REF Product Presentation

SS19 REF P R O D U C T P R E S E N TAT I O N

REF Care

We use the highest quality natural ingredients combined with non-toxic-to-skin alternatives and advanced science, to create amazing products that are good for you and the environment.

Our products are mindfully formulated without parabens, sulfates (SLS or SLES), mineral oil and petrolatum.

All our products are cruelty-free, gluten-free, sulphate and parabenfree, color-safe, and therefore marked with our seal of approval:

C O LO U R PRESER VE SYST E M

REF is committed to beautiful hair colour. We have customized a Colour Preserve System for all of our hair care and styling products.

These hand selected natural ingredients are derived from sunflower seed oil combined with cutting edge technology of our anti fade system. This infusion works as a natural full spectrum UV-filter and preserves hair colour for long lasting illuminating colour reflection and shine.

REF believes in keeping the natural beauty in your hair colour.

ST RENGT HENING QUINOA PROT EIN

The key to natural beauty is in hair vitality and strength. These plant and seed based proteins offer a great ability to strengthen hair. Our philosophy is to use ingredients that are 100% vegan. Therefore, we use strengthening quinoa protein in all our products.

The quinoa protein has among the widest natural ranges of essential amino acids derived from nature. It assists in the repair, protection, shine and conditioning of hair.

Therefore helps to preserve its natural beauty.

Developed for dry, brittle and curly hair types.

Featuring organic coconut and bergamot oil. The fatty acids from the coconut oil easily penetrates the hair and provides deep hydration without weighing it down.

Intense Hydrate Series

The rich bergamot oil produces a lustrous shimmer.

A soothing cocktail of deep conditioning and reflective shine for added moisture.

INTENSE HY D R AT E SERIES Key Ingredients:

Organic Coconut Oil Bergamot Oil

MASQUE / 60 ml/ 200 ml/ 750 ml Features: Deeply hydrating and smoothing.

Detangling and moisturizing. pH 3.5

SHAMPOO / 60 ml / 285 ml / 750 ml

CONDITIONER

Features: Deeply hydrating and smoothing.

Increased manageability. pH 5.5

Features: Deeply hydrating and smoothing.

Detangling and moisturizing. pH 3.5

For who?

For dry or damaged hair.

/ 60 ml/ 245 ml/ 750 ml

Developed for hair damaged by chemical treatments, heat tools or UV/UVB exposure.

Based on organic murumuru butter and concentrated amounts of quinoa protein.

Ultimate Repair Series

The murumuru butter promotes moisture retention, restores sheen and softness.

Improves flexibility. Strengthening quinoa protein buffers hair with essential amino acids.

The butter creates a permeable barrier that prevents moisture loss and locks in the amino acids for long lasting repair.

U LT I M AT E R E PA I R SERIES Key Ingredients:

Organic Murumuru Butter Quinoa Protein Amino Acids

MASQUE / 60 ml/ 200 ml/ 750 ml Features: Repairing and reconstructing.

For everyday use or use in between regular regimen. pH 3.5

SHAMPOO / 60 ml / 285 ml / 750 ml Features: Repairing and reconstructing.

Fiber integrity is restored. Locks in amino acids for strong healthy hair. pH 5.5 For who?

For damaged or chemically treated hair.

CONDITIONER / 60 ml/ 245 ml/ 750 ml Features: Repairing and reconstructing.

For everyday use or use in between regular regimen. pH 3.5

Developed for all hair types to maintain and enhance the lustre and shine in your natural or coloured hair.

Illuminate Colour Series

Based on organic acai and linseed oil. These nourishing oils are used to create a smoothing effect and aids in repairing the hair. The illuminating oil is rich in omega 3, omega 6, and a wide range of vitamins. Such as vitamin B1, B2, B3 and vitamin C+D. The benefits of these key ingredients offer a perfect mixture of extra shine and colour lustre.

I L L U M I N AT E C O LO U R SERIES Key Ingredients:

Organic Acai Oil Linseed Oil Omega’s B, C and D Vitamins

MASQUE / 60 ml/ 200 ml/ 750 ml Features: Enhancing reflection in colour.

