Snapshot SouthPark
Welcome to SouthPark
Home to extraordinary neighborhoods, the region’s best shopping, and a vibrant employment hub.
SouthPark’s central location and abundant amenities have long made it one of the Charlotte area’s most extraordinary submarkets. Its tree-lined streets are home to fintech startups and Fortune 500 headquarters, world-renowned fashion houses and locally-owned boutiques.
With $1 billion of new development in the pipeline and a vision for $250 million in quality-of-life projects over the next decade, SouthPark is poised to build on its rich history to ensure an extraordinary future.
Symphony Park hosts SouthPark’s largest events, including SouthPark After 5. This family-friendly entertainment series consistently draws thousands of visitors each week during its spring and fall runs.
An urban node in a suburban context
As one of the Charlotte region’s economic engines, SouthPark hosts over 3 million annual visitors, 32,000 employees, 1,000 businesses, and 9,400 residents within its commercial core.
Only 6 miles to Uptown Charlotte
By the Numbers
SouthPark’s population of residents, visitors, and workers increases significantly each day, representing the area’s importance as a jobs hub and regional destination.
Photo courtesy of Mike Crowley Photography
SouthPark is the second most popular visitor destination in the Charlotte market behind Center City.
Jesse Brown’s Outdoors is one of the 100+ locally owned retailers and employers in SouthPark.
The Charlotte Turkey Trot is Charlotte’s largest road race and one of the nation’s 30-largest Thanksgiving Day races, drawing 10,000 participants to the heart of SouthPark.
Coca-Cola Consolidated teammates enjoy coming to work in SouthPark. Headquartered in the area, it is an ideal place to enjoy fantastic food and entertainment.”
Consolidated
Christine Motherwell SVP Human Resources, Coca-Cola
SouthPark is one of the Charlotte region’s most desirable employment centers.
It’s home to a strong base of financial services, professional services, and retail jobs. The submarket’s resilience is underlined by a robust return-to-office rate, which outpaces that of peer submarkets in the region and beyond. SouthPark’s office market is well positioned to serve corporate headquarters, regional hubs, and midmarket, privately held businesses. These firms seek a more experienced, highly-educated workforce that is attracted to the mix of amenities located within the district.
A magnet for talent.
Companies, talent, and customers belong in SouthPark, where work and life can seamlessly come together. The district offers a compact, highlyamenitized neighborhood that meets the demands of a post-pandemic workforce.
The Charlotte region is a magnet for talent from 40 highly-rated universities within a 200-mile radius—including Queens University of Charlotte, located just around the corner from SouthPark.
Lincoln Property Company’s SouthPark office
Queens University is one of a dozen higher education institutions with campuses in Charlotte.
Brian Leary EVP & COO, Highwoods
SouthPark has 21 bakeries and coffee shops prime for remote work and business meetings.
Coffee
Staying Here
Living Here
AC Hotel Charlotte SouthPark The Charlotte Marriott SouthPark (above) and Renaissance Charlotte SouthPark (below) are among the district hotels investing in new and enhanced spaces.
Hilton Garden Inn Charlotte SouthPark & Homewood Suites by Hilton Charlotte SouthPark
Where people go to experience.
Shopping & Dining Here
Thanks to over 350 visitor-facing shops, restaurants, and service providers, SouthPark is full of vibrant and exciting adventures. With 12 distinct shopping destinations and 122 market-exclusive retailers, SouthPark is unlike anywhere else in the Carolinas. SouthPark
The luxurious environment of SouthPark is enhanced by the enjoyment of the SouthPark Mall. Clients are amazed that they can shop for everything they need in one mall and then enjoy a night of dining, whether casual or fine, without leaving the property. Our retail spaces are warm and inviting and the mall takes pride in ensuring everyone is safe while shopping on our property.”
Teresa Rose Store Manager, David Yurman
FOODIES IN SOUTHPARK
Dilworth Tasting Room SouthPark
Anne Neilson Fine Art Jenni Kayne
Gathering Here
A place to convene.
With dozens of amenities and a central location, SouthPark is where visitors and residents go to come together. Between the 200+ events happening each year in SouthPark and major citywide happenings such as concerts, tournaments, and conferences, SouthPark is built to accommodate a wide spectrum of experiences.
Teeing off.
This year, the greater SouthPark area will host one of professional golf’s largest events, the PGA Championship, at Quail Hollow Club for the second time in less than a decade. The 2017 PGA Championship drew 200,000 people and generated an economic impact that surpassed $100 million, much of which flowed through SouthPark’s hotels, restaurants, and shops.
The PGA Championship’s Wanamaker Trophy at Quail Hollow Club
Life is full
From pre-dawn workouts to nighttime cocktails, no two days in SouthPark are the same. The bold flavors and warm atmosphere found throughout the neighborhood add up to one of Charlotte’s most memorable places.
The Electric Dandelions an internationally-toured art installation, lit up SouthPark throughout the 2024 holiday season.
