BROCHUREEDUCATION CONFERENCE: OCTOBER 23-29 EXHIBITS: OCTOBER 27-29 ORANGE COUNTY CONVENTION CENTER ORLANDO, FLORIDA infocommshow.org THE AUDIOVISUAL AND EXPERIENCEINTEGRATEDEVENT


INFOCOMM OFFERS more than JUST andaudiovisualinnovativeproductssolutions. It’s also the largest collection of in-person training and education available in the pro-AV industry. This brochure contains curriculum you won’t find anywhere else – from deep-dive, three-day technical training on AV essentials, to one-hour sessions on digital signage, learning spaces, emerging trends, and more. Find inspiration, build your skills, and hear real-world examples of integrated experiences from the experts. 3


Jeremy Elsesser, President – Level 3 Audio Visual, LLC James Maltese, VP of Quality Standards – Level 3 Audio Visual, CTS-DLLC Prep can help ease your nerves and boost your confidence before you take the exam. Through this course, you will hone in on the specific areas where you need to focus your study time. We recommend this course to CTS-D exam candidates who have mastered the competencies taught in the prerequisite Design courses.
AVIXA THREE-DAY COURSES
TD03 Come to Orlando early for an intense immersion on networking systems, design thinking, project management and Certified Technology Specialist (CTS)® exam preparation. Saturday, October 23 – Monday, October 25 | 8:00 a.m.-5:00 p.m. each day
24
TD01 / TD02 0 Christa Bender, Client Services Manager – Pivot Communications Bill Nattress, Sales Director – Biamp Systems Hope Roth, Lead Programmer – Riordan Brothers Audio/Video Chrissy Sara, Sales Support Engineer – Sony Pro Electronics CTS Prep can help ease your nerves and boost your confidence before you take the exam. Through this course, you will zero in on the specific areas where you need to focus your study time. We recommend this course to members and non-members who are preparing for AVIXA’s CTS credential and current CTS holders who want to refresh their knowledge.
AVIXA THREE-DAY COURSES 4
This advanced, three-day course explores the impacts of audiovisual systems on networks. Gain an in-depth understanding of network architecture, components, protocols, security and important considerations to implement AV over the network. CTS CTS-DPrepPrep
We are requiring social distancing within all training rooms and seating will be limited.
Andrea Dobbins, Remote Support Engineer – Level 3 Audiovisual Chuck Espinoza, Senior Staff Instructor – AVIXA CTS-I Prep can help ease your nerves and boost your confidence before you take the exam. Through this course, you will practice your test-taking skills and focus on critical areas of the exam you need to develop a comprehensive study plan. We recommend this course to current CTS holders with a minimum of two years’ experience in audiovisual installation.
Paul Streffon, Sales Director - Americas – tvONE Paul Zielie, Engineer – AVCoIP LLC
TD05 24 Networked AV Systems TD04 24 CTS-I Prep


AVIXA THREE-DAY COURSES Lisa Perrine, CEO – Cibola Systems Corporation You’ve heard about Design Thinking: the solution-focused methodology that combines logic with design principles like imagination and intuition to solve business challenges. But how does Design Thinking work in the “real” world, especially in our industry? This hands-on, interactive course – created for AV pros, led by AV pros – demonstrates how thinking like a designer leads to better ideas and more innovative outcomes for your customer. Kevin McLoughlin, Audio Visual Manager – Royal Society of Medicine Justin Rexing, Audiovisual Design Engineer – Western Kentucky University Explore best practices to train new staff and help them deliver solutions to your customers. Brad Malone, Partner – Navigate Management Consulting Deliver more successful projects with less pain. You will get an overview of high-level PM principles as well as useful tips. Please note: It is not required that you take a CTS Prep course prior to taking your CTS exam, nor does taking a prep course guarantee that you will pass the CTS exam. AVIXA CTS Prep classes will earn you 17 CECs each towards your BICSI RCDD credential. AVIXA THREE-DAY COURSES SPONSOR TD06 24 Design Thinking for AV Professionals TD07 24 How to Effectively Manage AV Staff TD08 24 Project Management for AV Jesse Fishman, Senior AV Systems Designer – The Sextant Group, Inc. 5





David McNutt, Principal – The McNutt Group
This workshop provides an opportunity to understand how changes in business environments over the past several years requires rethinking and rebuilding of company strategies to survive, expand, recover and adapt. Using tested business principles and management tools, attendees will work to take home strategic ideas to implement in their company.
SP08
8:30 a.m.-12:30 p.m.
SP05 8 Sales, Your Role, and Importance of “You”
Larry Darling, Learning Space Engineer – Indiana University Christopher Dechter, Principal Learning Space Engineer – Indiana University Christopher Dechter, Principal Learning Space Engineer –Indiana University Jameson Rinehart, AV Systems Designer – University of Missouri - Kansas City Raj Singh, Manager AV/IT Design & Engineering – University of Southern California Join a cohort of your peers from colleges and universities for a crash course on the AV project process. We’ll review AV project structure from beginning to end, addressing needs analysis, project scope, setting expectations, project documentation, and everything you actually need to do to make your project successful – all from the unique and multirole perspective of higher education AV.
Alan Brawn, Principal – Brawn Consulting
5.5
The DSCE is designed to help you meet the challenges created by the complex web of interconnected technologies by providing a fundamental understanding of the digital signage industry. This course takes a business-oriented approach that will allow you to master the formulas for successfully planning a digital signage network including design, hardware and software selection, deployment, content creation and ROI/ROO for digital signage rollouts.
Alan Brawn, Principal – Brawn Consulting Jonathan Brawn, Principal – Brawn Consulting Chris Mertens, Vice President of US Sales, Displays – Samsung Electronics America Justin Watts, Senior Design Engineer – Apple The goal of this seminar is to bring the sales profession on par with the level of what we sell by showing best practices and new techniques that have most recently come into prominence. Today the technologies we sell are different but so are the relationships with our customers. The focus is no longer about a product but rather solving problems and creating an AV experience that adds value beyond the products we sell.
PREMIUM WORKSHOPS
SP01 4 Higher Ed AV Project Life Cycle Crash Course
8:30 a.m.-5:30 p.m.
Rebuilding Your Business Strategies
Jonathan Brawn, Principal – Brawn Consulting
8:30 a.m.-3:00 p.m.
PREMIUM WORKSHOPS 6
8:30 a.m.-5:30 p.m.
Tuesday, October 26 Marc Cholewczynski, Associate Dir.-Academic Technology -Eng/Technical Services – Oregon State University
Digital Signage Certified Expert (DSCE)
SP06 8


This session enlightens sales and executives on their roles in the project, and the role of the project manager in successfully managing their project. It will provide concrete guidance and templates on how to collaborate profitably throughout the project’s lifecycle – from sales and engineering meetings to project kick-off meetings, client walk-throughs, project status/progress meetings, the inevitable change order being processed, substantial completion and client training, and finally into transition to service.
This collaborative session will cover how to evaluate your own organizational needs and prepare for the future development of cloud-software IP-based AV solutions using real-world examples from the implementation of a cloud-based, software-first IP-based AV at the University of Southern California.
Higher Ed AV Design Challenge: Developing Flexible Institutional AV Standards 2:00-4:00 p.m. Marc Cholewczynski, Associate Dir.-Academic TechnologyEng/Technical Services – Oregon State University Christopher Dechter, Principal Learning Space Engineer – Indiana University Lawrence Eng, Presentation Support Desk CoordinatorAcademic Technology-Classroom Technology/Technical Services, Oregon State U – Oregon State University Justin Rexing, Audiovisual Design Engineer – Western Kentucky University Raj Singh, Manager AV/IT Design & Engineering – University of Southern California Join a cohort of your peers from colleges and universities to create a framework on which you can build almost any AV system at your institution and then we’ll challenge you with some common scenarios to determine how to best apply that framework and adapt it to your needs. Wednesday, October 27 SP03 1.5
SP04 3
SP02 2
PREMIUM WORKSHOPS
Brad Malone, Partner – Navigate Management Consulting
Project Management for Executives, Account Managers, and Sales 9:00 a.m.-12:00 p.m.
Best Practices for Implementing a Holistic Cloud Based AV Ecosystem 11:00 a.m.-12:30 p.m. Chi Hang Lo, AVIT Solutions Architect – University of Southern California Kanika Khanna, Associate Technical Director – Jack Morton Worldwide Lex Peters, CX Designer – University Southern California Raj Singh, Manager AV/IT Design & Engineering – University of Southern California
Jimmie Singleton, Senior Support Analyst, Customer Experience – University of Southern California Anthony Watson, Sr. AV/IT Engineer – University of Southern California Joe Way, Director of Learning Environments – University of Southern California
7

SEMINAR WORKSHOP& PACKAGE The Package does not include Premium Workshops, Tours or AVIXA Three-Day Courses. All the education you need – all in one place. The Seminar & Workshop Package is a great way to learn from the experts while you’re at InfoComm in a wide range of subjects, from audio to video and everything in between. The “all-you-can-attend” Seminar & Workshop Package gives you access to 80+ sessions, including the D=SIGN Conference and Conferencing & Collaboration program, and all Manufacturers’ Training sessions for one low price. = Case Studies IMPORTANT CHANGE FOR 2021 YOU MUST PRE-REGISTER FOR SESSIONS IN THE SEMINAR & WORKSHOP PACKAGE. Based on attendee feedback and to support social distancing, it is required that you reserve your spot for Seminar & Workshop sessions in advance. This is a change from previous years. We don’t want anyone to be turned away at the door, so please be sure to select the sessions you plan to attend during the online registration process. SEMINAR & WORKSHOP PACKAGE 8


D=SIGN CONFERENCE Produced in Partnership with D=SIGN is the Digital Signage Conference, which debuted online in 2020 as a collaboration between AVIXA and the Digital Signage Federation (DSF). Explore the solutions, innovations and big ideas around digital signage and digital out-of-home (DooH). D=SIGN will give you insight into what’s next for digital signage and prep you what’s in store on the show floor. Tuesday, October 26 1:30-5:30 p.m. Wednesday, October 27 8:30-12:00 p.m. See the full list of session details on pages 32-34. Only interested in digital signage? Register for D=SIGN separately – or experience D=SIGN as part of the Seminar & Workshop Package. FOR DIGITAL SIGNAGE EXPO 2020 ATTENDEES Did you pay for an education at DSE 2020 and not receive a refund? AVIXA is offering you a credit equal to what you spent at DSE 2020 to put toward registration fees at InfoComm 2021. Please contact infocomm@csreg.zohodesk.com to inquire if we have a record of your loss and how to redeem your credit. PLATINUM SPONSORS D=SIGN 9