Nourishing and detangling. pH 3.5

SHAMPOO / 60 ml / 285 ml / 750 ml

CONDITIONER / 60 ml / 245 ml / 750 ml

Features: Color preserving.

Enhancing reflection in colour.

Excellent daily shampoo. pH 5.5

Features: Enhancing reflection in colour.

Nourishing and detangling. pH 3.5

For who?

For all hair types.

Developed for fine and thin hair, or hair with excess oil production.

Weightless Volume Series

Based on organic citrus paradisi oil and jojoba oil. This nourishing blend provides a lustrous shine with a touch of moisture to fine and thin hair without weighing it down.

These ingredients offer great detangling properties. This custom formula encourages hair to remain smooth, healthy and weightless with conditioning shine.

W E I G H T L E SS VO L U M E SERIES Key Ingredients:

Organic Citrus Paradisi Oil Jojoba Oil

SHAMPOO / 60 ml / 285 ml / 750 ml Features: Deep cleansing and adds volume.

Lightweight and revitalizing.

Non-drying formula. pH 5.5 For who?

For fine or thin hair.

CONDITIONER / 60 ml/ 245 ml/ 750 ml Features: Intensifies fullness and density.

Lightweight, detangling and moisturizing. pH 3.5

C O O L S I LV E R Key Ingredients:

Organic Bluberry Oil Linseed Oil Quinoa Protein

SHAMPOO / 60 ml / 285 ml / 750 ml Features: Eliminate yellow tones on naturally white, blonde or bleached hair.

Suitable for a level 8 or higher. pH 5.5 For who?

For all hair types.

CONDITIONER / 60 ml/ 245 ml/ 750 ml

Features: Promotes lustrous hair.

Guards against colour fading.

Non-drying formula. pH 3.5

H A I R & B O DY SHAMPOO

Key Ingredients:

Almond Oil Arnica Montana Oil Camelina Extract

Sulphate free shampoo with botanical extracts specially chosen to protect, strengthen and add moisture to both skin and hair without harming colour.

Almond Oil, Arnica Montana Oil and camelina extract stimulate skin renewal and guard hair from colour fadeage. Offers luxurious lather with a clean and fresh scent. Recommended for daily use.

HAIR & BODY SHAMPOO 285 ml / 750 ml

Features: Strengthening and deeply soothing.

Inflammatory and anti-bacterial.

Relaxing and refreshing therapeutic scent.

Colour safe. pH 7.0 For who?

For all skin and hair types.

Key Ingredients: Organic Almond Oil, Arnica Montana Oil & Camelina Extract.

L E AV E I N CONDITIONER Weightless conditioning spray with botanical extracts specifically chosen to protect, strengthen and detangle damaged or colour treated hair. Colour protection from uva/uvb rays.

LEAVE IN CONDITIONER 175 ml Features: Conditioner in spray form.

Detangles.

Deeply hydrates the hair without weighing it down.

Heat protection.

Adds elasticity and shine.

For who?

For all hair types.

How to use: Spray on to wet or dry hair for added softness and manageability.

Comb through.

Key Ingredients: Organic Marula Oil, Coconut Oil & Camelina oil.

L E AV E I N T R E AT M E N T Intensive styling treatment infused with Coconut Oil, Jojoba Oil and naturally derived Glycerine. Gives extra hydration and long lasting tangle free results. Perfect for hair needing extra care when styling.

LEAVE IN TREATMENT 125 ml Features: Lightweight moisture treatment for fine and thin hair.

Nourishing styling serum.

Adds elasticity and shine.

Heat protection.

Perfect for hair needing extra care when styling.

Natural glycerin draws moisture onto the hair and locks it in without weighing it down.

How to use: Apply to towel-dried hair. Style.

Blow dry for extra volume.

C O LO U R B O O ST M AS Q U E Intensive colour masque to refresh coloured hair, add fashion colour or control unwanted tones.

