The Most Inspiring Businesswomen To Follow

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CASE STUDY + ROLEX Watches: New Era of Luxurious Time

LAURA RINNANKOSKI - INTERNATIONAL TRANSFORMATIONAL COACH

The Most

INSPIRING

Businesswomen To Follow

CATALYZING GROWTH IN PERSONAL AND PROFESSIONAL SPHERES

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From Editor’s Desk

I

n today's dynamic business landscape, inspiring businesswomen are taking the helm, leading the way with innovation, resilience, and a transformative vision. Their unwavering determination and unique perspectives are not only reshaping industries but also setting new benchmarks for success. As trailblazers in diverse sectors, these remarkable women are not only breaking glass ceilings but also creating paths for others to follow.

Featuring for The Enterprise World’s this issue of The Most Inspiring Businesswomen To Follow are the stories of such inspiring businesswomen.

For the cover read about Meet the - Changemaker - Laura Rinnankoski Laura was born in the vibrant city of Helsinki, Finland. She later traversed continents and lived in Caracas, Venezuela.

Her educational pursuit led her to study in some of the most renowned international schools in America, including Boston University where she got a degree.Later she moved to Miami and currently Laura lives in Dublin, Ireland.

Laura's upbringing reflects a blend of three distinct cultures—the friendliness of Venezuela, the Nordic charm of Finland, and the cosmopolitan style of the United States. Laura effortlessly communicates in four languages—English, Spanish, Finnish, and Italian. This linguistic versatility allows her to navigate the global landscape with ease.

During her time in Miami, Laura worked with very well-known advertising agencies, and had the privilege of managing some big clients like – Ericsson, Samsung & The Discovery Channel. Laura was also involved in the advertising campaign of the International Space Station. Another feather in her hat was when she worked on the advertising campaign of the Matrix Reloaded movie for Latin America.

“All of my jobs have involved managing relationships. I decided to become a life and relationship coach because coaching combines three things that have always been important to me…helping people, communicating with people in different languages and I’m also spiritual,” she adds.

Laura is passionate about helping people find their own answers and become more empowered. She focuses on relationship coaching.

Shalmali Shalmali W.

The Enterprise World, High Street North, East Ham, England GB

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Meet the - Changemaker - Laura Rinnankoski Laura was born in the vibrant city of Helsinki, Finland. She later traversed continents and lived in Caracas, Venezuela. Her educational pursuit led her to study in some of the most renowned international schools in America, including Boston University where she got a degree.Later she moved to Miami and currently Laura lives in Dublin, Ireland.

Laura's upbringing reflects a blend of three distinct cultures—the friendliness of Venezuela, the Nordic charm of Finland, and the cosmopolitan style of the United States. Laura effortlessly communicates in four languages—English, Spanish, Finnish, and Italian. This linguistic versatility allows her to navigate the global landscape with ease.

During her time in Miami, Laura worked with very well-known advertising agencies, and had the privilege of managing some big clients like – Ericsson, Samsung & The Discovery Channel. Laura was also involved in the advertising campaign of the International Space Station. Another feather in her hat was when she worked on the advertising campaign of the Matrix Reloaded movie for Latin America.

“All of my jobs have involved managing relationships. I decided to become a life and relationship coach because coaching combines three things that have always been important to me…helping people, communicating with people in different languages and I’m also spiritual,” she adds.

Laura is passionate about helping people find their own answers and become more empowered. She focuses on relationship coaching.

LEADERS IN SPOTLIGHT

For the cover read about -

CONTENTS

12

Laura Rinnankoski

Beyond Borders: A Journey through Unforgettable Adventure of Bogota 4 Last Minute Christmas Dessert Recipesto Save the Day!

upshot

24 bLOG

30 CASE STUDY

Rolex Watches: New Era of Luxurious Time

38 Review

Greenhouse

46

12 | December 2023

COVER STORY

LAURA RINNANKOSKI - INTERNATIONAL TRANSFORMATIONAL COACH

Catalyzing Growth in Personal and Professional Spheres

www.theenterpriseworld.com | 13

It may be a life-changing experience to set out on a path of self-discovery and personal development, and having an experienced life coach by your side can make all the difference.

Life coaches offer priceless guidance, assisting people in overcoming obstacles, establishing worthwhile objectives, and realizing their full potential. When a life coach has the appropriate knowledge , they can be a reliable ally in the quest for personal development and fulfillment. With customized tactics, providing encouragement, and helpful suggestions, a life coach enables people to surmount challenges, develop resilience, and accomplish significant, positive improvements in a range of areas of their lives.

Featuring in The Enterprise World’s issue of The Most Inspiring Businesswomen To Follow is the story of such a woman who has been changing lives with her meaningful coaching.

Meet the - Changemaker - Laura Rinnankoski Laura was born in the vibrant city of Helsinki, Finland. She later traversed continents and lived in Caracas, Venezuela. Her educational pursuit led her to study in some of the most renowned international schools in America, including Boston University where she got a degree.Later she moved to Miami and currently Laura lives in Dublin, Ireland.

