IBA OFFERS - APRIL EDITION

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IBA SUPPLIER OFFERS

April Edition




UNLOCK GROWTH WITH TRIAL STOCK OF SINGLE BATCH PROJECT


WHAT IS THE OPPORTUNITY?

MCGUIGAN SINGLE BATCH PROJECT IS A $4.8M BRAND AND IS 3.6 X BIGGER THAN RESERVE*

MCGUIGAN SINGLE BATCH IS GROWING AT +22%*

REPLACING MCGUIGAN RESERVE IN DECLINE -28%* *IRI MAT TO 03/01/21

PRICING DETAILS* COST PRICE $38

ONGOING DISCOUNT $1

PROMO DISCOUNT $2.50

STD RRP $14.99 STD GP 46% PROMO RRP 2 FOR $25

PROMO GP 40%

*EXCLUDES PICK FEE BUT INCLUDES WET & GST *BANNER PRICING SUBJECT TO CHANGE

BARCODES BAR CODES

SINGLE BATCH PROJECT

BOTTLE

CARTON

ALM CODES

CHARDONNAY

9310415017458

39310415017459

304077

ROSé

9310415017410

39310415017411

304124

CABERNET SAUVIGNON

9310415017441

39310415017442

304027

SHIRAZ

9310415017427

39310415017428

304145

SAUVIGNON BLANC

9310415017434

39310415017435

304108

PINOT NOIR

9310415017984

39310415017985

760919

LET’S GET TO KNOW EACH OTHER

TASTING NOTES

FOR TRADE OR RETAIL ENQUIRIES CONTACT AUSTRALIAN VINTAGE LTD ON (02) 8345 6377




Introducing Fizzer, Moon Dog Brewery’s new alcoholic seltzers!

Tropical Crush

Strawbs & Cream

Coco Mango

Piney Limey

4.0% ABV 4x6x330ml

4.0% ABV 4x6x330ml

4.0% ABV 4x6x330ml

4.0% ABV 4x6x330ml

Think Passiona, Frosty Fruits and tropical fruit punch! With bursts of passion fruit, mango, orange and pineapple it’s as refreshing as all those things that have cooled you down in summer for years!

You’ll be shocked to hear this was inspired by the classic Strawberries and Cream lolly! We’ve removed the chewy sweetness and replaced it with bursts of strawberries and vanilla with a clean, fresh finish!

Picture that smooth mango separated by creamy coconut ice cream on a Weiss bar. But instead it’s light, sparkling and super refreshing!

We reckon not much beats a Splice ice cream on a hot summer’s day. Piney Limey has those iconic bursts of natural pineapple and lime, all with a light and refreshing finish.

ALM code: 42544

ALM code: 42515

ALM code: 42586

ALM code: 42633

4+ cases $5 discount a case

4+ cases $5 discount a case

4+ cases $5 discount a case

4+ cases $5 discount a case

12+ cases $10 discount a case

12+ cases $10 discount a case

12+ cases $10 discount a case

12+ cases $10 discount a case

Please contact Jared for deals and discounts by calling 0437 719 686 or email jared.f@moondogbrewing.com.au moondogbrewing.com.au


COOPERS MILD ALE CANS 375ML $4.10 DISCOUNT PER CASE ALM CODE 585547 DEAL VALID 1 – 30 APRIL 2021 VIA ALM PORTAL

AUSTRALIA’S #1 MID-STRENGTH ALE

Coopers Mild Ale is the #1 selling mid-strength Ale and #1 selling mid-strength Craft Beer in Australia, with over double the sales of its closest mid-strength ale competitor*. And Coopers Mild Ale Cans, which appeal to younger more affluent shoppers, are in value growth of 37.1%*

BETTER FOR ME

Healthy choices are more important than ever and trending up. Coopers Mild Ale appeals to this market, with only 3.5% ABV, 2% carbs and 34 calories per 100ml. * Aztec IRI scan sales data (National) MAT To 31-01-21 v LY


COOPERS XPA CANS 375ML $7.10 DISCOUNT PER CASE ALM CODE 770333 DEAL VALID 1 – 30 APRIL 2021 VIA ALM PORTAL

XPA IS IN GROWTH

The XPA category is growing in value by 59.5%. Coopers XPA has a value share of 24% of the total XPA category.

COOPERS XPA IS PERFORMING STRONGLY

Coopers XPA is the fastest growing XPA in Australia. Coopers XPA is the #2 best-selling XPA in Australia. * Aztec IRI scan sales data (National) MAT To 31-01-21 v LY


NEW RELEASE! 2020 Scotchmans Hill Pinot Gris. For the first time in 20 years Scotchmans Hill Estates has a new addition to the range. Now available in ALM with $14 per case discount. Approx LUC $17.80.

ALM Code: 218328



OUR AMBASSADORS ARE OUR OWNERS We’re a crew from the coast who enjoy our mornings as much as our nights. You’re chasing a fresh little number that’s easy on tomorrow.

