Company Logo Lanyards- Cost-effective Marketing Tool In business, it is not always necessary to re-invent the wheel, but it may help your business to reinvent its company logo lanyards and make them more appealing to look and practical to use. Lanyards are much more than a tethering device for ID cards, passes and nametags; they can also be effective marketing tools. Lanyards can enhance your brand at trade shows and other corporate events where it becomes necessary to make your presence felt. More visible your brand is, more noticeable it becomes. When company lanyards are used as giveaways, they act as an all-day reminder of your brand to the person who uses it, not to mention all those individuals who come in contact with those who wear one. Lanyards need to be simple, clear and engaging.
Polyester Lanyards 1
Importance of lanyards The primary use of lanyards is for attaching an identity card or security badge. When you wear lanyards, you do not need to search your pockets everytime the security guys ask for your identity card in the hour of need. Many companies give their employees custom lanyards to attach their identity cards because it helps to make them more identifiable. Even security personnel at large scale companies can identify the employee of a company from the lanyard he/she is wearing. Wearing a custom lanyard around your neck or attaching it to the pocket is a convenient and simple way to display your identity card or badge all day long at meeting, work place or a corporate event. Today, companies have multiple options when it comes to marketing and promotion of their brands. Promotional items like lanyards are way more affordable than the commercial run on television, radio, online and print ads as