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BusinessWeek MINDANAO


Volume IV, No. 74

Market Indicators

As of 5:57 pm mar. 8, 2014 (Saturday)



US$1 = P44.38

6,481.83 points

15 cents


X Briefly 34.99 points

Leyte-Mindanao link THE Energy Department expects the National Grid Corp. of the Philippines to complete the $500-million Leyte-Mindanao interconnection project by 2018, providing a longterm solution to Mindanao’s ongoing power crisis. The Leyte-Mindanao interconnection will enable Mindanao to share power capacity with the Luzon and Visayas grids, especially during supply shortfall, according to the Energy Department. National Grid aims to complete the feasibility study and start construction of the interconnection project within the year. The Energy Department said in a statement it had provided immediate and long-term solutions to address the power shortage in Mindanao, which had worsened due to the continuing shutdown of the 210-megawatt Mindanao coal plant owned by Steag State Power Inc.

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Monday|March 10, 2014


House body pushes for IMEM suspension



HE House Committee on Energy recommended last Thursday the suspension of the electricity spot trading in Mindanao following objections from power distributors and consumers here.

Committee chair Rep. R e y n a l d o Um a l i ( 2 n d District, Oriental Mindoro) announced their decision to suspend the Interim Mindanao Electricity Market (IMEM) just as the public hearing ended here late Thursday afternoon. The committe e a ls o directed all power producers including owners of small generating facilities to connect to the Mindanao grid to help stave off a looming power crisis in Mindanao. Umali said the members of the energy committee decided

to suspend the trading after those who attended the public hearing showed their overwhelming opposition to the IMEM. “This is already good as done. Once we furnish the DOE (Department of Energy) a copy of our resolution, the spot trading stops,” he said. The IMEM was op erat iona lize d by t he National Grid Corporation of the Philippines, a private corporation owned by Henry Sy of SM Group, the Coyuitos and the State Grid of China, suspension/PAGE 11

Vegetable growers BUTUAN City -- Local vegetable growers and key retailers of this city have started talks for a possible regular supply agreement. This was the highlight of the Vegetable Farmers Market Encounter held last month for members of the Caraga Vegetable Growers Network (CarVeGrowN) with major retailers VROSS Meatshop and Berry Happy Mart. As of this writing, CarVeGrowN has started delivery of vegetables to these retailers as part of the initial agreement.

12:30 PM - 1:00 PM

WOMEN’S MARCH. Women from different barangays and organizations take part in the morning solidarity walk as part of the International Women’s Day Celebration from the St. Augustine Cathedral in Cagayan De Oro City on Saturday. mindanews photo by erwin mascarinas

UNENDING POWER SHORTAGE? An aerial view of a hydropower plant along Agus River, near scenic Maria Cristina Falls in Iligan City. The summer months are expected to lower production in Mindanao’s hydropower facilities and result in power outages. MindaNews photo

Use of gensets pushed M’nao’s organic as drop in Agus-Pulangi products attract plants output looms foreign markets WITH the looming drop in supply outputs of the two main sources of electricity in Mindanao, an inter-agency body has called on companies on the island with power generating capacity to run their facilities to help bridge the island’s supply deficit. In a meeting on Friday to assess the cause of the February 27 island-wide blackout, the Mindanao Power Monitoring Committee (MPMC) sought the immediate dispatch of capacities from embedded generators of distribution

utilities, including newly installed modular generator sets (gensets) of several electric cooperatives. “We find it viable to quickly resolve the supply deficit by tapping what is already available in the system, as measures are being exerted to restore affected power plants back online,” said Secretary Luwalhati Antonino, chairperson of the Mindanao Development Authority (MinDA), which also heads the MPMC. gensets/PAGE 11

MINDANAO’S organic black rice and coco sugar earned international attention at the recently held 25th Biofach Organic Fair, the world’s leading trade fair for organic food products held last month in Nuremberg, Germany. Bios Dynamis, an organic rice producer popular for its sought-after organic black rice, and the TreeLife coco sugar from the town o f C a r m e n s h ow c a s e d Mindanao-grown organic products during the four-day exhibit in Germany, which was attended by more than 42,000 trade visitors from 135 countries. The event featured 2,235 exhibitors from 76 countries who presented their food and cosmetic products to top buyers from Germany, Italy, France, and the Netherlands. “The reception of the international community to foreign/PAGE 11

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DA turns-over farm equipment, livestock to Lanao del Sur farmers By APIPA P. BAGUMBARAN, Contributor

M A R AW I C i t y - Agriculture Secretar y Proceso Alcala distributed

farm equipment and livesto ck to far mers in the province to improve

their productivity. He was accompanied by officials from the Autonomous Reg ion in Muslim Mindanao (ARMM)

in the turn-over ceremony h e l d at t h e P r ov i n c i a l Capitol grounds on Friday, February 28. farm/PAGE 10

Advertising and Editorial E-mail : Contact nos. : 0917-7121424 • 0947-8935776 Editor: Nelson Constantino

Teachers and School Heads’ Effectiveness:

An Avenue of Academic Excellence By Lady Ann L. Cabahug Licapao and Sto. Nino Primary Schools Tubod East District, Division of Lanao del Norte

Improvements in education through academic excellence are not only the dream of the Department of Education but I think to all people in the education sector. All schools throughout the country aim to achieve this development. But sad to note that until this time the growth of academic excellence is too slow. Why I said so because as per assessment of the write-ups written by Ms. Lanicalao this was written last June 19, 2009 but sad to note that for the past three years academic reforms are not well address for the Freedom of Information (focuses on research innovations) bill has still been languishing in Congress for years. To account the major responsibilities of academe is on academic reforms through teaching effectively. This is the essence on the article written by Ms. Lacanilao which reiterated that academe should have expected to have effective teachers and school administrators and these can be achieve through programs include curriculum revision, institution or abolition of academic degrees, providing incentives through honorariums and chairs, policy reforms, opening of schools and campuses throughout the country, more trainings of school personnel, values formation and giving equal opportunities for admission of

students from all sectors of society. With the above programs and policies, we may gain academic growth like what had being done by the University of the Philippines but they also failed on the faculty recruitment because one of their policies was that if you are new in the academe you will not given graduate teaching load even if you have the best track record in research in an institute. That’s why UP lost many good teachers and scientist because of such policies, which also drive away potential and promising applicants. These are also some of the reasons why most members of the graduate faculty are hardly prepared to train properly future scholars. Similar problems are also experienced in some institution in the country. They also experienced poor hiring and promotion policies. But even for the fact that UP experienced such dilemma, they still received credits as a functional National University, which will make important contributions to new knowledge, education, and building a nation. And it even aims to be counted among the top 100 universities in the Asia Pacific and the world’s top 500. So, with these fame and honor received by UP it is

academic/PAGE 10

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Atlas records recurring profit Phinma posts gains despite lower metal prices P261.7-M net AT L A S C o n s o l i d a t e d Mining and Development Corporation posted a 4 percent improvement in core income to P2.62 billion in 2013 despite lower realized metal prices. In a disclosure to the Philippine Stock Exchange,

Atlas reported that net income fell 45 percent to P1.9 billion from P3.43 billion in 2012 due to non-recurring items such as foreign exchange and mark-to-market adjustments. Revenues slid slightly by 7 percent to P14.45 billion, atlas/PAGE 10


profit in 2013

P H I N M A C o r p o r at i o n reported that its finances turned around last year to register a consolidated net income of P261.7 million in 2013 from a loss of P91.6 million the previous year due phinma/PAGE 10

Malaysian firm pursues palm oil project, gaming expansion MALAYSIAN businessmen led by conglomerate Genting Group is looking at expanding its gaming investments in the Philippines and into palm oil production even as the government dangles an investment promotion strategy that would grant specific incentives to specific economic activities, particularly in manufacturing. Trade and Industry Secretary Gregory L. Domingo said that Genting Group, Malaysia’s leading conglomerate, is seriously looking into palm oil production in Mindanao. Domingo was with President Aquino during his recent presidential state visit in Malaysia last week. “Genting has expressed interest in palm oil,” Domingo said. Other businessmen also expressed interest but mostly for Mindanao. Resorts World Manila, a spawning gaming and entertainment complex, is the first project of Travellers International Hotel Group, Inc., the joint venture between Genting and Andrew Tan-led Alliance Global Group Inc (AGI). palm/PAGE 10

New Fi bikes’ prowess to be showcased to dealers nationwide

The recently launched Shooter J115 Fi and the R aider J115 Fi will be available for test rides to dealers nationwide to show off their performance and capabilities. The new Fi bikes boast of impressive performance while remaining economical and fuel-efficient. Customers in Luzon, Visayas and Mindanao

will be able to experience first-hand how the bikes perform in actual terrains and maneuver them out in re a l life situations. Participating Suzuki dealers nationwide will showcase a test ride event f o r t w o f u e l - i nj e c t e d models, Shooter 115 Fi and Raider J 115 Fi at their branches with exciting giveaways to participants.