SW02 .5 Joe Ciaudelli, Spectrum Communication Ahren Hartman, Vice President – Shure Incorporated
On October 27, 2020, the Federal Communications Commission (FCC) adopted some revised rules for unlicensed white space devices (WSD), also known as TV white space devices (TVWS). This session will review the new rules for WSD, eligibility for a wireless microphone license, and how to register for interference protection from WSD.
AUDIO
9:30-10:30 a.m.
10:30-11:30 a.m.
Deploying Milan Audio Networks for Live Sound Applications
SW57 1
This session we will explain the science and technology behind beamforming microphones, and then discuss the differences in common beamforming solutions. Advantages and disadvantages of the different solutions will be discussed, helping in making the right decisions on beamforming technology for different applications and environments. Deciphering the Technology Differences in Beamforming Microphone Solutions
11:30 a.m.-12:30 p.m.
Tuesday, October 26 8:30-9:30 a.m.
The IEEE-based audio networking protocol Milan is an ideal solution to the audio distribution challenges posed by live sound applications. This session will use live sound case studies, including Roskilde Festival, Northern Europe’s largest running music festival, Rammstein stadium tour featuring 180+ networked Milan amplifiers/processors, Arcade Fire tour across over 50 locations, the 17,000 seat Hollywood Bowl venue, Metallica tour, and others, to demonstrate in detail how Milan networks should be deployed and configured in a variety of live sound applications.
SW01 1 Tom Danley, Designer – Danley Sound Labs
1:30-2:30 p.m. 10
This presentation will examine all the parts of a typical impedance curve and figure out what physical part of the loudspeaker is responsible for different segments of the impedance curve. This session takes place in a workshop setting where participants can perform experiments on loudspeakers in small groups.
Holger Stoltze, Senior Director of Technical Sales & Marketing –Yamaha Unified Communications
Richard Bugg, Digital Products Solutions Architect – Meyer Sound Henning Kaltheuner, Head of Business Development and Mar ket Intelligence – d&b audiotechnik Genio Kronauer, Director of Electronics – L-Acoustics US LLC
Sessions and Workshops
Audio DSP Signal Chain Best Practices for Speech Reinforcement Systems
SW03 1 Rodrigo Ordonez, Principal – K2 This session will cover “best practice” signal processing chain for typical speech reinforcement system applications including input signal processing and dynamics, echo cancelling, automatic mixing and routing and output processing.
Unraveling Loudspeaker Impedance
SW04 1
Licensed Wireless Microphone Operations and New White Space Device Rules


Audio 401: Limiters, Equalization, and Multi Zone (distributed) PA systems 3:30-5:00 p.m.
Tim Albright, President – AVNation TV Tom Noble, Lead Solutions Architect - Zoom Holger Stoltze, Senior Director of Technical Sales & Marketing –Yamaha Unified Communications Join a panel of the foremost manufacturers and service providers to explore the current state of audio technologies for conferencing, including beamforming microphones, echo cancellation, and more.
CC04 .75
2:45-3:30 p.m.
Beginning with the theory of delaying loudspeakers and distributed sound systems: this session will introduce the functions of most signal management devices (AKA loudspeaker processors or crossovers) and multichannel amplifiers; cover approaches to gain structure and loudspeaker placement, and how to determine the practicality of each; explain the difference between limiters and compressors, their uses and features, and how to adjust the multiple knobs for different live audio applications; and cover equalizers.
D=SIGN: When & How to Use Audio with Digital Signage 11:15 a.m.-12:00 p.m. SW59 1
DS11 .75
This presentation will illustrate diverse examples of Latin America’s pro audio community including Universidad ICESI, the third largest university in Colombia, and Horgath Advertising, a global creative advertising firm based in Mexico City with offices in London, New York and Singapore.
Latin America’s Pro Audio Industry 4:30-5:30 p.m. Sergio Molho, Director of Business Development – WSDG Wednesday, October 27 Wayne Rasor, Director of Digital & Exterior Technology - Propelled Brands
Learn when to use audio for solutions to complete objectives as well as providing accessibility options for a broader audience. Understand ways to use audio selectively to enhance the solution and not detract from it.
Sessions and Workshops
11
Clear Audio for Conferencing
SW07 1.5 Bill Magod, Account Executive – Crossfire Sound


immersive
multi-sensory
Friday, October 29 SW70 1
Learn when to use audio for solutions to complete objectives as well as providing accessibility options for a broader audience. Understand ways to use audio selectively to enhance the solution and not detract from it.
experiences
Creating a Cinema Experience in Non-Cinema Spaces 9:00-10:00 a.m.
Barry Ferrell, SVP & Chief Strategy Officer - QSC LLC Mark Mayfield, Director, Global Cinema Marketing - QSC, LLC .5
As businesses reopen and re-engage what role can audio play in creating brand that delight, inspire and engage? Harrison of Bluesound Professional explains how our industry is uniquely prepared to deliver full experiences Audio for Multi-Sensory Brand
for customers. Immersive
Thursday, October 28 SW40
Sessions and Workshops 12
customers,
Graeme
3:00-3:30 p.m. Graeme Harrison, Vice President & General Manager – Blue sound Professional SW42 .5
3:30-4:00 p.m. Bill Bennett, Media Solutions Account Manager –ENCO Systems, Inc.
360 sensory
Experiences
This informative session will illustrate the importance of automatic speech recognition-based captioning of video and aural content, and why freely and adequately enabling the displaying of such captions across myriad display mechanisms in the modern audiovisual world is crucial – and in a growing number of major jurisdictions, required by law.
Automatic Speech Recognition and Caption Delivery for Venues


How to Navigate Difficult Customer Conversations
This session will cover the landscape of issues that cause customers to be less than satisfied and provide tools to help you navigate those conversations that could threaten the health of that customer relationship. We will act out real experiences and ask you to outline ways in which you have handled similar situations and the pros and cons of each approach.
Recruiting, Retaining and Mentoring
SW13 .5
Steve Greenblatt, President – Control Concepts, Inc. Kelly Perkins, Marketing & Communications – Kelly Perkins
SW15 1
BUSINESS
SW09 1.5
The biggest downfall in AV project management is when there is a difference between the client’s expectations and the designer’s reality. Through careful planning and a proactive approach, exceeding client’s technology expectations can be achieved and still be profitable.
Developing Effective Communication for Increased Success
SW12 .5
11:30 a.m.-12:00 p.m.
Nyere Hollingsworth, Group Leader – Mitre Corporation
Sessions and Workshops
HiringConsultingthe
& PROJECT MANAGEMENT
SW08 0
Jonathan Owens, Senior Consultant – Shen Milsom & Wilke LLC
Employees: Three Part Workshop Wednesday, October 27 8:30-10:00 a.m.
AV Project Management: Expectation vs. Reality
Elizabeth Bieniek, Director of Engineering Innovation, Collabo ration & Security – Cisco Learn how I defied convention to build and foster an empowered team to create something magical. This talk is particularly applicable to those who are current or aspiring leaders, visionaries, managers, or project leads looking for refreshing new ways to tap into the power of teams to achieve extraordinary results. You will leave with an understanding of skills for influencing and leading that can be practiced, built on, and expanded, but ultimately understand that leadership is a mindset.
How I Built a Scrappy Dream Team Inside Big Tech
right employees and building an effective team are vital to the survival of an AV organization. This workshop provides perspective, suggestions and guides to recruitment and methods that prevent attrition and foster future leadership.
8:30-10:00 a.m.
Dawn Meade, Senior AV Architect / Project Manager – Northrop PartGrummanofbecoming an effective communicator is learning to recognize and read nonverbal cues from those you are speaking with, but just as important is learning to listen with the intent of understanding, rather than simply responding. This class aims to teach valuable skills that will help you translate between these languages, recognize the spoken and nonverbal cues, and reach that level of understanding.
10:30-11:00 a.m.
1:30-2:30 p.m. 13


SW18 0
Evan Hall, Chief of Big Ideas – Forward Thinking Designs Rodrigo Ordonez, Principal – K2 Hope Roth, Lead Programmer – Riordan Brothers Audio/Video
Sessions and Workshops 14
SW16 0
Aiden Sizemore, Director of Academic Technology – Florida State University
This session will share how the Collaborative Media department at Mass General Brigham structured a workflow that anticipates redundancies becoming necessities and embraced an esprit de corps beyond just colleagues and healthcare workers.
The panel will discuss their approach towards delivering programming for AV systems with a customer-driven approach that is focused on providing an exceptional user experience and puts technology at the service of this experience instead of vice-versa.
Britney White, Media Specialist - Florida State University – College of Business Florida State University College of Business offers four core methods of production that faculty can chose from to capture and produce their course video lectures.
Bo Toof, Senior Video Producer & Streaming Specialist –Partners HealthCare
Bren Walker, Partner & Principal, Integrated Systems –InclusiveKirkegaarddesign adds value. Even better, there are no prerequisites for employing inclusive design! Inclusive design thinking can be used by anyone for any type of project.
This trio of industry experts will talk about unexpected ways you can leverage AV technology to build your personal brand. This session will cover equipment selection for your home office set-up, what kinds of data should you be looking at, and how to build your brand.
This session will explore key principles of inclusive design, the relationship between diversity and inclusive design, how inclusive design relates to universal design and accessibility, and the ROI of inclusive design.
Getting Real About Inclusive Design 11:00-11:30 a.m. SW29 .75
Camille Burch, Public Relations & Marketing Manager Mark Coxon, Western Regional Sales Manager – HD Distributing Christopher Neto, Market Development Manager – Starin
Case Study: Redesigning the Virtual Healthcare Workspace During a Pandemic 10:30-11:00 a.m. .5
Thursday, October 28 .5
Case Study: Agile PM in Action for Higher Ed AV Support 2:00-2:30 p.m.
Build Your Personal Brand by Leveraging AV Tech and Analytics 3:00-3:30 p.m.
Steve Greenblatt, President – Control Concepts, Inc.
Learn how agile methodologies such as iteration management and participatory decision making are used to bring value, stimulate innovation, and encourage flexible adaptations that stakeholders can build upon long term.
User Experience Driven Control Systems Programming 11:30 a.m.-12:15 p.m.
SW28CC14

Introducing ATEM Mini Pro, the compact television studio that lets you create presentation videos and live streams!
Thomas Stimson, Owner/President – The Stimson Group
Producing events during a pandemic has been a huge learning experience for production rental businesses suddenly thrust into the world of virtual events and related pre-production activities. Our panel of experts will discuss the skills and responsibilities that will become standard requirements for live event creative and technical support companies in the post-pandemic era.
Lori Rubinstein, Executive Director –Behind the Scenes Foundation
SW49 1
Mental Health and Suicide Prevention for Live Events & Entertainment Industries 10:30 a.m.-12:00 p.m.
Learn more at www.blackmagicdesign.com
SW53 1.5
Mini
Blackmagic Design is a leader in video for the television industr y, and now you can create your own streaming videos with ATEM Mini. Simply connect HDMI cameras, computers or even microphones. Then push the buttons on the panel to switch video sources just like a professional broadcaster! You can even add titles, picture in picture overlays and mix audio! Then live stream to Zoom, Skype or YouTube!
Sessions and Workshops
Preparing Your Events Business for Post-Pandemic Success Friday, October 29 8:30-9:30 a.m.
Taryn Longo, Founder – The Mastery Studio
ATEM Mini $295 ATEM Pro Mini Pro ISO $795
Patricia White, Director of Education and Training – IATSE
$495 ATEM
15
Producing events during a pandemic has been a huge learning experience for production rental businesses suddenly thrust into the world of virtual events and related pre-production activities. Our panel of experts will discuss the skills and responsibilities that will become standard requirements for live event creative and technical support companies in the post-pandemic era.



