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January 2014 | INDEPENDENT RETAILER

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Get so many likes to count them all With SnapRetail, store owners, like you, get access to thousands of pre-written Facebook posts for every day of the week. And when you post frequently, you get more likes. So many, you won’t be able to count them all!

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contents

January 2014 | Volume 25 | Number 2

Excite, Persuade and Convert with Color page 54

NEWS

14 By the Numbers 16 Small Biz Health Care Tax Credit

GIFTS & SOUVENIRS

20 Bright Ideas in Spring Gifts 22 Wavertree & London Premier Fragrant Soaps 26 Oversize Mugs are Popular Gifts & Souvenirs

NEW PRODUCTS 32 34 36 38 40

LOKSAK Protects Personal Items National Geographic & Who Ced? Hats Soothing Skin Care Products Plush Animal Baby Bottle Covers Stylish Pocketed Belts Hold Cell, Keys & More

APPAREL

42 Revealing Trends in Spring Fashion 44 Southwestern and Camo are Fashion Hits

WEB PROFITS

54 Excite, Persuade and Convert with Color 60 New eCommerce Payment Technologies 62 Wholesale Supplier Directory

TRADESHOWS 66 70 106 108

OFFPRICE Show February 16-19 OFFPRICE Show Floorplan Sports Licensing and Tailgate Show January 2014 — February 2014 Tradeshow Calendar

SUPPLIER PROFILES 76 78 80 82 84

SnapRetail Marketing Solution Tangle Free Necklace Saver CTK Car Accessories USA Made Kitchen Knives & Utensils Licensed Sports Items from Patter’s Collectibles 104 Product Spotlight

FEATURE

JEWELRY & ACCESSORIES

48 Fashion Accessories Forecast 52 Fine Outlook for Jewelry

86 Sunglasses Turn Heads and Profits 92 State Retail Associations

MARKETING & MANAGEMENT

96 Resolve to Tweet, Pin and Post in 2014 98 Create Packaging That Carries Your Store Brand

INDEPENDENTRETAILER.com Facebook.com/IndependentRetailerMagazine

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@indretailer

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CLOSEOUTS/LIQUIDATIONS 102 Closeout Supplier Directory

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INCENSE We Guarantee Your Customer Will Love This Quality, Which Will Help You Develop A Great Customer Base!! UÊ- > i`Ê Ê Vi ÌÀ>Ìi`Ê ÊÊÊ" Ê ÀÊÓ{Ê ÕÀà UÊ V Ê Àii UÊ ÕÀ }Ê/ iÊ ««À Ý°ÊÇxÊ ÕÌià UÊ- i vÊ viÊÓÊ9i>ÀÃÊ"ÀÊ Ài UÊ >ÌÕÀ> Ê ÀÊf£°ÇxÊ Õ ` iÊ Ê ««À Ý°Ê£ääÊ*Vð UÊ Ãà ÀÌi`Ê ÀÃÊf£° xÊ Õ ` iÊ Ê ««À Ý°Ê£ääÊ*Vð

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by the numbers

Sunglasses

96.5 Million Units of fashion sunglasses were sold in the United States in 2013.

Fashion sunglasses generated approximately

$3.58 Billion

in retail last year.

The total vision care market in the U.S. generated about

$34.54 Billion

last year.

Every 14 seconds someone in the U.S. loses, breaks or sits on a pair of sunglasses.

Display by CTS wholesale sunglasses www.ctswholesalesunglasses.com.

Tailgating

80% 50 Million Estimated tailgaters in the U.S.

$1.3 Billion

60% of tailgaters are men between the ages 25 and 44.

More than

of the U.S. population (240 million people) tailgates at least once a year.

30%

of tailgaters do not even enter the game!

is spent on tailgating activities each year. Most purchased tailgating games: Americans spend over

$35 Billion on food, beverages, and supplies for tailgating each year.

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January 2014 | INDEPENDENT RETAILER

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news Small Biz Health Care Tax Credit SMALL BUSINESSES can claim a larger tax benefit for providing health care to employees in 2014 as a result of the 2010 Affordable Care Act. For tax years 2010 to 2013, the maximum credit was 35 percent of premiums for small businesses, and 25 percent of premiums for tax-exempt organizations. Starting with the 2014 tax year, the maximum credit is 50 percent of premiums for small businesses, and 35 percent for tax-exempt organizations.

To claim a credit, businesses should: • Cover 50 percent of the cost of individual health care coverage for each employee. • Have fewer than 25 full-time equivalent employees (FTEs), with average wages of under $50,000. A single full-time employee counts as one FTE, and two half-time employees equal one FTE.

• Purchase a qualified health plan through a Small Business Health Options Program (SHOP) Marketplace. For the full 50 percent credit, a business must have ten or fewer FTEs who are paid less than $25,000 on average. As the business approaches 25 FTEs and $50,000 in average wages, the credit shrinks until the business is no longer eligible. In the credit’s first year, 170,300 employers made claims, according to the Government Accountability Office. The tax benefit has provided more than $1 billion in credits since it first became available, according to the Department of Health and Human Services. To calculate the credit, small businesses should use Form 8941, Credit for Small Employer Health Insurance Premiums, available on irs.gov. ■

For today’s business news and updates visit IndependentRetailer.com

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Designer Eyewear

DE727 XS607 XS137

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SUNGLASSES STARTING AT $8.00/dozen R9003

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READING GLASSES Starting at $8/dz

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Fantastic Savings on Your Favorites!

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I NDEPENDENT R ETAILER.com | January 2014

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gifts & souvenirs Bright Ideas in Spring Gifts AT GIFTS.COM, we literally see thousands of gift ideas each month, and we have to come up with solutions for all sorts of gifting quandaries. “What is the right gift for a 65th anniversary?” “Can you recommend a baby gift for a new mom… of triplets?” “What is an appropriate gift for a quinceañera?” We happily put on our metallic fortune-teller’s turban to assist buyers, and can help retailers peek into the future, too. Based on our research, these are the top trends in spring gifts, perfect for sales.

Trompe l’oeil glasses This product is all about a “glass within a glass” illusion. Examples include Perpetual Kid’s VINO2GO wine glasses enclosed in “sippy cups,” or MOMA’s Inside Out Champagne Glasses. These types of glasses work well because they are a little cheeky, yet also practical because they are more stable than traditional stemware.

by Kathryn Drury Wagner

Chalkboards We chalk this one up to the strong influence write-on cheese boards—which enable hosts to identify the yummy variety they have set out—have had on the gift market. The trend is spreading to other items such as placemats, napkin rings, peel and stick wall art, and boards such as “Reasons I love you today” styles. Even pet food bowls, globes and nail polish are available in chalkboard formats. These give consumers a playful way to personalize their lives in a low tech and reusable product.

Copper cups First introduced by vodka merchants in the 1930s and hot in the 1950s, the Moscow Mule has resurfaced as a trendy cocktail, and along with it traditional shiny copper mugs. Whether or not you like vodka mixed with ginger beer and lime, these durable cups may be a terrific heirloom.

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LUXURIOUS SHEA BUTTER SOAPS

Personalization Letter necklaces, name pendants and initial charms are still going strong, as well as a return to classic monogram formats. Think engraved signet rings and lockets. Gold is currently more popular than silver tone, if you are forced to choose between the two.

Made in Australia - 7oz French-Milled Bars Wrapped in Embossed Paper - NEW FOR 2014

Retro revival If you want proof that everything old is new again, check out the interest in tabletop radios in wooden housings and the resurgence of vinyl records. Younger generations who grew up in a digital age seem charmed by items like record players.

$24.00 / 8 ($3.00 each) - 16 Fragrances

Floral

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Floral and botanical motifs will be popular, including a Japanese cherry blossom print on a candle and rose fragrances.

david@australiansoap.com / 413-283-2527

Color

8\ĂŠ­{äǎÊnnĂˆÂ‡ĂˆĂ“{xĂŠUĂŠ \ʓiĂŒ>Â?Ă€ÂœVÂŽJi>Ă€ĂŒÂ…Â?ˆ˜Ž°Â˜iĂŒ N-733

N-819

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HUNDREDS OF OTHER STYLES AVAILABLE

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"7 -/ĂŠ*, -ĂŠUĂŠ -/ĂŠ+1 /9ĂŠ 1 , / tt

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NC-61

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N-677 N-731 N-802 NM-25

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N-694

N-328 N-794

N-758

Visit our website to see our Jewelry & Mini Figurines

N-843

Kathryn Drury Wagner is senior manager of content for Gifts.com, a Provide CommerceŽ brand, and the number one online gift recommendation site. It offers consumers gift ideas and interactive, personalized shopping services that enable them to become better, more organized gift givers. For more information, visit gifts.com. Wagner is also the author of The Ultimate Guide to Shopping on Oahu, and Hawaii’s Strangest, Ickiest, Wildest Book Ever!

800-638-2586

NM-70

Pantone’s spring 2014 colors include icy pastels in lilac and mint, and brighter hues of orange, yellow and blue. These will be used with giftwrapping, such as a pale lilac box with a contrasting vivid tangerine ribbon. Black and white combos were popular in spring 2013, surfaced again in fall, and will remain stylish for spring 2014. â–

Over 20 Years of Experience in Jewelry Manufacturing

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I NDEPENDENT R ETAILER.com | January 2014

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gifts & souvenirs Wavertree & London Premier Fragrant Soaps AUSTRALIAN NATURAL Soap LLC, a wholesaler of premium soaps in the US for more than 15 years, is introducing a new line of 7-ounce fragrant soaps called Wavertree & London. At present, 14 succulent scents are available. “Lemongrass & Lemon Myrtle is one of our top sellers,” states owner David Nichols. “It is a tangy blend of herbal lemongrass and lemon myrtle, with essential oils and crushed leaf, and is quite refreshing. Sicilian Orange smells like a luscious orange, French Pear has a fresh fruit bouquet, and Frangipani and Gardenia makes you feel like you are in a flower garden. Fragrance is the big hook in soap, and we have so many delicious varieties, there is something for everyone.” Other flavors are Honey & Almond, Persimmon & Red Currant, Lavender d’Provence, English Rose, Melon &

Visit us at the Sports Licensing and Tailgate Show January 16-18, Las Vegas Convention Center, Booth 6083

22

January 2014 | INDEPENDENT RETAILER

Peach, Tuscany Olive, Mango Butter and Quince. Three more scents will be launched in June.

Plant oils & French milled Australian Natural Soap uses the finest ingredients and processes for its products. “We use plant oil, whereas many other cheaper soaps are made of animal fat,” Nichols explains. “Plant oils result in a much better quality product, and you do not have to add chemicals and detergents to make the soap work, like you do with animal fat. Natural soaps have a dramatic affect on the skin; it gets softer and smoother, and does not dry out.” In addition, all soaps are French milled rather than poured. The ingredients go through an extruder, and the soap becomes very dense because the air is removed. “As a result, you get a much creamier continued on page 24

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Cubic Zircon

ia Earrings. Available in every birthst o ne co l o

r

Round Style #: Clear: Color:

EZ-2000 2mm $0.71

EZ-2010 2.5mm $0.71

EZ-2020 3mm $0.76

EZ-2030 4mm $0.87

EZ-2040 5mm $1.02

EZ-2050 6mm $1.25

EZ-2060 7mm $1.42

EZ-2070 8mm $1.74

EZ-2080 9mm $2.27

EZ-2090 10mm $2.51

EZ-2100 11mm $3.19

EZ-2110 12mm $3.42

$0.78

$0.78

$0.84

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Ruby July

Square Style #: Clear: Color:

Black EZ-2120 3mm $0.80

EZ-2130 4mm $0.91

EZ-2140 5mm $1.14

EZ-2150 6mm $1.38

EZ-2160 7mm $1.52

EZ-2170 8mm $1.88

EZ-2175 9mm $2.30

$0.88

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Clear [Diamond] April

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EZ-2224 6x4mm $1.60

EZ-2226 7x5mm $1.96

EZ-2230 8x6mm $2.73

EZ-2240 9x7mm $2.74

EZ-2250 10x8mm $2.80

$1.44

$1.76

$2.16

$3.00

$3.01

$3.08

Clear:

EZ-2470 4mm $1.13

EZ-2480 5mm $1.31

EZ-2490 6mm $1.55

EZ-2500 7mm $1.77

EZ-2510 8mm $2.27

Color:

$1.24

$1.44

$1.71

$1.95

$2.50

Clear:

EZ-2180 4mm $1.22

EZ-2190 5mm $1.43

EZ-2200 6mm $1.86

EZ-2210 7mm $2.34

EZ-2220 8mm $2.77

Color:

$1.34

$1.57

$2.05

$2.57

$305

EZ-2420 6x4mm $1.44

EZ-2430 7x5mm $1.74

EZ-2440 8x5mm $2.44

EZ-2450 9x6mm $3.50

EZ-2460 10x7mm $4.58

$1.58

$1.91

$2.68

$3.85

$5.04

EZ-2310 6x3mm $1.39

EZ-2320 7x3.5mm $1.58

EZ-2330 8x4mm $2.04

EZ-2350 10x5mm $2.73

$1.53

$1.74

$2.24

$3.00

Clear: Color:

Pink October

Garnet January Peridot August

Star Style #:

Citrine November

Emerald May

Blue ZIrcon December

Amethyst February

Heart Style #:

Clear: Color:

Style #: Clear:

EZ-2260 4mm $1.15

EZ-2270 5mm $1.41

EZ-2280 6mm $1.65

EZ-2290 7mm $1.97

EZ-2300 8mm $2.43

EZ-2380 7x5mm $2.09

EZ-2390 8x6mm $2.72

EZ-2400 9x7mm $3.69

EZ-2410 10x8mm $5.10

only available in Clear

Style #:

EZ-2360 5x3mm $1.52 only available in Clear

ces i r p Wholes e l b a beat ilver Styles n a u l t e a S y r i l l e v e w e r J Hug ain S Clear: Color:

Lavender June

Emerald Cut

Marquis Style #:

Blue Sapphire September

Triangle

Pear Style #:

Aqua March

e Selection of

l CZ, Marcasite and P

Clear:

EZ-2370 6x4mm $1.73

www.teeda.com 1107 Fair Oaks Ave Ste 75 South Pasadena, CA 91030 Tel. (877) 622-3522 Fax (818) 332-4200 Prices subject to change. In-store sales not available. Some items pictured are not actual size.

I NDEPENDENT R ETAILER.com | January 2014

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gifts & souvenirs Wavertree & London Premier Fragrant Soaps continued from page 22 lather and the soap does not dissolve, even when it sits in water. One of our bars of soap can be half the size of a poured soap, but it will last longer,” Nichols continues. As a final touch, Wavertree & London products are wrapped in elegant, embossed paper. All Australian Natural Soap products are manufactured in Australia. “They have very high production standards, and are known for making good quality personal care products,” Nichols stresses.

Ideal gifts Wavertree & London wholesales for $3 and retails for around $6.50 apiece. “We think the line is going to be a fantastic seller because it is great quality and the price is reasonable. It is ideal for gifts as well as consumable sales, and will sell well in card shops, bath & body, gift stores, home stores and many other types of shops,” Nichols adds. “Success in selling soap is about reorders.

If the price is attractive the product will sell, but it is the right combination of quality and price that leads to repeat business. And that is what we give retailers.” Australian Natural Soap also offers the same high quality product in 3.5-ounce, unbranded bulk soap in boxes of 12 and 72. “They are the top selling soaps with many volume users, private label customers and health food stores,” Nichols points out. The company sells these same size soaps individually as well as wrapped.

Buying details The minimum order is $75, and all soaps are pre-packaged in display cartons. The company also has wooden display cases for the smaller soaps. To place a wholesale order online, merchants should fill out an application. Once approved within 24 hours, merchants have access to the wholesale side of the site. ■

Australian Natural Soap LLC Tel.: 413-283-2527 Email: david@australiansoap.com Website: www.australiansoap.com

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gifts & souvenirs Oversize Mugs are Popular Gifts & Souvenirs GIFTS, NOVELTIES and souvenirs are big business in the U.S., and stores in this category generate combined annual revenue of around $18 billion. Top sellers in gift and souvenir shops continue to be upscale and unique mugs and shot glasses, according to Craig Zwirin, owner of Americaware Inc. “Our name is synonymous with popular coffee mugs and shot glasses, and there is something unique about each of our processes. We have had the number one selling coffee mug at the Statue of Liberty for several years in a row, and we are well known for our oversize mugs. In the early 1990s, we created a mug that was launched by a well-known coffee shop. The 18-ounce shorter, wider relief mug with the raised relief in the mold lettering is an evolu-

26

January 2014 | INDEPENDENT RETAILER

tion of that mug, and our most popular item.”

New Night Sky silhouette mug Other examples of Americaware’s exclusive products include tall etched mugs and metallic imprint mugs. One of the newest designs is the Night Sky silhouette mug, which uses two-color black and blue reflective glaze, available in around 30 locations. “It was a big hit at the recent IGES/SSS show, and Las Vegas Souvenir & Resort and Gift Show,” Zwirin notes. Wholesale is $5.25 each for a case of 24 pieces, and retail is $12.99 to $14.99. Americaware offers an extensive stock program of mugs and shot glasses that includes dozens of states, continued on page 28

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678-883-0381

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gifts & souvenirs Oversize Mugs are Popular Gifts & Souvenirs continued from page 26 major cities and tourist locations, from New York to Los Angeles. It also manufactures a vast selection of location-based stainless steel and aluminum water bottles, candles, coin purses, acrylic tumblers with 3-D lenticular designs, and brown leather can coolers. The company also produces pet mugs and tumblers featuring dogs from an Australian shepherd to a Yorkshire terrier, exotic birds and tropical fish. Enabling retailers to further customize drinkware for their locales, Americaware will custom print or name drop standard two dimensional full color acrylic tumblers. The minimum order for name drop is 24 tumblers, or any multiple quantity case pack. For 72 tumblers or more, merchants can provide images or request a design to be generated for a specific location.

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January 2014 | INDEPENDENT RETAILER

Buying details Americaware has been in business for more than 25 years, and its products are featured in major airports, hotel chains, national parks, theme parks, and other souvenir and gift shops. “What we offer, and this is the basis of our success, is a high end, high production product that small retailers can buy in manageable quantities,” Zwirin shares. “This kind of quality product generally requires a high production minimum.” The minimum order is one case, which ranges from 24 to 36 pieces. Hundreds of designs are available, and the product line is constantly expanding. All merchandise can be viewed on the company’s website. Please contact Americaware for wholesale pricing. ■

Americaware Inc. 300 S. Lewis Road, Unit H, Camarillo, CA 93012 Toll free: 800-854-1652, ext. 18 Email: office@americaware.com Website: www.americaware.com

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new products LOKSAK Protects Personal Items LOKSAK INC. manufactures a variety of lightweight protective storage solutions, all made in the USA. The company recently introduced the SHIELDSAK®, a pouch proven to block radio frequencies, infrared and skim/quick scan technology. When an item is placed in the SHIELDSAK and sealed correctly, all signals are blocked from entering or escaping the bag, and vital information is secure. “I developed this product for the military, and now it is very popular with celebrities, executives and anyone who wants to avoid being hacked, tracked or scanned,” states Linda Kennedy, owner, inventor and president. SHIELDSAK is available in two sizes. The phone size wholesales for $34.92 and retails for $69.89, and the tablet size wholesales for $78.59 and retails for $157.19.

aLOKSAK certified for diving LOKSAK also produces the only resealable bags certified waterproof to 200 feet. aLOKSAK storage bags are available in more than a dozen sizes to protect a variety of contents from water, dust, humidity, sand, snow and more. Multi-patented aLOKSAK bags can be used for smartphones, iPads and e-readers, as all touch screen electronics function completely while protected in the bags. The product will also shield wallets, jewelry, passports, food, toiletries, wet wipes and more. The wholesale price for three 3 by 6 inch bags for smaller smartphones is $4.17, and retail is $8.39. The wholesale price for two 16 by 24 inch bags is $11.38, and retail is $22.79.

OPSAK has odor barrier OPSAK bags are similar to aLOKSAK, but also have odor blocking films. “Many parks are telling 32

January 2014 | INDEPENDENT RETAILER

people they must pack out body waste,” Kennedy reports. “OPSAK can be used to carry food, undetected by animals, or to pack out waste. Canyonlands National Park has been testing the product, and they are really excited by the odor barrier for people camping with food. You can also pour boiling water into the OPSAK and rehydrate food.” The OPSAK is available in four sizes. The smallest is 7 by 7 inches and comes in a threepack that wholesales for $4.62, and retails for $9.29. The 28 by 21 inch size is sold in a two-pack that wholesales for $11.11, retailing for $22.29. The company also produces SPLASHSAK carrying cases for aLOKSAKs. These nylon accessories are available in 13 different sizes that go around the waist, neck or arm. Each SPLASHSAK comes with two aLOKSAKs inside. Wholesale ranges from about $9 to $16, and retail is from around $19 to $33.

Visit the team at CES and SHOT For retailers interested in viewing LOKSAK’s products, the company will be exhibiting at two shows this month. The firm can be found at the SHOT Show, January 14-17 at the Sands Expo Center in Las Vegas, booth #20625. LOKSAK will also be at the Consumer Electronics Show in Las Vegas, January 7-10, at booth #6625 in the iPavillion. The minimum order is $120, and point-of-purchase displays are available. LOKSAK will also print custom logos on aLOKSAK bags. ■

LOKSAK Inc. Tel.: 435-649-9009 Website: www.loksak.com/retailers

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new products National Geographic & Who Ced? Hats HENSCHEL MANUFACTURING Company, founded in 1947, is a family owned and operated designer and manufacturer of traditional and trendy headwear. The St. Louis, MO based firm carries a vast array of popular styles, and is premiering two exclusive headwear licenses this spring: National Geographic and Who Ced? by Cedric “The Entertainer.”

National Geographic The National Geographic collection features Safari, Fedora, Booney, Outback and Ivy League styles as well as Aussie Breezers with official National Geographic photos screen printed on the mesh crowns. Comprised of materials ranging from lightweight waterproof leather to recycled fabric and camo print, there is something for everyone. Features vary, and many of the hats are made in the USA. Hats may have packable, crushable and floatable qualities; water repellent properties; a moisture-wicking sweatband; UPF 50+ sun protection; or a secret interior pocket for storing essentials such as a driver’s license or cash. “The collection features one-of-a-kind pieces that are functional as well as stylish, making them perfect for outdoor activities, from taking a leisurely walk to fly-fishing or hiking in the mountains,” explains Jessica Kraemer, assistant VP of Sales. Wholesale is from $14 to $29, and retail runs $35 to $75. A well-known and respected brand, National Geographic uses all

34

January 2014 | INDEPENDENT RETAILER

its net profits to fund research, expeditions and educational programs.

Who Ced? by Cedric “The Entertainer” The Who Ced? by Cedric “The Entertainer” collection includes Fedora, Ivy League, Newsboy, Duckbill, and snapback and fitted Baseball Cap styles in a variety of colors and fabrics. This brand from the comedic actor features intricate and subtle details in stitching, as well as fun twists on beloved classic styles. “With this brand, it’s all about the details,” Kraemer states. “By using interesting patterns or slight changes to styles, such as a rolled brim or diamond tip on a Fedora, each piece stands out and has unique flair. Cedric is well known for his passion for headwear, and this vibrant collection appeals to a younger generation that wants to dress up their look. It’s all about having fun, dressing nice and treating yourself to something special.” Who Ced? hats wholesale for $12 to $17, and retail for $30 to $45. Henschel Manufacturing’s minimum order is 12 pieces, with at least six pieces per style and three pieces per color. For 66 years, the company has strived to produce superior products at competitive prices, and is a leader in the headwear industry. The firm’s product lines cater to a range of consumers, from the fashion forward who value quality and style, to outdoor enthusiasts looking for functionality. “Because of our versatility and commitment to high quality standards, we have been able to secure official headwear licenses with several top brands,” Kraemer notes. “In the fall, we will be introducing a fabulous line of licensed headwear from designer Robert Graham.” ■

Henschel Manufacturing Co. Toll free: 800-USA-HATS • Tel.: 314-421-0009, ext. 38 Email: jkraemer@henschelhats.com Website: www.henschelhats.com

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new products Soothing Skin Care Products OUTDOOR HANDS LLC manufactures unique skin care products to heal cracked and chapped skin, relieve joint and muscle pain, and limit allergic reactions from exposure to poisonous plants. The company’s core product is Skin Therapy Cream, which contains a blend of certified organic oils and botanical extracts that restore, soothe and moisturize damaged skin. It does not contain mineral oils, petrolatum, glycerin or lanolin, so there is nothing to impede absorption. “Our Skin Therapy Cream relieves cracked skin anywhere you have it, including the hands, elbows, knees and feet,” says Robert Fine, company co-owner. The cream comes in a 3.4-ounce tube that wholesales for $6 and retails for $10 to $12. It is delivered in a display case and includes a tester. “We get a lot of comments on the skin cream,” Fine reports. “People love it because it is not greasy and does not come off every time you wash your hands. It takes just a little bit to be effective and has very little scent, so it is attractive to both men and women.”

