Global Lingerie Market Forecast & Opportunities, 2024 Sample Report

Global Lingerie Market By Product Type,

By Distribution Channel, By Region,

Competition, Forecast & Opportunities, 2013 – 2024

Published: March 2019

Market Intelligence . Consulting

Ta b l e o f C o n t e n t s S. No.

Contents

1.

Product Overview

2.

Research Methodology

3.

Executive Summary

4.

Voice of Customer 4.1. Unaided Brand Awareness 4.2. Aided Brand Awareness 4.3. Sources of Information

Global Lingerie Market Forecast & Opportunities 2013-2024F

4.4. Factors Influencing Purchase Decision 4.5. Frequency of Purchase 4.6. Amount Spent on Single Purchase Occasion 5.

Global Lingerie Market Outlook 5.1.

Market Size & Forecast 5.1.1.

5.2.

By Value

Market Share & Forecast

By Product Type (Shape Wear, Lounge Wear, Knickers & Panties, Bra and Others) By Distribution Channel (Multi-Branded/Traditional Store, 5.2.2.

Supermarket/Hypermarket, Exclusive Showroom/Store, Online) 5.2.1.

5.3.

6.

5.2.3.

By Region

5.2.4.

By Company

Market Attractiveness Index 5.3.1.

By Product Type

5.3.2.

By Distribution Channel

5.3.3.

By Region

Asia-Pacific Lingerie Market Outlook

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Contents

6.1.

Market Size & Forecast 6.1.1.

6.2.

Market Share & Forecast 6.2.1.

Global Lingerie Market Forecast & Opportunities 2013-2024F

6.3.

By Value

By Product Type

6.2.2.

By Distribution Channel

6.2.3.

By Country

Asia Pacific: Country Analysis 6.3.1. China Lingerie Market Outlook 6.3.1.1. Market Size & Forecast 6.3.1.1.1.

By Value

6.3.1.2. Market Share & Forecast 6.3.1.2.1.

By Product Type

6.3.1.2.2.

By Distribution Channel

6.3.2. Japan Lingerie Market Outlook 6.3.2.1. Market Size & Forecast 6.3.2.1.1.

By Value

6.3.2.2. Market Share & Forecast 6.3.2.2.1.

By Product Type

6.3.2.2.2.

By Distribution Channel

6.3.3. India Lingerie Market Outlook 6.3.3.1. Market Size & Forecast 6.3.3.1.1.

By Value

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Contents 6.3.3.2. Market Share & Forecast 6.3.3.2.1.

By Product Type

6.3.3.2.2.

By Distribution Channel

6.3.4. South Korea Lingerie Market Outlook 6.3.4.1. Market Size & Forecast 6.3.4.1.1. By Value

Global Lingerie Market Forecast & Opportunities 2013-2024F

6.3.4.2. Market Share & Forecast 6.3.4.2.1.

By Product Type

6.3.4.2.2.

By Distribution Channel

6.3.5. Australia Lingerie Market Outlook

6.3.5.1. Market Size & Forecast 6.3.5.1.1.

By Value

6.3.5.2. Market Share & Forecast

7.

6.3.5.2.1.

By Product Type

6.3.5.2.2.

By Distribution Channel

Europe Lingerie Market Outlook 7.1.

Market Size & Forecast 7.1.1.

7.2.

By Value

Market Share & Forecast 7.2.1.

By Product Type

7.2.2.

By Distribution Channel

7.2.3.

By Country

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Contents 7.3.

Europe: Country Analysis 7.3.1. United Kingdom Lingerie Market Outlook 7.3.1.1. Market Size & Forecast 7.3.1.1.1.

By Value

Global Lingerie Market Forecast & Opportunities 2013-2024F

7.3.1.2. Market Share & Forecast 7.3.1.2.1.

By Product Type

7.3.1.2.2.

