air massage and electroporation.

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Wellness 10 10 ) SUITE TIME TOGETHER – Grand Hotel Tremezzo, Italy Ever dreamed of a completely private spa with your loved one? It’s possible at the Grand Hotel Tremezzo’s T Spa. Their Suite Time Together package will allow couples a totally private, intimate suite with a 50 minute couple’s massage, whirlpool tub, sauna, steam bath and contrast cascade shower. The pampering session, which comes in at around $800 per couple, also includes fragrant herbal tea and fresh-baked treats from the hotel chef.

11 ) L.RAPHAEL ROYAL C TREATMENT – Spa Montage, Beverly Hills This high tech facial utilises a high concentration of oxygen and vitamin c infusion for powerful antiaging results. At 90 minutes and just under $2000, the treatment aims to enhance collagen production, reduce pigmentation, minimise pore size, decrease the appearance of wrinkles and even skin tone.

12 ) DIOR L’OR DE VIE MIRACLE – Hôtel Plaza Athénée, Paris 10 11

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Nobody does high end beauty quite like Paris, and one of the best examples of this is of course the Dior Institut at the Hôtel Plaza Athénée. One of many decadent options, the L’or De Vie Miracle facial takes 120 minutes, has a price tag of around $840, and offers a blissful holistic treatment. The skin is cleansed, treated and prepped before Shiatsu techniques are applied to the face, scalp and shoulders, and facial muscles are intensely sculpted to release micro tensions.

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Wellness

Destination Relaxation Fly away from all your troubles and include a relaxing spa treatment while waiting for boarding time.

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rguably one of the most stressful things you can do is fly a lot, especially when it involves international travel. From luggage restrictions to ridiculous security measures and overcrowded airports, traveling by plane can be hectic.

And as much stress as it causes mentally, flights also take a toll on our skin. There’s a reason why your skin often looks dull and sensitised after landing, and it’s because of the extreme dehydration the plane air causes. So what better place for a spa than at an airport? Whether clients want a quick facial before their flight to prep skin for high altitudes, or they’re indulging in a much-needed massage during an overlay, airport spas are becoming more and more popular. We take a look at some of the best airport spa destinations to include in your next travel.

Six Senses Spa, Abu Dhabi Airport Abu Dhabi is a common stopover for Aussies traveling to Europe, and for those lucky enough to fly First or Business Class, Etihad Airways invites them to ease travel stress, prior to their flights and while in transit, with a refreshing spa treatment at Six Senses Spa Abu Dhabi Airport in Terminal 3.

While economy passengers miss out, guests traveling in Etihad Premium cabins can enjoy 15 and 25-minute tension-releasing massages focusing on areas of concern, body treatments and balancing facials to bring the glow back into the skin.

Treatment reservations can only be made and paid for on the day of travel at the spa reception. Six Senses prides itself on their ‘high-tech and high-touch approach’, which defines a service that is crafted around the individual.

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Wellness Spa, Brisbane Airport Wellness Spa at Brisbane airport is created to provide a serene oasis for travellers to relax and unwind. Their treatments are tailored to address travel woes and designed to prepare travelers for the journey ahead.

Using Jasmin Organic’s signature line, the aromatherapy based treatments aim to help clients take a break from their journey. Guests can choose between quick foot massages, longer full-body massages, or a 20-minute facial therapy.

Wellness Spa is located next to Brisbane airport’s Plaza Premium Lounge, the winner of “World’s Best Independent Airport Lounge” by Skytrax, offering honeycombe seating, complimentary WIFI and a buffet of freshly cooked meals.

Wellness

Vitality Wellbeing & Fitness Centre, Hamad International Airport For travellers feeling they need to get moving after sitting on a plane for hours, Qatar’s airport spa and fitness centre offers a stunning 25 metre indoor swimming pool, a fully equipped gym, squash courts, and a hydrotherapy tub.

For those wanting to relax, the spa offers a selection of antijetlag massages and rejuvenation facials and body treatments ranging from 25 to 80 minutes.

All of the classic spa treatments have been combined to create treatments that are effective and results focused designed specifically for the needs of today’s traveller.

Air France La Première Lounge, Charles-de-Gaulle Airport In 2009, French skincare brand Biologique Recherche was selected by Air France’s La Première Classe to epitomise French excellence and quality in their wellness area of the La Première lounge for first-class travellers.

The iconic brand has partnered with Air France to provide La Première travellers with an exclusive offer of exceptional personalised care in the La Première lounge at Roissy Charles de Gaulle Airport, Terminal E2.

In the Espace Bien être La Première, fortunate people benefit from the Biologique Recherche clinical beauty approach, which is the cornerstone of Biologique Recherche’s reputation for its effective methodology. A specific treatment menu has been developed to best address the “Skin Instants©” of these great travellers, suffering from stress, dehydration, jet lag and the heavy legs effect.

Be Relax Spa, worldwide In 2004, two brothers founded Be Relax in Paris, France with the purpose of providing every traveler a pampering and relaxing experience worldwide. Still today, with 50 spas in the world’s largest airports, Be Relax enhance customers’ experience, crafting utmost relaxing treatments and warm atmospheres.

Among its various other locations, Be Relax proposes one of the biggest airport spas in the world, in Dubai International Airport.

Customers can indulge themselves with a shower to freshen up between two flights, or enjoy a drink at the Juice Bar for a healthy boost. All the signature treats such as chair and table massages, nail beauty and facials, are also provided, with a new option of Virtual Reality glasses: ideal for a foot massage on a white sandy beach.

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Setting

New Standards There’s a new clinic on the block that’s setting the bar high when it comes to aesthetic treatments and customer service. Youth Lab founder Dr Kate talks to SPA+CLINIC about how her clinic went from zero to hero in less than a year.

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s aesthetic treatments become increasingly socially accepted, medispas and clinics spring up like mushrooms, but only a few of them really stand out. Such is the case with Perth’s new skin destination, Youth Lab, a clinic founded by Dr Kate Jameson and her partner, Jon Ogden, in January 2018.

Having already over performed on all of their yearly targets, Youth Lab is truly a success story.

“I went straight into medical school from high school and completed my MBBS with honours at the University of Western Australia,” says Dr Kate.

“I can’t tell you what drew me to medicine; there was no light bulb moment or an overwhelming desire to change the world. To me being a doctor can combine my love of a challenge, my desire for seeking new information and problem solving and my ability to relate to people.

That being said I have always seen a world beyond medicine and I think that is what drew me to specialising in General Practice and then Cosmetic Medicine. Losing my Mum to cancer towards the end of university gave me a new perspective and I saw the bigger picture. I wanted to seek out beauty and I craved a career where I could practice medicine, form relationships with patients and help people feel beautiful and confident.”

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With non-surgical aesthetics being Dr Kate’s calling, together with her partner she decided to open her own clinic about two years ago, inspired by a “wonderful entrepreneurial boss” she had worked for during medical school. Luckily, the stars aligned and everything kind of fell into place, starting with the beautiful 118 year-old building Dr Kate found for her business.

“I remember seeing our stunning building well over a year before we actually opened the clinic. I knew immediately that this was the place. The building is one of the oldest in the area but we have styled it in a modern and contemporary way whilst maintaining its character and heritage charm - much like the treatments we offer in aesthetics. We don’t try to change the way a person looks, nor prevent the ageing process, we simply work with natural beauty to enhance and revitalise,” she explains.

Since opening in January, the couple have built a small and extremely talented team of two clinic coordinators, two dermal clinicians, two cosmetic physicians (Dr Kate included) and a cosmetic registered nurse.

“I am also currently training another registered nurse. We are growing at an exponential rate which is very exciting.”

Their success is due in no small part to their results-focused treatments.

“It is all about results. That’s why we get up in the morning and that is why our patients come to us. Every patient who comes to Youth Lab has full clinical imaging taken so that we can benchmark their progress and specifically address their concerns,” Dr Kate explains.

Cover Story

“We offer a full array of injectables […] and broad band light using the Sciton BBL platform which is the workhorse of the clinic. We see phenomenal results for pigmentation, sun damage, rosacea, acne and also for anti-ageing using the forever young protocol.”

“Our other popular treatments include the Hydrafacial (we have just purchased our second machine), skin needling, a huge variety of peels including the Mesoesthetic Dermamelan peel, dermablading, Allumera which is a new phototherapy type treatment, the Healite LED and radiofrequency. We have just invested in the Endymed Pro system and the Intensif treatment (utilising RF and needling) is already demonstrating excellent results, particularly in acne scarring.”

Having such a strong focus on results seems to work well for the business as clients’ feedback has been overwhelmingly positive.

“The best feedback we get from patients is that they feel confident in the treatments we offer and that they feel comfortable, not intimidated, and enjoy every moment they spend in the clinic. We are selling an experience, not a treatment at the end of the day. We are already so busy that we have taken on a second Cosmetic Physician and Cosmetic Nurse,” says Dr Kate.

Another aspect that may contribute to Youth Lab’s success is Dr Kate’s unique philosophy of beauty.

“I am all for positive ageing. Working in an industry where the main goal is to defy physics and genetics by using medical and surgical techniques to encourage ‘antiageing’ can be confronting at times. I can easily imagine the slippery slope of getting too focused on the external and not accepting that ageing happens and that you will not look, nor feel 20 forever.”

“I think beauty improves with time and wisdom. I wonder what my mum may look like if she had been given the opportunity to grow old, and how she would be embracing the process. Every year I grow older is a privilege and I try to pass this on to my patients. That beauty can stand the test of time and we should embrace it, with a little help of course.”

Having opened her clinic at the relatively young age of 29, Dr Kate is part of the millennial generation that’s ambitious, hard-working, and entrepreneurial. Being a female doctor in a male-dominated industry can be challenging, but according to Dr Kate, “we are now entering a phase of society where women are excelling in their chosen fields.”

“I can’t speak for other industries, but I feel the medical aesthetics and dermal industry is one of the more progressive industries when it comes to gender. Some of the best clinics across Australia are owned by both men and women and I look up to so many female cosmetic physicians.”

It’s safe to say Youth Lab has established itself as a well-respected aesthetic clinic already, and it’s exciting to think about the possibilities for the brand in the future. Dr Kate’s plan? Expanding, of course.

“Our plans will be to grow steadily over the next 12 months, increasing our dermal team and looking to have multiple full time injectors on. We have already over performed on all of our targets year one, so we are having to rewrite some of our projections and move things forward to accommodate our success.

“A key focus for us will be to invest in new technologies. I remain very interested in women’s health so will be expanding our treatment offering to vaginal rejuvenation, laser resurfacing and a vascular laser that my therapists and nurses can operate. Moving beyond 24 months we will be looking at a second space if we continue to grow at the same rate and we can see the need in the Perth market. Then the ‘big picture’ goal is to take the Youth Lab brand interstate with clinics in the major Australian cities. We hope to become Perth’s (and Australia’s) most desirable and elite aesthetics destination.”