Laura's upbringing reflects a blend of

14 | December 2023

During her time in Miami, Laura worked with very well-known advertising agencies, and had the privilege of managing some big clients like – Ericsson, Samsung & The Discovery Channel. Laura was also involved in the advertising campaign of the International Space Station. Another feather in her hat was when she worked on the advertising campaign of the Matrix Reloaded movie for Latin America.

“All of my jobs have involved managing relationships. I decided to become a life and relationship coach because coaching combines three things that have always been important to me…helping people, communicating with people in different languages and I’m also spiritual,” she adds.

Laura is passionate about helping people find their own answers and become more empowered. She focuses on relationship coaching.

“We all have different kinds of relationships with our families, friends and partners. The most important relationship that you will ever have is the one with yourself,” says Laura.

This became her main motivation, to help clients improve the relationship with themselves, thus helping them improve all their other relationships.

COVER STORY

I

three distinct cultures—the friendliness of Venezuela, the Nordic charm of Finland, and the cosmopolitan style of the United States. Laura effortlessly communicates in four languages—English, Spanish, Finnish, and Italian. This linguistic versatility allows her to navigate the global landscape with ease.

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Walking Through the Process of Transformation “One of the most common challenges that my clients face is not fully loving and accepting themselves.”

Many clients have come to Laura, seeking help in improving their romantic relationships. And after a few sessions have come to the realization that the relationship with themselves needs to improve to attract a loving relationship.

“You can only share what you have inside, that is why it is crucial to love yourself first,” she adds.

You need to love and accept yourself first, in order for someone else to love and accept you as well. Loving and accepting yourself doesn’t mean that you think that you are better than others, but it does mean that you accept all sides of you. You are the only one that can give yourself selflove and self-acceptance. No one else can give it to you. You can only share something that you already have, so love and accept yourself first, and then you will be able to share with others.

Here are some exercises that Laura does with her clients: #1: Write a list of things that you like or love about yourself. It can be from 10–100 things. It doesn’t matter how many things are on the list, the most important thing is to do the exercise because it is like writing a love letter to yourself. #2: Have a gratitude journal or write a daily gratitude list of at least 5 things that you’re grateful for. The more you focus on gratitude, the more abundance you will create in your life. You can change your life by having an attitude of gratitude. #3: Monitor your self-talk. Is it mostly positive, or is it mostly negative? If it’s mostly positive, great…keep it up! If it’s mostly negative, find a way to turn it around. Humour is a great way to turn things around. #4: Write down your stories. What story are you telling about yourself, life, love, relationships, men, women, etc.? If you don’t like a story, you can always change it. You can’t change an event, but you can change the story that you are telling yourself about what happened. #5: Create a vision board. It’s important to have a vision, dreams and goals. When you create a vision board, you are making a collage of images of your ideal life. You need to believe that everything is possible for you, and you need to feel worthy of receiving it but you don’t need to know how it will happen. When you are aligned on all levels with your thoughts, your beliefs and your actions, then the Universe will bring in people, events and circumstances that will help you manifest your dreams and goals.

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When you are aligned on all levels with your thoughts, your beliefs and your actions, then the Universe will bring in people, events and circumstances that will help

COVER STORY

you manifest your dreams and goals.

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This is the testimonial that she wrote for Laura:

“I did my first workshop with Laura over six years ago. I had been single for over five years after recovering from a car crash. I was very negative, cynical and I hated myself and the idea of being with a man disgusted me. The theme of Laura’s workshop was about learning to love oneself before one can truly love someone else. This seemed perfect for me at the time, I had no idea how to love myself or care for myself.

I was always looking for love and recognition in other people instead of myself. Laura’s workshop made me want to be a better person for myself and my future partner and it made me want a healthy relationship. We discussed the qualities that we wanted to find in our next partner and also the qualities that we wanted to bring into our next relationship. I learned about self-love and compassion and I learned to slowly let go of who I was not and embrace who I was. Shortly after, I created a profile on a dating website, and I opened myself up to the possibility of finding love. A few months later, I met my current partner.

I was able to let go of the self-loathing, open up and be a kind and loving girlfriend. We have been together for over six years now and I still talk about how Laura’s workshop prepared me for this relationship. I cannot recommend her workshops enough. Love yourself first and before you can love someone else. Care for yourself before you can care for someone else ... Words of wisdom. Thank you Laura, I am very grateful.”

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COVER STORY www.theenterpriseworld.com | 19

COVER STORY 20 | December 2023

“We all have different kinds of relationships with our families, friends and partners. The most important relationship that you will ever have is the one with yourself,”

Individuals can greatly benefit from life coaching. Working with a life coach can bring about the following: better work/life balance, elimination of long-held fears and anxieties, enhanced creativity, greater financial security, improved communication skills, more satisfying work life and stronger relationships with friends and family.

When looking for the right life coach, pick someone who you resonate with and who has experience managing the type of situations that you would like to work on and improve.

“Use your instinct and your intuition to pick the right life coach for you.”

What the Future Holds “Looking ahead, I see a global journey conducting workshops and talks in four languages—English, Spanish, Finnish, and Italian.”

