Tres Chic Owners | Eva Weimes & Forel Palmira Photographer | Lessthen Zero
March 2017 | Page 41
good and bad. They’re a great way for stores to advertise, but at the same time they put a lot of pressure on designers to continuously churn out new items.” She remains impressed with the work ethic that propels designers to keep up with all their event commitments. Shining a spotlight on anything will usually find a few areas for improvement. This was difficult, though, with Tres Chic. For example, when asked for suggestions, Blackheart said, “It’s already perfect.” Then, Masukami said, “Honestly, I can’t think of any.” Well...dang. Thankfully, our shopper Apogee offered a couple suggestions, suggestions which she notes apply to many. “Tres Chic, and many other events, could benefit from having more items for men. I also think that smaller, more up-and-coming designers could be featured more in these events.” For Palmira and Weimes subscribe to the maxim that the journey is the reward, so as Palmira put it, “We don’t want to miss the experience and we guess we’d do it just the same way again.” Of course, who would want to exchange that process when it has been so much about their friendship? Their management is centered on their friendship and the freedom that allows. “All is based on the friendship, a mutual trust that allows us to decide things in the absence of the other and in financial matters. We share all ideas and concerns, a constant communication.”