Promos
MINDFUL
LOVE OF FOOD
SIMPLY TO GO
COLD BEVERAGES
SNACKING
HOLIDAYS TO GO
FLAVOURS
ADDITIONAL PROGRAMS
a new vision of well-being at mindful
Mindful’s science-based approach to well-being promotes a new vision for healthy food.
New Identity
A contemporary look and feel.
New Scope
Expanded well-being topics.
New Training
In-depth training helps teams bring Mindful to life.
New Criteria
More nutrients, protein and healthy fats and fewer added sugars.
New Partnerships
Nutrition, fitness and well-being advice from credentialled experts.
New Approach to Content
An omni-channel presence.
LTOs: Boosting Traffic and Sales
Every promotion cycle is an opportunity to thrill guests with great food, amazing choices and fresh, seasonal ingredients. Our chefs and culinary teams draw inspiration from the latest food trends and guest insights to create dishes that guests crave. Welcome to the Winter-Spring 2026 promotion cycle, with programs running between January and April in many of our retail locations.
JANUARY
We’re wishing you a very veggie new year with delicious Mindful Heroes to kick off 2026. Guests will find lots of healthful veggies, like portobello mushrooms and broccoli rabe, featured in this month’s dishes. Love of Food Chef Coby Baumann has created a savory Haitian Jerk Pork Rice Bowl that tantalizes the taste buds.
FEBRUARY
Great food is at the heart of everything we do, from culinary masterpieces to convenient grab-and-go. Simply to Go offers guests delicious sandwiches, salads, snacks and desserts for any time of day, especially when they’re pressed for time.
MARCH
LTOs are a great way to attract guests to your café with new dishes and exciting flavors. Guests will find plenty of both with Mindful’s Mexican Street Corn Crunch Wrap and Seared Lemongrass Tofu Noodle Bowl! Love of Food’s new Curried Carnitas Huarache entrée is simply too good to pass up.
APRIL
Global flavors are popular because guests are curious about food experiences around the world. Our April lineup is filled with intriguing flavors, from a Sweet & Spicy Asian Chicken Wrap and Colombian Ropa Vieja to a Morning Tostada Stack with Mango Salsa and an Italian Herb Pesto Farro Risotto.
Love of Food’s Haitian Jerk Pork Rice Bowl
The Power of LTOs
LTOs (Limited Time Offers) bring excitement to your café and make it easy to spice up a menu with variety and on-trend tastes. These innovative menu offerings generate guest interest and frequency, resulting in higher sales, profitability and check average. In simplest terms, they’re a big deal.
Our guests are at the heart of every LTO offering, which is why we’re always reviewing trends and consumer insights. Everything in the promotions series is guest-centric and every decision is based on a guest’s motivations and key drivers. Culinary development always starts with data: research from Datassential® and other sources, research from our vendor partners and our own sales reports. With this information, we can identify movements, trends and ingredients to develop LTOs that entice and attract guests— and keep them coming back again and again.
LTOs AND MENU SERVICE PLANS
If you don’t have access to the Promotion Menu Service Plans, you must request a MSP through the site request portal on MySodexo.com. If you do not see the MSP as a choice in the MSP drop-down, select “Other,” and a blank box will appear to manually enter the MSP name. Be sure to enter your DM as your Approver 2 (or the request will be rejected). Any questions or concerns about using the portal, contact FoodSystemsSupport.USA@sodexo.com for support.
For Winter-Spring promotions, be sure to search: PROMO Mutualized Promotions Winter-Spring 2026 Retail.
Gathering and Measuring Guest Data
During the LTO development process, we rely on information from varied sources.
DATASSENTIAL
We use Datassential menu trends and menu adoption cycles to begin development. The menu adoption cycles show us ingredient trends from inception to ubiquity which allow us to understand fastest growing menu ingredients.
CONSUMER VILLAGE
This community is made up of thousands of consumers who shop at cafés like ours. We talk with them about everything food-related, including foods they’d like to experience, feedback on our products and recipes, and much more. Their direct input is shared and incorporated into every aspect of the development and execution of promotions.