Please contact Laura Website - https://www.laurarinnankoski.com/ Email - lauracoaching@gmail.com

A Heart Touched, A Life ChangedWhat Laura’s Clients Have to Say About Her

Myths and Facts- Breaking the Barriers

Sometimes people think that a coach will tell you what to do…and that is not the case at all. A coach will guide you to find your own answers. The answers have to come from you because you need to have awareness and take responsibility for all aspects of your life. A person who doesn’t believe that life coaching works should read all the case studies and It was a very impactful experience, even for Laura, because she went from testimonials of clients who have had great success with coaching. People not believing that love was possible have greatly improved their lives for her…to meeting a wonderful man with coaching and as a result they who became her husband! It shows have become better versions of that it’s never too late to change your themselves. mindset or your beliefs.

Laura once coached a woman who had been single for several years and had given up on love. After the sessions with Laura, she met her future husband on a dating application and Laura was invited to the wedding this last year, which was simply amazing!

As a bestselling author, Laura is currently weaving stories about coaching and her life's journey for her next books.

“I foresee coaching evolving by embracing the virtual world, emphasizing diversity, equity, inclusion, and accessibility,” she further adds.

The focus will be on preserving psychological safety and personal boundaries, creating a nurturing environment for growth. Tomorrow's coaching landscape will witness the improvement of virtual leaders and a heightened emphasis on executive presence. It's a harmonious progression—marked by progress, inclusivity, and impactful leadership.

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# STORIES TOLD WITH A NEW PERSPECTIVE!

If you haven’t learned any lesson from the crisis, it’s time to think about it before it happens again.

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-Michael Gareau CEO / Founding President STARPAX BIOPHARMA

A Journey through Unforge able Adventure Bog a

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B

Bogota, capital of Colombia—a place where whispers of history dance through vibrant street art and the pulse of contemporary life.

This city is an intertwining of the old and the new. A city with cobbled streets of La Candelaria, centuries-old echoing tales, and sleek skyscrapers that pierce the sky. It is a dynamic canvas where colonial charm and modern vitality unite. Thanks to this fusion of the past and present, this city is an ideal location with history, entertainment, delicious cuisine, culture, business, and much more. As the largest city in Colombia, its diverse and multicultural atmosphere is a center of attraction for artists worldwide.

It is the melting pot where all the cultures from different regions of the country have a place. From the cuisine of the Coffee Triangle to the joy of the Caribbean, or the artisanal heritage of Boyaca and the Valle de Cauca Festival—this capital city brings together the best of Colombia. As the heart of the country’s art, politics, and innovation, this city is at the top of the list of many travelers and explorers. If you are someone looking to cross out Bogota from your “Must Visit” list, this article might be the best and cheapest guide for your trip.

Cultural Heritage of Bogota’s Museums Bogota’s museums weave a rich fabric of cultural exploration.

These museums are enriched with Colombian history art, and cultural heritage in this vibrant city. We have mentioned a few of these museums that will evoke the artist within you. Ÿ Gold Museum (Museo del Oro): Showcasing a remarkable collection of pre-Columbian golden artifacts. Ÿ Botero Museum: Home to Fernando Botero’s distinctive sculptures and an extensive art collection. Ÿ National Museum of Colombia: Covers a wide range of exhibits, from archaeology to contemporary art. Ÿ Museo del Oro Zenu: Dedicated to the artistic legacy of the Zenu culture. Ÿ Museo Nacional de la Independencia – Casa del Florero del 20 de Julio: Commemorates Colombia’s struggle for independence. Ÿ Maloka Interactive Center: Engages visitors with interactive science and technology exhibits.

Whether you’re drawn to ancient civilizations, contemporary art, or hands-on scientific exploration, the museums here are the best place for you. Each museum is a chapter, contributing to the city’s vibrant cultural narrative.

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Wonders of Nature in Bogota: A Paradise for Adventurers As the sun bathes the city in golden warmth, and raindrops dance on cobblestone streets, Bogota’s nature whispers tales of resilience, inviting all to witness its timeless beauty. Here are some places in the womb of nature that one must visit at least once in a lifetime.

1. The Zipaquirá Salt Cathedral Fall into the heart of Bogota’s history at the Zipaquirá Salt Cathedral, a mesmerizing underground sanctuary 200m below the surface. It was transformed into a colossal cathedral in the 1930s, which was originally a salt mine. Passing by the vibrantly illuminated passages into large rooms adorned with the Stations of the Cross, statues, and religious icons. This leads to a grand chamber crowned by a towering cross—an engineering marvel. A morning departure to the Salt Cathedral would be the best time to visit this magical place, leaving before the capital’s notorious traffic jams.

2. Gautavita At the heights of 3100 meters above sea level, the sacred Guatavita Lake unveils the living legend of El Dorado—a claim grounded in ancient rituals. A newly appointed cacique (a native chief), shrouded in golden dust, submerging into the icy waters offering golden statues to the lake’s depths. Despite many attempts to drain the lake water to recover the presumed wealth—some involving dynamite, Guatavita remains a sacred Place. Along with these historical tales this place also offers mesmerizing microclimates and exotic flora.

