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Baking from

Scratch by Jocelyn Ruggiero

Three Female Entrepreneurs Explain What It Takes To Start and Build Your Own Business

Grey Bird Baking Company New Orleans

Taylor Moore was headed toward a career in medicine when she realized it wasn’t the life she wanted. She decided instead to launch Grey Bird Baking Company in 2019, combining her beloved childhood hobby of baking with a strong desire to make a lasting social impact. Moore’s desserts are made with love, and she is best known for her French macarons and lavish cakes. In April of this year she fulfilled her original mission by creating a special teal macaron; a portion of its proceeds will be donated to New Orleans’ Camp HOPE, the first camping and mentoring initiative in the United States to focus on children and teens exposed to domestic violence.

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EleVate Magazine

May 2021, Issue 1

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Chatman J. Cakes The Bronx, New York

Harlem native Jean Chatman turned her passion for baking into a business, founding Chatman J. Cakes in 2013 when she was “64 years young.” Chatman’s hand-crafted, award-winning cakes and pies are “healthful” and made with locally sourced organic ingredients. She is best known for her zucchini bread, pecan pie, red velvet cake, sweet potato pie, and coconut cake.

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Sweet Mae’s Cookie Company Cincinnati

Founder Tiffany Biddle grew up in Kentucky watching her mother and grandmother cook and bake together and hearing stories in the kitchen about women in her family all the way back five generations to Clara, who made “the best biscuits in the South.” Biddle founded Sweet Mae’s Cookie Co. as a way of celebrating and preserving this precious legacy, one of family, and love. Biddle offers stuffed cookie flavors such as caramel apple crumble, sweet potato pie and bourbon caramel pecan.

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May 2021, Issue 1

EleVate Magazine

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Profile for Street2Ivy

Baking From Scratch: Tiffany Biddle,Taylor Moore, Jean Chatman  

Baking From Scratch: Three Female Entrepreneurs Explain What it Takes to Start & Build Your own Business by Jocelyn Ruggiero In video form...

Baking From Scratch: Tiffany Biddle,Taylor Moore, Jean Chatman  

Baking From Scratch: Three Female Entrepreneurs Explain What it Takes to Start & Build Your own Business by Jocelyn Ruggiero In video form...

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