By Distribution Channel

7.3.2. Germany Lingerie Market Outlook 7.3.2.1. Market Size & Forecast 7.3.2.1.1.

By Value

7.3.2.2. Market Share & Forecast 7.3.2.2.1.

By Product Type

7.3.2.2.2.

By Distribution Channel

7.3.3. France Lingerie Market Outlook 7.3.3.1. Market Size & Forecast 7.3.3.1.1.

By Value

7.3.3.2. Market Share & Forecast 7.3.3.2.1.

By Product Type

7.3.3.2.2.

By Distribution Channel

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Contents 7.3.4.

Italy Lingerie Market Outlook 7.3.4.1.

Market Size & Forecast 7.3.4.1.1.

Global Lingerie Market Forecast & Opportunities 2013-2024F

7.3.4.2.

7.3.5.

Market Share & Forecast 7.3.4.2.1.

By Product Type

7.3.4.2.2.

By Distribution Channel

Russia Lingerie Market Outlook 7.3.5.1.

Market Size & Forecast 7.3.5.1.1.

7.3.5.2.

7.3.6.

By Value

By Value

Market Share & Forecast 7.3.5.2.1.

By Product Type

7.3.5.2.2.

By Distribution Channel

Spain Lingerie Market Outlook 7.3.6.1.

Market Size & Forecast 7.3.6.1.1.

7.3.6.2.

By Value

Market Share & Forecast 7.3.6.2.1.

By Product Type

7.3.6.2.2.

By Distribution Channel

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Ta b l e o f C o n t e n t s S. No. 8.

Contents North America Lingerie Market Outlook

8.1.

Market Size & Forecast 8.1.1.

Global Lingerie Market Forecast & Opportunities 2013-2024F

8.2.

8.3.

By Value

Market Share & Forecast 8.2.1.

By Product Type

8.2.2.

By Distribution Channel

8.2.3.

By Country

North America: Country Analysis 8.3.1. United States Lingerie Market Outlook 8.3.1.1.

Market Size & Forecast

8.3.1.1.1.

8.3.1.2.

By Value

Market Share & Forecast 8.3.1.2.1.

By Product Type

8.3.1.2.2.

By Distribution Channel

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Contents 8.3.2. Mexico Lingerie Market Outlook 8.3.2.1. Market Size & Forecast 8.3.2.1.1. By Value 8.3.2.2. Market Share & Forecast 8.3.2.2.1. By Product Type

Global Lingerie Market Forecast & Opportunities 2013-2024F

8.3.2.2.2. By Distribution Channel 8.3.3. Canada Lingerie Market Outlook 8.3.3.1. Market Size & Forecast 8.3.3.1.1. By Value

8.3.3.2. Market Share & Forecast 8.3.3.2.1. By Product Type 8.3.3.2.2. By Distribution Channel 9.

South America Lingerie Market Outlook 9.1.

Market Size & Forecast

9.1.1.

9.2.

By Value

Market Share & Forecast 9.2.1.

By Product Type

9.2.2.

By Distribution Channel

9.2.3.

By Country

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Contents 9.3.

South America: Country Analysis 9.3.1. Brazil Lingerie Market Outlook 9.3.1.1. Market Size & Forecast 9.3.1.1.1.

By Value

Global Lingerie Market Forecast & Opportunities 2013-2024F

9.3.1.2. Market Share & Forecast 9.3.1.2.1.

By Product Type

9.3.1.2.2.

By Distribution Channel

9.3.2. Colombia Lingerie Market Outlook 9.3.2.1. Market Size & Forecast 9.3.2.1.1.

By Value

9.3.2.2. Market Share & Forecast 9.3.2.2.1.

By Product Type

9.3.2.2.2.

By Distribution Channel

9.3.3. Argentina Lingerie Market Outlook 9.3.3.1. Market Size & Forecast 9.3.3.1.1.

By Value

9.3.3.2. Market Share & Forecast 9.3.3.2.1.

By Product Type

9.3.3.2.2.

By Distribution Channel

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Ta b l e o f C o n t e n t s S. No. 10.

