BABES AND FELINES
A CONVERSATION WITH FOUNDER CIERA ROGERS
Babes and Felines is was founded in Los Angeles by trailblazing fashion designer Ciera Rogers. Worn by the likes of Kim and Khloe Kardashian, Babes and Felines embraces women's figures no matter the shapes and sizes. Ciera chats with Atlas Magazine on clothes, curves and Kardashians. Hailing from Houston, Texas, Babes and Felines founder Ciera Rogers is living and thriving in Los Angeles. “I’m a southerner at heart,” says Ciera, who was raised by a jazz singer with a flair for style and fashion design. When Ciera personally dove into the world of fashion, her career began as a fashion stylist. Six years ago, that passion for fashion evolved into Babes And Felines. “Babes and Felines really started out of frustration of being able to find clothes for myself,” Ciera explains. “I couldn’t afford pieces that were tailored for my body, so I decided to create something that filled this void.” Thus, the brand was born and has quickly become recognized for its versatility and affordability. “We are a brand that caters to all women of different sizes.” WHAT INSPIRES YOU AS A DESIGNER? Women! I literally stalk every beautiful girl I see on social media. I like to see how clothes fit different shapes and how I can cater to that. I get ideas all of the time from their beauty. Babes and Felines is all about embracing curves, which has become more and more prevalent in the fashion industry. When it comes to the overall progress of accepting curvier figures in fashion, Ciera says that “there are so many more options now. Women are feeling so much more comfortable with their bodies.” Babes and Felines is a trailblazing brand that has certainly helped to carve out a more diverse path in fashion. You may have seen some of Ciera’s designs being sported by the likes of Kim and Khloe Kardashian, and we asked Ciera how she feels to see her designs on these superstars. “It feels surreal. I get nervous sometimes because I know they’re used to high fashion clothing lines (haute couture) but overall I’m excited when they choose my brand.” Embracing curves isn’t the only amazing part of what Babes and Felines stands for.
38