It seems there’s nothing stopping them. For more information, visit youthlab.com.au

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Aesthetics

No False Promises What do Swiss Alpine plants and our skin have in common? They’re both exposed to environmental aggressors, so it makes sense that Swiss beauty brand MAVALA’s latest skincare range includes the plants’ unique active ingredients to combat daily negative influences. We caught up with MAVALA’s Global Managing Director, Doris Maute, at the launch of the Swiss Skin Solution range.

How did you get started with MAVALA? It all started in 1959 when beautician Madeleine Van Landeghem created in Switzerland the often imitated, never equaled revolutionary MAVALA Scientifique, the penetrating nail hardener that has become legendary. The name and brand MAVALA is actually an acronym of her own name. Since then, this best seller has remained one of the company’s top sellers and is today part of an expert range of more than 30 treatment products that solve every nail problem.

Today, MAVALA offers a wide range of caring and beauty products for hands, lashes and eye contour, feet, and has recently completed its comprehensive offer by launching a range of skincare products.

What is it about the brand that you feel passionately for?

We have always had fundamental values that include rigour, seriousness, highest quality standard, precision and ethics which animates each collaborator at MAVALA. We follow a rule: there is no false promises. Our products do what they claim. And we aim to deliver excellence at affordable prices.

Being a family business, our will is to stay independent next to the big players in the cosmetic industry, keeping human relations and our capacity to be fast reacting.

What would you like beauty/aesthetics practitioners to know about MAVALA? MAVALA was founded by a beautician! We have a long history with professional manicurists and beauty schools in Europe. We train future manicurists, preparing future generations.

Professional knowledge and use of products has always been an important tool to increase our expertise, but also our recognition.

The cooperation between the R&D and the marketing department, and with our professional international beauticians, is a strong asset to obtain safe, easy to use and efficient products and expert, yet 50 | SPA+CLINIC

intuitive protocols, and also on choosing packagings for more security, more practicality.

What are the key botanicals in the new range, Swiss Skin Solution?

Across the whole range is Mallowflower - a tiny flower growing at high altitude, it is resistant to harsh weather conditions and has very soothing properties, and then for each skin concern we try to find the right Swiss botanical to provide the right benefit.

Swiss Apricot, which contains a lot of vitamins, is energising and has a slight peeling effect, so it’s quite nice for dull tired skin. For the AquaPlus and dehydrated skin we have the Mallowflower for its gentle soothing effect. For Anti Ageing Pro we worked with Alpine Rose; the stem cells in Alpine Rose have regenerating properties and activate your own natural repairing function. For sebum and imperfections we needed a plant that would deliver purifying properties and that was the Fleischer Willowherb.

All of these plants are either distilled or extracted in a gentle way to retain all of their natural properties.

How long have you been working on this range for?

We started the skincare line a very long time ago, and we really tried to find the right things to match our MAVALA philosophy of efficacy, problem-solving, ‘less-is-more’, with formulations containing only the really ‘needed’ ingredients, reduced preservatives - we work on a strict formulation chart removing all the bad chemicals and we try to be as clean as possible - what we already do for nails and hands. And as we are Swiss, we thought we have to work with what we have.

We have a very rich nature, this is why we developed the Swiss botanicals combined with advanced dermatological ingredients. In Europe we launched two years ago, but the two anti-ageing products are also new to Europe.

Is the range available to be stocked in spas, salons and clinics?

Yes, we are very much related to the professionals, we work with beauty schools and manicure schools in France, England, Belgium and Russia. We work with three beauticians in terms of developing the products and how to use the products, but also determining what they expect from the products, as well as working on new developments. It was very important to us to consider how the products would be used by professionals and how they can combine them.

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Aesthetics

Adaptogenic Skincare Biomimetics AntiPollution

Epigenetics Green Science

Beauty Buzzwords There is always something fresh and exciting happening in the wide world of beauty, which also means new buzzwords. But what do they all mean? We delve into the latest trends, terms and breakthroughs making headlines in the industry.

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he skincare industry is evolving at such an unprecedented rate that, even for the most switched on and savvy practitioners, it can be a tough feat to keep up with all the latest news and developments. New brands, ranges and technologies are being launched left right and centre, records are constantly being broken, advances in science are letting us achieve new heights and it almost feels like brands are in a never-ending race to claim some form of ‘world’s first’ title or put their stamp on a new craze.

It can take just a few weeks, if not days, for a new beauty trend to spread like wildfire, and brands are under an enormous amount of pressure to constantly raise the bar. Consumers want new and shiny, something special that they haven’t seen before. They want breakthrough technology driven by science in order to achieve real results.

This demand has led brands to not only strive for uniqueness, originality and thought-leadership, but adopt new concepts and innovations in science and research into their product ranges, in order to fulfil the modern consumer’s desire for the latest and greatest.

And every time this happens, the industry is hit with a new ‘beauty buzzword’, concept and trend to learn about.

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So what are the latest skincare buzzwords making headlines over the past few months?

Adaptogenic Skincare No need for hundreds of products to address various skin types or conditions – adaptive or adaptogenic skincare applies the theory of the skin taking what it needs from a product, when it needs it, resulting in balanced, ideal skin. Adaptogens are defined as botanical extracts that aid in regulating natural processes, and adapt to give the skin what it needs at any given time. For example, some adaptogenic herbs are said to have the ability to modulate our response to stress, which is one of the main causes of imbalances in our system, which then impacts our skin. I.e. stress raises cortisol levels, affecting sebum production which can lead to breakouts. It also leads to inference with the production of pro-inflammatory cytokines, responsible for wound healing.

Epigenetics What if we could change our DNA? It sounds like something out of a science fiction film, but the science of Epigenetics is based on how exterior factors can alter the behaviour of our DNA, giving

Aesthetics

Consumers want new and shiny, something special that they haven’t seen before. us the power to ‘switch on’ good genes and ‘switch off ’ bad ones. Our epigenome lies within the cells of our genome; our individual double helix DNA code.

It is this that decides which of our DNA is activated, and each cell has its own. So while our genetic DNA cannot be changed, its behaviour can be, and while scientific studies in this area are still relatively new, we know that major influences include smoking, alcohol, diet, exercise, psychological or physical stress, disease, environmental pollutants, sun exposure, sleep deprivation and countless others.

Epigenetics has now made its way into mainstream skincare, taking the same theory and applying it to the use of various ingredients in cosmetics to activate the good and counteract the bad external stimuli. For example, some amino acid sequences used in skincare can trigger signalling substances within the cells that stimulate certain repair mechanisms, influencing skin cell regeneration.

There are a handful of brands here in Australia offering Epigenetic skincare solutions, including Biologique Recherche and Babor, and internationally; Aenea Cosmetics (UK) and Epigencare (US) – who have just filed a patent application for its at-home skin testing technology.

Green Science You should now be hyper-aware of the ‘clean beauty’ trend consuming the skincare industry, but Green

Science denotes the manufacturing process used to produce a range, ensuring it is sustainable, ethical and/or low carbon footprint. This means replacing traditional oil-based manufacturing with alternatives that are non-toxic and non-polluting. Some also refer to Biomimetics as a form of Green Science, as it allows us to reap the benefits of plant nutrients without harvesting the plants themselves, which is more sustainable.

Anti-Pollution As our awareness around waste and environmental threats continues to grow, so too does our recognition of how pollution affects, not just the world around us, but also our skin. We now know that around 80% of skin ageing is caused by factors other than genetics, including our surrounding environment and air quality. Most anti-pollution skincare products contain ingredients that aim to reverse the damage caused by pollutants, and/or to create a barrier to block pollution and harmful airborne substances from being absorbed through the skin.

Biomimetics Biomimetics basically means the science of replicating nature, or imitating a biological process or function. When it comes to skincare, this means identically synthesising ingredients in commercial volumes, such as replicating plant-based substances, vitamins etc. This is touted by many as a more sustainable solution than harvesting the natural plant or substance itself. Biomimetics also refers to the development of ingredients, such as peptides, that are designed to imitate, interfere or improve the skin’s natural processes.

A leader in the Biomimetics field is Dr Spiller, who developed the world’s first Biomimetic skincare product back in 1988 – it seems that this trend has taken a little longer to catch on than most!

Nutraceuticals This is the term we can apply to the current inside-out beauty trend – supplements, drinks, powders, vitamins, and any consumable and/ or food items that claim added beauty benefits. They should contain ingredients that aim to improve both gut health and skin function; such as phytonutrients, antioxidants, polyphenols, essential fatty acids, vitamins and minerals, fibre, pre and probiotics and amino acids. spaandclinic.com.au | 53

Icons of industry 54 | SPA+CLINIC

Welcome to the next installment of our Icons of Industry.

In each issue, we get to know the people who have helped shape the industry with their talent, expertise, and ambition. Read on to learn more about what makes these professionals tick‌

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THIS INDUSTRY HAS ENDLESS OPPORTUNITIES By Malthi Nair Director of Spa / The Langham, Sydney

Who I Am How I got here My journey started as a beauty therapist. After my studies at Madame Korner Beauty College, I returned to Fiji and operated my own beauty salon for a few years. The thirst to learn more in beauty made me return to Sydney. After a few years, I moved on to The Observatory Hotel which is now known as The Langham Sydney.

There, I had the opportunity to train new colleagues and quickly took up the role of Spa Trainer. The passion of training took me a step further and I became a certified Training and Development Manager. The next step forward was the Operations Manager where my role was to oversee the overall day to day operations including recruitment and training.

I was working closely with the then Director of Spa, to whom I’m grateful for sharing his business tips and assisting me in expanding my business focus. In his absence, I would hold the reins of the business and gradually took the role of Director of Spa.

What inspires me We all go through a phase of skin problems as a teenager and I wasn’t any different. Trying to treat my own skin concerns opened up lots of new opportunities for me. The passion to learn more brought me to Sydney to pursue a career in beauty.

Seeing great results from the treatments and products we use for our treatments inspires me. As well as reading success stories of achievers whether they are personal or business stories and how they overcome any hurdles in achieving their goals.

When I was a therapist, the smile and the look on my guests’ faces

after their treatments said it all and now, as Director of Spa, when I receive wonderful feedback on my team’s performance, those are my favourite moments.

My favourites The Babor cosmeceutical professional treatments are my most loved. This high performance cosmeceutical range combines the latest findings in skin science and technology together with decades of Babor research to create a focused treatment series that offers exceptional results without the ‘inflammaging’.

My favourite Babor product is the iconic Dr Babor Collagen Booster Cream. This 24 hour cream contains an intensive dose of Hyaluronic acid and a combination of Tripeptides that noticeably plump, firm and densify the skin.

My advice This industry has endless opportunities. You may be starting as a therapist or spa receptionist that’s just putting your foot in the door.

With my story being an example of where this career can lead you, you must have that dedication and passion in you to drive you forward. At our Day Spa, we believe in developing our own team to take up any roles that may come up. At the rate at which everything is changing, the spa industry isn’t any different. I would like it to be known for its wellness, mindfulness and health benefits where one not only comes to relax but to enjoy an experience. With everyone leading a busy lifestyle, spas will become a place where you reconnect with your inner self and at the same time have treatments that will bring results.

