Sponsorship Opportunities at Dwell on Design

SPONSORSHIP

OPPORTUNITIES

June 23-25, 2017

Los Angeles Convention Center Discover more at la.dwellondesign.com

June 23-25, 2017

The Dwell on Design trademark is used under license and with the permission of Dwell Life, Inc.

Alina Perez

Rigo Retana

Susanna Lione

Account Executive 972-536-6479 Alina.Perez@informa.com

Sr. Account Executive 972-536-6311 Rigo.Retana@informa.com

Sponsorships 972-536-6372 Susanna.Lione@informa.com 1

Dwell on Design is the premier event for architects, interior designers, and design-savvy consumers.

Three days of exhibition, conference, professional continuing education, home tours and other special events, this festival of modern design showcases the people, products, and ideas that drive innovation and ingenuity in design today.

The Dwell on Design Brand Internationally recognized with a highly-engaged audience, attendees are passionate about seeking the best in modern design.

Dwell on Design trade attendees have buying power

Design Trade Sectors

81%

6%

3%

7%

make or influence buying decisions

92%

35%

7%

take action: place orders, purchase on-site, visit exhibitor websites, share on social, influence others

12%

Attendee Demographics

12%

66% Trade 44 Average Age

18%

Architecture

$158,000 Average HHI

47% Male / 53% Female

Construction/Contracting

65% Own a Home

DĂŠcor Retailer/Buyer Interior Design Landscape Architecture/Design Real Estate/Property Development

57% Choose Dwell on Design as

the Only Design Event They Attend

Student

Other Design/Trade

Products & Services Attendees Seek 67%

67% 61%

59%

56% 52%

49%

46% 40% 35%

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TABLE OF CONTENTS SPONSORSHIP OPPORTUNITIES

Registration Sponsor................................................................................2 Show Bags ..................................................................................................4 Showroom Event .......................................................................................4 Stage Sponsor............................................................................................2

Attendee Driver...........................................................................................5

Supporting Prefab Sponsor....................................................................3

Cafe Sponsor...............................................................................................4

VIP Dinner Sponsor...................................................................................4

Column Wraps.............................................................................................5 Floor Graphic...............................................................................................5 Floor Plan Ad...............................................................................................5 Home Tour ...................................................................................................3 Lanyards.......................................................................................................4 Learning Lounge........................................................................................3 Lounge Sponsor.........................................................................................3 Meet the Architects Night Sponsor......................................................3 Opening Night Reception Co-Sponsor...............................................2 Opening Night Reception ......................................................................2 Prefab Title Sponsor.................................................................................3 Premier Auto Sponsor..............................................................................2 Press Tour.....................................................................................................4

DIGITAL OPPORTUNITIES Digital Promotion Pack............................................................................7 Exclusive Search Engine.........................................................................6 Mobile App Gold.........................................................................................6 Mobile App Multi-Media ..........................................................................7 Mobile App Push Notification ...............................................................7 Mobile App Silver .......................................................................................6 Online Retargeting....................................................................................7 Premium Web Banner..............................................................................6 Shared Attendee E-Blast ........................................................................7 Targeted Email Blast.................................................................................6

Registration Desk Lighting ....................................................................2

June 23-25, 2017

Alina Perez

Rigo Retana

Susanna Lione

Account Executive 972-536-6479 Alina.Perez@informa.com

Sr. Account Executive 972-536-6311 Rigo.Retana@informa.com

Sponsorships 972-536-6372 Susanna.Lione@informa.com 1

Premier Auto Sponsor Let attendees and potential buyers take a summertime drive in your latest car or SUV during Dwell on Design LA.

Call for Pricing Stage Sponsor Put your brand in front of attendees and take center-stage as an integral part of the live sessions and on-stage programming.

$30,000 Registration Sponsor Be the first brand attendees see when they enter the LA Convention Center. With this sponsorship your brand is featured everywhere registration is promoted.

$35,000 Registration Desk Lighting One juried lighting company will be selected to hang fixtures over the registration area.

$10,000 Opening Night Reception Be the host with the most during the Opening Night Reception.

Your brand will be the spotlight of this grand celebration of modern design!

$25,000 Opening Night Reception Co-Sponsor Co-sponsor the Opening Night Reception and put your brand in front of thousands of Dwell on Design attendees during this can’t miss event.

$5,000

June 23-25, 2017

Alina Perez

Rigo Retana

Susanna Lione

Account Executive 972-536-6479 Alina.Perez@informa.com

Sr. Account Executive 972-536-6311 Rigo.Retana@informa.com

Sponsorships 972-536-6372 Susanna.Lione@informa.com 2

Lounge Sponsor (2 available: VIP and/or Media) Associate yourself with VIP guests and/or Media by sponsoring an exclusive on-site Lounge.

$25,000 Learning Lounge Located in a prime location on the show floor, the Learning Lounge provides attendees direct access to interior design & architecture sessions throughout all three days of Dwell on Design.

$5,000 Home Tour (2 available: Sat. June 24 or Sun. June 25) Sponsorship of the Dwell on Design Home Tours offers high impact exposure for ticket buyers as they pick up their home tour maplet and tour the vetted homes.

