Stand.earth 25th Anniversary

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from sector-leading brands like Levi’s, Starbucks, and 3M to set new standards for reductions in climate pollution and forest impacts.

Behind the victories of the past 25 years are huge challenges that prove that Stand doesn’t back down from a fight. We were sued by one of the largest logging companies in the world for $300 million. We beat that lawsuit and came out even stronger on the other side. Legal challenges? Government scare tactics? Industry intimidation? Death threats? We’ve faced them all. For 25 years, we haven’t backed down. We’re not about to start now.

We also know that winning is about more than fighting. Yes, Stand has a signature style of bold public actions that we leverage in moments when creating media buzz or mobilizing people power are the right tactics. But we pride ourselves on moving from conflict

to collaboration. After all, we need as many allies as possible in order to drive change at the scale required.

Our first 25 years are just the beginning, and our work has never been more urgently needed. The second half of this decade will present unprecedented challenges and even higher stakes, but Stand was made for this moment. We’ll continue to hone field-tested strategies, try out inventive tactics, seek unlikely allies, and let data and breakthrough research lead the way to the next big challenges and the next innovative solutions. Because Stand’s 25th Anniversary isn’t just a time for reflection; it’s a declaration of what’s to come. Let’s go.

For the people and places you love,

“I was drawn to work with Stand.earth about 18 years ago because of its commitment to cultivating an organizational culture of meditation, self awareness, and authentic communication, long before ‘mindfulness’ had become the business buzzword it is today. These skill sets have helped our campaigners transform conflict into collaboration — a critical strategy for turning former adversaries into allies and winning the ongoing battles for climate justice.”

“For nine years as a field director at Stand.earth, I collaborated with local leaders in the Pacific Northwest to take bold action that would restrict growth of dirty fossil fuel projects in our communities. I led winning climate campaigns — like eliminating methane gas from new buildings in cities across Washington — and that experience informs my work now as a Washington State Representative (D) to pass environmental legislation that will safeguard industry workers, the climate, and local economies.”

LOOKING TO THE FUTURE

Where People, Climate, and Biodiversity Thrive

Our strategic plan positions Stand.earth to win, no matter the political or economic challenges we encounter in years ahead. We’ll focus on three key impact areas where we can deliver transformative change at the speed and scale required; we’ll build strength for the organization and the broader environmental movement; and, we’ll uphold our commitment to advance equity and justice in all of our actions to protect people and the planet.

CORE

VALUES have sovereignty over their traditional and ancestral lands and waters. live in safe, abundant communities in which they have agency and belonging.

All people

Indigenous Peoples

LASTING IMPACTS

PROTECTING FORESTS AND OCEANS

We’ll defend forests and oceans from industrial destruction and pollution, by driving the passage of key policies that protect and restore flourishing ecosystems and communities.

ADVANCING RENEWABLES

We’ll accelerate a just transition to renewable energy, by targeting some of the largest sources of greenhouse gas emissions and rejecting false solutions like burning trees to generate electricity.

ENDING FOSSIL FUELS

We’ll expedite the end of production and use of fossil fuels, by advocating for the passage of robust policies and campaigning for investments to shift out of the industry.

STRONG MOVEMENT

Resilient organization Agile campaigns

We’ll invest in people-centered leadership and management, training, policies and practices.

We’ll foster the talent of individual campaigners, encourage crosscollaboration, and leverage our unique tools to advance our campaigns and broader coalitions.

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