What are the Top SEO Trends for Better Website Ranking in 2020?

SEO TRENDS TO GET DESIRED SEARCH ENGINE RANKING IN

2020

INTRODUCTION

SEO is the process of optimizing your content to appear on the first or at the desired position on the search engine result page. The search engine algorithms are getting more and more strict. Thousands of blogs are being uploaded daily. To face this competition, you should re-evaluate your digital marketing strategy.

To send the good signals to the search engines, you must upload content more frequently. The content that you upload should be quality content. Your content should solve the problems of users. Better the content, and more frequently you upload, the better will be the search engine rankings. This is the basic principle of getting better ranking. There are a few trends that can help you a lot in getting better ranking. Let's thoroughly discuss each trend one by one.

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CONTENT MARKETING

This is not exactly a part of SEO, but necessary for your overall brand recognition. These days, many content marketing platforms have grown. If you are writing a blog for your website, reproduce that same content in the video as well as audio formats. Upload different forms of content on all content marketing platforms. It can help you create a strong online presence.

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VOICE SEARCH

The Google Assistant, Amazon Alexa, Siri, and Cortana are on the verge of drastically changing the browsing experience of a user. The keyword research for your content will not be just limited to the few of the most searched words on the internet. The inclusion of conversation-based terms in your content can help you a lot in achieving better rankings.

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QUALITY OF THE CONTENT

According to google's algorithm updates, the frequent usage of the keyword or keyword stuffing won't work to get rankings. Create content that can solve the queries of the user.The better your content, the better will be your dwell time. Longer dwell time automatically sends a strong signal to the search engine.

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LINK BUILDING: QUALITY OVER THE QUANTITY

The link building is one of the top three search engine ranking factors. Rather than wasting time on building dozens of low-quality back-links, the links from a higher authority relevant website can show you better results. The quality of links matters the most over the quantity of them.

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BETTER MOBILE VERSIONS OF THE WEBSITE

All the pages of your website should load faster on mobile devices. And Google has introduced AMP, which helps you create a better and faster version of your website on mobile. A well-implemented AMP website can help you drive more organic search traffic to your website.

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ABOUT US

ABOUT US

Softpulse Infotech is a leading digital marketing services provider company. We can help you create your strong online presence by leveraging all the different forms of digital marketing. If you are finding any difficulty to implement these techniques. Kindly get in touch with any of our digital marketing experts to help you out.

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