The Monterey County Fair will run from Thursday, Aug. 31-Monday, Sept. 4, 2017 Theme of this year's Monterey County Fair, “Fair Fun in the Summer of Love,” celebrates 1967's Summer of Love. Celebrated Carmel Artist Jo Mora's Illustration Again Selected for Official Fair Poster Monterey, CA, April 08, 2017 — Paying tribute to the 50th anniversary of the 1967’s “Summer of Love,”
the Monterey County Fair announces that this year's theme for the Aug. 31-Sept. 4 event will be “Fair Fun in the Summer of Love.”
The fair also unveiled its new poster for this year's event featuring the artwork of Jo Mora (1876-1947), the celebrated Carmel artist, sculptor, author and muralist. The colorful poster features a fairy princess carrying a shining star wand, sitting in a flower-bedecked coach with lightning bugs providing light and beetles resting from pulling the coach. The poster exhibits some of Mora's trademark touches, including whimsy, great detail and precise coloring.