Shampoos out in 4-8 shampoos and does not stain hair.

DARK BLONDE

GOLDEN BLONDE

COOL CHOCOLATE

PLATINUM BLONDE

BRILLIANT PINK

DENIM BLUE

ASH BLONDE

ASH BROWN

COLOUR BOOST MASQUE 200 ml Features: Pigment enhancing treatment for chemically treated hair.

Nourishing and deeply hydrating.

Gives extraordinary colour reflection and shine.

INTENSE COPPER

For who?

For all hair types.

How to use: Apply to washed, toweldried hair. Spread the conditioner using a comb/fingers. Leave on for 3-10 min, depending on desired intensity.

Rinse off and finish with conditioner. For vivid colours please consider blending with Illuminate Colour Conditioner before appliance to reduce the intensity.

RADIANT RED

INTENSE COPPER

RADIANT RED

REF Style

D RY SHAMPOO N°204 A dry weightless potato starch based powder spray, formulated to freshen up the hair while adding volume, firmness and texture without the need of shampooing.

DRY SHAMPOO Neutral / 75 ml/ 220 ml - Brown/ 220 ml Features Freshens up hair between washes.

Adds volume and texture with a matte finish.

Available in neutral and with brown pigments.

For all hair types.

How to use: Shake well until you loosen bead. Section and apply product in a sweeping motion to desired areas. Allow to dry for a few seconds. Massage into scalp with fingers and brush hair and style as desired.

UNIQUE NUMBER SYST E M

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OCEAN M I ST N°303 Mineral rich sea salt spray that adds texture and an after beach feeling to the hair. Leaves hair natural looking with a matte finish. Soft natural results.

Helps manage curls.

OCEAN MIST 175 ml Features: Adds texture and density.

Leaves hair natural looking with a matte finish.

Great for updo’s and upstyling.

For all hair types.

For who?

For all hair types.

How to use: Spray in damp hair with 10-15cm distance, leave in. For the extra beach look, spray in dry hair.

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20

Scrunch and twist beach waves Lightly scrunch the product into your hair from the bottom up.

Twist sections for additional definition.

Allow your hair to finish drying naturally.

Alternatively, dry your hair using the cool setting of a hair dryer.

Ocean Mist breathes life back into unwashed hair, and can give you one last day of good style between washes.

You can also use REF Ocean Mist spray to give braids and updo’s more texture. Lightly spritz over the desired area and massage into the hair for an ‘undone’ look.

Using salt spray on hair that’s been curled with a hot tool will make the look messier, breaking down the curls into more natural waves.

Ocean Mist

If you’re applying the spray to damp hair, your hair should be lightly towel-driet and then spritzed before blow-drying or a air-drying for a beachy look. If you’re applying the spray to dry hair, do so as the last step of your haircare routine, after any serums and heat protectants.

GET IT ST R A I G H T N°241 Smooth anti-static gel that straightens curl. Humidity resistant, thermal protection gel adds shine and manageability for ultra-straight styles.

Get the ultimate sleek look Distribute evenly through damp, toweldried hair. Pull hair straight with a brush while blow drying. To finish, follow with a straightener.

This crystal-clear gel adds silky shine while repelling humidity.

Straightens hair for the ultimate sleek style

GET IT STRAIGHT 125 ml Features: Tames frizz and straightens curls.

Suitable for thicker hair.

Protects hair from heat and humidity.

Gives hold and shine.

For who?

For thicker hair types..

How to use: Use on damp hair and blow-dry straight.

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STAY SMOOTH N°141 Soft weightless heat protecting anti-static cream that controls frizz for a polished look.

STAY SMOOTH 125 ml

Features: Soft weightless smoothing cream that controls frizz.

Leaves hair with a healthy anti-static shine.

Conditions hair with a light formula for smooth and shiny hair.

Natural heat protection.

For who?

For all hair types.

How to use: Apply to damp or dry hair. Blow dry or use fingers and style.

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luxuriously smooth hair The lightweight formula provides medium hold and definition, while taming frizz and resisting humidity for luxuriously smooth hair.