A Day in SouthPark
With a dynamic and fulfilling mix of options, SouthPark can accommodate a myriad of needs, wants and adventures. Take a look at what two unique SouthPark experiences can look like:
TRACY WELLS
42 years old
High earner executive and nearby resident
7:30 A.M.
Tracy starts each weekday with her 15 minute commute into SouthPark
TYLER SHAW
29 years old
New-to-town millennial visiting from Huntersville
7:45 A.M.
She swings through Copain Bakery & Provisions for a coffee on her way to the office on Rexford Road
9:30 A.M.
Tyler starts his Saturday morning at Snooze A.M. Eatery for breakfast with friends
11:30 A.M.
Tracy makes her way to Intown Golf Club to take a few meetings until her next engagement out in the neighborhood
2:00 P.M.
She heads to a networking event for Charlotte executives at the Hyatt Centric
3:30 P.M.
On the way back to the office, she stops at Toska Spa and Facial Bar for some product refills 11:00 A.M.
They head to SouthPark Mall to explore unique stores and products they’ve only been able to see online
1:45 P.M.
At lunch, the group heads to Reid’s Fine Foods for a bite before Tyler’s friends head back home
6:00 P.M.
Tracy ends each Wednesday with a few coworkers at Legion Brewing SouthPark’s weekly run club
4:30 P.M.
Tyler has scheduled his day around the next stop – his appointment for a test drive at Polestar Charlotte
Tyler visits Phillips Place to browse around a few shops
Before heading back home for the weekend, Tyler checks out The Loft at Duckworth’s for a cocktail 3:00 P.M.
A generous spread at Little Mama’s 8:45 P.M.
Connecting SouthPark’s experiences
A
By leveraging a mix of elements like wayfinding signage, lighting, furnishings, public art, and landscaping, the Loop will maintain a consistent brand and unique sense of place for the area. The Loop will pull a user through SouthPark thanks to intriguing placemaking efforts and clean, easy-to-use design.
SouthPark Community Partners is proud to champion this transformational public-private partnership in collaboration with the City of Charlotte and the SouthPark Association of Neighborhoods. Through investments by public and private sector partners, the Loop will establish a more engaging experience and further cement the importance of this community in Charlotte’s future.
Public Art
Landscaping Furniture
Lighting
Signature Design
Amenity Areas
Wayfinding
What’s next for SouthPark?
The SouthPark Forward 2035 Vision Plan offers bold ideas and an action plan to implement them—driving SouthPark forward to ensure it lives up to its promise as an economic engine for the entire Charlotte region.
This playbook, launched in the spring of 2024, is a tool to inspire and shape future investment in SouthPark’s commercial core. SouthPark Community Partners will use this plan to spark conversations about shared progress and to lead projects and programs that take SouthPark into the future.
Explore the ideas and see the full project list: southparkforward.com
A multi-use trail through SouthPark Mall’s underground parking structure to facilitate easier connections.
The SouthPark Skipper, an innovative microtransit program offering free rides in the SouthPark district, launched in November 2024, fulfilling a key recommendation of the SouthPark Vision Plan.
Through a public-private partnership, an enhanced Symphony Park will become Charlotte’s newest place to discover, learn, create, and connect.
In 2035, SouthPark is a walkable, energetic community where people connect and businesses thrive.
Our Partners
Board of Directors
Chairman
Chris Thomas Childress Klein
Vice Chairman
Randy Thomas Simon Property Group
Treasurer
Rob Aulebach
SouthPark Association of Neighborhoods
Secretary
Leslie Fisher
Premier Sotheby’s International Realty
Ex Officio
Jonathan Polking Polking Law
Bill Bartee Jesse Brown’s Outdoors
Todd Collins Red Hill Ventures
Shelly Domenech I.C.London
Richie Faulkenberry Lincoln Property Co.
Dan Holmes Coca-Cola Consolidated
Ed McKinney City of Charlotte
Thad Moore Liberty Senior Living
Nish Patel Beacon IMG
Jessica Rossi Kimley-Horn
Lauren Russell Nucor
Gareth Scott Childress Klein
James Scruggs Kingdom Development Partners
Fran West Crescent Communities
Ted Wolfe TowneBank
Our Team
President + CEO
Adam Rhew adam@southparkclt.org
Chief Strategy Officer Lizzy Sirkin Hill lizzy@southparkclt.org
Credits
Data
Charlotte Regional Visitors Authority
CoStar
Lightcast
Placer.ai
SouthPark Community Partners
Design
Mitchell Phillips mitchellphillipsdesign.com
Yellow Duck Marketing yellowduckmarketing.com
Vice President of Marketing + Experience
Maddie Chase maddie@southparkclt.org
Photography
Andrew Weber
Collin Mairena
Jessey Sports
Kimberly Midkiff
Photography
LandDesign
PGA of America
Phillips Place
Rebrand Media
SouthPark Mall