In light of the Fi revolution campaign that Suzuki is rolling out this 2014, these two bikes will take the spotlight in the campaign. The scheduled showcase is just the beginning for these riding luminaries. For more details, y o u m a y v i s i t w w w. and w w w. f a c e b o o k . c o m / SuzukiBikersFed

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ORGANIC products such as black rice and coco sugar from Mindanao are aiming to penetrate larger markets globally, Mindanao Development Authority (MinDA) said in a press statement Friday.

exhibitors from 76 countries, which include Philippines, and had visitors of 42,000 people from 135 countries. Top buyers from these fair were from European markets such as Germany, Italy, France, and the Netherlands. “The reception of the international community to our locally grown products is very promising. It only shows that

indeed, there is a bigger market for our farmers and small to medium scale businesses, as long as they pass specific international standards,” North Cotabato Governor Emmylou Taliño-Mendoza, said. Prior to joining Biofach, Bios Dynamis was already exporting its organic black rice and other food products to bigger/PAGE 9

Plaza backs organic farming

DA to boost yam production

This is after organic riceproducer Bios Dynamis and coco sugar-maker Tree Life Coco Sugar in Carmen, North Cotabato joined the

world’s leading organic food products trade show, the 25th Biofach Organic Fair, held in Nuremberg, Germany. The trade fair had 2,235


PROSPERIDAD, Agusan del Sur - Gov. Adolph Edward G. Plaza has expressed his full support to organic agriculture and vowed to help stakeholders in their quest to eliminate the use of chemicals and geneticallymodified organisms

(GMOs) in farming. In a forum of organic practitioners in Mindanao here, Plaza said organic agriculture is a holistic way of ensuring food safety, health, wellness and environmental sustainability. Ad m i t t i n g h e i s a n

organic farming advocate, Plaza said he would back provincial ordinances as well as provide counterpart funds to projects that will enhance production and marketing of organic products. He gave emphasis on the big potential of producing bl ack r ice and organic plaza/PAGE 9

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Mindanao’s black rice, coco sugar seek bigger markets


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KAPEHAN SA HOMITORI, during its regular media forum every Wednesday at F. Bangoy St. Cor. Sta. Ana Ave., with guest Mr. Jeff Jala Of purple Corn Products, Ms. Juris D. Perez the OIC General Manager, of Tagum Cooperative, HRD. AMPC Amelio Salvador,Listenas Dir. Miriam R. Baloyo, Tagum Cooperative Chairperson explain to the Media about Tagum Coop sustains positive performance.

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DAR-10 Regional Director Felix Aguhob (left) beams as he gives the property documents to PARO Ibrahim Marmay of Lanao del Norte during the turnover of 10 motorcycles funded under Mindanao Sustainable Agrarian and Agricultural Development (MINSAAD) , a poverty alleviation project in 12 settlement areas in Mindanao. In Region 10, the project covers the provinces of Bukidnon and Lanao del Norte. (Photo supplied)

DUE to high market demand for purple yam or ube, the Department of Agriculture (DA) aims to increase yam production in the country by mass-producing plantlets through tissue culture. Purple yam, scientifically called Dioscorea alata, or locally known as ube, is one of the high-value crops in the country given its export potential and the various processed products, which can be made out of it. “At present, there is a high market demand for it whether domestic or for export. However, the production of yam is very seasonal. You can only produce it once a year,” said professor Villaluz Acedo of the Philippine Root Crops Research and Training Center (PhilRootcrops) of the Visayas State University (VSU) in Baybay City, Leyte. A declining trend in ube production has been observed with output dropping to 15,799 metric tons (MT) in 2012 from 30,074 MT in 2006, the Bureau of Agricultural Statistics (BAS) said. Acedo explained that tubers cannot be germinated immediately after harvest due to dormancy, which usually takes about three to four months after harvest. da/PAGE 10

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Forex reserves rebound in Feb. on firmer price of gold

PSBank launches UITF for first-time investors, retirees MANILA - The thrift unit of Metropolitan Bank and Trust Co on Monday will launch its first unit investment trust fund (UITF) for first-time investors and retirees. In a statement, Philippine Savings Bank said the PSBank Money Market Fund would require an initial investment of P10,000. The UITF product also offers flexibility as it allows investors to easily access their funds and its earnings any time after the minimum 30day holding period without any charges or penalties. “ The PSBank Money Market Fund is ideal for first-time investors and also for retirees looking for alternative ways to grow their nest egg. These are low-risk investments which provide

higher returns than time deposit or regular savings accounts,” PSBank president Vicente Cuna Jr. said. It also offers convenience since interested investors need not administer or manage the funds themselves, he said, adding that the pooled funds will be managed by PSBank’s professional investment team, which will choose from among different lowrisk financial instruments to optimize returns. “With this new investment product, we evolve our clients’ banking experience as we encourage them to become investors, in addition to being depositors,” Cuna said. T h e P SB an k Mon e y Market Fund is part of the bank’s portfolio of financial psbank/PAGE 11

T H E c o u n t r y ’s g r o s s international reserves (GIR) in February rebounded from a three-month slump on the back of higher gold prices, the Bangko Sentral ng Pilipinas (BSP) said on Saturday. In a statement, the BSP said the country’s foreign exchange reserves climbed a percent to $80.343 billion last month from $79.5 billion in January. Reser ves had been declining since November last year because of the weak price of gold in the international market. forex/PAGE 9

ADB Banks on electric tricycles in PH SOHAIL Hasnie, the principal energ y specialist at the Asian Development Bank (ADB) in Manila, is almost as electrified as the vehicles he’s working to promote here. In the coming weeks the development bank will help select a winner for a project that aims to put 100,000 electric tricycles on the streets of the Philippines in five years. Aimed at improving energ y-efficiency and re d u c i n g p o l l u t i o n i n

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the developing Southeast Asian country, the project will replace scores of the ubiquitous motorized tricycles that are one of the Philippines’ most common forms of public transport. The ADB kicked off the project in April 2011, when it turned over 20 e-trikes to the city of Mandaluyong, where its headquarters is located. The e-trikes, powered by lithium-ion batteries, are three-wheeled vehicles that look similar to the “tuk-

tuk,” Thailand’s popular auto rickshaw. Mr. Hasnie said the pilot testing in Mandaluyong City was not without problems. “We had to learn the hard way,” he said. “When we started this program there was no inventory of spare parts, no after sales service and not enough technical experts.” Since the first e-trikes rolled out nearly three years ago, however, several foreign and local companies have

set up shops to build electric vehicles. And Mr. Hasnie believes the interest is just beginning. “The Philippines is at the forefront of energy-efficiency initiatives,” he said. Five years ago Mr. Hasnie participated in a project to provide 13 million energysaving lights to households an d bu s i n e s s e s i n t h e Philippines to help cut fuel costs. He hopes the successful use of electric vehicles will adb/PAGE 11

