Mobile apps - stay connected anywhere, anytime The biggest advantage of mobile apps for any business is that they allow the businesses to stay in constant touch with their targeted audiences and vice versa. Mobile apps enable users to have many things done even when they are far away from their homes/ offices. Just a few taps on your smart phone are all you need to book a movie ticket, car, hotel room, buy a new dress, and several other things that would consume a lot of time otherwise. The convenience and ease of use is the biggest motivator why businesses are also using mobile apps for connecting with their targeted audiences anytime, anywhere.