Lip cream and new lip balm In addition, Outdoor Hands offers Lil Pucker’s Lip Cream. A derivation of the original formula, the product also contains aloe and vitamin E, and has a mint flavor. “Our product does not sit on the lips, it goes into the lips and is a healer,” Fine explains. Lil Pucker’s Lip Cream is packaged in a half-ounce tube that wholesales for $2 and retails for $4. “We are reformulating the lip cream into a healing stick that will be easy to apply, and will be available by the end of January,” Fine adds. The new lip balm will wholesale for $1.50 and retail for $2.99. 36

January 2014 | INDEPENDENT RETAILER

Another item from Outdoor Hands is Pain Therapy Cream topical pain reliever. The capsaicin-based product provides deep penetrating heat, and contains omega oils to fight inflammation. It is time released and lasts up to six hours, and comes in a four-ounce tube. The product wholesales for $7 and retails for $14. “Most capsaicin products come in a one to 1.5 ounce tube, and retail for the same price as our product,” Fine notes. “We offer top quality at a great value.” Outdoor Hands recently added Poison Ivy Scrub to its line. The gentle, exfoliating cleanser washes off the oil from poison ivy, oak or sumac plants, and provides instant relief from itching, pain and swelling. The four-ounce bottle wholesales for $6.50 and retails for $12.

Ad campaign and sales literature Outdoor Hands’ products were developed by pharmacist and company coowner, Austin Gore. He created the skin cream to treat the severely cracked skin on his wife’s hands, because there was nothing on the market that helped. “Austin knew he was onto something that would comfort a lot of people,” Fine continues. The company conducts an extensive national and regional advertising campaign to alert consumers to the benefits of Outdoor Hands’ products. Sales literature is available upon request. The minimum order is one case of any product, and shipping is free on orders over $100. ■

Outdoor Hands LLC P.O. Box 5835, Aiken, SC 29804 Tel.: 803-226-0506 Email: info@outdoorhands.com Website: www.outdoorhands.com

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new products Plush Animal Baby Bottle Covers BOTTLE PETS are stuffed animals that double as baby bottle covers, keeping feeding time or anytime soft and entertaining. These plush friends insulate baby’s bottle, keeping cool beverages cool and warm beverages warm. Additionally, Bottle Pets’ cushy ears, arms, legs and more make bottles easier for babies to grasp. The product serves as a play toy, on or off the bottle, and keeps babies engaged while in a car seat, stroller or shopping cart. Made of 100 percent polyester, Bottle Pets fit all major baby bottles, and even accommodate larger ones. They are machine washable and safety approved. Even moms who exclusively breastfeed their babies often keep a few pets on hand, since they can be used for expressed milk, and offer baby cuddly comfort when mom is not within arm’s reach.

Bella the pink bear; and Noel the reindeer. Wholesale is $9.50 and retail is $19.99. Two moms created Bottle Pets. The inspiration came after they had their own children, and saw the need for something cuddly and practical that could insulate liquids in bottles. “Bottle Pets have been a huge success,” Moran reports. “Baby bottles are a necessity that most homes with babies stock, and they make great gifts. Retailers say their customers love our products because they are unique, and an affordable baby shower or maternity gift.” Bottle Pets has a sales and marketing arm that is run strictly by moms. The organization is called MOMS: Modern Organization of Motivated Sales. Its objective is to help moms supplement their incomes, while allowing them to be in charge of their own work schedules. In addition to momprenuers, several corporations and catalog companies are selling the products.

Buying details The opening order is a case pack of 24 assorted pets, and minimum reorders are 12 pieces. The firm has a fi xture with signage and photos of babies with Bottle Pets that retailers can download and use for social media and in stores. A free four-tier spinner rack is included with the purchase of 48 or more Bottle Pets, and buyers pay shipping charges. To learn more about Bottle Pets, visit them at AmericasMart in Atlanta, January 9-13, and the Dallas Total Gift show, January 16-19. ■

Fits sippy cups, water bottles & more In addition, Bottle Pets convert to sippy cup use and accommodate other beverage containers as well. “Pre-teens love them over water bottles,” states Lisa Moran, national sales manager. “We’ve even seen dads use them with drinks. The longevity of this product is incredible.” At present, 14 styles comprise the Bottle Pets family: Si the duck and Willy the buck, complete with camo packaging; Riley the bunny; Drew the ladybug; Dylan the octopus; Bailey the cow; Gracie the pig; Milo the monkey; Sammy the bulldog; Lilly the lamb; Leo the lion; Bentley the blue bear and

38

January 2014 | INDEPENDENT RETAILER

Bottle Pets 20058 Ventura Blvd., #181, Woodland Hills, CA 91364 Toll free: 888-317-8107 • Email: lisa.moran@bottlepets.net Website: www.bottlepets.net

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new products Stylish Pocketed Belts Hold Cell, Keys & More BANDI WEAR offers a line of stylish belts and headbands with pockets that enable women to carry essentials hands-free. The brainchild of co-owners Beverly Perrea and Beth Koenig, BANDI Wear is available in the classic pocketed belt, which can hold a cell phone, cash, credit cards, driver’s license and keys, and a larger pocketed belt, sized to hold a passport and tablet cell phone. The firm also produces headbands, which can conceal a house key or small amount of cash. All products are manufactured in the USA.

Great for biking, hiking & events BANDI Wear belts come in handy for many situations. “They are great for vacation, biking, hiking, attending sporting events or concerts, or anytime a woman does not want to carry a handbag or wallet,” Perrea explains. “They do not bounce or ride up, so they are awesome for runners. There are other running belts on the market, but they are not stylish enough to wear with everyday clothes.” The firm’s headbands are also very popular. They can be worn folded or bandana style. “They have a very small pocket under the label, and are great if someone is going out on a run, or has a need to store something small,” Perrea adds. The pocketed belts and headbands are available in around 48 prints and eight solids. The larger pocketed style is available in several prints and solids as well. The classic belt wholesales for $14 and retails for $28; the larger belt wholesales for $16 and retails for $32; and the headband wholesales for $4.50 and retails for

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January 2014 | INDEPENDENT RETAILER

$10. “We began this journey about three years ago,” Perrea recalls. “Beth is a runner and I am a walker, and we are both busy moms. We were looking for a sleek, modern way to carry our essentials when we were out and about. We couldn’t find anything on the market other than bulky pouches with zippers and Velcro that were not at all stylish. We set out to create something we would wear, knowing there must be other women out there searching for a similar product.”

Buying details The minimum order is 18 pieces for belts, and may include a mix of the classic and large pocket styles. For retailers who order belts, the minimum order for headbands is 12 pieces, and for headband only orders, the minimum is 24 headbands. BANDI Wear has a foam core easel back sign with lifestyle images at the bottom, and space at the top to display a belt. It includes a display phone that can be tucked into the pocket. “The in-store signage helps customers see at a glance how the belt functions,” Perrea notes. “Retailers can also display a belt on a mannequin with a phone inside the pocket.” The company’s ecommerce site offers a clear overview of the products, and the colors and patterns available, as well as a video that shows the belt in use. ■

BANDI Wear Email: info@bandiwear.com Website: www.bandiwear.com

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apparel Revealing Trends in Spring Fashion AS THE masses settle in for cold winter days, retailers are already fastidiously analyzing warm weather fashion forecasts. Although ugh vvy spring is months away, every savvy retailer knows now is the time to plan an for the future, break down the hype,, and identify the hot styles to achieve continued success. The following is a look at what leading designers expect to be must-have merchandise for the upcoming season.

top is contrasting collared button downs. Manly by nature, these feminine counterparts boast cuffs and collars wit with complementary materials and textures. H Holding to the overall spring theme of skin ski baring attire, these button downs are fr frequently seen with the bottom buttons left undone.

Tops Midriff baring crop tops, showing off the hours clocked in the gym, are set to be a season favorite. Paired with high waisted, boxy shorts, this is a save all solution for any woman who would prefer to keep her navel behind the seams. Another trending

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Bottoms Spring will showcase a new spin on the classic capri style pant, with a wider leg falling below the knee, as well as mid-calf and just above the aankle. Pleats are pleasing this spring, with skirts ranging from mid-thigh to ankle len length, and gathered or pleated. Midi skirts with pleats are also a favorite for spring. In fact, no 20 2014 spring wardrobe will be complete without at least one corrugated skirt, in any length, ma material, pattern or color. Alternately,

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skirts paired with long lined tunics, which invoke a classic 1920s flapper feel, will be a hit. Dresses also will have dropped waists, in an effort to achieve the flapper silhouette. All of these trending new garments will be found in a plethora of materials and colors.

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Fashion reports have unanimously identified pink, in every shade, as the go-to color for spring. From pale to bold, pinks are predicted to be popular in solid color outfits or paired with prints.

Prints Spring is full of flowers, and not just your typical patterns. Expect to see updated floral prints, bordering on psychedelic. Another anticipated trend is pop art emblazoned attire, in addition to a return to the 90s with large logo bearing apparel. Expect to find bold prints everywhere.

Materials Chiffon, lace and satin are favorites for 2014. Fringe also will be popular, accenting a wide range of apparel including sheer tops and bottoms. Now that we know what to watch for, a great place to find a large selection of clothing for men and women, available at low wholesale pricing, is EFashionWholesale.com. For sunglasses to accessorize every outfit, check out CTSwholesaleSunglasses. com for hundreds of best selling styles. â– Lisa Livingston is the ecommerce content manager at CTS Wholesale Sunglasses. She ensures that the company stays at the forefront of changing fashion in the eyewear industry. Visit CTSwholesaleSunglasses.com.

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apparel Southwestern and Camo are Fashion Hits KERUSSO APPAREL & Gifts has been a leading wholesaler of Christian and inspirational products since 1987. “We look at what is trending, and we develop fun products and apparel around those themes,” explains Jason Anzalone, director of Marketing. “We believe camo and southwestern styles will be popular this year. The zebra design has been very strong for several seasons, and we expect that to continue as well.” As a result, Kerusso is expanding its Cherished Girl line of decorative tee shirts that showcase amusing, faith centered sayings. Cherished Girl previously comprised 12 bright tees and several jewelry and accessory items, and has added six shirts and a few trinkets.

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January 2014 | INDEPENDENT RETAILER

Inspiration from proverbs Camo in Pearls is one of Kerusso’s newest designs, and Anzalone expects it to be an immediate top seller. It is a pink shirt displaying a camo cross with pearls around it and says: “Camo in Pearls. Thank God I’m a Jesus loving country girl.” Another new Cherished Girl tee shirt has a cross and southwest design, and says: “She is clothed in strength and dignity, and laughs without fear of the future.” The firm has also added a shirt in purple, a new color for the line that proclaims, “I can do all things through Christ who gives me strength.” “Our target market is women from college age to 40s, but we also see grandmothers wearing our Cherished Girl shirts,” Anzalone reports. “Women want clothing that allows them to make personal statements. They buy multiples of our shirts, and they are popular year round. Suggested retail for a shirt is $19.99, however we continued on page 46

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apparel Fashion Hits continued from page 44 sell them at a wholesale price that allows merchants to sell them for $16.99 and still make the margins they need to.” Wholesale prices vary, depending on volume and sales program. Cherished Girl’s new accessories include iPhone5 covers and wristbands, which have been very popular with a younger audience. “Cherished Girl merchandise is very hot,” Anzalone continues. “Our retail buyers tell us these products are flying off the shelves. Prior to expanding the line, we conducted an extensive survey of around 1,000 consumers who chose from a large lineup of our merchandise and designs, and we ended up with these products. Our new introductions are what consumers told us they like and would buy.”

Eye-catching product display To help merchants make a statement with Cherished Girl, the company has created a bright pink, five-foot tall lighthouse display system. Set on a rotating base, the unit has cubbies for folded tee shirts, as well as

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areas to display the graphics and sayings. The stand is designed so the gift accessories can be hung on its sides. The Cherished Girl display with merchandise wholesales for $1,750 to $2,000, and the products included with the system retail for around $4,000. Kerusso will be exhibiting its entire new spring apparel, jewelry and gift lines at the Dallas Market Center show, January 23-26, with Diverse Marketing in suite 439. The company will also be exhibiting at AmericasMart in Atlanta, January 30 through February 3. It will be in suite 1212, building two, in the Butler Group showroom. Kerusso has won several awards, including first place in the 2013 Christian Retailing’s Best Accessories/Apparel category. The winning design was Dogtags, “Armed and dangerous—ready for spiritual warfare!” ■

Kerusso Apparel & Gifts 402 Hwy 62 Spur, Berryville, AR 72616 Toll free: 800-424-0943 Tel.: 870-423-6242 • Fax: 870-423-3568 Email: sales@kerusso.com • Website: www.kerusso.com

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jewelry & accessories Fashion Accessories Forecast

by Carmen Boeser

BABY, IT’S cold outside, but retailers can keep sales hot this winter and early spring by offering affordable, versatile accessories to entice customers. This season serves up a fun mix of classic and fashion forward accessories for retailers to maximize profits.

bag straps. Another clever option is to display a chain link necklace as a hair tie. Offering these accessories in classic gold will appeal to both sophisticated and trendy consumers.

Golden Girl

It is all about animal inspired looks right now, and accessories are a low risk way for even tame customers to try this wild trend. Scarves, socks, and gloves with a cheetah print will last consumers throughout the winter and early spring. Animal themed jewelry has something for everyone, whether it is a cute owl pendant or exotic jaguar ring. Fashionistas will be charmed by snakeskin clutches and handbags. Retailers can also encourage shoppers to stay on trend by offering small, furry purses, fur-trimmed gloves, or faux fur scarves. continued on page 50

Metallic looks were popular in 2013, and industry experts predict they will be a big hit this year as well. Gold jewelry and purses add a touch of glam to daytime and evening looks, and many buyers want to join the arm party with multiple bracelets. Retailers can display stackable gold bracelets in multiple shapes and styles, as well as gold rings that shoppers can wear together to assemble a “ring party.� Chic gold earrings and necklaces will never go out of style. Chain links are also having a major style moment, such as on belts or cross body

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jewelry & accessories Fashion Accessories Forecast continued from page 48

Statement earrings Winter and spring scarves do not pair well with necklaces. Instead, statement earrings are the ideal accessories for transforming an ordinary look into something special. Chandelier earrings are a romantic, feminine, and neck elongating choice, especially with sleek hairdos. For more daring customers, cuff earrings and cartilage jewelry can easily infuse edginess. Offer a variety of styles, such as small, dainty cuffs and wraparound styles that cover most of the ear, to appeal to the greatest number of buyers.

Emerald City Pantone’s 2013 Color of the Year is Emerald, and it will also reign in 2014. Retailers should offer an assortment of accessories like handbags, scarves,

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January 2014 | INDEPENDENT RETAILER

barrettes, nail polish, cell phone cases and jewelry in this gorgeous jewel tone. Rings, bracelets and earrings that have emerald toned jewels are perfect for evening celebrations. Totes, wallets, and satchels will help buyers punch up their daytime looks.

Sunshine day The best cure for the winter doldrums is sunshine, and retailers can capitalize on this by offering a wide selection of sunglasses. Style mavens know that sunnies look cool year round. Cat eye frames are popular and flattering on many face shapes. Other trendy styles are matte black, round, translucent, wire, and two tone. Be sure to focus on offering upbeat styles that provide finishing touches to any look, along with UV protection. ■ Carmen Boeser is a fashion and style blogger, wife and new mother. Her blog, The Ruby Zipper, follows her adventures as she creates eclectic and vintage looks on a budget. A St. Louis native, she also highlights local fashion events and small businesses. Boeser believes there is only one success—to spend your life in your own way, as fashionably as possible. Visit therubyzipper.com.

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jewelry & accessories Fine Outlook for Jewelry INTERNATIONAL JEWELRY Designs Inc. (IJDI) is a premier supplier of high quality pendants, earrings, bracelets and rings. Known as Aaron Lee Designs by IJDI and coined “The Look of Real� because of the company’s commitment to quality, products are brass-based and plated with either a heavy rhodium or 18k gold, and 90 percent are handset with CZ stones. Since 1983, IJDI has been supplying retailers with an array of traditional, bridal and designerinspired jewelry. “We have our own styles,� states Larry Goldberg, president. “They have the feel of famous designers’ creations, but they are our original pieces. We carefully monitor trends in the fine jewelry industry, and we gear our merchandise toward what consumers want to buy. We are seeing that the appeal of large, chunky, funky jewelry is slowing

down. This is good news for retailers who carry the finer pieces, because when big and color are in, the smaller pieces can be a more challenging sell.�

Infinity necklace with pavĂŠ hearts IJDI is not wasting any time jumping on this trend, and is introducing several new, more delicate pieces. “The infinity symbol is pretty strong in the fine jewelry look,â€? Goldberg reports. “We just created a nice 36-inch chain with little pavĂŠ casted hearts in between infinity, stationed throughout the necklace. The chain and the hearts are in rhodium, and the infinity castings are a gold finish. We did mock stones on the heart to keep the cost down. There is an old southern saying that, ‘If it looks good, it must cost money,’ so we do what we can to minimize costs. We think it will be a very big seller all year long.â€?

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Wholesale is expected to be from $18 to $22.

Layered chains & charms The company is also creating several newer looks with layered chains and charms. “This will be our newest line, and we expect it to be very popular,” Goldberg notes. Other reliable sellers continue to be the firm’s classic hoop and stud earrings. IJDI has been creating its own styles for 30 years, and has extremely high standards for quality. “You will see it in our castings, plating finish, stones and stone settings,” Goldberg explains. “We expect nothing less than the best from our factories, and every item is vigorously inspected before it leaves our plant. Our jewelry is durable, and will continue to look gorgeous for many years to come. That is our niche.” IJDI has a minimum order of $750, and retailers can peruse the online catalog and create a wish list 24/7. The list is transmitted to the sales team, and the transaction is concluded by phone. An ecommerce site is currently in the works. ■

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web profits Excite, Persuade and Convert with Color COLOR HAS a powerful psychological effect on buying behavior, as it drives mood, perception, likes and dislikes. Big retailers spend millions of dollars testing the impact of colors on consumers, because merchants know they influence how their products are perceived. Use colors correctly and the rewards can be great. Use them incorrectly and it can send a message that directs website visitors to stay clear. Studies show that shoppers who plan and stick to a specific budget respond

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January 2014 | INDEPENDENT RETAILER

by Eric Leuenberger

best to pink, teal, light blue and navy. Traditionalists respond to pastels, and impulse buyers tend to respond best to red-orange, black and royal blue. It should be no surprise then that red is most often used in conjunction with sales and promotions. Red draws attention, and evokes passion and excitement. Paired with a good promotion, it typically creates a feeling of need or desire, encourages immediate action and increases sales. The following lists the colors and associated qualities or emotions they often

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SAMPLE PACKAGE $300

convey in North American culture. Use this as a guide to future marketing efforts.

Red

We import Ladies Garments from Thailand, India, & China.

Excitement, strength, passion, love, anger and danger. Using a spot of red in just the right location is smart in most cases, but be mindful not to overuse this color.

Tie-Dye, Hawaiian Print, Solid Acid Wash, Printed Dresses, Baby Doll Dresses, Blouses, Skirt Sets, Pant Sets, Skirts, Sundresses, Umbrella Dresses in Rayon & Cotton Fabric. We also carry Magic Wrap, Sarongs, Handkerchief Dresses, Pancho Tops - all in Regular & Plus Size.

Yellow Knowledge, joy, intellect, youth, happiness, energy, warmth and sunshine.

We also carry Belly Dance & Zumba outfits in lots of different styles.

QUANTITY DISCOUNTS AVAILABLE

Green

321 Olympic Blvd., Los Angeles, CA 90015

Fertility, wealth, healing, success, growth, nature, fresh, relaxation and abundance.

Blue Knowledge, trust, wisdom, dependability, reliability, tranquility, calm, peace and cool. Blue is often listed as the most popular color. Other conveyed meanings are steadfastness and loyalty.

White

Phone: (213) 624-9728 s (213) 488-1896 Fax: (213) 624-2115, (213) 488-3398 E-mail: Andy@StyleInFashion.com PLEASE CALL OR E-MAIL FOR CATALOG

View Our Catalog Online Or Call For Catalog

Direct Importer and Best Prices on the Market We Carry A Great Selection Of Remote Controlled Cars, Helicopters with Gyro Scopes & Other Vehicles

5 STAR PRODUCTS 1 STAR PRICES

Black

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RC Cars

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RC Boats RC Licensed Vehicles

Orange Creativity, invigoration, stimulation, playfulness, warmth and vibrancy. Orange is often used to make high priced products more inviting, because psychologically it makes them seem more affordable. continued on page 56

www.StyleInFashion.com

!IIF !CNS 2L;>CHA

Purity, healing, perfection, clean, virtue and mild.

Fear, secrecy, formal, luxury, sophistication, elegant and seductive. Black is a serious color that evokes strong emotions. It is easy to overwhelm people with too much black, so be careful when using it.

We Carry Winter Sweaters & Jackets at Moderate Prices

PANTOMA PANTOMA RC Helicopters

Tel.

Quad- Copter

713-988-1475 www.CoolCityTrading.com 713-988-1487 Email: wholesale@coolcitytrading.com Houston Warehouse I NDEPENDENT R ETAILER.com | January 2014

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web profits Excite, Persuade and Convert with Color continued from page 55

Gray Balance, sophistication, affluence, neutrality and uncommitted. A touch of gray can add a rock solid feel to any product.

Know your audience As always, it is important to keep your target audience in mind. For example, if you are selling books for children, you should be marketing to grandparents and parents. Quite often, toys, books and children’s websites contain large blocks of bright, primary colors. Young children prefer these colors, but developing an ecommerce site based primarily on them would miss the target. Marketing materials, including the website, should be designed with grandparents and parents in mind, which means using colors like blue, which conveys trust, and yellow, which is associated with happiness.

56

January 2014 | INDEPENDENT RETAILER

Play it safe Unless you are dealing with an already strong brand, stick with safe colors. Trying to develop a new brand around colors that do not traditionally work in selling is not the best idea. Never overdo it on one color, as doing so can completely reverse the impact that subtle use could have. Color has a broad impact on the ability to sell a product. A simple change of color on an “add to cart” button, while keeping all other elements constant, can have a positive effect on conversion rates, resulting in higher sales. Remember to continually test everything, and determine if the colors of your website and marketing materials portray the image and message you intend. ■ Eric Leuenberger is an ecommerce expert, founder of Ecommerce Amplifier, and owner of Voom Ventures, LLC. The company’s products and services help storeowners and operators increase traffic, maximize ROI, decrease expenses and increase revenue. Contact him at TheEcommerceExpert.com, or phone 866-602-2673.

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ER

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AMERICA’S #1 SELLING GIFT ITEM!

Retails $7.99 to $9.99

DOG PLAQUES

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Our customers tell us all the time: “The dog signs are my best selling item in the store!” SEE US AT AN UPCOMING SHOW:

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Sports Licensing & Tailgate Show: January 16-18, Las Vegas Booth 2075 Global Pet Expo: March 12-14, Orlando, FL ASD Show: March 16-18, Las Vegas

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UÊ ÞÊ i}iÊ ÀÊ*À Ê/i> Ê > iÊ Û> >L i UÊ Ài>ÌÊv ÀÊÌ iÊ > Ê >Ûi]Ê,iVÊ, ]Ê >À]Ê À ]ÊiÌV° UÊ >À}iÊ£ä»Ý£È»Ê- âi]Ê > >Ìi`Êv ÀÊ ÕÀ>L ÌÞ UÊfÇ°{ Ê7 iÃ> iÊ ÃÌ UÊ , Ê ÀÊ Ã« >ÞÊ Û> >L i

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January 2014 | INDEPENDENT RETAILER

*GUARANTEED SALE* We are SO confident you’ll do well we offer a MONEY BACK GUARANTEE! You can return them if you sell less than 50% in 6 Months. Restrictions apply. Call us for details. PRODUCTS MADE IN USA NOT IN CHINA

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OVER 4,000 WOOD PLAQUES & GROWING! INEXPENSIVE WALL DÉCOR IS A GREAT SELLER!