4Ps: Can It Make a Difference? By Maria Carmela T. Ablin Educ. Program Supervisor, Division of Lanao del Norte Pantawid Pamilyang Pilipino Program (4Ps) is a human development program of the national government that invests in the health and education of poor households, particularly of children aged 0-14 years old. Patterned after the conditional cash transfer scheme implemented in other developing countries, the Pantawid Pamilya provides cash grants to beneficiaries that they comply with the set of conditions required by the program. Pantawid Pamilya has dual objectives, namely: the social assistance which provides cash assistance to the poor to alleviate their immediate need (short term poverty alleviation), and social development which also breaks the intergenerational poverty cycle through investments in human capital. Moreover, it also helps to fulfill the country’s commitment to meet the Millennium Development Goals in our country which includes the eradication of extreme poverty and hunger, achievement of universal primary education, promotion of gender equality, and reduction of child mortality. In addition, 4Ps has its targeting system which focus on the poorest household in the municipalities that selected through the National Household Targeting System for Poverty Reduction (NHTS-PR) implemented by the DSWD using the Proxy Means Test. This test determines the socio-economic category of the families by looking at certain proxy variables such as ownership of assets, type of housing, education of the household head, livelihood of the family and access to water and sanitation. Furthermore the eligible households are those who are classified as poor based on the NHTS-PR at the time of assessment, have children 0-14 years old and/or have a pregnant woman at the time of assessment, and those who agree to meet conditions specified in the program. And to avail cash grants beneficiaries should comply the following conditions:1) pregnant women must avail pre and post-natal care and be attended during childbirth by a trained health professional; 2) parents must attend Family Development Sessions (FDS); 3) 0-5 year old children must receive

regular preventive health check-ups and vaccines; 4) 3-5 year old children must attend day care or pre-school classes at least 85% of the time; 5) 6-14 year old children must enroll in elementary or high school and must attend at least 85% of the time; and 6) 6-14 year old children must received deworming pills twice a year. If the beneficiaries can fulfill the above requirements then they will be given P6,000 a year or P500 per month per household for health and nutrition expenses and P 3,000 for one school year or 10 months or P300/month per child for educational expenses. A maximum of three children per household is allowed. The cash grants shall be received by the most responsible person in the household, usually the mother, through a Land Bank cash card. With the above context of 4Ps, we can really say that it’s a very obliging program offered by our national government to the deserving beneficiaries because the additional income per month is really a big help to the family to augment their medical and educational needs. As per observation, the program is of great help to the Filipino people especially to those who are trapped in severe poverty. I know several families that have improved their livings and who can already send their children to school because of 4Ps. Years before the implementation of the 4Ps little children used to starve for milk and suffer malnutrition because of lack of vitamins and food supplement. Nowadays, during pay-out we can see mothers bringing grocery bags containing huge cans of milk and large bottles of vitamins. This brings joys to the little ones and no more starvation and malnutrition among its beneficiaries. Prior this program was implemented poor parents used to scratch their pretty heads looking for ways and means to provide for their children’s enrolment and educational supplies during the opening of classes. Now, they just claim provision of such needs from the ATMs or from the local 4Ps representatives. Hence, life has been made easier for some of the 4Ps recipients and has even made a difference in their lives. However, the program like any

other, have loopholes also. The system is dole out. Although conditions and monitoring are set to ensure that the cash granted is used appropriately, it teaches the people to become dependent to it. Some do not make an effort and strive hard to make a living of their own any longer because everything is already being provided. It can’t be deny there are some beneficiaries who used the money they received to other family concerns deviating the budget intended for education and medicines to their daily subsistence like buying food, payments of electric bills, and the worse is that they used it for credit payment and even in gambling. The above mess observed by some of the beneficiaries is a challenge to the government agency concerned, officials and to all Filipinos. Certainly, the government’s good intention to alleviate the situation of those who are tremendously in need is evidently clear in the Pantawid Pamilyang Pilipino Program (4Ps) of the Philippines. What they did not see are the undesirable and negative effect of it. So, the primordial and urgent task we must face squarely and with resolute courage, employing all the ingenuity we can help to strengthen these undesirable traits incurred by some 4Ps recipients. If we wanted to achieve the MGD intentions then we must lend a hand to the 4Ps workers and our government officials in harnessing the mal practices of the unjust people.It would be better, I think, if the government conducts thorough investigation and inspection to improve the program and address the issues concerned and ensure that those who are really extremely poor get to enjoy the program. And maybe it would also be great for the government to provide these people with livelihood program or employment that teaches them to make every effort to work hard and make a living out of their own sweat and not just wait for whatever subsidy or help from the government--- do not give them the fish, but rather, teach them how to catch a fish”. In this way, they become self-reliant to put food on the table and feed their families. Let us aid them to see the beauty of this program that can improve their lifestyle and can make a difference into their lives!

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Power Shortage THINK

hink a minute …Have you ever thought to yourself: “I A Minute know what I should have done, By Jhan Tiafau Hurst but I didn’t do it!” How many times have you felt that way? It’s a struggle we all fight— every day! The constant battle between what we know we should do and what we actually do. Between our conscience and how we really live. Why can’t we simply do what we know we should? It’s even what we really want to do in our heart. Our problem? We have a power shortage in our lives—a shortage of will power. We’re like this couple whom I know. The husband and wife both are marriage counselors, but they’ve now divorced each other! They’ve counseled hundreds of other married couples, yet they themselves cannot work out their own marriage problems. They know all there is to know about a good marriage relationship, but they can’t do it themselves and follow their own advice. We all know that honesty is the right, best policy. Yet, corruption and dishonesty is everywhere! People know that loving and giving to others is the happiest, best way to live. Yet we still are proud, competitive, jealous, and even hurt the people we want to love. Wives and husbands know that cheating on each other, or their addiction to alcohol is destroying their family. Yet they keep doing it! So is this just the way we humans are? Will we ever have the will power to do what we know we should? You see, this is why Jesus Christ came: to connect us to the power of God, so we can finally have all the will power we need to live up to our potential and live the way we know we should. Jesus came to forgive us so that we could have a right relationship with our Maker. Knowledge isn’t your problem; you know what you should do. It’s power that you need! And Jesus has all the power you’ll ever need for whatever you face. His empty grave shouts it loud and clear! He’s got all the power, even over death! And His power is yours—if you’ll ask Him to forgive you and take complete control of every area of your life. Just Think a Minute…

Advertising and Editorial E-mail : Contact nos. : 0917-7121424 • 0947-8935776 Editor: Nelson Constantino

Digital Marketing in the Hospitality Business


HE Ateneo University Graduate School of Business along Rockwell Center in Makati invited me for a Digital Marketing Seminar last February 2014. Setting besides a younger group of corporate web innovators and marketing practitioners’ from the multinational companies and the leading real estate developers in the country left me aghast into the wonders of selling product and services into the net. Choosing a platform where to communicate the different channels of advertising is new to my 20th century sales and marketing theories learned from the hallmarks of the classrooms in the 70’s. Truly, we have come of age to the next generation of salesman that leaves no boundaries in time zones between continents. During the ice breakers, I heard stories of a little salesman marketing a needle to a global network of scrap iron buyers. What can a steel needle do to businessmen tearing down discarded battle ships to be made into a projectile? Big or small, steel can kill if made into lethal weapons. Affirmatively, there are small ideas that must not be ignored in any business. This usually comes from the rank and file and front liners who are into direct customers contact. Oftentimes, it can turn to a big success given the right mix of product development and advertising. Digital marketing chooses no rank and age limit. It travels fast in 200 mbs and can be book marked as future reference of insightful content for company websites, blogs and newsletters. Advertising which is a tool of marketing have cost going up today in the conventional channels. From the copy writers to the talents and production could run to millions of pesos. We have seen big car companies who can afford to hire a celebrity endorser to run an SUV in the Sahara Desert into the surface of the moon. How much is the Manny Pacquiao, Nike commercial cost? I will not quote a figure without the risk of Manny running trouble with Kim Henares. But these are the realities of escalating cost of advertising that will be challenge by digital marketing through contents in the local and international websites which can optimize the search engines. Digital marketing can be performed at a lesser cost with the same customers’ experience. Have you heard of Amadeus? It is software used in the airline reservations systems that can link a passenger forwarding itinerary and tours after arriving at a certain country of destination. Hotel bookings and car rentals can also be performed by the software given a link to Expedia, or Avis Rent a Car. In the local scene, how many millions of pesos in the Tourism H i - way hotel revenues did the Agoda By Ped Quiamjot reservations system or Direct with Hotels have booked in the different hotel properties in the Philippines? Paperless transactions without physical sales calls by the Account Executives to the local and international clients can deliver bookings to the reservations platform. These are simple context of digital marketing that are already in use without the brochures and other visual collaterals. The Intercontinental Hotel Systems of the American lodging company that operates as a call center handling the booking and reservations of all Inter Continental Hotels and Holliday Inn worldwide has multi functional capability to determine rates and rooms availability at a click of a mouse. Revenue management is simplified through a pulled data of rooms’ availability worldwide. It could be the reason why international hotel chains have a higher revenue yields per available rooms through a wide multinational guests mix. Digital marketing outperformed the conventional sales and marketing strategies of the many 20 years old properties that refuses to upgrade for lack of money or just a stubborn decadent? But these are not just simple features in the web. Properties desiring to join the bandwagon have to upgrade and invest in some hotel technologies available in the market. Opera Software seems to be the top of the line after a redevelopment of the Micros Fidelio System. While the 4-star properties with less than 200 keys may opt for IFCA version 5.1 or the new Symphony Software’s a migration of the popular Harmony system. There are also lesser known software’s which is conveniently tailor fit to the budget of smaller properties which could optimize revenues through accurate fore casting of future occupancies. I do not want to favor any of this particular software’s because I am not paid to do so by their Philippine distributors but I would advocate any of their use in a successful operations for the total hotel experience by the guests which can be measured by the automated features of a property.