INFOR
Our enterprise POS system gives us the power to capture and analyze millions of guest data points and to help guide strategic discussions with clients. We use real-time, real guest, transaction data to understand your guests as individuals, and create products and solutions that they want to experience.
Together, these unique tools and processes enable us to better understand the guest as an individual and capitalize on our insight to create solutions.
Implementation Guide
For Winter-Spring 2026, months January through April are presented in a single Implementation Guide with easy navigation through the pages. You’ll find detailed information about the exciting limited-time offers and products lined up for the cycle.
Implementation Guide
We’re Celebrating Chefs!
Food is what we do best, with the best culinary talent in the industry creating new dishes for our café guests each month. This cycle, Love of Food explores international cuisine, from Haitian and Honduran to Mexican and Asian and showcases four award-winning dishes and their chefs. Mindful offers nine brand-new Heroes, along with many recent favorites, with their big flavors, full plates and delicious choices, to entice guests into the café. Promote these incredible dishes with POS signage at serving stations and with digital screens throughout the café on the run dates indicated. Visit Retail Ranger at us-retailranger.sodexo.com for more information and digital marketing materials for both Love of Food and Mindful.
Planograms Maximize Sales and Revenue
Planograms guide guest behavior by increasing product visibility and boosting sales. They’re more than just diagrams; they’re strategic tools that ensure the most popular and profitable products receive prime slots in coolers and merchandisers. Planograms are also designed to give your café guest variety and balance for all dayparts. Each cooler at your unit should have a QR code sticker you can scan for an up-to-date customized planogram. Or you can visit the planogram section of Retail Ranger and follow the decision tree to view the cold beverage planograms for your Segment, value tier, partner agreement and cooler setup. QR codes are available from Meyers, if yours is missing or damaged.
Keep Top Snacking Items Stocked
Today’s all-day snacking trend helps you increase revenue when you offer the right products at competitive prices. We’ve identified standout products within each snacking subcategory, and the list is on Retail Ranger under ITZ Snacking > Core Snacks FY26. Use your segment’s pricing tools to determine optimal pricing for each product.
For the Winter-Spring Guide: CLICK HERE
FEATURING
Seasonal menus from Mindful, Love of Food and Simply to Go.
Snacking Innovation products increase foot traffic in the café
Cold Beverage promos attract guests to the café
Special campaigns drive incremental revenue
Inspiration menu themes for holidays and celebrations
Latest news and announcements for operators and chefs
Promoting LTOs
Use the Winter-Spring 2026 marketing resources to promote LTOs and Heroes to café guests. You’ll find promotional assets in your kit and on Retail Ranger at us-retailranger.sodexo.com under the Promotions and LTOs tab for Cycle 2.
PRINTED MARKETING ASSETS
1 Implementation Guide
This guide contains everything you need to know to successfully run promotions.
40 Mindful POS
The Mindful POS use Mindful black holders. Holders can be ordered from MEYERS Print Management on Sodexo_Net.
6 Simply to Go Mini-Inserts
5.5" × 8.5" inserts are a great way to draw attention to the seasonal changes in the cooler. Place inserts on the cooler using signage holders from VGS.
6 Simply to Go ID Tags
Place in your Simply to Go cooler.
4 Banners
Please use X-Banner hardware to display your banners.
17 Snacking & Cold Beverage Assets
A combination of clings and wobblers to promote limited-time products.
DIGITAL MARKETING & OPERATOR TOOLS
4 Mini Posters
Be sure to replace mini posters every month to keep messaging fresh.
50+ Napkin Inserts
Display these useful marketing assets wherever guests gather.
40 Mindful Build Cards
Print these cards from Retail Ranger to make production efficient.
6 Simply To Go Build Cards
Use these cards to make production efficient.
6
Inspiration Mini-Posters
Special events during the season can be celebrated with a special menu to drive guests to the café.
200+ Snacking & Cold Beverage Assets
A combination of digital assets helps promote products.