EW NNEW

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Measures 10” in Diameter / Only $4.50 each / Dogs & New Busted Knuckle Garage 3 Floor Display Options: 20, 40 or 50 Facings – FREE (with Minimum Order) USA Made at China Prices!

HUNTING & FISHING PLAQUES FEATURING... THE GREAT ARTWORK OF BUCK WEAR The #1 Selling Hunting/Fishing T-Shirt Line!

NEW

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Measures 5” x 10” ONLY $2.97 each 60 Different Plaques Soon Available FREE Floor Display 28 Facings, 6 Each = 168 pcs PRODUCTS MADE IN USA NOT IN CHINA

I NDEPENDENT R ETAILER.com | January 2014

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web profits New eCommerce Payment Technologies EVERYTHING IS important when it comes to running your business. As an online store owner, getting money from point A, your website, to point B, your bank account, should be at or near the top of your priority list. New payment technologies surface daily to make this process safer and easier. There are a number of exciting technologies on the horizon, from scanning a QR code to complete the checkout process, to order completion that happens on a mobile device instead of on a PC. From a risk perspective, here are a few things you need to consider when looking at new payment technologies.

by Mike Auger

PayPal Having multiple ways to collect money from your online store is a great idea, but you need to be sure that the ecommerce platform you are using, as well as the payment gateway, meets or exceeds all Payment Card Industry (PCI) requirements. While PayPal is a tried and true method that may not be considered a new technology, it provides a number of different processing options that should be on your shortlist of tools. In 2014, PayPal will launch Payment Code. It will allow consumers to make purchases by scanning a QR code on their mobile phone, as well as receive a four-digit code on their phone to complete a purchase.

LICENSED T-SHIRTS

Rock, Reggae, Novelty & More! Stickers, Patches & Flags Too!

T-Shirts are available by the piece ($100 minimum) or in money-saving pre-pack assortments.

FOR THE MONTH OF JANUARY ONLY!

$1 off price codes A-G and $3 off price codes H-K. Must Mention This Ad To Receive Discount. For more info check out our website catalog, with over 4,000 photos!

BACKSTAGE FASHION 60

January 2014 | INDEPENDENT RETAILER

DISC VER NETWORK

Cards 速

速 www.backstage-fashion.com 1-800-644-ROCK (7625)

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Payment tokenization Tokenization of payment information is a newer technology that has enjoyed some growth recently. First Data and Shift4 utilize this “token” method to encrypt site visitor payment data. It is extremely secure because sensitive data is replaced with a unique identifier. This method helps prevent theft of stored credit card information.

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Mobile ready If your site does not have a simple, elegant and fast way to process payments from mobile devices, you are most likely missing out on a piece of revenue. A mobile version of your site that allows for credit card or PayPal order completion is a requirement for any online store that is thinking about alternative payment methods. A miniature, hard to read version of your main site is definitely not mobile friendly. Keeping up with new payment technologies and keeping your site mobile friendly ensures that you can provide your customers with the best experience, and one that is also safe and secure. ■ Michael Auger is chairman of the board and chief strategy officer of Pinnacle Cart, a hosted shopping cart and ecommerce software application that allows you to create, manage and effectively market your business. For more information, visit pinnaclecart.com.

For today’s business news and updates visit IndependentRetailer.com

Choose by design! Everyday Cards & Assortments, Spanish, African-American, Religious Cards and more! Wrapped Cards Now Available! *Everyday cards only

& MANY MORE!

C & J Sports is committed to providing quality Fishing Supplies at prices that our customers should be able to be competitive with the chain stores!

Fishing Tackle Blowouts OUR BEST BUY $500 Worth of Assorted Fishing Tackle

$100.00! Case of 50 Astro 4Ft 2 Pc Spinning Rods

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FLYERS AVAILABLE! ®

WWW.CANDJSPORTSINC.COM I NDEPENDENT R ETAILER.com | January 2014

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wholesalecentral.com The web’s original wholesale directory This is a small sample of the suppliers you will find on WholesaleCentral.com. Find suppliers by category or product! Suppliers, to list your company here and reach 600,000 retailers monthly, call 1-800-999-8281 ext. 126.

APPAREL / CLOTHING

SUPERIOR CLOSEOUTS 718-422-1110 www.wholesalecentral.com/superiorcloseouts

F E AT U R E D S E L L E R BANIAN TRADING 800-366-2660 www.baniantrading.com Manufacturer of “JUST DARLING COLLECTION”. Importer & Wholesaler of Over 4,000 Products: Childrenswear, Accessories, Shoes, T-Shirts, School Uniforms, Christening Wear, Formal Wear, Baby Goods, Christian & Hispanic/ Mexican Products, Baseball Caps, Bridals, Rhinestone Jewelry, Hosiery, Etc. We Ship Worldwide. Our 22nd Year!!

TASHA APPAREL www.tashaapparel.com VARSHAA.COM www.varshaa.com WESTERN EXPRESS www.westernexpressinc.com

213-742-0974

DROPSHIPPERS DOBA www.doba.com

UR ETERNITY www.eternitywholesale.com 877-321-3622 800-421-9755

PLUM ISLAND SILVER CO. www.plumislandsilver.com

978-499-8203

412-257-5020

323-982-8807

SUNRISE WHOLESALE 877-250-5045 sunrisewholesalemerchandise.com

XTREME STYLZ www.xtremestylz.com

FOOD & GROCERY

599FASHION.COM www.599fashion.com

866-728-3141

WHOLESALE CLOTHING wholesaleclothingfactory.com

ALABAMA WHOLESALE www.bamasocks.com

256-845-4411

WHOLESALE FASHION SQ. 323-583-2875 www.wholesalefashionsquare.com

DVDS & VIDEOS

APPARELCANDY.COM www.ApparelCandy.com

877-870-8686

WHOLESALE LINKED www.wholesalelinked.com

MOUNTAIN VIEW MOVIES 607-278-5401 www.mountainviewmovies.com Authentic brand new DVD movies, Blu-ray discs & video games at the lowest wholesale prices. Major Studio DVDs UNDER $4. Stock changes weekly. Low $50 minimum purchase. Free UPS Ship over $300.

APPARELSHOWROOM.COM 800-243-4131 www.apparelshowroom.com BEVERLY HILLS UNIFORMS 718-378-1188 bhuniforms.com BH WHOLESALE INC. www.bhwholesale.com

CRESWELL SOCK MILLS www.sockmills.com

256-657-3213

EFASHION WHOLESALE www.efashionwholesale.com

732-866-9976

EROS HOSIERY CO. www.eroswholesale.com

215-342-2121

FASHION WEAR PLUS INC. www.fashionwearplus.com

877-949-6060 213-747-7777

GRAPHIC TEES WHOLESALE 619-869-2462 graphicteeswholesale.com ISLAND WHOLESALER www.islandwholesaler.com

786-269-0629

KAY BOUTIQUE LLC littlegirlmart.kay-boutique.com

406-222-4853

LEMON TREE TRADING CO. 213-747-3410 www.wholesalefashionplace.com LIBERTY WEAR www.liberty-wear.com

937-550-9466

NORTH PINES northpines.org

704-637-3456

R. G. RILEY & SONS, INC. www.rgriley.com RUBII www.rubiiwholesale.com

62

KAY BOUTIQUE 406-222-4853 wholesalegirls.kay-boutique.com

CHILLAX DRINK LLC www.chillaxdrink.com

800-752-7207

GMAN USA LLC www.gmanusa.com

813-443-0700

JMW I LLC / ASTRAL SEA jmw.net/Wholesale

573-729-7280

PRICEMASTER www.PriceMaster.com

800-538-3873

VK WHOLESALE www.vkwholesale.com

847-204-0669

CANDLES, INCENSE, POTPOURRI

213-687-4100 708-689-1160 213-627-2398

F E AT U R E D S E L L E R

DVD RELOAD www.dvdreload.com/specials

INETVIDEO.COM 514-956-7482 www.wholesalecentral.com/inetvi0001/ wholesale-form.html

ELECTRONICS JACOBS TRADING COMPANY 763-843-2000 www.jacobstrading.com

FASHION ACCESSORIES

INK1 www.inklots.com

BARTONS DISCOUNTS www.bartonsdiscounts.com

317-979-7494

DOLLARDAYS www.dollardays.com

877-837-9569

FOUR SEASONS www.4sgm.com

323-826-1199

GENCO MARKETPLACE www.gencomarketplace.com

800-224-3141

H&J LIQUIDATORS www.hjcloseouts.com

630-595-7717

INTERTRADE CORP. www.intertradecorp.com

301-595-8999

JACK LEVY SALES www.jacklevysales.com

BENEFIT IMPORT & EX. 509-995-2504 www.wholesalecentral.com/benefitimportexport

D & D FLORIDA IMPORTS www.ddflimport.com

COMPUTER PRODUCTS

GENERAL MERCHANDISE

323-588-2910

CRYSTAL FLORIDA INC. 239-732-6611 www.wholesalemuranojewelry.com

856-939-5151

888-261-8277

ANN KIM FASHION www.pandoraaccessory.com

786-477-4174

WHOLESALE EXPRESS www.wsesports.com

ROYAL ENTERPRISES www.royalwholesalecandy.com

770-936-5412

IRWIN SALES 281-424-7651 www.wholesalecentral.com/irwinsales

AROMAR www.aromar.net

COLLECTIBLES

WHOLESALE SCARVES USA 718-415-0352 www.wholesalescarvesusa.com

800-622-3998

BUCKWHOLESALE.COM www.buckwholesale.com

626-465-1820

323-266-1800

3D BELT www.3dbelt.com

770-582-6688

CLOSEOUTS

WHOLESALE FASHION INC www.wholesalefashioninc.com

303-881-6146

ETS DESIGN www.etsdesign.com

GLOBAL IMPORTS INC www.Hunnt.com

ORIENTAL APPAREL INC. 386-383-2618 wholesalecentral.com/orientalapparel/store.cfm PRIMETIME CLOTHING www.primetimeclothing.com

BABY ITEMS C-STORE ITEMS

800-652-8275

GAZOZ INC. www.gazoz.com

213-270-1190

347-394-5559

CLOTHINGISLAND.COM www.clothingisland.com

WHOLESALE ACCESSORY 205-491-6464 www.wholesaleaccessorymarket.com

DP & COMPANY INC. www.dropforyou.com

442079079949

718-639-3588

866-408-2825

786-472-1888

216-831-6604

LOS ANGELES CLOSEOUTS 424-777-9004 wholesalecentral.com/losangelescloseouts R&M WHOLESALE 330-479-9950 www.wholesalecentral.com/ywengwholesale

GIFTS AE WHOLESALE, INC. www.AEWholesale.com

608-218-4124

FASHION UNIC www.fashionunic.com

908-660-0985

DWK CORPORATION www.dwkcorp.com

909-923-1880

LA WHOLESALE ROUTE www.lawholesaleroute.com

213-488-0691

GLOBAL CRAFTS www.globalcraftsb2b.com

386-424-1662

LANCY ONLINE INC. www.LancyNY.com

718-821-8168

HENRY BRANDT www.HENRYBRANDT.COM

417-334-0988

MEGA CAP INC. www.megacapinc.com

909-581-1121

VALUE ARTS CO., INC. www.valuarts.com

800-815-3855

MICHELLE AND SCOTT’S www.wholesaleimport.com

901-767-0838

WORLD BUYERS www.worldbuyers.com

MY WHOLESALE ROUTE www.mywholesaleroute.com

201-567-2827

HANDBAGS & LUGGAGE

SECRET LIGHT www.secretlight.us

561-274-4441

CHOICEHANDBAGS www.choicehandbag.com

213-745-3065 972-247-4514

800-996-7531

330-759-1501

S & G APPAREL www.sngapparelinc.com

213-453-4164

DOLLAR STORE

SEVEN SEAS, INC. www.sevenwholesale.com

213-748-9469

ACCESSORIES PALACE shop.accessoriespalace.com

800-725-2234

PURSE OBSESSION www.purseobsession.net

626-214-8325

E-BESTCHOICE.COM www.e-bestchoice.com

SHEEHAN SALES, INC. 800-849-9949 www.wholesalenursingscrubs.com

GREAT LAKES www.glwholesale.com

616-261-9393

ROCKEY TRADING CO. www.rockeytrading.com

813-888-9400

ETASICO 419-973-1010 www.wholesalecentral.com/etasic0001

SOCK WHOLESALERS www.sockwholesalers.com

800-597-3886

KOLE IMPORTS www.koleimports.com

800-874-7766

S & J ENTERPRISES www.sandjwholesale.com

336-271-6755

FASHION WORLD www.handbagfashion.com

STEAL DEAL www.stealdealinc.com

323-581-8051

PRICE KING INC. www.priceking.com

718-786-8540

TOP TRENZ toptrenz.com

January 2014 2014 || INDEPENDENT INDEPENDENTRETAILER RETAILER

213-747-7145

631-254-8499

continued on page 64

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BRAND NEW EXCESS HOLIDAY/SEASONAL LOADS #534/-%2 2%452.3 s %8#%33 s /6%234/#+

www.CustomerReturns.com

TOOL LOADS FURNITURE LOADS GENERAL MERCHANDISE Jacobs Trading Co. Shipping Locations Fort Smith, AR Sneads, FL Minneapolis, MN Las Vegas, NV Salamanca, NY Taft, OK East Flat Rock, SC Marlin, TX Mexia, TX

HEATER LOADS CUSTOMER RETURNS LOADS ...and MUCH MORE!!!

CALL TODAY! Mention This Ad and Promotional Code CO200 and Receive a FREE Pallet on Your First Order!

CONTACT Bruce, John or Mark

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wholesalecentral.com

SUPPLIER PREVIEW

Suppliers, to list your company here and reach 600,000 retailers monthly, call 1-800-999-8281 ext. 126.

continued from page 62

HIPHOPJEWELRY 410-493-2269 www.hiphopjewelrywholesale.com

972-243-2475

INT’L JEWELRY DESIGNS ijdi.net

HUA FU INTERNATIONAL www.huafu.org

212-268-9985

JUDSON & CO www.judson.biz

KLASSY BAGS www.klassybags.com

562-735-3292

MAGIC TOUCH CORP. www.magtouch.com

215-627-0853

MAD BAGS LLC mad-bags.com

708-615-0445

MKM JEWELRY, INC. www.belchousa.com

213-347-0007

OCEAN STATE CREATIONS www.oscjewelry.com

401-728-0490

HANDBAGSHOPPING.COM www.handbagshopping.com

MYBAG 214-634-4900 wholesalecentral.com/mybag/wholesale.html

954-577-9099

PAPER CRAFT PRODUCTS www.papercraftproducts.com

213-745-6811

PAMPERED PRINCESS 585-266-7040 www.shoppamperedprincess.com

PRINCESS PURSE www.princesspurse.com

213-746-9933

PHILLIPS INTERNATIONAL www.cooljewels.com

800-432-3636

SHOPFORBAGS.COM www.shopforbags.com

214-637-5300

PLANET SILVER www.silver-jewelry-planet.com

941-460-4001

PURSE IMPORT www.herstationhandbags.com

972-243-9090

SALES ONE LLC www.bodyvibe.com

203-356-9077

SAM’S ONE www.samsoneinc.com

213-622-6661

THE WELMAN GROUP www.wholesalesterling.com

301-907-7916

UNITED GEMCO unitedgemco.com

212-840-9380

HEALTH & BEAUTY BEAUTYMAX COSMETICS www.makeupcolors.com

626-200-8785

DISCOUNT WHOLESALERS 610-458-1131 www.discountwholesalersinc.com DRUGSTORE PRODUCTS 732-606-4242 www.wholesalecentral.com/dspsales INFINITE ALOE 323-906-2880 www.wholesalecentral.com/infinitealoe MERCHANDIZE LIQUID. 754-204-0740 www.merchandizeliquidators.com MVP TRADING CO., INC. www.mvptrading.com

240-235-5029

ONE TREE LLC www.onetreebrands.com

913-402-0322

RSVP SKIN CARE, INC. www.rsvpmen.com

417-773-0548

THUNDER RIDGE 703-631-9074 www.wholesalecentral.com/emuoil VISION VITAMINS visionvitamins.net

714-747-6350

HOLIDAY & SEASONAL GIFT BLISS ENTERPRISES 831-663-0611 www.wholesalecentral.com/giftbl0001/Store.cfm SNOWONDER 831-429-1444 wholesalecentral.com/snowonderinstantsnow

HOME DÉCOR / HOUSEWARES 908-352-5400

DUKE IMPORTS, INC. www.dukeimports.com

260-665-1100

JEWELRY ALAMODEONLINE.COM www.alamodeonline.com

714-636-4237

ART BOX www.artboxjewel.com

213-243-0730

AZUR GLOBAL IMPORTS www.azur1.com

303-980-1218

BEADS CORNER www.wholesalebeaded.com

888-278-3889

CERIJEWELRY.COM www.cerijewelry.com

626-810-3283

CONKLIN FASHIONS www.wholesalejewelry.net

607-967-3021

HANA WHOLESALE ilovehana.com

410-799-7602

906-346-7065

STOCKWELL GREETINGS www.stockwellgreetings.com

877-906-2211

PERFUME

562-699-0099

US GLOBAL IMPORTS www.usglobalimports.com

213-626-6005

407-925-9573

ZIVA GEM www.zivagem.com

646-416-5828

KNIVES & SWORDS ABC IMPORTS abcimportsandwholesale.com

770-676-0421

800-799-6955

MASTER CUTLERY INC. mastercutlery.com

201-271-7600

PANTHER TRADING CO. www.pantherwholesale.com

410-644-0134

REX INTERNATIONAL www.rexdist.com

626-969-7866

SHARP IMPORT www.cutlerywholesaler.com

856-382-0631

718-482-6970 213-688-9600

MERLING INC merlingwholesale.com

301-729-2571

LUXURY PERFUME WORLD www.luxuryperfume.com PERFUME CENTER www.perfume-center.com

516-348-1124

THE EXTRA MILE www.thextramile.com

518-383-9084

PERFUME MARKET www.perfumemarket.net

305-593-9017

PET SUPPLIES

CTS WHOLESALE 800-796-3486 www.ctswholesalesunglasses.com 937-748-8181

PROFESSIONAL SUPPLIES 626-205-1973

SELF-DEFENSE, SECURITY

TOPPER INTERNATIONAL www.topperliquidators.com

800-867-7371

SHOES & FOOTWEAR 247 FASHION STORE www.247fashionstore.com

909-839-0186

CHENG’S ENTERPRISE www.easyusafootwear.com

800-886-3288

S & S SPORTS INC www.sports456.com STEVESAMWHOLESALE www.stevesamwholesale.com

313-444-0277 201-766-8868

BEDFORD SLIMS 347-889-5015 bedfordslims.com/pages/wholesale ELECTRONIC CIGARETTES www.wholesalevapor.com

800-332-0916

GREEN SMOKE wholesale.greensmoke.com

305-290-3669

January | | INDEPENDENT January2014 2014 September INDEPENDENT RETAILER 2012 RETAILER

901-375-4377

856-382-0631

213-765-0222

HABIB IMPORTS INC 916-739-8488 www.wholesalecentral.com/habib

NOVELTEES WHOLESALE 801-484-6769 wholesalecentral.com/NovelteesWholesale

RUBY IMPORTS www.rubyimports.net

SHARP IMPORT www.sharpimport.com

MYLEATHER.COM www.myleather.com

KALAN LP 800-345-8138 www.kalanlp.com Lansdowne, Pennsylvania United States Market leader in humorous and personalized programs. Specialize in the newest Impulse products. PERSONALIZED PRODUCTS: Mini lanyard key rings & hot pink key rings. Also, tin signs, shot glasses, magnetic stickers, party goods, birthday candles, balloons and confetti. Over 10,000 items in-stock.

800-777-7656

800-340-7642

347-387-9180

F E AT U R E D S E L L E R

PR SUNGLASSES www.prsunglasses.com

ST LOUIS WHOLESALE stlouiswholesale.com

EON SMOKE www.eonsmoke.com

NOVELTIES

801-975-1656

904-720-2183

704-494-4313

800-223-1159

NEVA ENTERPRISES, INC. www.olympiceyewear.com

SAFETY TECHNOLOGY www.safetytechnology.com/wh

JAFRUM INTERNATIONAL www.jafrum.com

HOOVER’S MANUF. www.hmchonors.com

ANATOLIA WHOLESALE 254-458-6528 www.wholesalecentral.com/anatol0001

SUNGLASSES & EYEWEAR

SMOKING PRODUCTS

MILITARY GOODS

SPORTING GOODS

FRAGRANCEX.COM INC. www.fragrancex.com

24/7 WHOLESALE 877-247-9465 wholesalecentral.com/247wholesale/store.cfm

EDGEWORK IMPORTS INC. www.edgeimport.com

VAPORIN LLC 508-523-5974 www.vaporin.com/wholesale-inquiry/

631-940-6827

86-20-81025354-803

WWW.MALL11.COM www.mall11.com

UVAPER 253-236-5251 www.wholesalecentral.com/uvaper

FRAGRANCENET.COM www.fragrancenet.com

WHOLESALE LEDS www.wholesale-leds.com

LEATHER

THE CLOCK LADY 770-425-5466 www.wholesalecentral.com/theclo0001

SAV-ON www.sav-on-closeouts.com

KC CREATIONS www.kccreationsinc.com

TURKEY CREEK TRADING 410-368-8307 wholesalecentral.com/turkeycreekco/Store.cfm

COUNTRY CLUB USA www.countryclubproducts.com

642

VIENNOIS viennois-online.com

818-645-8223

THREE N’S DEEP www.threensdeep.com

256-355-8844

ON SALE HANDBAG www.onsalehandbag.com

WHOLESALE WALLETS 877-828-1577 www.wholesalewalletsdirect.com

PARTY SUPPLIES & GREETING CARDS

JK IMPORTS, INC. www.jkimportsla.com

213-617-0609

LANMARK WHOLESALE www.lanmarkwholesale.com

941-747-4560

PLAY VAPOR 855-475-2982 www.playvapor.com/distribution/ PUF CIGS pufcigs.com/wholesale

855-783-2447

RESSUM ENTERPRISES 410-394-9408 www.wholesalecentral.com/ressum0001 SMOKERS SMART CHOICE wholesale.my7s.com

877-771-5196

SPS WHOLESALE www.spswholesale.com

877-744-9439

TRIO TRADING 909-390-8282 www.californiawholesalesunglasses.com

TELEPHONE & CELLULAR VALOR COMMUNICATION www.2valor.com

877-369 2088

TOOLS & HARDWARE GOLDSIONE GROUP LTD. 0086-536-2181 www.wholesalecentral.com/goldsi0001/store.cfm LONESTAR SALES lonestarsales.net

903-573-9329

TOYS & HOBBIES ESCO IMPORTS TOY CO. www.escoimports.com

800-445-3836

INNEX INC www.innexinc.com

909-839-6091

LEGENDARY GAMES www.pocketfarkel.com

888-454-2637

TYKO TECH INC. 213-628-2000 www.wholesale-rc-helicopters.com

WATCHES AKZANWHOLESALE.COM www.akzanwholesale.com CHINA MART INDUSTRIAL www.come4buy.com

213-291-8430

852-31882177

WATCH TIME INC. 213-748-9942 www.wholesalecentral.com/watchtime WATCHES INTERNATIONAL www.wintl.com

713-780-8463

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Lanyards Big Time T-Shirts Mugs

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Champagne Panties

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Black Bra & Panties Set Mugs

California Diet Tea

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Indian God

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I NDEPENDENT R ETAILER.com | January 2014

65

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tradeshow feature OFFPRICE Show February 16-19 OFFPRICE ORDER writing trade shows connect retail buyers with the leading off-price specialists offering clothing, accessories and footwear at 20 to 70 percent below wholesale. Taking place every August and February in Las Vegas, the OFFPRICE Show is the largest event of its kind. The next show will be held February 16-19, 2014 at the Sands Expo & Convention Center. Nearly 500 exhibitors in 1,300 booths will showcase an array of leading brands, top designer goods and quality non-branded items at popular price points. More than 8,000 buyers are expected.