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3. La Chorrera Waterfall Next on our list is an exhilarating day hike to the majestic La Chorrera Waterfall, standing tall at 590 meters near Chachi. Trail markers guide the way from Bogota to Choachi, unveiling a scenic route through farms before entering the mystical cloud forest. After a 45-minute trek, discover a quaint restaurant offering refreshments. Pass the enchanting Chiffon Waterfall, navigating a narrow and occasionally slippery path leading to the main falls. This beautiful journey will relish glimpses of this city, diverse orchids, and vibrant birdlife. Adding more colors to this city, the birdlife is a must-see in a lifetime. Narrow trails and 2.5 hours of altitude-ranging adventure are rewarded by this dramatic and calming waterfall.

4. The Páramo of Sumapaz The sprawling Páramo of Sumapaz is the world’s largest highaltitude desert, elevated up to 4000 meters. A 1.5-hour drive from the southern part of the city leads to this breathtaking expanse.

Sumapaz unfolds panoramic views over Cundinamarca, Meta, and Huila, offering diverse climates like wind, rain, and sunshine. This sacred land for the Muisca people is now also a protected water source for Bogota. Encountering fragile desert flora, wildflowers, and the iconic espelita (frailejónes) plants and lakes will silence all the harsh lights and noises from city life. Packing some warm clothing and rain gear to savor this high-altitude marvel would be best.

5. Chicaque Parque Natural Nestled just 30 minutes from Bogota, Chicaque Parque Natural unfolds over 20km of marked trails meandering through the cloud forest. With campsites and rentable cabins, this place is a haven for hikers and bird enthusiasts, boasting around 300 avian species. Encounter sloths, llamas, and deer while expert biologist guides offer immersive experiences. For thrill-seekers, imagine canopy rappelling from an 80-meter oak or a 340-meter zip-line soaring over the cloud forest at 40 km/h, allowing a captivating view of the Magdalena River valley. This place gives you wings with the purity of nature that fulfills one’s heart.

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Elevate Your Experience: Top 10 Things to Do in Bogota Bogota, Colombia, is a city pulsating with life and culture, offering a plethora of experiences for both locals and visitors. Here are the top 10 things to do:

1. Cerro de Monserrate: Ascend this green mountain for a breathtaking view. Choose between a cable car and a challenging trail, explore market stalls, indulge in local treats, and enjoy panoramic views at the top.

2. La Candelaria: Stroll through the historic neighborhood with narrow, colorful streets. Explore Plaza de Bolívar, local art shops, and the Gabriel Garcia Marquez Cultural Center. Visit Museo Botero and experience the vibrant street life.

7. Usaquén Craft Market:

6. Andres Carnes de Res: Indulge in Colombian comfort food at Andres Carnes de Res. Try unique dishes like plantain pizza, paired with tangerine vodka cocktails. As night falls, the restaurant transforms into a dance club.

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Explore trendy Usaquén, filled with artisans and trendy restaurants. The craft market offers gold-plated earrings, hand-painted mugs, and other unique goods.

8. Mercado Paloquemao: Immerse yourself in a tropical fruit safari at this bustling market.

Sample exotic fruits like lulo and guanabana while exploring the vibrant corridors.

3. Tejo at Barrio San Felipe: Embrace the local sport of Tejo, combining beer, aim, and explosive fun. Several venues in San Felipe offer Tejo along with craft beers and a lively atmosphere.

4. Theatron: Dive into the vibrant nightlife at Theatron, Colombia’s largest gaythemed nightclub. Dance across its 17 rooms to tunes ranging from Cher to reggaeton, and experience drag queen shows.

5. Salsa Clubs: Despite the chilly weather, explore the city’s salsa scene. El Goce Pagano, Quiebra Canto, and Galeria Café Libro offer lively atmospheres and dance-worthy tunes.

Bogota’s dynamic offerings cater to a diverse range of interests, making it a city that never fails to captivate and surprise.

9. Sunday Ciclovia: Rent a bike and join the Sunday Ciclovia, where cars are banned from main roads. You can explore these sights and neighborhoods without the usual traffic congestion.

Conclusion: A City that Never Ceases to Mesmerize

10. Graffiti Tour: Discover the modern side of Bogota’s historical center through street art.

Take a graffiti tour of La Candelaria, featuring works by artists like Guache and the Toxicomano collective.

Bogota, Colombia, transcends the boundaries of time, seamlessly blending the echoes of its past stories with the vibrant rhythms of contemporary life. This city, where history whispers through cobblestone streets and modern skyscrapers pierce the sky, offers an unparalleled journey through the old and the new. Nature’s wonders into the beautiful colors of this city. Pulsating with life and culture, this place invites both locals and visitors to savor its diverse offerings. That leads to creating memories that linger as a testament to the city’s captivating charm. Whether exploring its natural wonders, art scene, or dynamic cultural attractions, Bogotá promises an adventure that transcends borders and resonates with the spirit of a city that never ceases to mesmerize.

