Which is the best e commerce platform for small businesses?

If you are a small business owner who wants to use an easy platform that lets you set up a great online store, without running short on your bank account, then you are at the right place.

Online shopping is one of the most popular online activities worldwide. Did you know that by the year 2022, ​e-retail revenues​ are projected to ​grow to​ ​6.54 trillion US dollars​.

I did in-depth research to find the best e-commerce website builders for small businesses. And reached out to the onsite visitors, who were looking to build an online store and asked what really mattered to them. Pricing? Creative control? Or Sales Features?

E-commerce platforms make life easier for customers, and they also make it easier for new businesses to get started. And if you want to create an online store in 2021, there are plenty of options from which to choose.

Here through this piece of article, I will specify the top eCommerce platform for small businesses. So, without wasting any more time, let’s start!

Read:​ ​Top ​Big data trends​ to watch out in 2021

Top eCommerce platform for small businesses The top e-commerce website builders for small businesses are as follows. You can see how each of them performed in the research by taking a look at their features and ratings below:

1. BigCommerce

An excellent ecommerce platform is BigCommerce. This platform is great for creating e-commerce websites for small and large businesses.

BigCommerce​ provides a comprehensive set of ecommerce tools​ to help you build your website. You also have the opportunity to ​integrate social media into your site and sell your products through those channels.

It is a great platform that stands toe-to-toe with Shopify and even beats offering unlimited staff accounts. However, each plan has an annual sales limit, and if you exceed it, you are transferred to a more expensive plan.

BigCommerce makes it easy for you to branch out and sell your products through other mediums. You can use your BigCommerce site to build storefronts on other sites like Amazon and eBay. It’s a great way to help you expand your business’s reach while creating a consistent brand identity across platforms. To get a professional business website at low cost you can consult ​web development in India​.

Like Shopify, BigCommerce offers 24/7 customer support for all your needs. You can turn to them to get expert help while you compose your site.

BigCommerce will also help you manage payments and shipping your items. It is typically a flexible platform that makes it easy to create and monitor your site.

2. Wix Ecommerce

If you have a small product selection, then Wix Ecommerce is a great option for you.

This platform ​enables small businesses ​with fewer than 50 unique products ​to create beautifully designed websites​. Creating an effective website is simple and easy.

Wix Ecommerce is set up with a drag and drop theme. You can ​add and remove features as you see fit for your business​. This makes it easy for you to build your customized storefront.

Wix doesn’t require that you know code either. With their program Wix Code, it’s easy for you to build your own website without knowing coding. If you are a small business with small product selection, Wix Ecommerce is a great option to help you build your website.

Wix is ​a dream for tech beginners - it's easy to use, and lets anyone build an online store. You can also add product videos, which is a great feature.

Read: ​What Should a Business See While Hiring ​A Software Developer​?

3. Shopify

Shopify is the best selling platform. If you plan a dropship, rely on Facebook advertising or Instagram marketing - this is the best option. If you are relying on SEO then you

should not use Shopify. If you are building a large store with many products, then also do not use Shopify. Use BigCommerce instead.

Shopify is slightly better in many areas over BigCommerce such as ​post-purchase, 1-click upsell​ - but far behind in terms of performance. I have previously used Shopify on my site and worked with many Shopify sites in the past, but I like WordPress better because I have an affiliate revenue model in addition to the products.

When it comes to the design, you have hundreds of themes for options. Shopify provides a variety of different types of themes to fit all kinds of business. You can pick the theme that fits best for your business’s aesthetic. To compose a perfect business site with no loopholes you can ​hire shopify developers in india​ at low cost of development.

If you are serious about selling and want to promote your small business, Shopify has all the tools you need. And if you can't find what you're looking for, you have a huge App Store to browse!

Shopify is a dedicated ecommerce platform, which means that it is ​purely designed so that you can build an online store​. This is why it has more advanced selling tools than website builders like Wix and Squarespace.

One of the highlights of Shopify is that it comes with ​built-in drop shipping tools​. So if you are struggling to find storage of your products, then Shopify may be your right solution.

4. Squarespace Squarespace is a great option for ​small businesses looking for a sophisticated yet simple website builder.​ This website builder offers several store themes that businesses can use to build their websites.

When you create your site on Squarespace, you will get access to their inventory management system. You can ​integrate it into your site to track your inventory ​and know when you are running low on some products.

Squarespace allows you to control various aspects of your website. You can set coupon offers, shipping configurations, and manage your email list. This makes it easy for you to have complete control over your website.

Like Wix, Squarespace was not so strong in testing our sales facilities. For example, it supports multichannel selling​, but only through Instagram - a much more limited offering than builders like BigCommerce.

Having said that, with Squarespace's built-in tools, you'll still get everything you need to set up a small store for success. You cannot add additional sales features due to lack of an app market.

Long story short, Squarespace is a fabulous choice if followed after a superb-looking storefront.

Read: ​How ​Big Data​ Can Leverage DevOps Automation Solution?

5. WooCommerce If you have a blog for your business, you can use WordPress to host your blog.

WordPress can also double-up as an ecommerce website for your small business. With the plugin WooCommerce, you make it easy to build a website that is functional for an ecommerce business.

WooCommerce allows you to ​create a fully customizable website for your business​.

It is an open source ecommerce plugin that allows you to add ecommerce functionality to your website. This plugin is very popular among small businesses who are already using WordPress in some capacity.

Using WooCommerce allows you to add e-commerce functions​. You make it easy for people to see your products and buy them. This is a very user friendly plugin that you can use to develop a website quickly.

When you invest in WooCommerce for WordPress, you have a huge community of developers who will help you build the best website for your business.

As I already mentioned, this is a WordPress plugin and works best for your sites.

Download and activate the WooCommerce plugin, then view products, shopping carts, and options - you're all set!

If you already know how WordPress is used, then you will be an expert on dealing with this platform in no time. You can reach out companies providing ​website designing in India​ to create a perfect website for your business at a minimal cost.

With regard to ease of use, it may take you some effort to learn how to work with the Woocommerce plugin. However, things are easier to navigate because changes and activities should occur from the dashboard.

6. Magento Magento is the best e-commerce platform for ​established retailers that are ready to take their sales online​. A glance at the company's website will show you that some of the world's biggest brands use Magento.

The software is free to download, but it will take a developer to make something awe-inspiring. Magento has relationships with several partners who can help you create an online store that works seamlessly with your brick-and-mortar location.

Magento is very selective about the developers that they allow you to add tools to its open-source platform. The company provides enterprise-level solutions so you can develop a seamless omnichannel approach.

Your customers can plan orders online and pick it up in your store, and inventory control happens in real-time.

A big part of Magento is the community. It’s large with developers willing to work on your store for a fee or answer some of your questions free. There’s also a marketplace where you can get extensions and themes to increase the functionality of your platform.

Magento is most commonly used, but is a payment tier for enterprise solutions for large ecommerce businesses. It is expensive; annual licensing fees run into the tens of thousands of dollars.

Whatever you choose, you will enjoy a long list of features that you can enhance.

Things like discounts, recurring payments, the ability to grind SEO, adjust content per user, subscriptions, unlimited products, and more.

Read: ​10 Reason To Use ​Shopify​ For Your Retail Business

Wrapping up For now, I would recommend trying one of the other builders listed above for your small business. Don't forget that each platform offers either a free plan or a free trial, so you can start building the foundation for your future e-commerce empire without any personal cost.

If you are still confused about which platform to go with then you must consult a good eCommerce development company in India​. I am sure they will come up with the best solutions and will take your business to new heights.

Good luck and start building your eCommerce today!

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