When I receive wonderful feedback on my team’s performance, those are my favourite moments.

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PROFILE PROMOTION

TREATMENTS Babor Spa Facial Dr Babor Cosmeceutical Facial HSR Skin Lifting Facial Relaxation massage Aromatherapy massage Chuan Harmony massage Urban Release Package Chuan Body Elemental Package The Velvet Experience

CONTACT The Day Spa By Chuan langhamhotels.com/sydney

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RESILIENCE AND PATIENCE By Rebecca Powne Founder AWE Cosmeceuticals / Glen Waverley / VIC

Who I Am How I got here I had a strong desire from early on to create my own product line. I had long been very passionate about India and during my seven years in London I discovered a degree programme in Ayurvedic Medicine.

On returning to Australia in 2004, I completed my Dermal Therapies degree at Victoria University. I worked within the beauty industry for years with plastic surgeons and in salons to develop a first-hand insight into what people were looking for to take care of their skin.

Finally, after spending a lot of time researching ingredients, skin physiology and the chemistry of formulating, AWE was born.

What inspires me My passion was always about achieving long term results for my clients. There are so many fads in the beauty industry and there is no shortage of products claiming miracle results but not delivering any lasting impact.

Instead I have spent many years researching and trialling ingredients that can repair cellular DNA damage which work synergistically with specific Ayurvedic extracts known for their adaptogenic properties. This has enabled me to create formulations that can remediate very targeted skin concerns with no irritation. I’m inspired by people who do good things from their heart and with love and compassion. People who treat others with respect and a sense of justice. People who right others’ wrongdoings. People who are humble and caring.

My favourites I had some time away from AWE in 2014 as we went to live in South Africa for a year. Coming back from there and re-branding was a really pivotal point in how I saw AWE and what I really wanted to achieve.

I think it has been my favourite moment so far, because I came back with clarity and stopped listening to too many other people’s input and followed my own path. It meant a lot of changes and challenges, however it definitely paid off.

Our wonderful indiraa Age Recharge Serum has to be my favourite AWE product. In it we have combined some amazing ingredients, including our own Pro Youth Complex™, coconut water, Indian frankincense and hyaluronic acid. We also use a natural Ayurvedic bio-availability enhancer, piperine. In the future we will also include our new Ayurvedic Complex blend, which combines traditional Ayurvedic ingredients focused on improving skin tone and texture. I love this product because it always feels so hydrating and comforting on application and is my anti-ageing go-to!

My advice In this industry, you need to have a long term outlook and plenty of resilience and patience. There will be fails, however sometimes risk taking and experimentation is the only way you’ll know if something is to be a success. Focus on your own path and be very clear about what you want to achieve from it and what drives you.

People are starting to realise that a healthy skin is only achievable through a holistic approach, which is a cornerstone of Ayurvedic medicine.

Another force that is shaping our industry is one of deep understanding of skin physiology resulting in a trend towards less invasive treatments. I have seen too many women damage their skin in the pursuit of quick results.

Lastly, our industry needs to take the lead in protecting our environment. We need to reduce our use of non-recyclable and excessive packaging. There is a large range of new packaging options available that are significantly less harmful to the environment than those used by mainstream brands today.

I have seen too many women damage their skin in the pursuit of quick results.

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PROFILE PROMOTION

TREATMENTS vimala Gentle Cleanser saman Cooling Pitta Tonic iddha 4X Vitamin C booster amala Clearing Serum nirvaata Calming Serum codayati Renewal System indiraa Age Recharge Moisturiser shaanta Intensive Moisture

CONTACT AWE Cosmeceuticals awecosmeceuticals.com.au

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spaandclinic.com.au | 59

BE PASSIONATE AND WORK HARD By Stephanie Powell Beauty Director Orbe / Norwood / SA

Who I Am How I got here I am from Manchester in the UK so I did most of my training there.

I was lucky enough to work in a great salon which had very high standards. The beauty industry was tough in the UK, and on top of that, a couple of years after I started working, the GFC happened! It was at that time that I first trained with Guinot. I moved to Australia in 2011 and after a bit of travel settled in Adelaide, this is when I started working at Orbe.

After only a couple of months I started managing the beauty side and started to introduce some of the brands I love, among them Guinot. In 2013 I won Guinot ambassador of the year for VIC/SA. In 2015 I got the opportunity to buy in to the business and have never looked back! In February this year we won SA state salon of the year from Guinot and along with that came a trip to Paris to the Guinot headquarters.

I think my start in the UK gave me a strong work ethic, and my passion for the industry has driven me to where I am today. I love the interaction with clients and building relationships.

I love to educate and see new therapists at the start of their career getting excited over learning new techniques, treatments and products. That’s what inspires me to create an even better salon environment.

My favourites The best moment of my career so far has to be winning SA sate salon of the year from Guinot and the resulting trip to Paris, it was amazing to go around their factory and see how all the products are made.

My favourite treatment has to be the Hydradermie lift - I love seeing the client’s face the first time they have it done as they love the results, it can really change your face shape and give a more youthful appearance. If I had to choose a favourite product, I actually have two: Gommage Biologique is a great exfoliator; I like using AHAs to exfoliate with. Another new favourite is Age Summum, I don’t think I have ever used such an amazing moisturiser. The results are insane! It treats all of your anti-ageing concerns.

My advice What inspires me Skincare has always been a passion of mine, I love improving people’s skin and the confidence it can give them. I also really like to educate clients on the best way to improve and maintain their skin by in-salon treatments and homecare products.

When I see a client with a great result from a treatment or a product it inspires me to continue and push myself in the industry.

The best advice I can give to anyone starting out is be a sponge, absorb information given to you, learn, question, ask why, find your passion and see where it takes you. And work hard, of course.

The future of the industry looks promising as there is lots of new technology I am excited to see, especially with facial and body machinery. In the beauty industry, we are providing great treatments to ‘rival’ cosmetic surgery. So I’m excited to see what’s next!

I love the interaction with clients and building relationships.

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PROFILE PROMOTION

TREATMENTS Guinot Hydradermie Hydradermie lift Technispa Hydra peeling Eyelash extensions Lash lift Massage Henna brows

CONTACT Orbe orbe.com.au

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spaandclinic.com.au | 61

Aesthetics

Green

Goddess As the move towards natural products continues, more and more spas and salons opt to ‘go green’. Erin Norden took the concept of going au natural a step further when she founded Clean Beauty Market, a store/salon offering 100% toxin-free skincare, makeup, facials and more

What made you start Clean Beauty Market?

I noticed an absence of physical retail clean beauty stores in Australia and was really sick of shopping for clean beauty in the health food store! I wanted a really luxe, on-trend and high performing assortment of the best clean beauty brands in the one space. Our online store is of course a wonderful addition to our business, but for beauty I believe there will always be room for a physical space so that people can touch and try the products.

We started with our redeemable makeup services including makeup application, lessons and clean

product swaps when we opened, and soon after we launched our redeemable facial treatment service and built in a beauty room. We noticed there was also demand for clean facials that used results-driven products so we wanted to deliver. People love that they can get a facial redeemable; it’s a fairly unique concept.

Why is green beauty better than synthetic products?

Green beauty has advanced in recent years to include a number of high performing brands and results-driven products. You can still include your active, potent ingredients in clean formulations minus the synthetic ingredients of which many can be hazardous to our health and irritating to the skin. I think of it more as, why would you not when there are so many great options available? In my experience, clean formulations are of a higher quality and people see great results and better skin when the products are not filled with chemicals or unnecessary ingredients.

Is there ever the need for lab-made ingredients?

It depends on the person, their skin type and their preference. For example, some people love ascorbic acid (vitamin c) in their skincare for its brightening effect. In any case, I think clean formulation is important, by that I mean that the ingredients of a beauty product - synthetic or natural - are not hazardous to health or known skin allergens and irritants. All ingredients have the potential to cause a reaction of course but many are of a much higher risk and usually those ingredients are chemical.

What are some of the common chemicals people should avoid in beauty products?

Common ingredients to avoid are parabens, sulphates, fragrance, silicones, phthalates, triethanolamine, 62 | SPA+CLINIC

Aesthetics

triclosan, some alcohols (i.e. benzyl alcohol), and chemical preservatives such as phenoxyethanol and methylisothiazolinone. If people are wondering about the safety of ingredients they can utilise the EWG database online or the Think Dirty App where they can type in an ingredient and learn more about that specific ingredient and its toxicity.

When it comes to facials and skin treatments, can natural products be effective?

Yes! There are some amazing formulations and ingredients in the clean beauty world backed by science.

For example, brands like Josh Rosebrook and Fitglow Skincare (available from Clean Beauty Market) are evidence-based and formulated holistically by a team of doctors, chemists and naturopaths. Take the amazing ingredient, the Indian Senna Seed: this ingredient mimics the effects of hyaluronic acid - moisturising and softening the skin as well as plumping, reducing inflammation and supporting the repair of skin.

If a salon or spa wants to ‘go green’, where should they start?

Research! There are so many great brands in Australia and abroad that deliver the results that our clients want. I would recommend that a salon do their research to find a brand that aligns with their spa, services and philosophy.

From a business owner’s perspective, is there any downside to going green? Is it more expensive?

Not necessarily. I think it’s a myth that natural and organic products are a lot more expensive. You can find expensive and not so expensive brands and products in both the mainstream and natural skincare world. It can be a little more expensive to import skincare from abroad (as we do with many of our lines). Going clean also means that salon owners and staff will probably need to provide an extra layer of education to their clients regarding the benefits of natural products as well as challenging any outdated myths and misconceptions regarding cost, performance etc.

What are your favourite clean brands and why?

My favourite clean brands are all 60 of them in my store! Some that have a very special place in my heart include Fitglow Beauty, Josh Rosebrook, Biologi, Good Medicine Labs and OSEA.

Is sustainability also considered at Clean Beauty Market? What about plastic packaging etc?

Yes! The great thing about choosing clean companies is that most of them are eco-friendly and ethical too - none of ours test on animals and thought goes into the packaging and the effect on the environment. We have some great brands that value sustainability. OSEA (skincare) for example, do not use outer boxes for their products which are all glass. One of our makeup lines, Kjaer Weis has a refill system whereby the customer keeps the compact and when they’ve finished the product they buy the refill.

Clean Beauty Market was born in 2017, the brainchild of Erin Norden who has a passion for beauty, health and change within the beauty industry. Clean Beauty Market is located on Queensland’s Mermaid Beach and online. cleanbeautymarket.com.au

spaandclinic.com.au | 63

Aesthetics

Let’s Be Skin Allies What started as a small Singaporean skincare brand only two years ago, is already one of Asia’s biggest beauty exports. Allies of Skin has finally made it to Aussie shores, bringing potent skincare for the busy ‘multi-hyphenate’. Founder Nicholas Travis tells us all about his success story.

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he name ‘Allies of Skin’ came to me while I was brushing my teeth; I always found the word ‘allies’ really powerful, and in an oversaturated industry where there are a lot of brands that don’t keep their promises, it’s important to be transparent about your ingredients. I think that’s what the future of skincare is all about, authenticity and transparency – we have to be allies.

