Welcome
BLUEPOINT WELCOMES SUMMER '25 LIKE NEVER BEFORE Dive into Summer: Where Elegance Meets Adventure
Welcome to the world of Bluepoint, where every stitch tells a story & every piece is a celebration of femininity and freedom. This season, splash into the vibrant hues of Summer & explore its marvels like never before.
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Unleash Your Confidence
Our designers are inspired by You; dynamic, adventurous & effortlessly chic. From bold graphic prints to soft, ethereal florals, each piece in our collection accentuates your natural beauty. Featuring innovative designs tailored to fit and flatter every body type, you will find that our swimwear empowers you to express your individuality while ensuring that you feel confident & comfortable.
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s i i a a m l ni n n c t
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As we move towards the great summer escape we can't help but feel the warm breeze that twirls our salty hair and lovingly dries up our awesome swimwear...
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Whether you're lounging by the pool, soaking up the sun on a tropical island or playing your favourite water sport, our swimsuits are the perfect blend of style, comfort & functionality.
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The SS25Collections
AN ODE TO SUMMER & ITS FASHION MARVELS
Bluepoint's 2025 Collections are finally here and we are more than excited to present you with all the new styles that were designed for you! Amongst exquisite styles, you will find unexpected prints, wonderfully matched hues and bold designs which are bound to bring out your most feminine energy, so you can hit the beach in Bluepoint style, this year too!
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Candy:/'kændi, countable] (plural candies) sweet food made of sugar and/or chocolate, eaten between meals; or is it a simply irresistible Bluepoint Collection?
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Candy Girls
This summer, these awesome styles won't let you go unnoticed even if you tried! Indulge in this perfect mix of shimmering hues and perfect patterns and complete the look perfectly with uber-chic matching beachwear!
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We love creating collections that give you the opportunity to be creative! Combine these styles as you see fit and create your very own combos!
rush1 /r/ sudden quick movement towards something, typically by a number of people.
THE COLLECTION
Candy Rush
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For this collection, we wanted to combine two of our most favourite things! A beautiful, girly pastel palette along with the most iconic pattern of all times - zebra! And through this bold combo these amazing designs were born, captivating our spirits in a unique, unexpected way!
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THE
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Candy Glam
COLLECTION
Posh sweetness is what you need for this Summer's unforgettable moments! The Candy Glam Collection with its perfect hues and shimmering effect will have you sparkling under the mesmerising summer sun like never before!
Candy Stripes
COLLECTION
What we love most is to combine iconic patterns with unexpected colors and hues to create styles that send you flying! For the Candy Stripes Collection, iconic stripes are heavenly combined with an amazing, shimmering color combo and the result is more than we could ever dream of!
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THE
CandyCrush
COLLECTION
Sweet as candy and sparkly like a diamond, the Candy Crush Collection stands out with its perfect cuts and oh-so-feminine styles. We know who will be roaming the beaches like a queen this summer!
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THE COLLECTION
Absolutely alluring and unbelievably captivating, the Africana Collection is a collection like no other! Its exotic, dynamic patterns convey a strong fashion statement, one that is undoubtedly meant to stand out this summer!
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Unleash your wildest spirit & hit the beach in style!
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COLLECTION THE
That inner strength that comes from within carries with it the inspiration for the Cat Power Collection, a wild tribute to our bold, dynamic nature! Combined with everlasting gold, this collection is as chic as it is sensual.
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Make this Summer unforgettable with these alluring pieces!
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COLLECTION
Fashion's iconic black along with this amazing golden chain has elevated the Go Glam Collection to a whole other level! Stand aside and let these pieces captivate the senses as you turn heads by a simple stroll at the beach!
Texture is a must when it comes to creating exciting fashion pieces. We loved this fabric and created this capsule collection for you to adore and get inspired! Looks and styles for all tastes, you will not know what to pick!
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THE
COLLECTION
A color blast that will not go un-noticed! The Batik Collection is a true eye-candy with its vivid colors and shimmering finish. The styles are feminine, sensual and oh-so-irresistible!
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Shimmering colors that brighten up your day!
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That feeling!
