Higher education media pack

Discover the Guardian’s higher education audience

Discover the Guardian’s higher education audience

Introduction The Guardian has been a leading provider of higher education jobs for more than 40 years.

We know how to find you the best candidates for opportunities that range from academic posts and support positions through to senior executive roles. We’ve worked with the breadth of higher education organisations – from universities and research institutions, to government bodies, charities and more.

With over 22 million visitors to Guardian Jobs in the last year, one million active job seekers on the site every month almost half a million aspiring candidates receiving our fortnightly emails, our higher education advertisers have never been in a stronger position to speak to the audience they need. And, unlike sector specific job boards, you can target candidates who may not be actively job-seeking, both on our global news site and our professional networks.

With our experience, reach and engaged audience, our dedicated team of recruitment experts can help connect you to the quality candidates you need.

Source: Similarweb July 2016 - June 2017

Discover the Guardian’s higher education audience

Our audience Our higher education audience is active, engaged and trusts us to advertise great jobs and quality employers.

On guardianjobs.com Our doctoral training alliance administrator vacancy had a very positive response in terms of applications and very impressive candidates.

The exposure that the Guardian ad campaign provided enabled us to interview a number of good quality candidates and recruit quickly and effectively. A big thank you to the Guardian team for all their help and support!

Olimpia Ades Operations & Membership Manager, University Alliance

22m visitors to Guardian Jobs in the last 12 months

38k higher education professionals use Guardian Jobs each month

93% of our higher education community would recommend Guardian Jobs

On theguardian.com

845k higher education professionals visiting every month

68% would click on a relevant job advert on theguardian.com

Over the last two years

2.5m

page views for academic and non-academic roles in higher education

Our professional network

357k

22k

350k

monthly browsers to the Guardian higher education professional network

Source : Madgex June 2015 - June 2017

Source: Similarweb July 2016- June 2017, Guardian Connecting Professionals Research 2016, Google Analytics June 17

applications to academic and non-academic roles in higher education

members receiving the higher education network newsletter

Discover the Guardian’s higher education audience

Our global reach We know our higher education audience at both a local and international level. We’ve worked closely with institutions in the UK and abroad, and through theguardian.com we can help you access talent from every corner of the globe.

Over the last two years, we’ve worked with

88% 80

of UK institutions and

international institutions

A global influence We can help you find candidates from a wide-reaching global audience with theguardian.com readership.

Number of unique browsers worldwide:

South and Southeast Asia

12.9m East and Central Asia

5.1m

United Kingdom

42.3m

Europe

62.2m

South America

2m

Source: Madgex June 2015 - June 2017, Google Analytics March 2017

Australasia

8.5m

North America

50.1m

Africa

4.5m

Discover the Guardian’s higher education audience

Popular products Explore our most popular products among our higher education advertisers. For more advert packages, please visit our website or contact our team using the details on the next page.

Job Match email

Target j-Pack Acts like a digital headhunter delivering five times the performance of a standard Guardian Job Ad. The Target j-pack includes: • Enhanced Job Ad - a high impact ad which increases views by an average of 85% • Job Match email - a bespoke email targeting relevant, registered candidates • Audience Match - Digital headhunting which targets and optimises your recruitment message and only presents your vacancy to relevant users (e.g. lecturers, or researchers) across a range of channels: theguardian.com, the Guardian’s professional networks, Guardian Jobs, as well as Facebook, Twitter and LinkedIn, delivering both reach and relevance.

Enhanced Job Ad

Source: Madgex/DFP/Facebook/Linkedin/Twitter May 2017, Madgex: direct roles May 2017

Audience Match

Print With our average daily print circulation of 153k, be seen alongside our award-winning journalism and higher education content from £52 SCC (single column centimetre).

Source: ABC May 2017

Print 1/4 page

Print 1/2 page

Discover the Guardian’s higher education audience

Higher Education Network

The higher education network provides go-to resources for education professionals and connects university staff and academics around the world. Advance your career and discover insights through our invaluable networking events, career development advice, Q&As and more.

University league tables

We provide an overall table and 54 individual subject tables, providing a comprehensive overview of the most popular UK university courses.

University Awards

From student experience to community outreach, we measure success beyond the usual metrics to showcase the best of UK universities and university professionals across 14 original categories.

We look for examples of brilliance in all types of universities – and then we trumpet those successes to Guardian readers around the world.

Judy Friedberg The Guardian

Contact us If you would like to get in touch, please contact our dedicated team on education.jobs@theguardian.com or call us on 0203 353 3400. theguardian.com jobs.theguardian.com theguardian.com/ higher-education-network