sadie + jane

Meaningful jewelry, accessories and t-shirts that speak life, bring joy, and ultimately spark conversations to share Jesus.

Our very first shirt read “Kind Words are Like Honey” and it’s still our best seller!

Starting a business has always been part of our everyday lives in our house. We are the Alfords. I’m Pam and I’ve been married to Jack for twenty three years. We have two beautiful, teenage daughters in Decatur, Alabama.

When the girls were younger, you could find a new venture in our home any day of the week. From lemonade stands in the driveway to making commercials with stuffed animals for a pet store, my graphic design background was often used to set up these play shops for the girls.

When my oldest daughter turned sixteen and really wanted a car, we suggested that she either get a job or start a business. Well, she opted to start a business selling cookies. I helped her build a website while she made DIY baking kits and freshly baked cookies. She was successful in her venture and learned so many life lessons along the way. Around the same time, my youngest daughter was chomping at the bit to start an online store. She loves hair, makeup, and all things fashion. Her idea was to start an online boutique, so Sadie+Jane was born! We named our shop after my beautiful mom, Sadie Jane, and created it to be a bright light in this world.

We love offering meaningful jewelry and t-shirts that speak life, bring joy, and ultimately spark conversations to share Jesus. Our very first shirt read “Kind Words are

Like Honey” and it’s still our best seller!

Meet Claire, Pam + Anna, the owners and founders of the Inspirational boutique, "Sadie + Jane".

"We’re from sweet home Alabama, live on a Chick-fil-a diet, and love sweet tea! We can't spend enough time at the beach, enjoy being outdoors, and making memories together. We all work together to pick out shirts, model for photoshoots, packaging, shipping, and learning all of the details of running a small business."

God Wove It All Together

We all work together to choose shirts, model for photoshoots, pack and ship orders while learning how to run a small business. Jack is our biggest cheerleader, so I dream of the day that he can work full time with us too! We love hearing stories about how our t-shirts or pieces of jewelry were gifted to a friend and became just the right gift at just the right time. Doesn’t God knows exactly what we need and when we need it?

I felt for a long time that God was calling me to start a business that would help spread the Gospel. Originally, I didn’t know what he wanted me to do or how my background in graphic design would be used for the Kingdom. However, everything starts with an idea and anything is possible through Christ.

God wove it all together in Sadie + Jane. Our small business is a vehicle to help women feel confident to share their faith. Our shirts, jewelry and journaling bibles always strike up good conversations about our God.

It is my heart to help other women fall in love with God’s word and grow deeper in their faith. Therefore, I hope you’ll come visit us online at sadieandjane.com or on our Instagram page @sadieandjane.

"One of our favorite things is hearing stories about how you gave one of our t-shirts or pieces of jewelry to a friend and it was just the right gift at just the right time."

Find beautiful and unique tees, accessories and bibles at sadieandjane.com or connect on Instagram @sadieandjane.

Photo credits: Christy Stalnaker Photography