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4 Last Minute Christmas Dessert Recipes to Save the Day! In the midst of chaotic Christmas shopping, merry decorations, and the perfect Christmas Eve planning, we hope you haven’t forgotten about the cherry on top. Yes, we are talking about those lip-smacking desserts that have people melting with joy. If that’s the case, you need not worry for we have got you covered with some of the best last-minute Christmas dessert recipes.

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INGREDIENTS

A Night Before Christmas Pudding To Fool Them All! What’s Christmas without a little pudding? But, don’t worry. We aren’t talking about the one that takes you hours to prepare for. This simple version will taste just as delicious and heavenly. Grab a pen and paper because here’s everything you need to do:

Ÿ 125g each of boysenberry & redcurrants Ÿ 100g dark chocolate, chopped Ÿ 1/4 cup (60ml) maple syrup Ÿ 150ml pure (thin) cream Ÿ CHRISTMAS PUDDING Ÿ 4 cups (725g) mixed dried fruit Ÿ 400g store-bought Madeira or sponge cake, crumbled Ÿ 100g dark chocolate, melted, cooled Ÿ 1 tbsp cocoa Ÿ 50g unsalted butter, melted, cooled Ÿ 1/2 cup (125ml) sherry or brandy Ÿ 1 tsp each ground cinnamon & freshly grated nutmeg Ÿ 1/2 tsp each allspice & ground cloves

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Serves: 12 Prep Time: 25 Mins Ingredients: 8 Difficulty: Easy Amount: $1.93 per serving Christmas without gingerbread would seem incomplete, right? This simple, no-bake, and tasty addition to the Christmas Dessert recipes is here to make things merry.

INGREDIENTS Ÿ 900ml thickened cream Ÿ 1 cup (330g) dulce de leche (or other caramel sauce) Ÿ 250g sour cream Ÿ 1/3 cup (40g) icing sugar, sifted Ÿ 800g gingerbread cake (or other bought cake) Ÿ 90ml Marsala or brandy Ÿ 1½ tsp cinnamon Ÿ 200g gingerbread biscuits (or gingernut), crumbled

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Christmas special Rum balls, but with a twist!

Serves: 12 STEP 1: Prep Time: 1 Hour 20 Mins Divide the thickened cream into two equal parts. In one bowl, add the dulce de leche and whisk till it gets a thick consistency. To another bowl of thickened cream, add sour cream and icing cream. Whisk it till it is thick.

Cook Time: Ingredients: 11 Difficulty: Easy Amount: $1.59 per serving

STEP 2: Cut your gingerbread cake into slices of about 2cm each. Take a 3L trifle dish, and layer one-third of these slices over the bottom. Drizzle a third of the marsala, sprinkle about a third of the cinnamon, and finally add a third of the gingerbread crumbs.

Imagine it's 30 degrees outside, and you are craving for a dessert that won’t sink you to the bottom of a pool, THIS is the one you are looking for! And well, of course, we did not forget the Christmas traditions! Here is a special next one from our book of Christmas dessert recipes.

STEP 3: To this layer now, add a third of the dulce de leche mixture, over that add a third of the whipped cream mixture.

Repeat this layering process two more times and top it off with the remaining biscuit crumbs.

What did it take? Half an hour? You’ve got the dessert ready all while your guests are settling in. Bookmark this as one of the decadent Christmas dessert recipes, something that you can whip out quickly, and then enjoy after a hearty dinner!

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INGREDIENTS Ÿ 1 2/3 cup (150g) desiccated coconut

Ÿ 1/3 cup (80ml) melted cacao butter

Ÿ 2 tbsp maple syrup

Ÿ RAISIN BASE

Ÿ 1/2 cup (125ml) melted coconut oil

Ÿ 1 cup (160g) blanched almonds, roasted

Ÿ 3/4 cup (185ml) coconut milk

Ÿ 1/3 cup (30g) desiccated coconut

Ÿ 1 cup (170g) pitted Medjool dates

Ÿ 1/2 cup (85g) raisins

Ÿ 1/2 cup (40g) cacao powder, plus extra to serve Ÿ 1 tbsp rum

STEPS STEP 1: Take a loaf pan and grease and line it up with baking paper. Leave about 5cm overhanging long sides of the pan.

STEP 2: You first need to prepare the raisin base. Whiz some almonds and coconut in a small food processor until it’s finely chopped.

To it, add some raisins and about 2 tbs of water, and mix again till it’s well combined. Get a pan and add this base to it.

STEP 3: Next, get the desiccated coconut, maple syrup, about a 1/4th cup of coconut oil, and 1/4th cup of coconut milk, and add all this to a small food processor and give it a fine spin. Spread this mixture over the raisin base evenly. Cover it with a plastic film and set it in the refrigerator till it firms up.

STEP 4: Now, place the dates and 1 tbs of boiling water in a food processor. Mix it until it’s smooth. To this, add cacao powder, rum, cacao butter, a pinch of salt flakes, and the remaining coconut oil and coconut milk. Mix it till you get a nice and smooth texture.

STEP 5: Pour this mixture over the slice, cover it again with a plastic wrap, and chill overnight. (4 hours can do too if you don’t have enough time) STEP 6: Remove the slice from the pan, and sprinkle some extra cacao powder (and a little love). And Voila! It’s ready to serve.

