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Mission of Thatware
•Meta Description and Page Title
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The title tag and meta description of a web page are important for SEO rankings for two reasons. To begin, both should include your primary keyword(s) to assist Google in understanding the semantic meaning of your page. Use a variation of your keywords instead of keyword stuffing (old-school SEO). It is best to use synonyms and word variations and rearrange the words within a keyword phrase. A professional SEO services company will know how to optimize title tags and meta descriptions to improve organic traffic and help Google search queries rank.
•Headings (Headers)
Google values (and rewards) intuitively structured web pages. The use of headings aids in the organization of content on a page. Major topics, like a term paper outline, have larger headers. Regarding SEO, these would be H1 and H2 heading tags that identify larger ideas. When more detail is discussed within each overarching topic, less prominent headers such as H3 and H4 are used. The proper use of header tags is critical for ranking. I've seen a significant improvement in a website's rankings by changing the H1 on the home page. SEO service providers understand how to optimize and use headings to boost Google rankings.
•Content on the Page
A web page's content (text) is critical to its potential ranking. As previously stated, Google tracks visitor usage metrics such as time on page and bounce rate. If your professional SEO services company optimizes titles, meta descriptions, and headings to improve rankings, the results may be fleeting.
Off-page SEO techniques aid in the growth of a website's domain authority, which is a measure of a website's credibility and "ability" to rank well. While on-page SEO helps search engines understand the semantic meaning and its web pages, off-page SEO helps increase the authority of a website and Google's interpretation of which websites should rank ahead of others.
•Social Media
Social media marketing is an excellent way to encourage website content sharing. The use of social media aids in the creation of brand awareness as well as the potential for website visitors. The more a website participates in social media, the more likely it is that social media users will visit the website. In terms of off-page SEO, Google's top priority is to provide its users with high-quality content. The frequency with which content is shared online is one of the best indicators of quality content.
•Backlinks
Backlinks are at the heart of Google's ranking algorithm. Backlinks from one website to another are similar to word-of-mouth referrals to Google. The more referrals (backlinks) a website receives, the more Google considers it relevant and, as a result, the higher a website's rankings. Because backlinks are important for domain authority and ranking well, they are also the most abused in terms of spam.
At Thatware, we work extremely hard as a team to help ordinary people, small business owners, middle-sized businesses, and Fortune 500 companies succeed with their online business and sales funnel. We offer tailored digital marketing strategies and SEO solutions to all businesses and niches, regardless of competition. We also stay current on the latest digital marketing trends. Our solutions and strategies differ vastly from those of the world's top SEO firms. Our sole mission is to maximize ROI and increase the sales funnel while maintaining exponential growth in business capital turnover.
Our sole goal is to improve the world of search engine optimization and digital marketing by utilizing cutting-edge technologies such as NLP, AI, data science, deep learning, and others. We want to use cutting-edge search engineering practices to revolutionize the entire digital marketing industry as we're the best SEO Company.