What Allies of Skin is really about is that we believe skincare should be clean and non-toxic, which is why you’ll never find parabens, silicones, sulphates, alcohol, dyes or fragrances in our products. We’re filler-free – it’s something I like to call ‘supercharged clinical’ – we take clinically proven ingredients, such as retinol, acids, Vitamin C, and we put a supercharged spin on it. For example, in our Overnight Mask, we use retinaldehyde, which is one conversion from retinoic acid, and it’s encapsulated so it gives you all the benefits without the irritation. It’s 20x more potent because of that one conversion.

In our Bright Future Overnight Facial, one of our most brilliant products, we have 8% AHA/BHA, 5% Enzyme, 7% Brighteners, plus antioxidants all encapsulated in a hyaluronic acid gel. It’s like a professional facial overnight, all you have to do is sleep. It really gives your skin that dewy glow we all want. It exfoliates while rehydrating your skin.

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We have eight products in our range, but two of them aren’t allowed in Australia because of export restrictions, so we’re launching at Sephora with six products that can be used on all skin types. Our skin is the smartest organ, it’s able to repair itself, you just have to nourish it the right way. There’s no difference between female and male skin, just like there isn’t any difference between female and male lungs, so our products are unisex. We seem to like putting labels on

S+C Ed Nadine Dilong with Nicholas Travis

everything in society, which is why I created a very gender-neutral range.

One of our best-sellers, our All-Day Pollution Repair Mask, forms a breathable shield against pollution. I like to say it helps you look like you had six hours of sleep when you only had two. Masks are such a big thing in Asia, but I wanted to create something that you can use on the go. Nobody has time to wait for a mask to work for 20 minutes, so I thought ‘why not create something that will work throughout the day?’ And you can use the product on the delicate eye area, too.

When it comes to professional skin treatments, I believe in regular extractions, as there’s only so much a product can do when it comes to blackheads. I also love a good peel every now and then, and having had acne, the right kind of laser can also help.

I had really bad acne as a teenager, so that’s where my passion for skincare comes from.

I studied medical science, which means I was able to create every formula from scratch. It’s taken us two and a half years of research and development before we launched in Singapore two years ago. And within a year, we became the first Singaporean beauty brand to be at Barney’s and Net-A-Porter, Harrod’s and Selfridges and Sachs 5th Ave. And now we’re really excited to introduce our skincare to Australia.

Aesthetics

Fueling Cells With Enzyme Therapy HÜD skin+body founder Gry Tømte teaches her clients that constantly exfoliating and stripping the skin can lead to all kinds of problems. Instead, she uses Enzyme Therapy and has built a large fanbase of clients around the treatment. Here, she explains how it all came to be.

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still remember vividly the first time I ever heard of Enzyme Therapy. I was at the Sydney Beauty Expo several years ago when someone proclaimed to have seen a “really crazy treatment being done where veins were visible everywhere." I found it obscurely fascinating but never actually got to see the treatment.

At the time I was a single operator with a home based clinic. With my own personal and painful history with acne and melasma, I had only just started focusing on skin, moving away slowly from other beauty services. Since my little boutique skin clinic saw mostly acne cases come through the doors, and most clients presented with overexfoliated, barrier-impaired and subsequently inflamed skin, I started researching everything I could to expand my knowledge of skin, which led me to the research of Dr Kilgman, the ‘grandfather of corneotherapy’. Everyone was so busy peeling off those ‘dead’ cells they didn’t realise the long term inflammation that comes with it. I felt there was a lack of real therapist to client education around long term skin health and really wanted to change that.

After six years on my own it was time to think bigger. With more people on my team we could change a lot more skins than I could on my own. So I found an old derelict building in a ‘not- so- glam’ area in the neighbourhood and took the plunge. My husband and I donned overalls and sledge hammers for months - and after eight months of blood sweat and tears we opened Melbourne’s first three-level Scandi style skin clinic, HÜD. It turned out to be the perfect location as well with the area now home to some cool stores and young startup companies.

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About a year after opening, DMK once again came into my life and it was love at first sight! It was exactly what I had been searching for all these years. A full system which had the perfect balance of removal of redundant cuticle AND rebuilding skin function by working with the body’s own chemistry. We introduced DMK into our clinic and the team’s passion was contagious! Soon our clients felt the same excitement for this system that we felt, and the results started coming in thick and fast.

We successfully educated our clients that peeling off the things you don’t like on the surface isn’t going to change the new cells constantly dividing and migrating up to the stratum corneum. The skin would be right back where we started unless we change the health of those new baby cells. Enter the DMK Enzyme Therapy. Today Enzyme Therapy is our number one treatment at HÜD by a long shot.

What is Enzyme Therapy Enzyme Therapy was created in the 1960s by the incredibly talented and passionate bio chemist, Danné Montague King. Having suffered terribly from acne during childhood and adolescence, he was determined to find a way to effectively treat his own skin - and others around the world.

Rather than focusing on the “how” he focused on the “why”. His research led him to the understanding that all skin disorders are the result of disharmony in the skin - a lack of homeostasis. When the skin is made to function the way it is meant to function, those disorders will resolve. The answer to this problem was Enzyme Therapy.

Think of the skin like a factory where sick or sluggish factory workers produce less than great finished goods. The Enzyme Therapy is the catalyst that brings much needed fuel to those factory workers (cells and systems) to make them more productive and produce the best product (skin) possible. Fresh nutrients delivered via the blood leads to healthier cells.

The treatment itself encompasses two parts in most cases (in cases of barrier impairment we may only use the second part); Removal (a range of peels and alkaloids) to address the epidermal tissues, followed by the signature enzyme mask to rebuild the skin. It addresses the structure and functions of the skin, flooding the

Aesthetics

Treating Acne

tissue with fresh oxygenated blood and nutrients via the lymphatic system. It then creates a reverse osmosis, a back flushing of stagnant lymph, dead protein and toxins in and around the cell walls, which then all gets drained out by the major lymph ducts in the root of the neck.

After the skin is held in stasis for 45 minutes homeostasis is achieved and function is restored.

The result is increased hydration, oxygenation and circulation. The constant downward pressure also stimulates increased collagen production. My favourite part of Enzyme Therapy is the plasmatic effect. It is so exciting to see the roadmap of lymphatic vessels dilated after the mask is concluded. It’s an incredible thing to be able to visually see the uptake of fresh nutrients.

What about combination therapy?

In addition to being an incredible standalone treatment, we also use Enzyme Therapy in combination with medical needling, injectables, peels, laser and IPL. I think it’s important to remember that just cauterising vessels with laser or IPL is a band aid approach and should be followed up with education about what are the causative factors and what can be done to prevent growth of new capillaries. Often, the lack of oxygen to the tissue is dismissed, vessels are cauterised and off the client goes only to come back a few months down the track.

Enzyme Therapy can also help strengthen the skin and restore healthy function for clients undergoing Roaccutane treatment or before surgery or resurfacing laser treatments. It can even be used to successfully treat bruising after injury, surgery or injectables. In fact, one of our clients, a brilliant kidney surgeon, came to us after having fallen down a set of stairs whilst in Europe - half her face was black with bruising. And this was after one week.

Being a doctor she was sceptical when I suggested Enzyme Therapy - as she was thinking it would dilate the capillaries even more and make matters worse. After I finally convinced her, we used a product before the Enzyme mask designed to open pinched blood vessels and move the stagnant blood, thereby flushing it through the lymphatic system with the Enzyme mask. Two days later she called me in absolute disbelief, letting me know the bruising had completely broken up and turned a light green. Safe to say she is a convert.

What skin conditions can it treat?

What can’t we treat with Enzyme Therapy? At HÜD we see a lot of acne clients - mostly because I had acne myself as an adult for a good 10 years, and I think you attract the kind of client you resonate with, but any kind of concern can be treated very successfully in so many different ways. Two examples of how DMK’s system

Treating Rosace

works to treat dysfunction in the skin, and concerns we see often, are Age Management and Rosacea/Acne.

When treating an aged skin with heavier cuticle buildup, a 6-layer peel or an RP (remodeling procedure) is incredible. Also Enzyme mask number 2 and 3 is designed specifically to be used to strengthen face and neck muscles and remove excess lipids. It’s also important to remember as we age not to add to the ageing process by constant ‘inflammageing’ from excessive peeling.

Rebuilding the skin and keeping it functioning properly becomes even more important than ever. For women especially, the drop in oestrogen levels leads to thinning tissue, compromised barrier function due to decreased oil secretions and a reduction in Glycosaminoglycans (GAG), and ultimately separation at the dermal junction, leading to the typical sagging mid face. This is when most turn to fillers to plump things up again. But without a good strong ‘scaffolding’ and enough GAGs, fillers will not only look terrible but also not last. So it’s important we keep our factory working optimally.

When treating rosacea we have an incredibly powerful tool called Alkaline Wash, which, at a PH of 12 kills the demotex mites responsible. The old thinking of “let’s calm the rosacea skin down” is gone. Danné’s words come to me and I always giggle - he famously said: “Why do we need to calm it down? It’s not a mental patient.” The Alkaline Wash is also a game changer in treating acne, as it softens the skin, spirals right into the hair shaft and kills the acne’s bacteria and dissolves any excess debris.

Writing this article I am reminded of just how much we can achieve in our clinics with the right tools and the right minds. A big part of HÜD’s incredible success is commitment to training and true passion for what we do and belief in the system we use to do it. The best part of our job as skin therapists is that we get to change people’s lives every day. What an incredible gift.

Gry Tømte is the owner and founder of Melbourne based HÜD skin+body. hud.com.au spaandclinic.com.au | 67

AESTHETICS

Make Sure Your Clients Know This To people in the aesthetics industry, the order in which you apply your skincare products is obvious, but that doesn’t mean your clients know. The Facial Hub Founder and Director, Sevine Forster, has a few tips on how to educate your clients

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kincare today can be complex and confusing. With the myriad of products and treatments available, it’s only fair that an air of confusion still exists surrounding what to use, how to use it and when. All too often, we find new guests visiting the salon are completely overwhelmed with how to use their at-home skincare.

Using cosmeceutical skincare incorrectly can diminish the overall benefit of using such high-quality products, so it’s really important to get it right.

Properly applying and layering skincare products makes for more noticeable results in the long run and will significantly enhance any skin treatments you’re having.

We’re passionate about educating our guests on their skin journey, and my team and I invest our time into ensuring our clients are well versed when they leave our salon. This includes home care product education, which can be confusing as there is a lot of conflicting information out there! We approach skincare application as a ritual, not a chore, so it’s important that we help our clients feel as confident as possible when commencing a new routine.

In particular, I find people become most stuck when it comes to the order in which to apply their skin products. As a general rule of thumb, products need to be applied from thinnest to thickest in terms

of weight and texture, applying thinner products first allows them to absorb more easily than if they were blocked by thicker creams.