400+ Digital Assets
Digital assets, including videos, keep messaging exciting for all touchpoints of the guest experience.
1 Pricing Guide
Use the Pricing Guide on Retail Ranger to see what optimized pricing should be for your location, based on where you are and the type of guests who visit your café.
1 Monthly Calendar
View the calendar and follow important dates and reminders.
10 Barcode Sheets
These sheets are to be used for all Enterprise Point of Sale (Infor / Vivonet Item Harmony) locations. Scan the barcode directly into your store location at the barcode field that appears on your quick-add retail items tab (default page when you open your store).
Mindful
Wellness Made Easy with Mindful
With 9 BRAND-NEW Heroes and ALL-NEW photography for Winter-Spring 2026, Mindful offers guests exactly what they’re looking for—delicious, satisfying foods for their personal wellness journeys.
JANUARY 3 – JANUARY 16
Turkey Chorizo & Egg Breakfast Flatbread FMS 216042 NBO 8823816
Levantine Chicken Shawarma Wrap FMS 218030 NBO 8829080
JANUARY 17 – JANUARY 30
Baked Apple & Walnut Oatmeal FMS 92900 NBO 832839
Savory Portobello French Dip FMS 218033 NBO 8829084
Honey Harissa Chicken Tacos FMS 218048 NBO 8829100
Tomato & Spinach Pizza FMS 214314 NBO 8818117
Savory Mushroom &
Rabe
FMS 220111 NBO 8846932
Smoky Lentil
Chorizo Quesadilla FMS 220109 NBO 8846929
Chicken Pizza FMS 212381 NBO 8810744
Noodle Bowl FMS 214806 NBO 8820177
Ripe
NEW
Broccoli
Pasta
Thai Shrimp Napa
NEW
Harissa
Promote Mindful
You’ll find printed promotional materials in your kit, as well as digital assets on Retail Ranger at us-retailranger.sodexo.com
JANUARY 31 – FEBRUARY 13
Sweet Potato Whole-Wheat Waffle FMS 218029 NBO 8829076
Honey BBQ Ranch
Chicken Sandwich FMS 68102 NBO 817756
FEBRUARY 14 – FEBRUARY 27
Southwestern Breakfast Tostada FMS 212792 NBO 8813413
Carolina Gold BBQ
Chicken Sandwich FMS 214338 NBO 8818144
Game Day Buffalo
Chicken Quesadilla FMS 217375 NBO 8827573
Rustic Vegetable Pizzetta FMS 214540 NBO 8821938
Green Goddess Grain Bowl FMS 215999 NBO 8823768
NEW
Sweet Heat Island Fish Tacos FMS 220103 NBO 8846916
Sweet Italian Pizzetta FMS 214555 NBO 8821902
NEW Butternut Squash & Spinach Salad FMS 220105 NOB 8846922
Mindful
FEBRUARY 28 – MARCH 13
Smoked Turkey Hash Breakfast Bowl FMS 95591 NBO 805286
Lemon Tarragon Tuna Salad Sandwich FMS 67876 NBO 824058
MARCH 14 – MARCH 27
Southwestern Omelet & Roasted Potatoes FMS 87520 NBO 812096
Middle Eastern Everything Wrap FMS 216004 NBO 8823773
Mexican Street Corn Crunch Wrap FMS 220099 NBO 8846908
Baja Fish & Quinoa Tacos FMS 86408 NBO 823487
Share Mindful with Guests
Mardi Gras Pizzetta FMS 214545 NBO 8821904
Hawaiian BBQ Chicken Pizzetta FMS 214535 NBO 8821880
Asian-Style Salmon Rice Bowl FMS 212809 NBO 8813393
Seared Lemongrass Tofu Noodle Bowl FMS 220101 NBO 8846913
Engage guests by promoting mindful.sodexo.com—for inspiration, DIY Hero recipes, nutrition tips, balanced living, workouts, stress reduction techniques and more.