1:30-2:15 p.m.
CC05 .75 Pete (TEC MAN) Coman, Chief Technology Officer – PTSPeople | Technology | Space Julia Cooper, Senior Design Engineer – T. Rowe Price
3:30-4:15 p.m.
Hybrid Workspaces Done Right: Collaborative Technology Bringing Together Distributed Teams
4:15-5:00 p.m.
CC01 .75
A panel of the foremost manufacturers and service providers share their insights on where conferencing and collaboration are now, a year and a half after the COVID-19 pandemic reshaped our world. Plus, their predictions on where we are going next.
This session will cover three examples of successful case studies, sharing technical details and insight from project integrator and AV management teams who worked on the projects to provide a dynamic conversation and look into the various ways that enterprises are updating their workspaces with collaboration technology to fit today’s needs.
Sessions and Workshops
Mehryn Corrigan, Incubation Sales Executive, Microsoft Teams Rooms Sean Wargo, Senior Director, Market Intelligence – AVIXA
CC04 .75 Tim Albright, President – AVNation TV Tom Noble, Lead Solutions Architect - Zoom Holger Stoltze, Senior Director of Technical Sales & Marketing –Yamaha Unified Communications Working together, yet apart, has highlighted the critical need for clear audio in conferencing and collaboration. Join a panel of the foremost manufacturers and service providers to explore the current state of audio technologies for conferencing, including beamforming microphones, echo cancellation, and more.
CONFERENCING & COLLABORATION
2:45-3:30 p.m.
16
The design and layout of conferencing and collaboration spaces is being reconsidered from the ground up. We’ll explore how to strike the right balance between capability and ease of use and discuss whether simpler interfaces necessarily make users happier.
Clear Audio for Conferencing
Dana Corey, Senior Vice President & General Manager – Avocor
Tuesday, October 26
Todd Bailey, Managing Partner, VP of Technology ServicesThe Walker Group
CC06 .75
PLATINUM SPONSORS
2:15-2:45 p.m.
The Current State of Conferencing and Collaboration
Adriana Rojas, Director of Interiors – HOK Kay Sargent, Senior Principal Director of WorkPlace – HOK
Enable Meeting Success through Technology and Human Connections
This session will deliver a deeper understanding of the various types of gatherings and the need to design space to cater to each type of gathering. We intend to share a diverse range of gathering spaces that create different experiences for the users and truly enhance people’s ability to collaborate effectively.
Designing Flexible Collaboration Spaces
CC02 .5


Justin Watts, Senior Design Engineer – Apple Shannon Webster, AV Manager – Instacart Bring your own meeting (BYOM) systems are top-of-mind and have accelerated over the past year to become simpler, more flexible, and more capable. Join a panel of the foremost manufacturers and service providers to unpack what’s new for BYOM systems and the collaborative possibilities these new technologies unlock.
What’s New in BYOM 9:30-10:15 a.m.
Chris Jaynes, Founder & CTO – Mersive
8:30-9:00 a.m. CC08 .5
AV in the Office Space With a Work-FromHome Workforce Wednesday, October 27
Linda Gedemer, Principal - Technology – AlfaTech
In this session, panel of the foremost manufacturers and service providers will clarify what we mean by AI in conferencing and collaboration. We’ll break down what we can expect AI applications to accomplish in a collaboration context, distinguishing what’s already possible, and what has to change to make further reach applications a plausible reality.
MT29 17
Using Workplace Analytics to Manage the Modern Workplace
Jay Taylor, Sr. Director - Strategic Alliances – Screenbeam
Jennifer Tetreault, Vice President of Delivery – SiteREADY
Artificial Intelligence Tools in Corporate Conferencing 10:45-11:30 a.m. CC11 .5 Adriana Rojas, Director of Interiors – HOK Kay Sargent, Senior Principal Director of WorkPlace – HOK New technologies and innovations are emerging rapidly and will forever impact the way we work, how we manage space and the human experience. We need to look to the future to see the shift that is on the horizon, how these shifts and disruptions will impact the way we work.
A look at the trends across multiple industries, including health care, banking, and other corporations, to better understand how your client’s five-year technology plan is changing.
Through de-identified data and AI-based visualizations of workplace space and technology utilization organizations can monitor and measure how the workplace is being used as well as how collaboration has and continues to evolve, to inform workplace strategy and budget decisions.
0
11:30 a.m.-12:00 p.m. Manufacturers’ Training .75 Rich Sasson, Global Director, Training – Crestron Electronics, Inc. Learn about the latest Crestron hardware and software innovations including Crestron Flex Unified Communications and collaboration platform; DM NVX™ network A/V now with the AVoIT alliance and much more.
Chris Jaynes, Founder & CTO – Mersive
CC07 .5
Damon LuVisi, Consultant Liaison – Barco Inc.
Crestron New Technology Showcase 10:30 a.m.-12:00 p.m.
9:00-9:30 a.m. CC09 .75
Lance McDonald, Audiovisual Manager – Capital Group
AI and the Human Experience
Conferencing & Collaboration Case Study: Logitech 10:15-10:45 a.m.CC10CC16 .75
Sessions and Workshops
The enterprise workplace is undergoing its largest transformation in decades. Perhaps the biggest challenge organizations face is how to understand and manage the return to work, especially how the workplace itself needs to change to effectively support the modern workforce.

Crestron: Utilizing a Simplified User Experience 1:00-2:30 p.m. MT30 Manufacturers’ Training .75
Manufacturers’ Training
Eric Roache, Manager, Training East – Crestron Electronics, Inc. Rich Sasson, Global Director, Training – Crestron Electronics, Inc.
Mersive: How to Deploy and Use Mersive Solstice in Hybrid Meeting and Learning Spaces
Crestron: DigitalMedia the Next Generation, Design and Implementation 3:00-4:30 p.m. MT31
8:30-11:30 a.m. MT40 CC13 .75
18
1:30-4:30 p.m. MT23
Increasing Business Intelligence and Actionable Analytics to Boost ROI 9:30-10:15 a.m.
Laurie Berg, Product Management Director – AVI-SPL Columbia Frank Mehr, SVP, Technology Enabled Services – AVI-SPL
Sessions and Workshops
Anthony Harvey, Collaboration Architect – Poly Learn about the latest product feature enhancements on the latest Poly video endpoints. From compatibility with AV manufacturers to Dante and room control support.
From simple room solutions to business, campus or home wide distribution, Crestron DigitalMedia is the solutions. We will examine DMLite, DigitalMedia, and DM NVX technology including the AVoIP alliance.
Manufacturers’ Training .75
John Razes, Director of Technical Services – Mersive Technologies In this Mersive workshop, join John Razes, Director of Technical Services, and Erica Carroll, Product Training Manager, to fully experience the Mersive Solstice Ecosystem. Participants will learn from the experts and be given the opportunity to take an active role in the design, deployment, and management of Mersive Solutions in real-life applications.
1:00-2:30 p.m. MT19
1.5
1.5
Poly Advance Codec Systems DSP and Control for AV Integrators
Erica Carroll, Training Manager – Mersive Technologies
Last year, Shure announced the acquisition of Stem Audio, bringing the ability for Shure to further expand and diversify its solution offering for organizations of all sizes, while Stem Audio will benefit from the robust global reach and support capabilities that Shure provides. At InfoComm 2021, we’ll share our products as one company for the first time at a U.S. event. Join our experts from Shure and Stem to understand how the two ecosystems differ and which is best for your particular needs.
Troy Jensen, Senior Manager, Global Accounts – Shure, Inc. Tyler Troutman, Market Development Specialist – Shure, Inc.
This panel will discuss the importance of monitoring and controlling today’s collaboration technology and environments. With “under the hood” insight and actionable analytics, organizations can make informed decisions that enhance their end-user experience and greatly improve business outcomes.
Thursday, October 28 Manufacturers’ Training
Manufacturers’ Training .75 Selveno Andrade, Senior Technical Trainer – Crestron Electronics, Inc. Discuss the new Crestron User Interface designs in the commercial space. How to create great user experiences with Crestron UI with Crestron HTML5 in the custom world and how to program the user experience for it. Discuss how to work with your customers interface to create a program in line with their User Experience desires.
Shure: Make Every Room Sound Amazing: Shure Solutions for Conferencing and Meetings

Creating Equitable Experiences over Video Conference 4:30-5:00 p.m.
will be an interactive presentation delivered by NJIT’s CTS-D, Instructional Technologist, and Technical Specialist on how NJIT started planning in April 2020 to convert over 100 classrooms to have video conferencing features.
The Crestron Digital Workplace 1:00-2:30 p.m. MT45
19
.75 Brian Hart, WEC Technical Specialist – New Jersey Institute of Technology Jesse House, Assistant Director, Digital Media Services – New Jersey Institute of Technology Justine Krawiec, Instructional Designer – New Jersey Institute of ThisTechnologysession
This session will share how the Collaborative Media department at Mass General Brigham structured a workflow that anticipates redundancies becoming necessities and embraced an esprit de corps beyond just colleagues and healthcare workers.
Crestron New Technology Showcase 10:30 a.m.-12:00 p.m. MT44 .5 Bo Toof, Senior Video Producer & Streaming Specialist –Partners HealthCare
Case Study: Redesigning the Virtual Healthcare Workspace During a Pandemic 10:30-11:00 a.m. CC14
This session is about creating equity for an accurate representation of varying skin tones on video conferencing and will share research and engineering done by Google to further VC equity in physical space types and also while working remotely.
Case Study: Converting 100 Classrooms to Hybrid-Learning 11:30 a.m.-12:15 p.m.CC12CC15 .5
John Arpino, Manager Audiovisual Design – Google Danny Bhadran, Program Manager – Google NorCal
Sessions and Workshops
Rich Sasson, Global Director, Training – Crestron Electronics, Inc. Keep the conversation strong and collaborative with our network counterparts. Learn how to express requirements to the AV & UC & IT team, by speaking a language they’ll understand. The Digital Workplace, brings all these technologies and more together.
Manufacturers’ Training .75 Eric Roache, Manager, Training East – Crestron Electronics, Inc.
Manufacturers’ Training .75 Rich Sasson, Global Director, Training – Crestron Electronics, Inc. Learn about the latest Crestron hardware and software innovations including Crestron Flex Unified Communications and collaboration platform; DM NVX™ network A/V now with the AVoIT alliance and much more.


Sessions and Workshops
The Westgate Casino in Las Vegas recently completed an upgrade to its Super Book sports book with an AVoIP signal distribution system that greatly enhances the visitor experience. This includes the world’s largest 4K video wall, which spans 18 feet high and 260 feet wide and supports 175 multiviews simultaneously, as well as to individual betting stations throughout the venue. Exploring this world-class AV system, the Westgate’s integrator NMR Events and its tech partner ZeeVee will share best practices and key learnings in installing next-generation AV-driven visitor experiences in today’s casinos — on time and on budget.
D=SIGN: How to Use AI, Machine Learning, Sensors & More to Trigger Smart Content Changes
SW66 .75
NextGen TV is the first major overhaul to the ATSC over-theair (OTA) standard since ATSC 1.0 in 1996. This new broadcast standard will support a fully digital platform supporting twoway interactivity and multi-screen content.
DS07
10:30 a.m.-12:00 p.m. MT18 SW61 1 Join us for an in-depth view of the products, layout, production, equipment, pros, cons, and lessons learned during Prairie View A&M University’s six-day virtual homecoming celebration. Virtual (Homecoming) Remote Broadcasting During the Pandemic 1:30-2:30 p.m. John Douglas, Senior Audio Video Specialist – Prairie View A&M University Richard Ventura, Vice President, B2B – Sony Electronics Inc.
Wednesday, October 27 8:30-9:00 a.m. Manufacturers’ Training .75 Art Weeks, Director of Product Management – ZeeVee Doug Whelan, Director of Systems Integration – NMR Events
Emerging Trends: OTA or OTT? An ATSC 3.0 Primer
&PRODUCTIONCONTENT,STREAMING
ZeeVee: AV Savvy Casinos Know Winning Over Players is Not a Game of Chance
Beth Warren, SVP Retail Strategy | Marketing – Creative Realities Inc 20
.5
Instead of a looping playlist of content, retailers are leveraging the power of AI and Machine Learning to analyze data from POS, inventory management, weather, demographic information and more to generate playlists of content that can drive sales.
Tuesday, October 26 9:45-10:30 a.m.


