Intro to The Humanity Code

THE HUMANITY CODE A Documentary, Impact Campaign, and Clarion Call

“Mitigating the risk of extinction from AI should be a global priority alongside other societal-scale risks such as pandemics and nuclear war.”

Statement on AI risk signed by AI scientists and notable public figures

If we are to encode our best vision in AI,

we must first decode what truly matters to us.

CATALYST FOR AN URGENT MOMENT The Humanity Code is “Inconvenient Truth” of our time ... with hope and action.

AI is advancing at an exponential pace, and experts predict that the emergence of artificial general intelligence (AGI), where machine intelligence matches ours, is imminent.

We have a narrow window to influence how AI develops and ensure it aligns with humanity’s best interests in “mind.”

This timely documentary will spark urgent dialogue on how we align on what we want, and how we imprint humanity’s unique code onto AI before it's too late.

The greatest gift of AI lies not in the problems it solves, but in the questions it teaches us to ask. ~Murat Durman

WHY THIS DOCUMENTARY? ...and why now?

Fear and fascination will drive viewership of this film as people grapple with AI's growing presence.

• Searches for "artificial intelligence” have doubled year-over-year on YouTube.

• Recent attention to award-winning AI documentaries like ”Coded Bias” and films like "AlphaGo" is skyrocketing.

• People are hungry to understand the implications – for jobs, for safety, and their children’s future – of AI being part of daily life.

• Pew found over 50% of Americans think AI will eliminate more jobs than it creates, showing public fear over AI's societal impact.

With Artificial General Intelligence on the horizon, the time is now for sparking global dialogue and action to secure our best possible future ... not the dystopia of science fiction.

BEYOND TECH:

RE-IGNITING HUMANITY This film explores what it means to be human so we can: 1.

Harness the essence of our unique humanity for a future where AI doesn’t just serve us (or worse, harms us), it elevates us.

2.

Clearly define our role and discover our own agency in shaping rapidly advancing technology right now.

The Humanity Code sparks the vital conversations about the intrinsic code of humanity – so people are no longer afraid of AI, but afraid to not be a part of shaping it.

INITIAL THOUGHTS ON THE STORY ARC (One approach) The Conversations The Visionaries

Shock and Awe The film opens with a deluge of eyeopening facts and the expressed concerns of people from around the globe. It's a powerful introduction designed to engage viewers immediately and meet them where they are – by highlighting the awe-inspiring potential of AI while acknowledging fears and existential risks. This sets a dual narrative: AI as a monumental force that could elevate humanity or compound our deepest challenges.

We introduce pivotal figures shaping AI via tech development, policy and regulation, and activism. They are diverse in background yet united in their quest to build and harness AI for the greater good.

Their personal tales give us an intimate glimpse into their mission's soul, showcasing the resolve and obstacles encountered as they strive to positively direct AI’s narrative and coding positively.

The documentary then dives into the pulse of the global dialogue. From influential summits to intimate roundtables, we capture the robust exchange of ideas shaping AI's role in our world. The documentary weaves together the complex fabric of the deep discourse on humanity's essence—our spirit, consciousness, and creativity. We explore the fundamental question: Is this our opportunity to recalibrate the course of human civilization?

The Solutions The story shifts to those championing new, conscientious frameworks. This dynamic interplay, brimming with both conflict and cooperation, underscores the urgency of bridging divergent visions to craft an AI future underpinned by ethics and humanity. We investigate AI's capacity to replicate historical biases and errors, positioning these as vital lessons rather than inevitable outcomes. And we tackle the insidious nature of bias and envision AI's transformative potential in pivotal areas such as healthcare, education, and poverty alleviation.

Global Call to Action Lastly, "The Humanity Code" extends a Global Call to Action, showcasing both the individual steps and global partnerships necessary to confront this universal challenge. It's a narrative that transcends borders, calling for unified action and wisdom in a pursuit of a shared future where AI serves as a beacon of, and catalyst for, our highest human ideals, and our collective responsibility to steer AI towards a future that mirrors the best of us.

CROSS-MEDIA FORMATS FOR IMPACT FILM

Feature-length documentary film for international distribution.