Value & variety “The nature of off-price is value, and our focus is always about creating value for both our suppliers and the retailers who shop our show,” explains Stephen Krogulski,

CEO. “The beauty of off-price is that the kinds of goods that are closing out are constantly evolving. Retailers come to us to find promotional items they can get immediately into their stores to make them more successful now, and to give their buyers a reason to come back and visit their shops more often.”

Expanded and newly organized campus The OFFPRICE Show will be held in the newly renovated convention center’s exhibition hall G, as it was in August, as well as in some ballrooms and meeting rooms. “We like to refer to the space now as the OFFPRICE campus,” says Krogulski. “The ballrooms will house our cash & carry vendors, which are a vibrant continued on page 68

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January 2014 | INDEPENDENT RETAILER

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I NDEPENDENT R ETAILER.com | January 2014

67

Go Back to www.IndependentRetailer.com

tradeshow feature OFFPRICE Show continued from page 66 part of our OFFPRICE group. Everything in the exhibition hall will be wholesalers. Inside of that, we are putting all of our footwear vendors together for the first time. The whole intent is to make it easier for attendees to shop such a large show.” Space fills up fast, but having the expanded campus gives OFFPRICE the opportunity to accommodate new exhibitors in both the cash & carry and wholesale sections. “There are always opportunities for new exhibitors,” Krogulski stresses, “and they can contact us for details.”

Unocial Fashion Week At the February show, OFFPRICE will be selling clothing, accessories and footwear that retailers can sell by March and over the summer for big profits. Visiting Las Vegas in February will also benefit attendees because the OFFPRICE Show takes place during what has become an unofficial

68

January 2014 | INDEPENDENT RETAILER

Fashion Week. “There are 12 to 15 trade shows that week,” Krogulski notes. “In addition to buying immediate goods to sell now, attendees can gain insight into upcoming trends and get an idea of what colors and fabrics are going to be popular.” In addition to the February and August OFFPRICE Shows, event organizers host A Taste of OFFPRICE Show, May 4-6, 2014. It takes place in the heart of New York City’s garment district during Market Week at Gotham Hall, 1356 Broadway at 36th Street. To learn more and to register for the February and May shows, please visit the OFFPRICE Show’s website. ■

OFFPRICE 175 N. Patrick Blvd., Ste. 180 , Brookfield, WI 53045 Tel.: 262-782-1600 • Email: info@offpriceshow.com Website: www.offpriceshow.com

Go Back to www.IndependentRetailer.com

I NDEPENDENT R ETAILER.com | January 2014

69

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OFFPRICE

FEBRUARY 16-19, 2014

454

SANDS EXPO

448

Lower Level OFFPRICE Campus

654

551

549

754

651

751

650

749

648

850

1054

1254

951

1051

949

1049 1148

1251 1348

546

646

746

846

946

1046 1146

544

643

741

843

942

1043 1143

1246 1346

54 1654 1754

1454

1451 1551

1651 1751 751

1450

1650 1750

1448

848

346 446

854

1546

5

1 1854

2054

2154

1851 1951 185

2051 2150

1849 1948

2050

1648 1748

2048

2149

1446

1646 1746

1846 1946

2046 2146

1443 1543

1643 1742

1841 1942

2042 2141

6 343

342

440

841 637

Footwear Pavilion

739

537

339

840

939

1039 1139

837

937

1037 1137

4

335

634

534

3

735

934 833 932

Meeting Rooms

430

530

630

830

FEATURED REG AREA

426 326

Entrance

828

527 626

526

930

1

425

525

823 623

723

1237 1337

11 1135

1234 1333

1133

523

1641 1539

1332 1230 1330

1030 1130

1740 1639

1437 1537

1940 1840

2041 2040

1939

1637 1737

1837

1938 1937

2037 2137

1835 1433

1233

1032

1432

1733 1530

1834 1934 1933

1630 1830 1730

1430

1932 1930 19

2 11027 1128

1227 1225

925 924

1440

1339

1026

424 423

1340

926

726

Lounge

323

1034

1442 1341

730

330

Lounge

1240

1041 1141

737

437 337

941

1342 13

1023 1123

1223

923

1326 1325 1324 1323

1427 1527

1425

1626 1727

1826

1525 1625

1423 1523

1827

1723

1623

1823

1925

1923

Show Hours:

Feb. 16–18 : 8 am - 6 pm Feb. 19 : 8 am - 3 pm

Shuttle Service to Las Vegas Convention Center, Mandalay Bay and Rio Feb. 18 & 19

318

416

313

Registration

818

418

413

716

515

917

817

1018 1117

1218 1318

1418 1518

1213

1413

1616 1716

1818

1017

613

713

513

308

508

813

808

1013

1613

1008

1408

1813

1708

ENTRANCE

to Cash & Carry

¢

REGISTRATION CALL (262) 782-1600

Meeting Rooms

70

January 2014 | INDEPENDENT RETAILER

www.offpriceshow.com

Go Back to www.IndependentRetailer.com

1

2

Gazoz Inc

TBI Apparel

3

Radhika Imports Inc.

(213) 747-7777 • www.gazoz.com info@gazoz.com

(323) 981-0674 • www.tbiapparel.com

(213) 746-1524 www.radhikaimports.com

Booth 926

Booth 1827

Booth 1034

4

Consolidated Clothiers Inc.

(214) 678-0060 www.consolidatedclothiers.com

Booth 437

EXHIBITOR LIST 365 Fashions Inc. . . . . . . . . . . . . . . . . . . . . . .1646 A Fashion Group, Inc. . . . . . . . . . . . . . . . . . . .2146 ABC Hosiery . . . . . . . . . . . . . . . . . . . . . . . . . . 1225 ABC Imports . . . . . . . . . . . . . . . . . . . . . . . . . .1446 Actual Scrubs . . . . . . . . . . . . . . . . . . . . . . . . .2054 Adore . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1146 Advance Sales Group . . . . . . . . . . . . . . . . . . . . 746 Aggressive Apparel. . . . . . . . . . . . . . . . . . . . . 1708 All Weather . . . . . . . . . . . . . . . . . . . . . . . . . . .1026 All-Ways Sportswear Ltd./ W.I. Off Price Apparel Ltd. . . . . . . . . . . . . . . . 1525 Alliance Wholesale Corporation . . . . . . . . . . .508 Allura Imports . . . . . . . . . . . . . . . . . . . . . . . . .1846 Almar Sales Company . . . . . . . . . . . . . . . . . . .430 Almost Nothing Inc. . . . . . . . . . . . . . . . . . . . .1530 American Cap Exchange. . . . . . . . . . . . . . . . . . 737 American Exchange Accessories. . . . . . . . . .1442 American Fleece Associates, Inc. . . . . . . . . . 1017 American Standard/Liana Uniforms . . . . . . .1032 Andy Miller Global Sales . . . . . . . . . . . . . . . . .932 Angel Body Import Inc.. . . . . . . . . . . . . . . . . . . 551 Apparel Trading International, Inc. . . . . . . . .1408 Aquarius Ltd . . . . . . . . . . . . . . . . . . . . . . . . . . .850 Area Code 212 Inc. . . . . . . . . . . . . . . . . . . . . . . 425 Aspen/Omaha Clothing . . . . . . . . . . . . . . . . . 1418 Avital, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1425 B & B Industries, Inc. . . . . . . . . . . . . . . . . . . . 1135 B. Bronson . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1823 B.L.K. International . . . . . . . . . . . . . . . . . . . . . . 951 Baron Distributors / House of Fashion, Inc. .1333 Basix of America . . . . . . . . . . . . . . . . . . . . . . . 1613 Ben Elias Industries Corp. . . . . . . . . . . . . . . . 1013 Berlioni Shirt & Tie Co.. . . . . . . . . . . . . . . . . . 1826 Bermo Enterprises Inc. . . . . . . . . . . . . . . . . . . . 313 Beverly Hills Uniforms . . . . . . . . . . . . . . . . . . 1754 Big Bang Clothing Co. . . . . . . . . . . . . . . . . . . 1748 Big Bright Trading Inc. . . . . . . . . . . . . . . . . . .1940 Bingo Off-Price Inc. . . . . . . . . . . . . . . . . . . . .1830 Bings Merchandising, Inc. . . . . . . . . . . . . . . . 1523 Blue Galaxy . . . . . . . . . . . . . . . . . . . . . . . . . . . 1527 Bo Da Fa Trading Inc. . . . . . . . . . . . . . . . . . . . 1751 Branco Enterprises . . . . . . . . . . . . . . . . . . . . . . 623 Briara Trading . . . . . . . . . . . . . . . . . . . . . . . . . . 813 Brook Textiles . . . . . . . . . . . . . . . . . . . . . . . . . .925 C.S.S. Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .1948 CA Best Price. . . . . . . . . . . . . . . . . . . . . . . . . . . 337 Cafe 6. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1043 Capico Accessories Of Matawan Inc. . . . . . . . 924 Capsmith Inc. . . . . . . . . . . . . . . . . . . . . . . . . . 1037 Charley Morgan, Inc. . . . . . . . . . . . . . . . . . . . 1049 Choice Deals Inc. . . . . . . . . . . . . . . . . . . . . . . 1326 Classic Imports . . . . . . . . . . . . . . . . . . . . . . . . . 749 Club 408 Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . 1230 Coney Island Group . . . . . . . . . . . . . . . . . . . . .646 Consolidated Clothiers Inc. . . . . . . . . . . . . . . . 437 Cosmo Sourcing Inc./Wuhou Textiles. . . . . .2042 Cosmo Trading Inc.. . . . . . . . . . . . . . . . . . . . . .923 Cover Up . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1543

5

Beverly Hills Uniforms

B

6

K&C Clothing Inc

K&C Clothing, Inc. Private Label -EmmaG

B E V E R LY H I L L S U N I F O R M S

(718) 378-1188 www.bhuniforms.com

(843) 386-3411 www.kcclothinginc.com

Booth 1754

Booth 1240

as of 12/10/13

Cute Options / Creative Cute Options Inc . . . . 323 Cutie Patootie Clothing Inc. . . . . . . . . . . . . . . 1925 Cutie Pie Baby Inc. . . . . . . . . . . . . . . . . . . . . .1039 CWC Inventories . . . . . . . . . . . . . . . . . . . . . . . 1218 D & L Apparel, Ltd. . . . . . . . . . . . . . . . . . . . . . 1130 D-L Incentives. . . . . . . . . . . . . . . . . . . . . . . . . .833 D.L.M. Off Price. . . . . . . . . . . . . . . . . . . . . . . . 1716 Daily Wear Sportswear/Forever Young . . . . . 1746 Dan Trading Co.. . . . . . . . . . . . . . . . . . . . . . . . . 937 Daniel Jeans . . . . . . . . . . . . . . . . . . . . . . . . . .1233 David’s Place / Apparel Deals.com . . . . . . . .2023 David’s Wholesale/MODA . . . . . . . . . . . . . . . 1818 Daydreamers / Bambini . . . . . . . . . . . . . . . . . . 941 DC Clothing Inc. . . . . . . . . . . . . . . . . . . . . . . . 1551 DDNY - Bingo 55. . . . . . . . . . . . . . . . . . . . . . .1840 Deals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .930 Division Six Sports, Inc.. . . . . . . . . . . . . . . . . 1413 DMR Creative . . . . . . . . . . . . . . . . . . . . . . . . .1448 Dreamstar Kids . . . . . . . . . . . . . . . . . . . . . . . .2048 Driz Connection. . . . . . . . . . . . . . . . . . . . . . . . . 513 Dutch Harbor Gear . . . . . . . . . . . . . . . . . . . . . 1318 Eastern Off-Price. . . . . . . . . . . . . . . . . . . . . . . . 527 Eclipse Specialties, Inc. . . . . . . . . . . . . . . . . . 1637 EHL Imports. . . . . . . . . . . . . . . . . . . . . . . . . . . 1237 Fantazia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1337 Fashion Apparel . . . . . . . . . . . . . . . . . . . . . . . 1742 Fashion Fuse, Inc.. . . . . . . . . . . . . . . . . . . . . . . 626 Fashion Paradise, Inc. - Kids Center, Inc. . . . .830 Fast Turn Wholesale . . . . . . . . . . . . . . . . . . . . 1849 Felicity, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . 1951 Fellini Sportswear Inc. . . . . . . . . . . . . . . . . . . . 424 Flying Horse Apparel Inc.. . . . . . . . . . . . . . . .2050 G & S Originals, Inc. . . . . . . . . . . . . . . . . . . . .1835 Gary Steiner Sales & GS Sales. . . . . . . . . . . . . 526 Gazoz Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 926 Generation Next . . . . . . . . . . . . . . . . . . . . . . .1946 Genesis International Corp. . . . . . . . . . . . . . . .339 George Vine Associates . . . . . . . . . . . . . . . . .1330 George&Martha . . . . . . . . . . . . . . . . . . . . . . .1340 Gigi Look USA Inc . . . . . . . . . . . . . . . . . . . . . . 1851 Gina Group L.L.C. . . . . . . . . . . . . . . . . . . .537, 637 Giorginni/Chardonay . . . . . . . . . . . . . . . . . . . 1626 Gold Medal International . . . . . . . . . . . . . . . . . 730 Golden Bridge/Fashion 21 . . . . . . . . . . . . . . .1348 H.A.S. Industries, Inc.. . . . . . . . . . . . . . . . . . .1430 Haddad International LLC/Garmentex Int’l.. . 1123 Hemisphere Worldwide Sales Inc. . . . . . . . . . 1518 High Secret Apparel Corp. . . . . . . . . . . . . . . .1648 Hon Ya Group Inc. . . . . . . . . . . . . . . . . . . . . . . 2141 Hot Kids . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1254 HPI/Hot Pink . . . . . . . . . . . . . . . . . . . . . . . . . . 1143 ICY HOT Lingerie/Sensual Inc. . . . . . . . . . . . .648 IDM Group LLC . . . . . . . . . . . . . . . . . . . . . . . . .634 Impulse Off Price Apparel. . . . . . . . . . . . . . . . . 716 In Style Accessories . . . . . . . . . . . . . . . . . . . .1546 India Boutique Inc. . . . . . . . . . . . . . . . . . . . . . . 318 India Kashmir Apparel, Inc./I.K. Collections. .735 Indian Tropical Fashion, Inc. . . . . . . . . . 346, 446

Inter-Gedi Trading Corp.. . . . . . . . . . . . . . . . . . 739 International Intimates Inc.. . . . . . . . . . . . . . . . 841 Intimateco LLC . . . . . . . . . . . . . . . . . . . . . . . . .854 J.M.P. Fashions, Inc.. . . . . . . . . . . . . . . . . . . . 1625 Jaxi’s II Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 949 JDM Merchandise Group/Green Town Scrubs 1223 Jefco Cohen International LLC. . . . . . . . . . . . 1133 Jezra Operating Group/Clicks Umbrellas . . .1834 Jonathan K Apparel Co. . . . . . . . . . . . . . . . . . 1723 Journal. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .934 Julius Young, Inc. . . . . . . . . . . . . . . . . . . . . . . . 418 K & C Clothing Inc. . . . . . . . . . . . . . . . . . . . . . 1240 K. Amalia . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1324 Kathmandu Imports . . . . . . . . . . . . . . . . . . . .1440 Kids Apparel Club . . . . . . . . . . . . . . . . . . . . . . . 942 Klayman Pants Co./Off-Price Wearhouse. . . 1018 Kocal Trading Co. . . . . . . . . . . . . . . . . . . . . . . 1733 L.A. Main Connection. . . . . . . . . . . . . . . . . . . 1117 L’Pogee Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .1432 Lazy Daisy, Inc. . . . . . . . . . . . . . . . . . . . . 454, 654 Leather Impressions, Inc.. . . . . . . . . . . . . . . . 1139 Lebaz Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2149 Life & Style Fashions Inc.. . . . . . . . . . . . . . . .2008 Low & Sweet/7 Lions . . . . . . . . . . . . . . . . . . . 1730 LVS Collections Inc. . . . . . . . . . . . . . . . . . . . .2051 Madison Paige. . . . . . . . . . . . . . . . . . . . . . . . . . 515 Magic Price . . . . . . . . . . . . . . . . . . . . . . . . . . .1854 Margolin Shoes and Apparel . . . . . . . . . . . . . 1137 Maverick Apparel . . . . . . . . . . . . . . . . . . . . . .2041 Maya S. & Sons, Inc. . . . . . . . . . . . . . . . . . . .1023 Medical Uniform MFG/Melrose Scrubs . . . . .544 Michael K. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1342 Milan Clothing, Inc. . . . . . . . . . . . . . . . . . . . . . 723 Mizrahi-Gardner . . . . . . . . . . . . . . . . . . . . . . . . 413 Modern Touch Inc . . . . . . . . . . . . . . . . 1454, 1654 MS Trading . . . . . . . . . . . . . . . . . . . . . . . . . . . 1325 National Mills . . . . . . . . . . . . . . . . . . . . . . . . . . 416 Natural Collection . . . . . . . . . . . . . . . . . . . . . . 1841 Neelam Fashions Inc. . . . . . . . . . . . . . . . . . . . 1051 New Classic, Inc.. . . . . . . . . . . . . . . . . . . . . . . .846 New York Apparel . . . . . . . . . . . . . . . . . . . . . .1030 Occasion USA . . . . . . . . . . . . . . . . . . . . . . . . . 1641 Oceanic Trading Co. . . . . . . . . . . . . . . . . . . . . 1246 Off-Price Trading LLC. . . . . . . . . . . . . . . . . . . 1323 Omega Apparel Ltd . . . . . . . . . . . . . . . . . . . . . 1923 Orange Zone Inc . . . . . . . . . . . . . . . . . . . . . . . 1213 Pacific Star Trading/Hip Pocket. . . . . . . . . . . 1740 Pacific Teaze Inc . . . . . . . . . . . . . . . . . . . . . . . . 613 Panties Plus Inc. . . . . . . . . . . . . . . . . . . . .326, 426 Paris Fashion/Clothing Island . . . . . . . . . . . . .946 Parle Designs Inc. . . . . . . . . . . . . . . . . . . . . . .2037 PICHINCHA . . . . . . . . . . . . . . . . . . . . . . . . . . . 2150 Pine Apparel . . . . . . . . . . . . . . . . . . . . . . . . . .1234 Pink Ocean Inc. . . . . . . . . . . . . . . . . . . . . . . . . 1148 Planet Sox LLC . . . . . . . . . . . . . . . . . . . . . . . . . 741 Prime Garments Inc. . . . . . . . . . . . . . . . . . . . . . 713 Puzzles Enterprises. . . . . . . . . . . . . . . . . . . . . . 823 R. G. Riley & Sons, Inc.. . . . . . . . . . . . . 808, 1008

Radhika Imports Inc.. . . . . . . . . . . . . . . . . . . .1034 Rahrow Inc. - Shana K. . . . . . . . . . . . . . . . . . .1433 Regis Pants Shop . . . . . . . . . . . . . . . . . . . . . . 1027 Richmar Fashions . . . . . . . . . . . . . . . . . . 530, 630 Rising International Inc. . . . . . . . . . . . . . . . . .1054 Ritz Precision (Precision Eyewear) . . . . . . . . .534 Riviera Apparel Group. . . . . . . . . . . . . . . . . . .1450 Royal Connexions . . . . . . . . . . . . . . . . . . . . . . .843 Royal Handicrafts Inc.. . . . . . . . . . . . . . . . . . . 1651 Royal Wear. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 837 Rubii - (Far Tar) . . . . . . . . . . . . . . . . . . . . . . . . .643 S.O.B. Clothing Co.. . . . . . . . . . . . . . . . . . . . . . 917 S.R. Fashions Inc. . . . . . . . . . . . . . . . . . . . . . .1643 S.R. Shirts & Stuff LLC. . . . . . . . . . . . . . . . . . . 818 S. Square . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2040 Sapman Sportswear, Inc. . . . . . . . . . . . . . . . .1630 Satguru Enterprises Inc.. . . . . . . . . . . . . . . . . .343 Savante Apparel . . . . . . . . . . . . . . . . . . . . . . . 1937 SD Wholesale LLC . . . . . . . . . . . . . . . . . . . . . .848 Select Clothing Co Inc . . . . . . . . . . . . . . . . . .1443 Selini NY, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . .440 Seven Seas Jobbers, Inc. . . . . . . . . . . . . . . . . 1623 SGR Apparel . . . . . . . . . . . . . . . . . . . . . . . . . . . 423 SGS International/Best Silver . . . . . . . . . . . . 1141 Shabri, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .335 Sharon Max, Inc.. . . . . . . . . . . . . . . . . .1437, 1537 Shoreline Wear . . . . . . . . . . . . . . . . . . . . . . . . .448 Silver Suit . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1041 Sindrella LLC. . . . . . . . . . . . . . . . . . . . . . . . . .1639 Sketch . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1408 SMH Consulting . . . . . . . . . . . . . . . . . . . . . . . . 754 Sol Clothing. . . . . . . . . . . . . . . . . . . . . . . . . . . 1451 Star Ride Kids . . . . . . . . . . . . . . . . . . . . . . . . . 1942 Stepping Stones . . . . . . . . . . . . . . . . . . . . . . .1938 Stocklots USA, Inc.. . . . . . . . . . . . . . . . . . . . . . 828 Streetline/Gemtex . . . . . . . . . . . . . . . . . . . . . . . 817 Style N.Y. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1930 Sunshine Import International Corp. . . . . . . .2046 Sunway Design . . . . . . . . . . . . . . . . . . . . . . . . . 651 Superline, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . 1813 Sutton Industries. . . . . . . . . . . . . . . . . . . . . . . . 549 Sweet Doll Inc.. . . . . . . . . . . . . . . . . . . . . . . . . 1939 TBI Apparel . . . . . . . . . . . . . . . . . . . . . . . . . . . 1827 Ten West Apparel Inc. . . . . . . . . . . . . . . . . . . . 1727 Top Image . . . . . . . . . . . . . . . . . . . . . . . . . . . . .546 Transco International . . . . . . . . . . . . . . . . . . . . 939 Ultimate Resource. . . . . . . . . . . . . . . . . . . . . .1046 Veneto Handbags . . . . . . . . . . . . . . . . . . . . . .1346 Viva USA/Daisy’s Swimwear . . . . . . . . . . . . . . 342 Volume Apparel. . . . . . . . . . . . . . . . . . . . . . . . . 523 Watch Time Inc.. . . . . . . . . . . . . . . . . . . . . . . . .650 Weeplay Kids. . . . . . . . . . . . . . . . . . . . . . . . . .1339 West By Southwest . . . . . . . . . . . . . . . .1128, 1227 Western Pacific International . . . . . . . . . . . . . 1616 Who Says? Inc. . . . . . . . . . . . . . . . . . . . . . . . . 1423 Wise Buys . . . . . . . . . . . . . . . . . . . . . . . . . . . . .308

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1

2

Encore Apparel

Oriental Apparel Inc

3

In Gear Fashions & Swim

ENCORE APPAREL

BRANDED OFF-PRICE APPAREL

(212) 719-7515 dennis@encoreapparel.us

(888) 799-9989 wholesalecentral.com/ orientalapparel/store.cfm

(305) 830-2900 www.ingear.com

Booth B h 3323

Booth 3100 – 3103

Booth 3830

Tom D’Antonio

4

Dennis Schulman

5

Shirley of Hollywood

(323) 261-0265 www.shirleyofhollywood.com

(732) 448-0300 reza@ttluggage.com

Booth 3625

Booth 2513

EXHIBITOR LIST 7 Color Trading Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4326 79 South China Import . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3613 818 Fashion Corp.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3413 A&T Trading US Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3626 Advance Apparels Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3302 Air Balance. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3615 American Exchange Apparel Group Corp.. . . . . . . . . . . . . .3623 American Express Open . . . . . . . . . . . . . . . . . . . . . . . . . . . .3430 American Threads/CA Off Price/ G & S Off Price . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3113 Anabell Fashion/Very Moda. . . . . . . . . . . . . . . . . . . . . . . . .3037 Angels NY US Kids Variety. . . . . . . . . . . . . . . . . . . . . . . . . . 3141 Annabelle. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3432 AR New York . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4300 Azusa International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3617 B & F System, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3500 Bacci . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3227 Becker Glove International, LLC. . . . . . . . . . . . . . . . . . . . . .3508 Berry Sexy Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4008 Bhalla & Associates . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3134 Blue J Trading . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3207 Bordan Shoe Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4313 Buzz Jeans. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4208 C & K Import Designs . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3705 Card Connect. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3230 Carrie Amber Intimates Inc. . . . . . . . . . . . . . . . . . . . . . . . . .3423 Charity USA / GreaterGood . . . . . . . . . . . . . . . . . . . . . . . . .4205 Cheng’s Enterprises, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . .2945 Cougar Sport Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4005 Cut Line International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4318 D. Schanker Wholesale Co. . . . . . . . . . . . . . . . . . . . . . . . . .3808 Delirious Apparel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4218 Denice Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3225, 3325 Dony Corp.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4116 Dorfman Pacific. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3305 Dreamwear Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3513 Eastman Footwear Group, Inc. . . . . . . . . . . . . . . . . . . . . . . .4305 Eddie Domani . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3906 EMD Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3118 Encore Apparel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3323 Epoch Fashion Accessory Corp . . . . . . . . . . . . . . . . . . . . . .4225 Exist/Pacific & Company . . . . . . . . . . . . . . . . . . . . . . . . . . .2323 F.A.P. Footwear, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2941

72

Travel Time Inc.

