“What will we sell, to whom, and where?”
Core idea which describes your future business Your products and/or services scope
Strategic time frame to achieve your strategy
Strategy Development Process
Strategic Anchor ®
Benefit to your business: a competitive advantage!
Strategic Thinking Group’s Strategy Development Process empowers your company with a sustainable strategy supported by “battlefield” operating principles to execute the strategy. We provide the thinking roadmap, you make the journey. Our strategic thinking process will
Customers (buyers) scope
allow your company to: n
Develop a clear strategy to create a customer
Achieve strategic positions: market share, revenue, profitability
End users scope
Geographic scope Future size of your business
Profitability of your business
Execute critical organizational changes
Assign accountability for results
Obtain commitment for execution
Speak a common language about your future business
Execute “Telling the story of your strategy”
The Balanced Scorecard Benefit to your business: a focus on future revenue! n
You focus on creating value for your shareholders by
“No Excuses!” Leadership Benefit to your business: your strategy executed by ordinary people achieving extraordinary results! LEADERSHIP n
Leadership styles are assessed
Leadership skills developed aimed at improving individual and group leadership effectiveness
knowing how to create value for your customers n
Your employees understand your strategy
You are able to identify sources of future revenues
Links strategy to tactics
Acts as the measurable basis for building and
Your organization’s current culture and its readiness to execute strategy is assessed and analyzed
The vision of your organization’s desired culture (what it wants to be) is compared to the current
leading a performance-based culture
culture (what it is). n
The levers for cultural change are identified (structure, systems, technologies, skills)
Action plans are developed to manage the changes to a more performance-based culture.
“No excuses! Executing your strategy through a performancebased culture”
“Winning market share by beating customers’ expectations”
Product Launch Benefit to your business: a loyal customer! n
Clarify product positioning
Define the market
Formulate a marketing strategy
Conduct competitor analysis
Building operations/production plan
Perform financial projections
Strategic Intelligence A process to analyze your competitors
Benefit to your business: an ability to anticipate the future! n
Create a strategic intelligence system which constantly monitors the world around you to track
A surprised competitor!
changes which may affect your strategy.
Improve your ability to manage your response to inevitable change
Benefit your business: a surprised competitor!
Identify threats and opportunities
Protect your key product/customer/markets
Avoid surprises from the outside world
by anticipating a competitor’s attack.
Gain competitive advantage by decreasing your reaction time to events
Prevent competitors from: n
Stealing your customers!
Blocking your entry into new markets!
Surprising you with new
Better understand your own company in relation to changing competitive and industry forces and industry forces
Changing the rules of the game!
“Outthinking, outmaneuvering and outperforming your competitors”
An ability to anticipate the future! A framework for building your strategic intelligence system
“What in the world is happening around us?”