Contents Middle East & Africa Lingerie Market Outlook 10.1.

Market Size & Forecast 10.1.1.

Global Lingerie Market Forecast & Opportunities 2013-2024F

10.2.

10.3.

By Value

Market Share & Forecast 10.2.1.

By Product Type

10.2.2.

By Distribution Channel

10.2.3.

By Country

Middle East & Africa: Country Analysis 10.3.1. Saudi Arabia Lingerie Market Outlook 10.3.1.1.

Market Size & Forecast 10.3.1.1.1.

10.3.1.2.

By Value

Market Share & Forecast 10.3.1.2.1.

By Product Type

10 10.3.1.2.2.

By Distribution Channel

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Contents 10.3.2. Turkey Lingerie Market Outlook 10.3.2.1. Market Size & Forecast 10.3.2.1.1. By Value 10.3.2.2. Market Share & Forecast 10.3.2.2.1. By Product Type

Global Lingerie Market Forecast & Opportunities 2013-2024F

10.3.2.2.2. By Distribution Channel 10.3.3. Iran Lingerie Market Outlook 10.3.3.1. Market Size & Forecast 10.3.3.1.1. By Value 10.3.3.2. Market Share & Forecast 10.3.3.2.1. By Product Type 10.3.3.2.2. By Distribution Channel 10.3.4. UAE Lingerie Market Outlook 10.3.4.1. Market Size & Forecast 10.3.4.1.1. By Value 10.3.4.2. Market Share & Forecast 10.3.4.2.1. By Product Type 10.3.4.2.2. By Distribution Channel

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Contents

10.3.5. South Africa Lingerie Market Outlook 10.3.5.1.

Market Size & Forecast 10.3.5.1.1. By Value

Global Lingerie Market Forecast & Opportunities 2013-2024F

10.3.5.2.

Market Share & Forecast 10.3.5.2.1. By Product Type 10.3.5.2.2. By Distribution Channel

10.3.6. Kenya Lingerie Market Outlook 10.3.6.1.

Market Size & Forecast 10.3.6.1.1. By Value

10.3.6.2.

Market Share & Forecast 10.3.6.2.1. By Product Type 10.3.6.2.2. By Distribution Channel

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Global Lingerie Market Forecast & Opportunities 2013-2024F

11.

Contents Market Dynamics 11.1.

Drivers

11.2.

Challenges

12.

Market Trends & Developments

13.

Competitive Landscape 13.1.

Competition Outlook

13.2.

Company Profiles 13.2.1.

L Brands, Inc.

13.2.2.

Triumph International Spiesshofer & Braun KG

13.2.3.

Hanesbrands Inc.

13.2.4.

PVH Corp.

13.2.5.

Calzedonia Group

13.2.6.

Jockey International, Inc.

13.2.7.

American Eagle Outfitters Inc.

13.2.8.

MAS Holdings

13.2.9.

Wacoal Holdings Corp.

13.2.10.

Wolf Lingerie S.A.

14.

Strategic Recommendations

15.

About us & Disclaimer

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Product Overview

Lingerie Lingerie is a term, exclusively used to categorize female undergarments.

Product Type

Product Type Inclusions

Includes Bralettes, Curvy Bra, Full Coverage Bra, Lightly Lined Bra, Nursing Bra, PushBra

up Bra, Racerback Bra, Strapless & Convertible Bra, T-shirt Bra, Underwire Bra, Wirefree Bra, Seamless Bra and other types of Bra

Knickers & Panties

Includes Briefs, Hi-cuts, Hipsters, Seamless, Thongs and other similar products

Includes Camisole, Baby Doll, Chemises, Lingerie Sets, Slips and other similar items

Product Overview

Includes Corset, Torsette, Body Shaper, Waist Clincher, Thigh Slimmer and other similar items

Includes Tights, Active Wear, Thermal Underwear, etc.