If you post anything Mindful on your social media feed, please be sure to tag us. Our Instagram account is Mindful_by_Sodexo.
NEW
NEW
Morning Tostada Stack with Mango Salsa FMS 88888 NBO 804128
NEW Buffalo Chicken Wrap FMS 220108 NBO 8846927
APRIL 11 – MAY 1 (3 WEEKS)
Veggie & Cheese Frittata Sandwich FMS 81255 NBO 806336
Green Chile Chicken Philly FMS 215201 NBO 8821533
NEW
Roast Beef & Ricotta Panini FMS 82474 NBO 802124
Sesame Hot Honey Shrimp Lettuce Wraps FMS 216009 NBO 8823777
Orange Ginger Tofu & Broccoli Pizzetta FMS 214553 NBO 8821896
NEW
Colombian Ropa Vieja FMS 220107 NBO 8846925
Braised Kale & Vegetable Pizza FMS 84322 NBO 823375
Italian Herb Pesto Farro Risotto FMS 218176 NBO 8829319
Our incredible Love of Food chefs bring decades of cooking experience and a lifelong appreciation for good food to our cafés. Love of Food features Sodexo’s own top culinary talent who share a “love of food” with our guests.
You’ll find operational and marketing resources posted on the Winter-Spring Promotions page on Retail Ranger at us-retailranger.sodexo.com
JANUARY 3 – JANUARY 30
CHEF COBY BAUMANN SodexoLive!
Haitian Jerk Pork Rice Bowl FMS 220193 NBO 8847222
JANUARY 31 – FEBRUARY 27
CHEF LUIS SANTOS
Keck Medical Center of USC Los Angeles, California
Deconstructed Honduran Tamale FMS 220054 NBO 8846726
FEBRUARY 28 – MARCH 27
CHEFS CHRISTOPHER MAHLER AND STEPHEN DZIEDZIC Sodexo Campus
Curried Carnitas Huarache FMS 220208 NBO 8847228
MARCH 28 – MAY 1
CHEFS SAIPIN KUMLOR AND JUAN CARLOS MAKAFIGUEROA
Sodexo Government
Sweet & Spicy Asian Chicken Wrap FMS 220214 NBO 8847236
Simply To Go
It’s fresh. It’s fast. It’s convenient. It’s Simply to Go, the grab-and-go destination for sandwiches, salads and snacks that guests crave. Please run these seasonal LTOs on the dates outlined, then add popular menu items from the master recipe lists to stock your cooler for guests who look for new and familiar options every day.
You’ll find operational and marketing resources posted on the Simply to Go page on Retail Ranger at us-retailranger.sodexo.com
Simply to Go’s Optional Hot Merchandiser
The optional hot merchandiser greatly expands the Simply to Go menu with sandwiches, entrées, casseroles and bowls. To determine if a hot merchandiser may be right for your location, work with your client and GM and consider these questions:
• Is there adequate space in your cafe?
• Is there budgeted capital?
• Do you have the volume to support hot grab-and-go?
• Can you support hot food prep with current staffing?
JANUARY 3 – FEBRUARY 27
NEW Pesto Salad Cup FMS 220245 NBO 8847349
NEW Chicken Satay Wrap FMS 220247 NBO 8847354
FEBRUARY 28 – MAY 1
NEW Elote Cup
FMS 220246 NBO 8847351
NEW Cool Cucumber Cream Cheese
Sandwich FMS 220248 NBO 8847357
NEW Butternut Squash & Spinach Salad FMS 220105 NBO 8846922
NEW Mexican Cobb Salad FMS 220249 NBO 8847360
Cold Beverages
Cold beverages play a significant role in the overall café experience, with the average guest purchasing at least four drinks each week. Every guest has different wants and needs so it’s important to balance this category between indulgent offerings and healthier options.
