Global Two Wheeler Market Size, Share, Analysis & Industry Forecast 2016-2024

Global Two-Wheelers Market Outlook

Global Two-Wheelers Market Outlook 2024: Opportunity & Growth Analysis, 2016-2024 Download Full Sample Report

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Global Two-Wheelers Market Outlook Global Two-Wheelers Market Share(%), By Region-2016-2024

Global Two-Wheelers Market Size USD (Billion). 2016-2024

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XX XX

XX% CAGR: (2016-2024)

XX XX XX

XX

XX

XX XX

XX%

XX XX% XX XX

XX% XX%

XX%

2024

XX%

2016

XX XX%

XX%

XX XX%

XX%

XX XX 2016e 2017e

2018f

2019f

2020f

2021f

2022f

2023f

Asia Pacific

North America

Europe

Latin America

2024f Middle East and Africa

Source: Goldstein Research

Source: Goldstein Research

Motorcycles accounted for the highest market share XX% in Global Two-Wheelers In 2016,

Asia Pacific

XX%

With share in 2016, dominated the Global Two-Wheelers market

market

Global Two-Wheelers Market Share (%), By Product Type-2016

Global Two-Wheelers Market Share (%), By Fuel Type- 2016

XX%

XX%

XX%

XX%

XX%

Motorcycles

Scooters

Mopeds

Source: Goldstein Research

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Gasoline

Electric

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Global Two-Wheelers Market Outlook 

Download Full Sample Report In 2017, India overtook China to emerge as a global leader in the two-wheelers market. India produced a total of XX million two-wheeler vehicles, followed by China at XX million units. China, however, remains the leading exporter of twowheelers, having shipped XX million units in FY2017 compared to India’s count of XX million units during the same period.

 The massive government spending in rural programs and large road-construction projects is leading to a pickup in volumes in smaller towns and villages.” Besides the growing infrastructure and rising incomes in the rural areas, one of the primary reasons for the spurt in sales has been the rise of women commuters. For Honda alone, the share of women scooter drivers stands at XX%.  Overall, the value of motorcycle exports rose by an average XX% for all exporting countries since 2013 when motorcycle shipments were valued at USD XX billion.

Year over the value of exported motorcycles appreciated XX% from 2016 to 2017.

Among continents, Asian countries accounted for the highest dollar worth of exported motorcycles during 2017 with shipments valued at USD XX billion or XX% of the global total.

• The motorcycle market is big business and we expect to see healthy growth, with worldwide demand reaching XX million units [per year] by 2020. “However, this growth is not uniform across all regions. The majority of new sales will be in AsiaPacific, where, as living standards continue to improve, an increasing number of households will be able to afford motorcycles…[including those used] for touring and leisure purposes.

• Japanese OEMs claim over XX percent of the global motorcycle market – with Honda alone holding XX percent. Chinese OEMs together hold about XX percent.

However, production is handled mainly in India, Indonesia and Thailand, as many Chinese and Japanese OEMs invest in local production facilities to feed those growing markets.

Favorable Demographics

Government Spending on Infrastructure Development

Inefficient Public Transport

Growing Personal Disposable Income

APAC Two-Wheelers Market Size (Million Units) India

2016

XX Million

2024

XX Million

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China XX Million

XX Million

Indonesia XX Million

XX Million

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Global Two-Wheelers Market Size (USD Billion) & Growth Analysis Global Two-Wheelers Market Size (USD Billion)-2016-2024

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XX

XX XX

XX XX XX

XX XX

XX

XX XX

XX XX

XX

XX

XX 2016e

2017e

2018f

2019f

2020f

2021f

2022f

2023f

2024f

Source: Goldstein Research

Global Two-Wheelers Market

is anticipated to expand at a compound annual growth rate of XX% during the forecast period i.e. 2016-2024. However, Chinese two-wheeler market was on the decline for various reasons. The most evident was the rise in demand for cars in the country and high import cost on two-wheelers made it difficult for the bike-makers to cater to the segment. This resulted in the down-grade of the two-wheeler segment in the country. Like the car industry, the two-wheeler space is also witnessing a lot of new trends, key among them are safety, sub-segmentation and premiumization. And, of course, when it comes to the growing megatrend of electric mobility, the two-wheeler has taken a strong lead in Asia. Traffic in urban centers such as Jakarta, Kuala Lumpur and Ho Chi Minh City has long been characterized by swarms of small motorbikes and scooters. Honda Motor Co. Ltd and Yamaha Motor Co. Ltd, the world’s biggest motorbike makers, have dominated this sprawling regional market. The landscape is slowly shifting as the Southeast Asian market, the world’s third-largest after China and India, undergoes a structural change. In Malaysia and Vietnam, motorbikes with bigger engine capacities are outselling their smaller cousins.