Why Ukraine Matters to the Ordinary Filipino Until recently, my knowledge of Ukraine (Crimea in particular) was limited to what I picked up in high school. My English teacher, who also happened to be my mother, Sofia Rivera Bunye, asked her class to memorize “Charge of the Light Brigade” by Alfred Lord Tennyson. At about the same time, we also got to learn about Florence Nightingale. The “Charge of the Light Brigade” was about one of the most famous battles of the Crimean War. The battle took place in Balaclava in the Crimean Peninsula, the southeastern part of present-day Ukraine. Florence Nightingale, universally acknowledged as the founder of modern nursing, distinguished herself while nursing the wounded British soldiers who came back from the Crimean War. The Crimean War (1853-1856) was originally fought between Russia and the Ottoman Empire. Later, England, France and the Kingdom of Sardinia, fearful of the growing influence of Russia, joined the war on the side of the Ottoman Empire. Russia lost to the coalition. Historians now rank the “Charge of the Light Brigade” as one of the worst military debacles. Because of miscommunications, the British Light Brigade consisting of around 670 officers and men frontally attacked a well fortified position defended by a superior force of Russians and Cossacks. As a result of a murderous barrage of “cannon to right of them, cannon to left of them, cannon in front of them”, nearly half of the attackers were either killed or wounded. Thanks to Tennyson, however, the military blunder, which nearly annihilated the “noble 600” as they “rode into the valley of death”, is now immortalized. In the Philippines, the surviving commanding officers of the ill-fated unit would have been raked over the coal in endless Congressional investigations. Fast forward to the present. Ukraine used to be part of the Soviet Union. When the USSR disintegrated, Ukraine declared its independence from the Soviets in 1991. But Russia considers Ukraine very strategic. Russia pays a huge sum yearly to Ukraine to base the Russian Black Sea Fleet in the port of Sevastopol which is located in the Crimean Peninsula. Ironically, the Ukrainian population is sharply divided among those who are pro-West (Western Ukraine) and those who are pro-Russia. (Eastern and Southern Ukraine) Until

recently, Ukraine was ruled by a pro-Russia government under Viktor Yanukovych. The O ut By Ignacio Bunye political crisis commenced in November when the pro-Russia government rejected a trade deal with the European Union only to enter into a similar agreement with Russia. Thous ands of ang r y Western-leaning protesters took to the streets and eventually deposed the pro-Moscow Yanukovych. On the pretext of protecting ethnic Russians, who comprise the majority of the population in Crimea, Russian President Vladimir Putin sent in troops to the Crimean Peninsula. Putin’s incursion drew immediate condemnation from the US, Canada, France, Germany, Italy, Japan and the United Kingdom. While military hostilities between the West and Russia may not be an immediate possibility, diplomatic and trade sanctions are now being readied against Russia by the Group of Seven. How does the current instability in Ukraine concern us? Because of globalization , it is now a given that any instability in other parts of the world will somehow someway affect the Philippines. The impact on the Philippines, of course, will be a function of the extent, duration and timeliness of the resolution of the crisis. On the positive side, the ongoing crisis could spur gold prices higher as investors seek a safe-haven asset. I say positive because the Philippines maintains a substantial portion of its international reserves in gold. Expected to exert negative impact are a possible spike in oil prices and possible holdback of foreign portfolio investments from the local stock market due to risk aversion. A possible further weakening of the peso against the dollar will be neutral over-all. Depreciation will be bad for importers and borrowers in foreign currency. On the other hand, peso depreciation will be good for dollar earners such as OFWs and the BPO sector. It will also be good for the BSP when it revalues its dollar-denominated assets.


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More NorMin dads support Panguil Bay Bridge Project C o n g r e s s i o n a l Representatives from Region X expressed their full support to facilitate funding and early implementation of the Panguil Bay Bridge (PBB) Project during a shor t meeting held March 6, 2014 at the Mallberry Suites in Cagayan de Oro City. Affixing their signatures on the PBB Advocacy Tarpaulin were: Honorable Ma. Lourdes O. Acosta of the 1st district of Bukidnon; Honorable Jorge T. Almonte (1st District of Misamis Occidental); Honorable Peter M. Unabia

(1st District of Misamis Oriental); Honorable Rolando A. Uy (1st District of Cagayan de Oro City); Honorable Rufus B. Rodriguez (2nd District of Cagayan de Oro City); Honorable Vicente F. Belmonte (Lone District of Iligan City); and Honorable Maximo B. Rodriguez, Jr. of Abante Mindanao. It can be recalled that Officials of the Regional Development Council of Northern Mindanao (RDC-X) and major stakeholders of the Panguil Bay Bridge (PBB) Project met with Honorable

Secretary Rogelio L. Singson of the Department of Public Wo r k s a n d H i g h w a y s (DPWH) on January 30, 2014 at the DPWH Central Office to facilitate funding and early implementation of the Panguil Bay Bridge (PBB) Project. In this meeting, the RDC Officials led by Acting RDC-X Chair and NEDA-X Director Leon M. Dacanay, Jr. and RDC-X InfraCom Co-Chair, Engr. Modesto C. Babaylan were joined by Congresswoman Imelda Q. Dimaporo of the First District of Lanao del

Region X Congressional Representatives proudly raised their signified commitment of support to the realization of the much-awaited Panguil Bay Bridge Project

Norte; Congressman Henry S. Oaminal of the 2nd District of Misamis Occidental; Governor Herminia M. R amiro of Misamis Occidental; Mayor Nelieta Q. Noval of the Municipality of Tubod, Lanao del Norte; Mayor Philip T. Tan of Tangub City; and Mayor Reynaldo O. Parojinog, Sr. of Ozamiz City. Costing Php5.193 billion, the 3.6 kilometer two-lane Panguil Bay Bridge is one of the priority projects in Northern Mindanao considered as one of the major strategic interventions particularly in providing access, logistics and infrastructure services toward the attainment of inclusive growth. It will connect the Municipality of Tubod, Lanao del Norte and Tangub City in Misamis Occidental and reduce travel time between the two places from two hours to only about seven minutes. Once completed, it will provide uninterrupted access from Cagayan de Oro and Iligan Cities to Tangub, Oroquieta and Ozamiz Cities and the rest of Zamboanga Peninsula. It will enhance agricultural development and industrialization along the Cagayan-Iligan Corridor and the Tubod-Tangub-OzamizOroquieta growth areas. (Rosalyn R. Yparraguirre & Peleta B. Abejo, NEDA-X

Tagum Coop sustains positive performance Tagum Cooperative managed to post buoyant performance last year, riding out of the adverse impact of Typhoon Pablo on the local economy. OIC General Manager Juris Perez revealed this achievement in her report on financial highlights of Tagum Cooperative during

the Operations Review and Planning held from February 15 to 16, 2014 at the Molave Hotel, Tagum City, participated in by members of the Board of Directors, officers and members of the expanded management team. “Despite the challenges


we face at the start of the year in 2013, we were able to perform well,” Perez said. Tagum C ooperative BOD Chairperson Miriam Baloyo viewed the favorable performance last year as “victory” for the Cooperative whose members were among those who suffered from the

blow of Typhoon Pablo. The Cooperative posted an average of about 20 percentincrease in almost all areas of its financial performance particularly in terms of assets, share capital, deposits, loan portfolio and net surplus. coop/PAGE 11

MISAMIS ORIENTAL – VICE GOVERNOR JOEY G. PELAEZ (3rd from left) and the Honorable Members of the Sangguniang Panlalawigan attended the 3rd Go Negosyo Philippine Technopreneurship Summit at the SMX Convention Center in Pasay City. Joining them is the Founding Trustee of the Philippine Center for Entrepreneurship (PCE) – Go Negosyo Movement and CEO of RFM Corporation, Mr. Joey Concepcion (5th from left). Go Negosyo is the advocacy of the PCE for changing MINDSET and ATTITUDE to address poverty in the country by engaging in entrepreneurship and developing an optimistic, passionate, creative and innovative approach. Vice Governor Pelaez and the Members of the Sangguniang Panlalawigan participated in the said event in order to get inspiration for the Province of Misamis Oriental from successful entrepreneurs of the country such as Mr. Manny V. Pangilinan who was part of the summit.

