Sponsorship Guide

SPONSORSHIP GUIDE

2024

SUPPORT THE FUNDING PROJECT TODAY!

The Funding Project is a 501(c)(3) nonprofit organization that provides the necessary tools, education, and inspiration to help families raise funds for products, equipment, services, and therapies not covered by insurance.

By the age of 21, children that spent time under NICU care need dozens of items or services to facilitate participation and independence. Medical insurance covers some, but not all, of these costs, and families are frequently faced with out-of-pocket expenses that cause financial pressure and stress, and which too often preclude access to these important items.

OUR MISSION

It’s our mission to provide guidance, inspiration, and education about fundraising to support the needs of children who’ve spent time in the NICU.

We do so using a proven method that has brought relief and muchneeded resources to parents, caregivers, and compassionate healthcare providers. This service is made possible by the generosity of our sponsors, partners, and donors.

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EMPOWERING FAMILIES FUNDRAISING GUIDANCE FINANCIAL HOPE

NICU STATISTICS

500-1,500 1,384+

babies per NICU yearly

1 IN 10

babies in U.S. are born preterm. Many are low birth weight

383,979 10-15% 37%

number of preterm births in the U.S. in 2021

of all babies born in the U.S. require special care in the NICU

Level II, III, IV NICUs

13.2

average days spent in special care nursery

Twins, triplets, and other multiples are often born earlier and smaller than single birth babies and are admitted to the NICU.

increase in NICU admission rates from 2008 to 2018

$77,132

median cost per NICU admission

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HOW YOU CAN HELP

The Funding Project offers sponsorship opportunities for all levels of givers.

By supporting our efforts, you’ll join an ever-expanding community dedicated to making a lasting difference in the lives of NICU children and their families.

By helping parents to help themselves, we can create a brighter future in which every child receives the care, support, and resources they need to thrive.

Join us in changing the lives of families who have and have had babies in the NICU. We are fully committed to our sponsors and enthusiastically promote and support them in gratitude for their support of our cause, and the children.

Descriptions of the sponsorship opportunities we offer are on the following pages. If you have questions or would like to discuss a custom sponsorship, be sure to reach out to us. We’re always open to new ideas.

10-15% BETWEEN of all babies born in the United States require special care in the NICU

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THE NICU FUNDING GUIDE

This resource serves as a roadmap for parents seeking financial hope through generous giving. It provides step-by-step guidance to fundraising and a comprehensive list of organizations that support the needs of children with uncompensated medical needs. The NICU Funding Guide will be available for download as well as in a print version for inclusion in the NICU Fundraising Care Pack.

THE NICU FUNDRAISING CARE PACK

In addition to the book, we also provide families with the NICU Fundraising Care Pack. By making this care pack available to every NICU family, we offer them a lifeline that alleviates financial concerns and shows them how to ask for the support they need, from Day One.

The care pack will be distributed to families whose children are in NICUs throughout the United States and will include:

The NICU Funding Guide The NICU Funding Guide Workbook

Jump drive with eBook & audiobook version of The NICU Funding Guide

Tote Bag Bookmark

Spiral notebook

Three colored pen pack

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3 WAYS TO SPONSOR THE FUNDING PROJECT

TFP SUPPORTER

Exclusive Blog – $6,000

Champion – $4,000

Charter – $2,000

Friend of TFP – $500

AL-A-CARTE

Platinum Cover - $15,000

Presenting Workbook – $15,000

Website Book Cover – $15,000

Care Pack Bag – $15,000

Electronic Notebook – $15,000

eBook Download – $10,000

Audio Book Download – $10,000

eBook Jumpdrive – $5,000

Bookmark – $5,000

Pen – $5,000

CUSTOM PACKAGE

Premier Care Pack – Work with Tammy and your advertising needs and budget

All sponsorships are effective for 1 year. Prices are subject to change.