Bo Toof, Senior Video Producer & Streaming Specialist –Partners HealthCare
John Reese, Domestic Channel Account Manager – PTZOptics
How Strategy Defines Workplace Content Design and Implementation 11:30 a.m.-12:15 p.m.
0
Dean Roberts, Systems Integration Manager – Diversified Seattle Jesse Schmidt, AV Multimedia Specialist – Turner Broadcasting American Dream in East Rutherford, NJ is a true retail and entertainment destination. Opened in phases during 2019 and 2020, American Dream was developed to address the challenges of an entertainment and retail destination in a period of rapid changes in technology and brick-and-mortar retailing. This discussion will explore how these systems are integrated into the entire IT infrastructure and how they allow the development’s property team to utilize these systems to manage operating and capital costs, generate revenue and produce a superior end-user experience.
Thursday, October 28 .5
2:00-2:30SW16p.m.
1:30-2:30SW36DS13p.m. .5
William Golde, Director of Channel Development – PTZOptics/ HuddleCamHD Patrick Kirby, International Business Development – Huddle CamHD & PTZOptics
Mitchell Mittler, VP Sales, Design and Technology – Diversified Media Group
Charles Buscarino, President & CEO – The Clarient Group
Sessions and Workshops 21
NDI is a mature, enterprise-ready technology for distributing lossless high-definition video over IP in real-time. In this session, we’ll examine in detail how NDI processes data differently. You’ll learn how much bandwidth you actually need for an NDI-based video application (it’s less than you think!) and how to ensure you’re specifying the right components.
This session will share how the Collaborative Media department at Mass General Brigham structured a workflow that anticipates redundancies becoming necessities and embraced an esprit de corps beyond just colleagues and healthcare workers.
Britney White, Media Specialist - Florida State University –College of Business Florida State University College of Business offers four core methods of production that faculty can chose from to capture and produce their course video lectures. Learn how agile methodologies such as iteration management and participatory decision making are used to bring value, stimulate innovation, and encourage flexible adaptations that stakeholders can build upon long term.
Aiden Sizemore, Director of Academic Technology – Florida State University
Case Study: Redesigning the Virtual Healthcare Workspace During a Pandemic 10:30-11:00 a.m.DS12CC14 .75 Emily and Rachel are collaborators defining a holistic workplace experience. Together, our complementary skillsets help us bridge the digital communications and physical manifestation of workplace innovation. Our goal is to create office spaces people want to go to every day. In this session, we will offer an overview of the process that shapes our experiential projects and detailed techniques and technologies we employ.
Rachel Casanova, Senior Managing Director –Cushman & Wakefield Emily Conrad, Co-Founder and President – Tessellate Studio 1
Case Study: Agile PM in Action for Higher Ed AV Support
Case Study: The Value of Master Planning AV Systems in Large Venues
Leveraging NDI for Live Video Distribution over IP 2:00-2:30 p.m.

Generative media is disrupting the traditional ways of creating content and changing the ways we work. Gaming engines are at the forefront of creating these tools. In this exploratory session, we will look at how gaming engines have changed the way we create experiences, how we engage and what types of generative tools are available, along with their pros and cons.
Content Creation with Generative Media and Gaming Engines
Sessions and Workshops 22
This informative session will illustrate the importance of Automatic Speech Recognition-based captioning of video and aural content, and why freely and adequately enabling the displaying of such captions across myriad display mechanisms in the modern audiovisual world is crucial – and in a growing number of major jurisdictions, required by law.
CC12 .5
3:30-4:00 p.m. Bill Bennett, Media Solutions Account Manager – ENCO Systems, Inc. .5
Just about anyone can stream a live video, but can you include a remote guest in your program? We’ll discuss the fundamentals and challenges of remote contribution, including specific examples and equipment packages representing three different levels of budget and complexity.
SW42 .5
2:30-3:15 p.m. Ginger Leigh, Interactive and Audiovisual Designer – Synthestruct Geoffrey Platt, Senior Product Manager – 7thSense
SW38 .75
This session is about creating equity for an accurate representation of varying skin tones on video conferencing and will share research and engineering done by Google to further VC equity in physical space types and also while working remotely.
SW45
Jesse Miller, CTO – Midtown Video, Inc.
How to Add Remote Guests to Your Live Stream 4:00-4:30 p.m.
Creating Equitable Experiences over Video Conference 4:30-5:00 p.m.
John Arpino, Manager Audiovisual Design – Google Danny Bhadran, Program Manager – Google NorCal
Automatic Speech Recognition and Caption Delivery for Venues


Vello Virkhaus, Co-Owner, Creative Director and Generalist –XiteLabs
Geoffrey Platt, Senior Product Manager – 7thSense
SW70 1
SW56
Creating a Cinema Experience in Non-Cinema Spaces
Virtual production and extended reality (XR) events are changing the landscapes of how events are created. Virtual events are also changing the ways we engage with each other and new mediums of how we communicate. The members of this panel are all veterans within the live entertainment industry. Stories and experiences will be shared about previous productions and events all created for the virtual production and extended reality industry.
Friday, October 29
Urs Nyffenegger, Partner & Creative Producer – EVOKE Studios
10:30-11:30 a.m. Barry Ferrell, , SVP & Chief Strategy Officer - QSC LLC Mark Mayfield, Director, Global Cinema Marketing - QSC, LLC 1
Vincent Steenhoek, Co-Founder & Managing Director – EVOKE Studios
Creating New Events with Virtual Production and Extended Reality
Sessions and Workshops 23
Presentation spaces are often expected to serve many functions – to be a place to hear lectures, watch live performances, host academic and business conferences, or experience recorded audiovisual and motion picture content.
10:30-11:30 a.m.
But delivering a “cinema-quality” experience in venues such as multi-purpose/multi-use auditoriums presents several challenges that need to be addressed in order to produce the best possible experience.


Steve Greenblatt, President – Control Concepts, Inc.
This panel will discuss the importance of monitoring and controlling today’s collaboration technology and environments. With “under the hood” insight and actionable analytics, organizations can make informed decisions that enhance their end-user experience and greatly improve business outcomes.
11:30 a.m.-12:15 p.m.
CC13 .75 Laurie Berg, Product Management Director – AVI-SPL Columbia Frank Mehr, SVP, Technology Enabled Services – AVI-SPL
Thursday, October 28 8:30-9:15 a.m.
Christopher Maione, AV Guru – Christopher Maione Associates In any office, building, or campus, the need to properly support, manage, and control multiple AV systems becomes a challenge. This session will provide an understanding of how AV facility support staff, technicians, operators, and IT technologists can utilize “managed” control systems to support, operate, test and monitor AV systems remotely.
Sessions and Workshops 24
SW29 .75
10:30-11:15 a.m.
Evan Hall, Chief of Big Ideas – Forward Thinking Designs Rodrigo Ordonez, Principal – K2 Hope Roth, Lead Programmer – Riordan Brothers Audio/Video
SW19 .75
Increasing Business Intelligence and Actionable Analytics to Boost ROI 9:30-10:15 a.m.
Managing Multiple AV Facilities using an Enterprise Monitoring & Control System
Steve Greenblatt, President – Control Concepts, Inc.
User Experience Driven Control Systems Programming
SW25 .75
CONTROL SYSTEMS
Programmed vs Configured Control Solutions
AV control system programming is still a highly valued offering with clear advantages, but its future is becoming more ambiguous as the industry’s understanding, needs, and expectations evolve. While there is a place for both programmed and configured solutions, clearly understanding the benefits and drawbacks of each will help to facilitate the decision-making process and go a long way to promoting long term success of the system and in turn client satisfaction.
The panel will discuss their approach towards delivering programming for AV systems with a customer-driven approach that is focused on providing an exceptional user experience and puts technology at the service of this experience instead of vice-versa.


Adriana Rojas, Director of Interiors – HOK
The design and layout of conferencing and collaboration spaces is being reconsidered from the ground up. We’ll explore how to strike the right balance between capability and ease of use and discuss whether simpler interfaces necessarily make users happier.
Sessions and Workshops 25
Mark Coxon, Western Regional Sales Manager – HD Distributing Tony Green, VP of Business Development - Snap Install, Inc.
Enable Meeting Success through Technology and Human Connections
Hybrid Workspaces Done Right: Collaborative Technology Bringing Together Distributed Teams
4:15-5:00 p.m. CC07 .5
Patrick May, National Solutions Manager, Digital Signage - Legrand Brian McClimans, VP Sales, North America and APAC - Peerless AV How do you decide what display technology is right for your project? Learn more about the benefits and differences of video walls, LED, and projection technology for any scale installs.
3:30-4:15 p.m. CC06 .75 Dana Corey, Senior Vice President & General Manager – Avocor This session will cover three examples of successful case studies, sharing technical details and insight from project integrator and AV management teams who worked on the projects to provide a dynamic conversation and look into the various ways that enterprises are updating their workspaces with collaboration technology to fit today’s needs.
DESIGN
Designing Flexible Collaboration Spaces
D=SIGN: Tips for Deciding Between Video Walls, LED & Projection
Jennifer Tetreault, Vice President of Delivery – SiteREADY
Tuesday, October 26 2:15-2:45 p.m.
CC05 .75 Todd Bailey, Managing Partner, VP of Technology ServicesThe Walker Group Pete (TEC MAN) Coman, Chief Technology Officer – PTS - People | Technology | Space Julia Cooper, Senior Design Engineer – T. Rowe Price
& INTEGRATION
A look at the trends across multiple industries, including health care, banking, and other corporations, to better understand how your client’s five-year technology plan is changing. AV in the Office Space With a Work-From-Home Workforce
9:00-10:00 a.m.
CC02 .5
Kay Sargent, Senior Principal Director of WorkPlace – HOK This session will deliver a deeper understanding of the various types of gatherings and the need to design space to cater to each type of gathering. We intend to share a diverse range of gathering spaces that create different experiences for the users and truly enhance people’s ability to collaborate effectively.
Wednesday, October 27 8:30-9:00 a.m. DS08 1


