Responsible Traveller mag - edition 1 - 2020

Page 41

NEWS The win by LESC and ASSL was a consolidation of various sustainable initiatives in a more focused and sustainable manner under the “Adopt a School” concept. This concept introduced sustainable programs within neighbouring community schools with a focus on having a holistic positive impact on a child. The various initiatives under the program that we believe act as a catalyst for positive economic, social and cultural change include; •

• • •

Tree planting with a focus on fruit and herb trees to enhance food security and nutrition - since 1991, ASSL has planted 1.6 million trees. Community & schools’ health outreach programs that include free consultations (over 600 consultations per annum) at our staff clinic and subsidized medication. Physical infrastructure and educational aids. Training opportunities such as internships to the local youth. Literacy/Reading for children program - 7 children libraries with about 2,482 beneficiaries per annum at both LESC and ASSL. Environmental conservation clubs talks, litter collection, lunch and game drives

for high performing students, Christmas gifts and party. A unique initiative, carried out by LESC is the ‘Soap for Hope’ Project. This is where guest soap that would otherwise be discarded is recycled and sanitized into fresh soap bars with the aim of improving hygiene standards whilst repurposing soap that was headed for the landfill. To date 97 kg of guest soap has been recycled by Kiboko Primary (120 students).

Mr. Jan Mohamed, adds, “We believe Tourism is the strongest driver of prosperity and our initiatives have had a multiplier effect for poverty reduction in the areas we are located within. Every company would like employees who are prepared to adopt in the modern workplace, but this requires investing long before adulthood. Building an ecosystem that supports education in the early years is a critical place to begin the formation of a skilled workforce. By investing in the community activities and offering fresh opportunities, we can support the future prospects of our communities and country.” •

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Amboseli Serena Safari Lodge

responsible traveller 41


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