To Have or Not to Have - Voice Search Optimized Content

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TO HAVE OR NOT TO HAVE

VOICE SEARCH OPTIMIZED CONTENT Voice Search Optimized searches will hit

50% by 2020!

GRAND ENTRY OF VSO 46% users look for local business using VSO “20% Mobile Queries = Voice Search”: Google Google AI devours 2865 romance novels for conversational content 39 apps support voice-based shopping!

With VSO

Without VSO

Soar through the SERP ranking

Nosedive into the ranks, and the e-commerce market

Increased visibility = more conversion rate

Decreased visibility = ‘out

Crisp crunchy content read out by Alexa/Siri/Cortana/Google

Evolution!

of sight, out of mind’

Flimsy, stale content lost in the voice-ready future

Stagnation!

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