I SSU E
20
The Independent Student Voice of Boise State Since 1933
Volume 22
First Issue
F R E E OCTOBER 29, 2009
ARBITERONLINE.COM
CAMPUS MOTION
HALLOWEEN 2
COLUMNS
BLUE 3
TO YOU
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NEWS
t to ng e g r i t fo or spr ’ n Do are f . p pre tration is reg
Here to there
Nominate one book, get ALL YOUR TEXTBOOKS FREE
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See how students get around at Boise State University
2006
2007
2008
2010
2009
Above are the books chosen for First Year Read since 2006. The NSFP is asking for nominations for next year. J. FREEMAN DEJONGH Journalist
The office of New Student and Family Program (NSFP) presents this challenge; students can submit any book of their choice in the First Year Read program, and if their book is selected, students receive their Fall 2010 textbooks free. This October is the third annual book nomination month First Year Read. The program was founded in 2006 by various students and faculty members. During their summer orientation, new students will receive the year’s selected text, according to Zachary Snoderly, NSFP orientation coordinator, “One of the main objectives of the first year read program is to give first year students a common experience that will start to build a sense of community as soon as they arrive on campus.”
Opera
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‘Faust’ on the horizon for Boise
In order to be eligible students must be enrolled this semester to nominate books. The nomination must include the books information and a written statement addressing why the specific book should be read by new students. “I think that when students come to college they sometimes focus so much on studying textbooks that they lose their enjoyment of simply reading an intuitively appealing story,” he said. “The way we think after reading a textbook is much different than after reading a novel.” According to Snoderly, The college experience is a time to broaden perspectives and think about the world differently than students did growing up. Reading a novel that makes students think about and analyze the context of the story has the same effect.” Books nominated must be no more than 300 pages andmay be selected from any genre.
“Since this year’s nomination process is brand new we actually don’t have a theme, it’s simply open to any book students would like to nominate, regardless of the context,” Snoderly said, “However, in future years we will consider providing a theme.” All nominations are due on Monday morning, Nov. 2. A selection committee of students and faculty will then pick the top ten books. These will be read by a number of people in the steering committee. By January, the steering committee will provide a list of recommendations to the President who then decides on the final book. “The First Year Read Committee has grown since it first started, and there are more faculty members, staff, and students involved then in past years,” Snoderly said. “Last year’s turnout for the Greg Mortenson visit was a huge success, and with the new nomination process we hope to see students getting a lot more involved with the program.”
To submit books, fill out a nomination on the Web site: http://boisestate.edu/nsfp/nominatenow.html. Nomination period ends the morning of Monday, Nov 2. CULTURE
Boise State Public Relations
entertainment buffs
Students get outfitted for education SONIA TREVIZO Editor
Eleven Boise State students have been hard at work over the last three weeks gearing up for a promotional campaign with Urban Outfitters downtown. Promotional public relations communication is an upper division public relations class that uses a hands on approach to learning strategic planning and tactical implementation. Students use research, strategy, tactic, and evaluation to learn how to perform a successful promotion. “This class was created specifically to provide real-world, hands-on promotional experience to graduating communication students,” instructor Sam Harmer said. This year the students have been working with Urban Outfitters in Bodo, promoting “College Night” which is taking place Friday, Oct. 30. College Night will be an all day event from 10 a.m. to 10 p.m. with live bands playing throughout the evening, giveaways, and a ten percent discount with a valid student ID. The students have also been working with several local merchants acquiring items for giveaways. The class isn’t given any funds so the students have the extra obstacle of working without a budget. The sponsors for College Night are Public Relations Student Society of America (PRSSA), Bonefish Grill, Microsoft Student Partners, Crucial.com, and Urban Outfitters. Giveaways will include BSU gear, Free appetizers from Bonefish, Xbox games, memory flash drives, CD’s and $50 gift cards from Urban Outfitters. “The students don’t have marketing funds to work with, which is challenging their creativity, However, they do have a number of Urban Outfitters resources available to them, including an on-demand in-house artist, flyers and other promotional signage,” Harmer said. The class starts by going over the process involved in having a successful promotional
campaign. The students then choose an organization to work with. “We began by brainstorming about what kind of organization we would like to work with, keeping in mind the fact that we would work with them all semester,” class president Matt Caropino said. “We did a little research and narrowed down the field. We considered many different things when deciding who to work with. In the end we took a class vote and decided to work with Urban Outfitters.”
is only offered during the fall semester. Last year the class worked with Bogus Basin, promoting season passes with a snowman hunt that took place on campus. The promotion was very successful and this year’s students are hopeful for the same outcome. Caropino recommends this class to anyone interested in public relations. “I think the most interesting and unique thing about this class is the fact that it is truly hands on. The tactics we are using are some of the very same tactics we will use when we are employed, which gives the students lucky enough to be in the class a real leg up. It’s a lot more fun to put a campaign together than it is to read about how to put one together. Plus it provides real life experience, something you can feel good about having on your resume.” Students interesting in becoming involved with promotional public relations communication need to complete introductory PR courses, principles of public relations communication 278 and public relations campaigns communication 279.
I take a non-traditional approach to this class in order to create the feel of working for a PR agency rather than a traditional classroom.
BCS Boise State planted firmly in the standings
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- Sam Harmer
According to student Bridgett Montgomery, students are expected to have a successful promotion to put on their resume by the end of the course. The class also works closely with the pre-professional organization, Public Relations Student Society of America. Montgomery also explained that students are expected to “bring their A+ game in all the assignments they have. Half-hearted efforts are unacceptable in this class.” “Participants in this upper-division course are treated as professionals, not mere students,” Harmer said. “I take a non-traditional approach to this class in order to create the feel of working for a PR agency rather than a traditional classroom, and the feedback has been very positive.” The course has SONIA TREVIZO/THE ARBITER been in existence at BSU for two years and Urban Outfitters downtown is the place for deals on Oct. 30th.
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