Poppi® Strawberry Lemon
Powerade® Mixed Berry Zero
Monster Energy® Ultra Wild Passion
JANUARY 3 – JANUARY 30
JANUARY 31 – FEBRUARY 27
Oikos® Vanilla Protein Shake
BODYARMOR Flash I.V. Watermelon Punch
Mountain Dew® Baja Cabo Citrus
Mountain Dew® Baja Cabo Citrus Zero Sugar
FEBRUARY 28 – MARCH 27
Starbucks® Iced Energy Kiwi Strawberry
Coca-Cola® Cherry Float
Coca-Cola® Cherry Float Zero Sugar Red Bull White Peach
MARCH 28 – MAY 1
BODYARMOR Tropical Passionfruit
Pepsi® Wild Cherry & Cream
GHOST® Welch’s® Grape
Snacking
We’re happy to introduce the newest snacking products selected for this promotion cycle. We are featuring snacks that are plant based, protein packed and gluten free or exciting flavor extensions of core consumer packaged goods! Many of this cycle’s featured products have inspiring stories of how the brand came to life! You’ll find details in each month’s Implementation Guide.
Did You Know
37%
TRUBAR™ Sweet & Dreamy, Cookies & Creamy
Khloud™ Protein Popcorn Sweet and Salty Kettle Corn
Pringles® Hot Ones™ Classic Hot Sauce Original Skittles® Gummies Fuego
JANUARY
Chocolove® Pistachios & Sea Salt in Milk Chocolate Magic Spoon® Protein Treats Chocolate Peanut Butter
KIND Protein MAX® Raspberry Cocoa Crisp
Mini Babybel® Original
LOVE, CORN® Sour Cream & Onion
Built™ Puff Brownie Batter
Rice Krispies Treats® Bliss Caramel Sea Salt
Pretzel Bars
Twix® Bits
FEBRUARY
B.T.R. Nation® Cinnamon Cookie Dough Superfood Bar
Rip Van® Crispy Dunes Chocolate Hazelnut
Skinny Dipped® Almond Lemon Bliss
Miss Vickie’s® Aged Cheddar & Black Pepper
Kettle Chips
Holidays To Go
Holidays to Go offers holiday meal packages, party trays and desserts to simplify entertaining for your guests’ at-home celebrations, while increasing sales of seasonal products for your location.
You’ll find turnkey operational and marketing resources on Retail Ranger to help you launch Holidays to Go in your café for any special occasion. Offer the full range of each holiday’s menu lineup or any individual components of the program to suit guests’ tastes and your unit’s capabilities. Look for Holidays to Go on Retail Ranger at us-retailranger.sodexo.com.
Pizza is Always Popular!
Pizza is a big hit every day of the year, but did you know that pizza is always a quick go-to meal in the days before a big celebration? Boost incremental sales in your unit with this convenient Holidays to Go pizza bundle (pizza, salad, dessert and 2-liter beverage). It offers guests a fast, delicious, COMPLETE meal without the added stress of cooking during a busy time, whether it’s weeknights, Fridays or a family celebration!
VALENTINE’S DAY AND SPRING HOLIDAYS MENU SAMPLERS
Flavours Catering Taste Success
Elevate your catering program with expertly crafted, globally inspired menu offerings from Flavours. You’ll deliver excellence with a diverse range of chef-curated dishes and beloved classics. Whether it’s casual bites or sophisticated entrées, Flavours provides tailored solutions that cater to your guests’ preferences.
Flavours provides every resource you’ll need to get started. Thinking of enhancing or updating your catering services? Start with Flavours’ 9-Step Quick Start Guide, designed to seamlessly launch your catering program. When it’s time to present your new offerings, explore Flavours’ Open House support and marketing tools to create a memorable launch event. Flavours also has Limited-Time Offers, featuring seasonal menu items to keep your catering selection fresh and exciting throughout the year. You’ll find Segment-specific materials on Retail Ranger.
Additional Programs
Inspiration
Special events during the season can be celebrated with a theme menu to drive guests to the café. You’ll find recipe numbers in the Inspiration lists in each Monthly Implementation Guide on Retail Ranger. To promote each Inspiration celebration, print and display the mini-posters found under the blue Cycle 2 Marketing & Advertising button in the Seasonal Promotions tab.