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Growth Drivers

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Young Population and Rising Middle-Class Income 

In addition to the sturdy growth in demand due to a young population and rising middle-class income, Asia offers significant cost advantages. Auto firms save nearly XX-XX% on operations vis-à-vis Latin America and Europe. Rising investments in terms of FDI inflow, of around USD XX billion in the two-wheeler sector, have paved the way for opportunities in manufacturing.



In metros and the larger cities, the sales are also being aided by the choked infrastructure. “People are buying twowheelers for shorter commute and errands, even if they have a car. It is difficult to move around in congested cities, and even more difficult to get a space to park. So, two-wheelers are increasingly becoming the second vehicles in the household



For instance, the Government’s plan to lay out USD XX million in the near future will be a driving force to frame business strategies. Moreover, the Government wants to develop India as a major R&D hub and a global manufacturing center. The Automotive Mission Plan, too, received extensive policy support with reforms in Goods and Services Tax (GST) regulations to boost sector growth.



Moreover, the automotive sector in the ASEAN countries has benefited from rising per capita income and competitive bank-lending rates. Motorization rates continue to remain on a steady course towards the next wave of growth. Vietnam has one of the fastest growing automotive sectors in SEA and is experiencing a sales boom.

Number of motorcycles and scooters sold in the ASEAN region 2017 Singapore

Honda Motorcycle and Scooter India (HMSI), the second-biggest player in the domestic market, will invest USD 120.0 billion to launch new products and improve efficiency at existing production facilities.

XX

Malaysia

XX

Philippines

XX

Thailand

Harley Davidson is all set to launch its first electric motorcycle product in India in the next 16-18 months. Harley Davidson had showcased the Project Livewire concept four years ago.

XX

Indonesia

XX

XX

XX

XX

XX

XX

XX

XX

XX

Source: Goldstein Research

Impact Analysis: ASEAN region has pretty much reached a stage of maturity for Japanese two-wheeler makers like Honda and Yamaha, while there is still immense potential in India.

Yamaha’s market projections for 2018 support this premise given that India’s overall two-wheeler market is comfortably ahead of the rest at XX million twowheelers Copyright

High

Medium

Low

Impact on Global TwoWheelers Market

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Market Restraints

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Stringent Emission Norms and Government Regulations

 The Two wheeler manufacturers are likely to face major challenges regarding the fuel emission norms in different countries. For instance, in February 2016, when the Union Ministry of Road Transport and Highways of India notified the enforcement of the new BS-VI emission regime from 1 April 2020, it spurred a whirl of activity across the automotive sector and ancillary industries. Since then OEMs have been mulling various after-treatment technologies for cleaning tailpipe emissions and working in close sync with their supply chain to design the new components that will be leveraged for meeting the new emission regulations.  Honda is reasonably confident that it can meet this head-on by leveraging its global competencies as well as making the most of the volumes generated in the subcontinent. It believes that this will be an inflection point in the leadership stakes from 2020 when people will have a good reason to understand what a number one brand means in technology.

Consequently, the numbers will also start pouring in and it will be interesting to see if this will be enough to surpass Hero.  As a result e-mobility penetrates across APAC, the cost structure of vehicles is likely to change. The market for ICE components like engine and transmission could shrink gradually while key components and systems related to EV motors and battery, charging technology, power electronics and EV software could see significant growth.

China and India’s Two Wheeler Exports (Million Units)

by Region- 2017

Sales of Motorcycles and Scooters in ASEAN Countries 20115-2015

3.5

COUNTRY

2016

2015

Variance (%)

3

Indonesia

XX Thousand

XX Thousand

-X%

Malaysia

XX Thousand

XX Thousand

X%

Philippines

XX Thousand

XX Thousand

XX%

Singapore

XX Thousand

XX Thousand

XX%

Thailand

XX Thousand

XX Thousand

X%

TOTAL

XX Thousand

XX Thousand

-X%

2.5

XX

XX

2

XX

1.5 1

XX

XX

XX

0.5

XX XX

0 Asia Pacific

Latin America

Africa

China

Middle East

XX XX

Europe

XX

North America

India

Source: Goldstein Research

Impact Analysis: Two Wheeler manufacturers will have to comply with the norms, so production cost will increase. Hence, we need to increase price as well. So, the total motorcycle industry will decrease in sales in 2020.

Source: Goldstein Research

Impact on Global Two-Wheelers Market High

Medium

Low

 Further, these new norms will give boost to the growth of electric two wheelers market segment during the forecast period. And the new companies will emerged in this market.

