TRANSITCULTURE
Transit Cultural Oriented Development Susanna Castiello, Tzuyi Chuang, Zhimin Zhang, Zhengyang Wang TransitCulture is a development model that merges a strengthened social infrastructure with improved transit networks to revitalize Santa Cruz. It is an infill proposal that poses an alternative to the current government-led, green field development strategy that locates new housing in disconnected sites far from physical or social infrastructure. Santa Cruz’s 447 year history has imbued it with a rich cultural legacy, from the Jesuit canals, to the current vibrant community, with its unique lifestyle and its tradition. The neighborhood is characterized by a lively street life that spills from the sidewalks into the street day and night and involves both formal and informal activities across private and public spaces. The neighborhood has grown rapidly over the past 5 years prompting the construction of a BRT system in 2012. The introduction of this new mode of transit has improved the commute to other areas of the city in both time and quality. It has also, however, destroyed the train station plaza at the end of Rua Felipe Cardoso, a large cultural space with a strong identity that was formerly the site of the popular, historic carnival parade. Even without the Phisical plaza, the train station area remains essential to Santa Cruz’s urban core where the evolution of social infrastructure is deeply related to the evolution of transportation infrastructure. Santa Cruz’s rapid growth can be attributed to a number of factors including rising housing costs in Downtown Rio and low land costs at the western periphery. This has made Santa Cruz one of the main target areas for the Minha Casa Minha Vida (MCMV) state housing program. Currently, MCMV developments are built outside of the urban center without proper transportation support and are completely disconnected from the social infrastructure of the city. We see the population influx into Santa Cruz as an opportunity to densify the urban core rather than building irresponsibly on vacant agricultural land. Rerouting the BRT creates a continuous transit loop that serves as a connective armature tying existing cultural elements together and triggering further cultural development. Revitalizing historical sites and diverting the BRT route will return lost pedestrian space to the community and attract additional investments along the new route. An enhanced cultural network coupled with Santa Cruz’s rich historical heritage would make it appealing to a mixed income population. The TransitCulture strategy seeks to build a series of neighborhoods in the center of Santa Cruz, each with a strong identity and an accessible transportation network. A series of new building typologies will be introduced to create living spaces on the street level paired with robust social activities. A re-envisioned MCMV that combines market rate with subsidized housing and allow flexibility within the units, the new developments would provide 15,000 units, 3,000 of which will be low income. The design focus will bring a balanced growth between population and cultural density. The social-infrastructure based development of TransitCulture will transform Santa Cruz bustling urban center poised to absorb the projected increase of 100,000 inhabitants in the next 5 years as well as catering to an increasing flow of tourists from regional neighborhoods.
FELIPE CARDOSO Rd.
FELIPE CARDOSO Rd.