Now, sometimes the best and the easiest desserts might take time. But hey! Imagine, it’s snowing out and you are sitting in front of the fire, sipping some hot cocoa and enjoying a rum stick dessert. Isn’t that the Christmas dream?

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MINI MINCE PIES

Your mini mince pies are ready to serve!

Christmas is all about the merry times and delicious foods. You could be a master of savory foods, but it does not mean you can miss out on desserts. With these traditional Christmas dessert recipes, you are sure to win over the hearts of your guests and family!

What are you waiting for? The sweet smell of holidays awaits you. Get the holiday season started!

Ÿ Serves: 24 Ÿ Prep Time: 8 Hours Ÿ Cook Time: 25 Mins Ÿ Ingredients: 16 Ÿ Difficulty: Medium Ÿ Amount: $1.52 per serving Up next from our last-minute Christmas dessert recipes treasure is the one gem everyone adores. You guessed it right!

Christmas would just be fly without some pie! Here’s how to make mini mince pies.

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INGREDIENTS Ÿ 1 apple, grated, excess water squeezed out Ÿ 100g unsalted butter, melted Ÿ 100g brown sugar Ÿ 100g drained morello cherries in juice (see notes), finely chopped

Ÿ 2 teaspoons finely grated lemon zest, plus 2 tablespoons lemon juice Ÿ 1 teaspoon mixed spice Ÿ 1/2 teaspoon ground cinnamon Ÿ 1/2 teaspoon grated nutmeg

Ÿ 100g slivered almonds

Ÿ 100ml brandy

Ÿ 100g candied peel, finely chopped

Ÿ Icing sugar, to serve

Ÿ 100g each of currants, seedless raisins, and sultanas PASTRY Ÿ 2 2/3 cups (400g) plain flour, sifted Ÿ 200g chilled unsalted butter, chopped Ÿ 1 egg yolk, beaten with 2 teaspoons milk STEP 1: In a bowl, combine all the ingredients except the icing sugar.

Keep stirring well to make a smooth mixture. Cover this with a plastic wrap and let it cool overnight, just to get a little extra flavor.

STEP 2: The next day, for the pastry, mix flour, butter, and ½ teaspoon of salt in a food processor until the mixture is crumbly. To it, slowly add 80-100ml of cold water till the dough comes together. Halve the dough and shape it into 2 discs. Wrap it in a plastic film and let it chill for about 30 minutes.

STEP 3: Now, drain the fruit mince and then mix it well in the food processor to finely chop it.

STEP 4: Preheat the oven to 200°C. Roll out a pastry disc to about 3mm thick. Cut out circles, approximately 24x7cm. (Don’t throw away the trimmings!) Now in a muffin pan, place them and fill each of them with about a ½ teaspoon of fruit mince.

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STEP 5: Roll out the remaining pastry disc and cut out circles of the same size. Brush its edges with a little water. Place these lids over the ones stuffed with filling. Gently push the edges to seal and soak it in egg wash.

STEP 6: Re-roll those pastry trimmings and cut out stars.

Top the mini pies with stars and again brush with some egg wash.

STEP 7: Bake this for about 20-25 minutes until it gets its rich golden brown color and crisp. Cool it down before you dust it with icing sugar!

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New Era Of Luxurious Time Keeping time with elegance and precision, there exists a name that stands above all others—Rolex watches. These timepieces are not merely instruments, they are finely crafted chapters in the rich history of horology—a place of weaving a legacy of sophistication and innovation in between metal pieces. The mere utterance of “Rolex watches” creates an atmosphere of timeless luxury, where painstaking craftsmanship meets state-of-the-art technology. From the iconic Oyster Perpetual to the illustrious Submariner, every Rolex creation is a living legend and a symbol of unwavering dedication to excellence. Such accuracy would have baffled Einstein himself in his theories of time and relativity. Let us unravel the mystique concealed behind the crown, where each tick of a Rolex watch resonates with the heartbeat of horological mastery.

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The Beginning of a New Era Founded by Hans Wilsdorf, rather than any “Hans Rolex” as any of us would have guessed, in the year 1905, in London. He aimed to make it short and simple, a name that was easy to pronounce in any language. Moreover, the term “Rolex” possessed onomatopoeic qualities, echoing a sound like the winding of a watch. It is practicality shone through, given that the name was compact enough to effortlessly grace the face of any watch. Wilsdorf's profound appreciation for precision timekeeping paved the way for the Rolex watches to surge in popularity in 1910. That pivotal year marked a historic milestone as Rolex became the

inaugural wristwatch to bear the esteemed Swiss certificate of chronometric precision, bestowed by the official Watch Rating Centre in Switzerland. This certification proved transformative, sparking a notable uptick in sales. Ÿ

Empire at sea, both in warfare and commerce. This achievement set the stage for Rolex to establish itself as a provider of mechanical precision coveted by many. Ÿ

In 1914, Wilsdorf further solidified Rolex's reputation by securing a “Class A” Precision Certificate from the Kew Observatory, typically reserved for marine chronometers. This recognition resonated particularly with British customers, who recognized the critical role of accurate timekeeping in the dominance of the British

The brand's ascent to popularity reached new heights with the introduction of the first waterproof watch. Rolex's commitment to innovation, coupled with its timeless design, launched it to the forefront of the luxury watch industry. Since its inception, Rolex has consistently delivered cuttingedge accuracy, solidifying its position as a pioneer in high-end timepieces.