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Research Methodology

All the collected

Various aspects of the

The analyzed

information was then

market were

information was then

validated through

comprehensively

presented in a

multiple sources and

monitored and

chronological order to

data warehouses in

analyzed by the team

depict a meaningful

manufacturers,

order to present the

of industry experts.

and clear picture of

distributors and

most accurate and

TechSci Research

global lingerie market.

retailers across the

precise information

identified and analyzed

world, followed by

about global lingerie

the emerging trends,

market.

drivers and challenges

Information regarding global lingerie market was gathered through primary research surveys with various

exhaustive secondary research.

Research Methodology

Research

in the market.

Evaluation & Validation

Analysis

Presentation

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Research Methodology Baseline Methodology

Our dedicated team of industry experts has monitored and analyzed various aspects of global lingerie market. The team has analyzed the outlook of various segments of this market, while considering the major influencing factors, such as changing lifestyle patterns, growing youth population, increasing urbanization, rising incomes in developing countries and changing distribution strategies. The study includes market forecasting, which would enable our clients to take better decisions while planning their strategy to achieve sustainability in global lingerie market.

Methodology Followed for Calculation of Market Size:

Market Size by Value: Market size, in terms of value, for the year 2017 was calculated based on information collected

through

exhaustive

secondary

research

and

primary

surveys,

with

various

key

opinion

Research Methodology

leaders/stakeholders, such as lingerie manufacturers, distributors, dealers and retailers.

The team interviewed more than 30 manufacturers/suppliers, 150 distributors/dealers/retailers and 20 industry experts in global lingerie market to obtain the overall market size during 2013-2017, which was validated by the

Delphi technique. Taking standard deviation into consideration, the market size figures were averaged out to arrive at the market size figures for the years 2013 to 2017.

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Research Methodology

Respondents were asked about the current and future market and their growth rates, and market shares by product type across regions and countries. Removing the outlier responses, the geometric mean of growth estimates and product wise revenue shares generated across various segments were considered, to arrive at the final revenue shares. Revenue shares generated across various segments were further triangulated from other stakeholders depending upon the type of lingerie products.

Methodology Followed for Calculation of Market Shares:

Market shares by product type, by distribution channel, by region and by company were calculated based on the responses received through primary surveys with industry experts, in which the respondents were asked about the market shares or revenue generated from various distribution channel segments. The final shares were calculated

Research Methodology

by taking the geometric mean of the responses gathered from key opinion leaders after eliminating the outliers.

Methodology Followed for Forecasting:

TechSci Research performed periodical checks on data collected through the surveys with logic checks and analyzed the survey results in SPSS/Tableau Software.

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Research Methodology Data triangulation techniques were applied to fill the gaps and to present a more meaningful picture of the market.

To forecast global lingerie market, TechSci Research used various forecast techniques such as: o

Moving Average

o

Time Series Analysis

o

Regression Analysis

o

Econometric and Judgmental Analysis

TechSci Research used its own forecast tool, which is based on the growth of various allied industries in respective regions. TechSci Research also used the impact analysis during short, medium and long term period to estimate the demand and to reach accurate market numbers. It should be noted that the figures compiled are only for the organized market including market share data.

Research Methodology

Partial List of Companies Interviewed

L Brands, Inc., Triumph International Spiesshofer & Braun KG, Hanesbrands Inc., PVH Corp., Jockey International, Inc., Calzedonia Group, American Eagle Outfitters Inc.,

MAS Holdings, Wacoal Holdings Corp., Wolf Lingerie S.A.

Company Annual Reports, World Bank, Industry Magazines, International Trade Centre

Secondary Sources

(ITC), Industry Magazines, Industry Reports, News Dailies, Credible Paid Databases, Proprietary Database, etc.