Produce a 70-90 minute documentary exploring the ethical and safe development of AI based on what’s best for people and planet.

EVENTS

Hosted “visioning” events and dialogue dinners to catalyze thinking on our future with AI. Organize intimate, invite-only gatherings to capture dialogue among diverse stakeholders on fears and aspirations for a future with AI.

COMMUNITY AND RESOURCES

An activated community built through social media and other platforms, as well as armed with resources and tools for action.

Create awareness and inspire action before the premiere, and continue the momentum and movement after.

IMPACT CAMPAIGN By leveraging multiple formats and engagement models, we reach wider audiences and inspire the perspectives and actions necessary for the safe and beneficial evolution of AI.

Ethicists and Activists

Researchers, Scholars, Thought Leaders

Sneha Revanur, Joy Buolamwini, Timnit Gebru, Mustafa Suleyman, Peter Singer, Tristan Harris (Center for Humane Technology), etc.

Yann LeCun, Fei-Fei Li (Stanford), Jordan Peterson, Kate O’Neill (Tech Humanist), Rob Nail (Singularity University), Andrew Ng, etc.

Spiritual Leaders

Artists

Deepak Chopra, Jon Kabat Zin, Dalai Lama, Rabbi Sharon Brous, Catholic cardinal, Sadhguru, Sheikh Hisham Kabbani, etc.

Technology Leaders Karim Beguir, Geoffrey Hinton, Sam Altman (Open AI), Daniela Amodei (Anthropic), Satya Nadella (Microsoft), James Manyika (Google), Elon Musk, Bill Gates, etc.

Sougwen Chung (AI artist), Amanda Gorman (US poet laureate), Oak Felder (AI musician), Refik Anadol (AI artist), etc.

Regulators / Policymakers Kay Firth-Butterfield, Alondra Nelson, Thierry Breton (EU), Barack Obama, Audrey Tang (Taiwan), etc.

Investors, Business Leaders, and Others Mo Gawdat, David Langer, Chris Yeh, Reid Hoffman, Gaurab Bansal, etc.

THE VOICES WE’LL PURSUE Interviews or convened in conversations

The Humanity Code will feature a diversity of viewpoints from a global swath of humanity. If society is to have a chance at identifying a common set of values and aspirations, then the documentary must have representation of multiple perspectives. Below are just some examples – we have a longer target list.

Note: We have verbal confirmation from those in bold, but most are in process of being invited. More global representation is needed.

TARGET AUDIENCES

General public To spark broad awareness, dialogue and action

Those who can and will make an impact now • Tech leaders with power to influence AI's trajectory • Policymakers developing regulations around AI • Intellectual, spiritual, and other guides who help us understand what it means to be human

DISTRIBUTION Theatrical -> Non-theatrical -> VOD -> Streaming

• • • • •

Domestic and International Film Festivals Theatre Screenings with City-wide Events Online Streaming Corporate HQ Private Screenings Screenings at Universities, Schools, Community Orgs

Pursuing independent distribution and partners.

MOOD BOARD People-rich. Light. Verdant. Hopeful, yet cautionary.

Pardon the stock images…that’s definitely not the look, just representative!

HIGH SOCIAL-IMPACT FILMS

COMPARABLE INSPIRATION ...with a motivational – rather than pedantic, fearmongering tone to ensure effective action and impact

AI FILMS

The Humanity Code, with broad reach and visibility, will spark a multitude of critical, tangible outcomes Ethical AI Governance | We aim to accelerate the establishment of global standards for corporate ethical standards, ensuring AI operates within boundaries that protect human rights and dignity.

Public Awareness and Education | Through engaging storytelling, it can elevate the public's understanding of AI's potential risks and benefits, fostering a more informed citizenry that can participate in meaningful discourse about AI's role in society, as well as right action.

Policy Influence | By capturing the attention of policymakers, the documentary could translate into actionable policies that prioritize ethical considerations in AI development and deployment.

Industry Standards | It can influence tech companies to adopt ethical frameworks, leading to the creation of AI that is fair, transparent, and accountable.