After removing makeup and cleansing, products such as exfoliants, toners, skin essences and mists go on first. Then follow with any spot treatments if you’re using them as they need to go onto clean skin to really work their magic! Serums are applied next, with particular care being taken when it comes to ingredients. Save anything that can increase your sensitivity to the sun (such as retinol and AHA’s) strictly for the evening. Eye creams are next, applied gently to the skin (this is the most delicate part of your face!). If you’re partial to a face oil, this goes on next, under moisturiser and SPF, which seals in all that goodness from your treatment products and creates a protective and nourishing barrier for the skin.

And it really is as simple as that. If your clients have been prescribed a specific skincare program and are unsure about how to use it, explain it to them again. You'll know what to use, when to use and how to apply it based on your client's skincare concerns and goals. Achieving beautiful skin takes more than just a monthly facial, it’s about combining in-salon treatments with well executed skincare at home – best results guaranteed.

As a general rule of thumb, products need to be applied from thinnest to thickest in terms of weight and texture.

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92%

97%

showed improvement

patient satisfaction

92%

97%

showed improvement

patient satisfaction

Measurements revealed that almost all patients had some level of overall improvement in Measurements revealed adipose tissue reduction andthat almost all patients had skin tightening in the treatedsome level of overall improvement in areas: 60% 50% 40% 30%

3% extremely satisfied 32% very satisfied 3% extremely satisfied

52% satisfied

32% very satisfied

adipose tissue reduction and skin tightening in the treated areas:

10% slightly satisfied

52% satisfied

10% slightly satisfied

60% 50%

94%

40%

20%

30%

10%

20%

0%

10%

8%

No improvement

0%

60%

27%

5%

1-24%

25-49%

50–74%

improvement60% improvement 8% 27%improvement 5%

No improvement

1-24%

improvement

25-49%

improvement

50–74%

improvement

94%

rated treatment as comfortable

rated treatment as comfortable

Medi

Legal Changes

It’s been an eventful year for the cosmetic industry. We break down the amendments and reviews of legislations regarding cosmetic treatments.

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rguably one of the fastest growing and yet most controversial treatments in the cosmetic industry is the administration of anti-wrinkle injections and fillers. Due to several severe complications and even deaths resulting from the treatment in recent times, the Australian government is cracking down on unlicensed and unqualified practitioners.

Earlier this year, an Australian woman was left permanently blind in one eye after having a cosmetic filler injected at a Sydney beauty clinic. It was the first reported case of blindness resulting from filler in Australia, but it wasn’t the only filler-related complication.

After 35 year-old Jean Huang died in September 2017 due to having undergone a botched breast augmentation with fillers, the Health Department released a report in April 2018 making recommendations for safer practices in the cosmetic industry.

The review of regulation included: • A new offence for medical practitioners who carry out certain cosmetic services and treatment in an unlicensed private health facility.

• Tighter regulations for the prescribing, use, storage, access, and administration of medicines commonly used in procedures.

• Additional regulations on extreme body modification procedures which are carried out by non-medical practitioners.

At the moment, medical practitioners and registered nurses can inject muscle relaxants and fillers under the supervision of a doctor, however, it is not necessary for the doctor to be physically present at the time of treatment, a quick Skype consult with the patient beforehand suffices.

While the majority of practitioners are adhering to laws and regulations, there is an influx of dodgy ‘backstreet’ injectors offering their services through social media channels and often using unregulated products whose ingredients and resulting side effects can be dangerous, as well as not having the required qualifications to inject. The review of legislation aims to increase fines for anyone practising illegally or under risky circumstances.

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According to Health Minister Brad Hazzard “there will be tailored rules around the storage, access and use of cosmetic medicines that could see lax operators fined as much as $110,000.”

Currently under review are further regulations which could be introduced to develop best practice standards for the possession, manufacture, supply, use, prescription, administration, storage and disposal of anti-wrinkle injections and dermal fillers.

The health minister’s proposal includes a new classification of injectables, which would make it illegal for cosmetic nurses to inject without a doctor being on site. This move could see a mass loss of jobs nationwide for Cosmetic Nurses that operate in clinics and practices without a resident Doctor, and has sparked a petition that aims to oppose the amendment, in favour of Cosmetic Nurses that operate safely, diligently and within regulatory practices.

Several organisations have been contacted by Hazzard directly in relation to the proposal, including the Cosmetic Physicians College of Australasia. “The CPCA has responded to a request from Minister Hazzard to answer certain questions regarding aesthetic and cosmetic medicine,” says CPCA Vice President, Dr David Kosenko. “The CPCA places patient safety first and has highlighted instances that fall short of Best Practice including nurse injectors without medical oversight and short comings with regards to many telehealth consultations.”

Another issue that’s currently being consulted on is the use of the term ‘cosmetic surgery’, which, as it stands, is not a recognised specialty in Australia and the title of ‘cosmetic surgeon’ is not protected under the Health Practitioner Regulation National Law. Consumers should therefore be mindful that medical practitioners using the title ‘cosmetic surgeon’ do not necessarily hold a specialist qualification.

The public was invited to provide preliminary comments on the above topics before September 17; the law amendments are currently under consultation.

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WORTH IT

Technology

Is Your Clinic IPL Compliant?

Lasers and intense pulsed light (IPL) in the wrong hands are dangerous pieces of equipment and the adverse outcomes can be devastating for clients and practitioners alike. Here Bravura Education’s Managing Director Adjunct Associate Professor Elissa O’Keefe RN NP helps you get your clinic spring cleaned and compliant by guiding you through what you need to have in place in your clinic.

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he safe use of laser and IPL devices already sits within the framework of the principles and legalities of safe work practices. All health professionals whether AHPRA registered or not are familiar with their safe work responsibilities and are held accountable to them. The new national Australian and New Zealand Standard AS/NZS 4173:2018 Safe use of lasers and intense light sources in health care1 has been published and now is the time to do a spring clean of your clinical governance to have a compliant clinic. This is the first time intense pulsed light (IPL) technologies have been included in such a standard and the mandatory elements of the document are clear about what is expected of clinics, managers and staff alike. The new standards provide a framework to implement strategies to keep staff, clients and visitors safe from non-ionising radiation and are also an invaluable resource. A common query about any national standards though is whether they are mandatory? The short answer is “No”, but the long answer is well worth considering.

In instances where legal action may be brought against a practitioner or company for negligence or otherwise, the adherence 74 | SPA+CLINIC

to standards will always be looked upon favourably. For example, a practitioner or company that burns a patient through the use of a laser or IPL who does not comply with AS/NZS 4173:2018 is more likely to be viewed as negligent in their care than someone who adheres to all relevant standards. So, implementing a laser safety program for your clinic is an essential risk management strategy.

Laser safety programs should be practical, applicable to the type of treatments you are doing and sustainable in the long term. There are four primary areas that require attention under the new standards: 1. Laser/IPL education 2. Competency in the use of lasers/IPL 3. Mitigating risk and protection from hazards 4. Regular audit

Do you understand what you are doing?

It’s not only standards that provide an industry framework for education. The Australian Radiation Protection and Nuclear Safety Agency (ARPANSA) is explicit about service providers being encouraged to undertake appropriate training courses and

Technology

qualifications to gain a comprehensive understanding of the risks involved with the use of these devices2.

Furthermore, in Queensland, Western Australia and Tasmania education and training is built into their legislation and regulations and safety education remains the backbone of their licensing process.

It is mandatory under the new standards that anyone who is a Class 4 laser user or operator has laser safety education. They state that “staff shall be trained in operating procedures, including handling and care of equipment, set-up, intraoperative monitoring, use of the controls and delivery systems, and use of all accessory equipment.”1 For the first time in standards too this is the case for anyone who uses IPL, and we suspect that there are thousands of IPL operators in Australia who do not currently have this education. Do you know anyone who is operating these machines without having completed an accredited laser/IPL safety course? Do you think they’d be happy to be assessed against the standards in the case of a complaint?

The standards are explicit about who needs education and training. The need for education now falls beyond just users and operators and essentially includes anyone who has contact with these devices.

The standards list these people as follows: 1. laser safety personnel 2. l aser users, e.g. surgeons, physicians, dentists, nurses and other allied health professionals 3. l aser team members, e.g. laser operators, biomedical engineers, technicians, medical physicists 4. l aser system service personnel, including either in house or contractor service personnel 5. incidental personnel, including medical photographers, observers, students, family members and industry representatives.

Remember too that not all courses are going to be current and meet the requirements set out in the standards. In fact, if you haven’t done laser/IPL safety education in the last three years we recommend a refresher course. The requirements are that the course you have done include some specific elements, many of which are not covered by some courses.

According to the informative section of the standards the courses are to have subjects on the operational characteristics of lasers and IPL, hazards, and principles and procedures for safe use.

Are you capable?

After education the next important area to have covered is competency in the use of lasers and IPL. The competency process is prescribed for laser users in Queensland and Western Australia as part of their supervised hours whilst they are on a trainee license.

In these two jurisdictions there are specific practical hours expected to be completed under the direct supervision of a full license holder before full autonomy of practice is granted. This is not the case for all states 76 | SPA+CLINIC

It is mandatory under the new standards that anyone who is a Class 4 laser user or operator has laser safety education.

and territories though and unlikely to be in the near future. What is clear though within the standards is that there is an expectation that the criteria for education, training and competency assessment is explicit in the workplace. Your clinic should have a policy that is clear about what laser safety education is expected and the process from induction through to independent practice. It needs to provide direction on who will supervise practice, a progressive list of skills and attributes required and how competency will be assessed and finalised.

Do you have the right clinical governance in place?

The most common method of mitigating risk and protecting against hazards is the implementation of standard operating policy and procedure documents in the workplace that are then adhered to by staff.

The most common ones that are relevant to laser/IPL practice are: 1. Ocular/eye safety* 2. Controlled access to laser/IPL rooms* 3. Laser generated airborne contaminants (plume)* 4. Test firing carbon dioxide lasers 5. Handling a fibre-optic delivery system 6. Roles and responsibilities of the Laser Safety Officer 7. Radiation Safety Protection Plan 8. C riteria for education, training and competency assessment 9. Flammability hazards and fire safety 10. Infection control 11. Incidents and accidents 12. Equipment inspection

Have you got it all right?

The standards recommend that laser/IPL safety audits be completed annually or more frequently if required.

Elements of an audit will include: a gap analysis of laser/ IPL education with an intent to educate or refresh staff, having a current laser safety plan, the mitigation of risks including eye injury, plume and fire, documentation and observation of practice. There’s a sample checklist for audit included as an appendix in the standards to make this process easier.

Laser and IPL clinical governance need not be onerous, if you’re interested in talking to someone about the needs of your clinic, please feel free to contact Elissa O’Keefe at elissa.okeefe@bravura.edu.au Standards Australia (2018) AS/NZ 4173:2018 Safe use of lasers and light sources in health care. To purchase a copy of the standards: https://infostore.saiglobal.com 1

2 Australian Radiation Protection and Nuclear Safety Agency (2018) Lasers, intense pulsed light (IPL) devices and light-emitting diode (LED) phototherapy for cosmetic treatments and beauty therapy-Advice for treatment providers.

