Top 6 latest advantages and disadvantages of social media
Why social media?
Let's take a look at what the latest social media statistics suggest.
First, social media users are increasing exponentially.
In the post-pandemic world, the data suggest an increase in the employment and utility of technology, AI, and machine learning.
No doubt, there are business benefits of effective social media use. But somewhere along the line, the disadvantages are holding up to emerge with adverse effects as well.
Latest social media Advantages
Reach a larger audience.
Would you happen to know? Research suggests a more than-ever increase in the percentage of social media site users in the US.
What do the data updates suggest?
YouTube holds 73% adult user traffic, Facebook has 68% user base, whereas Instagram and Pinterest flair up with 35% and 29% users.
Online presence
So if your business is not on social media platforms, it is losing a giant base to reach millions of customers.
Business marketing
Whether it is an online business or a brick-andmortar establishment, the value remains null and void unless it has an online presence.
Education
Connectivity through the internet and social media facilitates learning and education more than ever. Connects the teachers and students with a simplified approach to flexible learning, skill enhancement, knowledge, and creativity.
Customer integration
Social media is supreme in delivering customertailored service through productive feedback.
It aids customer satisfaction through multiple reviews, responses, and comments of the users to fill the gaps in customer service.
Quality of life and community building.
Social media is a needed break.
Performance evaluation and necessary breaks have a beneficial impact on one's mental and physical health.
Build relationships and share expertise.
Relationship building
Better well-being and benefits for society.
Valuable insights.
1.9B Total Available customer base
53M Serviceable Available customers Visitors Valuable business resolutions to generate a better database about the customers. What do customers like and dislike about your business?
10M
Genarating viral content. Everyone's interest
Free space for networking
Unlike other forms of Internet marketing, such as paid advertising, sites, and subscriptions, social media is a free space to share not only photos and recipies but benefits from the followers.
Creates a broader reach than a regular marketing campaign.
Negative Feedback
Social media often negatively impacts an individual's mental health if not managed appropriately.
Latest disadvantage s of social media.
Possibility of embarrassment
Anxiety
Social-emotional relationships imbalance
Depression
insomnia
emotional well-being
ADHD issues
Body postures
Tractionanxiety
Much time spent on tracking social media records can negatively impact time management and business growth. Anxiety about the target and the success rate is expected.
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Demands time
How we plan to keep afloat
Guidence matters
Social media marketing demands time, strategies, and management. At times, it kills the time of the youth or a young aspiring business owner to jump on the results without proper guidance.
Impact the deliverables
You can look no further than the deliverables. Unfortunately, social media often misguide you to look beyond deliverables, resulting in poor quality.
Set out goals that deliver quantity over quality without proper strategies
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