Audiences Yorkshire - Guide to Services

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Print Distribution We are the region’s market leader in print distribution for the creative sector, distributing 37.2 million leaflets in the last year to key regional sites. With a reputation for delivering a professional, targeted service, you can be sure of getting your print to the right people, in the right place, at the right time.

For further information about Audiences Yorkshire Creative Services (AYCS) and the distribution service see www.aycreativeservices.com or call 01405 818421

Gold Run AYCS’s unique Gold Run system is a fantastic way of targeting specific markets on a ‘pay per slot’ basis. The Gold Run display racks are all located in high profile and high footfall sites and you can target specific geographical areas. The ‘pay per slot’ system can be utilised to maximum benefit by varying print types and is ideal for seasonal campaigns. With continued expansion of these sites planned over the coming year AYCS continues to deliver more distribution choice than any other provider. Standard Distribution AYCS operates a standard distribution system which covers the whole of Yorkshire and Humber region. It gives you access to over 1,500 display racks, in both high footfall sites such as large retail outlets and smaller community areas such as local sports centres. Info Direct Info Direct is AYCS’s online Tourist Information Centre ordering system,

allowing tourist information staff to log on and request your print. The website records how many of your leaflets are being requested by these Centres, giving you easy access to up-to-date information about your distribution channels. Holiday Days Out Packs AYCS, in partnership with Bonner & Hindley Communications, manages Days Out Packs. Having your leaflet inserted into this distribution channel is a fantastic way of targeting holidaymakers and tourists in the area. Monitoring and Evaluation With over 15 years’ experience and an exceptional regional knowledge, AYCS understands the importance of monitoring and evaluating print distribution as part of a marketing campaign. Gold Runs are fully monitored, with pick-up rates posted on the AYCS website every week. AYCS can tailor your campaign to suit your individual targeting requirements and is happy to offer advice on the best possible use of your print. www.audiencesyorkshire.org.uk

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Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.