AI and the Human Experience
D-Tools: Create a Project in D-Tools System Integrator Software
SW60 1
Art Weeks, Director of Product Management – ZeeVee Doug Whelan, Director of Systems Integration – NMR Events
ZeeVee: AV Savvy Casinos Know Winning Over Players is Not a Game of Chance
The Westgate Casino in Las Vegas recently completed an upgrade to its Super Book sports book with an AVoIP signal distribution system that greatly enhances the visitor experience. This includes the world’s largest 4K video wall, which spans 18 feet high and 260 feet wide and supports 175 multiviews simultaneously, as well as to individual betting stations throughout the venue. Exploring this world-class AV system, the Westgate’s integrator NMR Events and its tech partner ZeeVee will share best practices and key learnings in installing next-generation AV-driven visitor experiences in today’s casinos — on time and on budget.
Kay Sargent, Senior Principal Director of WorkPlace – HOK
Attendees will learn how to create a project and start designing in D-Tools System Integrator (SI). D-Tools SI is an end-to-end software solution for commercial AV integrators that substantially improves operating efficiencies by streamlining the entire project workflow – from initial client contact through to on-going service, all through a data-driven process that leverages an extensive, integrated product library.
11:30 a.m.-12:00 p.m.
10:30 a.m.-12:00 p.m. MT22
CC11 .5
This session will present the technology utilized within patient rooms and throughout the University of Utah Rehabilitation Hospital to help manage the healing process and increase functionality of the environment for patients recovering from or learning to cope with mobility limitations. How to Optimize Patient Outcomes through Intelligent System Integration
Manufacturers’ Training .75
James Verhaal, Principal, Director of AV technology – BNA Consulting
Seth Enos, Head Product Manager – D-Tools, Inc.
10:30 a.m.-12:00 p.m. MT18
3:00-4:00 p.m.
Crestron New Technology Showcase
10:30 a.m.-12:00 p.m. MT29 Manufacturers’ Training .75 Selveno Andrade, Senior Technical Trainer – Crestron Electronics, Inc. Discuss the new Crestron User Interface designs in the commercial space. How to create great user experiences with Crestron UI with Crestron HTML5 in the custom world and how to program the user experience for it. Discuss how to work with your customers interface to create a program in line with their User Experience desires.
Crestron: Utilizing a Simplified User Experience
1:00-2:30 p.m. MT30
Sessions and Workshops
Manufacturers’ Training .75
Manufacturers’ Training .75 Rich Sasson, Global Director, Training – Crestron Electronics, Inc. Learn about the latest Crestron hardware and software innovations including Crestron Flex Unified Communications and collaboration platform; DM NVX™ network A/V now with the AVoIT alliance and much more.
Adriana Rojas, Director of Interiors – HOK
New technologies and innovations are emerging rapidly and will forever impact the way we work, how we manage space and the human experience. We need to look to the future to see the shift that is on the horizon, how these shifts and disruptions will impact the way we work.
26

Poly: APIs for Controlling Poly Devices
The primary audience for this class is systems integrators who intend to enable configuration and management of the system features through integrated systems.
Manufacturers’ Training .75
3:00-4:30 p.m. MT20 SW17 .5
From simple room solutions to business, campus or home wide distribution, Crestron DigitalMedia is the solutions. We will examine DMLite, DigitalMedia, and DM NVX technology including the AVoIP alliance.
Crestron: DigitalMedia the Next Generation, Design and Implementation
Every system integrator knows how to design a system, right? Well, yes and no. In this session, two end users – one with decades as a corporate AV manager, and one new to the corporate world after decades as a system integrator – will discuss all the points we wish integrators knew.
SW23 1
3:00-4:30 p.m. MT31 27
Sessions and Workshops
Rony Sebok, Vice President – 1 Beyond, Inc. This session will cover how to select the best camera tracking solution for a room. You will learn when to choose tracking technology based on motion detection, facial detection, voice-activation, or unique-beam technology. Discuss the differences between ePTZ and traditional PTZ camera solutions, and how to decide the optimal placement and number of cameras for a given space.
A Customer’s View on System Design and Good CX 4:00-5:00 p.m.
SW62 1 Patrick Cuddy, Director, Enterprise & Pro AV Distribution – Legrand AV Julia Farber, Sr. Strategic Manager, Circular Economy Stand ards - Eastman
3:00-3:30 p.m.
Dawn Meade, Senior AV Architect / Project Manager – Northrop Grumman Gary Yarbrough, IT/COMMS Executive Manager – Northrop Grumman Corporation
Join this interactive session to learn how AV / IT integration can support green building and landscaping projects like those being certified through LEED, WELL, Fitwel, SITES, and the Living Building Challenge. How to Design for High Performance & Sustainable AV Environments 4:00-5:00 p.m.
Eric Roache, Manager, Training East – Crestron Electronics, Inc.
Manufacturers’ Training .75 Anthony Harvey, Collaboration Architect – Poly
Rich Sasson, Global Director, Training – Crestron Electronics, Inc.
Design Considerations for Automatic Camera Tracking for Classrooms and Meetings


Case Study: Strategic Building Design and AV Technology Installations for Higher Ed 10:30-11:15SW27a.m. Manufacturers’ Training .75 Rich Sasson, Global Director, Training – Crestron Electronics, Inc. Learn about the latest Crestron hardware and software innovations including Crestron Flex Unified Communications and collaboration platform; DM NVX™ network A/V now with the AVoIT alliance and much more.
Sessions and Workshops
As video game design becomes more prominent in higher education, Southern Methodist University determined it was time to create a new home for the Guildhall Game Design Program, one of the top-ranked digital game design programs in the country. The outcome was Ford Hall, a state-of-the-art video game design testament to innovation completed in August 2020. This session will discuss the process of designing the building and determining the best technology solutions to meet the needs of the video game design program.
Why Power Quality Is the Key to Client Satisfaction 9:15-9:45 a.m.
.5
SW20 .75 Rodrigo Ordonez, Principal – K2 This presentation will use the complementary experience of the presenters to discuss methods and principles that can allow for an accurate interpretation of the client requirements, a true and efficient implementation of the design intent by the integration team on site, and the delivery of AV systems that are reliable and successful for the client.
Crestron New Technology Showcase
A Holistic Approach to AV System Design
Joe Piccirilli, Managing Director – RoseWater Energy Group Coleen Sterns Leith, President – Marketing Matters With everything integrators and tech managers do, power is the foundation. Using an interactive Q&A format, we will discuss how energy management is the ultimate key to client satisfaction.
10:30 a.m.-12:00 p.m. MT44 28
This session will share how the Collaborative Media department at Mass General Brigham structured a workflow that anticipates redundancies becoming necessities and embraced an esprit de corps beyond just colleagues and healthcare workers.
Case Study: Redesigning the Virtual Healthcare Workspace During a Pandemic 10:30-11:00 a.m. CC14 .75 Gavin Downey, Product Manager – EPSON America, Inc. Chris Gaut, AV Support Consultant – Southern Methodist University (SMU)
Thursday, October 28 8:30-9:15 a.m. SW21 .5
Bo Toof, Senior Video Producer & Streaming Specialist – Partners HealthCare

11:30 a.m.-12:15 p.m.
1
Charles Buscarino, President & CEO – The Clarient Group Mitchell Mittler, VP Sales, Design and Technology – Diversified Media Group Dean Roberts, Systems Integration Manager – Diversified Seattle Jesse Schmidt, Audio Visual Engineering Operations Manager - American Dream American Dream in East Rutherford, NJ is a true retail and entertainment destination. Opened in phases during 2019 and 2020, American Dream was developed to address the challenges of an entertainment and retail destination in a period of rapid changes in technology and brick-and-mortar retailing. This discussion will explore how these systems are integrated into the entire IT infrastructure and how they allow the development’s property team to utilize these systems to manage operating and capital costs, generate revenue and produce a superior end-user experience.
Case Study: The Value of Master Planning AV Systems in Large Venues
11:00-11:30 a.m. DS12 .75 Rachel Casanova, Senior Managing Director – Cushman & Wakefield Emily Conrad, Co-Founder and President – Tessellate Studio Emily and Rachel are collaborators defining a holistic workplace experience. Together, our complementary skillsets help us bridge the digital communications and physical manifestation of workplace innovation. Our goal is to create office spaces people want to go to every day. In this session, we will offer an overview of the process that shapes our experiential projects and detailed techniques and technologies we employ. How Strategy Defines Workplace Content Design and Implementation
1:30-2:30DS13p.m.
SW28 .5 Bren Walker, Partner & Principal, Integrated Systems –InclusiveKirkegaarddesign adds value. Even better, there are no prerequisites for employing inclusive design! Inclusive design thinking can be used by anyone for any type of project. This session will explore key principles of inclusive design, the relationship between diversity and inclusive design, how inclusive design relates to universal design and accessibility, and the ROI of inclusive design.
Getting Real About Inclusive Design
Sessions and Workshops 29


SW40 .5 Graeme Harrison, Vice President & General Manager – Bluesound Professional As businesses reopen and re-engage customers, what role can immersive audio play in creating multi-sensory brand experiences that delight, inspire and engage? Graeme Harrison of Bluesound Professional explains how our industry is uniquely prepared to deliver full 360 sensory experiences for customers. Immersive Audio for Multi-Sensory Brand Experiences 3:00-3:30 p.m. Sessions and Workshops 4K VIDEO. USB. ULTRA SCALABLE. OVER YOUR 1 GB NETWORK AV-over-IP gives you a fast, agile, compact, and extremely scalable way to distribute AV signals over your IT networks. DM NVX is the only JITC certified 1Gb AVover-IP solution. It’s hardened, mission-critical technology you can trust for safe deployment on your most secure networks. ALL BRAND NAMES, PRODUCT NAMES, AND TRADEMARKS ARE THE PROPERTY OF THEIR RESPECTIVE OWNERS. CERTAIN TRADEMARKS, REGISTERED TRADEMARKS, AND TRADE NAMES MAY BE USED IN THIS DOCUMENT TO REFER TO EITHER THE ENTITIES CLAIMING THE MARKS AND NAMES OR THEIR PRODUCTS. CRESTRON DISCLAIMS ANY PROPRIETARY INTEREST IN THE MARKS AND NAMES OF OTHERS. CRESTRON IS NOT RESPONSIBLE FOR ERRORS IN TYPOGRAPHY OR PHOTOGRAPHY. ©2021 CRESTRON ELECTRONICS INC DM NVX® AV-OVER-IP JITC CERTIFIED / IN NIAP EVALUATION Visit us at InfoComm 2021 in booth #1800. crestron.com/NVX



SW70 1 Barry Ferrell, SVP & Chief Strategy Officer - QSC LLC Mark Mayfield, Director, Global Cinema Marketing - QSC, LLC Presentation spaces are often expected to serve many functions – to be a place to hear lectures, watch live performances, host academic and business conferences, or experience recorded audiovisual and motion picture content. But delivering a “cinema-quality” experience in venues such as multi-purpose/multi-use auditoriums presents several challenges that need to be addressed in order to produce the best possible experience. Creating a Cinema Experience in Non-Cinema Spaces Friday, October 29 9:00-10:00 a.m. SW44 1 Joseph Cornwall, AV Technology Evangelist – Legrand AV This presentation will provide startling new insights into the technical challenges and effective solutions for extending HDMI and DisplayPort signals to 100 meters and beyond. Extending Next Generation HDMI Connections - Challenges & Solutions 4:00-5:00 p.m. Sessions and Workshops 31



DIGITAL SIGNAGE & D=SIGN Tuesday, October 26 DS01 0 Welcome to D=SIGN 1:30-1:45 p.m. Welcome the the D=Sign Conference. Topics will include touch screens, remote management, security & privacy, sensors to trigger content, video walls, and much more! DS02 1 D=SIGN: Trends in Interactivity & Touch Screens in a Post-Pandemic World 1:45-2:45 p.m. As the new normal emerges how comfortable will consumers be touching screens? A panel discussion on how interactivity will evolve with touch screens and touchless technology and the interaction with mobile devices using NFC and QR codes. DS03 .5 D=SIGN: Why Every Digital Sign Should be Connected to the Cloud for Remote Management 2:45-3:15 p.m. Companies continue to have remote employees who may need access to maintain and update their CMS GUI from anywhere in the world. Many companies have set up separate AV networks to eliminate the need to connect to their corporate network (the security department may not want the media players on their corporate network). 0 D=SIGN Case Study : Samsung 3:15-3:45DS04p.m. Sessions and Workshops Geoff Bessin, CMO and Chief Evangelist - Intuitface Ryan Cahoy, Chief Revenue Officer – inReality Mohamed Ghalayini, Managing Director - Media Mea LLC Kristin Roubie, Director, Business Development – Elo Touch Solution Alex Epshteyn, CEO - Zignage LLC Linda Hofflander, Chief Strategy Officer - Skykit 32