THE BIG GAME FEBRUARY 8
Invite guests to score big with amazing party food.
MENU ITEM FMS NBO
Inspiration
VALENTINE’S DAY
FEBRUARY 14
No need for guests to book a table at a restaurant when the café is serving these delicioso specialties.
MENU ITEM
Shrimp Wonton 98568 854118
Coconut Shrimp 80290 821793
Grilled Tuna Steak 56328 844403
Grilled Flank Steak 59279 821809
Caramelized Onion Yukon Gold Mashed Potatoes 59918 817810
Farmer’s Market Vegetable Medley 80420 829210
Homestyle Cheese Cake 194201739 818410
MARDI GRAS
FEBRUARY 17
Introduce your guests to Mardi Gras cuisine, known for its rich blend of French, African and Creole influences.
MENU ITEM
Louisiana Chicken and Shrimp Gumbo Bowl 95957 850688
Creole Catfish Po Boy 68579 8812971
Shrimp Creole with Rice 51386 836659
Cajun Turkey Breast 81474 844961
Cajun Pastalaya 217453 8827810
New Orleans Muffuletta Sandwich 59171 813844
Red Beans and Sausage 83674 829267
Downloadable mini posters for each Inspiration holiday are available on Retail Ranger under the Promotions & LTOs tab > Cycle 2 Marketing & Advertising > Seasonal Promotions (Inspiration).
Inspiration cont.
ST. PATRICK’S DAY
MARCH 17
Add a little extra green to your revenue by celebrating this fun holiday with a stout Irish-inspired menu.
MENU ITEM
Corned Beef and Cabbage 63193 829270
Irish Beef Stew 82238 813739
Irish Soda Bread 56988 813746
Roasted Irish Salmon 82235 829224
Irish Cream Cheesecake 61217 821621
BASEBALL OPENING DAY
MARCH 26
You’ll hit it out of the park when you serve these home-run dishes to guests on baseball’s opening day.
MENU ITEM
Deluxe Nachos & Cheese 91300 805385 Chili Cheese Dog 90959 829272
Soft Pretzel Bites 218364 8830042 Hot Italian Sausage Sandwich 84281 844906
Bacon Smash Burger 98289 846488
Downloadable mini posters for each Inspiration holiday are available on Retail Ranger under the Promotions & LTOs tab > Cycle 2 Marketing & Advertising > Seasonal Promotions (Inspiration).
EARTH DAY/MY GREEN IDEA
APRIL 5 – APRIL 25
Supporting the planet with sustainable, low-waste, plant-based dishes is cause for celebration.
MENU ITEM
FMS NBO
Cheesy Tofu Scrambled Toast 97784 846256
Blueberry Banana Quesadilla 92834 804610
Maple Crumble Granola Yogurt Parfait 97798 846280
Ancient Grain Granola Bowl 96962 840920
PB & J French Toast Sandwich 92986 804657
Sweet Potato and Amaranth Soup 97814 841669
Jackfruit and Avocado Torta 93217 804737
Korean BBQ Seitan Taco 92078 815232
Guacamole Omelet on a Bun 97815 841640
Avocado, Hummus and Kale on Ciabatta 92744 841645
Chili Garlic Mushroom Cemita Sandwich 93386 804733
Citrus Lentil Spinach Salad with Avocado 97816 841797
Amaranth Falafel and Vegetable Salad 97821 841802
Tuscan Chickpea, Polenta and Rapini Bowl 96994 840924
Amaranth and Red Lentil Indian Dal 97802 835400
Hashbrown Arepa with Red Bean Chili 93551 833390
Cauliflower and Amaranth Risotto Bowl 97805 835407
Cavatappi and Vegan Bolognese 92677 825003
Poblano and Sweet Corn Tamales 93337 804706
Spelt and Almond Stuffed Red Pepper 97848 835386
Vegetarian Mexican Pozole 86029 807282
Chick’n Fettuccine Alfredo 218376 8822527
Impossible™ Beef Taco Salad 218285 8822539
Plant Carnitas Cuenco 218378 8815278
Dhingri Matar and Tofu Curry 67307 834294
Imperial Stir Fried Rice 218379 8814576
Bowties with Tofu, Tomatoes & Spinach 218380 8814616
Thai Chick’n Citrus Stir Fry 218381 8822531
Flamin’ Queso Mac Bowl 218382 8815127
Tofu Bulgogi Rice Bowl 218383 8814803
Couscous & Chickpea Cutlet 53185 836407
Spicy Lemongrass Tofu 53529 814817
Additional Programs (cont.)