monday|march 10, 2014

Woman trains her family to complement her business By Oliver Badel Inodeo Pantawid Pamilya Information Officer

C ag ay an d e O ro C it y --- Starting a business with limited resources is a challenge, especially for women. For Susana Cabreros, 51, a housewife living in Zone 1, Upper Carmen, this city, life has not been easy. Her husband is a “motorela” driver who earns with only a meager income until they put up a tailoring business, with a group of women beneficiaries of Pantawid Pamilyang Pilipino Program (Pantawid Pamilya), benefiting from a P10,000 microfinance scheme provided by the Sustainable Livelihood Program of the D ep ar t ment of S o ci a l Welfare and Development (DSWD). Susana is now a businesswoman earning a decent income by heading t he Upp e r C ar me n Sisterhood Association with 15-woman members w h o h ave e ng age d i n tailoring business here. E a ch of t he me mb e rs shared P10,000 to put up a capital of P150,000 to st ar t t he bus i ne ss . The group specializes on making jersey tee shirts and shorts, bags jogging pants, polo shirts, among others. “Naa jud ‘koy income matag adlaw ng a mag am it na ko s a among inad law-ad law nga panginahanglanon,” she said. (I always have a daily income to defray t h e c o s t of ou r d ai l y needs). With the new business, she can fulfill her dream to secure her children’s education and provide a better life for her family. E n g a g i n g c h i l d re n with the business The tailoring business is just four months in operation. But, Susana is o p t i m i s t i c h e r g ro up will go beyond the members’ expectation as they are earning. Susana is e ar ning an average of P200 daily which augments her husband’s income from driving. Aside from that, her eldest son, Ryan, who is now married, is incharge of printing the t - s h i r t s , s h or t p a nt s , jogging pants, and other orders of their customers. Ry a n i s g o o d i n s i l k screen and rubberized printing. He gets P100 by just printing a pair of basketball uniform. Susana’s eldest sister, Florenda Degomio, who is also a member of the g r o u p, i s t h e m a s t e r c utter of the shop. S h e i s i n - ch arge a l s o

of training four other s e wers of t he shop, e n s u r i n g q u a l it y a n d aesthetic value of their ser vices and products. The shop started with only Florenda and Susana as cutters and sewers. Sus ana and he r el d e r s i s t e r w e re f orc e d t o t r ai n t h e t h re e ot h e r sewers of the group for t h r e e m o nt h s w h i c h , cons e quent ly, y ielde d a positive response and result. “Pwede na namo sila mabiyaan karon kay maayo naman sila,” said Susana. (They can p er for m now w it hout our supervision). Designing bags, shirts, and pants is not new to Susana. She learned designing from her previous work from a private tailoring company based in this city. However, most of the products of the shop is made out of following the catalogues they bought. But if the customer wants customized designs for bags, t-shirts, and pants; her 12-year old d au g ht e r, C r y s t a l , i s ready to do it for them. Cr ystal has b een into c ustomize d desig ning si nce t he st ar t of t he operation of the shop. Susana disclosed that Cr ystal only helps her design after studying. She considered the participation of the members of her family as individual training in preparation for better future. Susana’s family is one of the Set 1 beneficiaries of Pantawid Pamilya who received grants from SLP in Northern Mindanao. SLP is a communitybased capacity building program of DSWD that s e e k s t o i mprov e t h e socio-economic status of program participants. It is implemented through the Community-Driven Enterprise Development (CDED) approach, which equips the program participants to actively contribute to production and l ab or markets by making use of available resources and accessible markets. On the other hand, Pantawid Pamilya is the conditional cash transfer (CCT) program of government implemented by the DSWD s o that families are able to get financial assistance, provided they comply with certain conditions i mp o s e d by Pant aw i d Pamilya, which include seeing to the health and education needs of their children.

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Advertising and Editorial E-mail : Contact nos. : 0917-7121424 • 0947-8935776 Editor: Shaun Uy

Camiguin, home to Hawksbill Sea Turtles Jorie C. Valcorza

MAMBAJAO, CAMIGUIN -- The island’s pristine waters is a come-on not only to tourists but to the sea turtles as well. The undisturbed beaches of Barangay Baylao and Kuguita in Mambajao town are now the new found haven of the hawksbill sea turtles, distinguished of its sharp, curving beak and sawlike appearance in the shell margins. While this turtle lives part of its life in the open ocean, it spends more time in shallow lagoons and corals, a vulnerability that pushes the local government, to affect a strong conservation program on the critical habitat. In February 15, the local executives have released the first batch of new hatchlings to the sea in the shoreline of Baylao, witnessed by the residents, school teachers, barangay officials, police officers, and fish wardens. Some 63 turtles were released; part of the event was also a tree planting activity near the shore. To date, the local government is drumming up its campaign to educate the locals and become active partners in preserving the specie, often traded by fisherfolks for decorative purposes. Meanwhile, another awesome option for those who wanted to see and swim with the turtles is the protected marine sanctuary in Mantigue Island (part of Mahinog town), where turtles playfully swim with the people around.

All Photos Supplied by PIA-10

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“Original na Bida” Campaign To Highlight Genuine Quality The motorcycle industry’s Big 4—Honda Philippines, Kawasaki Motor Philippines, Suzuki Philippines and Yamaha Motor Philippines— will promote the genuine qualityadvantages of using original motorcycles as they converge in the “Original na Bida” (OnB) campaign at the SM Cagayan de Oro City fromMarch 14-16, 2014. Now on its third year, the campaign reiterates the wise choice of original motorcycles and spare parts among motorists to promote safety in Philippines roads. It also aims to educate motorists that Japanese manufacturers make the best motorcycle units and parts because these underwent thorough studies using the latest research and development technologies to assure safety, high quality and premium design. Along with their commitment to safety, the Big 4 also offers safety-riding programs and recreational activities to patrons. The same companies are also known to observe s trict compliance with government regulations and standards. That’s why customers are assured of riding high-quality motorcycles in the country. With the success of the safety and quality campaign, the “Original

na Bida” drive has gained support from thousands of motorcycle enthusiasts in social media platforms and other groups for the past 2 years. Many posts in fan pages are inquiries on where to find or buy original parts for their motorcycles, while most simply shared their thoughts about the Big 4 brands in the country. But they all agree that it is really an advantage to own original motorcycle units as they cited its durability and reliability. Indeed, they are one in promoting original Japanesedesigned motorcycles and parts. In the three-day “Original na Bida” campaign, which will be held at the SM Cagayan de Oro City Event Activity Center from March 14-16, motorists will enjoy safety seminars, exhibits, raffles, games and spectacular entertainment. Other highlights of the campaign include the unveiling of OnB seal, booth


Sp e a r h e a d e d by G o Organic Mindanao, a nongovernment organization closely working for the betterment of Mindanao through organic farming, the forum tackled issues on t h e prote c t i on an d promotion of integrity in organic agriculture. “One significant issue of to day that e ver yone should be aware of is about aerial chemical spraying in banana plantations”, said Mr. D aga hoy Magaway of Davao City. He said “ it do es not on ly p os e environmental hazards but most importantly,human health is at stake.” According to Emmalyn Legal,a member of t he Nat iona l Organic Agriculture Board (NOAB), there will be a mandatory certification by a third party and the Department of Agriculture through the Bureau of Agri-Fisher y S t a n d a r d s i n g r a nt i n g subsidy to individual farmer or group applicant. In a d d i t i o n , DA- 1 3 through its Organic Focal Person Rebecca R. Atega encouraged the group to undergo third par ty certification to be able to compete not only in the domestic market but more so in the global arena where organic products are in great demand. “ The Depar tment of Agriculture through its Organic Agriculture (OA) program is ready

from page 4

Hong Kong, Macau, and China while Tree Life Coco Sugar had introduced its products to Netherlands and United Kingdom markets. With their participation at Biofach, the two enterprises are now preparing orders from Netherlands, United Kingdom, Australia, and New Zealand to be exported in the next six months. Likewise, buyers from United States, South Africa, Singapore, and other Asian countries expressed their interest to these organic food products. Mendoza noted that North Cotabato will continue to join even small international exhibits to showcase products of the province and other regions in Mindanao. “This is again a strong indication of viability of Mindanao’s high value agricultural products penetrating larger international markets,” MinDA secretary Luwalhati Antonino, said. MinDA has b e en intensifying its efforts to promote various products in Mindanao both in the local and international market. (PNA)

Plaza... from page 4

products in the local and international markets. For their health benefits, Plaza cited how his blood sugar normalized after two years of eating organic foods.



