12:02, 13/04/2022
Restaurant Trends | Oracle
Restaurant Trends in 2022 There will be an increasing shift toward digital preference in 2022, as consumer trends prioritize and expect experiences that are fast, personal, and super-efficient.
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A global survey of more than 5,700 consumers across 11 geographies (Australia, Brazil, Chile, China, France, Germany, Italy, Mexico, UAE, UK, and US) shows an optimism and openness toward the benefits enabled by technology. This digitization brings new challenges for businesses to retain a direct connection with their customers and build brand affinity. Restaurant owners and operators will have to continue to expand their digital presence to deliver seamless customer experiences both on- and off-premises. These are the four restaurant consumer trends to lean into in the coming year of dining.
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