Permanent hair reduction Removal of pigmented and vascular lesions Wrinkle reduction Grow your practice with Gentle Pro, from Australia’s largest premium medical aesthetic device company.

Before

After

Before

After

Before

After

Why Syneron Candela? #syneroncandelavalue

Three years warranty on all devices

Factory trained qualified technicians

Flexible finance packages

Includes all servicing and customer support

Full manufacturer clinical certification training

Comprehensive marketing resources

Talk to us about how a Gentle Pro Series device could benefit your clinic.

Visit www.syneron-candela.com or call 1300 (CANDELA) 226 335.

Š2018. All rights reserved. This marketing material may include registered trademarks, trade-names and brands in certain jurisdictions of Syneron - Candela group of companies. SYNCAN0054

SCIENCE. RESULTS. TRUST.

Let’s Take A Selfie Finding it hard to get clients posting about you on social media?

A selfie station could be the answer to your prayers – plus, it’s a whole lot of fun.

S

ocial media marketing can be extremely frustrating for many salon or clinic owners, especially when they can’t keep up with the amount of time and creativity it takes to create engaging content. There is only so much you can write about the services you offer, or pictures of your staff you can upload. The truly engaging content that will get you more followers and new clients, is photos of your clients.

Nothing says ‘you can trust us’ more than a well-lit, sharp, high res before and after photo of one of your clients showcasing their great results from one of your treatments. If you haven’t made it mandatory for your staff to ask every client if they allow you to take their before and after photo, do it now, it’s literally thousands of dollars down the drain for every great result you achieve, but can’t promote.

To make it easier for you to take professional-looking client photos, investing in a selfie station is a great option. A selfie station basically consists of a large ring light on a stand with a phone or camera holder in the middle, placed in front of a monotone background, ideally a white wall. Instead of taking photos of your clients in dark treatment rooms with the light coming from either the side – or even worse - from the top creating distracting shadows, taking them with the help of a selfie station will make the process, and the result, much easier.

Of course, not every client will be happy to have their photo taken, which is something you should respect instead of trying to convince them, but there will be others who will love the idea of having a well-lit selfie at your business. Besides before and afters, why not invite your clients to take a selfie when they arrive, which they can post on their own social media channels if they feel like it. Make sure you display your business’ social media handles and hashtags close to the selfie station, so you get a notification whenever someone posts a photo, and you can share it on your own channels.

Another way to make the most of your selfie station is to include your branding in the photos. The easiest way to do this is to have a branded ‘media wall’ banner printed. You may have seen banners showcasing sponsor’s logos at red carpet events, but even without the red carpet, you can have a media wall in your rooms. For a few hundred dollars spent with an online printing service, the background of clients’ selfies will always display your name regardless of whether they tag you or not, plus, people will recognise your photos immediately.

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The selfie station at Esstudio Galleria in Sydney

Technology

PixtaSocial at Myer

Spectrum Aurora Selfie Phone Ring Light, $39.99

PixtaSocial at Fashion Week

A great example of a selfie station used well is at Hair & Beauty Parlour Esstudio Galleria in Sydney. Co-Founder Jacqui Arnold explains that they recently purchased a LUVO ring light and stand so they ”could showcase our work in the best light possible.” The professional lighting and ease of use has “already given our images and content for social media a more professional edge,” she explains, adding that most clients love it.

“We generally use it for before and after shots of hair but also for the beauty side of the business to show the difference a great set of lashes or manicured brows can make to your overall look. We also have a lot of social influencers that come through the salon, so it makes it easier and more likely they’ll post and share on the spot – rather than feeling they need to edit their images.”

Besides the improved social media content, Arnold sees the entertainment factor in a selfie station as well. “It’s also a bit of fun for the clients and gives a bit more entertainment to the salon. Having a dedicated area has also helped to draw interest and get people involved,” she says.

A Luvo professional ring light and stand will set you back roughly $330, a cost that you can hopefully easily recoup thanks to the professional social media photos that you’ll be able to post. Whether you’re showcasing glowing skin post-facial, a makeup look you’ve created, or simply snap a picture of a happy customer who would like to be mentioned on your channels, the consistent quality of your photos will shine.

If you’re not quite convinced a selfie station suits your business, you may want to hire a selfie station for one of your events. Brands like PixtaSocial (pixtasocial. com) offer a hiring service for selfie stations that include more than just the ring light. You can have guests snap pictures, gifs, and videos and you can choose to have everything branded with your own logo. PixtaSocial even allows you to capture users’ e-mail addresses and other data by including checkboxes.

If you would like to start smaller, a clip-on ring light, such as Spectrum’s Aurora for your smartphone is a great option for taking client photos in dimly lit rooms.

The intensity of the light can be changed, and thanks to the easy clip-on system it fits most smartphones and can be put on the front or back camera. However, if it’s social media coverage you’re after, and you’re not quite sure how to convince clients to post about your business, a selfie station is the way to go. spaandclinic.com.au | 79

Technology

Zap It Off! Hair removal is an integral part of the cosmetic industry with demand increasing.

So it’s all the more important to offer safe, efficient technology to your clients.

T

he aesthetics technology market is evolving fast. Every year there are new devices, machines, or applicators, which is something that makes a lot of clinic owners hesitant to spend money on tech. The fear that it’s going to be outdated after a short while is strong, as well as the question how long it will take to make a profit from a machine whose price tag often shows six digits.

But there are certain treatments any reputable medispa or clinic needs to offer in order to stay competitive, and laser hair removal is one of them.

With almost all women wanting to have a hairless body, and increasingly more men wanting the same, the market for permanent hair removal is booming – and certainly one you should tap into if you want more clients.

It is estimated that over 13 million laser hair removal procedures are performed each year making it one of the top three non-surgical aesthetic procedures on the market. With provider options endless from a consumer’s perspective, what will make you stand out from the crowd of hair removal places? The answer is safe, superior technology that will deliver excellent results every time you use it.

Syneron Candela’s GentlePro uses light energy to penetrate the hair follicle, destroying it at its root while preserving the surrounding skin. The single, lightweight, ergonomic handpiece delivers both 755 nm and 1064 nm wavelengths for ultimate treatment convenience, and the different spot size applicators (up to 24mm) allow for faster treatments.

“The larger treatment spot sizes now available on the Gentle Pro Systems can significantly decrease patient treatment time without a decrease in efficacy. Quicker treatment times allow for greater business growth in my practice,” says Plastic Surgeon Alan Gold from Great Neck, NY. Of course, a device offering one treatment is no longer enough, 80 | SPA+CLINIC

which is why the Gentle Pro also reduces wrinkles, and removes vascular and pigmented lesions including age spots, freckles and sun damage. It’s optimal for all skin types, and safe to use thanks to the superior cooling method using the new premium GentleCool Pro DCD Cryogen featuring genuine DuPont Dymel* R134a in an improved, innovatively designed aluminium canister.

The benefit of DCD compared to any other cooling method is it is completely operator independent. DCD provides safe, consistent and highly effective epidermal protection with each pulse. Unlike steel cryogen canisters from other vendors, Syneron Candela’s aluminium canister provides superior thermal properties for fast system start up and consistent cryogen output.

With over 20,000 systems installed in over 86 countries, it’s safe to say Syneron Candela knows a thing or two about customer satisfaction. With 24/7 ordering options and fast response times, it’s no surprise the company counts hundreds of surgeons, doctors, and dermatologists their clients.

“I have 20-30 different lasers, and a lot of these do hair removal, but I keep going back to the GentleLase. It continues to be my go-to laser for hair removal, no matter how many hair removal lasers I try,” says Dermatologist Thomas E. Rohrer from Massachusetts.

The global hair removal market is forecasted to rise to about 1.35 billion U.S. dollars by 2022, making a device like the GentlePro a pretty safe investment.

WHAT TREATMENT HAS 94%* APPROVAL RATING? l TGA L i ste d device l Comb i ne s the powe r of Radio Frequency, Mi c ro- ne e dling & LED Phototherapy l 3 6 Gold Plate d Insu late d & Non-insulated Mi c ro- ne e dle s l Hi gh p atie nt comfort tre atme nt l Near Zero Downtim e tre atme nt l Proven g re at re su lts l Great Retu r n On Inve stm e nt (ROI ) l *Rated 94 % Worth It on Re alse lf.com l Comp etitive Finance Available Re d L ED Ac ti vate s s k i n cell to increase collagen production m o i stu re l eve ls in skin and im proves skin tone and tex t ure.

B l ue L ED Ta rg ets to k i l l propionibacterium acne or the bacteria a s s oc i ate d w i th acne. Treats the seborrheic derm at it is .

For more inform ation, or to re q ue st a d emonstration on the VIVAC E contact telep hone: (02) 9 056 5038 emai l: vivace@samso nmedicaltechnologies .com.au

www.samsonmedicaltechnologies.com.au

Don’t Forget The

scalp

Scalp massages are nothing new, but how about scalp scrubs? We take a look at the latest products for the arguably most neglected part of the body.

I

f your business offers face and body treatments, you’ve got all aspects covered when it comes to skin care, right? Well, what about the skin on top of your head, though? Scalp care seems to be something that’s been widely ignored – even at most hair salons where the focus is the hair, not the scalp – but is slowly appearing on people’s radar.

And if you step back and think about it, you realise how odd it is we tend to neglect the skin in between our hair. Shampoo, conditioner, hairspray, dry shampoo, hair dye, bleach – these are just a few of the products our scalp regularly comes in contact with, and yet, we wouldn’t think to cleanse it or exfoliate it.

But recently a few brands have released their scalp products, stressing the importance of caring for our scalps in order to have healthy, shiny hair. Alfaparf Milano is many a hair salon’s preferred haircare brand, and their re-launched Semi Di Lino range includes the Detoxifying Mud, which gently removes impurities from hair and scalp stressed by pollutants, making hair radiant and revitalized. Its clay texture gives a sensation of freshness and wellbeing. The mud is used before any other treatments to prep the scalp and hair for the best absorption of the following products, cleansing the scalp from metabolic residue.

According to Anais Perou from Alfaparf, “the detoxifying treatment is important as it creates a really good environment for healthy hair growth.”

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“Because the hair is like a sponge, it absorbs all the nutrients but unfortunately also high quantities of harmful substances. For instance, it absorbs PM10, cigarette smoke, heavy metals, exhaust gases and fine particles. When large amounts of atmospheric particles are deposited on the surface of the hair, the light does not reflect evenly and the visual effect is opaque and dull. Pollutants, as seen in laboratory tests, can also affect the lipid structure, which is the cement that seals the cuticles, opening them up and creating strong friction during brushing.”

“The detoxifying Mud gently removes impurities from hair and scalp stressed by pollutants, making the hair radiant and revitalised.”

Another brand that’s jumped on the scalp exfoliation trend is vegan haircare brand Noughty. The Detox Dynamo Shampoo gives hair and scalp a deep cleanse by stripping back any synthetic product buildup. Natural sugar beet extract helps condition hair while peppermint extract purifies.

Noughty’s Beauty Botanist Jennifer Hirsch explains the basic principle of hair and scalp detoxing.