Algen’s Dive Resort (088) 3872015

Philtown Hotel 726295 / 8564402 Fax: 723104

Apple Tree Resort & Hotel 735411 / 754525 Fax: 754497

Pryce Plaza Hotel 8583131 Fax: 726687

Bahay Bakasyunan sa Camiguin (088) 3871057 / 3870131 Fax: 3870278

Prawn House (088) 3095992 Fax: 8519219

Basamanggas Resort 08822-760564 Fax: 760565 Cagayan Riverview Inn 8584245 / 729039 Fax: 8584245 Casa Crystalla 8561704 / 722465 Fax: 722480

Stargate Dream Vacation Resort 8515003 / 8509999

Chananthon Bed & Breakfast 8568189 / 3093095

Uptown Condotel 8511800

visit their nearest service centers nationwide.

D’Budgetel 8564200/726643 Fax: 8564300

To k n o w m o r e about “Original naBida,” log on OriginalNaBida.

Dahilayan Forest Park 8568562 to 63 De Luxe Hotel 8572144 / 724548 Fax: 724563

and committed to help ou r OA f ar m e rs and organizations in creating a better environment and in producing healthy products for all by providing various inputs and infrastructure,” Atega said. Plaza encouraged ever yone to embrace the practice of organic agriculture for the many health benefits it offers and for its business potential owing to increasing demand. “Go Organic ta kay nia ang Provincial Government nga mosuporta sa inyo,” he said. Also in attendance were representatives from the T h i rd Wor l d Ne t wor k , Consortium of Civil S ociety Organizations and the Foundation for the Development of Agusanons, Inc.

“The increase in reserves was due mainly to the revaluation adjustments on the BSP’s gold holdings, as well as BSP’s foreign exchange operations and income from investments,” the central bank said. T h e s e i n f l ow s w e re partially offset by payments of the national government for its maturing foreign exchange obligations. The value of the BSP’s gold holdings increased by 6.4 percent to $8.3 billion in February from $7.8 billion in January. Foreign investments grew slightly to $69.5 billion last month from $68.9 billion in January. An ample GIR helps prop up the peso vis-a-vis the US dollar and temper domestic inflation, which last year averaged three percent, or at the lower end of the BSP’s full-year target range of up to five percent. The benign inflation environment has allowed the BSP to keep its policy rates at record lows in 2013. L a s t y e a r, t h e B S P missed its full-year foreign exchange reserves target amid weaker gold prices in the international market. GIR fell by 0.09 percent to $83.7 billion in 2013 from $83.831 billion in 2012.The end-2013 reserves were short of the $85-billion target the BSP assumed for last year. For this year, the central bank forecast reserves hitting $88 billion.

Last month’s GIR amply cover 11.5 months worth of imported goods and payments for services and income. Alternatively, the endFebruary reserves would enable the country to pay 7.9 times over its shortterm external debt based on original maturity and 5.7 times over based on residual maturity. Residual maturity adds to short-term foreign debt that portion of the country’s long-term obligations that are falling due within the next 12 months.

Southwinds Hotel 724803 / 8562036 Fax: 8562036

The VIP Hotel 726080 / 8562505 Fax: 726441

tours, the Original na Bida video, and the premiere of the “Bida at Nagpapakabida” video that is also linked to the campaign. For inquiries about the Big 4 motorcycle brands,

from page 5

Seda Centrio Hotel 32288888

Casa Isabella (088) 8564065 Casa Azucena 8563402 / 09236593973 Chali Beach Resort 732840 / 8552108 Fax: 8555941

Country Village Hotel 8583004-06 Fax: 8583006


Ridge View Chalet 8588946 / 8587946 Fax: 8588946

Discovery Hotel 727814 / 8563896 Fax: 8563897 Duka Bay Resort (088) 3312290 Fax: 725265 Dynasty Court Hotel 8574802 Fax: 857900 Grand City Hotel 8571900 / 728469 Fax: 723718 Hotel Conchita 8563856 / 727355 Fax: 8563857 Hotel Koresco 8589749-50 Fax: 8589748 Hotel Sogo 8520383 Kingston Lodge 8585696 Fax: 8585696 Mapawa Natures Park 8584402 Fax: 725265 Mallberry Suites 8541999 / 7249999 Fax: 8544999 Maxandrea Hotel 8572244/729943 Fax: 724090 Miami Inn 8581901 to 02 Fax: 725279/728486 N Hotel (088) 8801924 Paras Beach Resort 8568563 Fax: 8568563

Tune Hotel 8800888/8801306 Travelers Pod 8518988

Villa Paraiso Apartelle 3870419 Fax: 3870429 HONORARY MEMBERS: Dept. of Tourism 723696/726394 / 8564048 Fax: 723696 RESTAURANTS: Bigby’s Café 72-1071/857-5511/8575836 Fax: 711843 Café Laguna 8582999 Fax: 8567001 DM Villaruy Restaurant 733790 Golden Ajirang I 856-5271 Fax: 727876 Grand Caprice Restaurant 72-6955/856-2302 Fax: 72-4986 Kagay-anon Restaurant 728958 / 8563688 Fax: 8563843 / 729003 La Ilongga Restaurant 72-6183 / 857-3652 Fax: 72-4605 Max’s Restaurant 8586297 Fax: 8568264 Missy Bon Bon 8566852 / 09228606442 Fax: 8566852 SLERS Ham & Café 8551438 Thai Me Up 738424/3108424 Fax: 738424 Barkadahan Grill 8551234 La Tegola Cucina Italiana 8585959


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monday|march 10, 2014



hoped that other schools, colleges and universities will anchor or benchmark on what the UP achieved. So then, what hinders our academic reforms to progress in the past years in all institutions in the country? This happened because of lack of support from the national and local office which is one of the factors that hinders the teachers and school administrators’ grow professionally and efficient as well . Why? because laws and bills concerning these e d u c at i o n a l e n d e av o r s have less attention and don’t even gain counterpart funds, support facilities and equipment, curricular reform, and improved ways of administration and financial management. If our government officials and local academe personnel will go hand in hand in reforming our educational system then I think all our graduates can at far the graduates leading universities abroad. It is sad to note that most Filipinos who work abroad are only domestic helpers and skilled workers. There are a few of OFWs who landed for a white collar jobs and even PhDs don’t get a faculty position or research grant abroad. These indicators show that we need to double our efforts in enhancing our educational system in the Phil., in which K to 12 curriculum might be one of its strongholds and keep improving our performance and show academic progress. Lastly, every academe and its personnel will help each other to uplift our educational standards. That the crab mentality we have will be minimized if not abolished. So that in this way, we can really reform our academic standards in the field of teaching and managing schools, for us to achieve Academic Excellence!

million the previous year due to high earnings of its steel and education businesses. In a disclosure to the Philippine Stock Exchange, the firm said income attributable to equity holders of the parent amounted to P224.0 million in 2013. Revenues of Phinma increased by 6 percent to P4.8 billion. R e v e nu e s o f Un i o n Galvasteel C orporation (UGC) climbed 9 percent to P3.17 billion from P2.91 billion. As a result, UGC ended the year with net income of P103.8 million, a 48 percent improvement over the previous year. Phinma Education Network (PEN) registered an increase in income from P103.9 million to P160.8 million, as enrolment grew 16 percent to 31,114 students. In e arly 2 0 1 3 , PE N e x p a n d e d C a g ay a n d e Oro College, Inc’s Basic Education Department and established a new Araullo University campus located in the Southern district in Cabanatuan. During the period, volume of Fuld & Co. and Fuld Philippines grew 10 percent from combined revenues of P471.3 million to P519.8 million for the same period last year. However, the companies posted a combined net loss of P35 million mainly due to one-off expenses to launch its research business in Asia. In the area of affordable housing, Phinma Property Ho l d i n g s C o r p o r at i o n (Phinma Properties) increased its revenue by 18 percent to P1,042 million but ended the year with a modest net income of P15.5 million. Trans-Asia Oil and Energy Development Corporation (Trans-Asia Oil) continued to post positive operating results. Equitized income from TransAsia Oil amounted to P150.2 million, up 22 percent from last year’s equitized income of P123.5 million. Phinma Corporation ended the year with cash of P1.4 billion, total assets of P10.0 billion and equity of P6.4 billion.

from page 2


To actively support the school’s project, the PTA of Talisayan Central School conducted a fund raising activity. Every February, the PTA launches a Kiddie King and Queen of Hearts Search. This year the school raised Php 31 500.00. Seventy percent of the proceeds go to the school project and 30% is for the classroom improvement. The proceeds will be bought for a new backdrop and concreting the pathway. Ermar Asupan , PTA

President headed the fund raising activity. This year’s new Kiddie King and Queen of Hearts is Elton John Taglinao and Shainna Ladores both from Grade I. They are the luckiest among the 351 candidates. Mrs. Aileen F. Dabon, School Principal and Ermar Asupan crowned the new King and Queen last February 27, 2014 in the school mini - gym. The program was highlighted with various dances and love songs.