Call for Pricing Meet the Architects Night Dwell on Design gathers the architects featured on the Home Tour for an evening of presentation, focused on the inspiration behind the designs showcased on the LA Home Tours.

Call for Pricing Prefab Title Sponsor Be a highlight of Dwell Outdoor by sponsoring a Prefab Home.

Sponsorship includes naming rights and product placement throughout the home.

Call for Pricing Supporting Prefab Sponsor Support one of the Prefab Homes by having your products tastefully placed throughout.

$7,500

June 23-25, 2017

Alina Perez

Rigo Retana

Susanna Lione

Account Executive 972-536-6479 Alina.Perez@informa.com

Sr. Account Executive 972-536-6311 Rigo.Retana@informa.com

Sponsorships 972-536-6372 Susanna.Lione@informa.com 3

Lanyards Put your brand around the neck of every attendee at Dwell on Design. Lanyards are distributed to all attendees and exhibitors at registration.

$10,000 Show Bags One of the most sought-after items at the event, Show Bags offer an everlasting impression. Let attendees tout your brand as they navigate the show floor and leave with your brand in hand.

$10,000 Showroom Event Host a Dwell on Design Week cocktail reception in your showroom and capture the attention of industry professionals as well as Dwell on Design’s audience of design-savvy consumers.

$20,000 VIP Dinner Mingle with 50 VIPs and Dwell executives at a larger-than-life private home in Los Angeles.

$15,000 Café Sponsor Design and furnish the café. Be creative and activate your brand on the walls, with furnishings or lighting, etc.—limited only by your imagination.

$20,000 Press Tour (8 available) Ensure your brand is top of mind with elite writers and industry press. Let them be the first to find out what sets your brand apart from the rest with a 2-3 minute demo or brand intro.

$2,500

June 23-25, 2017

Alina Perez

Rigo Retana

Susanna Lione

Account Executive 972-536-6479 Alina.Perez@informa.com

Sr. Account Executive 972-536-6311 Rigo.Retana@informa.com

Sponsorships 972-536-6372 Susanna.Lione@informa.com 4

Floor Graphic Lead the way to your booth with a Floor Graphic. You provide the production-ready digital file of your graphics and we’ll take care of the rest!

$2,500 Floor Plan Ad Display your brand or logo on the Floor Plan used by attendees to navigate the show floor. Remind them to stop by your booth!

$1,000 Column Wraps Column wraps are a great way to display your message. Can be used for simple branding, exhibit hall ad space, to drive traffic to your booth – or all three.

$7,500 Attendee Driver Reach your target customer by distributing a ticket to a segment of attendees at registration. They’ll be instructed to come to your booth for a raffle, giveaway or show special.

$2,500 per demographic

June 23-25, 2017

Alina Perez

Rigo Retana

Susanna Lione

Account Executive 972-536-6479 Alina.Perez@informa.com

Sr. Account Executive 972-536-6311 Rigo.Retana@informa.com

Sponsorships 972-536-6372 Susanna.Lione@informa.com 5

DIGITAL OPPORTUNITIES Mobile App Gold Maximize your brand’s DODLA participation - digitally! The Gold Sponsorship offers your company exposure in the Dwell on Design mobile app and on the show floor.

$25,000 Mobile App Silver The Silver Sponsorship provides your company exposure within the Dwell on Design mobile app and throughout the show floor.

$10,000 Exclusive Search Engine Receive prime logo recognition at the top of every search results page of la.dwellondesign.com.

$4,500 Targeted Email Blast Reach up to 5,000 highly targeted registered attendees before, or after the show. Provide us with custom HTML code or we’ll assist you (just ask!)

$4,500 Premium Web Banner Maximize your brand presence and feature a 200x200px web banner ad in front of all attendees that visit the DODLA website.

$3,500

June 23-25, 2017

Alina Perez

Rigo Retana

Susanna Lione

Account Executive 972-536-6479 Alina.Perez@informa.com

Sr. Account Executive 972-536-6311 Rigo.Retana@informa.com

Sponsorships 972-536-6372 Susanna.Lione@informa.com 6

Mobile App Multi-Media Capture attendees with a rotating banner ad, full screen landing page, and a video in your exhibitor listing within the Dwell on Design mobile app.

$2,250 Online Retargeting (per 100,000 impressions) When prospects leave the Dwell on Design website and search the web, your ads will display on other sites they visit. With these reminders, you’ll capitalize on a design-centric targeted audience and drive them to your website.

$1,500 Digital Promotion Pack Deliver discounts and giveaways to all those registered for Dwell on Design.

$1,250 Mobile App Push Notification Engage attendees and drive on-site booth traffic with a custom push alert! Let attendees know about current promotions, product demos, drawings, or just to say “Hello!”

$1,000 Shared Attendee E-Blast ($1,000 for top placement) Pre and post-show opportunities to reach all Dwell on Design registered attendees.

$750

June 23-25, 2017

Alina Perez

Rigo Retana

Susanna Lione

Account Executive 972-536-6479 Alina.Perez@informa.com

Sr. Account Executive 972-536-6311 Rigo.Retana@informa.com

Sponsorships 972-536-6372 Susanna.Lione@informa.com 7