—
ZeeVee: AV Savvy Casinos Know Winning Players is Not a Game of Chance
Chris Freeman, Project Manager - Sound Inc.
DS05 1
Tony Green, VP of Business Development - Snap Install, Inc.
in
Americas –
–
Jeff Hastings, CEO - BrightSign Mike White, Senior Solutions Specialist – Unified Technology Systems a Solutionz Company Learn how GDPR affects the data and security of your digital signage network and deployment. Discover how liability and risk factors into key decisions of how the network is configured and hardware selection. 3:45-4:45 p.m. DS06 .5
–
, SVP Retail Strategy | Marketing – Creative Realities Inc 33
DS09 Manufacturers’ Training .75 Art Weeks, Director
Over
10:30 a.m.-12:00 p.m. MT18 Pisano, VP of Sales, BrightSign Rich Ventura, Vice President, B2B Sony Electronics Inc. Warren
Beth
Sessions and Workshops Frank
DS07 .5 How to Use AI, Machine Learning, Sensors & More to Trigger Smart Content Changes Wednesday, October 27 8:30-9:00 a.m.
your project? Learn more about the benefits and differences of video walls, LED, and projection technology for any scale installs. D=SIGN: Tips for Deciding Between Video Walls, LED & Projection 9:00-10:00 a.m. 0 D=SIGN Case Study 10:00-10:30
D=SIGN:
Product
–
D=SIGN: Security & Privacy – What it Means for Your Digital Signage Network
D=SIGN: Overcoming Connectivity Barriers Using 4G/5G Connectivity 4:45-5:15 p.m. During this session, companies will discuss overcoming connectivity issues with digital signage installations where internet connections are not available, less stable, or do not have the bandwidth to manage content delivery effectively.
Mark Coxon, Western Regional Sales Manager – HD Distributing
Instead of a looping playlist of content, retailers are leveraging the power of AI and Machine Learning to analyze data from POS, inventory management, weather, demographic information and more to generate playlists of content that can drive sales.
DS08 1
Patrick May, National Solutions Manager, Digital Signage - Legrand Brian McClimans, VP Sales, North America and APAC - Peerless AV How do you decide what display technology is right for a.m. of Management ZeeVee Doug Whelan, Director of Systems Integration NMR Events
The Westgate Casino in Las Vegas recently completed an upgrade to its Super Book sports book with an AVoIP signal distribution system that greatly enhances the visitor experience. This includes the world’s largest 4K video wall, which spans 18 feet high and 260 feet wide and supports 175 multiviews simultaneously, as well as to individual betting stations throughout the venue. Exploring this world-class AV system, the Westgate’s integrator NMR Events and its tech partner ZeeVee will share best practices and key learnings installing next-generation AV-driven visitor experiences in today’s casinos on time and on budget.

D=SIGN: Selecting the Right Sensor Hardware to Get the Metrics That Matter
11:30 a.m.-12:15 p.m.
Case Study: The Value of Master Planning AV Systems in Large Venues
Sessions and Workshops
Jeffrey Weitzman, Managing Director - Navori Wayne Rasor, Director of Digital & Exterior Technology - Propelled Brands
DS10 .75
1:30-2:30 CharlesDS13p.m.Buscarino, President & CEO – The Clarient Group
Laura Davis-Taylor, Chief Strategy Officer – InReality, LLC
D=SIGN: When & How to Use Audio with Digital Signage 11:15 a.m.-12:00 p.m. Learn when to use audio for solutions to complete objectives as well as providing accessibility options for a broader audience. Understand ways to use audio selectively to enhance the solution and not detract from it.
Mitchell Mittler, VP Sales, Design and Technology – Diversified Media Group Dean Roberts, Systems Integration Manager – Diversified Seattle Jesse Schmidt, Audio Visual Engineering Operations Manager - American Dream American Dream in East Rutherford, NJ is a true retail and entertainment destination. Opened in phases during 2019 and 2020, American Dream was developed to address the challenges of an entertainment and retail destination in a period of rapid changes in technology and brick-and-mortar retailing. This discussion will explore how these systems are integrated into the entire IT infrastructure and how they allow the development’s property team to utilize these systems to manage operating and capital costs, generate revenue and produce a superior end-user experience.
How Strategy Defines Workplace Content
10:30-11:15 a.m. Learn more about how different types of sensors can provide useful data for creating highly contextual content experiences that help increase the effectiveness of your messaging strategy.
Rachel Casanova, Senior Managing Director – Cushman & Wakefield Emily Conrad, Co-Founder and President – Tessellate Studio Emily and Rachel are collaborators defining a holistic workplace experience. Together, our complementary skillsets help us bridge the digital communications and physical manifestation of workplace innovation. Our goal is to create office spaces people want to go to every day. In this session, we will offer an overview of the process that shapes our experiential projects and detailed techniques and technologies we employ.
1
Design and Implementation
34
DS11 .75
Thursday, October 28 DS12 .75


Are you wondering how the American Disability Act (ADA) might affect your projects? In this session, we’ll define and clarify the American Disability Act (ADA) as it applies to AV installations, outline the key standards, and answer frequently asked questions about installations and ADA. How to Make Your AV Installations
This session is about creating equity for an accurate representation of varying skin tones on video conferencing and will share research and engineering done by Google to further VC equity in physical space types and also while working remotely.
Thursday, October 28 10:00-10:30 a.m. SW28 .5
DIVERSITY & INCLUSION
adds value. Even better, there are no prerequisites for employing inclusive design! Inclusive design thinking can be used by anyone for any type of project. This session will explore key principles of inclusive design, the relationship between diversity and inclusive design, how inclusive design relates to universal design and accessibility, and the ROI of inclusive design.
11:00-11:30 a.m. CC12 .5
John Arpino, Manager Audiovisual Design – Google Danny Bhadran, Program Manager – Google NorCal
Getting Real About Inclusive Design
Kathryn Gaskell, Director - Product Management – Legrand
Bren Walker, Partner & Principal, Integrated Systems –InclusiveKirkegaarddesign
Maile will talk about her own experience as a woman and how her organization has benefitted by fostering an inclusive culture. She will offer examples of inclusive technology applications in houses of worship, factories, classrooms, courtrooms, bars, restaurants, travel and tourism, and speak to their impact on the venue’s/business’s success. She will also offer attendees ways to think inclusively (from hiring to R&D to customer service) and foster greater inclusion in their organizations to inspire change in the acceptance of all gender classifications and ethnic backgrounds.
Inclusively
SW69 1 Maile Keone – Listen Technologies Corporation
Sessions and Workshops 35
and
ADA Compliant
Creating Equitable Experiences over Video Conference 4:30-5:00 p.m.
How Why We Should Think More About AV Wednesday, October 27 3:00-4:00 p.m. SW24 .5


What’s really happening in 5G and what does it mean for the future of AV? A review of the real performance advantages, evolution and application of fifth generation cellular communication.
SW63 .5
Emerging Trends: Is This the Era of IOT? 8:30-9:15 a.m. USB type-C has a predicted CAGR of 29% through 2030. This is the next generation of connectivity for a mobile world. Is the “U” really universal?
SW68 1
Emerging Trends: Is AV Finally IT? 11:00 a.m.-12:00 p.m. 36
SW65 .5
EMERGING TRENDS
Emerging Trends: How Does 5G Cellular Impact the AV Industry? Tuesday, October 26 8:00-8:30 a.m. What’s really happening in 5G and what does it mean for the future of AV? A review of the real performance advantages, evolution and application of fifth generation cellular communication.
SW64 .75
Sessions and Workshops
Emerging Trends: AV Over IP 10:30-11:00 a.m. What is the nature of AV in the 21st century? What is the relationship between AV system design and data communications infrastructure, and what is it evolving into? Are we ready for full integration of both real and virtual worlds, and how will that effect the art and science of the audiovisual integrated experience? This is a “don’t miss” hour that’s going to be the most thought-provoking session of the conference!
Emerging Trends: OTA or OTT? An ATSC 3.0 Primer 9:45-10:30 a.m. SW67 .5
Emerging Trends: Next Generation Mobile – The Rise of USB4 & Thunderbolt 9:15-9:45 a.m. NextGen TV is the first major overhaul to the ATSC over-theair (OTA) standard since ATSC 1.0 in 1996. This new broadcast standard will support a fully digital platform supporting twoway interactivity and multi-screen content. SW66 .75



The session will overview the current technology state and curricular model of Ohio University Heritage College of Osteopathic Medicine (HCOM), as well as review faculty feedback on future state designs.
LEARNING
Jodie Penrod, Senior Director, Technology Blair Rubio, Vice President of Marketing – T1V Kevin Wenderoth, President – Root Integrated Systems Ian Wright, Business Development, Midwest
Wednesday, October 27
SPACES
Design Considerations for Automatic Camera Tracking for Classrooms and Meetings
Case Study: Creating a Multi-Site, MultiOpportunity Active Learning Environment
SW61 1 Virtual (Homecoming) Remote Broadcasting During the Pandemic
3:00-3:30 p.m.
1:30-2:30 p.m.
This session will walk participants through the process of designing an active learning environment that extends beyond the physical barriers of a building or a single campus.
Case Study: Agile PM in Action for Higher Ed AV Support
Sessions and Workshops
SW17 .5
37
2:00-2:30 p.m.
Aiden Sizemore, Director of Academic Technology – Florida State University Britney White, Media Specialist - Florida State University – College of BusinesS Florida State University College of Business offers four core methods of production that faculty can chose from to capture and produce their course video lectures. Learn how agile methodologies such as iteration management and participatory decision making are used to bring value, stimulate innovation, and encourage flexible adaptations that stakeholders can build upon long term.
John Douglas, Senior Audio Video Specialist – Prairie View A&M University Join us for an in-depth view of the products, layout, production, equipment, pros, cons, and lessons learned during Prairie View A&M University’s six-day virtual homecoming celebration.
Rony Sebok, Vice President – 1 Beyond, Inc. This session will cover how to select the best camera tracking solution for a room. You will learn when to choose tracking technology based on motion detection, facial detection, voice-activation, or unique-beam technology. Discuss the differences between ePTZ and traditional PTZ camera solutions, and how to decide the optimal placement and number of cameras for a given space.
SW16 0
1:30-2:00 p.m.
SW14 .5