Consumer Bundles
People love easy, satisfying combos. Pairing a snack with a drink gives them a quick way to enjoy bold flavor and refreshing balance—all in one go. It feels like a better deal, saves time, and turns a simple moment into something more enjoyable. Plus, bundles often lead to more sales and happier customers.
PRINGLES HOT ONES + COCA-COLA ZERO SUGAR COMBO
JANUARY 3 – JANUARY 30
WHERE THE HEAT MEETS THE CHILL
Get ready for a snack experience that brings the heat and the refreshment. Pringles Hot Ones turn up the spice with bold, fiery flavor inspired by the iconic hot sauce show—and Coca-Cola is right there to cool things down with that classic, crisp fizz. It’s the perfect pairing: one brings the burn, the other brings the chill. Whether you’re daring your taste buds or just snacking with friends, this combo is all about flavor, fun, and a little bit of fire.
BELVITA BLUEBERRY + COFFEE COMBO
JANUARY 3 – JANUARY 30
START YOUR DAY BRIGHT
Belvita Breakfast Biscuits are a core snack that pair perfectly with a hot cup of coffee—making them an ideal option for morning routines. We recommend placing Belvita near the register or coffee station to encourage easy bundling and drive impulse purchases. Promote the pairing to help guests start their day right while boosting your snack and coffee sales.
Join The Stop Hunger Campaign
Sponsored by Campbell’s, General Mills, Impossible, Kellanova and Mondelez.
WHO
All locations can join Sodexo’s Stop Hunger campaign.
CAMPBELL’S®
JANUARY 1 – 31, 2026
WHAT
For each of the following products ordered, our campaign partners will donate to the Sodexo Stop Hunger Foundation.
MORE QUESTIONS?
You’ll find details and qualifying purchase information in the Stop Hunger Manager’s Guide on Retail Ranger, or contact Lynn Browning at lynn.browning@sodexo.com.
Marketing: Your promotions kit includes a POS easel so guests learn more about the cause. You’ll find digital assets on Retail Ranger under the Winter-Spring 2026 tab.
IMPOSSIBLE®
FEBRUARY 1 – 28, 2026
SNACKING
MARCH & APRIL 2026
Marketing: Your promotions kit includes a POS easel so guests learn more about the cause. You’ll find digital assets on Retail Ranger under the WinterSpring 2026 tab. All products are also loaded in the Everyday app; all you need to do is activate and price the items in Retail Ranger.
Snacks
Additional Programs (cont.)
RED BULL + JACK LINKS 2026 PROMOTION
Objectives:
• Increase sales of Red Bull and Jack Links bundle while driving consumer engagement
• Enhance brand visibility through interactive digital and in-store activation
• Encourage repeat purchases by offering an engaging incentive
• Strengthen retailer partnerships by providing a value-added promotion
Program Timing: January 3 - February 28, 2026
Segments: All (Excluding InReach)
How it Works:
• Consumers visit participating outlets and locate promotional signage (digital and print POS)
• Consumers scan a QR code to get access to the “Spot the Combo” game online
• Alternatively, they can engage with the game via a digital POS link in the app
• Consumers play the game by identifying Red Bull + Jack Links combos
Prizing:
• Grand Prize: Red Bull VIP experience for 2 (Red Bull Cliff Diving)
• Smaller Prizes: Red Bull merchandise
Marketing Support:
• In-Store Print and Digital POS: QR Codes, in app banners, email marketing, etc.