6

Dorfman Pacific

(800) 367-3626 www.dorfman-pacific.com

Booth 3305

as of 12/10/13

Five Star Accessories . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3223 Garment Group Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4100 General Belt Sales LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3400 GK Eurosport, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3605 Guides Choice Apparel Specialists LLC . . . . . . . . . . . . . . .3200 High Energy . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3823 Highness Trade-Links Corp. . . . . . . . . . . . . . . . . . . . . . . . .3725 Hot Chocolate, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2517 Hypard Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3205 Icon Apparel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4223 In Gear Fashions & Swim . . . . . . . . . . . . . . . . . . . . . . . . . . .3830 International Discount Trading, Inc.. . . . . . . . . . . . . . . . . . .4030 Island Gear, LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3600 J. Phillip Apparel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3518 Jacobson Hat Company, Inc. . . . . . . . . . . . . . . . . . . . . . . . .3300 Jaylyn Sales Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3107 Just Ash, Inc. DBA Q&A . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3217 K. Bell Socks . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3334 Khangura Company Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . .4303 L.A. Fashion Hub. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3407 L.A. Grand, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2408, 2608 Lacy & Co . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3905 Lady Lord West Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4215 Loading Zone. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3718 Lorency & Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3916 LT Apparel Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4307 Lucky 7 USA Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3727 M & A Imports Ltd./Just Love . . . . . . . . . . . . . . . . . . . . . . . 2913 Mankofsky Shoe Company. . . . . . . . . . . . . . . . . . . . . . . . . .2939 Mega Cap Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4102 Melrose Creations. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3630 Mik Mak Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3231 MMD Apparel, Ltd. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2918 National Cap and Sportswear. . . . . . . . . . . . . . . . . . . . . . . .3426 Nationwide Wholesale, Inc. . . . . . . . . . . . . . . . . . . . . . . . . .2723 New Fashions of New York Inc. . . . . . . . . . . . . . . . . . . . . . . 4017 New Land Fashion. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3618 Nina Rossi . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3723 Olem Shoe Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . .2851 Outdoor Cap Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3202 Outerstuff Ltd./J.I.S. Apparel Corp . . . . . . . . . . . . . . . . . . . 4118 Pajama Drama . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3707 Park Avenue Wholesale . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3913

January 2014 | INDEPENDENT RETAILER

Planet Shoes Warehouse LLC DBA Vanlly Shoes. . . . . . . .3708 POP Fashionwear Inc.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4202 Punita Leathers, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2908 Ramatex International . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3900 Renfro Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3235 Roman Fashion, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4213 Rosy Loves. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3700, 3803 S.A.S.C.O. Trading, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2923 Saramax Apparel Group . . . . . . . . . . . . . . . . . . . . . . . . . . . .3208 Saroj Int’l Inc / Femina Lingerie . . . . . . . . . . . . . . . . . . . . . . 3517 Seven Apparel Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3327 Shirley of Hollywood. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3625 Shoes of Soul . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4323 Shosho Fashion. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3530 Simex Trading Co. Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3313 Solo Wear Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3607 Sportier LLC . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4105 Spring Import, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3330 Star Bay Group, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3145 Steal Deal Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .2823 Steintex Corp. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4113 Sunflower Handmade Leather Inc. . . . . . . . . . . . . . . . . . . . .2847 Superprima, Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3526 Swimsuit Station . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4108 TC Fashion. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3923 Tinder Leather Co., Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4314 Top Novelty Enterprise . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3713 Travel Time Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2513 Twist Intimate Group, LLC . . . . . . . . . . . . . . . . . . . . . . . . . .3902 U-51/Nesso Jeans . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3405 Under Where? Intimates Inc. . . . . . . . . . . . . . . . . . . . . . . . .3525 Uni Hosiery Co, Inc . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3813 Waliga Imports & Sales . . . . . . . . . . . . . . . . . . . . . . . . . . . .3534 Weinberg Hosiery Company Inc. . . . . . . . . . . . . . . . . . . . . .3608 Western Trading Company . . . . . . . . . . . . . . . . . . . . . . . . . .3523 Wholesale Fashion Square. . . . . . . . . . . . . . . . . . . . . . . . . . 3105 World Famous Sports, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . .3800 Y & F Jeans . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3918 Yash Imports Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3502 Yelete Group . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4123 Z Brothers Enterprises, Inc. . . . . . . . . . . . . . . . . . . . . . . . . .3928 Zero Ten Corporation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3805 Zig Zag . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .3045

Go Back to www.IndependentRetailer.com

OFFPRICE

FEBRUARY 16-19, 2014 2851

SANDS EXPO

3337 3437 3537 3637

2850

3650

2849

Lower Level OFFPRICE Campus

3649 2947 3048

3148 3248

3348 3448

3648

3047

3147 3247

3347 3447

3647

3046

3246

3346 3446

3245

3345 3445

2847 2945

3145

3045

Footwear Pavilion 2941 3042

3141 3242

3041

3241

3341 3441

3641

3040

3140 3240

3340 3440

3640

2939 3039

3139 3239

3339 3439

3639

2839

3342 3442

3638

2838

Footwear Pavili Pavilion ion

3337 3437 3537 3637

3037

3134 3235

3334 3432

3534 3635

3735 3835

3935 4035

4135 4235

3634

3834

3934 4034

4134 4234

4334

3933 4033

4133 4233

4333

4032

4132 4232

4332

3930 4030

4231

4331

4130 4230

4330

4127 4225

4326

3132 3231

3333

3532 3633

3833

3632

3730 3830

3130

3330 3430

3530 3630

3230

2228

3123 3227

2828

3426 3225

2023

2323

3526 3626

3327

2723 2823 2923

3325 3423

3223

3323

4

3 3727 3727 3725 3826 37

3525 3625 3523 3623

3928 4023 3 3923

4335

4123 4325

3823 3723

4223

4323

1 2013

2517

2716

2918 3018

3118 3217

2713

2408

3518 3618

3718 3813

3918 4017

4118 4218

4318

3517 3617

3716

3916

4116 4217

4314

4215 3713

3113

4115

3913 4013

4113 4213

3613

4313

5 2008

3313 3413

3513 3615

2913

Lounge

Entrance

Lounge

3117

2513

Meeting Rooms

FEATURED REG AREA

2837 2937

Show Hours:

Feb. 16–18 : 8 am - 6 pm Feb. 19 : 8 am - 3 pm

6 2608

3107 3208

2808

3407 34

3508 3608

3708 3808

3507 3607

3707 3805

3505 3605

3705

3906 4008

4108 4208

4307

3305 3207 3105 3205

3405

4107 4207 4005

4105 4205

4305

3902 4002

4102 4202

4303

3905

2

3202

3302

3502 3602

3700 3803 3802

4302

3401 3100 3200

3300 3400

4101 3500 3600

3800

www.offpriceshow.com

3900 4000

4100 4200

Shuttle Service to Las Vegas Convention Center, Mandalay Bay and Rio Feb. 18 & 19

4301

4300

REGISTRATION CALL (262) 782-1600

I NDEPENDENT R ETAILER.com | January 2014

73

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OFFPRICE Lower Level OFFPRICE Campus

To Main Show Floor and Registration

CASH AND CARRY

¢

SANDS EXPO

FEBRUARY 16-19, 2014 4

Footwear Pavilion

FEATURED REG AREA

5100 00 5200

5500 5600

5700 5800

5402

5502 5602

5702 5802

5403

5503 5603

5703 5803

5404

5504 5604

5704 5804

5405

5505 5605

5705 5805

2 5002

5102 5202

5302

5107

5307

5507 5607

5707 5807

6100

6300 63

6500 6600

6700 6800

Lounge

ENTRANCE

Meeting Rooms

TO SHUTTLE SERVICE FEATURED REG AREA

5300 5400

6002

6102

1

6402

6502 6602

6702 6802

6202

6302

6403

6503 6603

6703 6803

6204

6304 6404

6504 6604

6704 6804

6205

6305

6505 6605

6705 6805

6307 6407

6507 6607

6707 6807

Lounge

Lounge

6107

Entrance

3

Lounge

EXHIBITOR LIST

as of 12/10/13

AA Trading Corp . . . . . . . . . . . . . . . . . . . . 5302, 5405 Bali Queen by Queen Eileens Inc.. . . . . . . . . . . . . 6107 Borun America. . . . . . . . . . . . . . . . . . . . . . . . . . . . 6102 Charlie Leather . . . . . . . . . . . . . . . . . . . . . . . . . . . 6307 Cheap Chic Jewelry. . . . . . . . . . . . . . . . . . . . . . . . 5202 Cranston Jewelry Mfg. . . . . . . . . . . . . . . . . . . . . . 5102 D.K. Trading. . . . . . . . . . . . . . . . . . . . . . . . 6305, 6407 Ele International, Inc. . . . . . . . . . . . . . . . . . . . . . . 6202 In Style Trading, Inc. . . . . . . . . . . . . . . . . . . . . . . . 6002 King Square International Inc. . . . . . . . . . . . . . . . 5307 Living Gold Co. . . . . . . . . . . . . . . . . . . . . . . . . . . . 6205 Ole Gift LLC . . . . . . . . . . . . . . . . . . . . . . . . .6100, 6300 Seattle Silver Accessories . . . . . . . . . . . . . . . . . . 5300 Sensational Accessories . . . . . . . . . . . . . . . . . . . 5200 Sunrise USA Trading. . . . . . . . . . . . . . . . . . . . . . . 5002 Susan Fashion. . . . . . . . . . . . . . . . . . . . . . . . . . . . 5100 Sweet Lola . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6302 Twin Pines Enterprises . . . . . . . . . . . . . . . . . . . . . 5107

1

Sweet Lola

(303) 913-6688 www.sweetlola.net info@sweetlola.net

3

Bali Queen by Queen Eileens Inc.

Booth 6107 January 2014 | INDEPENDENT RETAILER

Cheap Chic Jewelry

(318) 707-8717 www.cheapchicjewelry.com

Booth 6302

(760) 436-4845 www.baliqueen.com info@queeneileens.com

74

2

Booth 5202

4

Sensational Accessories

Sensational Accessories

(610) 502-2889 www.sensationalaccessories.com

Booth 5200

Go Back to www.IndependentRetailer.com FIRST TIME ATTENDEE REGISTRATION February 16-19, 2014 # OF STORES ___________ TYPE OF BUSINESS Ƒ Buyer / Retailer Ƒ Guest of __________________________________________ Ƒ Media Ƒ Non-Retailer _______________________________________

PLEASE PRINT (or provide business card) Company Name Contact Name Job Title:

TYPE OF RETAIL STORE

Address City

State

Phone

Zip Code Fax

Email Address Website/FB

x x x Ƒ

Would you like to receive our COMPLIMENTARY quarterly OFFPRICE magazine? PRINT / ELECTRONIC / NO THANKS Would you like to receive our E-newsletter: YES / NO Which hotel do you stay at while attending the OPS? ___________________________

Click here if you do NOT wish to receive relevant information on products and services from companies that exhibit at the OFFPRICE Show.

OFFPRICE ADMISSION POLICIES The OFFPRICE Show is a professional trade event. It is produced for the fashion industry and is NOT OPEN TO THE PUBLIC. Admission to the OFFPRICE Show is FREE to buyers and retailers, and $125 per person for Suppliers to the trade, including factors, shipping & logistics providers, manufacturers and other providers looking to establish networks with our exhibitors. DIRECT SOLICITATION OF OUR EXHIBITORS IS STRICTLY PROHIBITED BY SHOW MANAGEMENT. REQUIRED CREDENTIALS:

x

Business Cards (listing your address and job title)

x

Personal Photo ID required on site: Drivers License, Passport or Government-issued Photo ID

And ONE of the following:

x

Tax Registration Certificate or (Business Registration Certificate indicating you are a retail business, not a sellers permit)

x

Recent invoices (only of apparel, accessories or footwear purchased in the last 6 months)

x

Letter of Intent (from attorney or bank) on official letterhead stating the intent to start a new retail business. (Acceptable for new businesses only)

**OFFPRICE Show reserves the right to deny admittance to any individual/group that we deem inappropriate for our show.**

Bring this form to the First Time Attendee Counter to receive badge.

(Required for all Buyers: Select one) Ƒ Amusement Park/Tourist Attraction/Waterpark Ƒ Army/Navy Surplus Ƒ Boutique/Gift Store/Specialty Ƒ Casino Ƒ Chain Store (6+ locations) Ƒ Department Store Ƒ Discount Store/Off Price Ƒ Distributor/Wholesaler Ƒ Dollar Store

Ƒ Ƒ Ƒ Ƒ Ƒ Ƒ Ƒ Ƒ Ƒ Ƒ

General Merchandise/ Farm Supply Store Hospital/Health Care Hotel/Motel Importer/Exporter Membership Club Non-Profit/Thrift Store Online Retailer Sporting Goods/Screen Printing Store University/College Store Other Retailer/Buyer: ______________________

PRODUCT CATEGORIES (Select all that apply) CHILDRENS MENS cont’d Ƒ Accessories Ƒ Sleepwear Ƒ Belts Ƒ Social Occasion/Formal wear Ƒ Boys 2T-4T Ƒ Sportswear Ƒ Boys 4-12 Ƒ Swimwear Ƒ Boys Infant Ƒ Urban Ƒ Boys Preteen Ƒ Young Mens Ƒ Brand Name Ƒ Cash-n-Carry MISCELLANEOUS Ƒ Denim Ƒ Cosmetics Ƒ Eyewear/Sunglasses Ƒ Fragrances Ƒ Footwear Ƒ Home Decorative Accessories Ƒ Girls 2T-4T Ƒ Leather Accessories Ƒ Girls 4-12 Ƒ Girls Infant WOMENS Ƒ Girls Preteen Ƒ Accessories Ƒ Hats/Headwear Ƒ Active Wear Ƒ Jerseys Ƒ Belts Ƒ Licensed Goods Ƒ Boutique Wear Ƒ Scarves Ƒ Brand Name Ƒ School Uniforms Ƒ Cash-n-Carry Ƒ Sleepwear Ƒ Denim Ƒ Social Occasion/Formal wear Ƒ Eyewear/Sunglasses Ƒ Swimwear Ƒ Footwear MENS Ƒ Handbags/Purses Ƒ Accessories Ƒ Hats/Headwear Ƒ Active Wear Ƒ Hosiery/Underwear Ƒ Belts Ƒ Intimates Ƒ Big & Tall Ƒ Jerseys Ƒ Brand Name Ƒ Jewelry/Watches Ƒ Cash-n-Carry Ƒ Juniors Ƒ Denim Ƒ Licensed Goods Ƒ Eyewear/Sunglasses Ƒ Maternity Ƒ Footwear Ƒ Medical Uniforms/Scrubs Ƒ Hats/Headwear Ƒ Missy Ƒ Hosiery/Underwear Ƒ Outerwear Ƒ Jerseys Ƒ Plus Size Ƒ Jewelry/Watches Ƒ Scarves Ƒ Licensed Goods Ƒ Sleepwear Ƒ Medical Uniforms/Scrubs Ƒ Social Occasion/Formal wear Ƒ Neckwear Ƒ Sportswear Ƒ Outerwear Ƒ Swimwear Ƒ Scarves Ƒ Urban

BRING THIS FORM to the First Time Attendee Counter www.offpriceshow.com I NDEPENDENT R ETAILER.com | January 2014

75

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supplier profile SnapRetail Marketing Solution Saves You Time SNAPRETAIL IS a time-saving marketing solution designed to help independent retailers tap into the power of viral marketing. The company offers a huge assortment of ready-to-use campaigns, and pre-written social media posts and email templates. SnapRetail was founded in 2010, when CEO Ted Teele and a team of experienced retail industry and technology professionals saw the need for retailers to compete more effectively online with big box stores. SnapRetail drives traffic to independent retailers’ stores by facilitating professional online connections, while freeing merchants to focus on other aspects of their business. “Our product offers a tremendous time savings because we do it all, including writing subject lines, headlines, email body copy and social media posts, and suggesting events,” explains Suzy Teele, COO. “We work with thousands of retailers. They want to present their stores in the best possible light, and that requires some proficiency in creating a social media post that gets a reaction or properly structuring an

email to get a good open rate. These are skills that retailers generally do not have, as they excel in other areas. We make it easy for them to present a high quality online image, while not spending a lot of time or money. Our customers tell us that it used to take them three or four hours to create one post or email, and now they can schedule an entire month’s worth of marketing using our unique calendar, in that same amount of time. Not only do they report saving time, our customers say they have seen an increase of 15 to 20 percent in overall sales.”

Enhanced library has ten times more content “In December, we launched a completely revamped social media library with ten times more Facebook and Twitter posts and images,” Teele shares. “Facebook is a very successful universal social media tool, because of its wide reach in all age groups and demographics.” SnapRetail also provides Pinterest support. “Retailers

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love using Pinterest,� she adds. “They create an email and put images of their products with a little ‘pin it’ button in the email, and when customers receive the message they can pin those images onto their boards. Pinterest is the tool of choice if your target audience is women between the ages of 30 and 50.� SnapRetail will also be providing Instagram support in 2014, and merchants will be able to embed links in their emails to their Instagram accounts and say, “Track me on Instagram.� The company also enhanced its email templates in 2013. “We are the expert in all the online marketing tools, and we stay on top of social media and email marketing trends. We also offer educational webinars every month,� Teele notes.

Easy scheduling with drag and drop calendar To get started, retailers provide their store’s information, and this data is then wrapped around all the promotions they choose. About six weeks before a specific holiday, merchants receive a promotion kit filled with marketing ideas. Using SnapRetail’s unique interactive

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calendar, they drag and drop the promotions they select onto the days that they want those messages to go out. Business owners can get access to all SnapRetail’s solutions for less than $3 a day. An annual subscription is $999, and a quarterly sub is $329. Readers who go to SnapRetail’s website and mention they learned about the company in Independent Retailer magazine, and then view a 10-minute demo, will receive a $25 Restaurant.com gift card. To learn more, visit the company’s website, or meet them at one of the many trade shows where they will exhibit this year. In January, SnapRetail will be at the Philadelphia Gift Show, Atlanta International Gift & Home Furnishings Market, Seattle Gift Show, The Halloween and Party Show, The American Made Show, Chicago Gift Market and Las Vegas Market. â–

SnapRetail Tel.: 877-459-SNAP (7627) Email: service@snapretail.com Website: www.snapretail.com

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supplier profile Tangle Free Necklace Saver THE NECKLACE Saver, available from Armenicus Life, is a patent-pending product designed to keep necklaces tangle free, at home or on the go. Made from lightweight organza, the product is a sleeve that is open on both ends. Holding one end of the sleeve, the user slips an unclasped necklace inside, grasps the other end of the necklace at the bottom of the sleeve, brings the two ends together and clasps the necklace closed, and ties the ends of the Necklace Saver. Anna Kazanchyan, MD, who also provides strategic advisory services to healthcare investors and CEOs of global biopharmaceutical companies, invented the product. “We all know how frustrating it is to deal with tangled necklaces. My many attempts at keeping my necklaces tangle free while at home or traveling,

KEEP NECKLACES tangle

in pouches and boxes, or by wrapping each necklace in a paper towel, were not successful. My necklaces either got hopelessly tangled into knots, or my jewelry boxes filled half the suitcase. That is why I had to solve the challenge of tangled necklaces.” The product can be used by itself in a drawer, purse or suitcase, in a jewelry box or on a jewelry tree. It allows necklaces to retain their circular shape, and is transparent so there is no need to unwrap each one to find the piece to wear.

Three widths and two lengths The Necklace Saver is available in three widths. The one-inch design is for fine chains with small pendants, and is available in aqua. The two-inch Necklace Saver accommodates somewhat larger necklaces, and is orchid in color. The three-inch version holds chunky necklaces and comes in light pink. Each of the widths

free AT HOME OR ON THE GO

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January 2014 | INDEPENDENT RETAILER

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is available in two lengths: one for necklaces up to 22 inches long, and another for 30 inches in length. The product comes in attractive, hangtag packaging, which displays product images and detailed instructions. “People love the Necklace Saver, and I’ve been getting repeat orders,” Kazanchyan shares. “Everyone says it is a genius product. One jewelry store owner told me she used to explain to customers that they should wrap their fine chains in paper, so they would not get tangled and damaged. Now she says she just gives them the Necklace Saver for free, or they are happy to buy it.” Since its launch, the Necklace Saver has received rave reviews in media including Beauty Style Watch, Independent Miami, The Daily Buzz, Cleveland, OH, NBC affiliate WKYC-TV, and the Examiner.

Life is offering a special price of $2.80 each for an initial order of 25 Necklace Savers in assorted sizes. The firm is also offering a no risk guarantee special through the end of January. If products have not sold within two months, retailers can return them and pay only for those that have sold. There is zero up front investment. “We will even pay the return shipping costs,” Kazanchyan adds. “Let me tell you, so far we have not received any shipments back.” Armenicus Life donates ten percent of proceeds to orphanages around the world. The company is also establishing a manufacturing facility in one of the disadvantaged areas of Armenia, to provide women with jobs to support their families. ■

Armenicus Life

Buying details The product wholesales for $3.60 and retails for $5.95 to $10.95. Now through the end of January, Armenicus

Toll free: 800-352-0454 Email: anna@necklacesaver.com Website: www.necklacesaver.com

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supplier profile CTK Car Accessories CTK SUPPLY is a wholesaler of car and truck accessories, including steering wheel covers, floor mats and seat covers. The Houston, TX based firm offers retailers dozens of options in style, color, materials and price points. Owner Tracy Meng launched the company more than ten years ago.

Steering wheel covers CTK Supply has more than 300 steering wheel covers, from traditional to trendy, that fit most cars. Products are available in various materials, including vinyl, leather, cloth and wood; designs from Club América to Tweety; colors and patterns, including black, tan and checkered; and the very popular Safari plush in tan/black tiger, and pink/black and black/grey leopard prints. Safari steering wheel covers wholesale for $4.25 and retail for about $10 each. Wholesale pricing starts around $1.50.

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Steering wheel covers are popular with drivers for a variety of reasons, including insulation. “They sell well because they protect a person’s hands from the heat and cold,” Meng shares. In addition, consumers buy steering wheel covers to customize their vehicles and make a statement. Not only do they add color and style, steering wheel covers can improve the overall driving experience. Some people find a springy, textured fabric more comfortable for long drives than a hard surface, and certain styles offer improved gripping power and enhance driving safety. Furthermore, a steering wheel cover will protect the wheel itself from damage.