TARGETED IMPACT

Cross-Sector Collaboration | The initiative could become a platform for collaboration between technologists, ethicists, policymakers, and the public, ensuring a multi-perspective approach.

Human-Centric AI Design | It can advocate for the design of AI systems that augment human capabilities and foster wellbeing, rather than replace or diminish human roles.

Crisis Management | In scenarios like pandemics or climate change, ethically guided AI can be crucial in managing complex data and proposing solutions that are in humanity's best interest.

Shared Vision for Humanity | The Humanity Code could forge a collective vision for a future where AI enhances human potential and fosters a just, peaceful society. It would inspire a roadmap where technology bridges divides and promotes global well-being, shaping a future that prioritizes compassion and human dignity in the fabric of AI development.

It's up to us.

While we don't have long…

We have the code:

THE HUMANITY CODE

THE TEAM (to date!)

BEHIND THE VISION Heidi Lorenzen Founder and Executive Producer

Heidi Lorenzen is the founder and executive director of The Humanity Code, a project that reflects Heidi’s lifelong passion for advancing and amplifying conscious leadership—and sparking change.

Named one of the Top 50 Most Powerful Women in Technology by the National Diversity Council in 2021, Heidi’s work is centered at the intersection of technology and impact. Her career as a senior Silicon Valley executive has given her access to the greatest minds, leaders and innovators in technology and A.I., and her personal commitment to probing the depths and possibilities of our humanity have led Heidi to this moment and this project.

Executive roles at technology pioneers and media leaders such as Polycom, Autonomy and Business Week combined with her previous tenure running marketing at Singularity University place Heidi in the epicenter of explosive technologies, their implications to our shared humanity, and futurism itself.

Deeply entrenched in the world of inner growth, Heidi’s first meditation experience was with the Dalai Lama in 1984, and she’s now a Chopra Global certified meditation instructor.

Heidi has direct access to, or one degree of separation from, the technologists, spiritual leaders, policymakers, and those fighting for equity and sustainability that are the building blocks of this documentary project. She’s a core member of communities that will embrace the film’s essential message — communities that span the worlds of large corporations, governments, Hollywood, technology, and mindfulness.

Heidi oversees the development, production and distribution of The Humanity Code documentary feature film, as well as the implementation of a high-impact call-to-action campaign that will empower us all to incorporate our highest ideals into artificial intelligence before we lose that window.

Sergio Navaretta Director

AWARD-WINNING DIRECTOR Sergio Navarretta is an internationally recognized award-winning director who is fiercely passionate about bringing meaningful content to the screen. His work is an exploration of the human condition.

Sergio’s latest project THE CUBAN, stars Oscar winner Louis Gossett Jr. (AN OFFICER AND A GENTLEMAN). THE CUBAN tells the story of a naïve pre-med student named Mina (Golja) who develops an unlikely friendship with Luis, an elderly Cuban musician with dementia (Gossett Jr.).

Sergio made his directorial debut with LOOKING FOR ANGELINA, a true crime feature that tells the story of one of the most sensational murder cases in North American history. It won numerous awards, was showcased at festivals around the world, played to sold-out theatres in fifteen Canadian cities, and ranked among the top five in box office revenues for Canadian films at the time. A social action campaign and learning guide were created and launched alongside the film to raise awareness and spotlight issues of domestic violence.

Sergio’s follow-up feature, THE COLOSSAL FAILURE OF THE MODERN RELATIONSHIP, starring Enrico Colantoni (Just Shoot Me), traveled on the festival circuit, and premiered at Grauman's Chinese Theatre in Hollywood on Oscar weekend. COLOSSAL is currently available on all VOD platforms in the US/Canada, and around the world.

Sergio is proud to have executive produced and overseen all aspects of production for the star- studded animated theatrical feature ARCTIC DOGS, now on Netflix, featuring Jeremy Renner, James Franco, Anjelica Huston, Alec Baldwin, John Cleese and Heidi Klum.

Sergio received his education at York University in Toronto and has a background in music from the Royal Conservatory. He sits on boards of several arts organizations and is a member of the Directors Guild of Canada.

He is Vice President of S.N.A.P. Films Inc.