“Like our skin, our hair is the outfit we wear every day. Perched up top, it’s exposed to everything from sun to air pollution to the minerals in the water we use to wash it. And that’s before we apply product. The combination of these factors leads to build-up on the scalp that can cause hair to look dull and feel heavy

Aesthetics

or lacking in body. Aside from how build up looks, it can prevent your haircare from working properly. The answer? Hair detoxing. Just like doing an internal body detox flushes away a build-up of toxins, hair detoxing lifts build-up off the hair shaft, enabling it to be washed away when you rinse. And it’s much simpler than body detoxes, requiring just a single wash with a clarifying shampoo like Noughty’s Detox Dynamo,” Hirsch says.

“Powerhouse ingredients behind detoxing are known as chelating agents. These are chemical compounds that react with metal ions to form a stable complex that is water-soluble. Noughty uses two chelating agents, sodium phytate and trisodium ethylenediamine disuccinate, for their antioxidant activity, helping to keep products stable. What’s even better is that they’re naturally derived. In Detox Dynamo, Noughty uses this technical chemistry to power the shampoo’s clarifying action. Chelating agents lift away and prevent the build-up of minerals and heavy metals. Minerals and metals are chemistry present in water, but also in air pollution. Their buildup can lead to dullness and weigh the hair down.

More than that, it can prevent active ingredients in your product from properly penetrating the hair shaft and getting to work.”

French hair and skin care expert brand La Biosthétique’s Education Director Alexander Fuchs says a scalp exfoliating treatment is crucial for anyone with an oily scalp, and that it can actually help treat several conditions, such as oily scalp, sweaty scalp, flaky scalp, dandruff and even early signs of psoriasis.

“For anyone with a scalp issue scalp exfoliating is a crucial step but it doesn’t have to be done as regularly as skin exfoliating and it should be done by a hair stylist. If the itchy scalp is caused by build-up of product, flakes or oil then for sure an exfoliation will help,” Fuchs explains.

When it comes to maintenance, the scalp isn’t quite as needy as our face.

“For normal scalps I recommend a scalp treatment every three months, for someone with dandruff or oily scalp I recommend once a month,” he says.

“La Biosthétique scalp exfoliators are in-salon products only, meaning you have to see a La Biosthétique salon to get this service done. We recommend only experienced stylist to perform scalp exfoliation, so the expert can monitor the positive changes on the scalp and recommend the correct follow up products.”

FemTouch for Women’s Health ™

A mutual collaboration with leading experts resulted in the development of FemTouch.

A vaginal laser treatment driven by practitioners and women’s needs.

Live

Laugh

Love

HOW WILL FEMTOUCH BENEFIT YOUR PATIENTS? CO2 laser treatments have been shown to promote restoration of the physiology of the vaginal canal to a premenopausal-like stage and to the reduction of the vulvo-vaginal ageing symptoms that accompany vaginal atrophy and incontinence.

Visit Femtouch.com.au for more information or send an enquiry to aesthetic.au@lumenis.com

heading

Deck The

Halls

Arguably the most tumultuous time of year for most, let us help lighten the load with some unique gift ideas, treatment options and Christmas party etiquette 101.

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Cosmetics

Brought to you by

W

e have almost reached the end of another year, and as always, this one seems to have flown by even quicker than the previous one. We hope you have experienced a wonderful year of growth, satisfied clients and a happy team!

Christmas is a hectic enough time for anyone, but we understand just how quickly your to-do list can stack up at this time of year. There are gifts to buy, both friends and family plus your team,

perhaps even your long-term clients, you have public holiday hours and closing periods to set, likely alongside your own holiday, hundreds of gift vouchers flying out the door, Christmas parties left right and centre (to both attend and host yourself!) – it goes on. In the meanwhile, bookings are beginning to fill up, and soon you will undoubtedly have to diffuse a few unhappy clients who didn’t manage to sort out their schedules in time to pre-book.

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Cosmetics

Gifts For All

Professional Packs

Biologique Recherche VIP Coffret Pack

This is the time of the year when you really need to deck out your retail section, upsell to clients where possible, and really consider what might perform well in terms of gift sales.

Something that always sells exceptionally well is skincare packs – they’re a classic gift appropriate for almost any age group, available in an endless array of selections and styles, and can cater to virtually any budget.

Here are our top professional Christmas gift sets this year:

Babor Ampoule Concentrate Christmas Advent Calendar

Nu Skin Epoch 10 Oils Package

Alpha H Edit Kit

Dr Spiller’s Collagen Face Care Christmas Gift Set

Thalgo Christmas Advent Calendar

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Dermaviduals Classic Travel Kit

Cosmetics

Beauty Blender Sweet Indulgence Pack $95 ECOYA Outdoor Candle - Citronella & Lemongrass $42.95

MAC Prep + Prime Fix + Pinklite/Goldlite $36

Staff Stocking Fillers Whether you’re splurging on your staff or initiating a Secret Santa, these little stocking stuffers are ideal ways to say a big thank you to your team members.

MAC Shiny Pretty Things Party Favours Mini Lip Sticks Nudes Kit $69

Jane Iredale Dance with Me Refillable Compact $18

Ardell Lashes - Limited Edition Christmas Gifts $26.99

Real Techniques Limited Edition Baubles $15.99

Charlotte Tilbury Mini Hollywood Lips $33

Dr Dana Nail Kit $61

Jurlique Sweet Peony & Tangerine Hydrating Mist $49

Face Halo makeup remover $30 Glasshouse Florence 30g Ornament $14.95

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Cosmetics

VIP Client Gifts Show your appreciation for your regulars, VIP or big-spender clients and thank them for their loyalty with these stunning items.

Jean Paul Gaultier Christmas Collector from $129

Jane Iredale Kiss and Tell Lip Stain/Gloss Kit $75

Marc Jacobs Anything Go-Gos $30 Palm Beach Christmas Advent Calendar $79.95

Lux Aestiva Agate Coasters $90 (set of 4)

Vittoria Coffee Fashion Series Season 3 ceramic cups $59.95

Gifts For T2 Pinecone Luscious Tea For One $130

the Boss

For teams that would rather pool their funds and absolutely spoil the boss with a single luxury gift this Christmas, here are our top splurge picks.

Glasshouse Bon Bon Gift Set (Body Lotions in Cyprus, Tahiti and Kyoto) $69.95

Sisley Ecological Compound Limited Edition $280

VS Sassoon Smooth & Wave $199 Melbourne Watch Co (unisex) from $450 GHD Travel Hairdryer Gift Pack $99

T2 x Camilla Collectable Cup & Saucer $120

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NutriBullet Balance $279

Nu Skin LumiSpa Cleansing Device $356

Charlotte Tilbury Charlotte’s Beauty Universe $295

Cosmetics

Spread Some

Christmas Cheer There are few better ways to get your clients feeling festive than by Christmas-theming your services, and with countless products that lend themselves to the holiday atmosphere, you can really go all out and have some fun.

Christmas Party

Survival Guide

Our top tips on what to do, what not to do, and how to get the most out of your annual team festivities.

F

or many, the annual staff Christmas party can be the highlight of the working year. For others, it can be an affair they would like to forget about as quickly as possible! Whatever the case, the Christmas party is a great chance for staff to let their hair down and blow off some steam, and also presents a wonderful opportunity for casual staff, who may not interact with the entire team very often, to catch up together.

There are some fairly standard unspoken rules in place when it comes to Christmas parties, so we thought we would take this opportunity to lay down the law to ensure that your team not only gets through the celebrations in one piece, but looks back on the event with fond memories, not failed ones.

Have a pre-party meeting Palm Beach Collection: Winter Pine

One Seed: Slow Fire Cologne

T

hough we may not experience a white Christmas here in Australia, we still tend to associate those beautiful warm, sweet and spicy flavours and fragrances with Christmas time – cinnamon, nutmeg, cloves, chocolate almonds, warm puddings and fruit mince pies. Luckily for us, these all pair incredibly well with spa treatments. Incorporate some of these flavours into your services for a decadent, Christmas-themed package that clients will love, particularly when purchasing for a gift.

Select your skincare – combine products that incorporate scents from your Christmas-themed fragrance palette into a limited-edition facial or body treatment.

Think chocolate body wraps, spiced facial cleansers, sweet maple or earthy, woody masks or creams.

Snacks & beverages – since your delicious treatments will undoubtedly make your clients hungry, consider pairing them with some classic Christmas nibbles and drinks - pumpkin spice or chai lattes, maple tea, cinnamon protein balls or coconut ice.

Set the tone with fragrance – switch up your signature scents with warm, spicy ones, including any perfumes, bathroom hand wash and creams, candles and room diffusers.

Sit down with the team several weeks in advance to map out what the day will look like. This way you can discuss well in advance who will be available, a day and time that suits everyone, and collectively decide what kind of celebration will be most enjoyable for the team. You can also rule out any need-to-knows like dietary requirements, allergies, travel issues etc. This is one of the best ways to ensure that everyone is happy on the day. There are no rules when it comes to the style of your Christmas party either. If your team isn’t particularly keen on a night of cocktails and canapes you could opt for lunch, dinner, or other group activity like mini golf, wine tour, theme park, wine & cheese masterclass, dancing – the world is your oyster.

Etiquette It’s important to remember that a work party is still a work function, and even if the atmosphere feels completely casual, remember that your boss and your colleagues are still going to notice any instances of unprofessionalism, rudeness, or drunken behaviour, which could end up affecting your future workplace prospects. Enjoy and celebrate, just remember to keep the attitude (and alcohol intake) in check.

Less phones, more socialising Kick the habit and get off your mobile during the party, and encourage others to do the same. We understand how difficult it can be to put down your devices, but it can be very difficult to enjoy the festivities together whilst everyone is glued to their screens, and you certainly won’t look back on the occasion as a stand-out celebration either. Take a few photos and then pop it out of reach, ensure it is switched to silent during any speeches, and try mixing things up by socialising with those you normally wouldn’t. If you’re playing host and are keen on your staff really getting to know each other, you could even consider implementing a ‘no phones’ rule for the occasion.

Look out for each other Particularly if there’s a big night of drinking ahead, look out for your team members, step in to moderate excess where needed, and ensure everyone has planned a safe journey home.

spaandclinic.com.au | 89

La

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Bare Minerals Complexion Rescue Tinted Hydrating Gel Cream SPF 30

mecca.com.au

Sunkissed Skin Summer’s just around the corner and with it, dangerously high UV exposure for most of your clients. If they can’t stay out of the sun, at least don’t let them leave without one of these life-saving tinted SPFs for coverage and protection.

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Lycogel Breathable Tint SPF 30

lycogel.com.au

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Cosmetics

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O Cosmedics Mineral Pro SPF 30+

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Colorescience Even Up Tinted Make Up Base SPF 50

advancedskintechnology.com.au

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SPOTLIGHT

Summer Hits

The latest and greatest skin care releases to stock your shelves with this season.

Introducing the fully customisable and ultrapotent Dermalogica Pro Power Peel collection – allowing skin therapists to create bespoke peels that are perfectly suited to each client’s needs.

