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Car eSect orSetTo Benef i tFr om Launch ofFi r stOnl i ne Mar ket pl ace Anewonl i nemar ket pl ace, www. car est ockr oom. com,dedi cat edt o t het i mepoorandunderpr essur ecar e sect or ,i spoi sedt odi sr uptt heUK mar ket .Fort hef i r stt i me,car eser vi ce l eader swi l lbeabl et ogai nf ul lpr i ce t r anspar encyandst ockavai l abi l i t y i nf or mat i onacr osst heent i r er angeof pr oduct st heyneedt ooper at et hei r ser vi cessaf el yandef f ect i vel y . Thi snewmar ket pl acei sf r eeofchar get o al lcar eser vi cesi nt heUK.I ti sdedi cat ed t ot hear myofsmal l erbusi nessest hat pr ovi det hemaj or i t yofcar ei nt heUKand whospendover£500m eachyearon pr oduct sf ort hei rser vi ce. Est abl i shedbyt wowomenent r epr eneur s wi t hani nt i mat eknowl edgeofhow t r adi t i onalwhol esal er sar ef ai l i ngt omeet t hecompl exdemandscar emanager s f ace,car est ockr oom. com i spr omi si ngt o savepr of essi onalcar el eader st i meand wor r ywi t hi t smar ket pl acemodel–af i r st , notj usti nt heUK,buti nEur ope.Unl i ke whol esal er swhoar el i mi t edi nt hest ock t heycancar r y ,car est ockr oom. com uses di gi t ali nnovat i ont oconnectBr i t i sh manuf act ur er sdi r ectt osoci alcar e buyer ssocust omer sf acenoi mposed l i mi t st ot hei rchoi ceofbr andsand pr oduct s. I ther al dsnewoppor t uni t i esf or manuf act ur er st oo.Unt i lnow, manuf act ur er shavebeenatt hemer cyof whol esal er swhoassembl et hei rpr oduct l i stbasedont hecont r act st heywi nf or l ar gecar echai nssonewpr oduct s st r uggl et ogetal ooki n.Tooof t ent hi s meanscar el eader sofsmal lbusi nesses don’ tgetaccesst ot hepr oductr angeor t hei nf or mat i ont hatt heyneedt ohel p t hem buyt hemostsui t abl epr oduct s. Cof ounder sMi ndySawhneyandLesl ey Li ndber gar ewomenonami ssi ont o br i ngdi gi t ali nnovat i oni nt osoci alcar e. “ Wear el aserf ocusedont hewomen whor uncar eset t i ngsi nt heUK”says
Mi ndy .“ They’ vet ol dust hatas pr of essi onalcar el eader st heywant‘ an Amazonmeet sMumsnet ’ sot hatt hey cansour ce,compar eandbuyal lt he pr oduct sandexper tadvi cet heyneed i nonepl ace,at r ueonest opshop. Ther angeandnumberof r esponsi bi l i t i est hesel eader scar r yi s daunt i ng.Butt heyspendt oomuch t i mesear chi ngf orwhatt heyneedand t henwor r yi ngwhet herornott hey' ve gotaf ai rdeal .Formei t ’ sbot ha busi nessoppor t uni t yandi t ’ sper sonal . Mymum wasoneoft hesel eader s–i f car est ockr oom. com hadbeenar ound whenshewasmanagi ngacar ehome i twoul dhavesavedherhour sever y week.Hour sshecoul dhavei nvest ed i nwhatshemostcar edabout-l ooki ng af t ert hepeopl ei nhercar e,devel opi ng hert eam -andhavi ngt hatessent i al t i meawayf r om wor kwi t hherf ami l y . ” car est ockr oom. com hasbeenal ong t i mei nt hemaki ngt oensur et hati t ’ s desi gnedar oundwhatwoul dmakei t i ndi spensabl e–bot hf orcust omer sand f orsel l er s.“ Wehavebeenhumbl edby t heposi t i ver esponset oournew vent ur ef r om car el eader sandf r om sel l er s”saysLesl ey .“ We’ r edel i ght ed t ohaveacohor tofsel l er sj oi nt he l aunchoft hemar ket pl acewhoshar ea genui nedesi r et oser vecar e busi nesseswi t hpr oduct st hatpr ovi de qual i t yataf ai rpr i ce.Whi l stcust omer s under st andt heAmazonmodel ,t hey ar el ooki ngf oramor ecur at edr angeof pr oduct swi t hsuppor t i ngi nf or mat i on t hati sspeci f i ct ocar el eader s bal anci ngt i me,qual i t y ,andpr i ceona dai l ybasi s.Thi si swhatwehave del i ver edwi t hcar est ockr oom. com. ” Newmanuf act ur er sar ebei ngadded ever yweekt oext endt heavai l abl e r angeandchoi ce. Rel easef r om TheCar eSt ockr oom