Biome Bar Pop-Up Event Guide

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Biome

Bar

Start every skincare journey with a Biome

1.Event Overview

2.Prepare Strategically

3.Get Educated

4.Biome Bar Event Pack

5.Event Execution

6.Event Flow

Introducing Biome Bar: Sampling Event Overview Why Biome Bar is Effective:

INTRODUCE AWARD-WINNING SCB4 AND SYB6

SKIN BIOMES

WITH A UNIQUE ADVANCED NUTRITION PROGRAMME SAMPLING EVENT!

This 3-minute, 1-on-1 experience fits seamlessly into your treatment flow—offering complimentary biome sampling, a quick intro to their benefits, exclusive limited-time client savings, and expert tips for radiant skin from within.

Sparks brand awareness and product trial

Builds rapport and strengthens client relationships

Less than 3 minutes per client Seamlessly integrates into existing treatments

Low investment, high-impact results

Prepare Strategically CONSIDERATIONS & BEST PRACTICES

Guest Count: How many clients do you want to sample during the event?

Timing: What time of year works best to host your sampling event?

Staffing: Who on your team will facilitate the sampling? Will you adjust your staff schedule for the event, or keep it business as usual?

Budget: Consider allocating additional funds for complimentary refreshments & snacks.

Promotions: Consider offering additional incentives to boost retail sales.

Placement: Choose a high-traffic, visible area in your spa or clinic to set up the Biome Bar for maximum engagement.

Access to Digital Materials: Keep Talk Track & FAQs on mobile device for quick reference throughout the event.

Pre-Event Education

Biome Bar Talk Track to effectively introduce biomes and guide conversation with clients

ALIGN YOUR TEAM AND BRUSH UP ON SKIN BIOMES KNOWLEDGE

Starteveryskincare ourney w thaBiome..

Skin Biomes FAQs for most commonly asked questions at your finger tips

Ask about our

Bar

Scroll through quick, bite-sized videos to refresh your SYB6 and SCB4 knowledge

Biome

Pre-Event Marketing

Promote in your location with Event Signage & Social Media Assets

Start every skincare journey with a Biome...

Ask about our Biome Bar

Promote on social media with your event date, times and how to book an appointment

Promote by emailing your VIP clients

Biome Bar Event Pack

Planning Timeline

Determine Date

Check inventory & stock up as needed

Promote Event on Email & Social

2.5 WEEKS OUT Brief Staff, Review Event Flow, Brush Up on Knowledge 5-3 DAYS OUT

Confirm Staff Participation & Assign Roles Set up Biome Bar Display Execute EVENT DAY BEFORE 2 WEEKS OUT

Event Execution & Checklist

Review the event with staff, covering:

Talk Track for guided conversation

FAQs

Biome Bar display set up needs & instructions

Hydration & refreshment station

Review client list for the day

Event flow

Download Pre-Event Education

Assets to mobile device

Biome Bar Sampling Event Flow

WELCOME

Check-in client and introduce them to the Biome Bar

What are skin biomes, and why are they important?

CONSULT & EDUCATE

SAMPLE

Explain SYB6 vs. SCB4 Recommend based on skin concern

Use Biome Bar Menu for quick reference

Offer complimentary biome (before treatment or to take-home)

Offer refreshment/snack (optional)

CLOSE SALE

Offer limited-time savings Recommend the 30-Day as an ideal introduction & the 60-Day as a great choice for those who want extra value

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