That feeling of Summer bliss, that makes us want to create more for you; amazing textures and styles will keep your spirits high as you experience your best Summer yet!
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The Secret Garden Collection is your ultimate go-to if you are looking for a romantic, unexpected pattern! Its color palette will match perfectly with your tan & its feminine styles will have you looking and feeling wonderful all day!
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For those of you who want their swimwear to reflect glamour, sophistication and sensuality all at the same time... Guess what! We've got you covered this year too! The Glamorama Collection encapsulates all the aforementioned in chic, iconic styles that compliment every woman's figure. We are so in love with this Collection!
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THE
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COLLECTION
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Wanna make a Summer to remember? This season, go for ultra chic pieces from the Cat's Eye Collection! Beautiful, sparkling rhinestones on black base and a pareo to-die-for! What more can one possibly ask for!
PAREO
('kæts'a I ) noun. any gem, stone, or piece of glass that reflects light in a way suggestive of a cat's eye
As girly as it gets!
Looking for a girly, romantic pattern that conveys the ethereal essence of Summer magic? Then, this Collection is made for You! Its pretty styles and bright colors will elevate your spirit and make you feel that the whole wide world it at your feet.
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ButterflyEffect
COLLECTION
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Yes, this is the Collection that is bound to turn heads no matter where you are! The Exotic Charm Collection is simply irresistible! Its amazing, fluorescent color palette is like a dream come true and will surely bring out your tan like a marvel!
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Spirit
COLLECTION
Wild & sensual as it is modern & sleek, the Animal Spirit Collection is the epitome of femininity! Indulge in the wonders of these exquisite styles and feel the energy around change as you embrace your most feminine side!
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This Collection is an absolute MUST-HAVE! We proudly present the Tropical Punch Collection, with pieces so unique and exotic that will make you fall in love instantly! Make room in your closet, this Collection is here to stay!
THE
Tropical
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These hues are the perfect match for our favourite zig zag pattern! Whether you are looking for a stylish one piece, a fabulous bikini or a forget-me-not beachwear set, the Craft is Art Collection will definitely amaze you!
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COLLECTION
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COLLECTION THE
Is there anything more iconic in fashion than black and white? This collection serves as a tribute to our most favourite combo of all times!
The Black & White Collection is your go-to if you are looking to impress while feeling chic, elegant and glamorous at the same time.
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We love a curvy body! These styles are made for awesome plus sizes.
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THE
COLLECTION
This collection is dedicated to all women who effortlessly embrace their delicate, feminine side and celebrate it every day!
The Chic Classics Collection is as impactful as it is bold and will compliment beautifully your curves!
We love a curvy body! These styles are made for awesome plus sizes.
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COLLECTION
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Indulge in the never-ending blue hues of the Blue Lagoon Collection and transfer in an instant into your most favourite dream! This pattern is a marvel of colors and its styles are so comfy and easy to wear. Go on, look your very best in this collection too!
We love a curvy body! These styles are made for awesome plus sizes.
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THE
COLLECTION
Wonderful cuts, exquisite beachwear, bikinis and one pieces that will blow your mind! Yes, it's the Chic Escape Collection, a collection that will have you looking your absolute finest no matter what! This unprecedented black and white print, combined with chic accessories conveys an air of femininity and elegance.
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We love a curvy body! These styles are made for awesome plus sizes.
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Chic COLLECTION
Wildly sophisticated and ultra stylish, the Safari Chic Collection is an ode to today's women's empowerement.
We love the underlining hues and how they work perfectly to soften the original pattern and bring out a whole new look to adore and go crazy over!
We love a curvy body! These styles are made for awesome plus sizes.
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We love a curvy body! These styles are made for awesome plus sizes.
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just can't help but love this print!
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A TRUE BLUEPOINT SUMMER TRIBUTE...
This year, get ready to sparkle & shine under the summer sun as you experience your most authentic self in your most-loved Bluepoint pieces! We created an amazing collection just for you and can't wait to spot you at your favourite beach, looking your very best!
remember, true summer essence comes from within.
bluepoint_beachwear facebook.com/bluepoint
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