Car floor mats Automobile floor mats are available from CTK in more than 80 styles, shapes, materials and colors that fit almost any vehicle. Examples include rubber and plastic

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2 LOCATIONS TO CHOOSE FROM DISPLAYS AVAILABLE

Asia Pacific Trading Co., Inc. 5132 South Alameda Street Vernon, CA 90058 Tel: (323) 277-5951 Fax: (323) 277-5957 Toll Free: 1-800-635-5774 email: asiapacific@sbcglobal.net

6201 Biscayne Blvd. Miami, FL 33138 "SE HABLA ESPANOL" Tel: (305) 758-9914 Fax: (305) 751-9821 Toll Free: 1-800-325-3076 email: aptcfl@aol.com

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floor mats in clear and black; cloth mats in pink, grey and black; mats in a combination of cloth and vinyl fabrics; Safari plush mats in black/white and purple/ black/white zebra and leopard prints; and mats with trending designs, from Tweety and pink hearts to a dragon and skull & crossbones. CTK’s floor mats offer non-skid construction and are easy to install. “Our rubber mats are very good quality, and are popular with people who want heavy-duty, washable mats,” Meng says. “We have many for sale from $9 to around $15, and a one-piece rubber mat for $7.” One style of the carpet floor mat wholesales for $4.25 and retails for around $10. Consumers buy car mats for a variety of reasons. They protect a vehicle’s floor from dirt, wear, spills and salt corrosion, and can be removed for cleaning. This keeps a vehicle looking better and newer, and protects a driver’s investment. Consumers often choose styles to personalize their cars with their favorite color, character or design.

Seat covers CTK Supply has around two dozen universal seat covers for cars and trucks. They protect a vehicle’s interior from spills and damage, improve a vehicle’s resale value, and keep a seat cooler against the driver’s skin in summer and warmer in winter. Wholesale starts at $12.

Buying details Wholesale prices are dependent on quantity. The minimum order in person at the firm’s warehouse in Houston is $200. For shipping orders, the minimum is one pallet. A regular carpet floor mat pallet is 450 pieces, and pallet quantity varies by product. ■

CTK Supply Inc. 9895 Harwin Dr., Suite 1A, Houston, TX 77036 Tel.: 713-783-5270 or 832-782-0716 • Fax: 713-783-9435 Email: newloyalusa@yahoo.com • Website: www.ctkus.com

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supplier profile USA Made Kitchen Knives & Utensils RA DA CUTLERY launched in 1948 with three kitchen knives: a paring, utility and slicer. Today the company carries a full line of 26 kitchen knives, 21 utensils and 28 gift sets, and has sold more than 132,000,000 knives. Based in Waverly, IA, RADA has built its business on high quality, service and value, states Dan Kielman, VP of Marketing and Sales, and offers a lifetime guarantee. “We design our own products, and everything is manufactured here in the USA. Our knives are made of surgical grade T420 stainless steel, and they are hollow ground and hand sharpened.� Two handle styles are available, and they are brushed aluminum, which is silver in color, and black stainless steel resin. The black handles were introduced about six years ago because they have better tolerance in

automatic dishwashers, although the company recommends hand washing for all its knives. “Automatic dishwashers are hard on a natural metal like aluminum, but many people prefer them to hand washing the knives, so we developed the stainless steel resin,� Kielman explains.

Regular paring and tomato slicer top sellers RADA will sell 4.5 million knives this year, and its number one product is the regular paring knife with a 3-inch blade. It wholesales for $2.58 and retails for $5.20. “The tomato slicer is a really unique item,� Kielman adds. “It is our second best seller, but it is the most talked about.� The tomato slicer has a five-inch blade with dual serrations, and works with a host of other foods,

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including onions and bread. On the utensil side, RADA’s best seller is the Quick Edge knife sharpener, which wholesales for $3.47 and retails for $7. Easier and quicker to use than a sharpening stone or electric sharpener, users pull the blade between two wheels to sharpen it in seconds. The vegetable peeler and serrated pie server are also top sellers. Among gift sets, the most popular assortment is Paring Knives Galore, which comprises regular, peeling and heavy-duty paring knives. The six-piece utility/steak knives set is another hot item. RADA also sells stoneware, cookbooks and soy wax candles. “We have been selling candles for about seven years,� Kielman notes. “Soy candles are a natural extension of our Midwest base. They are higher quality, and burn longer and cooler than candles made of paraffin wax, and we are able to use a natural cotton wick.�

Buying details The minimum order is $75, and RA DA Cutlery offers an annual buying discount program whereby retailers can earn up to 10 percent off wholesale prices. The first tier is a two percent discount when orders reach $1,000. To earn the full 10 percent discount, retailers have to purchase $15,000 in goods. Retailers can place orders online, or by phone, mail or fax, and nearly all orders are shipped within two business days. RADA sells several point-of-purchase displays, which can be viewed on the company’s website. â–

Rada Cutlery Toll free: 800-311-9691 Tel.: 319-352-5454 • Fax: 800-311-9623 Email: customerservice@radamfg.com Website: www.radamfg.com

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supplier profile Licensed Sports Items from Patter’s Collectibles LICENSED SPORTS products are popular sellers among men, women and children of all ages. Patter’s Collectibles caters to this category with a constantly refreshed and expanding line of specialized sports collectibles, novelties and apparel. “Our products sell very well in sports shops and make great gifts,” states Edward Patter, owner. “The biggest sellers are our earrings, which start at $2.50 a pair. They are consistently popular, and we offer a variety of designs for all the leagues and teams. The most popular style we brought out last year is the heart swirl earring, and we expect that to continue to be a strong seller this year.” Heart swirl dangle earrings wholesale for $2.75 a pair, and are available in more than 25 NFL teams, and some college and baseball teams as well. “We are adding new teams to the line because there is such a high demand,” Patter notes. Other top sellers include lanyards. “Ours

have a breakaway feature on the back, and a clip and key ring, and people use them to hold badges and keys,” Patter notes.

Car flags & emblems During the NFL Playoffs and bowl games season, decorative eye black face stickers are expected to be popular. “They are always a big item,” Patter shares. A six pack of vinyl stickers wholesales for $2. “Our flags and car accessories are hot items in spring. People enjoy getting outside, and they like decorating their cars with their favorite teams’ logos. We expect the chrome plastic and aluminum emblems to sell well. Beach towels are always very big at the beginning of spring, too, because people start thinking about vacation. We have the majority of NFL teams, plus a selection of baseball, hockey and basketball teams.”

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The Fathead’s revolution helmet wall decal is another top seller, and is great for a kid’s room or man cave. The wall decal does not require nails for hanging, is repositionable, and is available in around 30 NFL teams, as well as major college, hockey, baseball and basketball teams. Made of high-grade vinyl that is tear and fade resistant, the decals wholesale for $5 each. The typical markup for all Patter’s Collectibles merchandise is double the wholesale price.

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Drop-shipping program Patter’s Collectibles has been distributing officially licensed products for five years, and is developing a dropshipping program. “We have had a lot of requests for that, and we expect to have one in place by summer,â€? Patter reports. All merchandise is sold via the website, where buyers will find a catalog and wholesale pricing. “We have a good selection of quality merchandise at reasonable prices. Our products are priced at or around manufacturers’ prices, but we do not have a minimum order,â€? Patter points out. “That allows people to try out our merchandise and feel confident that it will sell before they place a larger order. We would rather they test out their market, and come back and buy again from us.â€? Orders generally ship within 24 to 48 hours. â–

Patter’s Collectibles Tel.: 412-916-2456 Email: support@patterscollectibles.com Website: patterscollectibles.com

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feature Sunglasses Turn Heads and Profits THE START of the New Year finds holiday sales a distant memory, as retailers turn their focus to 2014’s upand-coming spring lines. Sunglasses, both classic and trendy, are a big part of that lineup, and can be a source of profits for just about any retailer. Whether it is sports eyewear, brand names, new designs or vintage frames, each and every style offers a rewarding return. Retailers are wise to stock their shelves with a variety of sunglasses from wholesalers with proven success in covering trends, year after year.

Pacific Link Wholesale Sunglasses Pacific Link Wholesale Sunglasses is one of the leading wholesalers providing ongoing profits to

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January 2014 | INDEPENDENT RETAILER

by Jaclyn DeFeo

retailers entering the sunglasses market. Pacific Link’s offerings include the main sports sunglasses lines, ELEMENT 8 and VERTX, which continue to be a big part of the business. Pacific Link’s VOX line of fashion sunglasses also offers many favorites, including retro Wayfarers reminiscent of the 70s and 80s, frames showcasing rhinestone embellishments, and bright and neon colors. David Chen, president, can’t deny that classic looks are also hot to stock this year, predicting, “Black is back for 2014.” Pacific Link is focused on more than just frames when pinpointing top consumer choices for 2014. The company also incorporates features like shatterproof polycarbonate lenses, which are standard

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in all Pacific Link’s eyeware. The polarized 100 percent polycarbonate lenses are rapidly gaining popularity, according to Chen. “Basic sunglasses give 100 percent UV protection, but they do not block glare. Polarized lenses block the sun’s reflection.� Th is detail alone has Chen forecasting a rise in consumer demand for his products. Pacific Link’s inventory assures retailers extraordinarily high profit margins. The company wholesales regular sunglasses for $2 to $4 a pair, with an average retail price of $15.99. The company’s polarized sunglasses wholesale for $38 to $78 per dozen. “With the increase in their popularity, however, we expect to see a rise in wholesale and retail pricing for 2014,� adds Chen. Buyers may visit Pacific Link’s ecommerce site to obtain product details, as well as view a selection of industry specific point of purchase displays. Orders can be placed by phone.

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Mass Vision Mass Vision has a more narrow focus on fashion frames, and reports that this category of sunglasses offers a wide variety of high profit choices. According to company president, Anthony Masiello, today’s sunglasses continued on page 88

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feature Sunglasses Turn Heads and Profits continued from page 87 designs, plus those predicted to sell best in the coming year, offer quality, advanced features, and a fashion forward element. “What excites me the most is introducing our new styles to our retailers, and one week later finding out they made great money selling them,” Masiello states. Some of Mass Vision’s best sellers are Aviators and Wayfarers, which can be purchased in various colors and patterns. “These are fashion trends that are here to stay,” says Masiello, “while some of the newer trends will be camouflage.” The company currently carries around 20 styles of camouflage sunglasses, including pink camo with rhinestones. Regardless of style, the wholesaler keeps costs low and quality high. “Our sunglasses range from $14 to $60 per dozen. The average retail price is about $10 a pair, with many retailers having success selling three pairs for $20,” says Masiello. “Our high-end

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sunglasses retail for $15 a pair, or two for $25.” Mass Vision also offers retailers a variety of displays for both counter and floor marketing, either sold separately or with a pre-packaged selection of sunglasses.

Mass Vision 315 Halvern Cove, Rochester, NY 14622 Toll Free: 877-609-9968 Tel.: 585-254-3910 • Fax: 585-254-4847 Email: sales@massvisionsunglasses.com Website: www.massvisionsunglasses.com

CTS Wholesale Sunglasses Kirk Bachelder, CEO of CTS Wholesale Sunglasses, assures customers that with over a thousand styles of sunglasses to choose from, his products appeal to just about anyone. The CTS inventory includes classic best sellers such as Aviators and Wayfarers. Small adjustments and new fashion elements keep these top sellers trendy, and the company is adding

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a lineup of high fashion Aviators this year. CTS has also found success in selling novelty glasses over the years, offering hundreds of novelties such as the well-known shutter frames and more. “Th is year’s new trend is sure to be cut out sunglasses,” Bachelder predicts. “These glasses offer both fashion and fun, with sleek designs, multiple color choices, and a new lens shape offering functionality, while showcasing the frame’s delicate detail.” CTS sunglasses wholesale for $8 to $40 per dozen, with the majority priced at $20 per dozen. The company offers additional discounts of 10, 15 and 20 percent based on volume. Retail prices range from $10 to $20 per pair. Bachelder agrees with Pacific Link’s David

CTS Wholesale LLC 3525 Brady Ct. N.E., Salem, OR 97301 Toll Free: 800-796-3486 Tel.: 503-364-3486 • Fax: 503-589-4121 Email: info@ctswholesalesunglasses.com Website: www.ctswholesalesunglasses.com

Chen, stating: “There will certainly be a higher price point for polarized glasses this year.” For CTS, it is all about satisfying retailers, so they can satisfy customers looking for the hottest fashion trends. There is no minimum order.

Topper Liquidators Topper Liquidators has another satisfying solution for retailers trying to turn a profit in sunglasses this year. The company sells numerous types of overstock merchandise, and is known for its array of fashion accessories, including sunglasses. “Topper Liquidators is an ideal source for wholesalers and retailers looking for a source of quality wholesale lots of products that will make any reseller a fair profit,” explains Stephen Stewart, company president. Purchasing thousands of sunglasses closeouts, Topper Liquidators has the ability to offer a wide variety of trendy styles. The firm receives new designer sunglasses every week from authentic sources. “We continued on page 90

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feature Sunglasses Turn Heads and Profits continued from page 89 have a selection that includes Ray Ban, Gucci and Armani, in very popular designs at highly competitive prices,” says Stewart. “Prices start as low as $3 a pair, and allow for extreme markups.” It is the company’s direct buying and elimination of the wholesale middleman that allows for highly competitive savings to its inventory buyers, and in turn a higher profit margin at resale. Besides brand names, some top trends include retro styles like the cat eye look, and authentic vintage

glasses from 20 to 40 years ago, Stewart points out. There is no minimum order required, and sunglasses can be purchased in singles or by the lot. Buyers are invited to shop online at the company’s website, and take advantage of its many specials.

PR Sunglasses Topper Liquidators 2601 John P. Lyons Lane, Pembroke Park, FL 33009 Tel.: 954-454-1300 Website: www.TopperLiquidators.com

PR Sunglasses is another reliable sunglasses wholesaler, and has served the industry since 1986. With more than 1,000 styles from which to choose, the fi rm has a large assortment of the hottest looks in eyewear. “Modern retro and Aviator styles

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will continue to be in fashion through spring,” shares Janice Chien, Sales and Trade Show Coordinator. PR Sunglasses’ vast selection includes retro neon shades, classic oval shapes and Aviators, in a variety of colors and materials. “All our sunglasses offer UV protection and have polycarbonate lens,” Chien notes. Retail markup is three to five times wholesale prices.

PR Sunglasses 7596 Harwin Dr., Houston, TX 77036 Toll Free: 800-777-7656 Tel.: 713-975-8252 Fax: 713-975-8257 Email: info@prsunglasses.com Website: www.prsunglasses.com 30 Years Serving Your High Quality Fashion Jewelry Needs

With the right sources, selling sunglasses will prove to be profitable for many merchants throughout the New Year. Sunglasses are more than a one-time purchase, and are often a repeat sale to consumers looking to grow their fashion accessory collections. Offering a variety of styles and designs, from traditional to trendy, will suit the needs of customers in many types of retail stores. From the looks of things, brand names, new takes on old designs, and vintage sunglasses are here to stay, for another year at least. ■ For today’s business news and updates visit IndependentRetailer.com

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feature State Retail Associations THE EXISTENCE of state retail associations may be common knowledge, but the importance of being an active member of these associations remains to be thoroughly recognized. While many state retail associations were founded decades ago as a force in fighting and rewriting legislation, today they have added a long list of member benefits to coincide with their lobbying activities. State retail associations push retailers, big and small, to band together and invest in their overall bottom line and future success. Benefits include cost saving group buying services, insurance programs, credit card processing, networking, and technology marketing education. “Retailers decide how active they want to

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be, and what benefits they want to use,” explains Edward Borowsky, a fulltime advocate of state retail associations. Borowsky, the son of an independent retailer, is a well-known ally to the Connecticut Retail Merchants Association (CRMA), which is looking to evolve its offerings to brick and mortar retailers. He works with CRMA in its daily efforts to help local retail businesses thrive. As a managing partner of Dovetail Alliance, a retailer association consultancy, Borowsky has helped state retail associations in the creation and implementation of technology education advancement, such as smartphone marketing and credit card processing. “I’m aware that retailers

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are hyper focused on running their businesses, especially those independents operating brick and mortar locations in this fast evolving Internet world,” Borowsky notes. “Small to mid-size retailers can find great value in joining their state retail associations, and in the benefits they offer. They are at the heart of the ‘Together We’re Stronger’ campaign.”

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Legislative victories The more merchants that join state retail associations and stand together on issues, the more proactive change will occur, Borowsky points out. “Membership makes each individual retailer’s voice, and retailing’s collective voice, more powerful at each state capitol. This, alongside important elected officials such as members of the General Assembly, commissioners of state agencies and the Governor’s Office, helps shape policy.” Regarding Internet sales tax legislation, for example, Matthew Shay, president and CEO of the National Retail Federation, has stated: “The retail community is unified in our commitment to pass the Marketplace Fairness Act and make it law.” For that very reason, the U.S. Senate voted 75 to 24 in favor of proposed nationwide Internet sales taxes, a move that several major U.S. retail groups applauded. “The amendment is a clear victory for Main Street retailers, and those who believe in free and fair competition,” Borowsky notes. Strength in numbers does not stop with this legislative victory. “Price tagging protocol has also been among the big legislative changes retail associations have helped implement,” Borowsky adds. The once mandatory practice of continued on page 94

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feature State Retail Association continued from page 93 pricing items individually, even during a sale, proved to be an expensive and time-consuming activity for big and small retailers alike. “Unity among retailers brought change, and now consumers find it customary to see racks and displays with one general price sign that can be easily changed during times of markdowns,” Borowsky explains.

Group discounts In a retail business, certain services such as powering up the store, accepting payments and obtaining business insurance are necessary, and retail associations can help negotiate costs. Take for instance the Retailers Association of Massachusetts. Its 25 years of operation and increasing membership has led to one of the best workers’ compensation programs available to retailers, according to Jon B. Hurst, president. “Working together, we have earned a savings of 50

percent compared to what retailers will find shopping on their own.” Other savings can be found in insurance and energy programs, and credit card processing available to the association’s members. “Retailers think they are doing well on their own, but they may not realize the increased buying power they have as a group,” Borowsky stresses.

Membership dues Most state retail associations require dues to join and remain a member, which can depend on volume. Many times the costs begin low, and may be hardly noticeable after members bear witness to the overwhelming benefits they receive. “Our first year dues are around $50, but it is not long before retailers realize this cost is merely an investment in their bottom line,” Hurst says. In addition to overall savings on daily operational expenses and the acquisition of new skills, retailers receive the greatest asset in driving success: a network of fellow retailers walking in their shoes, and sharing lessons and top tricks of the trade. ■

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marketing Resolve to Tweet, Pin and Post in 2014 NEW YEAR’S resolutions: we all make them and break them. Your resolution may last a week or a few months, but eventually you may find yourself back to the same old, same old. Typical personal resolutions involve dieting and exercise. For business, everyone wants to expand their reach and increase sales, but you would be surprised by how many people break their resolutions, even with something as important as their business. With all of the social media features out there, your resolution to promote your business may be easier than you think. The following are two ways to stay true to your 2014 goals.

Be active daily This year, make a commitment to post, tweet or pin daily. It is imperative to start this immediately, and to interact regularly to keep your pages organized. If not, you may miss an opportunity to repost something or may share the same thing twice. As a small business owner, you may be wondering when you will find the

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January 2014 | INDEPENDENT RETAILER

by Kelley Sloyer

time to reach your customers on social media. That is why it is important to find your best times to post, tweet or pin, and here’s how: For Facebook business pages with 30 or more fans, click “View Insights” on your Admin Panel, and then click “Posts.” You can hover on each day of the week to pull up a graph that will show you the peak times your customers are online. For Twitter, sign up at ads.twitter.com to have access to Twitter Analytics. Click “Analytics,” then “Timeline Activity” to see a grid and all of the tweets you sent during the past month. Click “Best” and Twitter pulls up the top 15 percent of tweets with some level of engagement. You can also view the best days and times of your tweets. For Pinterest, go to your Pinterest page, click on your name in the right hand corner, and then click “Analytics.” You will be able to view the number of

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pins that come directly from your website. Pinterest’s analytics are especially useful if you have a website. If you do not have a website, you will want to use the Impressions Analytics tool. This will show the number of times users have seen your content in any form on Pinterest. The key to success on Pinterest is to pin five to ten times a day.

Use a planning calendar Another way to stay organized on social media is to develop a social media planning calendar. Planning your posts, tweets and pins on a calendar helps you remember when and what information to send. SnapRetail developed a drag and drop calendar, complete with pre-written social media ideas to schedule and send. Other planning tools that can help

keep you organized include HootSuite, TweetDeck and Seesmic. When planning your daily social posts, schedule at least one month in advance. Strategize your social media around events, sales or promotions going on that month. Then add tips, ask questions and give advice. Above all, consider your social media channels as a fun way to promote your business. Create an organizational plan now, and resolve to stick to it! ■ Kelley Sloyer is the interactive copywriter for SnapRetail, a ready-to-use marketing solution that helps local store owners engage and sell to customers, using email and social media. She has a retail and journalism background, earning a bachelor’s degree in communications media and journalism from Indiana University of Pennsylvania. For more information, please visit snapretail.com.

For today’s business news and updates visit IndependentRetailer.com

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marketing Create Packaging That Carries Your Store Brand

by Melissa Molyneaux

THE SHOPPING bag’s days as a purely utilitarian tool are over. In fact, some marketers say that the shopping bag is as important as the goods inside. It can deliver advertising messages, act as a souvenir, or serve as gift wrap. Most importantly, it provides an opportunity to build your retail brand. Packaging is the only part of your store environment that exits with the shopper. Therefore it must accurately represent your brand, as well as the value and experience you wish to provide. Make sure that your retail packaging is working as hard as possible to build your brand, and consider the following guidelines.

convert premium shopping bags into wall art. Each time a consumer reuses your bag, it extends your reach. To inspire a shopper to keep a bag rather than toss it, choose a material with the potential for multiple uses. A boutique in New York City’s Meatpacking District uses polypropylene bags with shoulder length rope handles. Of course, this is a somewhat extreme example. A premium art board paper will also do the job. Look for at least 157 gsm, or grams per square meter. Choose matte or gloss lamination, depending on your brand, to finish the look.

Make it a keeper

Substantial handles are a must. They increase the bag’s durability and add aesthetic appeal. Choose rope or ribbon handles that are woven through the bag and tied. These selections are common on euro tote bags with reinforced turn tops, which are edges that are folded over rather than serrated. Several online suppliers offer

Give the shopper a reason to retain and reuse your packaging. Now more than ever, consumers are finding ways to repurpose shopping bags. They are using them as totes, taking them to the gym, and using them as gift bags. There are even web tutorials on how to

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this design, and many manufacturers have the ability to add shoulder length handles. This design gives the consumer two free hands for shopping. Your online supplier may not offer this as a standard selection. However, many will add it as an upgrade.

Get on board Look for a design with a bottom board. A bottom board is a rectangular insert placed in the bottom of the shopping bag. It evenly distributes the weight of the bag’s contents, and prevents sagging. Bottom boards also present the opportunity for additional branding. Retailers have used this space to print logos, taglines and social media icons. For example, Lilly Pulitzer’s colorful shopping bags contain printed bottom boards with the brand’s web address.

Customize your design As stated earlier, consumers associate your store’s packaging with their shopping experience, so it is essential to add your brand’s persona to your packaging creation. Most base prices include a colored bag with a one-color

logo imprint. Choose a base color that represents your store environment. Navy, white, off white and black are all classics. However, the range of available colors is much wider. Ultimately, you need to evaluate which upgrades are necessary for your brand. Are you interested in driving traffic to your website, or increasing your social media following? If so, it may be worthwhile to invest in branding the bottom board or the turn top, which is inside the top of the bag. Perhaps you will take the design a step further and print a pattern such as stripes or chevron on the inside of the bag. These are all decisions you must make, based on your desired outcome. ■ Melissa Molyneaux is the marketing director for BoutiqueVision. com, a website that provides printed signage, shopping bags and in-store marketing materials to independent retailers. The site’s mission is to provide the benefits of custom merchandising, without high volume requirements or agency expenses. Boutique Vision is fully owned by InnoMark Communications, a provider of custom visual merchandising solutions for major retailers and consumer packaged goods (CPG) clients. Molyneaux may be reached at Sales@BoutiqueVision.com, or 855-889-5362.

Look what Wholesale Gem and Jewelry Trade Shows are coming up!