Apply a small amount of Stay Smooth to damp hair.

Blow-dry as desired.

Use as a leave-in, next-day refresher.

CURL POWER N°244 Pliable curl enhancing cream that naturally preserves curls with anti-static and added heat protection. Creates bouncy, soft and defined curls.

CURL POWER 125 ml

Features: Curl enhancing cream that naturally preserves curls.

Creates bouncy, soft and defined curls.

Heat protection.

For who?

For all hair types.

How to use: Scrunch on damp hair for natural look or dry hair for a wet look.

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soft

natural

bouncy

Fed up with stiff gels that make your curls feel crunchy?

This lightweight formula helps bring life back into dry, brittle strands for soft, well-defined curls.

WONDER OIL Silicone free treatment for dry, tangled and flyaway hair.

A cocktail of Marula Oil, Jojoba oil and Sunflower Seed Oil strengthens and replenishes hair while providing illuminating shine and softness.

Protects from UV rays and shields against free radicals.

WONDER OIL 15 ml/ 125 ml

Features: Great for coarse hair.

Detangles and creates shine.

Repairs dry and damaged hair.

Moisturizes and illuminates coloured hair.

Perfect for beards.

How to use: Creates manageability, can mix with curl power for soft and bouncy curly styles.

Key Ingredients: Organic Marula Oil, Jojoba Oil and Sunflower Seed Oil.

H E AT PROTECTION N°230 Nourishing spray that forms a protective layer and thermal protection on the hair and prevents it from heat.

HEAT PROTECTION 175 ml Features: Reduces blow dry time.

Forms a protective layer on the hair while simultaneously offers light shine and hold.

Prevents hair from being harmed by heat.

For use up to 450 F / 230 degrees Celsius.

For who?

For all hair types.

How to use: Spray evenly on hair before blow dry or use of heat styling tools. Will give a light hold.

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ROOT TO TOP N°335 Spray mousse that builds body and weightless volume from the roots. It has an easy spray applicator to build volume near the scalp where you most need it.

ROOT TO TOP 250 ml Features: Spray in sections on roots before blow drying for volume form the roots.

Blow dry for best results.

Natural heat protection.

For who?

For all hair types.

How to use: Separate hair in sections and spray deliberately at roots. Blow dry in upward motion for added volume at roots.

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Part mousse, part hairspray this lightweight strong-hold formula is perfect for strands in need of body and hold from the roots.

Shake well for best results. For MAX volume, apply on towel-dried hair section-by-section, lifting each section as you go. Apply on roots for targeted volume.

Lift each section, hold can 4-6 inches away from head, and spray into damp roots in shorts bursts. For extra volume, blow dry head upside down after application.

THICKENING S P R AY N°215 Nourishing volumizing spray for a quick boost of texture for density and fullness. Adds density and body to fine or thin hair. Remains flexible and touchable while protecting hair from humidity.

THICKENING SPRAY 300 ml

Features: Adds body to fine hair.

Boosts texture, volume and fullness.

Protects hair from humidity.

For who?

For all hair types.

How to use: Spray evenly on damp or dry hair. Blow dry evenly. For extra grit, -use before styling braids, top knots, up-do’s, etc.

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ADD VOLUME to your pony tail Do you ever through your hair up in a ponytail, but it tends to look like a last minute fix rather than a styled hairdo?

Add REF Thickening spray all over your hair before a quick blow dry to make the ponytail look fuller and more styled.

Be sure to rough up your hair a bit before pulling it back into a ponytail. Once it’s back, gently tug at your hair on the sides and crown to create more volume.

make curls last the day Another amazing thing about REF Thickening spray is that it makes it more manageable for styling. Clean, silky soft hair doesn’t typically a curl very well. Try spraying Thickening Spray all over before curling and you’ll find that the hair will hold the new curly texture much better.

M O U SS E N °4 3 5 Volume building light and airy mousse that adds body and volume while providing long lasting hold.

MOUSSE 75 ml / 250 ml Features: Adds body and volume.