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Industry Brief

According to TechSci Research report, “Global Lingerie Market By Product Type, By Distribution Channel, By Region, Competition, Forecast & Opportunities, 2013 – 2024, global lingerie market is projected to surpass $ 125 billion by 2024, on the back of growing urbanization, rising working class population base and expanding sales channel. Moreover, aggressive marketing & promotional strategies, growing organized retail and e-commerce sector, and increasing manufacturers’ focus on innovative offerings are expected to positively influence the market during forecast period. L Brands, Inc., Triumph International Spiesshofer & Braun KG Hanesbrands Inc., PVH Corp., Calzedonia Group, Jockey International, Inc., American Eagle Outfitters Inc., MAS Holdings, Wacoal Holdings Corp. and Wolf Lingerie S.A. are the leading market players.

In terms of region, Asia-Pacific dominated the global lingerie market in 2017 and is expected to maintain its leading position in coming years as well, owing to large population base, rapid urbanization and rising disposable income in the region. Global lingerie market can be broadly categorized into bra, knickers & panties, lounge wear, shape wear and others. The bra segment accounts for the largest demand share, globally. Organized retail sector is rapidly growing across the globe, which in turn is resulting in the increased availability of lingerie wear. Modern retail outlets offer a wide range of products under one roof. Growing organized retail sector coupled with increasing brand awareness is boosting the demand for different types of lingerie wear through eretail channels, globally “Technical advancements in lingerie manufacturing, with a number of manufacturers using luxurious, delicate fabrics and designs such as mesh and lace, is expected to drive global lingerie market. Additionally, several manufacturers are patenting innovative technologies and claiming benefits of their lingerie products such as cellulite reduction, weight loss and improved muscle tone. These factors, in addition to rising demand for premium brands, increasing penetration in rural areas and aggressive marketing & promotional strategies, are expected to positively influence global lingerie market in coming years.”, said Mr. Karan Chechi, Research Director with TechSci Research, a research based global management consulting firm.

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Sample Data - Snapshot Bra Dominates Global Lingerie Market

xx%

Value, 2017

Calzedonia Group, 17.00%

xx%

Others

Others

2017

Bra

2017

Others, 17.00%

PVH Corp., 17.00%

xx%

xx% Bra

Figure 13: Global Lingerie Market Share, By Company, By

L Brands, Inc., 16.00%

2024F

2024F

Hanesbrands Inc., 16.00%

Figure 23: China Female Working Population, 2012-2017 (Million)

Triumph International Spiesshofer & Braun KG, 17.00%

Global Lingerie Market Size, By Value, 2018E & 2024F (USD Million)

2018E 2012

2013

2014

2015

2016

2024F

2017

Figure 18: Asia-Pacific Urban Population Share (As a Percentage of Total Population), By Select Country, 2012-2017

Japan 2012

Australia 2013

South Korea 2014 2015

China 2016

India 2017

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About Us & Disclaimer About Us : TechSci Research is a global market research and consulting company with offices in the US, UK and India. TechSci Research provides market research reports in a number of areas to organizations. The company uses innovative business models that focus on improving productivity, while ensuring creation of high-quality reports. The proprietary forecasting models use various analyses of both industryspecific and macroeconomic variables on a state-by-state basis to produce a unique ‘bottom-up’ model of a country, regional and global industry prospects. Combined with the detailed analysis of company activity and industry trends, the result is a uniquely rich evaluation of the opportunities available in the market.

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About Us & Disclaimer

Disclaimer : The contents of this report are based on information generally available to the public from sources believed to be reliable. No representation is made that it is timely, accurate or complete. TechSci Research has taken due care and caution in compilation of data as this has been obtained from various sources including which it considers reliable and first hand. However, TechSci Research does not guarantee the accuracy, adequacy or completeness of any information and it is not responsible for any errors or omissions or for the results obtained from the use of such information and especially states that it has no financial liability whatsoever to the subscribers / users of this report. The information herein, together with all estimates and forecasts, can change without notice. All the figures provided in this document are indicative of relative market size and are strictly for client’s internal consumption. Usage of the same for purpose other than internal will require prior approval of TechSci Research.

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