CORE ELEMENTS Internal Identity Understanding Social Impact Studios • 2012 VISION: We believe a healthy, happy, peaceful world is possible and worth building together. VALUES: • Design for Social Impact! o Strategic action planning is critical to the success of public interest efforts. • People Respond to Striking Visuals • Your Message Must Be Strong o Clear, meaningful language is the most important way to tell your story. • Music is Moving o Interactive and emotionally touching experiences help people understand and connect on deeper levels for long-lasting engagement. • We Can Make It Happen o Manifesting the ideas is the ultimate goal. Creative work is only effective if we can put it to work to reach people and goals. UNIQUE QUALITIES: • We focus on COMMUNICATIONS as a tool for positive social change • We connect the dots between traditional marketing practices and grassroots organizing. • We highlight a collaborative and progressive creative process. Creative ideas can come from anywhere and we organize ways to work with stakeholders in the development and execution of projects. • We make the end product of whatever the project is – whether it’s a printed piece, website, or event. MISSION: We combine Artistry & Activism to call attention to important social issues. TONE: • Bold • Active • Fun • Meaningful Public Image Guide Social Impact Studios • p1 of 4 Questions? Call Social Impact Studios: 215-922-7303 ennis@socialimpactstudios.com or james@socialimpactstudios.com
Public Image Guide Social Impact Studios • p2 of 4 Questions? Call Social Impact Studios: 215-922-7303 ennis@socialimpactstudios.com or james@socialimpactstudios.com
WORK AREAS: • Prosperity & Opportunity • Justice & Fairness • Well-Being • Culture WORK PRODUCTS: • Action Planning • Striking Visuals • Strong Messages PRIORITY AUDIENCES: • Positive Change Makers • People looking to combine creative work with community-building or social change work • People who know they need and want what we do • People who believe in and seek a collaborative way of working • Creative professionals and students ASPIRATIONS (OPERATING VALUES):
Be Compassionate Be Respectful Be Passionate Cultivate Prosperity Treat People Equally Celebrate Diversity Love One Another Find Humor Create Joy Be Positive Build Community & Utilize Community Be ProActive Be Aware Be Engaged Operate Sustainably Listen to Other’s Core Values Have a Good Time All the Time Be Imaginative Make Magic Inspire Wonder Just Do It! Be Creative Be Solutionbased Put Humans, Animals, Nature first Celebrate! Honor those who have come before Foster a Collective Creative Experience Make Thoughtful, Beautiful and Meaningful Work
Public Image Guide Social Impact Studios • p3 of 4 Questions? Call Social Impact Studios: 215-922-7303 ennis@socialimpactstudios.com or james@socialimpactstudios.com
Public Image Guide Social Impact Studios • p4 of 4 Questions? Call Social Impact Studios: 215-922-7303 ennis@socialimpactstudios.com or james@socialimpactstudios.com