Provides long lasting hold.

Gives weightless control to all hair styles without drying.

Natural heat protection.

For who?

For all hair types.

How to use: Spray a small amount into your palms and spread evenly through damp hair and get to work with your diffuser, or just let your locks air dry.

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FIBER M O U SS E N°345 Smooth flexible mousse with bodifying fibers that allows the hair to feel thicker and fuller by adding volume and texture.

FIBER MOUSSE 75 ml / 250 ml Features: Bodifying fibers for extra body and smoothness.

Fibers are activated when the mousse is blow dried through hair.

The fibers plump which results in fuller hair with more volume.

Natural heat protection.

For who?

For all hair types.

How to use: Press a small amount into your palms and emulsifying in your hands gently. Apply to damp hair and blow dry to activate fibers for fuller hair with more volume.

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”builds body and texture from root to end” A rich weightless volumizing and thickening mousse that builds body and texture from root to end with lasting hold and a natural shine” Spray a coin size amount into your palms and activate the fibers by clapping your hands gently. Apply to damp hair and blow dry for extra volume.

Shake the bottle well before use, dispense the product on your palm. Activate the foam by massaging between your hands. Apply it evenly on towel dry hair. Blow dry to get maximum volume to your hairstyle.

F L EX I B L E S P R AY N°333 Finishing spray for extra lift and flexible hold. Humidity resistance protects against moisture and wind.

FLEXIBLE SPRAY 75 ml / 300 ml

Features: Medium hold.

Natural movement and touchable control.

Weightless manageability that is non sticky.

Easy to brush out.

For who?

For all hair types.

How to use: Use when you want to lock a full look in to place, or spray for maintaining manageability or shaping your hair.

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EX T R E M E H O L D S P R AY N °5 2 5 Finishing spray for extra lift and maximum hold. Humidity resistance protects against moisture and wind.

EXTREME HOLD SPRAY 75 ml / 300 ml

Features: Maximum hold.

Strong layering spray.

Moisture resistant.

For who?

For all hair types.

How to use: Spray on any finished hair style for extreme hold.

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FIRM HOLD S P R AY N °5 4 5 Medium to strong hold versatile spray for natural movement and touchable control. Weightless and pliable for easy manageability. Moisture resistant.

FIRM HOLD SPRAY 175 ml

Features: Non aerosol spray.

Maximum hold if layered.

Perfect for detailing and styling hair when damp.

Moisture resistant.

For who?

For all hair types.

How to use: Spray on any finished hair style or may spray specific detail areas for up styling.

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HOLD & SHINE S P R AY N °5 4 5 Dual effect humidity resistant texturizing spray that allows quick styling. Gives maximum control and high shine. Layering formula that is non sticky and easy to brush out. Layering spray.

HOLD & SHINE SPRAY 75 ml / 300 ml Features: Humidity resistant.

Flexible hold with luminous shine.

Non sticky and easy to brush out.

For who?

For all hair types.

How to use: Spray on to any finished look for the ultimate flexible and high shine hold.

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luxurious shine with flexible hold

S P R AY WA X N °4 3 4 Easy to use nourishing wax spray that builds structure, texture and volume. Combines the control of a wax with the simplicity of a spray. Builds structure and hold.

SPRAY WAX 250 ml

Features: Lightweight wax in spray form for high hold hair styles.

Easy to use when fixing curls and creates texture.

Density: fine to thick.

Texture: straight to curly.

For who?

For all hair types.

How to use: Shake bottle well. Use in dry or damp FIND YOUR

Smooth flyaways tone down frizz add lightweight shine Spray wax is not only great to give hair a boost, it can also be used to smooth flyaways. Mist this spray into you hands, then run them through your hair to tone down frizz and add shine.

For a subtle touch of grit and volume that mimics post-beach hair, spray REF spray wax through the mid-lengths of hair as a last step in your styling routine.

SHINE S P R AY N°050 Spray that brings extra gloss to hair without weighing it down.

