Pippi Longstocking Licensing Programs

the astrid lindgren Company has two licensing programs for Pippi Longstocking: one based on the original illustrations by Ingrid Vang Nyman, one based on the live action movies and TV-series from the 70s with actress Inger Nilsson.

We license products in many categories, such as toys, games, costumes, stationery, puzzles, apparel, accessories and homeware.

In several territories we have licensing agents in place to help us to continuously build the Pippi Longstocking brand in their markets – you can learn more about our agents on page 31.

For the Nordic territories we manage all licensing business by ourselves.

If you wish to get in contact with us, please send an email to: licensing@astridlindgren.se