Exclusive Blog Sponsor

• Your company Logo and Hyperlink on the Blog Page as Exclusive (only logo on this page)

• 2 - Email Marketing Focus Article in the Weekly Newsletter

• Blog article on my website

• Logo on Website Sponsor Page (with website hyperlinked)

• Promotion on Social Media

• Logo on Bookmark

• Recognition in any press release during sponsorship

Champion Sponsor

• 1 - Email Marketing Focus Article in the Weekly Newsletter

• Blog article on my website

• Logo on Website Sponsor Page (with website hyperlinked)

• Promotion on Social Media

• Logo on Bookmark

• Recognition in any press release during sponsorship

Charter Sponsor

• Blog article on my website

• Logo on Website Sponsor Page (with website hyperlinked)

• Promotion on Social Media

• Logo on Bookmark

Friend of the Funding Project

• Your company listed on the Friend of The Funding Project Page with logo and Hyperlinked

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TFP SUPPORTER $6,000 $4,000

$2,000 $500

À LA CARTE

Platinum Cover Sponsor

(500 books)

• Logo on the Front Cover of the Print Bound Book

• Logo on the Website Sponsor Page (with website hyperlinked) listed as the Platinum Sponsor at the Highest Level below the Premier Sponsor (2nd position)

• Blog article on my website (includes promotion of the article on our social media and in email marketing)

• Logo placement on Bookmark will be the second largest and just below Premier Sponsor

• Recognition in any press release submitted during sponsorship

• Promotion on Social Media

Presenting Workbook Sponsor (500

books)

$15,000 $15,000

• Logo on the Front Cover of the Workbook

• Logo on the Website Sponsor Page (with website hyperlinked) listed as the Presenting Sponsor at the Highest Level below the Platinum Sponsor (3rd position)

• Blog article on my website (includes promotion of the article on our social media and in email marketing)

• Logo placement on Bookmark

• Recognition in any press release submitted during sponsorship

• Promotion on Social Media

Website Book Cover

$15,000

• Logo on the Front Cover of the Book anywhere on my website - guaranteed 2 locations

• Logo on one side of Jump Drive

• Blog article on my website

• Logo on Website Sponsor Page (with website hyperlinked)

• Promotion on Social Media

• Logo on Bookmark

$5,000

(1,000 bookmarks) $5,000

• Logo on Bookmark

• Blog article on my website

• Logo on Website Sponsor Page (with website hyperlinked)

• Promotion on Social Media

• Blue, Black, or Red – 1 Color per sponsorship

• Blog article on my website

• Logo on Website Sponsor Page (with website hyperlinked)

• Promotion on Social Media

• Logo on Bookmark

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À

LA CARTE Bookmark Sponsor

Pen

$5,000

Sponsor (1,000 pens)

Custom Package Fundraising Care Packs

You can work with Tammy to come up with a full care pack and work within your budget.

Premier Care Pack Sponsor

• Every Product in the Fundraising Care Pack will have your logo.

• Logo on the website Sponsor Page (with website hyperlinked) listed as Premier Sponsor at the Highest Level (top position)

• Feature article on website Blog

• A feature article in The NICU Funding Guide Magazine included in each Care Pack

• Logo placement on Bookmark will be the largest and highest level

• Recognition in any press release submitted during sponsorship

• Promotion on Social Media

We are happy to hear your ideas, don’t see something you would like. Let us know and we will work with you to make a custom package you will love!

Just know we will talk about and list your company as often as we can, if it wasn’t for our sponsors, we could not do this and we like to recognize this as much as we can, even if it is not listed and an opportunity comes up we will always promote your company in any way we can.

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CUSTOM PACKAGE

COVER SPONSORSHIP

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Looking to make a significant contribution to our mission of helping NICU infants and their families? The Funding Project is seeking funding for the purchase of this high visibility, 4,200 square-foot building located at 40W147 Campton Crossings in St. Charles, Il.

• This building will allow us to use contributed and earned revenue dollars more efficiently and facilitate expansion from a local to a national charity.

• It will house our administrative, operational, and storage functions and rent space to another local nonprofit with a similar mission and need.

• Contains a recording studio for production of educational programming, saving the expense of constructing or renting this resource elsewhere.

• Has storage space for the NICU Funding Guide Care Pack and its elements, eliminating costs for storing and shipping by an outside contractor.

The building’s acquisition cost is $645,000. A single funder would be granted naming rights that would enhance brand awareness and associate it with two nonprofits that enjoy significant and positive name recognition in the region.

We welcome the opportunity to discuss these and other contribution options that are available, as well as additional benefits included with these premier sponsorship opportunities.

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Naming rights to building/ outdoor signage available!

*Actual signage design subject to change

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