Shure: “Get Me Out of My Parents’ House!” AV Systems to Help Students Safely Connect in the Classroom –
Sessions and Workshops
11:30 a.m.-12:15 p.m.
William Golde, Director of Channel Development – PTZOptics/HuddleCamHD
2:00-2:30 p.m.
1:00-2:30 p.m. MT41
As video game design becomes more prominent in higher education, Southern Methodist University determined it was time to create a new home for the Guildhall Game Design Program, one of the top-ranked digital game design programs in the country. The outcome was Ford Hall, a state-of-the-art video game design testament to innovation completed in August 2020. This session will discuss the process of designing the building and determining the best technology solutions to meet the needs of the video game design program.
NDI is a mature, enterprise-ready technology for distributing lossless high-definition video over IP in real-time. In this session, we’ll examine in detail how NDI processes data differently. You’ll learn how much bandwidth you actually need for an NDI-based video application (it’s less than you think!) and how to ensure you’re specifying the right components.
Gavin Downey, Product Manager – EPSON America, Inc. Chris Gaut, AV Support Consultant – Southern Methodist University (SMU)
SW36 .5
John Reese, Domestic Channel Account Manager – PTZOptics
9:00-10:00 a.m. Manufacturers’ Training .5
Case Study: Converting 100 Classrooms to Hybrid-Learning
Justine Krawiec, Instructional Designer – New Jersey Institute of Technology
38
Case Study: Strategic Building Design and AV Technology Installations for Higher Ed
Leveraging NDI for Live Video Distribution over IP
Jameson Rinehart, AV Systems Designer-University of Missouri – Kansas City Raj Singh, Manager AV/IT Design & Engineering – University of Southern California Join the Higher Ed AV Super Friends as they take on the Legion of Terrible AV by answering your questions about your projects and discussing the current state of college and university AV: what works, what doesn’t, and coming future developments.
SW27 .75
Thursday, October 28
10:30-11:15 a.m. CC15 .75
Brian Hart, WEC Technical Specialist – New Jersey Institute of Technology Jesse House, Assistant Director, Digital Media Services – New Jersey Institute of Technology
Patrick Kirby, International Business Development – HuddleCamHD & PTZOptics
This session will be an interactive presentation delivered by NJIT’s CTS-D, Instructional Technologist, and Technical Specialist on how NJIT started planning in April 2020 to convert over 100 classrooms to have video conferencing features.
SW50 1
Higher Ed AV Solutions Forum Friday, October 29 Larry Darling, Learning Space Engineer – Indiana University Christopher Dechter, Principal Learning Space Engineer – Indiana University Lawrence Eng, Presentation Support Desk Coordinator -Academic Technology – Oregon State University
Vanessa Jensen, Market Development – Shure Incorporated
This session will provide guidance on improving the learning experience with high-quality audio in Higher Education facilities by highlighting the considerations that should be taken while designing and implementing AV systems for classrooms and lecture theatres.

LIVE EVENTS 39
Licensed Wireless Microphone Operations and New White Space Device Rules
Virtual (Homecoming) Remote Broadcasting During the Pandemic
Experience live technology demos and discover creative tips on how to use technology and trends to wow your attendees. This session is engaging and showcases multiple products, trends, apps and ideas. With an emphasis on new and exciting, it will provide new concepts for your events and meetings.
11:30 a.m.-12:30 p.m.
1:30-2:30 p.m.
On October 27, 2020, the Federal Communications Commission (FCC) adopted some revised rules for unlicensed white space devices (WSD), also known as TV white space devices (TVWS). This session will review the new rules for WSD, eligibility for a wireless microphone license, and how to register for interference protection from WSD.
Tuesday, October 26
1:30-2:30 p.m.
Richard Bugg, Digital Products Solutions Architect – Meyer Sound Henning Kaltheuner, Head of Business Development and Market Intelligence – d&b audiotechnik Genio Kronauer, Director of Electronics – L-Acoustics US LLC
John Douglas, Senior Audio Video Specialist – Prairie View A&M University
Live Event Technology: Using Trends and Technology to WOW
9:30-10:30 a.m.
Wednesday, October 27
Deborah Elias, President – Elias Events, LLC
SW02 .5
SW54 1
Ahren Hartman, Vice President – Shure Incorporated
Joe Ciaudelli – Spectrum Communication
The IEEE-based audio networking protocol Milan is an ideal solution to the audio distribution challenges posed by live sound applications. This session will use live sound case studies, including Roskilde Festival, Northern Europe’s largest running music festival, Rammstein stadium tour featuring 180+ networked Milan amplifiers/processors, Arcade Fire tour across over 50 locations, the 17,000 seat Hollywood Bowl venue, Metallica tour, and others, to demonstrate in detail how Milan networks should be deployed and configured in a variety of live sound applications.
Join us for an in-depth view of the products, layout, production, equipment, pros, cons, and lessons learned during Prairie View A&M University’s six-day virtual homecoming celebration.
SW04 1
Deploying Milan Audio Networks for Live Sound Applications
SW61 1
LIVE EVENTS


2:30-3:15 p.m.
LIVE EVENTS
Graeme Harrison, Vice President & General Manager – Blue sound Professional As businesses reopen and re-engage customers, what role can immersive audio play in creating multi-sensory brand experiences that delight, inspire and engage? Graeme Harrison of Bluesound Professional explains how our industry is uniquely prepared to deliver full 360 sensory experiences for customers.
SW45 .5 How to Add Remote Guests to Your Live Stream
SW36 .5
William Golde, Director of Channel Development – PTZOptics/HuddleCamHD
4:00-4:30 p.m. 40
SW38 .75
Leveraging NDI for Live Video
Jesse Miller, CTO – Midtown Video, Inc. Just about anyone can stream a live video, but can you include a remote guest in your program? We’ll discuss the fundamentals and challenges of remote contribution, including specific examples and equipment packages representing three different levels of budget and complexity.
NDI is a mature, enterprise-ready technology for distributing lossless high-definition video over IP in real-time. In this session, we’ll examine in detail how NDI processes data differently. You’ll learn how much bandwidth you actually need for an NDI-based video application (it’s less than you think!) and how to ensure you’re specifying the right components.
Content Creation with Generative Media and Gaming Engines
John Reese, Domestic Channel Account Manager – PTZOptics
Immersive Audio for Multi-Sensory Brand Experiences
Ginger Leigh, Interactive and Audiovisual Designer – Synthestruct Geoffrey Platt, Senior Product Manager – 7thSense Generative media is disrupting the traditional ways of creating content and changing the ways we work. Gaming engines are at the forefront of creating these tools. In this exploratory session, we will look at how gaming engines have changed the way we create experiences, how we engage and what types of generative tools are available, along with their pros and cons.
SW40 .5
2:00-2:30 p.m.
Distribution over IP Thursday, October 28
3:00-3:30 p.m.
Patrick Kirby, International Business Development – HuddleCamHD & PTZOptics


LIVE EVENTS
9:30-10:30 a.m.
Preparing Your Events Business for Post-Pandemic Success Friday, 29
Creating New Events with Virtual Production and Extended Reality
SW49 1
Geoffrey Platt, Senior Product Manager – 7thSense
SW51 1 Create Remarkable Hybrid Events Using AV, Social Media, and Messaging
Urs Nyffenegger, Partner & Creative Producer – EVOKE Studios
SW53 1.5 Mental Health and Suicide Prevention for Live Events & Entertainment Industries
SW56 1
8:30-9:30 a.m.
Taryn Longo, Founder – The Mastery Studio
Lori Rubinstein, Executive Director – Behind the Scenes Foundation
Vincent Steenhoek, Co-Founder & Managing Director – EVOKE Studios
Patricia White, Director of Education and Training – IATSE
10:30 a.m.-12:00 p.m. 41
October
Thomas Stimson, Owner/President – The Stimson Group
10:30-11:30 a.m.
In 2019, the Behind the Scenes Foundation conducted an entertainment industry-wide survey. With over 3,400 respondents, the results found that over 90% of respondents have experienced anxiety and over 80% have suffered from depression. The Behind the Scenes Foundation has partnered with I.A.T.S.E. and other concerned organizations, employers and individuals to launch a Mental Health and Suicide Prevention Initiative.
Vello Virkhaus, Co-Owner, Creative Director and Generalist –VirtualXiteLabsproduction and extended reality (XR) events are changing the landscapes of how events are created. Virtual events are also changing the ways we engage with each other and new mediums of how we communicate. The members of this panel are all veterans within the live entertainment industry. Stories and experiences will be shared about previous productions and events all created for the virtual production and extended reality industry.
Eboni Green, CEO Combine the strength of best-practice digital platforms and in-person points of engagement to build a completely immersive and engaging live event. Featuring case studies with examples of successful events, this session will walk through a process guide and event ideation checklist that enables effective event planning from a technical perspective.
Producing events during a pandemic has been a huge learning experience for production rental businesses suddenly thrust into the world of virtual events and related pre-production activities. Our panel of experts will discuss the skills and responsibilities that will become standard requirements for live event creative and technical support companies in the post-pandemic era.

Over Players is Not a Game of Chance
Daniel Shwartzberg, Director of Customer Experience – HDBaseT Alliance
Tuesday, October 26
ZeeVee: AV Savvy Casinos Know Winning
Attendees will explore how ConnectCAD, our latest addon module of Vectorworks Spotlight and Designer, allows for the design and coordination of complex audiovisual (AV) installations, broadcast systems, IT, and telecom infrastructure.
The Westgate Casino in Las Vegas recently completed an upgrade to its Super Book sports book with an AVoIP signal distribution system that greatly enhances the visitor experience. This includes the world’s largest 4K video wall, which spans 18 feet high and 260 feet wide and supports 175 multiviews simultaneously, as well as to individual betting stations throughout the venue. Exploring this world-class AV system, the Westgate’s integrator NMR Events and its tech partner ZeeVee will share best practices and key learnings in installing next-generation AV-driven visitor experiences in today’s casinos — on time and on budget.
Emerging Trends: IP
Vectorworks: Simplify Your Systems Integration Design and Documentation Workflow with ConnectCAD 10:30 a.m.-12:00 p.m. MT25 Manufacturers’ Training .75 Art Weeks, Director of Product Management – ZeeVee Doug Whelan, Director of Systems Integration – NMR Events
AV Over
NETWORKED AV & AV OVER IP 42
This course is targeted at installers and integrators, both beginners and experts, who would like an in-depth review of HDBaseT technology, its features, benefits and installation setups. HDBaseT Master Program 1:30-4:30 p.m. MT15
10:30-11:00 a.m. SW67 1 D=SIGN: Security & Privacy – What it Means for Your Digital Signage Network 3:45-4:45 p.m. Chris Freeman, Project Manager - Sound Inc. Jeff Hastings, CEO - BrightSign Mike White, Senior Solutions Specialist – Unified Technology Systems a Solutionz Company Learn how GDPR affects the data and security of your digital signage network and deployment. Discover how liability and risk factors into key decisions of how the network is configured and hardware selection.
NETWORKED AV & AV OVER IP SW67 .5
10:30 a.m.-12:00 p.m. MT18 Manufacturers’ Training 3
Jim Woodward, Senior Product Specialist – Vectorworks, Inc.
Wednesday, October 27 Manufacturers’ Training .75


Manufacturers’ Training .75 Eric Roache, Manager, Training East – Crestron Electronics, Inc. Rich Sasson, Global Director, Training – Crestron Electronics, Inc. Keep the conversation strong and collaborative with our network counterparts. Learn how to express requirements to the AV & UC & IT team, by speaking a language they’ll understand. The Digital Workplace, brings all these technologies and more together. The Crestron Digital Workplace
Case Study: Strategic Building Design and AV Technology Installations for Higher Ed Gavin Downey, Product Manager – EPSON America, Inc. Chris Gaut, AV Support Consultant – Southern Methodist University (SMU) As video game design becomes more prominent in higher education, Southern Methodist University determined it was time to create a new home for the Guildhall Game Design Program, one of the top-ranked digital game design programs in the country. The outcome was Ford Hall, a state-of-the-art video game design testament to innovation completed in August 2020. This session will discuss the process of designing the building and determining the best technology solutions to meet the needs of the video game design program.
1:00-2:30 p.m.
1:00-2:30 p.m.
Case Study: The Value of Master Planning AV Systems in Large Venues
MT45
Manufacturers’ Training .75 Aaron Andino, Solutions Engineer – Axis Communications, Inc. Chris Wildfoerster, Business Development Manager, Audio –Axis Communications How can analytics enhance audio and video solutions? In this session, you will hear how software analytics work with network audio and video applications to provide solutions for security and business challenges.
Thursday, October 28 SW27 .75
43
The Benefits of Fiber in AV 2:00-2:30 p.m. Gary Vlaeminck, Head of Training and Certification – Cleerline Technology Group In this session, we will discuss the relevance to fiber in AV, as well as the benefits to using fiber in general. An introduction to the basics of fiber optics will be given, as well as an overview of the terms used within this category.
Axis: Leveraging the Power of Analytics Using IP Audio and Video
10:30-11:15 a.m.
NETWORKED AV & AV OVER IP
Charles Buscarino, President & CEO – The Clarient Group Mitchell Mittler, VP Sales, Design and Technology – Diversified Media Group Dean Roberts, Systems Integration Manager – Diversified Seattle Jesse Schmidt, Audio Visual Engineering Operations ManagerAmerican Dream American Dream in East Rutherford, NJ is a true retail and entertainment destination. Opened in phases during 2019 and 2020, American Dream was developed to address the challenges of an entertainment and retail destination in a period of rapid changes in technology and brick-and-mortar retailing. This discussion will explore how these systems are integrated into the entire IT infrastructure and how they allow the development’s property team to utilize these systems to manage operating and capital costs, generate revenue and produce a superior end-user experience.
SW35 .5
MT38
DS13 1
1:30-2:30 p.m.
SW32 .5 Quality of Service (QoS) Explained for Networked AV Systems 1:30-2:00 p.m. Rodrigo Ordonez, Principal – K2 This session will explain QoS and its application for traffic prioritization on AV networks. The session will discuss what QoS can do as much as what it doesn’t do and clarify some of the most common misconceptions about its application.