2014 Dates

glwshows.com Asheville, NC - January 7 & 8, 2014 1°-°Ê i Õ >ÀÊ i ÌiÀÊ­ Ü Ì Ü ®Ê 87 Haywood St. I-240, Asheville, NC 28801

Orlando, FL - January 10, 11 & 12, 2014 "ÃVi >Ê iÀ Ì>}iÊ*>À 1901 Chief Osceola Trail, Kissimmee, FL 34744

Tucson, AZ - February 1-14, 2014 Ê > 4475 S.Country Club Road, 1-10 at Palo Verde Rd. Exit 264B, Tucson, AZ 85714

Tucson, AZ - February 6-14, 2014 HOliday Inn/Holidome 4550 S. Palo Verde Road, I-10 at Palo Verde Rd Exit 264B, Tucson, AZ 85714

Gem & Lapidary Wholesalers, Inc. *°"°Ê ÝÊ nÊUÊ À>]Ê -ÊÎ äÇ£ ää n

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Asheville, NC ............ ......................January 7-8 Orlando, FL....................... .......January 10-11-12 Tucson, AZ .............. .....................February 1-14 Minneapolis, MN ............................March 30-31 Livonia (Detroit), MI...........................April 4-5-6 Chicago, IL......................................April 9-10-11 West Springfield, MA ........................April 25-26 Orlando, FL.........................................May 2-3-4 Franklin, NC.......................................May 9-10-11 Livonia (Detroit), MI.........................July 18-19-20 Franklin, NC................................July 24-25-26-27 Spruce Pine, NC......................... July 31-Aug. 1-2-3 Tucson, AZ ....................... .......September 4-5-6-7 Minneapolis, MN ...................... September 28-29 Livonia (Detroit), MI........................October 3-4-5 West Springfield, MA .................. ...October 10-11 Asheville, NC .................... .............October 21-22 Orlando, FL................................October 24-25-26 ***Dates are Subject to Change***

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Product Spotlight KERUSSO 10 shirt styles plus merchandise. Witty and powerful designs that embody the fun and friendship girls of all ages share. s WWW KERUSSO COM

MAD MAGS MAGNETS Whimsical car magnets for every occasion - from Halloween & Christmas to New Bride or New Driver and Pets. Made in USA - great hostess and teacher gifts! s MADMAGSMAGNETS COM

KALAN Car Window Signs. Huge Variety. Plus Floor Display. s WWW KALANLP COM

PATTER'S COLLECTIBLES Wholesale distributor of Officially Licensed NFL, NCAA, MLB, NHL & NBA merchandise. We offer jewelry, car accessories, flags & other novelty items from all the top manufacturers in the business. s WWW PATTERSCOLLECTIBLES COM

PHILLIPS INTERNATIONAL INC Newest designs & hottest trends in mood jewelry, shark teeth, stainless steel, friendship bracelets, Rasta, shell, rhinestones & glitz, zoo & aquarium and more. s WWW COOLJEWELS COM

PONTIAC 11 Perfect Gift for your iPad or Macbook obsessed. Unique accessory you won’t find anywhere else. s WWW 'O4ABLET3TORE COM

KAY BOTIQUE LLC Hair accessory wholesale supply store. Great selection of quality wholesale hair bows, hair clips, headbands, kufi hats, waffle hats, embellishments, tutus, wings, stem less flower heads, photo props, special occasions & so much more. s WWW WHOLESALEGIRLS COM

KIDKUSION INC. Child Safety is KidKusion's specialty. Parents look to KidKusion for it's quality and easy to use products. KidKusion provides several sizes and thickness of foam products that are available in off white, brown and black to work with every decor. s WWW KIDKUSION COM

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KIDZ STUFF INC Brand new exciting company that is changing the way parents care for their children. From sunburn to insect bites, our innovative wellness products are designed to solve everyday problems. s WWW SHOPKIDZSTUFF COM

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tradeshow news Sports Licensing and Tailgate Show THE SPORTS Licensing and Tailgate Show is set to host major sports leagues, collegiate leagues, licensees and retailers, January 16-18 at the Las Vegas Convention Center. It is the only trade show in the U.S. that taps into this $18 billion market, and more than 300 exhibitors are expected to share new and exciting products with thousands of retail buyers. Now in its 8th year, the show was formerly owned by Showproco, and was acquired by Emerald Expositions this year. “We are expecting attendance to be higher this year over last year,” says Nikki Puckett, marketing manager for the Sports Licensing and Tailgate Show. “We are broadening our reach and targeting the synergies between the other Emerald Expositions events, such as Outdoor Retailer. We have a lot of events in our portfolio that tap into the same audience, and we want to bring in as many qualified

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January 2014 | INDEPENDENT RETAILER

retailers as possible for our exhibitors.”

Opening night party The Sports Licensing and Tailgate Show is the only place where exhibitors can see all their customers under one roof in three days, and make deals to get them set up for the entire year. To get things started, Emerald Expositions is bringing retailers and exhibitors together for a little networking. “We are having an opening night party when the show closes on Thursday, January 16, right on the show floor. There will be a ‘sports lounge slash man cave’ type area, decked out with the exhibitors’ products, along with a bar and a DJ,” Puckett explains.

Rising Star award Emerald Exhibitions will be continuing many features from past shows, including the Rising Star Retailer Award. “We will recognize five outstanding retailers

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from various regions across the U.S. and Canada that have been chosen by their peers, and host them at the show,” Puckett states.

in licensed products. We want to make the showroom floor easier for them to shop, and ensure those products do not get lost among all the others.”

License to Buy program

FIFA 2014 World Cup

The show will also continue the License to Buy program, which benefits both exhibitors and attendees. Exhibitors can place coupons in the show directory that offer specials such as free shipping or a 10 percent discount. Retailers use the coupons to make purchases at exhibitors’ booths, and then show management rewards them for the purchases with money back, based on their cumulative spend.

The show is also adding an area this year called the FIFA 2014 World Cup, dedicated to FIFA licensees. In addition, there will be a Fashion Zone. “It is not an exhibit area,” Puckett shares. “It is more like a lounge where exhibitors will be displaying their fashion apparel and accessories. People can stop by and get a bite to eat or have a meeting, and exhibitors will get an extra opportunity for brand exposure. Apparel is always a huge segment of the licensed market, and we expect that to remain a strong segment.” The regular registration price for attendees is $100, but retailers who sign up before December 26 will receive a $50 discount. Space is still available for exhibitors. ■

Tailgate Zone New this year will be a dedicated area called the Tailgate Zone. It is reserved for manufacturers of non-licensed products such as games, chairs, coolers and grills. “Tailgating in general is a growing segment,” Puckett reports. “Many of our exhibitors do both licensed and tailgating products, and many are putting a new focus on this segment. We have found that buyers who are interested in tailgate products may or may not be interested

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Emerald Expositions 31910 Del Obispo St., Suite 200 San Juan Capistrano, CA 92675 Tel.: 949-226-5750 • Fax: 813-435-2170 Email: nikki.puckett@emeraldexpo.com Website: www.showproco.com Written exclusively for professionals in the industry, each issue is packed with breaking news, merchandise-moving trends, and valuable business strategies to help you grow your business.

ERRATUM The article for Quik Hands™ weighted health and fitness gloves, which appeared in the December issue of Independent Retailer magazine, contained an incorrect product photo. The correct photo is shown below the description. The gloves are available in grey and pink. Weights available are 4-ounce, 5.5-ounce and 7-ounce. Wholesale for a pair of gloves with one set of 5.5-ounce weights is $12 and retail is $29.95. The gloves may also be purchased with a full set of weights at a wholesale price of $22 with a retail price of Quik Hands LLC $49.95. The minimum 6663 Huntley Rd., Suite S, Columbus, OH 43229 order is $150. QH health Toll Free: 855-269-0009 • Tel.: 614-785-0829 & fitness gloves come in Email: dieter@quikhands.com • Website: quikhands.com colorful packaging. ■

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tradeshow calendar JANUARY 2014 JAN 3-5, Great American Gem Show - InterGem Expo Center at the South Florida Fairgrounds - West Palm Beach, FL Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

JAN 4-7, Philadelphia Gift Show New Greater Philadelphia Expo Center - Oaks, PA The nation’s largest regional gift show gives retailers from the Mid-Atlantic and TriState areas a costeffective, convenient access to an unrivaled selection from national manufacturers, emerging companies and the region’s top sales agencies. Special product spotlights include Made in America, Souvenir & Resort, Birdwatch & Outdoor Living, Handcrafted and Home Accents. For further information: Marilyn McGriff / Jeannine Dorchak, Urban Expositions, 1690 Roberts Blvd., NW, Suite 111, Kennesaw, GA 30144. Telephone: 678-285-3976, 800-318-2238; Fax: 678-2857469; Email: mmcgriff@urban-expo.com; Website: www.philadelphiagiftshow.com.

JAN 5-7, Accessories The Show Jacob K. Javits Convention Center - New York, NY The World’s largest and longest running juried all-accessory trade event. Showcases fashion accessory resources in over 37 product classifications. Runs concurrently with Moda Manhattan and Fame. For further information: Stacy Samet, Exhibitor, Business Journals, Inc., 50 Day St., Norwalk, CT 06854. Telephone: 866-696-6020, 212-710-7412; Fax: 203-838-5028; Email: stacys@busjour.com; Website: www.accessoriestheshow.com.

and runs concurrently with AccessoriesTheShow and Fame. For further information: Dee Gratz Jones, Business Journals, Inc., 50 Day St., Norwalk, CT 06854. Telephone: 866-696-6020, 212-710-7441; Fax: 203-838-5028; Email: deej@busjour.com; Website: www.modamanhattan.com.

JAN 6-8, January Midwest Market Days™ TransWorld Merchandise Center - Des Plaines, IL The Midwest Market Days trade show attracts Buyers from independent retailers, mass merchants and wholesale distributors enjoy the concise, comfortable, casual buying atmosphere. View thousands of closeout and direct import general merchandise items across a wide variety of product categories. Spend more time with vendors buying and viewing product rather than walking endlessly, in a huge convention center. For further information: TransWorld Merchandise Center, Inc., 20 N. Wacker Drive, Suite 1540, Chicago, IL 60606. Telephone: 312-201-3800; Fax: 312-201-3803; Website: www.twmerchcenter.com.

JAN 7-8, Gem, Jewelry & Lapidary Trade Show Asheville Civic Center - Asheville, NC This show specializes in gems, jewelry, lapidary equipment and specimens. **** ALL G&LW SHOWS ARE WHOLESALE ONLY - COPY OF BUSINESS OR RESALE CERTIFICATE REQUIRED - DATES ARE SUBJECT TO CHANGE **** For further information: Gem & Lapidary Wholesalers, Inc., P.O. Box 98, Flora, MS 39071-0098. Telephone: 601-879-8832; Fax: 601-879-3282; Email: info@glwshows.com; Website: www.glwshows.com.

JAN 7-10, International CES (Consumer Electronics Show) Las Vegas Convention Center - Las Vegas, NV The industry’s largest educational forum to help companies expand their businesses and understand new technology. Approximately 300 sessions and 900 expert speakers encompass International CES conference tracks and SuperSessions to discuss hot industry trends and topics. For further information: Consumer Electronics Association, 1919 South Eads Street, Arlington, VA 22202. Telephone: 866-233-7968; Fax: 703-907-7601; Email: cesinfo@ce.org; Website: www.cesweb.org.

JAN 5-7, FAME Jacob K. Javits Convention Center - New York, NY The premier venue for Junior and Young Contemporary fashion apparel. In addition, showcases the largest selection of footwear in one location. Takes place in New York and runs concurrently with AccessoriesTheShow and Moda Manhattan. For further information: Kim Synnott, Business Journals, Inc., 50 Day St., Norwalk, CT 06854. Telephone: 866-696-6020, 212-710-7439; Fax: 203-838-5028; Email: Kims@busjour. com; Website: www.fameshows.com.

JAN 5-7, Midwest Market Days Chicago Regent Showroom, 8999 Palmer St. - River Grove, IL The Midwest Market Days trade show is conveniently located in the Midwest only 10 minutes from Chicago’s O’Hare International Airport. Buyers from independent retailers, mass merchants and wholesale distributors enjoy the concise, comfortable, casual buying atmosphere. View thousands of closeout and direct import general merchandise items across a wide variety of product categories. Spend more time with vendors buying and viewing product rather than walking endlessly, in a huge convention center. We provide complimentary breakfast and buffet lunch to all buyers and shuttle transportation to other participating showroom locations just minutes away. For further information: Joanna Kastle, Trade Show Manager, Regent Products Corp., 8999 Palmer St., River Grove, IL 60171. Telephone: 916-376-9437; Fax: 916-376-9471; Email: jkastle@midwestmarketdays.com; Website: www.midwestmarketdays.com.

JAN 5-7, MODA Manhattan Jacob K. Javits Convention Center - New York, NY An upscale trade event providing a concise mix of carefully juried RTW for the Modern Contemporary retailer. Features fashion resources ranging in apparel from every category possible. Takes place in New York

108

JAN 7-17, Atlanta International Gift & Home Furnishings Market AmericasMart*Atlanta - Atlanta, GA This Show features manufacturers, representatives, wholesalers and distributors of gifts, decorative accessories, collectibles, stationery & related gifts, souvenirs, resort gifts, gourmet food & specialty food products, European gifts, glassware & tabletop products, handcrafted gifts & home accessories, designer gifts & home accents, floral products, seasonal items, books, pet products, garden products and accessories, furniture, fine linens and more. For further information: Mary Ellen Jackson, AmericasMart Atlanta, 240 Peachtree St. N.W., Ste. 2200, Atlanta, GA 30303. Telephone: 404-220-2234; Fax: 404-220-2299; Email: mjackson@americasmart.com; Website: www. americasmart.com.

JAN 9-11, Surf Expo Orange County Convention Center - Orlando, FL Including Surf, Skate, Swim, Resort, Boutique, Wind, StandUp Paddle, and Wakeboard and Waterski For further information: Dan Darby, dmg World Media- Producer, 990 Hammond Dr., Ste. 680, Atlanta, GA 30328. Telephone: 800-947-SURF (7873), 678-781-7900; Fax: 678-781-7920; Email: ddarby@surfexpo.com; Website: www.glmshows.com, www.surfexpo.com.

JAN 10-12, Gem, Jewelry & Lapidary Trade Show Osceola Heritage Park - Orlando, FL This show specializes in gems, jewelry, lapidary equipment and specimens. **** ALL G&LW SHOWS ARE WHOLESALE ONLY - COPY OF BUSINESS OR RESALE CERTIFICATE REQUIRED - DATES ARE SUBJECT TO CHANGE **** For further information: Gem & Lapidary Wholesalers, Inc., P.O. Box 98, Flora, MS 39071-0098. Telephone: 601-879-8832; Fax: 601-879-3282; Email: info@glwshows.com; Website: www.glwshows.com.

January 2014 | INDEPENDENT RETAILER

JAN 10-12, Great American Gem Show - InterGem Orange County Convention Center - Orlando, FL Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

JAN 10-12, Hawaii Market Merchandise Expo Neal Blaisdell Center - Honolulu, HI Hawaii Market Merchandise Expos are a “one-stop” shopping opportunity for the business community of Hawaii and the Pacific Basin. Business owners, managers, professionals, and trade buyers will be shopping for values on hundreds of products they can use for their businesses or resale. Buyers may take immediate delivery of merchandise purchased. For further information: Melody Martin, Douglas Trade Show, P.O. Box 1247, Kaneohe, HI 96744. Telephone: 800-525-5275, 808-254-1773; Fax: 808-254-3324; Email: dtsm@hawaii. rr.com; Website: www.douglastradeshows.com.

JAN 10-14, CHA (formally HIA) Anaheim Convention Center - Anaheim, CA The world’s largest trade show for craft & hobby supplies, featuring more than 1,100 exhibiting manufacturers and wholesalers in five different shows floor categories including Art Materials & Framing, Scrapbooking & Stationery, Fabric / Quilting / Needlecraft, Florals / Seasonal / Home & Garden and General Crafts. The CHA Show also offers extensive educational programs and workshops. For further information: John Erick, Craft & Hobby Association, 319 E. 54th St., Elmwood Park, NJ 07407. Telephone: 201-794-1133; Fax: 201-7970657; Email: chashow@craftandhobby.org; Website: www.chashow.org.

JAN 11-13, Jewelers International Showcase - JIS Miami Beach Convention Center - Miami Beach, FL The Largest & Leading Independent Jewelry Tradeshows in the Western Hemisphere. Serving only the jewelry trade with Worldwide exhibitors selling to the jewelry trade of Florida, 50 countries of The Caribbean and Latin America plus buyers from over 42 other USA states. Show established in 1979. For further information: Michael Breslow, President, Jewelers International Showcase, Inc., 6421 Congress Ave., Ste. 105, Boca Raton, FL 33487-2858. Telephone: 561-998-0205; Fax: 561-998-0209; Email: jisshow@aol.com; Website: www.jisshow.com.

JAN 12-13, St. Louis Gift Show St. Charles Conv. Center North Hall - St. Charles, MO St. Louis Gift Show is one of the oldest wholesale order writing and cash & carry shows in the country. Over 200 lines of merchandise, hundreds of items. Free Parking, Online registration. Including giftware, gourmet foods, jewelry, watches, hospital gift shop items, gift baskets, floral, candles, purses, candy, scarves, packaging, and seasonal items. For further information: Larry Harris, Rich Lisner, Rosehill Enterprises, Inc., P.O. Box 17112, Cincinnati, OH 45217. Telephone: 513861-1139; Fax: 513-861-1557; Email: lpharris42@hotmail. com, ril4200@hotmail.com, info@stlouisgiftshow.com; Website: www.stlouisgiftshow.com.

JAN 12-15, National Retail Federation’s Annual Convention & Expo Jacob K. Javits Convention Center - New York, NY This is the only show where you can reach thousands of decision-making retail executives from around the world. It is the undisputed “must attend” event for retailers and the place you need to be to meet faceto-face with retailers planning for growth. For further information: Susan Newman, Nation Retail Federation, 325 7th St NW 1100, Washington DC 20004. Telephone: 202-626-8154; Fax: 877-534-8679; Email: newmans@ nrf.com; Website: www.nrf.com/events.

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213-630-3737; Fax: 213-630-3708; Email: aokulick@ californiamarketcenter.com; Website: www.californiamarketcenter.com.

JAN 22-24, PGA Merchandise Show JAN 14-17, Shot Show Sands Expo & Convention Center - Las Vegas, NV The Shooting, Hunting, Outdoor Trade (SHOT) SHOW is the world’s premier exposition of firearms, ammunition, archery, cutlery, outdoor apparel, optics, camping and related products and services. For further information: Andre Smith, Reed Exhibition Companies, 383 Main Ave., Norwalk, CT 06851. Telephone: 203840-4800; Fax: 203-840-4824; Email: inquiry@shot. reedexpo.com; Website: www.shotshow.org.

JAN 16-22, Chicago Market: Living & Giving Merchandise Mart - Chicago, IL The Midwest resource for gift, home accents, floral, stationery, and gourmet products. For further information: Megy Kardes, Managing Director of Marketing, Chicago Merchandise Mart, 200 World Trade Center, Ste. 470, Chicago, IL 60654. Telephone: 312-527-7772; Fax: 312-379-6025; Email: mkarydes@mmart.com; Website: www.merchandisemart.com.

JAN 17, The Heritage Cash & Carry Wholesale Market The Aladdin Shrine Complex - Columbus, OH Traditional and new ideas for the home & garden from America’s Finest Craftsman. For further information: Heritage Markets, P.O. Box 389, Carlisle, PA 17013. Telephone: 717-249-9404; Fax: 717-258-0265; Email: hertmarket@aol.com; Website: www.heritagemarkets.com.

JAN 18-21, Beckman Handcrafted Show Chicago Merchandise Mart - Chicago, IL Handcrafted gift and artisan product at wholesale prices. For further information: Sara Hall, Buyer Relations Manager, Chicago Merchandise Mart, 200 World Trade Center, Ste. 470, Chicago, IL 60654. Telephone: 312-527-6448; Fax: 312-379-6033; Email: shall@mmart. com; Website: www.beckmans.com.

JAN 18-21, Seattle Gift Show Washington State Convention Center - Seattle, WA The Seattle Gift Show is the place to see new products and proven bestsellers that cater to the eclectic tastes of the discerning Pacific Northwest consumer. Featuring a wide range of products throughout all the show’s categories including: Food Focus, Gift & Collectibles, Handcrafted, Home & Garden, Northwest Directions, Personal Style, Treasures To Go (Cash & Carry) and Vintage collection. Get Ready to shop a wide variety of giftware, decorative accessories, personal care and fashion, antiques and collectibles, gourmet foods, jewelry and more, For further information: Lisa Glossan, Urban Expositions, 1690 Roberts Blvd, Suite 111, Kennesaw, GA 30144. Telephone: 678-285-3976; Fax: 678-285-7469; Email: lglossan@urban-expo.com; Website: www.seattlegiftshow.com.

JAN 18-21, Windy City Gift Show Donald E. Stephens Convention Center - Rosmont, IL The Windy City Gift Show will provide the perfect meeting point for the industry. In addition, this show’s selection will be custom tailored to reflect the regional tastes and interests of the area– its strong seasonal business, great lakes and coastal towns, lodges and resorts. The Windy City Gift Show will debut with the following product categories: Gifts, Handcrafted, Live In Style, and Treasures To Go. For further information: Urban Expo, Telephone: 678-285-3976; Website: www.urban-expo.com.

JAN 21-27, CMC Gift & Home Market California Market Center - Los Angeles, CA The showroom facilities’ top five floors featured gifts, home décor, decorative accessories, furniture, rugs, garden accessories, floral, tabletop, toys, books, frames, candles, aromatherapy, cards, games, holiday, specialty and seasonal items. For further information: Audrey Okulick, California Mart, 110 E. 9th St., Los Angeles, CA 90079. Telephone: 800-cal-mart (225-6278),

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Orange County Convention Center - Orlando, FL Join thousands of other industry professionals as they discover the newest golf related equipment, apparel, technology, services and supplies that pertain to every aspect of the game. For further information: Timothy McGuiness - Vice President Operations, PGA Golf Exhibitions, 383 Main Ave., Norwalk, CT 06851. Telephone: 800-840-5628, 203-840-5628; Fax: 203-8409474; Email: inquiry@pga.reedexpo.com; Website: www.pgashow.com.

JAN 23-26, Dallas Apparel & Accessories Dallas Market Center - Dallas, TX A showcase for some 14,000 lines of women’s and children’s apparel and accessories. For further information: Ashley Banks, Dallas Market Center, 2100 Stemmons Freeway, Dallas, TX 75207. Telephone: 214-655-6183, 800-325-6587; Fax: 214-655-6105; Email: info@dmcmail.com; Website: www.dallasmarketcenter.com.

JAN 24-26, Great American Gem Show InterGem Expo New Mexico - Albuquerque, NM Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem. net; Website: www.intergem.net.

JAN 24-27, New Orleans Gift & Jewelry Show New Orleans Morial Conv. Center - New Orleans, LA Gift & Jewelry - direct delivery For further information: David Harrington, Show Manager, Helen Brett Enterprises, 5111 Academy Dr., Lisle, IL 60532. Telephone: 800-541-8171, 630-241-9865 ext. 22; Fax: 630-241-9870; Email: dave@helenbrett.com; Website: www.helenbrett.com.

JAN 25-27, Biloxi Mississippi Wholesale Gift Show Mississippi Gulf Coast Coliseum - Biloxi, MS Buyers attending the Biloxi Wholesale Gift Show will be amazed at the huge selection of new and trendy merchandise including Holiday, home décor, tabletop, collegiate, souvenirs, gourmet, jewelry, apparel, floral, gift wrap and much more. Buyers will love the Mississippi Gulf Coast! Visitors can enjoy beautiful beaches, world-class golf courses, delicious local seafood and 24-hour gaming at one of the coast’s casino resorts. Have a little fun while taking care of business too! Market hours are Saturday and Sunday, 9:00 a.m. to 5:00 p.m. and Monday, 9:00 a.m. to 2:00 p.m. The Biloxi Gift Show is strictly a wholesale market, open to qualified retailers only. A retail sales tax permit and additional credentials are required. For further information: Pam Haskin, Wholesale Markets Inc., P.O. Box 56, Piedmont, OK 73078. Telephone: 800-951-1994, 405-373-2020; Fax: 405-373-2193; Email: info@wmigiftshows.com; Website: www.wmigiftshows.com.