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Atlas... from page 3

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but Atlas said such decrease resulting from lower realized metal prices was tempered by an 8 percent drop in total operating cash costs from P9.80 billion to P9.05 billion. “Our strategy to optimize production and reduce cost is paying off as we are able to grow our core income in 2013 despite weaker metal prices,” said Atlas Mining Executive Vice President Adrian Ramos. In 2013, Atlas Mining’s wholly-owned subsidiary, Carmen Copper Corporation registered a total production of 91.51 million pounds of copper metal in concentrate, 2 percent higher year-on-year, and raised its average daily milling capacity by 4 percent to 43,010 tons per day (tpd). In July, Carmen Copper’s ore processing plant achieved a record peak milling capacity of 50,000 tpd from its existing nameplate capacity of 40,000 tpd.

from page 3

Palm... from page 3

He said that more investments in Mindanao are expected once peace has been attained under the current Bangsamoro Agreement. There interests s p a n s f r o m r u b b e r, infrastructure and tourism sectors. Malaysian businessmen have also been invited to visit the Philippines to see for themselves the various business activities they can participate here. “S om e of t h e m w i l l c ome i n e ve n w it h t he current situation but the opportunities will be multiplied with the lasting peace in Mindanao with the Bangsamoro,” he said. In ter ms of exp or ts, t he DTI is pushing for the accreditation of halal

exporting firms because Malaysia has a huge halal market, being a Muslim country. During the Malaysian visit, Domingo also joined the activities of Philippine oi l f i r m Pe t ron C or p. , which bought out Chevron and Exxon in Malaysia. Petron is putting up close to 500 gasoline station in Malaysia. Domingo has been pushing for the revival of the country’s manufacturing s e c t or. T hu s , t h e 2 0 1 4 Investment Priorities Plan would be crafted to come up with specific list of projects with corresponding specific incentives. “I prefer that there are more specific categories in IPP 2014, when you say infrastructure, it should not only be a generic infrastructure list but this should include sp ecif ic infrastructure project or activity,” he said. If t h e re i s a l i s t i n g on f o o d pro c e s s i n g , it should not be just pure food processing but specific activities under food processing that need government assistance to make it survive and create jobs. “When you say power, it is not a l l p owe r but select only, those that are really important so we can identify what sectors we want to support and what part of that sector,” he said. The criteria on which sector to include will b e b a s e d on e c on om i c contribution and analysis that should consider the capacity and demand gap. “The reason it becomes a priority is because it has a need gap, that’s why you have to promote that sector to bridge that gap and that is b eing done now,” he added.

Farm... from page 2

Alcala turned-over a fourwheel farm tractor costing P2.3 million to the local government unit (LGU) of Bumbaran and one corn mill each to Binidayan, Balindong, Calanogas and Marogong LGUs. He also distributed 10 heads of carabao to 10 farmers’ cooperatives in Ditsaan-Ramain, Tamparan, Tugaya, Bubong, Maguing, and Marawi City and 20 heads of goat to two farmers’ cooperatives in Kapai town and another two in Marawi City. Fifty units of knapsack sprayer were also given to farmer leaders in the province while 130 bags of organic fertilizer were handed out to three cooperatives from Wao, Saguiaran and Bubong. Aside from that, Alcala also handed checks to the LGU of Ditsaan-Ramain, Taraka, Sultan Dumalondong, Piagapo, Calanogas, Bumbaran and Balindong amounting to P40 million for agricultural projects under the bottoms-up budgeting (BUB) process.


from page 4

“ Wit h c onv e nt i on a l planting, farmers usually reserve 20 to 40 percent of their harvest to be used as planting materials for the next season,” Acedo said. To increase the production and availability of yam during off-season, PhilRootcropsVSU initiated a project titled, “Improvement of Yam Production System through Tissue Culture Derived Plantlets and Microtubers and Breaking Tuber Dormancy for Continuous Production of Planting Materials”. Funded under DA-High Value Crops Development Program (DA-HVCDP) through the Bureau of Agricultural Research (BAR), the project aims to increase yam production in the country through mass production of viable plantlets using tissue culture techniques and to address seasonality by improving techniques in breaking tuber dormancy. From years of field trials, it was gathered that tissuecultured plantlets can only yield an average of 600 grams of tubers per plant. This is mainly due to the absence of tuber piece in the plantlet as in the case of conventional planting materials with only 150-200 grams per tuber piece, which serve as food reserve to support growth of the developing sprouts. Ho w e v e r, r e c e n t commercial planting trials by farmers in Davao and General Santos City using tissue-cultured plantlets as starting planting materials reveal more promising average yields as it increased to 1.5 kilograms (kg) to 2 kg per plant. Trials are now being undertaken to increase the survival of tissue-cultured plantlets in the field as part of the project. Through the micropropagation technology, they further found out that microtubers can be produced by plantlets maintained in vitro or an artificial environment outside the living organism. One plantlet can produce several microtubers, which can serve as both a source of micropropagules and as initial planting materials for field planting. The presence of even a small tuber piece in the planting material produced through this method is thought to increase field survival of tissue-cultured plantlets. A n ot h e r s i g n i f i c ant component of the project is on improving the techniques for breaking the dormancy of ube to enable planting at any given month and thus spread ube production throughout the year instead of the traditional growing season from June (field planting) to December (harvesting). “With the breaking of tuber dormancy, yam can be planted anytime of the year. Thus, production can be programmed depending on the market demand,” Acedo said.

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Suspension... from page 1

to tap small independent owners of generator sets to the Mindanao grid. The government spent at least P60 million to install the necessary hardware for the Mindanao spot market trading, but instead of lowering the rates and providing a stable supply of electricity, the island continues to experience rotational brownouts. Rep. Rufus Rodriguez (2nd District, Cagayan de Oro) said spot market trading for Mindanao was considered because of the short supply of electricity following the shutdown of STEAG power plant in Villanueva, Misamis Oriental. Rodriguez said the shortage can lead to price manipulation by power producers and distributors. “The IMEM is susceptible to price manipulation because most of its trading is unregulated,” said Bayan Muna Rep. Karlos Isagani Zarate. Industry executives estimated that if the IMEM prevailed and distributors have to buy electricity from it, consumers would pay an additional P3 per kilowatt-hour. Sergio Dagooc, president of the Association of Mindanao Rural Electric Cooperatives said the increase would greatly affect 60 percent of Mindanao’s 23 million power users which are poor families using one electric bulb to light their homes.


from page 1 The MPMC had asked private distribution utilities (DUs) to run their embedded capacities such as diesel generators, and requested the Energy Regulatory Commission (ERC) to accelerate provisional approval of pending rate applications for modular gensets that have already been installed. It also asked DUs and electric cooperatives to pressure large commercial establishments and industries to implement demandside management measures such as adjustment of operating schedules for processing and manufacturing plants, or to opt for Interruptible Load Program (ILP), a mechanism where large establishments such as malls and factories run their generator sets instead of depend on the grid. Antonino said the supply shortage resulting from the continued shutdown of Mindanao’s lone coal-fed power plant should be immediately resolved, in light of the approaching onset of summer when the Agus-Pulangi hydroelectric power complex would be expected to have reduced output. “I understand that the cause of the problem that triggered the series of plant trip-offs is still being determined, but such assessment should be done quickly so that corrective actions are put in place to prevent recurrence,” Antonino said. The Mindanao blackout happened at dawn of February 27 when power plants tripped. Based on initial findings of the Department of Energy (DOE), a malfunction of Agus 1 hydropower plant unit set off the automatic shutdown that cascaded to several other power plants, depriving the island of around 1,200 megawatts (MW) of supply. The National Grid Corp of the Philippines (NGCP) has restored stability by noontime of the same day, with the system blackout regarded as technical in nature.

