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Top 5 Technology Trends for E-commerce in 2018
It’s already half of 2018, and the IoT have witnessed dramatic changes. Technological development on every sphere is creating new opportunities. The marketers are of course looking for more ROI. According to Statista, “global e-commerce sales are expected to increase 246.15% by 2021, from 1.3 trillion in 2014 to 4.5 trillion 2021. The e-commerce industry is growing steadily and it has utilized the technology smartly to get the right output. Here we are talking about the technology trends over E-commerce platform which is not only making shopping interesting but offering great results to marketers. 1) Augmented Reality and Virtual Reality As e-commerce grows, the option of visually testing out products before buying is an amazing concept. For example, try in 3D options for glasses or decorating one’s own house space as a demo. This innovation is fantastic and the AR is making consumers to buy more products. With the help of machine learning technologies, product recommendations are also likely to be more accurate and helpful. 2) Chatbots for Online Purchasing Chatbots are doing pretty well. E-commerce industry has taken it to the new level. Chatbot development is little tricky, it needs constant upgradation. The recent example is the Domino’s use of messenger bot which interacts and shows the full menu for fast and easy ordering. Creating chatbot for business is still an open field and e-commerce