Key Considerations To Boost Technical SEO Campaign When it comes to giving a significant boost to the technical SEO, the seasoned professionals of Stack Mode, a reputed SEO agency in Reno, always lay emphasis on the following: Getting a secured website Installing an SSL certificate is the sole search engine friendly approach to get the website protected. Without this certificate, Google will announce your website “not safe”, which is not at all good for SEO. SSL refers to Secure Sockets Layer and makes sure the data exchanged between browser and web server remain private. If you’re an e-commerce website, having an SSL certificate is mandatory since it will be receiving credit card or debit card information and other personal information of the users. Hackers can incorporate viral code on the website that shows shady advertisements and redirect several highly ranked website pages. To make sure pages you did not create have not been indexed on the server, you can always perform a site: your-domain search on Google. And, in order to avert your website from efforts such as illegal access, make sure to install a security plugin on the WordPress website. Observing the way spiders crawl the website Every website has something known as a crawl budget. Or, as a minimum, the websites that have been submitted to the search engines. Crawl budget is the number of pages Google will crawl on the website in a single day. The time Google crawls on the website, it searches for fresh pages that can be included to its index and if you have updated old pages since the previous crawl that information will be updated on the index as well. However, at times, Google finds it tricky crawling a website and you will go through crawl errors. Permalinks An ideal permalink is the one that is expressive, clear, and short. A permalink has to be short for the reason that it offers a cleaner URL structure. In addition, it has to expressive as well as clear for the reason that it enhances the CTR when a person is in search of it on the search engine result pages. The “SEO” permalink makes it obvious to every user that the webpage has content on Search Engine Optimization but the 1st permalink does not state anything regarding its content. Installing just trusted and essential plugins Installing a lot of plugins on the website will add to its loading time. This is primarily due to the bulky code that some of them will include. A few plugins even expose the website to hackers since they were developed by the ones who would like to alter the security of the websites the plugin is installed on. You must observe the user reviews and ratings prior to getting a plugin installed. In order to make the most of your SEO efforts, approach Stack Mode, an expert for SEO and website design services in Reno!