Fash Bash Held to benefit the Detroit Institute of Arts, Fash Bash is a legendary event for the “who’s who” of Detroit. Each year brings higher stakes to create a unique, exclusive experience for all who attend. The Fash Bash was brought to the GM Wintergarden and GM World. Our objective was to transform the largest venue of its kind in the Detroit Area into a lush, tropical Brazilian atmosphere. Numerous clusters of giant weather balloons, expertly strung across the atrium created a false ceiling for a more intimate feel, and a spectacular canvas for intelligent lighting. A pristine white 60’ runway stretched between dining tables sprinkled with hot pink and leopard fabrics. Saks Fifth Avenue sponsored the exclusive showing of designer Carlos Miele’s fall collection, prior to the New York Fashion Week reveal. The show was a mix of Brazilian entertainers, thumping music, a functional waterfall and, of course, exotic and beautifully dressed male and female models. America’s Next Top Model Naima made a special appearance as well. Post fashion show, guests moved into GM World, which was richly transformed into, "The Hot House," where guests partied the night away amid a hot deejay and suspended aerial performers.
national events sector