Exploring Possible Futures - Philips (Design) Experince

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FUTURE:

A broad range, not only of the possible future devices and gadgets, but more importantly, new types of human activities and practices. All scenarios are grounded in the dedicated study of the social developments and trends.

DESIGN:

Design acted as an integrator of the different disciplines and practices, a creative agent both producing new concepts and demonstrating their possible usage, using diverse formats of communication.

BUSINESS:

Business powerfully demonstrated its capacity to create new conceptual solutions, based not only on the new technologies, but also taking into account new emerging social and personal needs.

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