James Haven

HUMANITARIAN EVANGELIST

Executive Producer

James Haven is a producer, director, former actor, and humanitarian.

The son of Jon Voight and Marcheline Bertrand, James began his professional acting career in 1998. During that time James had minor roles in several films starring his sister, Angelina Jolie, namely Gia (1998), Hell's Kitchen (1998), and Original Sin (2001). He also appeared in Monster's Ball (2001), which starred his sister's then-husband, Billy Bob Thornton. He appeared in a 2004 episode of CSI: Crime Scene Investigation and a 2007 episode of The Game. James retired from acting in 2013.

In 2005, James was the executive producer of the documentary Trudell, which chronicles the life and work of Santee Sioux musician and activist John Trudell. Trudell was an official selection at the Sundance Film Festival and the Tribeca Film Festival; it won the Special Jury Prize for Best Documentary at the Seattle International Film Festival.[7] In 2011, he served as executive producer for the short comedy film That's Our Mary, which follows two actresses awaiting the final casting decision for the role of the Virgin Mary at a faithbased film studio.

Since 2006, James has been the executive board director of Artivist, a festival in Los Angeles that highlights films addressing human rights, animal rights and environmental issues. He is also a strong advocate for antihuman trafficking initiatives.

James studied at the USC School of Cinema-Television. He has several new projects in the works for 2024, including The Humanity Code.

WORLD-CLASS PRODUCTION TALENT Gina Leibrecht Editor

Brook Holston Line/Field Producer

Christy McGill Consulting Creative Producer

Gina Leibrecht is an editor and producer. Known for Ai Weiwei: Yours Truly (2019), How to Smell a Rose: A Visit with Ricky Leacock at his Farm in Normandy (2014) and All in This Tea (2006), her work has screened at venues such as the National Geographic in Washington D.C., Film Forum in New York, the Centre Pompidou in Paris, and the Pacific Film Archive in Berkeley, California, as well as festivals around the world. Gina co-directed two feature documentaries with the acclaimed documentarian Les Blank. Features and series she has produced and edited have appeared on most major streaming platforms, including Netflix, Amazon, and iTunes. Films she has edited have won a Northern California Emmy Award, the Golden Gate Award, and a CINE Golden Eagle Award for Excellence in Film and Television. Gina taught a documentary masterclass at the Festival du Nouveau Cinema in Montréal, has served on the documentary jury for the Guanajuato International Film Festival in Mexico, and she sat on the board of directors of Filmmakers Collaborative SF from 2015-2022. She received her B.A. in Telecommunications and Film from the University of Oregon.

Brook Holston is a Producer with decades of experience on documentaries and film productions of all kinds. She specializes in budgeting, scheduling and the myriad details and logistics of getting film crews and equipment to the right place at the right time on planes, trains, boats, helicopters, underwater and over. Brook has most recently worked on “Mythbusters” spin-offs for the Discovery Channel: “Being Savage” and “Mythbusters JR” and feature length documentaries including “John Lewis: Good Trouble” (Magnolia Pictures), “Vernon Jordan: Make it Plan” (PBS), “Toxic Hot Seat” (HB0), “The Game Changers” (Netflix), “Paper Tigers” and “The Campaign” (PBS). Early in her career, Brook is known for National Geographic Explorer (1985), Fled (1996) and Mobius (1997). She graduated from the University of Georgia with a degree in Journalism and worked in television and film production.

Christy McGill is an award-winning documentary film producer, writer and communications strategist with a passion for elevating creative ideas into compelling storytelling. She is known for producing the feature documentary films Pasang: In the Shadow of Everest (2022), Ai Weiwei: Yours Truly (2019) and Serenade for Haiti (2016), as well as for co-producing the feature documentary Ghost Bird (2009) and as a consulting producer on the feature documentary The Secret Song (2022). Her awardwinning work has garnered praise in reviews in the New York Times, NPR, and The Wall Street Journal, and distribution by NETFLIX. Christy graduated from Brown University with a Bachelor of Arts degree in American Studies.

THANK YOU.

Heidi Lorenzen

thehumanitycode.ai

heidi@thehumanitycode.ai @the_humanity_code +1 (925) 353-8836