• Gamification Assets: Branded game interface, leaderboard, winner announcements
2026 SODEXO FIFA SWEEPSTAKES
Objectives:
• Drive incremental 20 oz Coca-Cola
• Drive consumer engagement around FIFA World Cup with an enter to win sweeps
Locations:
• Convenience Retail outlets only on Colleges & Universities campuses
In Market Timing: January 5 – March 8, 2026
Support:
• Static Clings, Counter Cards and Pillows
• Messaging in the Sodexo Everyday App
Prizing:
• (1) Fly-Away Package; Match 14 in ATL (includes tickets for 2, hotel, airfare ~$7K)
How it Works:
• Consumer posts picture with Coke in hand and #SoccerSweepstakes26 on Instagram and X for entry into sweeps for FIFA World Cup Trip
• Facebook – Sodexo will post on local college campuses and college students are able to comment with their image for sweeps entry
Additional Programs (cont.)
2026 NCAA SWISH IT SWEEPSTAKES
Objectives:
• Drive incremental 20 oz Coke Zero Sugar that will be featured in the innovation space in all Sodexo POG Coolers
• Drive Everyday App downloads & engagement
• Drive consumer engagement around NCAA March Madness with an enter to win sweeps
Segments: Campus, Healthcare, Corporate, Government
Program Timing: February 28 – April 6, 2026
How it Works:
• Consumers are encouraged to purchase Coke Zero Sugar for a chance to win tickets/trip to the 2027 Men’s or Women’s Final Four Tournament
• Consumer scans QR Code on POP or clicks on the Everyday Mobile App Promo Tile to register on www.SwishItSweepstakes.com
• After registration, they play animated Pop A Shot game to earn entries into the sweeps
• To earn additional entries, they can download the Everyday App from the App store (link to be provided) and can share with Friends & Family through Social handles.
Marketing Support:
• Sodexo Digital elements (Everyday App, Social, Email, Digital Displays, etc.)
• Merchandising - Counter Cards & Static Clings & Pillows
• Digital Media
Segment Engagement: One outlet within each segment with highest sales growth and pictures of activation will be rewarded with NCAA swag to celebrate the Final Four Tournament in style!
FPO
Contacts
For more information on Promotions, please contact:
HOSPITALS
Jeffrey Every
Jeffrey.Every@sodexo.com
SENIORS
Brian McCabe
Brian.Mccabe@sodexo.com
CORPORATE
Allison Pietrucha
Allison.Pietrucha@sodexo.com
GOVERNMENT
Christina Lemin
Christina.Lemin@sodexo.com
UNIVERSITIES
Julia Pfeifer
Julia.Pfeifer@sodexo.com
MINDFUL
Lynn Browning
Lynn.Browning@sodexo.com
LOVE OF FOOD
Erica Milios
Erica.Milios@sodexo.com
SNACKING
Micheala Collins Micheala.Collins@sodexo.com
COLD BEVERAGES
Lynn Browning
Lynn.Browning@sodexo.com
ADDITIONAL RESOURCES
Visit Retail Ranger at us-retailranger.sodexo.com. Search Promotions & Limited Time Offers.
Boost Traffic with Promotions
Promotions build intrigue, entice guests to a café and delight taste buds with incredible culinary experiences. With new-to-them ingredients, reimagined favorites, global specialties and decadent treats, today’s guests are enthusiastic about trying limited-time offers that bring fresh, modern flavors—and excitement—to the café.
You’re a vital part of our promotions team, and we appreciate your extraordinary efforts in bringing Limited-Time Offers to your guests. Your ideas, input and inspiration help us deliver exceptional dining experiences and service every day at each location. Please reach out to share your successes, suggestions and feedback so we can continue to create effective, engaging and exciting promotions.
LYNN BROWNING
Head of Retail Excellence
Lynn.Browning@sodexo.com
ERICA MILIOS Vice President, Guest & Operator Experience
Erica.Milios@sodexo.com