SHINE SPRAY 75 ml / 300 ml

Features: Finishing spray for extra shine.

Activates colour reflex in hair pigments for mirror like results.

Lightweight formula ensures weightless results.

For who?

For all hair types.

How to use: Spray above any finished style for FIND YOUR REFERENCE

ROOT CONCEALER Spray designed to cover grey root re-growth temporarily with just one quick spray. Fast drying and remains until shampooed out.

ROOT CONCEALER 125 ml

Features: Spray designed to cover grey roots.

Dark Blonde, Light Brown, Brown & Black.

Remains until shampooed out.

Fast drying.

Shake well until bead in can is loosened.

For who?

For all hair types.

How to use: Use on dry, styled hair. Shake well. Hold can 10-15 cm from hair and spray roots in a light steam.

REF WA X E S Cruelty Free Quinoa Protein Paraben Free

REF offers a selection of waxes with a scale of hold level and finish. A revolutionary technology in polymers gives the ability to achieve spectacular strong hold in products that are applied like a cream and dries quickly to fixate the hairstyle.

POMADE N °5 5 0

POMADE N°550 85 ml

Features: Lightweight strong hold with high shine.

100 % Vegan.

For who?

For all hair types.

How to style: Emulsify product between palms and work through damp or dry hair. Add water if necessary. Style as usual.

Blow dry for a slicked back pompadour look.

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ROUGH WA X N °5 0 5

ROUGH WAX N°505 85 ml

Features: Strong fixed hold with matte finish.

Creamy texture which is easily distributed in long damp and thick hair.

Finished style remains fixed.

For who?

For all hairtypes.

How to style: Emulsify product between palms and work through damp or dry hair.

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FORMING CREAM N °4 2 4

FORMING CREAM N°424 85 ml Features: Easily applied and flexible.

Medium to strong hold with a natural shine.

Enhances body and texture.

For who?

For all hair types.

How to style: Emulsify product between palms and work through damp or dry hair.

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SCULPTING GEL N °4 3 3

Flexible gel that brings structure and weightless volume.

Gives medium hold, shine and definition.

SCULPTING GEL N°433 150 ml

Features: Formulation is a hybrid between a wax and gel which makes it easily applied and flexible.

Can be blended with various styling products to increase hold.

Gives high hold with a natural finish.

Unisex product can be used every day for natural styling or blow dry for extra volume.

For who?

For all hair types.

How to use: Emulsify product between palms and work through damp or dry hair. Add water if necessary. Style as usual.

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ROUGH PAST E N °4 0 4 Strong hold workable paste with a matte finish.

Gives structure and fullness to all hair types.

ROUGH PASTE N°404 75 ml/ 150 ml

Features: Flexible strong hold with a matte finish.

Gives structure and fullness.

Blow dried for extra volume.

For who?

For all hair types.

How to use: Emulsify product between palms and work through damp or dry hair. Add water if necessary. Style as usual.

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REF C O LO U R

PROPLEX 01 BONDER100 ml/ 150 ml

PROPLEX 02 PERFECTOR 500 ml

PROPLEX 03 MAINTAINER 100 ml

Features:

Features:

Features:

Proplex Hair Strengthener.

Directions:

To be mixed with all hair colours and bleach. Intermixed with the chemical service mixture, it reconnets bonds while protecting the existing internal structure of the hair.

Key Ingredients:

Colour Preserve System Strengthening Quinoa Protein Organic Aloe Vera Anti Aging Thermus Thermophilus

Strengthening treatment to crosslink bonds reconnected

by ProPlex Bonder 01 into the cortex, while delivering added hydration and nourishment.

Directions:

After colouring, bleaching or other chemical treatments apply evenly and leave for 5—10 minutes. Rinse thoroughly.

Proplex Hair Strengthener.

For at home use.

Directions:

Apply a generous amount from roots to ends on towel-dried hair. Leave on for minimum 10 minutes. Rinse from hair and shampoo, followed by a conditioner.