The brand’s strongest and fastest peel yet, the Pro Power Peel collection features a full suite of peel products, including Alpha Hydroxy Acids (AHAs) and Beta Hydroxy Acids (BHAs) with various molecular sizes to penetrate skin to different degrees, for tailored treatments that address a vast range of skin concerns.

DERMALOGICA.COM.AU

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Dedicated to nourishing you from the inside out, Tonik has taken some of the most historic ingredients and popped them into an easily digestible capsule. Turmeric has a long history of use in traditional Chinese and Ayurvedic systems of health. Tonik’s Turmeric has 19 times the curcumin content of the ground turmeric spice.

Among other health benefits, the capsules can assist in boosting skin health thanks to its anti-inflammatory and antioxidant properties.

THETONIK.COM.AU

Black Chicken Nocturnalist Night Serum is all natural, suitable for all skin conditions, and revitalises for a fresh, radiant complexion overnight. While you sleep, skin cells are most receptive to absorbing and delivering vital nutrients, allowing the intense properties of prickly pear, neroli, meadowfoam and acai to deliver nutrition deeply into skin. Intensely hydrates, transforms oxidation, dryness and inflammation, repairs and regenerates skin, reduces fine lines and wrinkles and boosts collagen production.

BLACKCHICKEN.COM.AU

Vani-T Scrub Renew Enzyme Powder Exfoliant & Mask is a water-activated powder, infused with a blend of powerful fruit enzymes to exfoliate and encourage cellular turnover. Instantly reveals a soft, youthful, glowing complexion.

Colloidal oatmeal and rice powder gently polish and eliminate dullness and impurities, whilst coconut milk powder deeply hydrates.

VANI-T.COM.AU

Working in just 5 minutes, the new Skeyndor MyMasks range include three options; Dark Charcoal (purifying) Fruit Jam Mask (illuminating) and Fresh Sorbet (hydrating).

Containing powerful actives, minerals and botanicals like magnesium aspartate, Norwegian glacial water, AHAs, activated charcoal and volcanic sand, these fun but high-performance masks sold out in just three days after their European launch.

SKEYNDORAUSTRALIA. COM

SPOTLIGHT

AUSTRALIA’S PRINCIPAL PROVIDER OF MASSAGE EQUIPMENT

The Colorescience Total Eye 3-in-1 Renewal Therapy SPF 30 is a 100% mineral, chemicalfree eye concoction that provides the ultimate defence against photoageing. It brightens the eye area and addresses the appearance of dark circles, puffiness, fine lines, and wrinkles, and its unique formula corrects the appearance of imperfections and deeply hydrates to restore a more youthful appearance of the eye area.

ADVANCEDSKIN TECHNOLOGY. COM.AU

Synergie Skin SuperSerum+ is an epigenetically active, age defying serum packed with powerful peptides and marine bioferments to mimic the effects of muscle relaxants, softening fine lines and wrinkles.

SuperSerum+ is further enhanced with a potent peptide that reverses cellular ageing, ensuring longevity and protection of the genome.

SYNERGIESKIN.COM

Much more than just massage tables, our range includes, treatment and spa tables, table covers, massage chairs, massage stones, oils, balms and lotions, bolsters and cushions, massage tools and clinic accessories.

Vist our website for our special offers every month or sign up for our newsletter and have them delivered direct to your inbox.

www.firm-n-fold.com.au Brisbane . Melbourne . Sydney . Gold Coast Freecall 1800 640 524

SPOTLIGHT

An ultra-refreshing formula ideal for combination skins, ekseption Hydration Sparkle contains lactic acid and sodium lactate to increase the skin’s water levels and reduce blackheads. Effectively increases skin radiance and reduces roughness.

EKSEPTIONPEELS. COM.AU

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Alpha H’s Liquid Laser Super C Cream 20% features a pure, potent and stable antioxidant cream to reduce discolouration and pigmentation in the skin, and brighten and enhance clarity. This pro-collagen water-free formula reduces the appearance of pores and wrinkles, while firming and toning the complexion and improving overall skin health.

ALPHA-H.COM

Youth To The People Superberry Oil is an ultra-enriched, flash absorbing facial oil that harnesses the nutrients of rare superberries.

Maqui, the most antioxidant dense fruit in the world, is combined with açaí and goji, creating a concentrated antioxidant elixir that instantly brightens and illuminates skin. Infused with Prickly Pear and Squalane Oil to lock in moisture.

SEPHORA.COM.AU

BABOR’s Grand Cru Ampoule Concentrates is the ultimate in skin beautifying ampoules, providing a highly effective, all-round antiaging experience. The seven-day treatment pack begins with the Rose Ampoule; containing a precious damask rose extract to firm and smooth the skin, followed by the White Ampoule; with rosa alba (white rose) extract to promote a youthful radiance, and finishes with the Black Ampoule; with Baccara rose extract to provide maximum protection against free radicals.

AU.BABOR.COM

Sothys Noctuelle Detox Resurfacing Overnight Cream smooths skin during sleep, helping to achieve youthful radiance and a reduction in wrinkles and fatigue upon awakening.

Contains a concentrated mix of stabilised vitamin C, marine collagen, avocado and macadamia oils, and a-Glucans; to revive cells through the optimal use of oxygen.

SOTHYS.COM.AU

SPOTLIGHT

The latest addition to the range, Payot Uni Skin Perles Des Rêves offers a unique brightening formula, encapsulated in delicate, individual pearls, which are packed with Persian silk tree extract, Asian plant extract, kiwi extract, cress extract, shea butter, niacinamide and vitamin C. To apply, simply melt a single pearl into the palms of hands before applying to cleansed skin.

PAYOT.COM/AU/EN

An anti-pollution transforming cleanser, Medik8’s new LipidBalance Cleansing Oil is ultra-gentle, perfect for even the most sensitive skin types. This nurturing cleanser features an optimised ratio of essential lipids to replenish the skin’s natural defence barrier, removing both makeup and the build-up of daily pollutants, leaving skin soft, supple and protected from everyday irritants.

MEDIK8.COM.AU

Murad Revitalixer Recovery Serum, a sphereinfused serum for face and eyes, re-energises and smooths stress-induced skin with a blend of soothing and brightening cannabis, niacinamide, neuropeptides and caffeine, managing visible effects of stress, minimising fatigue and renewing skin’s vibrancy.

MURAD.COM.AU

TONIK.

10 questions with Jennifer Brodeur Jennifer Brodeur, founder of JB Skin Guru and LED Max+, is an inspiring female entrepreneur, teacher, and skin strategist with over 20 years of experience in the beauty industry. Major celebrities like Oprah Winfrey and Michelle Obama trust her skin expertise, so we couldn’t wait to chat to Jennifer while she was Down Under for a series of LED masterclasses in partnership with bespoke skincare range dermaviduals.

1. Describe a typical day in your life.

JB: A typical day for me starts at 4:30 AM, so you can definitely call me a morning person. Following my morning routine, which includes a meditation session, I arrive at the office by 6:00 AM where a fresh cup of coffee is the first priority. As an avid lover of writing, specifically lists, my work day starts on a blank page where I can jot down my thoughts, which can be complex or extremely silly. The idea of starting each day with a blank page means anything is possible!

Next, I review my schedule for the day. I actually have two schedules that keep me busy and on track, however I try not to look too far ahead as it can cause stress.

The day is often comprised of multitasking, from communicating with the lab and answering emails to planning, collaborating, and creating.

If there is time, I try to end my day with an 8k hike before heading home and preparing dinner for my family. Each day is different from the next - never boring or uneventful. Plans can change in a heartbeat, so we go with the flow.

2. Have you always been fascinated by skin?

JB: In elementary school, a dear friend and I would go around telling other students their epidermis was showing. Clearly, I was obsessed with skin at a young age. At a more mature age, around High School, I realized I had found my calling. I found myself analysing troubled skin and trying to see it in a three-dimensional way instead of a flat surface. Skin is the largest organ of the body, and I always pictured it as such.

3. What’s the biggest mistake people make in their skincare regime?

JB: The biggest mistake you can make in your skincare regime is overdoing everything from cleansing to peeling, and masks. The skin is its own microbiome 96 | SPA+CLINIC

10 Questions With

and we need to let it live and breathe. In this era, we are made to believe doing more is best, when the opposite is often true. Less is more and that’s when the magic happens.

4. As a celebrity facialist you would know: which celeb has the best skin and why?

JB: They all have incredible skin! The biggest difference as to where their skin is exceptional really boils down to discipline. Cleansing in the evenings, not sleeping with makeup on, drinking water, being mindful of food, and taking omegas are all part of a disciplined skincare regimen. The skin is a reflection of what’s happening inside.

5. Do you have a mentor and what has been their best advice?

JB: Throughout my career, I have been blessed and inspired by so many phenomenal women. As women, it is vital we lift each other up. Michelle Obama, a client of mine, once told me “Your story deserves to be heard,” and her words of encouragement continue to guide me.

6. Which 3 items would you take on a deserted island?

JB: L’extrait – my face oil, the core of the peoni regimen, a Moleskin notebook, and a pen.

7. How has the beauty industry changed since you started your career?

JB: The beauty industry is evolving rapidly and we’ve made remarkable breakthroughs since the start of my career. Unfortunately, with good there is bound to be some bad, and we all need to take a moment to think about how we are affecting skin. Being the first site of response, we need to be more mindful with what cells we are affecting when we are doing our treatments, always keeping in mind the keratinocyte, the fibroblast, and the melanocyte.

8. Which professional skin treatments do you get yourself?

JB: It takes everything for me to make it to my monthly hair appointments, but healthy skin is everything to me. When I have time, I will give myself a treatment using Max+, otherwise routine skincare is a constant.

9. What’s the best thing about your job?

JB: I love my job because I created it just for me! There’s no job description and it’s always changing.

10. What’s your life motto?

JB: No one can make you successful; the will to success comes from within, and a successful life has nothing to do with money or fame. I’ve made this my motto. The success of my endeavors or contentment doesn’t depend on anyone else, and that includes a possible failure. spaandclinic.com.au | 97

INDEX

Advertisers ADVANCED COSMECEUTICALS

19, 25

AGE DELAY

10, 35

ALPHA A

6, 7

AWE COSMECEUTICALS

58, 59

BABOR

12, 56, 57

BEAUTY BOOSTERS

69

BEAUTY EXPO AUSTRALIA

23

COSMOPROF 17 CYNOSURE 73 DERMAVIDUALS 51 DEVENEYS 75 FIRM N FOLD

93

GUINOT

60, 61, 65

INSKIN

4, 5, 32, 33

JANE IREDALE

85

LI’TYA 41 LUMENIS

83, 99

OPI 100 PAYOT SAMSON MEDICAL

81

SPA VISION

29

SPRING SPA WEAR SYNERON CANDELA

98 | SPA+CLINIC

2, 3

14, 15 70, 71, 77

THE TONIK

95

WATERLILY

8, 9

YOUTH LAB

COVER, 48, 49

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