JAN 25-27, International Salon and Spa Expo Long Beach Convention Center - Long Beach, CA ISSE is committed to providing salon/spa owners, salon/spa professionals, nail technicians and skin care specialists with a world-class educational and shopping experience. To maintain the integrity of the event and of the industry, ISSE is open to licensed professionals only. For further information: Jana Meincke, Professional Beauty Association, 15825 N. 71St. St., Ste. 100, Scottsdale, AZ 85254. Telephone: 800-468-2274, 480-281-0424; Fax: 480-905-0708; Email: jana@probeauty.org; Website: www.probeauty.org.

January 2014 | INDEPENDENT RETAILER

JAN 25-27, Orlando Gift Show & Orlando Cash & Carry Show Orange County Convention Center - Orlando, FL Offering a large product selection featuring the bestselling designs and newest product introductions in general giftware, home and garden accents, gourmet gifts, party and paper goods, tabletop, holiday/seasonal collectibles, souvenir/resort merchandise, bed, bath and linen, fashion accessories and much more. Offering a wide selection of jewelry, gifts and home accents available for immediate delivery to the trade, the Orlando Cash & Carry Show offers a great way to restock too. Conveniently located in the center of the state, the Orlando Gift Show and Orlando Cash & Carry Show is easily accessible for retailers from Central and Northern Florida and the Panhandle retailers. For further information: Matt Miller / Evan Shoda, Urban Expositions, 1690 Roberts Blvd, Suite 111, Kennesaw, GA 30144. Telephone: 678-285-3976; Fax: 678-2857469; Email: mmiller@urban-expo.com; Website: www.orlandogiftshow.com.

JAN 26-28, Mode Accessories Toronto Doubletree by Hilton, Toronto Airport - Toronto, Canada, ON Canada’s definitive Trade Show for Fashion Accessories. For further information: Alice Chee-Chow, Two Plus One Group Inc., 220 Duncan Mill Rd., Ste. 618, Toronto, ON, Canada M3B 3J5. Telephone: 416-510-0114; Fax: 416-510-0165; Email: twoplusone@ mode-accessories.com; Website: www.mode-accessories.com.

JAN 26-29, The NATSO Show Gaylord Opreyland - Nashville, TN The NATSO Show is the only national exposition dedicated solely to the travel plaza and truckstop industry. At the show, truckstop and travel plaza owners and operators will learn about new products and services offered by The NATSO Show’s exhibitors. Dynamic NATSO U Business Forums and expert speakers will provide operators and vendors alike with hands-on solutions and strategies to keep a business profitable. The show will also provide networking opportunities with operators from across the country so they can exchange insights and ideas so they stay competitive. For further information: Sharon Lloyd, NATSO, 1737 King St., Suite 200, Alexandria, VA 22314. Telephone: 703-549-2100; Fax: 703-684-4525; Email: headquarters@ natso.com; Website: www.natso.com.

JAN 27-28, Dallas Fabric Show Dallas Market Center - Dallas, TX A showcase for some 14,000 lines of women’s and children’s apparel and accessories. For further information: Ashley Banks, Dallas Market Center, 2100 Stemmons Freeway, Dallas, TX 75207. Telephone: 214655-6183, 800-325-6587; Fax: 214-655-6105; Email: info@ dmcmail.com; Website: www.dallasmarketcenter.com.

JAN 28-30, CDMA Annual Trade Expo Tampa Bay Convention Center - Tampa, FL Making the connection between our Supplier members with our Regional Chains, Wholesalers, Buying Groups and Independent members. By bringing the buying power of over 6000 retail stores across the country together, we can offer you an untapped market of opportunity. For further information: CDMA, Chain Drug Marketing Association, 43157 W. Nine Mile Road, P.O. Box 995 Novi, MI 48376-0995. Telephone: 248-449-9300; Fax: 248-449-9396; Website: www.chaindrug.com.

JAN 30, The Heritage Cash & Carry Wholesale Market Eisenhower Inn & Conference Center - Gettysburg, PA Traditional and new ideas for the home & garden from America’s Finest Craftsman. For further information: Heritage Markets, P.O. Box 389, Carlisle, PA 17013. Telephone: 717-249-9404; Fax: 717-258-0265; Email: hertmarket@aol.com; Website: www.heritagemarkets.com.

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JAN 30 - FEB 1, OASIS Gift Show

FEB 2-4, Market Square’s Gallery

Phoenix Convention Center - Phoenix, AZ A show, in addition, an electric selection of contemporary and traditional giftware from around the world, (offering the best selection in handcrafted Southwestern and Native American gifts.) Buyers include retailers and other professionals in the gift industry. Wholesale only. Easy online registration. The show has a main floor for order writing, gifts to go cash and carry, and the jury-chosen Artisans; showcase handcrafted area with both order writing and cash and carry. For further information: Dana Floyd, Org. Of Assoc. Salespeople In The Southwest (OASIS), 1250 E. Missouri Ave., Phoenix, AZ 85014. Telephone: 602-952-2050, 800-424-9519; Fax: 602-952-2244; Email: info@oasis.org; Website: www.oasis.org.

Greater Philadelphia Expo Center - Oaks, PA Juried invitational show offering inspired folk art, traditional American Crafts, handmade collectibles, period reproductions and fine handcrafted furniture. Products available for placing orders as well as cash and carry. For further information: Kathy Goodrich, Market Square Traditional Wholesale Shows, Inc., P.O. Box 899, Mechanicsburg, PA 17055. Telephone: 717-796-2377; Fax: 717-796-2384; Email: mktsqr@epix.net; Website: www.marketsquareshows.com.

JAN 30 - FEB 2, SIA SnowSports Trade Show Colorado Convention Center - Denver, CO The SIA SnowSports Trade Show is the largest snow sports specific trade show in North America. For four days in January, suppliers, distributors, buyers, sales representatives, press/media, industry professionals and athletes converge at the Mandalay Bay Convention Center in Las Vegas to reconnect with the entire snow sports community. With over 17,000 people and 900 brands, the SIA SnowSports Trade Show truly is the heartbeat of the industry. For further information: Debbie Des Roches, Trade Show Director, SnowSports Industries America (SIA), 8377B Greensboro Dr., McLean, VA 22102. Telephone: 703-556-9020; Fax: 703-8218276; Email: SIAMail@snowports.org; Website: www.snowsports.org.

JAN 31 - FEB 3, California Gift Show Los Angeles Convention Center - Los Angeles, CA The semi-annual California Gift Show featured 3,000 lines from 1,100+ exhibitors. The market has extensive domestic an international resources - including exhibitor pavilions from around the world. This sets the stage for a comprehensive global marketplace. For further information: Dirk von Gal, Urban Expositions, 1690 Roberts Blvd., NW Suite 111, Kennesaw, GA 30144. Telephone: 678-285-3976; Fax: 678-2857469; Email: dvongal@urban-expo.com; Website: www.urban-expo.com.

FEBRUARY 2014 FEB 1-5, NY NOW (formally New York International Gift Fair) Jacob K. Javits Convention Center & Piers 92 & 94 - New York, NY Drawing 35,000 attendees from all 50 states and 80+ countries, the NYIGF is produced twice annually by GLM Shows and is open to the trade only. Held in January and August in New York City, the Fair hosts 2,800 exhibiting companies showcasing the very best lines across the home, lifestyle and gift spectrum. For further information: Deorothy Belshaw, Show Director, George Little Management, LLC., 10 Bank St., Ste. 1200, White Plains, NY 10606. Telephone: 914-421-3345; Fax: 914-9482867; Email: dbelshaw@glmshows.com; Website: www.nynow.com, www.glmshows.com.

FEB 1-14, Gem, Jewelry & Lapidary Trade Show The Gem Mall - Tucson, AZ This show specializes in gems, jewelry, lapidary equipment and specimens. **** ALL G&LW SHOWS ARE WHOLESALE ONLY - COPY OF BUSINESS OR RESALE CERTIFICATE REQUIRED - DATES ARE SUBJECT TO CHANGE **** For further information: Gem & Lapidary Wholesalers, Inc., P.O. Box 98, Flora, MS 39071-0098. Telephone: 601-879-8832; Fax: 601-879-3282; Email: info@glwshows.com; Website: www.glwshows.com.

FEB 3-9, G.L.D.A.’s Tucson Gem & Jewelry Show JW Marriott Starr Pass Hotel - Tucson, AZ This show has exhibitors from many foreign direct source dealers and groups as well as a large selection of fine U.S. Gem & Jewelry companies. Exhibitors and buyers will enjoy the comfort of this show location at the luxuriously plush Mirage Casino-Hotel “Events Center”. Corner booths and wide aisles will give buyers ease of movement and improved visibility of displayed merchandise. Delivery goods will be one of the important options available to the buyers at this G.L.D.A. trade show. Customers will have a choice of taking immediate delivery of goods or making factory orders. Variety and direct sourcing will be added features of this show. For further information: Tanna Wyatt, G.L.D.A., P.O. Box 2391, Tucson, AZ 85702-2391. Telephone: 520-792-9431; Fax: 520-882-2836; Email: info@glda.com; Website: www.glda.com.

gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-294-0034; Email: info@intergem.net; Website: www.intergem.net.

FEB 15-18, San Francisco International Gift Fair The Moscone Conv. Center - San Francisco, CA California’s largest gift show offers a style-setting marketplace where the hottest design trends and movements start and evolve. Product categories include Design, General Gift, Handcrafted, Home & Garden, Treasures To Go, Vintage and the Global Showplace, bringing together Word Style Handcrafted, Museum and Village Arts. For further information: Leanna John, Urban Expositions, 1690 Roberts Blvd, Suite 111, Kennesaw, GA 30144. Telephone: 678-285-3976; Fax: 678-285-7469; Email: ljohn@urban-expo.com; Website: www.sfigf.com.

FEB 16-19, New York International TOY FAIR Jacob K. Javits Convention Center - New York, NY Annual marketplace for manufacturers and retailers of toys and related products. Features more than 150,000 products, many being shown for the first time by exhibitors from all over the world. For further information: Marian Bossard, Toy Industry Association, Inc., 1115 Broadway, Ste. 400, New York, NY 10010. Telephone: 212-675-1141 ext. 219; Fax: 212-645-3246; Email: info@ toy-tia.org; Website: www.toy-tia.org.

FEB 5-7, F.F.A.N.Y. Collections Hilton Midtown Hotel - New York, NY Juried Collections and Salon & Bridge Market of contemporary footwear for the discriminating buyer. The essential venue for premier fashion footwear. For further information: Phyllis Rein, Fashion Footwear Association of New York, 1414 Sixth Ave. at 58th St., Ste. 203, New York, NY 10019. Telephone: 212-751-6422; Fax: 212-751-6404; Email: info@ffany. org; Website: www.ffany.org.

FEB 16-19, The Off-Price Specialist Show Sands Expo at Venetioan/Palazzo, Hall G-Lower Level - Las Vegas, NV Retail Apparel & Fashion Industry. Products are 20-70% below wholesale prices. For further information: Todd Fabos, Off-Price Specialist Center, 175 N. Patrick Blvd., Brookfield, WI 53045. Telephone: 262-782-1600; Fax: 262782-1601; Email: tfabos@offpriceshow.com; Website: www.offpriceshow.com.

FEB 6-14, Gem, Jewelry & Lapidary Trade Show

FEB 17-19, Accessories The Show

Holiday Inn Palo Verde / Holidome - Tucson, AZ This show specializes in gems, jewelry, lapidary equipment and specimens. **** ALL G&LW SHOWS ARE WHOLESALE ONLY - COPY OF BUSINESS OR RESALE CERTIFICATE REQUIRED - DATES ARE SUBJECT TO CHANGE **** For further information: Gem & Lapidary Wholesalers, Inc., P.O. Box 98, Flora, MS 39071-0098. Telephone: 601-879-8832; Fax: 601-879-3282; Email: info@glwshows.com; Website: www.glwshows.com.

The Venetian Hotel - Las Vegas, NV The world’s largest and longest running juried allaccessories trade event. Showcases fashion resources from virtually every accessory product category. New York editions run concurrently with Stitch and MRket. For further information: Stacy Samet, Exhibitor, Business Journals, Inc., 50 Day St., Norwalk, CT 06854. Telephone: 866-696-6020, 212-710-7412; Fax: 203-838-5028; Email: stacys@busjour.com; Website: www.accessoriestheshow.com.

FEB 7-9, Memphis Gift & Jewelry Show Spring

FEB 17-19, MODA Las Vegas

Memphis Cook Convention Center - Memphis, TN Gift & Jewelry - direct delivery For further information: David Harrington, Show Manager, Helen Brett Enterprises, 5111 Academy Dr., Lisle, IL 60532. Telephone: 800-541-8171, 630-241-9865 ext. 22; Fax: 630-241-9870; Email: dave@helenbrett.com; Website: www.helenbrett.com.

FEB 13-16, Tucson Gem and Mineral Show™ Tucson Convention Center - Tucson, AZ To encourage interest and study in geology, mineralogy, lapidary and allied earth sciences. For further information: Show Committee, Tucson Gem & Mineral Society, P.O. Box 42588, Tucson, AZ 85733. Telephone: 520-322-5773; Fax: 520-322-6031; Email: tgms@tgms.org; Website: www.tgms.org.

FEB 14-16, Great American Gem Show InterGem Dulles Expo Center - Chantilly, VA Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary

The Venetian Hotel - Las Vegas, NV An upscale trade event providing a concise mix of carefully juried RTW for the Modern Contemporary retailer. Features fashion resources ranging in apparel from every category possible. Takes place in New York and runs concurrently with AccessoriesTheShow and Fame. For further information: Dee Gratz Jones, Business Journals, Inc., 50 Day St., Norwalk, CT 06854. Telephone: 866-696-6020, 212-710-7441; Fax: 203-838-5028; Email: deej@busjour.com; Website: www.modalasvegas.com.

FEB 17-20, Los Angeles International Textile Show California Market Center - Los Angeles, CA The fashion industry’s West Coast destination for premier textile, design & production resources from around the globe. For further information: Audrey Okulick, California Mart, 110 E. 9th St., Los Angeles, CA 90079. Telephone: 800-cal-mart (225-6278), 213-630-3737; Fax: 213-630-3708; Email: aokulick@californiamarketcenter.com; Website: www.californiamarketcenter.com.

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tradeshow calendar February 2014

SUMNERCOMMUNICATIONS www.sumnercom.com

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formation: Kristen Powell, American Craft Council, 1224 Marshall St. NE #200, Mineapolis, MN 55413-1089. Telephone: 612-206-3100; Fax: 612-355-2330; Email: Kpowell@craftcouncil.org; Website: www.craftcouncil.org.

RETAILER

FEB 17-20, MAGIC

FEB 21-23, Dallas Summer Gem, Jewelry & Bead Show

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Las Vegas Convention Center / Mandalay Bay Convention Center - Las Vegas, NV MAGIC International, a subsidiary of Advanstar Communications, Inc., is the world’s largest and most widely recognized producer of trade shows for the apparel industry. Providing a comprehensive year-round resource to support the business of fashion, MAGIC International currently produces trade shows for the men’s apparel market (MAGIC); the women’s apparel market (WWDMAGIC, femme); the children’s apparel market (MAGIC kids, International Kids Fashion Show); the fabric market (International Fashion Fabric Exhibition); and an alternative trends and lifestyles show, reflecting the men’s and women’s progressive youth market (the edge). For further information: MAGIC International, 6200 Canoga Ave., Ste. 303, Woodland Hills, CA 91367. Telephone: 877-554-4834, 218-740-7092; Fax: 818-593-5020; Email: cs@MAGIConline.com; Website: www.magiconline.com.

Grapevine Convention Cener - Grapevine, TX Wholesale/retail trade shows that are OPEN TO THE PUBLIC featuring fine jewelers, fashion jewelers, beads, beading suppliers, and more. Buyers can shop with confidence where they’ll find a great variety of products with the finest quality at the lowest prices. Take advantage of additional savings, by joining our mailing list below to receive exhibitor discount coupons, admission discounts, and advanced show notices for the shows of your choice! It’s not just a shwo...It’s a Great Experience! For further information: AKS Gem Shows, 4532 Kawanee Ave., Metairie, LA 70006. Telephone: 866-AKS-SHOW, 504-455-6101; Fax: 504-4556157; Email: info@aksshow.com; Website: www.aksshow.com.

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FEB 17-20, MAGIC Kids Las Vegas Convention Center / Mandalay Bay Convention Center - Las Vegas, NV Children’s apparel and related accessories are featured with new designers as well as well known name brands. Concurrently held with WWDMAGIC, MAGIC and the edge. For further information: MAGIC International, 6200 Canoga Ave., 2nd Floor, Woodland Hills, CA 91367. Telephone: 877-554-4834, 218-7407092; Fax: 818-593-5020; Email: cs@MAGIConline.com; Website: www.magiconline.com.

FEB 17-20, The WSA Show Sands Expo & Convention Center - Las Vegas, NV This show features men’s, women’s and children’s shoes, accessories, handbags, shoe products, store fixtures, shoe jewelry, socks & hosiery. For further information: The WSA Show, 15821 Ventura Blvd, Suite 415, Encino, CA 91436. Telephone: 818-464-7113; Fax: 818-464-7019; Email: operations@wsashow.com; Website: www.wsashow.com.

FEB 18-20, MAGICWWD Las Vegas Convention Center - Central Hall - Las Vegas, NV Women’s apparel and related accessories are featured with new designers as well as recognized brands. Concurrently held with MAGIC kids, MAGIC and the edge. For further information: MAGIC International, 6200 Canoga Ave., Ste. 303, Woodland Hills, CA 91367. Telephone: 877-554-4834, 218-740-7092; Fax: 818-593-5020; Email: cs@MAGIConline.com; Website: www.magiconline.com.

FEB 18-24, Buyers Market of American Crafts Pennsylvania Convention Center - Philadelphia, PA Nation’s largest wholesale tradeshow where art, gift, jewelry and fine craft retailers buy directly from U.S. and Canadian artists. Produced by The Rosen Group for nearly 30 years, it is listed by Tradeshow Week as one of the nation’s Top 200 tradeshows. The Rosen Group is based in Baltimore. Wholesale to the trade only. For further information: Christine Kloostra, Show Director, The Rosen Group, Inc., 3000 Chestnut Ave., Ste. 300, Baltimore MD 21211. Telephone: 410-889-2933; Fax: 443-524-2644; Email: info@ rosengrp.com; Website: www.buyersmarketofamericancraft.com.

Donald E. Stephens Convention Center - Rosemont, IL Show features all types of jewelry including gold, platinum, silver, diamonds and gemstones. Fashion including sportswear, furs, leather apparel and neckwear. Accessories such as belts, scarves, handbags, sunglasses, wallets, watches and eye wear. Home decor including giftware, cookware, housewares and gourmet food. Pre-registration is FREE. On-site registration is $5. For further information: TransWorld Exhibits, Inc., 1850 Oak St., Northfield, IL 60093. Telephone: 847-446-8434, 800-323-5462; Fax: 847-446-3523; Email: info@tweshows.com; Website: www.tweshows.com.

FEB 21-23, ACC Craft Fair - Baltimore Winter Baltimore Convention Center - Baltimore, MD The largest juried indoor craft show in the nation will feature many of the country’s top contemporary jewelry, clothing, furniture and home decor artists. Now in its 36th year, the American Craft Council’s flagship show is a must-attend event. For further in-

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Bill McNulty billm@sumnercom.com 1-800-999-8281 ext. 111 @BMcNultyCT

ASSOCIATE PUBLISHER Ronald A. Fisher raf@sumnercom.com 1-800-999-8281 ext. 107

FEB 21-23, Great American Gem Show - InterGem

EDITORS

Gaylord National Resort & Conv. Center - National lHarbor, MD Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-2940034; Email: info@intergem.net; Website: www.intergem.net.

Gloria Mellinger gloriam@sumnercom.com @glorimel Corryn Henry corrynh@sumnercom.com

FEB 24-26, Accessories The Show

National Trade Associations

Jacob K. Javits Convention Center - New York, NY The world’s largest and longest running juried all-accessories trade event. Showcases fashion resources from virtually every accessory product category. New York editions run concurrently with Moda Manhattan and Fame. For further information: Stacy Samet, Exhibitor, Business Journals, Inc., 50 Day St., Norwalk, CT 06854. Telephone: 866-696-6020, 212-710-7412; Fax: 203-838-5028; Email: stacys@busjour.com; Website: www.accessoriestheshow. com.

FEB 24-26, FAME Jacob K. Javits Convention Center - New York, NY The premier venue for Junior and Young Contemporary fashion apparel. In addition, showcases the largest selection of footwear in one location. Takes place in New York and runs concurrently with AccessoriesTheShow and Moda Manhattan. For further information: Kim Synnott, Business Journals, Inc., 50 Day St., Norwalk, CT 06854. Telephone: 866-696-6020, 212-710-7439; Fax: 203-8385028; Email: kims@busjour.com; Website: www.fameshows.com.

FEB 24-26, February Buyer Fly-In Show™ TransWorld Merchandise Center - Des Plaines, IL The Midwest Market Days trade show attracts Buyers from independent retailers, mass merchants and wholesale distributors enjoy the concise, comfortable, casual buying atmosphere. View thousands of closeout and direct import general merchandise items across a wide variety of product categories. Spend more time with vendors buying and viewing product rather than walking endlessly, in a huge convention center. For further information: TransWorld Merchandise Center, Inc., 20 N. Wacker Drive, Suite 1540, Chicago, IL 60606. Telephone: 312-201-3800; Fax: 312-2013803; Website: www.twmerchcenter.com.

FEB 24-26, MODA Manhattan FEB 20-23, TransWorld’s Jewelry, Fashion & Accessories (JF&A) Winter

PUBLISHER

Jacob K. Javits Convention Center - New York, NY An upscale trade event providing a concise mix of carefully juried RTW for the Modern Contemporary retailer. Features fashion resources ranging in apparel from every category possible. Takes place in New York and runs concurrently with AccessoriesTheShow and Fame. For further information: Dee Gratz Jones, Business Journals, Inc., 50 Day St., Norwalk, CT 06854. Telephone: 866-696-6020, 212-710-7441; Fax: 203-838-5028; Email: deej@ busjour.com; Website: www.modamanhattan.com.

FEB 28 - MAR 2, Great American Gem Show - InterGem Denver Merchandise Mart - Denver, CO Many beautiful and exotic gems, beads and jewelry, can be found among the rows and rows of exhibitors at each show. Engagement rings, anniversary gifts, birthstones, healing gemstones, heirlooms, possessions of movie stars and international celebrities, multiplies in value as gifts for friends, family or oneself. For further information: International Gem & Jewelry Show, Inc., 120 Derwood Circle, Rockville, MD 20850. Telephone: 301-294-1640; Fax: 301-2940034; Email: info@intergem.net; Website: www.intergem.net.

Ronald A. Fisher raf@sumnercom.com 1-800-999-8281 ext. 107

PRODUCTION Robert Siel, Director robs@sumnercom.com Tracy Biagiarelli tracy@sumnercom.com Luke Calzone lukec@sumnercom.com

CIRCULATION Lisa Evans lisae@sumnercom.com Virginia Ramirez virginia@sumnercom.com

COMPTROLLER Nancy Savarese nancy@sumnercom.com

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SUBSCRIPTION INFORMATION r 24 per year; 50 for 1st cl. r 48 for 2 years; 95 for 1st cl. r Canadian subscriptions 40. U.S. funds (Canadian 1st cl. 60) r 2NGCUG CNNQY FC[U HQT ɛTUV issue. For current issue Yith subscription add 7.00. r Individual Copies 7.00 ea. Email: lisae@sumnercom.com Phone: (203) 748-2050 ext. 127 Independent Retailer is published monthly by Sumner Communications, Inc., 24 Stony Hill Road, Bethel, CT 06801, telephone (203) 748-2050. Send all inquiries, letters, and submissions to above address. Entire contents are copyright 2014 by Sumner Communications, Inc. Printed in the United States of America. Independent Retailer (USPS 011-867) Periodicals Postage paid at Bethel, CT and at additional mailing offices. POSTMASTER: Send address changes to Independent Retailer, 24 Stony Hill Road, Bethel, CT 06801. Publisher reserves the right to refuse any advertising, editorial or manuscripts that publisher deems inappropriate.

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