SW43 1
Learn the design intents behind the security requirements on modern networks and how to design AV systems that will succeed on an enterprise network.
SW47 .5 Securing Audio Visual Systems in an Enterprise Environment 5:00-5:30 p.m. Jamie Horner, Managing Director – HiCLIFF Technologies Inc. Mathew Slack, Service and Platform Owner – CIBC Learn the processes for hardening and monitoring audio visual hardware in an enterprise environment. The session will detail best practices and lessons learned while deploying audio visual technologies on isolated and converged networks.
SW39 1
Ron Berty, Business Development Manager – Matrox Video Caroline Injoyan, Business Development Manager – Matrox Video Rich Sasson, Global Director, Training – Crestron Electronics, Inc.
Ensuring the Security of AV Components on a Network 4:00-5:00 p.m.
NETWORKED AV & AV OVER IP 44
Zero Trust Architectures for the Information Communication Industry 3:00-4:00 p.m. Joel Bilheimer, Cybersecurity Architect – Pexip Kevin Davis, Principal Consultant – Advantage Engineering Data networks have long been designed to keep “bad guys” out while allowing “good guys” in, yet stories continue about data leaks, credential hijacking, ransomware, or worse. How can you get ahead of the game, much less win? We will discuss how Zero-Trust (ZT) architectures answer this question by envisioning networks as a series of data policy rules and decision gates, rather than a combination of components and traffic zones.



Visit the Technology Innovation Stage for bite-sized insights into the latest technology advancements and applications right on the tradeshow floor. Make the most of your time at InfoComm with talks that feature trend forecasts from analysts and industry experts, New Tech Lightning Rounds highlighting the most exciting new products at InfoComm 2021, and more! Wednesday, October 27 – Friday, October 29 Located in the Exhibit Hall, Booth #1961 TECHNOLOGY INNOVATION STAGE State of the AV Industry Peter Hansen, Economic Analyst – AVIXA Sean Wargo, Senior Director, Market Intelligence – AVIXA Creating Richer Media Experiences for Online Classes Miguel Ramlatchan, Assistant Vice President for Academic Technology Services – Old Dominion University, Office of Distance Learning Practical AI for Solving AV Problems Robert Viren, Product Manager - Vaddio How to Improve Your Video Conference with Hardware/Software Switching Jeffrey Powers Video Creator - Geekazine X Factor for Advancing Digital Experiences in Location Based Entertainment Jason Ambler, Vice President of Digital Media / Executive Producer – Falcon’s Creative Group Diversity, Equity & Inclusion in the AV Industry John Arpino, Manager, Audiovisual Design - Google Joe’ Lloyd, Senior Director, Communications - AVIXA Hidden Gems in the 10x10s The Next Generation of Digital and Physical Experiences Manolo Almagro, Managing Director - Q Division - Digital Transformation Consultancy Ben Gauthier, Technology and Commerce Partner - Q Division – Connected Commerce Consultancy AVIXAPLUS: Membership Awards Join Dave Labuskes, CEO of AVIXA, and Jon Sidwick, Chairman of the Board, as we recognize and toast our 2021 Award Recipients. The ceremony will be held on Thursday, October 28 at 4:00 p.m. TECHNOLOGY INNOVATION STAGE PLATINUM SPONSORS Visit infocommshow.org/tech-innovation-stage for the latest updates to the schedule Stop by the Technology Innovation Stage for these free sessions: TECHNOLOGY INNOVATION STAGE 45




Our Integrated Experience Tours will take you away from the convention center and get you behind the scenes of local AV environments.
Wednesday,T02 October 27 | 8:00-11:00 a.m.
University of Central Florida
TOURS
In 2019 the University of Central Florida opened a new campus in the heart of Orlando. UCF Downtown is a 15-acre campus located in Orlando’s Creative Village. In partnership with Valencia College, the new shared campus incorporates innovative technology to create a 21st-century learning environment. See how UCF incorporated Crestron NVX into active learning classrooms, explore the state of the art Maker Space, take a behind the scenes look at the Florida Interactive Entertainment Academy, watch live culinary classes at the Walt Disney World® Center for Culinary Arts and Hospitality.
Tuesday,T01
2
Show Floor Tours
October 26 | 8:00-11:00 a.m. 2 Scott Pritchett, Technology Coordinator – University of Central Florida
To maintain social distancing and booth capacity regulations, we are not offering guided show floor tours this year. Free, self-guided tour plans will be available on the website. Visit infocommshow.org/tours to learn more.
TOURS 46
Integrated Experience Tours


NETWORKING EVENTS InfoComm Sneak Peek VIRTUAL Join AVIXA, InfoComm Show Daily, and Systems Contractor News for a virtual preview of InfoComm 2021. During this day-long event, you’ll get a sneak peek of InfoComm education sessions, the hottest technology on the show floor, and have the ability to network with other InfoComm attendees ahead of the show. Is this your first InfoComm? Be sure to join us at 8:30 a.m. EDT for the First Timers’ Orientation! Thursday, September 23 This event is free to attend. Visit infocommshow.org/sneakpeek to register. Wednesday Tech Managers Forum & Reception Join us for a panel discussion followed by drinks with your tech manager peers. 3:30 p.m.-6:30 p.m. For qualified technology managers only. You will be offered this event during the registration process if you qualify. ITS, SI, Consultants Council Reception 4:00 p.m.-5:00 p.m. NETWORKING EVENTS IN-PERSON Tuesday Sixteen:Nine Mixer Save room on your calendar Tuesday evening for this free networking event hosted by Dave Haynes, Founding Editor of the popular Sixteen:Nine blog. 5:30 p.m.-7:30 p.m. HOSTED SPONSOREDBYBY *Events times and locations subject to change Virtual AVIXA Foundation 5K Join us for the third annual AVIXA Foundation 5K in conjunction with InfoComm to support the next generation of AV professionals. This year, we’re hosting a virtual component prior to the show to allow everyone the opportunity to participate – no matter where you’re located. September 20-24 Visit infocommshow.org/5K for full details. 47




Join the AVIXA Women’s Council breakfast to hear from Sara Potecha, author of West Point Woman: How Character is Created and Leadership is Learned and receive an AVIXA-branded copy of her book. Don’t miss this event, which regularly sells out. Men are encouraged and welcome to attend. Registration required.
Join us for the third annual AVIXA Foundation 5K in conjunction with InfoComm to support the next generation of AV professionals. 6:00 a.m. Visit infocommshow.org/5K for full details.
Thursday In-Person AVIXA Foundation 5K
7:30 a.m.-9:00 a.m. SPONSOR
AVIXA’s Diversity Council is on a mission to ensure that everyone feels welcome in this industry. Discover how you can get involved and support diversity and inclusion in AV. This event is free to attend. Registration required. 11:00 a.m.- 12:30 p.m.
Diversity Council Networking Reception
AVIXA Women’s Council Breakfast
STREAMING SPONSOR GLOBAL
GLOBAL SPONSOR NETWORKING EVENTS 48




Live Events Forum & Reception Join us for a rousing presentation and lighting talks from the live events community, then continue the conversation over drinks with your fellow live events pros, meeting planners and event production professionals. 3:00 p.m.-6:30 p.m. For qualified live events professionals only. You will be offered this event during the registration process if you qualify. Young AV Reception Join us for food, drinks and networking with top industry professionals. This event is free for to attend. Registration required. 4:00 p.m.-5:00 p.m. NETWORKING EVENTS SPONSORED BY 49



REGISTRATION FEES It’s no secret – major discounts on education and training at InfoComm is one of the many benefits of being an AVIXA member. Not a member? Contact our Customer Service Team at +1.703.273.7200 or 1.800.659.7469 to find out how to become a member and enjoy savings on education at the show and access free and discounted resources and online classes throughout the year. AVIXA members save money! EXHIBIT HALL PASS ` FREE with the VIP code on the back cover – a $399 value! Includes three-day access to the Exhibit Hall, plus the New Member/First Timers Orientation, Audio Demo Rooms, and Technology Innovation Stage. SEMINAR & WORKSHOP PACKAGE ` The Seminar & Workshop Package gives you access to sessions from Tuesday to Friday, including the D=SIGN Conference and Manufacturers’ Training sessions + an Exhibit Hall pass. Does not include Premium Workshops. $439 Elite Member $489 Premium Member $599 Non-Member PREMIUM WORKSHOPS ` 6+ Hr. Sessions $599 $649 $759 1-2 Hr. Sessions $199 $249 $349 3-4 Hr. Sessions $349 $399 $509 Elite Member Premium Member Non-Member REGISTRATION FEES 50

` ` Only interested in a specific track? Purchase an education package and get access to all the seminars, workshops and Manufacturers’ Training sessions within that track without having to commit to the full Seminar & Workshop ChoosePackage.between the Conferencing & Collaboration package or D=SIGN Digital Signage Conference package: EDUCATION PACKAGES ` $299 Elite Member $339 Premium Member $399 Non-Member AVIXA WOMEN’S COUNCIL BREAKFAST $59 Elite $69 Premium $70 Non-Member Membership purchased/upgraded through InfoComm 2021 registration is not refundable. If you have questions on membership, please contact membership@avixa.org. All registration refund/cancellation requests must be submitted in writing to infocomm@compusystems.com. Refund will be issued for registration cancellations if written notice is received by September 23, 2021. No refunds will be made for requests received after September 23, 2021. CANCELLATION POLICY REGISTRATION FEES $349 Elite $399 Premium $499 Non-Member TOURS 51

YOU’VE GOT A FREE EXHIBIT HALL PASS! Go to infocommshow.org/register and use the VIP Code above your mailing address to claim it today. YOUR HEALTH AND SAFETY IS OUR PRIORITY Find the latest updates and what we’re doing to prepare for InfoComm 2021 at infocommshow.org/health. PRESENTING SHOW PARTNER STRATEGIC SHOW PARTNERS 11242 Waples Mill Road Suite Fairfax,200VA 22030