Awareness and Association of Rolex Watches Brand awareness:

Brand association:

As a premier luxury brand, Rolex enjoys widespread recognition among its potential customers. The brand establishes connections by sponsoring events and utilizing social media platforms to showcase the value of its wristwatches. The Rolex narrative extends beyond extreme exploits to encompass more commonplace sports competitions. These include the 24 Hours of Le Mans and noteworthy partnerships like being the official sponsor for the Women's World Golf Rankings. This approach allows Rolex Watches to resonate with a diverse range of audience.

For a brand like Rolex, it's essential to engage in positive impact activities beyond being just a large manufacturing entity. Rolex consistently sponsors organizations like National Geographic to contribute to aqua and nature conservation, wildlife protection, and various environmental causes. This association extends to Rolex's commitment to technological advancements, exemplified by innovations like waterproof cases and resistance features. This effort showcases the brand's dedication to both environmental stewardship and ongoing technological improvements.

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Market and Distribution Strategy I. Marketing Strategy: What sets this brand apart is the impeccable craftsmanship of its watches along with the ingenious marketing strategies. This combination together has propelled it to the pinnacle of global luxury.

Compelling Stories:

Partnerships and Sponsorships:

One of the key strategies lies in the brand's ability to craft a compelling story. Rolex doesn't just sell watches; it sells a lifestyle, an embodiment of success and achievement. Through carefully curated campaigns, Rolex aligns itself with icons of achievement, from explorers conquering the highest peaks. The brand's association with excellence isn't just implied, it's boldly proclaimed through these captivating narratives.

By gracing the wrists of influential personalities, celebrities, and sports icons, Rolex embeds itself in the fabric of success. The brand strategically sponsors events that align with its values, from Formula 1 racing to Wimbledon. These associations are responsible for the enhancement of Rolex's visibility.

Exclusive Distribution:

Digitalizing:

Rolex has also mastered the art of scarcity. By controlling the supply of its watches and releasing limited editions, the brand creates an aura of exclusivity.

The scarcity principle fuels desirable Rolex watches into timepieces and coveted artifacts.

The brand's social media presence is a gallery of aspirations, showcasing watches and the experiences they embody. From Instagram to YouTube, Rolex crafts a visual narrative that transcends the tangible, inviting enthusiasts into a world where time is not just measured but lived.

II. Distribution Strategy:

Overcoming Challenges for a Sustainable Future

Distribution is pivotal for any product, and Rolex's strategy distinguishes it from other watchmakers. A Rolex isn't just a watch; it's a rarity. With a limited number of exclusive stores globally, the brand crafts an air of exclusivity. Rolex predominantly distributes through its stores, e-commerce platforms, and select multi-brand outlets. Despite producing around 2000 watches daily, their scarcity amplifies desirability, making each Rolex a coveted emblem of distinction.

Even brands like Rolex face challenges in the pursuit of perfection. Challenges to dethrone the king of watchmaking, challenges like a sudden change of leadership and decline in sales worldwide. Throughout its history, Rolex watches have encountered a series of challenges that have tested its mettle.

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List of 10 Best Rolex Watches Revolutionizing Time 1953

2020

1963

1953

1945

Rolex Submariner 41mm

$9,150

10,700

Rolex Submariner 126610LV

Rolex Explorer II 226570

2021

$10,800

$9,650

Rolex Daytona

Rolex Submariner 5513

1962

$21,995

$12,258

Rolex Explorer 36mm

Rolex Oyster Perpetual 126000

1950

$6,450

$9,055

Rolex Datejust

Rolex Submariner 14060

$4,800

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1955

Rolex GMT-Master II 'Pepsi'

1990

$7,000

FAQs 1. What makes Rolex so special?

Rolex is renowned for its precision, craftsmanship, and enduring style.

Each timepiece is a testament to the brand's commitment to excellence and innovation.

2. Why are Rolex watches so expensive?

The high cost is justified by the meticulous craftsmanship, quality materials, and extensive research invested in creating each watch. The exclusivity and brand prestige also contribute to their premium pricing.

3. Are Rolex watches a good investment?

Yes, Rolex watches are often considered a sound investment. Their reputation for quality and timeless design tends to be appreciated over time, making them sought-after collector's items.

4. How can I spot a fake Rolex?

Genuine Rolex watches have distinct features, including a smoothly sweeping secondhand and a hologramencoded sticker on the case back.

Purchasing from authorized dealers and being aware of these details can help identify authenticity.

5. Do Rolex watches hold their value?

Yes, Rolex is known for retaining its value well. The combination of craftsmanship, brand prestige, and limited availability contributed to their value appreciation over the years.