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Global Two-Wheelers Market Outlook : 20162024 Global Two-Wheelers Market Share (%), By Vehicle Type, 2016-2024

XX% Motorcycles XX%

XX%

2016

XX%

XX%

Scooters

XX%

2024

Download Full Sample Report With India set to go BS VI in less than 26 months from now (April 2020) two-wheelers will see a significant loss in fuel efficiency due to XX percent reduction in NOx. Thus the impact of BS VI will see a drop in fuel economy in the range of X-XX percent, primarily due to near stoichiometric engine operation coupled with stringent NOx limits.

The Bosch Two-Wheeler and Powersports business unit, based in Yokohama, Japan, continues to gain Source: Goldstein Research momentum in the global motorcycle market.

Since the Global Two-Wheelers Market Y-O-Y Growth, By Vehicle Type 2016business unit was founded in April 2024 2015, Bosch motorcycle technology sales have risen more than 20 percent. In comparison, production XX% XX% XX% XX% XX% volumes for motorized twoXX% XX% XX% XX% wheelers have grown by less than five percent over the same period.

Demand for enhanced motorcycle safety and smart connectivity solutions is driving the business.

Mopeds

2016e

2017e

2018f

2019f

2020f

2021f

2022f

2023f

2024f

Source: Goldstein Research

Global Two-Wheelers Market Size (USD Billion), By VehicleType-2016-2024 XX

XX XX

XX

XX

XX

2016

2024 Motorcycles

Scooters

Mopeds

Source: Goldstein Research

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Global Two-Wheelers Market Outlook By Motorcycles: 2016-2024 Global Two-Wheelers Market Size (USD Billion), By Motorcycles, 2016-2024 XX XX XX

XX

XX XX

Download Full Sample Report Many potential new drivers in the region still own two-wheelers, with motorcycle penetration rates at over 80% in Indonesia, Thailand, Vietnam and Malaysia.

XX

XX

Two-wheeler sales in India grew roughly XX% over five years to XX XX about XX million units in fiscal XX 2016, data from the Society of Indian Automobile Manufacturers XX shows. Along the way, India has surpassed China to claim the title of XX the world's largest two-wheeler 2016e 2017e 2018f 2019f 2020f 2021f 2022f 2023f 2024f market. In the current fiscal year, Source: Goldstein Research cumulative sales for 10 months Global Two-Wheelers Market Y-O-Y Growth, By Motorcycles 2016- through January rose XX% on the year to over XX million units.

2024 XX

XX

XX

19.40%

20.15%

20.48%

20.80%

2016e

2017e

2018f

2019f

21.85%

22.50%

23.00%

23.50%

2020f

2021f

2022f

2023f

25.00%

Scooter sales rose XX% in fiscal 2016, sharper than the X% increase in overall two-wheeler sales.

Scooters today make up XX% of this market, with their share growing XX percentage points over five years.

2024f

Source: Goldstein Research

Motorcycle Market Growth in Different Countries, 2012-2016 XX% XX%

India

XX% China

XX% XX%

ASEAN

XX% Pacific

XX% XX% 2012

2013

2014

2015

2016

Source: Goldstein Research

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Global Two-Wheelers Market Attractiveness and BPS Analysis by Product Type, 2016-2024 Global Two-Wheelers Market Attractiveness-By Vehicle Type, 2016-2024 Download

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7.00% 6.00%

CAGR (%)

5.00% 4.00% 3.00% 2.00% 1.00% 0.00% 0.0

0.5

1.0

Motorcycles

1.5

2.0

Market Size (USD Million) Scooters

2.5

3.0

3.5

Mopeds

Source: Goldstein Research

Water based adhesive segment holds the largest revenue share in the Global Two-Wheelers market as this segment constitutes which is impacted by the rising cognizance among the household users and thus it is likely to expand at XX% CAGR during the forecast period.

Two-Wheelers market is relying on the adoption of EHR (Electronic health record) software by various healthcare facility providers in order to stand ahead in future. Behavioral health EHR creates a world of difference to the staff and patients and goes the extra mile giving advanced capabilities such as it include support for documenting violence risk factors, suicide risk factors, or sadness scales.

Global Two-Wheelers Market BPS Analysis- By Vehicle Type, 2016-2024 XX%

XX%

XX%

XX% Mopeds

XX% XX%

XX%

XX%

XX% XX%

Scooters

XX% XX%

XX%

XX%

XX%

Motorcycles

XX% XX%

Source: Goldstein Research

Copyright

2016

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2024

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Asia Pacific Two Wheeler Market Size (USD Billion) & Y-O-Y growth (%), By Region- 2016-2024

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Asia Pacific Two Wheeler Market Size (USD Billion)-2016-2024

XX% XX

XX%

XX XX

CAGR: (2016-2024)