LET’S GET FIZZY!™ Current Independent Trade AVG SALES PER OUTLET 8.7 CS PER WEEK 28k + INSTA FOLLOWERS 7.5 MILLION VIEWS

CLICK FOR @HARD_FIZZ OR WEB @GETFIZZY.CO

+3M DIGITAL REACH +2.5M TV AUDIENCE

IBA EXCLUSIVE MEMBER OFFER BUY 2 FLAVOURS GET 1 BONUS CASE FREE Available April 1st – April 30th Max. 2 x deals per outlet FREE CASE WILL BE #1 SELLER WATERMELON AND BERRY

HARD FIZZ ORANGE & MANGO 330mL 4% ABV

$4 discount per case ALM CODE 421141

HARD FIZZ WATERMELON BERRY 330mL 4% ABV

$4 discount per case ALM CODE 42366

HARD FIZZ LEMON GINGER 330mL 4% ABV

$4 discount per case ALM CODE 42285

To place orders please email sales@getfizzy.co by 26th April

77 CALORIES | 99% SUGAR FREE | GLUTEN FREE


MTV UP! ENERGY DRINK

BUY 3 X CASES 24 x 250ml Cans $39.82 Ex GST ALM code: 977825

GET 3 X MIXER PACKS

E E FR Just

a! k d o V Add

MTVUP 4PK LUC = $6.63 Vodka 200ml LUC = $11.81 TOTAL LUC = $18.44 SELL = $34.99 GP $ = $14.71

GP % = 42%

* Mixer pack includes 3x4 (12) cans - just add Vodka!

Turn in Order: 03 95631939


Pl us&Mi nus

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Sugges t edRet a i l : $1 2. 99 St a t eMa na gerVI C/ T AS: Pet erDougl a s s Mobi l e: 041 98241 99 Ema i l : pet er @f our t hwa v ewi ne. c om. a u



NEW CRAFT BEER BAD SHEPHERD POSEIDON IIIPA 440mL 16 PACK CODE - 252021

BRICK LANE DRAUGHT 8 PACK 375mL CODE - 218080

BRIDGE ROAD OUTSIDER 355mL 24 PACK CODE - 234641

BAD SHEPERD DOUBLE CHOC 440mL 16 PACK CODE - 251965

FIXATION LITTLE RAY 375mL 16 PACK CODE - 234450 VENOM CHERRY SOUR 330mL 24 PACK CODE - 239565

BAD SHEPERD BERRY SOUR 355mL 24 PACK CODE - 235634


NEW PRODUCTS AVAILABLE AT ALM ALM Code 222699 221517 231119 231135 231143 240142 211863 221643 234387 574868 220883 241180 251965 222704 247212 247283 234337 38998

Product Name

Pack

THE DROVER SWEET RED 750ML 19 CRIMES TEMPRANILLO 750ML FIVE JUDGES SAUV BLANC CASK 2L FIVE JUDGES ROSE CASK 2L FIVE JUDGES SHIRAZ CASK 2L SQUEALING PIG MARL ROSE 750ML FEVER TREE TONIC WT 150ML SUNNY SELTZER PLUM/BERRY 330ML GUINNESS DRAUGHT BTL 330ML SAN MIGUEL RED HORSE 330ML BROO PREMIUM LAGER 4.2 %375ML BROOKVALE LEM LIM&BIT 330ML BAD SHEP DOUBLE CHOC 440ML CAPTAIN MORGAN & ZERO CANS 375ML SOUTHERN H/APPLE RTD 330ML SOUTHERN H/PEACH RTD 330ML HOLGATE TIVO ORANGE SOUR 375ML BALLISTIC HAWAIIAN HAZE 375ML

PRODUCTS AVAILABLE NOW VIA THE ALM WEB PORTAL https://portal/almliquor.com

6 6 6 6 6 6 24 16 24 24 24 24 24 24 24 24 16 16


ALM CONTACTS VICTORIA VIC PROMOTIONS

MONIQUE FARROW

LUKE MATTHEWS

IBA BUSINESS MANAGER 0437 410 379

luke.matthews@almliquor.com.au

PROMOTIONS TEAM Cellarbrations The Bottle-O 8368 6330

PROMOTIONS & MARKETING MANAGER 0428 790 104 monique.farrow@almliquor.com.au

vicpromotions@almliquor.com.au

PAUL GAMBIN

BUSINESS DEVELOPMENT MANAGER CBD, North Metro, NW Metro 0418 241 258 paul.gambin@almliquor.com.au

HEATH LEHMANN

DAVID HUTCHISON

BUSINESS DEVELOPMENT MANAGER West Metro, Geelong, Surfcoast 0428 582 994

BUSINESS DEVELOPMENT MANAGER Inner City, SE Suburbs 0429 600 881

david.hutchison@almliquor.com.au

heath.lehmann@almliquor.com.au

WILL HE

CHRISTOPHER BURNETT

will.he@almliquor.com.au

christopher.burnett@almliquor.com.au

PETER SMITH

BUSINESS DEVELOPMENT MANAGER NW Regional 0429 600 881

BUSINESS DEVELOPMENT MANAGER NE Metro, SE Metro 0427 769 754

BUSINESS DEVELOPMENT MANAGER NE & NW Regional, Southern NSW 0429 600 881 peter.smith@almliquor.com.au

WILMA RICKARD

BUSINESS DEVELOPMENT MANAGER Gippsland Regions, Mornington Peninsula, SE Metro 0447 926 558

TODD HUNTER

STATE PROJECT MANAGER 0419 165 738 todd.hunter@almliquor.com.au

DEBORAH BARRESE

MARKETING COORDINATOR 0437 532 991

deborah.barrese@almliquor.com.au

wilma.rickard@almliquor.com.au

CUSTOMER SERVICE PH: 1300-881-458 VIC PROMOTIONS vic.promotions@almliquor.com.au Please note items may not be available in all regions and prices may vary. Please check availability with your BDM.


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