6. Can I wear my Rolex in water?

Most Rolex are water-resistant, and some are specifically designed for underwater use. However, it's crucial to check the specific water resistance rating of your model and ensure it

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undergoes regular servicing to maintain this feature.

9. Are vintage Rolex watches a good buy?

7. How often should I service my Rolex watch?

Vintage Rolex watches can be a great investment, but it's crucial to authenticate and verify their condition. Purchasing from reputable dealers or having a thorough appraisal is recommended.

Rolex recommends servicing every 10 years, but it may vary based on usage. Regular maintenance ensures optimal performance and longevity of your timepiece.

8. Can I customize my Rolex watch?

Rolex offers limited customization options. While you can choose certain features during purchase, extensive modifications may void the warranty and affect the watch's authenticity.

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10. Where can I buy an authentic Rolex watch?

To ensure authenticity, it's recommended to purchase Rolex watches from authorized dealers or reputable sources. Be cautious of deals that seem too good to be true, as counterfeit watches are prevalent in the market.

AUGUST 2023

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Greenhous Greenhous Product Product Review 46 | December 2023

shment Year: 2012

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Overview: Greenhouse is a candidate hiring software. It guides organizations to implement hassle-free hiring processes. A software that is designed to make the hiring process simpler. A non-biased platform makes the process more fair and equitable for every candidate. It provides an opportunity for potential candidates to an organization. All people-first companies are on the constant lookout for deserving candidates. The software helps organizations to attract, hire, and on-board top talent.

The process is made a lot easier and the right candidates for the job are discovered. It tracks the right candidates for an organization, so it is of course time-saving and brings efficiency into the hiring process. The platform offers various products and services for candidates and organizations to get noticed and notified of job postings.

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Pros and Cons: Greenhouse has a proactive approach to helping organizations to hire candidates. The platform is reliable when it comes to remote recruiting, social media recruiting, and much more. It is the right applicant tracking software that guides hiring managers to meet candidates

PROS

CONS

Well-aligned Decision Making Features

UI can be better

Candidates like the way the platform works

All candidates cannot be seen in a single pipeline

Quick response by customer support

Candidate search via data functionality can be improved

Value for Money

Page loading times can be optimized

Core Features: Greenhouse features help organizations to set up a considerate interview process. Employers can easily obtain potential employees' information and automate the process of outreach. A special feature wherein the candidates have the facility to pre-record the correct pronunciation of their names. It also helps to indicate their pronouns so the hiring team gets it right, and the candidate feels recognized.

Greenhouse promotes itself as a people-first employer brand. It automates surveys to measure candidate experience, manages data from in-person interviews with candidates, and provides liberty to candidates to selfschedule their interview timings.

Greenhouse Plans: •

who are fit for the job. The talent acquisition industry has been open to adopting applicant-tracking software.

According to experts, it is showing gradual growth in the industry. So, it is proved that it is well-accepted by many organizations. Let us dive deep into its pros and cons to see the reason for this acceptance:

Essential Plan: The essential plan of Greenhouse software includes applicant tracking, structured hiring, team collaboration, multichannel sourcing, mobile app, core reports, candidate experience, etc. However, the essential plan comes with some restrictions.

Features like advanced data configuration, single signon, and advanced career page configurations are not included in this plan. So the essential plan is useful for small-scale businesses and individuals.

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•

Advanced Plan: The advanced plan includes everything that is included in the essential plan. Plus it offers some enticing features like hosting 10+ online events regarding hiring, a dedicated single sign-in, higher data configuration, and custom reports that help to track the candidates’ profiles.

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Expert Plan: In the expert plan, all features of the essential and advanced plans are included.

Additionally, expert data configuration, developer sandbox, and BI connector, these features are offered too. With these features offered, the candidates and the hiring organizations find it easy to locate each other.

Various candidates from diverse backgrounds and different fields are found on the platform which helps the candidates to start the “getting hired” process faster.

Customer Reviews: A lot of startups and established business organizations are using Greenhouse software. Each one has a different review of the hiring software. Some customers are happy about the quick response of their customer service team while some are a bit concerned about the UI of the platform. Let’s read some more reviews here:

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Easy to navigate, even easier to customize and optimize: I found Greenhouse very versatile. If you conduct highvolume recruitments, you can utilize templates and make copies of previous requisitions to streamline what could be a very administrative process. At the same time, Greenhouse has awesome features for creating a personalized candidate experience, and I've had candidates share that they love the DEIB features (voice pronunciation recording, pronouns, and more!).

Greenhouse continues to implement new features that streamline existing manual processes I followed, I like the new 24-hour interview reminder!

•

Great ATS System: I like how easy the greenhouse is to use. It allows me to easily manage my positions and candidates. I can set reminders to follow up with candidates and easily keep track of where candidates are in the interview process with the "Pipeline" tab on roles.

Greenhouse also makes it easy to find and pull data for all different parts of the process from time in stage to passthrough rates. It allows you to build custom reports and save them making it easy to keep track of any data you may need. I would recommend Greenhouse to other companies as their ATS tool as it is something that has worked very well for myself and our recruiting team.

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