Despite system restoration, the 210-MW Steag coal-fired power plant remains offline after its units 1 and 2 sustained damage to their turbine generating sets. Steag State Power is still assessing the extent of damage and warned that it may take three months to fully restore the facility. With the Steag plant down, only 80 to 85 percent of Mindanao’s power requirements is available.--InterAksyon


from page 1 our locally grown products is very promising. It only shows that indeed, there is a bigger market for our farmers and small to medium scale businesses, as long as they pass specific international standards,” said North Cotabato Governor Emmylou Taliño-Mendoza who participated in the exhibit. Mendoza added that the participation of Bios Dynamis Don Bosco Foundation and the Tree Life Coco Sugar to the annual exhibit was spearheaded by the provincial government of Cotabato and funded by the Philippine-European Chamber of Commerce (ECCP). “Our presence there affirmed the potentials of our local organic products in penetrating markets of more advanced countries and I hope this progress will inspire more farmers in going organic,” she said. To date, the North Cotabato provincial office is processing confirmed orders from Netherlands, UK, Australia, and New Zealand, which are expected to be formalized in the next six months. Moreover, potential buyers and customers from USA, South Africa, Asia, and Singapore have expressed interest in the featured Mindanao products. Bios Dynamis has already shipped organic black rice and other food products to Hong Kong, Macau, and China. Tree Life Coco Sugar on the other hand initially introduced their products to Netherlands and UK. Mendoza said the provincial government of North Cotabato is looking into a regular participation to similar international exhibits, since they serve as platforms in showcasing the best of Mindanao’s products. “This is again a strong indication of viability of Mindanao’s high value agricultural products penetrating larger international markets,” said Secretary Luwalhati Antonino, whose office, the Mindanao Development Authority (MinDA) has ramped up investment promotion efforts to bring Mindanao products to foreign markets. In a statement, Lord Mayor of Nuremberg Ulrich Maly said that BIOFACH is an important flagship and image-builder for the city and for the European Metropolitan Region of Nuremberg. “One major goal, for example, is to link organic and regionality more strongly and promote regional value creation partnerships,” he added. (PNA)


from page 7 It achieved a considerably significant drop in delinquency rate and favourably expanded its membership with the full operation of its new branches in Digos City in Davao del Sur and Sto. Tomas in Davao delNorte. Perez revealed that Tagum Cooperative registered a total of 16,429 new members in 2013,


making up 10percent growth in membership from 83,378 in December, 2012 to 99,807 in December 2013. It stayed growing as a homegrown billionaire cooperative, adding P440 million to its assets last year. The number represented a 24.28 percent increase of its asset figure from P1.81 billion in December 2012 to P2.25 billion in December 2013. It released P325 million more loans last year, pushing higher its loan portfolio performance by 23.38 percent from P1.39 billion in December 2012 to P1.72 billion in the same period last year. The management exercised caution in granting loans and diligence in collection, leading to the considerable drop in delinquency rate from 8.30 percent in December 2012 to 7.28 percent in the same period last year. The financial literacy that Tagum Cooperative waged last year bore fruit as savings deposit grew by 24.47 percent at a value of P206.6 million, pushing savings deposit performance to a total of P1.05 billion in December 2013 from P844 million in December, 2012. Also indicative of savings performance, the share capital grew by 20.85 percent from P625 million in Dec. 2012 to Publication Notice

P755 million in Dec. 2013. Tagum Cooperative hit P200.7 million net surplus as of year-end of 2013, posting19 percent increase from P168 million in Dec. 2012, surpassing its net surplus performance in 2012 by P32 million. (Tagum Cooperative/homitori news)

PSBank... from page 5

ABELLANOSA Lechon House Corner Magsaysay Abellanosa St., Cag. de Oro City MANAGED BY :



09353742908 / 09265949729 / 0883091150

products, including savings, deposits and loans to investments suitable for all Filipinos in the different stages of their lives. Un l i k e re g u l a r d e po s i t accounts, UITFs however are not insured by the Philippine Deposit Insurance Corp (PDIC).

ADB... from page 5

have a similar impact. The e-vehicles are aimed at not only reducing pollution in the country, but also cutting back hefty energy bills, he explained. At current prices, the e-trikes are twice as expensive as their gasoline-fueled counterparts, which doesn’t make them much of a reality. But the government and the ADB, which are providing loans for the vehicles, are hopeful that mass production will eventually bring down prices down.

R.A. 10172 Republic of the Philippines Province of Misamis Oriental Municipality of Initao -oOoNOTICE TO THE PUBLIC

CCE-0005-2014/RA 10172

Date: March 7, 2014

In Compliance with the publication requirement and pursuant to OCRG Memorandum Circular No. 2013-1 Guidelines in the Implementation of the Administrative Order No. 1 Series of 2012 (IRR on R.A. 10172), Notice is hereby served to the public that MARIA THERESA G. LIMBACO has filed with this Office, a petition for change of first name from “___________” to “__________” and correction of entry in sex from “MALE” to “FEMALE” or correction of entry in the date of birth from “ ” to “ ” in the certificate of live birth of Maria Theresa A. Galarroza at Initao, Misamis Oriental and whose parents are_____________ and Elsie A. Galarroza. Any person adversely affected by said petition may file written opposition with this Office not later than March 21, 2014. (Sgd.) ISAIAS A. JARALES Municipal Civil Registrar BWM: March 10 & 17, 2014


Main: Osmeña-Cogon Market, Cagayan de Oro Branch: Ipil,Carmen , Cagayan de Oro NOTICE OF AUCTION SALE

Republic of the Philippines REGIONAL TRIAL COURT OF MISAMIS ORIENTAL 10TH Judicial Region Branch 18 Cagayan de Oro City

Starting March 7 , 2014 at 9:00 A.M. to 5P.M., this establishment will set an Auction Sale on all pledges since October 2013 . Patrons are enjoined to verify their receipts.



Upon extra-judicial petition for sale under Act 3135 as amended, filed by HOME DEVELOPMENT MUTUAL FUND or PAGIBIG FUND, Mortgagee, against CHERYL I. ROSETE, mortgagor, with postal address at Rural Bank of Oroquieta,Barrientos St. Oroquieta City,to satisfy the mortgage indebtedness of NINE HUNDRED EIGHTY FOUR THOUSAND EIGHT HUNDRED FIFTY SIX PESOS and 30/100 (Php 984,856.30), inclusive of interest and penalty charges as of December 18,2013,plus expenses of foreclosure,the undersigned Sheriff will sell at public auction on March 14, 2014 at 9:00 a.m. to 4:00 p.m. at the Regional Trial Court,Branch 18,Room 117,Hll of Justice, Hayes St., Cagayan de Oro City, to the highest bidder for CASH and in Philippines Currency,the following property described below including all existing improvements found thereon,to wit: TCT No. T-184247 A PARCEL OF LAND (Lot 23,Block 20, Psd-104305017450,being a portion of Lot 3017-B, Psd-10-000810),including all improvements found thereon, situated in the Barrio of Carmen and Pagatpat,City of Cagayan de Oro, Island of Mindanao, Containing an area of ONE HUNDRED THIRTY SEVEN (137) SQUARE METERS, more or less. All sealed bids must be submitted to the undersigned on the above-stated time and date. In the event auction sale cannot take place for whatever legal reason, the same will proceed on the following working day, without further notice, posting and publication. Prospective buyers may investigate for themselves the title herein above-described and encumbrance thereon, if any there be. Cagayan de Oro City, February 13, 2014. FOR THE EX-OFFICIO PROVINCIAL SHERRIF (Sgd.) NIZA P. TACANDONG Sheriff IV BWM: Feb. 26, Mar. 5 & 10, 2014


Sa Marso 7, 2013 sa may 9:00 sa buntag paingon da alas 5:00 sa hapon, ang Tanan nga penirenda nga wala malukat sa bulan sa Oktobre 2013 maapil sa subasta. Giawhag ang tanan suki sa pagsusi sa ilang resibo.


CAGAYAN DE ORO MAIN BRANCH P & J Lim Bldg., Tiano Brothers Kalambagohan Sts., Tel. # (08822) 727-829 * Telefax # (088) 856-1947 CAMIGUIN BRANCH B. Aranas St., Poblacion, Mambajao, Camiguin Tel. # (088) 387-0491 CORRALES BRANCH Corrales Ave., Cagayan de Oro City DIVISORIA BRANCH Atty. Erasmo B. Damasing Bldg., #61 Don A. Velez St., Cagayan de Oro City Tel. # (088) 857-3631 LAPASAN BRANCH Lapasan Hi-way, Cagayan de Oro City Tel. # (088) 231-6739 CARMEN BRANCH Vamenta Blvd., Cagayan de Oro City Tel. # (088) 231-2011

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