CURLY PERM 500 ml

NEUTRAL FIXING FLUID 500 ml

FLUID REGULATOR 250 ml

Directions:

Directions:

Directions:

High impact direct pigment colour for fashion tones and vivid shine.

PEROXIDE 1,9%150 ml/ 1000 ml

PEROXIDE 3%150 ml/ 1000 ml

PEROXIDE 6%150 ml/ 1000 ml

Colours:

REF permanent colour cream/ REF Cream Developer Mixing raio: 1:1.5 – 1:2.5

REF permanent colour cream/ REF Cream Developer Mixing raio: 1:1.5 – 1:2.5

REF permanent colour cream/ REF Cream Developer Mixing raio: 1:1.5 – 1:2.5

PEROXIDE 9%150 ml/ 1000 ml

PEROXIDE 12%150 ml/ 1000 ml

BLEACH POWDER 500 ml

REF permanent colour cream/ REF Cream Developer Mixing raio: 1:1.5 – 1:2.5

REF permanent colour cream/ REF Cream Developer Mixing raio: 1:1.5 – 1:2.5

Features:

REF believes in infusing natural ingredients into their hair colour in order to enhance the condition, shine and durability.

DIRECT COLOUR 100 ml Features:

Crystal Clear, Saffron Yellow, Emerald Green, Denim Blue, Radiant Red, Orchid Magenta and Violet Grape.

Use the Selector Wheel to identify the correct mix of Curly Perm and Fluid Regulator, then apply to damp hair wound around rollers.

Leave on until process is completed as per testing directions. Rinse and apply the Neutral Fixing Fluid.

Hair longer than 15-20 cm must be pre-soaked with the most suitable liquid before winding it around the rollers.

After rinsing the perm solution out per directions remove water by patting hair dry to remove any excess water and apply the Neaural Fixing Fluid. Processing time: 8/10 minutes. Remove the rollers and reapply all over the hair. Processing time: As per directions. Rinse.

To be mixed with Curly Perm as specified on the Selector Wheel. Leave on for the processing times indicated.

Not to be used alone.

Directions:

To be used on clean, completely dried hair.

Apply direct pigment directly on the hair by saturating the hair with undiluted direct pigment colour using a colour brush or applicator of choice. For more vibrant results, perform a pre-lightening service prior to shampooing and drying completely.

PERMANENT COLOUR CREAM/TUB 100 ml

SOFT COLOUR 50 ml

Features:

Features:

Professional anti-aging hair colouring cream with Aloe Vera. Professional product, external use only.

REF Permanent Hair colour systems are designed to accomplish 4 major principles of colour results: Grey coverage, Lightening, Darkening, & Tonality change.

Directions:

REF Colour cream mixing ratio: The mixing ratio for average retouch is 1 part colour cream to 1.5 parts developer. Example: 20g of REF colour + 30g developer.

REF Colour Cream high lift mixing ratio: For special high lift colours the mixing ratio is 1 part colour cream to 2.5 parts developer. Example: 20g high lift colour cream + 50g developer.

Colours:

80 colours.

An ammonia free soft semi/demi colour for professional use in salons. Deposit only. External use only. Soft Colour is a semi/demi and deposit only.

Directions:

Method of use preparation: mix 1 part Soft Colour Gel with 1 part gentle developer in a non-metallic bowl. First application: evenly apply the mixture to the roots, lengths and ends of the hair, leaving it in for a processing time up to 30 minutes. For more than 50% grey hair, prolong the processing time to 30 minutes.

Retouching: evenly apply the mixture obtained to the hair growth, only applying it to the lengths and ends of the hair for the last 5-10 minutes of the processing time, which in this case should also be about 25-30 minutes.

Final treatment: on completion of the processing time, gently rinse off with lukewarm water and follow with an after-colour shampoo.

REF decolourizing bleaching powder is high performance, dust free bleach with a blue pigment for anti-yellowing effect suitable for all professional lightening techniques.

Mixing ratio: 1:2

R E F P R O P L EX Proplex is used for building hair integrity as well as to heal compromised hair from previous damage due to broken disulfide bonds.

Thank you