XX%

XX

XX

XX

XX%

XX XX

XX XX

XX%

XX

XX%

XX XX

XX%

XX

XX

XX%

XX%

XX%

XX%

XX%

XX%

XX%

XX%

XX% XX%

XX

XX%

XX

XX%

XX

-XX% 2016e

2017e

2018f

2019f

2020f

2021f

2022f

2023f

Source: Goldstein Research

Asia Pacific Two Wheeler Market Size (USD Billions), By Country-2016-2024

Asia Pacific Two Wheeler Market Size (USD Billion), By , 2016-2024

XX

XX

XX

XX

XX

XX XX

XX

XX

XX

XX

2016

XX 2016

2024

China

Japan

India

Philippines

Thailand

Australia

Indonesia

RoAPAC

Motorcycles

Scooters

Mopeds

Malaysia

Source: Goldstein Research

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2024

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Global Two-Wheelers Market AttractivenessBy Country, 2016-2024 Global Two-Wheelers Market Attractiveness-By Country, 2016-2024 7

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6 5

CAGR (%)

4 3 2 1 0 0

2

4

6

8

10

12

14

Market Size (USD Million) India

China

Indonesia

Thailand

Philippines

Malaysia

RoAPAC

Source: Goldstein Research

According to the above graph, India Two-Wheelers market is anticipated to be the most attractive market across the region, for new entrants looking to enter in the market, existing players looking for business expansion and investors seeking investment opportunities over the forecast period i.e. 2016-2024 To penetrate fertile geographies, two wheeler manufacturers must work with top-level distributors. These distributors will eventually have to devise sound marketing strategies and persuasive selling points for two wheelers. A winning policy will include innovative and low-cost products for South American markets, along with high configuration design and robust aftersales service. Automobile businesses must also make the investment necessary to produce a motorcycle model suitable for each geography.

Global Two-Wheelers Market BPS Analysis- By Country, 2016-2024 XX% XX% XX% XX% XX%

XX% XX% XX% XX% XX%

XX%

XX%

XX%

XX% XX% XX% XX%

Rest of APAC Phillippines Malaysia Thailand

XX% XX% XX%

Indonesia China

XX% XX%

XX%

XX%

2016

2024

India

XX%

Source: Goldstein Research

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Global Two-Wheelers Market Outlook Honda Motors (Company Overview & Business Strategy)

Founded 1946

Employees 208,399

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Headquarters Japan

Website www. global.honda.com

Company Overview 

Honda Motor Company, Ltd. is a Japanese public multinational conglomerate corporation primarily known as a manufacturer of automobiles, aircraft, motorcycles, and power equipment.



Honda has been the world's largest motorcycle manufacturer since 1959, as well as the world's largest manufacturer of internal combustion engines measured by volume, producing more than 14 million internal combustion engines each year.





Aside from their core automobile and motorcycle businesses, Honda also manufactures garden equipment, marine engines, personal watercraft and power generators, and other products.

Honda is headquartered in Minato, Tokyo, Japan. Their shares trade on the Tokyo Stock Exchange and the New York Stock Exchange, as well as exchanges in Osaka, Nagoya, Sapporo, Kyoto, Fukuoka, London, Paris and Switzerland.

Major Products

Automobiles

Motorcycles

Power Products

Honda Jet

Business Strategy 

Enterprise Strategy: The Mission Statement of Honda is try to maintain a global point of view, with the dedication to supply the highest quality products at a reasonable price for worldwide customer satisfaction.



Corporate Strategy: Honda's portfolio includes four businesses: Automobiles business, Motorcycles business, Power business and honda jets. Even though stepping into Automobile industry rather late at 1963, Honda quickly leads the industry with characteristics like superior fuel economy, optimum safety, and driving pleasure. Honda's sales and production in this industry prove successful steadily not just in U.S. but also in many regions worldwide.



Business Strategy: One of the proudest things about Honda is its R&D system. With the systematic way of resembling, focus on durability, reliability and basic performance to establish a creative and innovative technical foundation. Also, Honda has established independent local operation around the world and pushed local autonomy and proactive efforts to localize the needs regional with mutual understanding.

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Mission & Vision

Values / Guiding Principles

Key Objectives

Situation – Past, Present and Future

Significant Issues

Align / Fit with Capabilities

Environmental Scan

Background Information

Situational Analysis

Gaps

Components

Baseline

Assessment

SWOT – Strength’s, Weaknesses, Opportunities, Threats

Where we want to be

Where we are

Review Progress – Balanced Scorecard Take Corrective Actions Feedback upstream – revise plans

Initiatives and Projects Action Plans

Performance Management

Evaluate

How are we doing

Targets / Standards of Performance

Performance Measurement

Down to Specifics

How we will do it

Honda Motors : Business Strategy

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Global Two-Wheelers Market Outlook

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